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Poligrafica S.Faustino Holding GroupInvestor relations executive summary
Corporate agenda for growth and profitability
“From the exchange traded stock up to date:- Corporate profile- Market diary- General objectives- Consolidated achivements- Future strategies “
IV New Market Roadshow PreviewNovember 25th 2003
PSF meets the financial community at Italian Stock exchange
Corporate Agenda
1. The NEW MARKET and growth ratios Alberto Frigoli- PSF Group PSF chairman of the board- From the exchange traded stock up to date- The strategic business model- Key success factors- Future strategies and long term objectives
2. Information Technology Cristiano Bertossi- Polimedia: from 1996 to the exchange traded stock CEO Mediattiva- Mediattiva: Today
3. Economic-financial ratios prospect Anna Lambiase- Corporate Scenario by activity IRM Poligrafica S. Faustino - Consolidated achievements- 3 Q 2003 Income statement Highlights- Share data
4. Share data Enrico Petocchi- Stock trend outlook Twice SIM - Specialist
The NEW MARKET and growth ratios
Alberto FrigoliChairman of the board
Poligrafica S. Faustino Holding Group
PSF Holding Group
Poligrafica S.Faustino is an improvement solutions specializedcorporate that develops and produces (State-of-the-art):
- High quality printed products- Advertising services- Special promotional products and gadgets- Top quality labelling and packaging- Document management in outsorcing- (EDI) electronic data interchange technology R&D- Management software for procurement and supply chains- Internet-Intranet-Extranet technologies and Content management solutions- Strategy and marketing communication.
Corporate mission statements
- PSF is a professional services firm working with companies to defineand implement innovative ways to improve their businesses.
- From the manifacturing of printed products to the technologicalinnovation and integration.The Group is carrying on strategies of innovation in Italian printing market.
- PSF technologies were created through the development of applica-tions designed to control information,manage workflow,and save timeand money.
PSF Group
- Prestigious state of the art labelling
Graphic industryLitografia Spada S.r.l.51% PSF49% Management
-Prepress services-Digital typesetting-Creativity
PrepressLaser5 S.r.l.100% PSF
- Cantoalto : web based management software for procurement and supply chains
Application Service ProviderBB S.r.l.100% PSF
-Software development(graphic industry oriented)
Software houseInevision S.r.l.20% PSF80% Management
-Internet, intranet, extranet (technologies and services)-Consumer web interface-Advanced web management
Web AgencyMediattiva S.r.l.91% PSF9% Management
-State of the art-Printed forms-Mailings-Top quality labelling-Print on demand-Document management
Graphic and printing industryPoligraficaSan Faustino S.p.A.
Products/ServicesActivityCompany
NM stock rated since October 1999
General objectives since IPO :
1) Development of E-Business oriented areas
2) International Challenge
3) D.A.M Optimization
From the exchange traded stock to today
From the exchange traded stock to today1) Development of E-business oriented areas
DATED AT IPO:
B2B:POLIMEDIAServices summary:
-”Domain registration”-”HTML programming & imaging”-”Full catalogue management”-”E-Commerce web development solutions”
From the exchange traded stock to today1) Development of E-business oriented areas
DATED AT IPO:B2C:CASAROSSI
Services summary: -”E-BUSINESS ENABLER” for consumer producers, intermediary-free andoperating process-oriented
-”MULTISPECIALIZATION”: 12 product macrocategories,department specialized in gift service
From the exchange traded stock to today1) DEVELOPMENT OF E-BUSINESS ORIENTES AREAS
TODAY:B2B:MEDIATTIVA
Services summary: - ”Domain registration”- ”HTML programming & imaging- ”Full catalogue management”- ”E-Commerce web development solutions- ”Web based document management technology- ”On line marketing strategy- ”Competitive analysis”- ”Forecasting tools and techniques”
From the exchange traded stock to today1) DEVELOPMENT OF E-BUSINESS ORIENTES AREAS
TODAY:B2C:CASAROSSI
Concentric diversification in product development:The Investment, equal to € 2 ML in part recovered through concentricdiversification strategy in optimizing the synergy with the more evolvedactivity of printing on line (Cantoalto).
From the exchange traded stock to today
COMPREHENSIVE MARKET PENETRATION STRATEGY FORMULATION FRAMEWORK
2) THE INTERNATIONAL CHALLENGEDATED AT IPO:
- Foreign markets penetration & forecasting- Gaining competitive advantage,strenghtening of commercial network- Marketing and direct Marketing
TODAY:- 10% Foreign sales quotes- Social policy confirmation of 3 previous strategic lines IPO dated
From the exchange traded stock to today
3) D.A.M OPTIMIZATIONDATED AT IPO:
- Multimedia communication on-line services provider for corporateclients.
- B2B applications for company graphics in E-Business processes
From the exchange traded stock to today
3) D.A.M OPTIMIZATIONTODAY:
Development of personalized E-business solutionsto satisfy Poligrafica S. Faustino’s clients
INNOVATIVE PROCESSES FOR THE FOLLOWING STAGES:
- Graphic solutions on-line preview- Contracts procurement and management- On-line definition of technical specification- Work state of progress tracking- Personal digital asset management
The strategic business model
The strategic business model
- Web based E-procurement tecnological platform supporting printproduction supply chain management.
- Interactive platform allowing clients to get the needed information anytimeanywhere with the possibility to control the job progress and to step in on the project
- The technological platform is the development of digital assetmanagement: ON-LINE DAM
The evolution state of progressIntegrating intuition and analysis
- Italian trend in the graphic industry.
- New Multichannel publishing processes take over traditional printed products.
- Downturn in Advertising Market.
The matching stageCorporate concerns for growth and profitabilityKey success factors:
- Electronic data interchange research and development expertise (EDI)
- Market penetration: seeking increased market share for presentproducts and services.
- Gaining competitive advantage by anticipating the Market evolution
- Financial position & strenght
- Product quality
Future strategies outline
HORIZONTAL INTEGRATION :horizontal integration as growth strategyGaining control over the Market through qualified collaborations
CONCENTRIC DIVERSIFICATION :- Product R&D- Information technology R&D
CANTOALTO :CRM Customer relationship management evolution by developing (EDI)
Key financial growth objectives
- 2003 : 15% increase of sales compared to 2002- 2003 income before tax: break even- 2003 estimated total investments : € 2 ML
- Estimated profitability ratios :- 30% sale increase over the next three years
The NEW BUSINESS
Cristiano BertossiCEO Mediattiva
The NEW BUSINESSJune 1996: PSF & Polimedia (concentric diversification)
“The need to add new related innovative tools over traditional communicationservices and products such as multimedial CDs and Web sites.”Activity: Internet service provider,domain registration and managementPersonnel : 4TOT sales : NS
At exchange traded stock date:
Activity: General and B2C web development,content management,HTML programming and immaging.Personnel : 10TOT sales : € 0,4 ML
- CASAROSSI:First italian E-commerce Mall ever developed.
The NEW BUSINESSKey growth objectives
From January 2001 to today : MEDIATTIVAActivity:Advanced internet technology development (E-PAPER,E-DOCUMENTMY NEWSLETTER)- Intranet and Extranet solutions- Web components & content management R&D- Marketing expertise and customized solutions for corporate and small business.Personnel: 24Estimated sales : € 1ML2003 result : Break even
- CANTOALTO: Leading developer of management software for procurementand supply chains.(Casarossi expertise converted and applied to fit PSF needs at best.)- SDA BOCCONI: On line web applications and Marketing expertise
2003 Economic and financial data
Anna LambiaseIRM Poligrafica S. Faustino Group
MARKET SCENARIO
• Italian graphic industry Outline:Highly fragmented: Sales per company : €1Ml
2002:2% Loss in the printing industry3.5% increase in paper transformation industry
2003 result in break even compared with 2002
2004 expected increase: graphic and paper transformation industry:+2.5 / 3%
Consolidated financial statement
3 Q 2003 Income statement Highlights
NET FINANCIAL POSITION (DEBT): €. 3.98 ML (AGAINST €. 4 ML AS OF JUNE 30TH, 2003).
2003 Financial Highlights
SHARE DATA
POLIGRAFICA S. FAUSTINO WAS FOUNDED IN 1956 BY FRIGOLI FAMILY
TOTAL NUMBER OF SHARES: 900.000
IPO PRICE Euro 37,00
HEADQUARTER : CASTREZZATO (BRESCIA)
PERSONNEL: 267CODE: PSF [email protected]
Alberto Frigoli
11,33% Emilio Frigoli
11,33%
Giovanni Frigoli
11,33%Francesco
Frigoli11,33%
Giuseppe Frigoli
11,33%
Market43,35%
STOCK TREND OUTLOOK
Enrico PetocchiCEO Twice SIM - Specialist
STOCK TREND OUTLOOK
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