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Political Socialization
Factors• Family Events• School and Peers Ideology• Mass Media• Religion• Race/Ethnicity• Gender• Age• Region
Family• Influence is based on 2 factors
– Communication– Receptivity
• Learn parent’s political values at a young age
• 10 - 11 yrs. Children become more selective in their perceptions of the president– Dem. Households - critical of Rep president and visa versa.
School and Peers
• School teacher’s respect for nation & symbols helps build patriotism at a young age
• “Weekly Reader” for elementary students fosters political awareness and civic duty
• Peers have largest impact from middle school to high school
• College has a liberalizing effect because students are called on to question actions and policies
Mass Media• Taking on a growing role• Adult Americans spend 30 hours/week in
front of the TV (children even higher)• 40%+ of those polled got their candidate
info from Leno, Daily Show and Letterman• Choose to Lose & Rock the Vote are
designed to improve voter turnout in youth• 2004 - 50% of voters under 30 reported
the Internet as their major source of campaign info. 2008-55%
Religion• 84% of all Americans over 18 consider
themselves affiliated with a religion• Faith-based political activity occurred on
the left: Civil rights, war on poverty, abolition of death penalty in 1970’s
• On the right: Moral Majority and Christian Coalition played key roles in the election of Reagan
• 2nd largest predictor of the vote behind party identification
Religion continued• 2007: 51% Protest., 24% Cath., 2.7%
other world religions, 2% Jewish, 16% no affiliation
• Jews most liberal– Democrats in 2004 captured 74% of
Jewish vote: 2008 - 78%
• Protestant most conservative– Republicans in 2004 captured 54%
Protest. Vote: 2008 - 54%
• Pew Research Center
Race / Ethnicity• Young black children show positive feelings
about American society, then considerable lessening over time
• Black children hold the president in lower esteem than white children - updated?
• OJ trial (1995) revealed immense racial divide• Hispanic and Native Am. hold similar opinions
– Both have high % poverty rates and targets of discrimination
• Cuban Americans in Florida more likely to be conservative
• Mexican-Americans are more likely to be liberal
Gender• Women hold very different opinions than
men http://www.people-press.org/typology/quiz/?pass
• Unmarried women tend to be liberal• Women hold more negative views on war
– Gap is lessening except for current war in Iraq
• White men are the core of the Republican party
Age• Senior Citizens, due to better health
care, are becoming a political force– AARP– Defeat school tax increases– Pass tax breaks for themselves– Increases in Medical benefits and SS– Some fear & some welcome healthcare
reform• Senior Citizens vote more• As boomers age, this group will
become even larger and more influential
Region
• Immigrant settlements lead to regional influence
• Most dramatic regional difference is between North and South
• City is more liberal, rural more conservative
• Republican: South, West and Midwest• Democrats: Northeast, West Coast
Events• JFK assassination• Challenger explosion• Okalahoma City bombing• Nixon resignation• Fall of the Berlin Wall• 9/11 - War on Terrorism• Iran / Contra• Clinton Impeachment• Leads to faith or distrust in
government
Ideology2004: Most Americans identify
themselves as Moderate – 35% moderate– 30% liberal– 29% conservative
• 2007: Most Americans identify themselves as Conservative– 36% conservative– 35 % moderate– 25% liberal
• Gallup Poll October 2011– 41% identify themselves as
conservative– 36% identify themselves as moderate– 21% identify themselves as liberal
http://www.gallup.com/poll/148745/Political-Ideology-Stable-Conservatives-Leading.aspx
Are we predisposed to Political Beliefs?
http://www.scientificamerican.com/article.cfm?id=are-we-predisposed-to-political-beliefs&ref=rss