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    Pharma 3.0 and Technology

    Nagesh

    Sr. Princ

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    Where did I go from XIM ?

    Mafatlal Textiles, Navsari, Mumbai 1995

    Siemens, Mumbai, 1996

    CBSI, Farmington Hills, MI, 2000

    Rebranded as Covansys

    Acquired by CSC, Falls Church, VA, 2008-09

    Lived in CA, MI, MO, NJ

    Currently Sr. Principal

    Housekeeping9:45 pm ?

    US examplesQuestions and perspective

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    Disruptive Nature of Technology

    The Convergence of Key Technolog

    Pharma 3.0

    By the end of this session

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    Focus on sustained shareholder value

    Aggressively Deliver the Phase II and Phase III Portfolio

    Prioritize Our Portfolio to Deliver the Most Value

    Become a Top Tier Biotherapeutics Company

    Be Respected by Society

    Strategic Imperatives

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    Life Sciences Is a Fast-Changing Business Environment

    Heighteningfor managing

    Invent and bring to market pipeline and generate com

    Worldwide, payers are pushto counter their own budg

    health care more affor

    Payers and drug regulatoproducts demonstrate subefore granting reimburs

    approv

    Growing reand risk co

    New pharmacovigilance le

    increase data provision requon regulatory operat

    Weak or incomplete suexacerbating the spread

    Increasing scrutiny of manensure prod

    Market Treatment Changes

    #1

    Convergence of product innovation, lifestyleevolution, and government mandates/regulations

    taking place.

    Companies are leveraging new techniques todevelop improved treatments for high unmet

    medical needs for increasingly informedconsumers.

    Business Portfolio

    Evolution

    Patent cliff, over $100 billion $ in drug sales lostbetween 0912.

    Evolution of chronic, easier-to-treat conditionsto diseases with higher medical need.

    Developing orphan drugs, which have extrapatent protections and a streamlined regulatory

    review in some countries.

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    General Timeline to bring a new drug to market ... ~

    The full cost to bring a new drug (a new chemical entity) from

    discovery to approval and launch is estimated to be $1.2 1.3 billion.

    5-10,000compounds

    with 5-10,000 compounds and that th

    average cost to bring a new product market is $1.2-1.3 billion.

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    http://projects.propublica.org/http://online.wsj.com/news/articles/SB100014240

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    Patent Cliff - $63B

    http://www.rsc.org/chemistryworld/Issues/2009/January/PharmaRefocusesOnThePatentCliff

    Th Aff d bl C A

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    The Affordable Care ActWHY THE LAW WAS NEEDED

    Insurance companies had discretion to deny coverage for pre-existing conditions

    Premiums had more than doubled over the last decade, while insurance company profits w

    Tens of millions were underinsured. Insurance companies had discretion to withdraw cove

    50 million Americans had no insurance at all

    Cost of healthcare was spiralingWHAT THE LAW DID

    Insurance companies cannot deny coverage for pre-existing conditions or put lifetime max

    Preventive services became free - Cancer screenings such as mammograms & colonoscopisuch as flu, mumps & measles, Blood pressure screening, Cholesterol screening, Tobacco c

    and interventions, Birth control, Depression screening

    Mandated that Insurance companies overhead decrease from 40% to 20%

    Mandated that all Americans have coverage

    Children can stay on parent policies till they are 26

    Established competitive Insurance exchanges at State and Federal level

    Strengthened accountability and penalties

    Introduced pay for health outcomes

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    What is Pharma 3.0

    PHARMA 1.0

    BLOCKBUSTER ERA

    PHARMA 2.0

    INNOVATION &PORTFOLIO

    DIVERSIFICATION

    PERSONALIZEDMEDICINE

    PHARMA 3.0

    HEALTH OUTCOME

    PATIENT PARTICIPAT

    RISE OF MED DEVIC

    PHARMA 4.0FOUNDATIONGENETICS AND

    INDIVIDUAL THERA

    DRIVERS FOR CHANGEPatent Expiration

    R&D ROIGlobalization

    Personalized MedicineRise of the Payors

    DRIVERS FOR CHANGEHealthcare ReformPatient participation

    Emerging TechnologiesPharma, Payor, Provider and other

    PhysicianP

    Pa

    P ti t E S t

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    Patient care Eco-System

    https://www.google.com/url?url=https://www.apple.com/&rct=j&frm=1&q=&esrc=s&sa=U&ei=VUXSU-bsHZGRuAS5-4GIAg&ved=0CBwQ9QEwAw&usg=AFQjCNFwF8GHsri7hWC_984tDxdFt_3TrA
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    Industry in Active consolidation phase

    ValeantAllergan $54B

    AbbvieShire $53B

    MedtronicCovidien $42B

    PfizerWyeth $62B

    PfizerAstraZeneca $116B ?

    The INVERSION Debate

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    End User / Consumer Behavior

    As patients,

    We take what the doctor prescribes

    We rarely look at who made the drug

    We rarely research the literature around the drug

    We almost never try to find out what experiences other users have had

    We pay for the service not for the outcome

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    The Trust Issue

    A Deloitte survey of general population in 2012: Respondents Trust:

    Doctors and academic centers most

    Companies like WebMD Next

    Google search results next

    At the bottom of the list is pharma and payor companies.

    A more recent study, by Makovsky Health:

    Found that only around 35 percent of consumers would trust a disease web

    sponsored by a pharmaceutical company,

    and 16 percent said they would never visit a disease website sponsored by

    pharma company.

    http://mobihealthnews.com/32728/in-depth-pharmas-digital-health-opportunities/

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    Focus on sustained shareholder value

    Aggressively Deliver the Phase II and Phase III Portfolio

    Prioritize Our Portfolio to Deliver the Most Value

    Become a Top Tier Biotherapeutics Company

    Be Respected by Society

    Strategic Imperatives

    The Disruptive Power of Technology

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    The Disruptive Power of Technology

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    http://scoop.intel.com/files/2012/03/infographic_1080_logo.jpg

    My plane was 50 mins away from landing in Minneapolis for AGT auditions today, when it turned round and is now heading BACK

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    Can someone explain to me, perhaps from Delta, what the **** is going on as none of your crew seem to have the foggiest?

    I will now be landing back in New York an hour before Im supposed to start judging AGT auditions in Minneapolis. Thanks Delta.

    Someone told me DELTA stands for DontEver Leave The Airport. Not correct. They leave, then come back again. #utterfarce

    Pilot: Good news is well be on the ground in about 25 mins. Yes, but its the wrong ground, isnt it my friend? The WRONG BLOO

    Still on tarmac. Not moving. Ominous.

    Flight attendant just smiled, then whispered to me: Not looking good. #mixedmessageWe are de-planing everyone off. What aashamed Delta. This is shocking even by your standards.

    And you can all relax at Delta now because the gates of Hades will freezeth over before I darken your pitifully incomptent doors a

    So sorry to AGT audience for not being there today. Never missed a show in six years. Will be there tomorrow if I have to yomp th

    Admit it, even if you hate my guts, youre pulling for me now in Operation Get Morgan To Minneapolis right?

    This is at about 9 p.m. last night:

    Engines on. De-icing finished. I see a flicker of light at the end of this long dark tunnel.

    Taking off! Minneapolis, here I come. #notgoodnewsfordodgycontestants

    At midnight today Touchdown. Im in Minneapolis. Thank you Tim Mapesthe man who single-handedly, and against all odds, re

    To deploy, and slightly amendm, the vernacular of @charliesheenits been a day of quite spectacular whining, duh Apologies.

    Morgan will be in Atlanta April 12 to 14 for Americas Got Talent auditions at Fox Theatre. Will he use Delta then?

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    50 BILLION DEVICES INTERNET CONNECTED BY

    Vehicle, Asset, Person & PetMonitoring & Controlling

    AgricultureAutomation

    Security & Surveillance M

    + -

    EmbeddedMobile

    EverydayThings

    Smart Homes& Cities

    The Internet of Things

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    APPLICATIONS

    MOBILITYCLOUD

    BIG DATACYBER SECURITY

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    APPLICATIONS

    MOBILITYCLOUD

    BIG DATACYBER SECURITY

    50% of Americans who had a credi t card w ere impa

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    p

    December 19, 2013 announces data breach. 4

    records initially repor

    January 26, 2014 - Mannounces possible da

    alerting customers and o

    monitoring servic

    January 22, 2014 - Neimreleases a statement abou

    stolen payment d

    February 19, 2014 - UnMaryland announces da

    300,000 million recordreported lost

    Malware attacks on Yahoo! (Ja

    Syrian Electronic Army Hacks S

    (January, 2014)Snapchat Hacked in Dec 2013-

    million accountssafe hackAdobe Hacking - 38 Million Ac

    (Oct 2013)Fake Tweet on 'Obama, Explos

    Market PanicBurger King Hacking (US) (Feb

    Saudi Arabia Hackers Breach 4Credit Cards (Jan 2012)Sony Pictures and Playstation

    2011)1 Million accounts

    Top 10 healthc are breaches fo r 2

    Utah Department of Health - 780,0

    Emory Healthcare - 315,000 recor

    S.C. Dept. of Health and Human S

    records

    Alere Home Monitoring, Inc. - 116,

    Memorial Healthcare System, Fla.

    Howard University Hospital - 66,60 Apria Healthcare - 65,700 records

    University of Miami - 64,846 recor

    Safe Ride Services - 42,000 recor

    Medical Integration Services, Puer

    records

    N t l N t k h d k t f $398B i S t 2000

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    Nortel Networks had a market cap of $398B in Sept 2000.

    The stock represented 36% of the entire Toronto Stock Excha

    In Aug 2002, the Market Cap was less than $5B

    Stock price went from $124 to $0.47

    There were many business reasons for the collapse.

    Hacking was one of them: The passwords of seven top execstolen and used to copy internal R&D reports, design, code echeap knockoffs that flooded the market.

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    Code Spaces : Is Down!Dear Customers,On Tuesday the 17th of June 2014 we received a well orchestrated DDOS against our servers, this hap

    normally overcome them in a way that is transparent to the Code Spaces community. On this occasion hjust the start.An unauthorisedperson who at this point who is still unknown (All we can say is that we have no reasois or was employed with Code Spaces) had gained access to our Amazon EC2 control panel and had lefor us to contact them using a hotmail addressReaching out to the address started a chain of events that revolved around the person trying to extort a resolve the DDOS.Upon realisation that somebody had access to our control panel we started to investigate how access haccess that person had to the data in our systems, it became clear that so far nomachine access had b

    intruder not having our Private Keys.At this point we took action to take control back of our panel by changing passwords, however the intrudand had already created a number of backup logins to the panel and upon seeing us make the attempteaccount he proceeded to randomly delete artifacts from the panel. We finally managed to get our panel before he had removed all EBS snapshots, S3 buckets, all AMI's, some EBS instances and several macIn summary, most of our data, backups, machine configurations and offsite backups were either deleted.This took place over a 12 hour period which I have condensed into this very brief explanation, which I w

    once we have managed our customers needs.

    The gains from a networked world is matched by the pains

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    A 2012 study revealed that the median # days before a cis detected is 416 days

    94% of data breaches were discovered by an external en

    2013 Data Breach cost by industry, per lost record: Healt($233), Financial ($215), Pharmaceuticals ($207)

    The gains from a networked world is matched by the pains

    Barnab Jack Co ld Hack Yo r Pacemaker and stop the

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    Barnaby Jack Could Hack Your Pacemaker and stop the

    http://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerimplantable cardioverter defibrillator

    APPLICATIONS

    http://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemakerhttp://www.vice.com/read/i-worked-out-how-to-remotely-weaponise-a-pacemaker
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    APPLICATIONS

    MOBILITYCLOUD

    BIG DATACYBER SECURIT

    Moving Business Analytics to the Next Level

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    In Memory BIG DATA Repository & Replication Services

    Moving Business Analytics to the Next LevelIntegrating M2M, Data Services and Open Source Data Drilling

    EDWE

    Transactio

    EnterpSyste

    Machine-to-machineData

    Volunteered SocialData

    Data Services & OpenSource Data

    When You Connect the Right Dots the Ocean of Data Become

    http://www.thingworx.com/
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    When You Connect the Right Dots, the Ocean of Data Become

    Chronic Diseases

    Treatment Options

    QuickerApprovals

    Orphan Drugs

    Regulatory Review

    Age, Gender

    Geography

    Medication

    Lab Results

    ICD Codes

    ResultReports

    Risk Profile

    Diagnoses

    Health PlansQuality Reports

    PatientMedicalHistory

    DischargeLetters

    Clinical Trials

    Claims Data

    Patient Satisfaction

    Payers

    Patients

    Treatment Plans

    Regulatory

    Improved TreatmentsImproved Clinical

    Trials

    PersonalizedMedicine

    Superior PatientOutcomes

    Scientific data

    Exposure data

    How Target Figured Out A Teen Girl Was Pregnant Before Her

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    g g g

    http://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-fathe

    Through Data Mining of birth registry data, Target identifieproducts that, when analyzed together, allowed them to ashopper a pregnancy prediction score.

    Apart from the score, they could also estimate a shopper

    to within a small window, so Target could send coupons tispecific stages of the pregnancy.

    Would it spook customers if stores knew about their pre

    Target grew from $44 billion in 2002 $67 billion in 2010 prihuge success in tapping into the baby product ma

    PRIVACY & ETHICS

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    Right to be Forgotten online

    639800 G Data moved each second

    The use of Sensors will increase data mu

    Consumer behavior variedGovernment regulations not uniform

    PRIVACY & ETHICS

    WHOSE DATA IS IT ANYWAY ?

    APPLICATIONS

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    THE CONVERGEN

    APPLICATIONSMOBILITY

    CLOUDBIG DATA

    CYBER SECURITY

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    BUSINESS PROCESS MANAGEMENT SYSTEMS

    ENTERPRISE APPLICATION INTEGRATION MESH

    CLOUDIFICATIONTHROUGH MODERNIZATION

    MID RANGE

    APPLICATIONS

    EXISTINGAPPLICATIONS

    MAINFRAMEAPPLICATIONS

    TRADITIONALAPPLICATIONS

    DATA SERVICES

    SECURITY

    SaaSDEPLOYMENT

    SaaS-BASEDVERTICAL

    APPLICATIONS

    SaHO

    APP

    PVT Cloud

    INNOVATION QUOTIENT

    APPLICATIONS

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    APPLICATIONS

    MOBILITYCLOUD

    BIG DATACYBER SECURIT

    Mobile use exceeds PC in 2014

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    http://internetmedicine.com/2012/12/14/top-ten-medical-uses-of-the-iphone/

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    Google Novartis: Contact lens that can measure Sugar le

    http://internetmedicine.com/wp-content/uploads/2012/08/breathalyzer1.jpghttp://internetmedicine.com/wp-content/uploads/2012/08/withings4.jpghttp://internetmedicine.com/wp-content/uploads/2012/09/slitlamp31.jpghttp://internetmedicine.com/wp-content/uploads/2012/08/ePetri.jpghttp://internetmedicine.com/wp-content/uploads/2012/10/smartultra1.jpghttp://internetmedicine.com/wp-content/uploads/2012/08/micro1.jpghttp://internetmedicine.com/wp-content/uploads/2012/08/alivecor2.pnghttp://internetmedicine.com/wp-content/uploads/2012/08/alivecor.jpghttp://internetmedicine.com/wp-content/uploads/2012/09/remotoscope1.jpg
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    Google Novartis: Contact lens that can measure Sugar le

    Medical Apps in the Pharma 3.0 Era

    http://mobihealthnews.com/wp-content/uploads/2013/07/proteus-digital-health.top_.jpg
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    http://mobihealthnews.com/32728/in-depth-pharmas-digital-health-opportunities/

    - Non-medical apps critical for health care providers

    - Drug Reference

    - Medical Literature Curation apps

    - Medical Calculators

    - Medical Language translators

    - General Reference

    - Patient Education

    - Specialty Education

    - Continuing Medical Education (CME)

    - Social Networks

    Cost of Human Gene Mapped for the first time in 2003:

    http://mobihealthnews.com/wp-content/uploads/2013/07/proteus-digital-health.top_.jpg
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    Cost of Human Gene Mapped for the first time in 2003:

    Cost of Human Gene Mapping in 2013: $10,0

    Cost of Human Gene Mapping in 2014: $1,00

    Cost of Human Gene Mapping in 2015-16: $1

    You will have your Gene Map on your smart

    GOOGLE XPROJECT BASELINEhttp://www.theverge.com/2014/7/25/5935413/google-project-baseline-collect-medical-data-for-huma

    3D printers for medical purposes

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    3D printers for medical purposes

    In 2013, scientists in China used a 3D printer to successfullfunctioning kidney.

    In February 2014, a surgeon in England created and implanfrom a 3D printer to help a cancer patient walk again.

    But where does3D printingof body parts stop? And should

    APPLICATIONS

    http://www.csc.com/innovation/insights/102869-4_ways_3d_printing_will_impact_your_lifehttp://www.csc.com/innovation/insights/102869-4_ways_3d_printing_will_impact_your_lifehttp://www.csc.com/innovation/insights/102869-4_ways_3d_printing_will_impact_your_life
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    APPLICATIONS

    MOBILITYCLOUD

    BIG DATACYBER SECURIT

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    TrendsCIOs View Cont

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    Q4. Approximately what percentage of the enterprise applications at your organization are legacy applications?

    Base: 102 qualified respondents

    Levels of legacy apps at enterprise organizations are mixed.One-quarter (25%) of the respondents indicate that 50% or more of their enterprise applications are legacy applquarter (27%) estimate that between 25%-49% of their enterprise apps are legacy apps, while another 25% replegacy apps. Just under one-quarter (23%) reveal that less than ten percent are legacy apps , with 6% of those

    their enterprise apps are legacy apps.

    None

    Less than 10%

    10%-24%

    25%-49%

    50%-74%

    75% or more

    6%

    17%

    18%

    7%

    TrendsCIOs View Cont.

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    Q6. What are the top challenges to application modernization in your organization? (Please check all that apply.)

    Base: 102 qualified respondents

    Over half of respondents report that implementation costs (55%) and a lack of resources (53%) are the greatapplication modernization in their organization.

    0% 10% 20% 30% 40%

    Implementation costs

    Lack of resources

    Downtime

    Risk/liability

    Hard to build an ROI case

    Compliance/regulatory requirement

    Lack of skill sets

    Lack of integrated planning between IT and business

    Security concerns

    TCO

    No internal strategy developed

    Absence of proven technology

    Possible loss of customers

    Other

    36%

    35%

    28%

    27%

    27%

    25%

    24%

    21%

    20%

    15%

    8%

    8%

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    BUSINESS PROCESS MANAGEMENT SYSTEMS

    ENTERPRISE APPLICATION INTEGRATION MESH

    CLOUDIFICATIONTHROUGH MODERNIZATION

    MID RANGEAPPLICATIONS

    EXISTINGAPPLICATIONS

    MAINFRAMEAPPLICATIONS

    TRADITIONALAPPLICATIONS

    DATA SERVICES

    SECURITY

    SaaSDEPLOYMENT

    SaaS-BASEDVERTICAL

    APPLICATIONS

    SaHO

    APP

    PVT Cloud

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    83,000

    CS

    EMPLOYEE

    IN 70 C

    #162 RANKINFORTUNE

    $15.5B GLOSERVICES P

    50+ YEARS OF

    100+ GLOBALWITH BE

    PAR

    CSC

    A GLOBAL IT

    POWERHOUSE

    Computer Sciences Corporation

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    Industries

    Solutions

    PublicSector

    Energyand NaturalResources

    FinancialServices

    Traveland

    Transportation

    INDUSTRY EXPERTISE

    Healthcare &Life-sciences

    Communicationsand

    High-Tech

    Manufacturing

    Cloud CybersecurityBig Data &Analytics

    ConsultingSoftware

    and IPApplications

    Services

    Business ProcessServices andOutsourcing

    InfrastructureServices

    Leading Next-Gen Technology and BusinessSolutions

    CSC:S i E t i d G t W ld id *

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    Financial Services

    Healthcare and Life Sciences

    Manufacturing

    Energy/Natural Resources

    Tech/Consumer

    Transportation

    Public Sector

    Serving Enterprises and Governments Worldwide*

    Ministry

    Moving Business Analytics to the Next LevelIntegrating M2M Data Services and Open Source Data Drilling

    http://en.wikipedia.org/wiki/File:State-farm-logo.svghttp://en.wikipedia.org/wiki/File:Cpic.pnghttp://www.baesystems.com/index.htm
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    In Memory BIG DATA Repository & Replication Services

    Integrating M2M, Data Services and Open Source Data Drilling

    EDWE

    Transactio

    EnterpSyste

    Machine-to-machineData

    Volunteered SocialData

    Data Services & OpenSource Data

    http://www.informationweek.com/big-data/big-data-analytics/16-top-big-data-analytics-platforms/d/d-id/1113609?piddl_msgorder=asc&image_number=3

    http://www.bigdata-startups.com/open-source-tools/#!prettyPhoto

    http://www.thingworx.com/
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    eGain

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    eGain