PLATINUM - Michael's Diamond & Gold Club · platinum, $2,245. Mounting #122274. 122288: Emerald-Shape Semi-Mount, 1 ct center (7x5mm), 1/3 CTW, platinum, $2,985. Mounting #122288

P L A T I N U M J E W E L R Y C O L L E C T I O N

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Cover jewelry: 122332 Shown above, 1. CH1017 • 2. R42147D • 3. 85782 • 4. 23578 5. 28390 • 6. MGR11 • 7. 121856 • 8. 3513

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Platinum jewelry has the power to maximize your profits.

It is a hot fashion trend, more affordable than ever, and more

profitable for you to sell. Customers are looking for both

bridal and fashion choices. To sell more —

Platinum’s benefits help you sell it. Educate your

sales associates. Platinum is —

Could you ask for more? Absolutely! You’ll discover our complete

range of platinum jewelry by visiting Stuller.com/PlatinumBenefits.

- Stock platinum bestsellers.

- Clearly identify them with signage.

- Share this brochure with your customers.

It features everything you need to establish

and build your platinum clientele.

- 95% pure, hypoallergenic, and 30 times

more rare than gold.

- More durable and the most secure setting

for diamonds and gemstones.

- A true white metal that requires no plating.

- Heavier than gold and feels significant.

Profitable and In DemandPLATINUM

Visit stuller.com for current pricing, availability and additional center stone sizes. | Center stone sold separately. 4 5

122279: Round-Shape Solitaire Mounting, 1 ct center (6.5mm),

platinum, $1,935.

122340: Marquise-Shape Solitaire Mounting, 1/2 ct center (8x4mm),

platinum, $2,139.

122278: Asscher-Shape Solitaire Mounting, 1 1/4 ct center (6x6mm),

platinum, $1,589.

122274: Square-Shape Semi-Mount, 1 ct center (5.5x5.5mm), 1/3 CTW,

platinum, $2,245. Mounting #122274.

122288: Emerald-Shape Semi-Mount, 1 ct center (7x5mm), 1/3 CTW,


122290: Pear-Shape Solitaire Mounting, 1 1/4 ct center (8x6mm),

platinum, $2,005.

IN DESIGNThe flexible mountings used for these exquisite rings can be designed

to fit many different sizes and shapes of center stones. This allows you to have exactly the ring you’ve always wanted.

Available as a mounting, semi-mount, or fully set.

1. 121995 • 2. 121986

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122309: Round-Shape Semi-Mount, 1 ct center (6.5mm), 9/10 CTW,








122235: Oval-Shape Semi-Mount, 1 ct center (7x5mm), 1/5 CTW,




122317: Cushion-Shape Semi-Mount, 3/4 ct center (6x6mm), 1/5 CTW,






Whether you customize a 3C ring or pendant in CounterSketch

or choose a starting point design from its large library, know that

every CounterSketch design can be ordered in platinum.

COUNTERSKETCH® AND PLATINUMA Powerful Pair

Visit stuller.com for current pricing, availability and additional center stone sizes. | Center stone sold separately.

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121968: Sculptural Engagement Base Mounting, 1 ct center (6.5mm),

platinum, $1,805. Shown with 1 ct round head, #28487.



121975: Sculptural Solitaire Mounting, 1 ct center (6.5mm),

platinum, $1,959

121990: Oval-Shape Solitaire Mounting, 1 1/4 ct center (8x6mm),

platinum, $1,989.

121960: Round-Shape Semi-Mount, 3/4 ct center (5.8mm), 1/8 CTW, platinum,

$1,295. Mounting #121960.

121969: Sculptural Semi-Mount Engagement Base, 1 1/2 ct center (6.5x6.5mm), 1/5 CTW,

platinum, $2,079. Shown with 1 1/2 ct square head, #28488. Mounting #121969.

1. 121981 • 2. 121967

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ENGAGEMENT RINGSAND ETERNITY BANDS

sculptural and vintage

Intricately designed, these sculptural rings feature exquisite details. Mix and match them for a truly elegant bridal set.

Many are available for overnight delivery.


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121979: Round-Shape Semi-Mount, 1 1/2 ct center (7.4mm), 1/6 CTW,


121956: Sculptural Semi-Mount Engagement Base, 1 1/2 ct center (7.4mm), 3/8 CTW, platinum, $2,409. Shown with 1 ct round head, #28487. Mounting #121956.

121954: Sculptural Semi-Mount Engagement Base, .04 CTW,

platinum, $1,215. Shown with 1ct round head, #321. Mounting #121954.

121957: Sculptural Semi-Mount Engagement Base, 1 1/2 ct center (7.4mm), 3/8 CTW, platinum, $2,645. Shown with 1 ct

round head, #321. Mounting #121957

68891: Round-Shape Semi-Mount, 1 1/4 ct center (7mm), 1/4 CTW,


121966: Sculptural Eternity Band, platinum, $1,299.

121973: Sculptural Semi-Mount Engagement Base, 1 ct center (6.5mm), 1/4 CTW, platinum, $2,655. Shown with

1ct round head #321. Mounting #121973.


1 ct round head, #28487. Mounting #121963.


1 ct round head, #28487. Mounting #121967.

121943: Sculptural Eternity Band, 1/3 CTW, platinum, $1,695. Mounting #121943.


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122051: Oval-Shape Semi-Mount, 1 ct center (7x5mm), 3/8 CTW, platinum,

$4,295. Mounting #122051.

122087: Marquise-Shape Semi-Mount, 1/2 ct center (8x4mm), 1/2 CTW,




122344: Cushion-Shape Semi-Mount, 3/4 ct center (6x6mm), 1/3 CTW,












121999: Asscher-Shape Semi-Mount, 3/4 ct center (5x5mm), 1/3 CTW,



14 151. 121994 • 2. 122045

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121987: Cushion-Shape Semi-Mount, 1 3/4 ct center (7x7mm), 1/3 CTW,


68218: Square-Shape Semi-Mount, 5/8 ct center (5.5mm), 1/5 CTW,


122044: Square-Shape Semi-Mount, 1 1/4 ct center (6x6mm), 1/5 CTW,


121984: Round-Shape Semi-Mount, 3/4 ct center (5.8mm), 1/5 CTW,




67798: Round-Shape Semi-Mount, 3/4 ct center (5.8mm), 1/4 CTW, platinum, $1,995.

Mounting #121599.

PLATINUMEnter the world of platinum without compromising your budget. Gateway Platinum solitaire mounting retail prices begin as low

as $600 to $700 and semi-mount retail prices start at $1,270. Semi-mounts in this collection range up to $3,500.

gateway


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140401L: Round-Shape Solitaire Mounting, 1 ct center (6.5mm), platinum, $995.

12022: Solitaire Engagement Base, 1 ct center (6.5mm), platinum, $1,275.

Shown with 1ct round head, #311.

120979: Round-Shape Solitaire Mounting, 1 ct center (6.5mm), platinum, $1,669.

140309H: Round-Shape Solitaire Mounting, 1 ct center (6.5mm), platinum, $1,379.

15720095: Square-Shape Solitaire Mounting, 1 ct center (5.5x5.5mm), platinum, $1,265.

122005: Square-Shape Solitaire Mounting, 1 ct center (5.5x5.5mm), platinum, $1,279.

1. 121856 • 2. 62318

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platinumThese elegant designs showcase platinum’s true

white color and substantial feel. These classics are as pure and timeless as platinum.

CLASSICS


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122248: Accented Ring Guard, 1/2 CTW, platinum, $4,425. Mounting #122248.

62855: Diamond Anniversary Band, 1/4 CTW, platinum, $2,299.

Mounting #120764.


Mounting #SH202.

62181: Diamond Anniversary Band, 1 CTW, platinum, $3,865.

Mounting #SH260

121936: Diamond Eternity Band, 2 CTW, platinum, $6,369.

Mounting #121936.

121939: Diamond Eternity Band, 3/4 CTW, platinum, $2,269.

Mounting #121939.

121935: Diamond Eternity Band, 7/8 CTW, platinum, $2,505.

Mounting #121935.

121938: Diamond Eternity Band, 1 1/4 CTW, platinum, $3,555.

Mounting #121938.

122243: Wrap Style Enhancer, 1/5 CTW, platinum, $2,215. Mounting #122243.

122247: Accented Ring Guard, 1/2 CTW, platinum, $4,009. Mounting #122247.


Mounting #120766.

122249: Wrap Style Enhancer, 5/8 CTW, platinum, $3,605. Mounting #122249.

10896: Solitaire Engagement Base, 3/4 ct center (5.8mm), platinum, $1,629.

Shown with 3/4 ct round head, #311.

4558: Solitaire Engagement Base, 3/4 ct center (6mm), platinum, $2,365. Shown with 3/4 ct round head, #311.


Visit stuller.com for current pricing, availability and additional center stone sizes. 20 21

HRL: Light Half Round Band, 2mm, platinum, size 7, $545.

HR: Half Round Band, 5mm, platinum, size 7, $1,685, size 11, $1,975.

IR: Comfort-Fit Band, 5mm, platinum, size 7, $2,435, size 11, $2,839.

IRL: Light Comfort-Fit Band, 2mm, platinum, size 7, $695.

F: Flat Band, 2mm, platinum, size 7, $699.

FIR: Flat Comfort-Fit Band, 5mm, platinum, size 7, $2,355, size 11, $2,659.

MG: Milgrain Band, 2.5mm, platinum, size 7, $745

MGR: Milgrain Comfort-Fit Band, 5mm, platinum, size 11, $2,735.

1. IR • 2. MGR • 3. 651663 (Special order only, call for more information.)

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BANDSwedding

We offer an amazing range of platinum bands with our best-selling classic bands in stock for overnight delivery. This selection

includes our award winning platinum band with Kingwood and diamond accents at $4,525 retail, winner of the 2014 Platinum

Innovations Editor’s Choice Award at JCK.

JCK 2014

PLATINUM INNOVATION

AWARDSW I N N E R


51320: Claddagh Band, 7.5mm, platinum, size 11, $1,765.

10584: Claddagh Band, 12x14mm, platinum, size 6, $1,295.

50539: Fancy Band, 4.5mm, platinum, size 7, $1,725.

51328: Hand Engraved Wedding Band, 6mm, platinum, size 7,

$4,275, size 11, $5,075.


$4,489, size 11, $5,355.


$4,835, size 11, $5,755.

51394: Hand Engraved Wedding Band, 7.5mm, platinum, size 7,

$5,869, size 11, $7,045.

51207: Fancy Band, 6mm, platinum, size 11, $3,255.



51194: Fancy Band, 7.5mm, platinum, size 11, $5,389.

122300: Sculptural Wedding Band, 5mm, 1/4 CTW, platinum, 31, size 7, $2,939.


51362: Sculptural Wedding Band, 6mm, platinum, size 11, $2,709.




SH3: Platinum light pinched shank.

Price: $695

SH116: Platinum medium pinched shank.

Price: $939

SH185: Platinum heavy pinched shank.

Price $965

SH2: Platinum light pinched shank.

Price: $795

SH42: Platinum finger fit shank.

Price: $2,309 • Size 5-9

SH319: Platinum micro melee shank.

3/4 CTW • Price: $2,629

401: Platinum 4-prong round tall heavy setting.

6-6.6mm • Price: $225

309: Platinum 6-prong round tall heavy setting.

6-6.6mm • Price: $305

311: Platinum 4-prong round low peg setting,

6-6.6mm • Price: $185

28487: Platinum 4-prong round sculptural peg setting.

6.5mm • Price: $215

321: Platinum 6-prong round tall peg setting. 6-6.6mm • Price: $269

312: Platinum 6-prong round tall peg setting. 6-6.6mm • Price: $189

28251: Platinum 4-prong round peg halo setting.

6.5mm • Price: $489

21348: Platinum 4-prong round wire basket setting.

6.5mm • Price: $235

303: Platinum 4-prong low base setting.

6.5mm • Price: $195

1. SH245 • 2. 574 • 3. 3513 • 4. 1874 • 5. 28251 6. SH157 • 7. SH222 • 8. 1440 • 9. 28390 • 10. 23578

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findings SHANKS

SETTINGS

A world of choices, precision-made to meet each customer’s needs.


1264: Platinum 4 prong princess setting with V ends. 6mm • Price: $375

20586: Platinum 4 prong princess peg setting with V ends.

6mm • Price: $339

22033: Platinum 4 prong princess peg setting with V ends.

6.5mm • Price: $329

28488: Platinum 4 prong princess sculptural peg setting.

6.5mm • Price: $465

24962: Platinum 4 prong cushion peg setting. 6.5mm • Price: $299

283: Platinum 6 prong marquise peg setting with V end. 10x5mm • Price: $305

21349: Platinum 4 prong round earring.

6.5mm • Price: $249

21427: Platinum 4 prong round earring with threaded post.

6.5mm • Price: $255

23559: Platinum 3 prong round wire basket pendant.

6.5mm • Price: $245

330: Platinum 4 prong wire basket pendant.

6.5mm • Price: $319

1500: Platinum 4 prong oval wire basket pendant. 8x6mm • Price: $289

3513: Platinum medium tension earring back.

Price: $75

2263: Platinum jumbo tension earring back.

Price: $179

22260: Platinum Protektor™ Earring System.

Price: $145

754: Platinum threaded earring back.

.032 inch • Price: $59


.041 inch • Price: $105

1229: Platinum threaded post. .032x.439 inch

Price: $25

23631: Platinum bullet nose threaded post.

.041x.444 inch Price: $39

755: Platinum threaded post..034x.375 inch

Price: $25

1601: Platinum standard post. .030x.370 inch

Price: $35

20350: Platinum lobster clasp. 9.5x4.75mm Price: $229

23276: Platinum lobster clasp. 8.5x3.25mm Price: $139

276: Platinum lobster clasp. 10.25x3.75mm

Price: $199

JR16: Platinum round jump ring.

50mm gauge 2.6mm od Price: $5

SR24: Platinum spring ring.

5mm od Price: $45

21316: Platinum pearl clasp. 14.5x5.8mm Price: $275


3.3mm od .65mm gauge

Price: $15


4mm od .80mm gauge

Price: $29


.032 inch • Price: $65


CH1015: Cable Chain, 1mm, platinum

16" $715 20" $845

18" $725

CH176: Cable Chain, 1.5mm, platinum

Per inch $69 18" $1,259

16" $1,075 20" $1,395

CH12: Rope Chain, 1mm, platinum

Per inch $19 20" $465

16" $809 24" $519

18" $429

CH1029: Rope Chain, 1.3mm, platinum

Per inch $45 18" $835

16" $749 20" $915

CH1017: Wheat Chain, .9mm, platinum

16" $959 20" $1,185

18" $1,055 24" $1,399

CH1033: Wheat Chain, 1.2mm, platinum

16" $1,365 20" $1,655

18" $1,509

CH1032: Diamond-Cut Box Chain, 1mm, platinum

16" $895 20" $1,065

18" $979

1. CH1017 • 2. 85874 • 3. CH123 • 4. R42325 • 5. 68602

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fine jewelryPlatinum’s true white glow takes fashion looks beyond beautiful. They’re perfect for the holidays and for any special occasion.

Cable

Rope

Wheat

Box


66406: Diamond Necklace, 1/3 CTW, platinum, 30, SI1, G-H, 18", $2,939.

Mounting #2939.

122211: Diamond 3-Stone Ring, 1/2 CTW, platinum,

33, I1, G-H, $2,009. Mounting #122211.

67405: Diamond Ring, 3/8 CTW, platinum, 30, SI1, G-H, $3,649, Mounting #121555.

66458: Diamond Pendant, 1/2 CTW, 18.75mm, platinum, 30, SI1, G-H,

$2,039. Shown on CH132.

66411: Diamond Stud Earrings, 1/2 CTW, platinum, 30, SI1, G-H, $2,709 per pair.

Mounting #20040.

68602: Diamond Halo Earrings, 1 CTW, platinum, 30, SI1, G-H,

$5,115 per pair.

2569: 1.3mm Hoop Earrings, platinum

650183: Diamond Inside-Outside Hoop Earrings, platinum, 545, I1, H+

10.25mm$525 per pair

1/4 CTW$1,689 per pair

2 CTW$7,309 per pair

13mm$579 per pair



15.25mm$695 per pair



20mm$759 per pair


66233: Diamond Stud Earrings, platinum, 32, SI2-SI3, G-H

1/5 CTW$655 per pair

1/4 CTW $759 per pair

1/3 CTW $1,049 per pair



1 CTW $8,595 per pair

1 1/2 CTW per pair $15,375

2 CTW per pair $34,295


66441: Diamond Heart Necklace, 1/8 CTW, 8.5x9.75mm, platinum,

30, SI1, G-H, 16.25", $1,149.

67747: Diamond Palm Tree Necklace, 1/3 CTW, 19x14.9mm, platinum, 30, SI1, G-H, 16", $1,939.

R42329: Diamond Cross Pendant, .015 CTW, 24.3x11.4mm,

platinum, 33, I1, G-H, $429. Shown on CH132.

67705: Diamond Bow Necklace, 1/4 CTW, 17.3x14.8mm platinum,

30, SI1, G-H, 16.5", $1,715.

67749: Diamond Anchor Necklace, 1/8 CTW, 12.5x9mm,

platinum, 30, SI1, G-H, 16", $1,195.

R41136: Cross Pendant, 24.5x16.5mm,

platinum, $639. Shown on CH132.

R42147D: Diamond Cross Necklace, .08 CTW, 12.75x8mm, platinum, 30, SI1, G-H, 16", $895.

R45255D: Diamond Angel Wing Necklace, 1/8 CTW, 21.7x5.6mm, platinum, 33, I1, G-H, 16", $1,239.

R42326: Diamond Cross Pendant, .01 CTW, 19.2x9mm,

platinum, 33, I1, G-H, $339, Shown on CH123.

85874: Heart Necklace, 13x13.75mm, platinum,

16", $1,039.

68210: Diamond Infinity Necklace, 1/8 CTW, 7.4x12.5mm platinum,

30, SI1, G-H, 16.5", $1,209.

R16133: Cross Pendant, 17x11mm, platinum, $139.

Shown on CH123.

85873: Circle Necklace, 15.85mm, platinum, 16", $1,455.

85782: Infinity Necklace, 23.2x9.4mm, 9.4x23.2mm,

platinum, 16", $1,049.

R42330: Diamond Cross Pendant, .03 CTW, 33.4x17.7mm,

platinum, 33, I1, G-H, $545. Shown on CH132.

67748: Diamond Horseshoe Necklace, .08 CTW, 10.2x9.3mmm, platinum, 30, SI1, G-H, 16", $1,009.

66440: Diamond Circle Necklace, 1/10 CTW, 10mm, platinum,

30, SI1, G-H, 16", $1,095.

R16211: Cross Pendant, 32x21mm, platinum, $779.

Shown on CH12.

3534

TAP INTO PLATINUM’S GROWING POPULARITYOur Platinum Bridal Selling System gives you — - a uniquely affordable way to tap into the growing popularity of platinum.

- an elegantly presented turnkey solution.

- an opportunity for your customers to see, touch, and feel platinum’s extraordinary quality, color, and weight.

Live Platinum Bridal Selling System features — - the top six platinum bestsellers and a platinum band: all will produce high turn.

- semi-mounts with side and accent stones of SI2-SI3, G-H quality diamonds.

- custom ostrich-embossed leatherette, wood, and acrylic display with wood and brushed nickel accents.

- Platinum Profits Kit (above) that includes platinum selling points, online training, in-case signage, store signage, and more.

Train your sales associates to say the three most profitable words in the bridal business are “We recommend platinum.”

Platinum is a natural white metal and stays white. It is 30 times rarer than gold, holds diamonds more securely than gold, and over time develops a satin finish.

Platinum is 90-95% pure and is hypoallergenic. Visit stuller.com/platinumbenefits for more selling points.

650745:6001:P - $2,999

S T U L L E R 302 Rue Louis XIV • Lafayette, LA 70508

www.stuller.com • 800-877-7777

Prices are suggested retail at triple key based on $1,550 platinum market. Some product enlarged to show detail. Diamond quality for items on pages 4-20

is SI2-3, G-H color. For stone code references, current pricing and availability, and to see the entire collections,visit stuller.com.

11/2014 MKTGMEDIA:9135

Shown above, from left to right: 1. 28488 • 2. HR7 • 3. 66408 • 4. 650183

Documents

PLATINUM - Michael's Diamond & Gold Club · platinum, $2,245. Mounting #122274. 122288: Emerald-Shape Semi-Mount, 1 ct center (7x5mm), 1/3 CTW, platinum, $2,985. Mounting #122288