Perfectly

Pinterest forPROFITS

NOT TO BE DISTRIBUTED WWW,JENALIAT.COM

Perfectly Pinterest for Profits

Module 5: Creating Content

Now that you KNOW who you are speaking to when you create content, let's

dive in.

How frequently are you currently creating content?

BE HONEST WITH YOURSELF.

You HAVE to keep your Pinterest account ACTIVE and you want YOUR content

being seen as much as possible.

If you are looking for profits, you need to be creating content, at least once a

week and getting it up on Pinterest.

YOU know your business, you can create the content.

“Stop writing about everything. So many brands create content

and try to cover everything, instead of focusing on the core niche

that they can position themselves as an expert around. No one

cares about your special recipe... Find your niche, and then go even

more niche.”

Now that you are clear on your ideal client, you can work

on creating content that specifically speaks to them, what

will meet their needs and fulfill their desires.

-Joe Pulizzi

NOT TO BE DISTRIBUTED WWW,JENALIAT.COM

Perfectly Pinterest for Profits

Module 5: Creating Content

As you already know, keywords are KING on Pinterest. So let's make

a keyword bank for YOUR business.

You will want to have a spreadsheet to keep up with these since you

will be adding to them and creating different lists for different

topics you cover regularly.

I have a template to get you started!

TEMPLATE LINK

Make sure you save a copy before editing!

Use this to make it quick and easy to insert your base keywords into

your pin descriptions.

Keep building on it for the topics your discuss regularly so you can

add in post specific keywords quickly as well.

NOT TO BE DISTRIBUTED WWW,JENALIAT.COM

Perfectly Pinterest for Profits

Module 5: Creating Content

CALL TO ACTION

You can put a call to action directly on your pin image, like this:

By letting pinners quickly see they

can get a FREE CHECKLIST, it is

prompting them to LEAVE Pinterest

and get the checklist form her

website, which is a content upgrade

they when they provide their email

address.

The call to action can also be in the

pin description.

Click here to read a great article

about the psychology behind CTA

and examples!

NOT TO BE DISTRIBUTED WWW,JENALIAT.COM

Perfectly Pinterest for ProfitsModule 5: Creating Content

This is where we get down to the profits.

Pinterest is sending traffic to your website, but you HAVE to capture

those leads in order for it to convert to PROFITS.

You have to start cultivating those relationships, nurturing them and

then letting them know what you have to offer them.

On the next page, I have created a template for your to brainstorm

content upgrades or freebies you can make to go along with your

blog posts.

EXAMPLES OF CONTENT UPGRADES:

a cheat sheet

a checklist

a resource list

a video related to the topic discussed

a printable

a quick start guide

an ebook

templates

free trial of services

a mini course

swipe files

CONTENT UPGRADES AND OPT-INS

NOT TO BE DISTRIBUTED WWW,JENALIAT.COM

Perfectly Pinterest for Profits

Module 5: Creating Content

BLOG POST TITLES                              CONTENT UPGRADE IDEAS

CONTENT UPGRADES AND OPT-INS