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plastic surgery books
w w w . p l a s t i c s u r g e r y . c r c p r e s s . c o m
from the Experts
NEW
For more information and complete tables of contents for these and other related books, visit:
email: [email protected] • +44 (0) 1235 400 524www.plasticsurgery.crcpress.com
coNtENts
Bestsellers pg 3
Fellows, residents and trainees pg 6
Facial aesthetic surgery pg 10
rhinoplasty pg 17
hair transplantation pg 20
MiniMally invasive/Facial rejuvenation pg 22
Breast surgery pg 26
Body contouring pg 30
hand surgery pg 33
Microsurgery/reconstructive surgery pg 33
cranioFacial surgery/pediatric plastic surgery pg 41
practice ManageMent pg 45
conFerences crc press will Be attending in 2016 pg 47
New titles for 2016-2017
Titles include DVDs
The Art of Aesthetic Surgery, Second Edition
Reconstructive Surgery
Asian Aesthetic Surgery: Principles and Techniques
Bestsellers
Bestseller
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The ArT of AesTheTic surgery: PrinciPles and Techniques, second ediTion – Three Volume seT
Foad Nahai M.D.
• Includes40completelynewchaptersandmanynewcontributors
• Providesrevisionsandupdatestoallexistingchapters• ContainssevenDVDswith24operativevideosall
referencedinthetext• Featuresnewcases,technicaldescriptions,and
hundredsofnewmedicalillustrations• Presentsmorestep-by-stepoperativesequences
VoLuMe i:Fundamentals.BusinessBasics.NonsurgicalCosmeticTreatments.HairTransplantation.BrowLift.Eyelid Surgery. VoLuMe ii: Midfacial Rejuvenation. Face LiftandNeckLift.RejuvenationoftheCheeks,Chin,Lips,andEars.Rhinoplasty.VoLuMe iii:BreastSurgery.BodyContouring.FinalThoughts.
£570.00|$895.00|ISBN:97815762631123187pages|June2011
4 Bestseller
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Bestseller
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
reconsTrucTiVe surgery: anaTomy, Technique, and clinical aPPlicaTions – Two Volume seT
MichaelZennandGlynJones
• Featuresaselectgroupofexpertcontributorswhocover a range of reconstructive options in each anatomicarea
• Presentshundredsofcasesdemonstratingclinicalapplications
• Providesasystematicapproachtoflapselectionandstep-by-stepinstructionsfordissection
• Usesanoutlineformathighlightingkeyanatomicfeatures
• Containsthousandsofcolorphotos,cadaverdissections,radiographs,andmedicalillustrations
• IncludesfourDVDswithvideosdemonstratingcadaverdissectionsforallmajorflaps
• Offersclinicalcaveatsandtipsandtricksthroughout
£414.00|$650.00|ISBN:97815762632421849pages|May2014
5Bestseller
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
AesTheTic PLAsTic surgery in AsiAns: PrinciPles and Techniques – Two Volume seT
LeeL.Q.Pu,Yu-RayChen,Qing-FengLi,WofflesWu, Dae-HwanPark,SusumuTakayanagi,andFu-ChanWei
• Offersacomprehensiveguidetocosmeticsurgeryinpatients of Asian origin
• FocusesonthedifferencesinsurgicaltechniqueswhentreatingpatientsofAsianorigin,aswellasproceduresspecific to this patient group
• FeaturessignatureproceduresbyauthorsfromAsianregions
• Containsmorethan2500top-qualitycolordrawings and photographs
• Includes threeDVDsshowcasingsupplementarysurgical techniques
• IncludesabonuseBookversionwitheveryprintcopy
£295.00|$450.00|ISBN:97814822408701264pages(750colour;50b/willustrations)July2015
100HandCases
Essentials of Plastic Surgery, Second Edition
Q+Areview
50StudiesEveryPlasticSurgeon ShouldKnow
BurnUnitHandbook,SecondEdition
Patient Safety in Plastic Surgery
DecisionMakinginPlasticSurgery
OperativeProceduresinPlastic,Aestheticand Reconstructive Surgery
Fellows, residents and trainees
100 hAnd cAses
MartinI.Boyer,andJamesChang,MD
• Coversallaspectsofhandsurgeryinacase-basedformat
• Reviewsthemostcommon100handproblems,providingacomprehensivescope
• Usesahighlytemplated,high-yieldformattoallowforquicklocationofkeyinformation
• Illustrateseachcasewithfull-colorphotosandradiographs
• Includesdiscussionsoftheauthors¿preferredsolutionfor each case
• Comeswithacomplimentarye-bookversionthatiscompatiblewithawiderangeofdevices
£83.00|$129.95|ISBN:9781482244502272pages(100colour)April2016
essenTiALs of PLAsTic surgery, second ediTion
JanisE.Jeffrey
• Providescomprehensivecoverageofallaspectsofreconstructive and aesthetic surgery
• Includesthirteennewchaptersinthenewedition• Featuresanoutlineformattofacilitatethelearning
process and a convenient, portable size• Includeskeypointswithessentialinformationandtips
and cautions in each chapter
£80.00|$125.00|ISBN:97815762638531368pages|March2014
essenTiALs of PLAsTic surgery: q+a comPanion
AlexP.Jones,andJeffreyE.Janis
• Featuresaself-testformattohelpdeepenunderstanding of aesthetic and reconstructive principles
• ReflectscloselyandtestskeycontentofEssentials• Providescomprehensiveexplanationsforeachquestion
tohelpreinforceknowledge• Containsmultipleillustrationstoreinforcekeyconcepts• Repeatsquestionstemswithanswersandexplanations• Comesinacompact,portablesizewithan
accompanyingeBook
£53.99|$84.95|ISBN:9781576263983920pages(100b/willustrations)October2015
7Fellows, residents and trainees
NEW
8
50 sTudies eVery PLAsTic surgeon shouLd Know
ScottC.Hultman
• Presents50keyresearchstudiesalongwithalistofreferencesandfullanalysis
• Includeskeystudiesonhand,craniofacial,aesthetic,andburnsurgeryaswellasbreast,trunk,andheadandneckreconstruction
• Providesadditionalcommentaryfromtheoriginalauthor,expert,oreditorproviding a valuable additional perspective
• Constitutesessentialreadingforresidentsandsurgeonsstudyingforboardsorin-serviceexams
• IncludesacomplimentaryeBookversion,whichcanbeusedonafullrange ofmobileandtabletdevices
£49.00|$75.00|ISBN:9781482240825368pages(50b/willustrations)November2014
The essenTiAL Burn uniT hAndBooK, second ediTion
JeffreyJ.Roth,andWilliamHughes
• Examinesburncare,frominitialassessmentandtreatmenttolong-termsequelae
• Presentssampleordersandtemplatesforpatientpresentationandorganization of notes
• Describeswhentoreferapatienttoaburnunit• Worksasaquickreferenceinanemergencysituation• Featuresauthorswhounderstandthequestionstraineesmighthave
about burn patients• IncludesacomplimentaryeBookversionwithprintpurchase
£19.99|$29.95|ISBN:9781498705714216pages(15b/willustrations)December2015
save when you order online at plasticsurgery.crcpress.com
Fellows, residents and trainees
9
PATienT sAfeTy in PLAsTic surgery
LeroyYoung
• Practicaladvicetosafeguardyourpatients• Tables,protocols,andguidelinesforday-to-daypractice• Writtenbyexpertsinthefield• Comprehensivecoverageofimportantpatient
safety topics
£143.00|$225.00|ISBN:9781576262801621pages(85b/willustrations)July2009
decision MAKing in PLAsTic surgery
JeffreyMarsh,MD
• Uniquealgorithmformat• Experteditorsandcontributors• Problem-solvingformat• Comprehensivecoverage• Descriptivetextofkeystepstoguidethe
decision-makingprocess
£143.00|$225.00|ISBN:9781576263013340pages|July2010
oPerATiVe Procedures in PLAsTic, AesTheTic And reconsTrucTiVe surgery
AriS.Hoschander
• Presentsacomprehensivestep-by-stepguidetothemostcommonreconstructiveandaestheticprocedures
• Providestablesineachchapterdelineatingthenecessaryequipmentforthecompletionoftheprocedure
• Discusseshowtoavoidcomplicationsaswellaspostoperative instructions
• ProvidesthemostcommonlyacceptedICDcodesforeachof the operations described
• Includesnumerouslinedrawings,clinicalphotographs,anddetailed descriptions
£127.00|$199.00|ISBN:9781466585591312pages(325colour)August2015
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
Fellows, residents and trainees
Auricular Reconstruction
Facial Plastic Surgery: Aeasthetic and Reconstructive
FacialAnatomy:AClinicalPerspective
Facial Danger Zones: Avoiding Nerve Damage,SecondEdition
Facial Rejuvenation
CentrofacialRejuvenation
ShortScarFaceLift:OperativeStrategies
TheMACSLift:ShortScarRhytidectomy
NeckLift
TissueGluesinCosmeticSurgery
Eyelid and Periorbital Surgery, SecondEdition–TwoVolumeSet
Eyelid and Periorbital Surgery, SecondEdition,Volume1
Eyelid and Periorbital Surgery, SecondEdition,Volume2
OculoplasticSurgery,SecondEdition
AtlasofOculoplasticandOrbitalSurgery
Facial aesthetic surgery
11Facial aesthetic surgery
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
AuricuLAr reconsTrucTion
FrancoiseFirmin,JosephR.Dusseldorp,andAlexandreMarchac
• Containsdistillationofworld-famousearsurgeonFrancoiseFirmin’slifework• Offerssurgicalpearls,hints,tipsandguidanceforgettingthebestpossibleresults• Illustratessubjectmaterialwithover1000full-colordrawingsandphotographs• Includesoperativevideoandlecturefootage• Providesaccesstofree“bonus”eBook
ThisbookdetailsthesurgicaltechniquesofDr.FrancoiseFirmin,arecognizedthoughtleaderinearreconstruction.Itcontainsher“tradesecrets”thathavebeendistilledovermanyyearsofoperating.ThebookincludessurgicalfootageandvideolecturesplusaneBook.Itisahighly-illustrated,classicandauthoritativeguidewhichwillbeessentialreadingforanyoneperformingearsurgery.
Foreword.Introduction. PArT i: ToTal and suBToTal deFecTs. PArT ii: ParTial acquired deFecTs. PArT iii: minor anomalies. PArT iV: esTheTic VariaTions. index
£191.00|$299.95|ISBN:9781498728799600pages(1000colour;250b/willustrations)February2017
NEW
fAciAL surgery: PlasTic and reconsTrucTiVe, second ediTion
MackL.Cheney,andTessaHadlock
• Providesacomprehensiveresourceonfacialaestheticandreconstructive plastic surgery
• Featuresworld-renownededitorsandcontributorsdrawnfromthefieldsoffacialplasticsurgery,otolaryngology,anddermatology
• Emphasizesevidence-basedmedicine¿amajorforceinmedicinetoday
• Presentsstep-by-stepproceduresaccompaniedbybeautifulmedicalillustrations
• IncludesfourDVDscontainingoperativevideos
£287.00|$450.00|ISBN:97814822409171248pages(800colour;100b/willustrations) December2014
fAciAL ToPogrAPhy: clinical anaTomy oF The Face
JoelE.Pessa,MD,andRodJ.Rohrich,MD
• Includesclearlylabeledcolorclinicalphotographs• Featuresend-of-chapterkeypointsbullets• Selectedbibliographyattheendofthechapter
£232.00|$365.00|ISBN:9781576263440320pages(500colour)July2012
fAciAL dAnger Zones: aVoiding nerVe injury in Facial PlasTic surgery, second ediTion
BrookeSeckel
• Helpsface-liftsurgeonsavoidthesurgicalcomplicationsoffacialnervedamage
• Describestheanatomicbordersofeachfacialdangerzone• Examinesfacialdangerzonesandgraphicallydemonstrates
the nerve and consequence of injury• Presentsthetechniquesforsafesurgicaldissection
£59.99|$95.00|ISBN:978157626316764pages(48colour)July2010
fAciAL rejuVenATion
FritzBarton
• Offersvaluableinsightsintothekeystrategiesforsuccessfulexecutionoffacialrejuvenationtechniques
• Documentstheexcellentresultsthatcanbeobtained withtheHigh-SMAStechnique
• Describesstep-by-stepoperationproceduresfortheforehead,eyes,face,andneck
• Featuresnumerouscolorphotographsandelegant medicalillustrations
• IncludesaDVDwithoperativevideo
£207.00|$325.00|ISBN:9781576262788358pages(900colou)July2008
12 Facial aesthetic surgery
cenTrofAciAL rejuVenATion
PatrickTonnard,AlexisM.Verpaele,andRichardBensimon
• Highlyvisualpresentationstylewithnearly500photographsandlinedrawings• Accompaniedbysurgicalvideooftheprocedures• CovershotareassuchasSNIF,nanofatgrafting,facial,fillersandpeels• Writtenbyauthoritieswholectureextensivelyworldwideonthetopic• Highlightskeytechnicalpointsandpracticalhintsandpearlsthroughout
£229.00|$359.95|ISBN:9781482259636304pages(675colour)November2016
shorT-scAr fAce LifT: oPeraTiVe sTraTegies and Techniques
PatrickTonnard
• Short-scarfacelift• Short-scartemporallift• Thevolumetricconceptoffacialrejuvenation• Facialmicrofatgrafting• Subcutaneoussuturesculpturingtechniques• BiomechanicsoftheMACS-lift• Anatomicbasisofplatysmasuspension
£232.00|$365.00|ISBN:9781576262542428pages(775b/willustrations)July2007
The MAcs-LifT
PatrickTonnard,andAlexisVerpaele
• Fullyillustratedwithstep-by-steptechnique• Four-colorthroughout• Detailedpatientevaluationwithsurgicalplans• Tipsandtrickshighlightedthroughout• Numerousclinicalcasesdemonstrateexcellentpre-andpostoperativeresults
£207.00|$325.00|ISBN:9781576261910285pages(700colour)July2004
13
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
Facial aesthetic surgery
NEW
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necK LifT
JoelFeldman
• Examinestherevolutionarycorsetplatysmaplastytechniqueofneck-liftsurgery• Emphasizesthecriticaltechniquesforsuccessfulrejuvenationofgravitational
changesinthemidtolowerfaceandneck• Presentspreoperative,intraoperative,andpostoperativeimagesofthedramatic
results that can be achieved
£207.00|$325.00|ISBN:9781576261651532pages(600colour)July2006
Tissue gLues in cosMeTic surgery
Renato Saltz
• Presentshelpfultipsandtrickstoenhancesurgicaloutcomes• Explainsindicationsforuseoftissueglues,preparationofmaterial,timing,wound
preparation,application,technicalnuances,andproblemsandcomplications• Illustratesclinicalresultswithpreoperativeandpostoperativeviewsaswellas
post-tissuesealantresults
£125.00|$176.00|ISBN:9781576261743206pages(200b/willustrations)July2004
14 Facial aesthetic surgery
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eyeLid And PeriorBiTAL surgery, second ediTion – Two Volume seT
MarkA.Codner,MD
• Offerscomprehensivecoverageofaestheticandreconstructiveprocedures• Expandsonanadditionalthirteenchaptersrangingfromorbitalfracturestolacrimalsystemreconstruction• Includesmorethan60operativevideos• Adds30newvideosshowcasingthelatestprocedures,totalingmorethan9hoursoffootage• Containsmorethan2,900detailedcoloranatomicalandsurgicalillustrations• IncludesacomplimentaryeBookversionwithpurchaseoftheprintversion
15
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
Facial aesthetic surgery
NEW
Eyelid & Periorbital Surgeryoffersexpansivecoverageofaestheticandreconstructiveproceduresinoculoplasticsurgery.Oculoplasticandplasticsurgeonscombinetheirtalentsinthisuniquetwo-volumeclinicalresourcethatfeaturescomprehensiveguidanceforsolvingbothcommonandrareeyelidandperiorbitalproblems.
Withmorethan2,900photosandcolorillustrations,thiseditionhas26rewrittenfirsteditionchaptersandexpandsonanadditional13newchapters,includingtopicsrangingfromnonsurgicalperiorbitalrejuvenationtomaleblepharoplasty.Bestofall,therearemorethan30newsurgicalvideosdemonstratingthelatestsurgicaltechniques.AlsoincludedisacomplimentaryeBook.
£305.00|$480.00|ISBN:97814822602811248pages(2500colour)May2016
ocuLoPLAsTic surgery, second ediTion
BrianLeatherbarrow
• Newmaterialonappliedanatomy,cosmeticsurgery,thyroideyediseaseandthewateringeye
• Anin-depthaccountofthepre-operativeassessmentofpatients,precisedetailsofsurgicalprocedures,thepost-operativemanagementofpatients,andtheavoidanceofcomplications
• Over1700colorphotographsandoriginaldrawing
£167.00|$261.00|ISBN:9781841846859376pages(1000colour;100b/willustrations) December2012
ATLAs of ocuLoPLAsTic And orBiTAL surgery
ThomasC.Spoor
LowerEyelidSurgery.EctropionRepair.EntropionRepair.LowerEyelidRetraction.ComplicationsofLowerEyelidSurgery.UpperEyelidSurgery.ComplicationsofUpperEyelidSurgery.TearingandDryEyeEvaluationandTreatment.OrbitalSurgery,OpticNerveSheathDecompression,andTemporalArteryBiopsy.
£107.00|$167.95|ISBN:9781841845869128pages(125b/willustrations)February2013
save when you order online at plasticsurgery.crcpress.com
16 Facial aesthetic surgery
Secondary Rhinoplasty BytheMasters,Volume1
SecondaryRhinoplastyBytheMasters,Volume2
SecondaryRhinoplastyBytheMasters –TwoVolumeSet
Dallas Rhinoplasty: Nasal Surgery by the Masters, Third Edition
Rhinoplasty: CraftandMagic
AestheticRhinoplastyBookand VideoLibrary
rhinoplasty
secondAry rhinoPLAsTy: By The gloBal masTers – Two Volume seT
RodJ.Rohrich,andJamilAhmad
• Showcasesthetechniquesofnearly50worldauthoritiesfromplasticsurgeryandOto/ENT
• Includesproceduralvideos,showinghowtheexpertperformstheoperation• Containsmorethan1000colorphotosandliberalartwork• Presentscompletelyuniquecontent;accompaniesDallasRhinoplasty
volume• Coversallthetechniquesandanatomicalissues• Personalperspectivesvolumeshowshowexpertsapply
these in practice
Rhinoplastyisoneofthemostchallengingoperationsinplasticsurgery. Notonlyisittechnicallydifficultasnotwonosesarethesame,surgicaldecisionmakingplaysanabsolutelycriticalpart.Unpredictablepost-operativehealing,naturalfacialasymmetry,andhighpatientexpectationsleadtoahighincidenceofsecondary(revision)operations.Withcontributionsfromanoutstandinglistofexperts,thistwo-volumesetcoversoperativeprinciplesandincludesthepersonaltechniquesofnearly50experts.Thebooksareliberallyillustratedwithcolorphotos,artwork,andextensiveoperativevideos.An essential resource for all rhinoplasty surgeons.
£269.00|$470.00|ISBN:97814822557821440pages(1100b/willustrations)October2016
save when you order online at plasticsurgery.crcpress.com
18 rhinoplasty
NEW
dALLAs rhinoPLAsTy: nAsAL surgery By The MAsTers, Third ediTion
RodJ.Rohrich
• Presentstheworkofrecognizedpioneersinthefield• Providescomprehensivecoverageofprimaryandsecondary
rhinoplasty• Coversbasicfundamentalsandanatomy• Presentsthelatestrefinementsandadvancesintechniquefor
safer,moreconsistentresults• Includesnewinnovationsforachievingasmoothdorsum,avoiding
alarnotching,andimprovingtiprefinemen• Suppliescomprehensivecaseanalysestofacilitateclinical
decisionmaking• Features18newchapterswithnumerouscolorimagesand4
DVDswith14full-lengthoperativevideos
£316.00|$475.00|ISBN:97815762638461712pages(500colour;200b/willustrations) May2014
rhinoPLAsTy: craFT and magic – Two Volume seT
MarkConstantian
• Explainssurgicalsolutionstospecificproblemsandillustratesthemwithstep-by-steptechnique
• Providesnumerousinnovativetipsandtrickstoenhanceunderstanding
• Presentsavisualsummaryoftheoperativestrategyusedforeachproblemdiscussed
• IncludesfourDVDswithoperativevideo
£299.00|$475.00|ISBN:97815762624742302pages(3000b/willustrations) July2009
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
19
HairTransplantation:TheArtofMicrografting, Second Edition
HairTransplantation,FifthEdition
hair transplantation
21
hAir TrAnsPLAnTATion: The arT oF micrograFTing and minigraFTing, second ediTion
AlfonsoBarrera,MD
• Writtenbyacknowledgedworldexpertsinhairtransplantation• Examinestheartoffollicularunitminigraftingandmicrograftingtotreata
varietyofhairlossproblems• Providesinformationtohelpsurgeonsoffertheirpatientsthebestresultswith
thefewestcomplications• Helpssurgeonsincreasethescopeoftheiraestheticsurgeryordermatology
practices by incorporating hair transplantation techniques
£207.00|$325.00|ISBN:9781576263723448pages|November2014
hAir TrAnsPLAnTATion, FiFTh ediTion
WalterP.Unger,RonaldShapiro,RobinUnger,andMarkUnger
Thisneweditionofahighlyacclaimedstandardreferencehasbeenrestructuredforgreaterpracticalusefulness,tofollowtheclinicalsetting:itmeticulouslydescribesandillustratesallproceduresutilizedbythemostrecognizedleadersinthefield,toshowcasecurrenttrends,controversies,andinnovationsinpractice.AnintegralDVDfeaturesvideo-clipsofthesurgicalproceduresthemselvesbeingperformedtocompletethiscomprehensivereference.
£107.00|$319.95|ISBN:9781616310066128pages|December2010
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
hair transplantation
FatInjection:FromFillingtoRegeneration,Second Edition
Structural Fat Grafting
Endocscopic Surgery, Second Edition
AestheticandCosmeticPractice
TheArtofSkinHealthRestorationandRejuvenation, Second Edition
BotulinumToxinsinClinicalAestheticPractice, Second Edition
MiniMally invasive/Facial rejuvenation
fAT injecTion: From Filling To regeneraTion, second ediTion
SydneyColeman
• Focusesonfatgrafting,oneofthehottesttopicsinmedicineandsurgerytoday,withgrowingapplicationsinbothaestheticandreconstructive surgery
• Providesadefinitiveworkwrittenbytheleadersinthefield• Combinesscientificbasicswithclinicalcontent• Coverstherangeofprocedures,bothaestheticandreconstructive• Illustratessubjectmatterwithover800colorphotosandoperative
surgical footage.
Thefirsteditionofthisbooksetthestandardforinformationonfatgrafting,oneofthehottesttopicsinplasticsurgerytodaywithagrowingarrayofapplications.Thissecondeditioncontinuesthattrendwithnewchapters and contributors, totally revised and updated chapters, and the latestresearchfindingstodramaticallyinfluencehowfatgraftingisusedaswellasdiscussingitsroleintissueregeneration.Theneweditionreflectsthelatestchanges,newtechnologyandnewdevelopmentsinthe field.
£232.00|$365.00|ISBN:9781482241358900pages(700b/willustrations)October2016
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
23MiniMally invasive/Facial rejuvenation
MiniMally invasive/Facial rejuvenation
NEW
sTrucTurAL fAT grAfTing
SydneyColeman
• Describeshowtolowerandrestorethejawlinetoitsoriginal contour rather than tightening and elevating it
• Presentsinstructiononfillinginthetear-troughdeformityofthelowereyelidinsteadofexcisingandsuspending
• Explainshowtoincreasevermilionshowratherthanincreasing lip size
• Providesinstructiononmakingthedorsalhandfullerrather than fatter
• Featuresmethodsforrestoringlostsubcutaneoustissue under acne scars instead of treating the surface of the scars
Fatgraftingisrapidlybecomingoneofthemostrequestedproceduresforanewgeneration.Itoffersavaluabletooltoaddresspatientdemandsforlessinvasivecosmeticproceduresthatproducenatural,long-lastingresults.StructuralFatGrafting,writtenbyDr.SydneyColeman,whohelpedpioneerthistechnique,isthefirstcomprehensiveworkonthistopic.Itprovidessurgeonswiththeexpertguidanceneededtomasterthistechniqueforawidevarietyofapplications,includingfacialandhandrejuvenation,adjustmentoffacialproportions,andcorrectionofliposuctiondeformities.Thisremarkablebookpresentsarevolutionarynewmodelforanalyzingfacialagingthatisdestinedtodramaticallyalterthewayyouanalyzeandtreatpatients.Eachclinicalchapterisamonographuntoitself,filledwithcasepresentations,tipsandtricks,andsoundadvicetoguidethesurgeonthroughthekeymaneuversnecessaryforfatgraftingineachanatomicarea.
£207.00|$325.00|ISBN:9781576261330404pages(700colour)July2004
24
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MiniMally invasive/Facial rejuvenation
AesTheTic And cosMeTic PrAcTice
Pierre Andre
• Illustratedwithcolorfiguresandvideos• Writtenbyinternationalexperts• Featuresnewaswellasestablishedtechnologies• Featureschaptersonpsychiatry,legal,andpractice
aspects also
£159.00|$249.95|ISBN:9781482208092000pages(1246colour)September2016
The ArT of sKin heALTh resTorATion And rejuVenATion, second ediTion
ZeinE.Obagi
• Discussesskinpeels,approachestocorrectingsundamage,controlofthepigmentarysystem,andstimulationofskincollagen
• Detailsthescientificthinkingbehindtreatmentregimes
• Showshowtointegrateskincareintoadermatologypractice or spa
• Containsmorethan200colorillustrationspointswithdrawingsandclinicalphotographs
£127.00|$209.95|ISBN:9781842145968424pages(244colour)January2015
BoTuLinuM Toxins in cLinicAL AesTheTic PrAcTice, second ediTion
AnthonyBenedetto
• Presentsaguidetotheclinicaluseofthedifferenttypesofbotulinumtoxinsforbothestheticandmedicalpurposes
• Includesdetailedanatomicdrawings,areviewofthedifferentformulationsavailable,andspecimenforms
• Discussesmedico-legalconsiderations,psychologicalandculturalfactorsthatmayaffecttheintentionsofpatients, and the results that can be achieved
£175.00|$199.95|ISBN:9780415476362296pages|February2013
25
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
MiniMally invasive/Facial rejuvenation
NEW
PartialBreastReconstruction:TechniquesinOncoplasticSurgery,SecondEdition
ProblemsinBreastSurgery:ARepairManual
AestheticBreastSurgery:Concepts and Techniques
AWoman’sDecision:BreastCare,Treatment&Reconstruction,FourthEdition
Bostwick’sPlasticandReconstructiveBreastSurgery,ThirdEdition
AestheticandReconstructiveBreastSurgery:SolvingComplications andAvoidingUnfavorableResults
OncoplasticandReconstructiveSurgeryoftheBreast,SecondEdition
Breast surgery
PArTiAL BreAsT reconsTrucTion: Techniques in oncoPlasTic surgery, second ediTion
AlbertLosken
• Offerscomprehensivecoverageofoncoplasticsurgeryfromaninternationalauthorteam• Containsnumerousoperativeclipsandsubstantialnewmaterial• AddschaptersonBRAVA,flaps,anduseoffatinbreastreconstruction• IncludesbonuseBookthatcanbeusedonanymobiledeviceortablet• Providesdownloadaccesstoallimagesinthebook,whichcanbeforpresentations
£229.00|$359.95|ISBN:9781498709255640pages(860colour)February2017
ProBLeMs in BreAsT surgery: a rePair manual
JackFisher
• Presentsbestpracticesfromaroundtheworldwithaninternationalexpertcontributorlist• Usesauniqueproblem-solvingapproachtocommonandunusualsurgicaldilemmas• Includescurrenttopicssuchasuseoffatinbreastaugmentationandreconstruction,theuseofADMsinrevision
breastsurgery,andalltypesofimplants• Featuresaconvenientsemi-atlasformatwithcolorillustrationsandstep-by-stepinstructions• VitalSourceeBookversionisincludedwithpurchaseoftheprintbook
£232.00|$365.00|ISBN:9781576262597864pages|July2014
27Breast surgery
NEW
AesTheTic BreAsT surgery: concePTs and Techniques
ElizabethHall-Findlay
• Artworkiconsdepictsurgicalsteps• Explanationofgroupseminartechniquesforpatient
education• Newanatomicinformationaidssurgeonsinaccurately
visualizing the blood supply during surgery• Anatomicconcepts,suchasthebreastfootprint
and the upper breast border, help surgeons achieve consistentlyexcellentresults
• Sequentialcasepresentationshonestlydepicttheresults of surgery
• Semi-atlaswithstep-by-stepillustrations• Four-colorthroughout• Beautifullyillustrated
£232.00|$365.00|ISBN:9781576262627714pages(850colour)July2011
A woMAn’s decision: BreasT care, TreaTmenT & reconsTrucTion, FourTh ediTion
KarenBerger,JohnBostwickIII,andGlynJones
• Fivenewinterviewscoveringcurrentreconstructivetechniques
• Newbreastscreeningtechniquesandrecommendations
• Moredrawingsoftechniques• Morephotosofpreoperativeandpostoperativeresults• NewchapteronBreastCancerGenetics• Morequestionsandanswersfrompatients• Newinformationononcoplastictechniquesafter
lumpectomy• NewinformationonperforatorflapssuchastheDIEP
abdominalflap• Updatedinformationonimplantsandexpanders• Lymphaticmappingandsentinelnodebiopsy• Latestchemotherapyandhormonaltherapyoptions• Discussionofbiomarkersforprognosisandtherapy• Updatedappendiceswithexpandedglossary,online
andprintresources,comprehensivecancercenters,and support services
£12.99|$19.95|ISBN:9781576262306718pages|July2011
BosTwicK’s PLAsTic And reconsTrucTiVe BreAsT surgery, Third ediTion
GlynJones
Fundamentals.AestheticBreastSurgery.ReconstructiveBreastSurgery.
£315.00|$495.00|ISBN:97815762623371800pages(5000colour)July2010
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Breast surgery
AesTheTic And reconsTrucTiVe BreAsT surgery: solVing comPlicaTions and aVoiding unFaVoraBle resulTs
Seth Thaller
BreastandChest:AppliedAnatomy,EvaluationofthePatientUndergoingBreastSurgery,InitialConsultation,Analysis,andPatientSelection.CongenitalBreastAnomalies.RadiologicEvaluationoftheBreast.ManagementofAsymmetricBreast.Mastopexy.BreastReduction.OncoplasticReductiontoBreastCancer.LumpectomyandRadiationTherapy.PreoperativeConsiderationsinPost-MastectomyReconstructiveSurgery.TissueExpansionReconstruction.PedicledTRAMReconstruction.FreeTRAMandDIEPFlapsforBreastReconstruction.OtherFreeFlapsinBreastReconstruction.NippleAreolaReconstruction.ManagingtheUnfavorableResult.OptimizingLongTermResults.Gynecomasty.CPTCoding.
£187.00|$294.00|ISBN:9781841848471206pages|February2013
oncoPLAsTic And reconsTrucTiVe surgery of The BreAsT, second ediTion
GuidubaldoQuercidellaRovere
Generalprinciplesandmaterials.Implantbasedbreastreconstruction.Autologustissuebreastreconstruction.Oncoplasticprocedures.Thenippleareolacomplex.Innovations.Training.
£199.00|$314.00|ISBN:9780415477284304pages|November2010
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Breast surgery
TheArtofBodyContouring –TwoVolumeSet
TheArtofBodyContouring:BodyContouringAfterMassiveWeightLoss
TheArtofBodyContouring: AComprehensiveApproach
FemaleCosmeticGenitalSurgery:Concepts,ClassificationandTechniques
The Art of Gluteal Sculpting
Body contouring
The ArT of Body conTouring – Two Volume seT
AlAly,MD,FACS
• Comprehensivelycoversallaspectsofbodycontouringforallbodytypesandaftermassiveweightloss
• Providesstepwiseguidance• Includesoperativevideos• Includesmorethan1400photographsanddrawings• ComplimentaryeBookincludedwithpurchaseofprintbook
£285.00|$450.00|ISBN:97814822408561200pages(400colour;250b/willustrations)December2016
The ArT of Body conTouring: Body conTouring aFTer massiVe weighT loss
AlAly,MD,FACS
£223.00|$350.00|ISBN:9781482240856856pages|January2017
The ArT of Body conTouring: a comPrehensiVe aPProach
AlAly,MD,FACS
£223.00|$350.00|ISBN:9781498744041856pages|December2016
31
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NEW
NEW NEW
feMALe cosMeTic geniTAL surgery: concePTs, classiFicaTion and Techniques
ChristineHamori
• Coverspatientselection,consultation,thefullrangeoflabialandvaginalsurgicalprocedures,anddealingwithcomplications/secondary procedures
• Emphasizeshowtoavoidandcorrect• IncludesVSe-book• Providesoperativevideo• Containsmorethan350illustrationsandartworks
£159.00|$249.95|ISBN:9781498702263264pages(300colour;50b/willustrations) December2016
The ArT of gLuTeAL scuLPTing
ConstantinoG.Mendieta,MD
• Providessurgeonswithdetailedclinicalinformationsothatappropriate interventions can be planned
• Describesacomprehensiveevaluationsystemforassessingspecificanatomiccomponentsanddevelopingaroadmapfortreating individual patients
• PresentsDr.Mendieta’sexcitingnewMiamiThongLiftforinnerglutealfoldexcision
• Enhancesunderstandingthroughfour-colorartworkthatdepictssurfaceanatomyandunderlyingstructures
£232.00|$365.00|ISBN:9781576262658379pages(600b/willustrations)May2011
32
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Body contouring
NEW
WideAwakeHandSurgery
hand surgery
wide AwAKe hAnd surgery
DonaldLalonde
• Focusesonwhatisdonedifferentlywhenperformingwideawakesurgery• Includesmorethan150surgicalandinstructionalvideos• Incorporatesnumerousdrawingsdetailinginjectionpointsforanesthetic• Featuresdozensofclinicalphotographs• Featureschapterswrittenbyworldwideexperts,makingitthedefinitiveguideto
wideawakehandsurgery• Featuresabulleted,easy-to-readformat• IncludesacomplimentaryeBook
Wideawakehandsurgery(WALANT)representsabreakthroughinsurgeryofthehandandupperextremity.Itcanbeperformedwithnopreoperativetesting,nointravenousinsertion,andnomonitoring.Likeadentalprocedure,thepatientsimplygetsupandgoeshomeaftertheprocedure.
Presentedinaneasy-to-read,bullet-pointformat,WideAwakeHandSurgeryguidessurgeonsthroughallaspectsofWALANT.Thebookcoversawidevarietyoftopicsincludingminimalpaininjectionoflocalanesthesia,nerveandtendondecompression,wristsurgery,repairoflaceratedtendons,tendontransfers,fingerfractures,laceratednerves,metacarpalfractures,arthritissurgeryandcomplexreconstructionsinhandsurgery.
£76.99|$119.95|ISBN:9781498714792263pages(150colour)December2015
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hand surgery
GenderConfirmationSurgery:MedicalandSurgical Therapy
Functional and Aesthetic Reconstruction of BurnedPatients,Secondedition
Lymphedema:CurrentApproachestoManagementandTreatment
TheAngiosomeConceptandTissueTransfer
ReconstructiveSurgeryoftheLowerExtremity
Perforator Flaps, Second edition
MicrosurgicalHeadandNeckReconstruction
LocalFlapsinHeadandNeckReconstruction, Second edition
AdvancesinAbdominalWallReconstruction
Friedman,MakingDecisionsandAvoidingComplicationsinSkinFlaps
Stell&Maran'sTextbookofHeadandNeckSurgeryandOncology
SurgicalWoundHealingandManagement,Second Edition
Microsurgery/reconstructive surgery
36
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Microsurgery/reconstructive surgery
gender confirMATion: medical and surgical TheraPy
ChristopherJ.Salgado,StanJ.Monstrey,and MiroslavL.Djordjevic
• Offersacomprehensiveguidetothewholefieldofgenderreassignmentsurgery
• Providessurgicalvideoshowingthedetailsofprocedures• CoversMtFandFtMsurgery• IncludesanaccompanyingVSe-book
Transsexualismisdefinedaswhenanindividualidentifieswithagenderinconsistentwiththeirassignedsex.Sometranssexualpeoplepursuemedicalinterventionsaspartoftheprocessofexpressingtheirgender,andanincreasingnumberofsurgeonsarenowperformingsuchsurgeries.Thisbook,whichprovidescomprehensivecoverageofthesubject,iseditedbytwowell-respectedandexperiencedauthorswhoarecommittedtosharinginformationasopposedtothementalityofmanysurgeonswhoguardthedetailsoftheirtechniques.
£191.00|$229.95|ISBN:9781498708487336pages(200colour)March2017
NEW
37
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Microsurgery/reconstructive surgery
LyMPhedeMA: comPleTe medical and surgical managemenT
PeterC.Neligan,JaumeMasia,andNeilPiller
• Comprehensivecoverageoflymphedema—fromdiagnosistotreatmenttofuturedirections,suchasmolecularapproaches
• Focussesonmedicalandsurgicalmanagement• Providesoperativevideoswithkeydetailsofmainsurgicalapproaches• Containsmorethan500illustrations,manyincolor• Featureschapterswrittenbyaglobalteamofexperts
Lymphedema:CompleteSurgicalandMedicalManagementisoneofthefirstbookstocoverthestateofthefield,encompassingbothsurgicalandnonsurgicaltreatments.Itisdivided into several areas:
– Anatomy,Physiology,andLymphangiogenesis– PathophysiologyandClinicalPresentation– Diagnosis – Treatment–includingsurgicalandpharmacologictherapy– Research and Future Directions
Thebookopenswithchaptersonanatomyandembryology,discussesthephysiologyofthelymphaticsystem,andexaminesthepathophysiologyofprimaryandsecondarylymphedema.Italsoreviewsriskfactorsinbreastcancer,examineslymphedemainpediatrics,andexploressentinelnodebiopsy.Inaddition,thebookdescribespsychologicalanddermatologicalimplications.
£207.00|$325.00|ISBN:9781482241099654pages(500colour;100b/willustrations)August2015
38
The AngiosoMe concePT And Tissue TrAnsfer
G.IanTaylor
• Presentsalandmarkworkbyoneofthetrue“greats”inreconstructive surgery
• Featuresinformationthatisa“mustread”foranysurgeon—youngorold—whoisinvolvedinreconstructivesurgery
• Providesbeautifulanatomicstudiesasabasisformodernreconstructive techniques
• Explainsthebasisforvariouspathologicprocessessuchasflaptipnecrosis,tendonrupture,andulcerationassociatedwithvaricoseveinsandmeningococcalsepticaemia
£255.00|$400.00|ISBN:97815762616131220pages(1400colour)November2013
reconsTrucTiVe surgery of The Lower exTreMiTy – Two Volume seT
LeeL.Q.Pu,JamieP.Levine,Fu-ChanWei
• Representsthestateoftheartinreconstructivesurgeryofthelowerextremity
• PresentstheinsightofexpertsfrommajorcentersinUnitedStates, Asia, and Europe
• Summarizesthegeneralprinciples,evaluation,andmanagementofeachtypeofinjuryinthelowerextremity
• Discussestwenty-onecommonlyusedlocalandfreeflaps• Examinesboneandjointreconstruction• IncludestwoDVDswithoperativevideos
£299.00|$475.00|ISBN:97815762632041368pages(1715b/willustrations)April2013
Microsurgery/reconstructive surgery
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39
PerforATor fLAPs: AnAToMy, Technique, & cLinicAL APPLicATions, second ediTion
PhillipN.Blondeel,StevenF.Morris,GeoffreyG.Hallock, andPeterC.Neligan
• Tennewchaptersandextensiveupdatesonallexistingchapters
• IncludesfoursupplementalDVDsthatdemonstrateactualoperating procedures
• Outlinestechniquesforflapharvest,frombasictoadvanced• Writtenbypioneersandworld-renownedexpertsinthefield
£350.00|$550.00|ISBN:97815762631741096pages|July2013
MicrosurgicAL reconsTrucTion of The heAd And necK
PeterC.Neligan,andFuChanWei
• World-renownededitorsandcontributors• Beautifullyillustratedinfour-color• Step-by-steptechnique• Hundredsofcaseexamplesdocumentresults• Keypointsandpearlshighlighted• TwoDVDswithoperativevideo
£232.00|$365.00|ISBN:9781576262696899pages(1000colour)October2009
LocAL fLAPs in heAd And necK reconsTrucTion, second ediTion
IanT.Jackson
• Twocomprehensivenewchapters:ProblemsandComplicationsandTissueExpansion
• Summarytablesofflapchoicesconcludingeachchapter• Colorthroughout• Numerousnewcasesandproblems• Beautifulmedicalillustrations• Newflapsandreconstructiveapproaches• Step-by-stepdetaildepictingthedesignandexecutionofa
widevarietyofflaps• Tipsandtricksprovidinginsightintotheauthor’sthought
process
£188.00|$295.00|ISBN:9781576262498899pages(1200b/willustrations)June2007
LocAL fLAPs in heAd And necK reconsTrucTion & MicrosurgicAL reconsTrucTion of The heAd And necK – Two Volume seT
IanT.Jackson,MD,PeterNeligan,MD,andFu-ChanWei,MD
£378.00|$594.00|ISBN:97815762630441510pages(2200b/willustrations)July2010
Microsurgery/reconstructive surgery
For more information and complete tables of contents, visit plasticsurgery.crcpress.com
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40 Microsurgery/reconstructive surgery
AdVAnces in ABdoMinAL wALL reconsTrucTion
AlbertLosken,andJeffreyEJanis
• Includestreatmentalgorithmsthroughout• Containsinstructionalcasepresentations• Offershigh-qualitymedicalillustrations• Drawsfromcurrentliteratureandisevidence-based• Coversabroadrangeoftopics—frombasicsto
complexabdominalwallreconstruction• Suppliestips,tricks,andpracticaladvice• Takesamultidisciplinaryapproach• Usefultosurgeonsatalllevelsoftraining
£188.00|$295.00|ISBN:9781576263303425pages(561b/willustrations)August2012
MAKing decisions And AVoiding coMPLicATions in sKin fLAPs
DavidH.Friedman,andPayamSaadat
• Actsasaquickreferenceforthebusysurgeonfacedwithdifferentskinflapchoices
• Cataloguesthedifferenttypesofskinflapsavailable• Includessurgicalpearlstohelpsurgeonsmasterthe
procedures• Detailsthesuboptimalresultsthatcansometimes
occur• Containsmorethan1500colorillustrations
£134.00|$209.95|ISBN:9781841849850248pages|September2012
sTeLL & MArAn’s TexTBooK of heAd And necK surgery And oncoLogy, FiFTh ediTion
JohnWatkinson,andRalphWGilbert
• Includesadvancesinmolecularbiologyand diagnosticimaging
• Containsanexpandedsectiononreconstruction• Emphasizesevidence-basedmedicine• Includescolorillustrationstoclarifycontent
£225.00|$353.00|ISBN:97803409291621156pages|February2012
surgicAL wound heALing And MAnAgeMenT, second ediTion
MarkS.Granick,andLucTeot
• In-depthexaminationsofavarietyofclinicalsituations• Fullcolourphotographs• Newapproachestotreatdifficult-to-healwounds,now
includingtheopenabdomenandSSIs• NewchaptersonAdvanced Therapies, The Role
of Negative Pressure on Wound Therapy, Wound Dressings for Surgeons, and The Impact of Telemedicine in Wound Management
£107.00|$167.95|ISBN:9781841849263250pages|September2012
Principles and Practice of Pediatric Plastic Surgery,SecondEdition–TwoVolumeSet
Principles and Practice of Pediatric Plastic Surgery, Second Edition
ComprehensiveCleftCare
ComprehensiveCleftCare:FamilyEdition
ManualofCraniofacialTrauma
ManualofVascularAnomalies
OperativeOralandMaxillofacialSurgerySecond Edition
cranioFacial surgery/pediatric plastic surgery
42
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PrinciPLes And PrAcTice of PediATric PLAsTic surgery, second ediTion – Two Volume seT
MichaelL.Bentz,BruceS.Bauer,andRonaldM.Zuker
• Offerscomprehensivecoverageofbothcommonandrarecongenital and acquired pediatric conditions
• Presentsthecontributionsofworld-renownededitors,researchers, and clinicians
• Demonstratesstep-by-steptechniqueswithnumerousillustrations• Enhancesunderstandingofkeyproceduresthroughoperative
videos• Featuressevennewchapterswhichcoversomeofthenewest
topics in the field, such as global health issues and alveolar bone grafting
• IncludesacomplimentaryeBookversion
Principles and Practice of Pediatric Plastic Surgeryprovidesexhaustivecoverageofbothcommonandrarecongenitalandacquiredpediatricconditions.Coveringthefullspectrumofpediatricsurgery,thisisoneofthemostcomprehensivebooksinthefield.Awealthofinformationispresentedforclinicaldecisionmakingandforhoningtheskillsrequiredtorestoreformandfunctiontostructuresmarredbydeformity,writtenbyexpertswholeadthewayinbothresearchandclinicalpractice.Throughtheiraggregatedwisdom,thisgroupofsurgeons share detailed accounts of the techniques that are crucial for excellentresults.
£299.00|$475.00|ISBN:97814822413721932pages(3000colour)July2016
cranioFacial surgery/pediatric plastic surgery
NEW
43
coMPrehensiVe cLefT cAre, second ediTion – Two Volume seT
JosephLosee,andRichardE.Kirschner
• Includesthemostcurrentclinicalperspectivesoncleftcare,designedtoenhanceclinicaldecision-makingandoptimizepatientcare
• IncludestwoDVDs/onlinevideoscoveringtopicsrangingfromnursingcare,anatomy,andembryologytodetailedvideosofkeysurgicalprocedures—over15differentproceduresfeatured
• Containsnearly2500drawingsandphotographs,themajorityinfullcolor• Coverstheentirespectrumofmulti-specialtycare• Features16newchaptersandacomprehensiveupdate• Writtenbyinternationallyknownexperts
£230.00|$365.00|ISBN:97814822408941548pages(800colour;100b/willustrations)December2015
coMPrehensiVe cLefT cAre: Family ediTion
JosephLosee,RichardE.Kirschner,DarrenSmith,AmyStraub,and ChristinLawrence
• Providesinformationineasy-to-readlanguagewiththefamily perspectiveinmind
• Coversavarietyoftopics,includingpsychosocialandeducationalaspects,cleftlipandpalaterepair,speechandhearing,airwayandbreathing issues, and dental and orthodontic principles
• Explainskeymedicalconceptswithsimplifiedartwork• Containsaglossarydefiningcommonmedicalterms
£26.99|$39.95|ISBN:9781482243680376pages(150b/willustrations)December2015
cranioFacial surgery/pediatric plastic surgery
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44 cranioFacial surgery/pediatric plastic surgery
MAnuAL of crAniofAciAL TrAuMA
JeffreyR.Marcus,MD,DetlevErdmann,MD,andEduardoD.Rodriguez,MD
£49.99|$71.10|ISBN:9781576263327333pages(200b/willustrations)January2012
MAnuAL of VAscuLAr AnoMALies
Arin K. Greene
• Easy-to-readoutlineformat• Portabilitythatfacilitatesuseinaclinicalsetting• Excellentcoverage—containsthemostcurrentclassification,diagnostictechniques,
andmanagementstrategies• Examplesofallmajortypesofvascularanomaliesandtheirsubtypesareillustrated• Algorithmsfacilitatethediagnosisofvascularanomalies• Detailedtreatmentoptionsincludepatientexamples• Usefultables,figures,andpatientimagesillustratetheconditionsbeingdiscussed
£54.99|$76.50|ISBN:9781576263990333pages(colour160;52b/willustrations) September2013
oPerATiVe orAL And MAxiLLofAciAL surgery, second ediTion
JohnLangdon,MohanPatel,PeterBrennan,andRobertOrd
• Presentsthe“goldstandard”textofoperativeoralandmaxillofacialsurgery• Providescontributionsfrominternationallyeminentcontributors• Containsupdatestoessentialtopics• Includesphotographsandbeautifullineillustrationstoguidesurgeonsthrough
difficult procedures
£326.00|$447.30|ISBN:9780340945896333pages|November2010
CosmeticMedicineandAestheticSurgery:Strategies for Success
AestheticMedicine:GrowingYourPractice
HowtoCutitintheMedia:APRManualforAesthetic Plastic Surgeons and Professionals inCosmeticMedicine
practice ManageMent
cosMeTic Medicine And AesTheTic surgery: sTraTegies For success
Renato Saltz, MD
• Explainsthefinancialandbusinessaspectsofcosmeticmedicine—alifelineforsurvivingtheeconomicdownturn
• Providestoolstomeetincreasingpatientdemandfornonsurgical,minimally-invasive,anti-agingprocedures
• Presentsstep-by-stepclinicaldescriptionsofnoninvasiveprocedures• Illustratespreoperativeandpostoperativeresultsofcombinedsurgicaland
nonsurgical procedures
£207.00|$325.00|ISBN:9781576263006|526pages(400b/willustrations)May2009
AesTheTic Medicine: growing your PrAcTice
MarieCzenkoKuechel
• Fundamentalbusinessprinciples,tailoredtothepracticeofaestheticmedicine• Methodsforestablishingyourbrandandimage• AnswerstotheWho,What,Where,When,WhyandHowofrunningapractice• Strategiesformarketingyourpracticetotoday’sinformedconsumers• Tacticsforbuildingtrafficandreferralsandforconvertingandretainingpatients• Narrativesthatunderscorekeypreceptsandapplications• Real-lifecaseexamplestohelpyouavoidpracticepitfalls
£38.99|$60.00|ISBN:9781576263143|507pages|August2009
how To cuT iT in The MediA: a Pr manual For aesTheTic PlasTic surgeons and ProFessionals in cosmeTic medicine
TingySimoes
• Discusseshowtoreacttopressinquiries• TeacheshowtobeproactiveinPR• Explainshowtospotagoodcasestudyforthepress• Guidesyouinusingsocialmediaasamedicalprofessional• Preparesyouforanawkwardinterview• ExploreshowtogetthebestfromaPRagency
£39.99|$62.95|ISBN:9781842145494|120pages|June2013
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46 practice ManageMent
conFerences crc press will Be attending in 2016 201604/04/2016–06/04/2016
AmericanCleftPalate–CraniofacialAssociation,Atlanta,GeorgiaGAUSA
2016 08/06/2016–12/06/2016 VegasCosmeticSurgery–MultispecialtyFoundationMeetingLasVegasNVUSA
201608/09/2016–10/09/2016 CombinedUS/EuropeanRhinoplastymeetingVersailles,ParisFranceFrance
201623/09/2016–27/09/2016 ASPS-AmericanSocietyofPlasticSurgery-TheMeetingAnaheimCAUSA
201629/09/2016–01/10/2016 AmericanSocietyforSurgeryoftheHand(ASSH)AustinTXUSA
201610/11/2016–13/11/2016 AmericanSocietyofDermatologicSurgery(ASDS)NewOrleans,LALAUSA
201601/12/2016–03/12/2016 TheCuttingEdgeAestheticSurgerySymposium2016(AstonBakerMtg) WaldorfAstoriaHotel,NewYork,NYNVUSA
2016 TBD 2ndAnnualGlobalAestheticConference
2016 TBD NYUMicrosurgeryMeetingNYCNYUNYUSA
2016TBD QMPAestheticSurgerySymposium.AESS
plastic surgery books
w w w . p l a s t i c s u r g e r y . c r c p r e s s . c o m2-4 Park Square,
Milton Park, Abingdon, Oxfordshire, OX14 4RN 9 780418 080931
ISBN 978-0-418-08093-1from the Experts
See page 11 See page 13
See page 23 See page 32
See page 15
See page 18