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Peter CochraneConceptLabs CA Co-FounderSeeing I to Eye
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Our progress to date!We are such linear thinkersWe dont cope
well with multiple dimensionsWe confuse data and informationWe
store the useless and misplace the useful We need knowledge but
create a fog of confusion Visualization & networking might just
save us!
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We seek clarity & truth...ClarityTruthmostly they are
orthogonal...0100%100%
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If only it was all this simple...MarketsVariablesSources of
return
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Industry
DimensionsCompetitionRegulationGlobalisationSegmentationCustomersTechnologyConvergenceOrganisationStrategySocialEconomicPolitical
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The power of the visual& interactiveA picture 1kAn animated
picture 1MAn interactive multi-media session 1GAn immersive VR
session 1TDirect brain -machine connection Priceless!WORTHin
Words
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Why doesnt it sell???No bandwidthHigh level codingNo emotional
connectionNo added value
Display demands are beyond TV!Human sizeHigh
resolution/definitionDaylight bright - low persistenceREALISTIC -
not artificial
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We ought not to neglect soundAxiom 1: Good sound invokes
memories, visions and emotion
Axiom 2: Good sound (perceptibly) improves most displays
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I am genuinely impressed by young people their spatial,
strategic and tactical reasoning seems far better than mine!
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I do much better with the holodeck approach.
I am far more at home the closer it all gets to my real world
experience!
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A human head fullInformation - sensory inputProductivity
Human head limitEfficientCopingExhaustion ConfusionErrors
Breakdown
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The fountof allknowledgeBecomingspecialisedHighly specialisedAll
knowledgethroughtechnology?18001900TODAY2000 +No one knows anything
anymore...Increasingly myopic
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A world of displays- screens everywhere on everything
CRT, LCD, LED +++
Large, medium, small +++
Indoors, outdoors, fixed, portable, static, carried, worn,
integrated +++
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Still the dominant modejust!
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And flat variants are coming fast
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Wireless communication Displays we carry & wear.
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Head mounted displays have come a long way
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Where are they going?
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Cyborgs for real...
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...hear what you hear...
... see what you see...
... feel what you feel.. If I could....
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Exponentiationex = EXP(x)looks so innocent!
-
timeThe S CurveTechnologyCapability
-
timeTechnologyCapabilityThe S Curve
ContinuumTapeCDDVDCassette
-
A future of man, woman &
machine...194020101950196019701980199020000.11101010101010101010101010101010234567810911121315171000xVacuum
tubesTransistorsIntegrated
circuitsMicro-processorsRelaysUNIVACScalarENIACStretchLARCCDC1604CDC
6600CDC 7600ILLIAC IVCray -2Cray C-90Cray-1Cray X-MPCray
Y-MPCM-2DeltaCM-5TeraflopHuman Brain
100,000TeraflopdesktopSUPERCOMPUTERSVectorMultiprocessorsMassively
parallelFLOPS
-
Moores WallThermionicTubeTransistorIC1IC2IC3IC4IC5ICn1915 46 59
2010 20253D ICsMolecularQuantumGeneticBiologicalOptical
Computing
NewSensorsNetworksSoftwareLifeformsIntelligences
Log Scale
-
Extrapolation from 1950s
1T1G1M1K11947195719671977198719972007BackboneRAMClockLast/First
MileHD
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Infrastructure
Wireless WWWContent / AppsDevices150% pa350% paThe key
constraint?
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Unfortunately we do not adapt and change as fast as our
technology and paper does not fit on a screen!
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If we can imagine IT - we can do IT...More things on-line than
peopleAI & AL LogisticsTeleCareTeleMedicineTeleEductionVideo on
DemandMusic on DemandUndersea & Space CamsRemote
Sensing+++++++
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Faster & Faster Wealth Generation01020304050607080901001 234
567 89 10New Company ValueUS$BnPCInternetYearMobile
-
Trash Trash Consumer Distribution ManufactureRaw
MaterialsRETAILEcosystem
-
Trash Trash Consumer Distribution ManufactureRaw
MaterialsRETAILEcosystemB-BB-BB-BB-CC-CC-BMobile
-
Business busting technologyTwo kids, a camcorder and a PC!
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A world of opportunity & risk.Thank you,
cochrane.org.ukconceptlabs.net
segmentation relates to information providers, service providers
etc..ties in with competition, differing reg. regimes and
exploiting niche markets.CompetitionGlobalisationConvergenceNew
TechnologyNew Services New OpportunitiesNew Risks
Complex and DynamicAs if thats not enough
This all takes place in a world of increasingly sophisticated
devices and multiple customer channels..65
