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A good illustration of some of my past projects.
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[email protected] West End AvenueNew York, NY 10025
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A d am D a n c yInteractive media / Film / Video
marketing training
leadership messagespoint of sale fundraising
new productsdirect-to-customer
customer service meeting openers special initiatives orientationmotivation investor relations internal communications
E N G A G E • I N F O R M • I N S P I R E
MediaDesign &
Production
Client: Dendrite/ Bristol Myers SquibbObjective: Used by Pharmaceutical Sales Representatives in their
home offices, this easy-to-follow video shows the set up and basic applications of their new mobile computer system.
Distribution: The entire BMS sales force
‘MPower’ Video-Based Training in a Box
Client: Linens-N-ThingsObjective: This seven-part video-based sales training course uses
humor, dramatized models, unscripted interviews and a spirited host to train sales associates at the home furnishingsuperstore’s 400+ retail stores in the basics of selling.
The Guest Services Series
Client: Petro OilObjective: This 11 module Computer Based Training provides
comprehensive training and certification to Petro’s oildrivers in operational and safety procedures.
Provided a complete range of media and related services including interac-tive design and programming, video production, and the instructional designfor the entire course.
Oil Drivers Training and Certification
FDNY; Through The LockFire Department of New York City, Training AcademyDesigned to train FDNY fire fighters in ‘through-the-lock’ tech-niques and to provide a knowledge base of the locks they are like-ly to encounter on the job, this interactive CD-ROM links illustrat-ed diagrams and comprehensive descriptions with video demon-strations by department legend Captain Robert Morris. Widelydistributed throughout the department, this program was cited bythe FDNY and their strategic partner New York University as an‘outstanding example’ of distance learning.
Client: Sport AmericaObjective: A personal thank-you to the U.S. troops
for their service in Afghanistan by the world-series winning coach of the New York Yankees.
Distribution: U.S. Military bases throughout the world via VHS and Satellite up-link.
Message to the Troops
Client: KPMGObjective: To celebrate and thank the support
people who work behind the scenes at the New York Office, we used candid photos set to a dynamic music score.
Distribution: Shown at their annual meeting with copies given to individual participants.
A Little HelpFrom My Friends
Client: The Salvation ArmyObjective: An appeal for capital improvement fundsDistribution: Private screenings for prominent philanthropists
How do you tell a story about bricks and mortar? Through thepeople who live inside them. This heart-felt video far exceededthe Salvation Army’s fundraising goals.
We’re Fighting For You
Client: Youth Counseling ServicesObjective: To promote the Festival of Flavors fundraiser
to potential donors and attract restaurateurs to next years event.
This annual event raises money for New Jersey’s largestprovider of services to children in crisis.
The Festival of Flavors
Interpreter, A Preview
The challenge to our creative teamwas to describe the features of thiscomplex financial software pro-gram in an exciting way for thismarketing presentation for Ta xProfessionals. The end result is adynamic, fast-paced, animatedpresentation and sleek packagingfor a business card-sized CD-ROM. The presentation is alsoavailable through streaming mediaon the KPMG website.
KPMG Tax Practice
Client: KPMG Forensics Practice/CTECObjective: To give prospective internal and external clients and new
hires a ‘tour’ of this remarkable state-of-the-art facility.Deliverable: Multi-purposed and delivered through VHS, used as media
support in meetings and is available on their website.
Client: Marchon EyewearObjective: This high-concept video about two spies trying to discover
the secret of Marchon’s success built the brand identity ofthis fast-growing company to employees, vendors and the entire eyewear industry.
Winner of the Monitor Award for Best Cinematography, and a Grand Finalist for Best Picture in the Monitor and Cindy Awards.
Client: The Gorman Group/Doral HotelsObjective: To attract international business travelers.
To avoid the expense of translating the video into many languages,we told their story completely through rich and dynamic visuals.
Marchon’s ‘Eye Spy’
Doral is New York
Leveraging Technology
Go Team New York!
Produced entirely on location in the high-energy capital of the world: New York City,and featuring guest appearances byGovernor Cuomo, Mayor Bloomberg,Mayor Giuliani, and the FDNY, and usingthe city’s landmarks as our backdrop, wecaptured New Yo r k ’s excitement andenergy, using it to launch the KPMG NewYork Office Partners meeting.
KPMG thought highly enough of thisvalentine to the greatest city in the worldthat it becamethe signature oftheir entire "GoTeam New York!"campaign.
KPMG New York Office
With an innovative combination of graphics and news media,this video brought tremendous energy and focus in launchingthis two day conference for the Oil & Gas industry. TimeFrameDigital videotaped interviews at the conference, and in anaround-the-clock on-site editing session, produced a newvideo for the second day. No stranger to challenging deadlines,we responded to our client’s needs with a video that re-framedthe issues emerging at the conference with unequalled focusand timeliness.
Global Energy Conference
Live Event CoverageWhether its a seminar, a meeting, an awardceremony or a special event, I have producedliterally thousands of hours of live event cov-erage. My experienced producers and techni-cal crews create a first-rate media documentof your event with minimal impact on the pro-ceedings. I organize and focus the materialand seamlessly blend graphics and otherlearning aids to enhance and strengthen theoriginal content.
Client: Linens-N-ThingsObjective: We combined our video coverage of the ribbon cutting ceremonyof a new store opening with interviews from customers and sales associates, aswell as graphics and animation to create a ‘new store opening in-a-box’ forManagers and employees to use as a guide when engaged in that task.
New Store Opening
Client: KPMG, LLPObjective: Video coverage of the NYC Mayoral awards ceremony at Gracie
Mansion with on-site interviews from senior KPMG executives.
Mayor’s Corporate Volunteer Awards
Wireless Communications, 101Client: KPMG Client: KPMG Consulting (BearingPoint)Objective: To position the company as the thought leader in
wireless communications
This two-volume CD ROM was distributed throughout theirestablished client base and the U.S. Government.
Great LooksThis fun and breezy daytime-TV influenced video helps Guestsenjoy their window treatment purchases and avoid frustration bydemonstrating how to install and style beautiful window treatments.Our charming hostess takes viewers on a tour through a beautifulhome and into the Window Design workshop to inspire us with tipsand techniques from the experts in the newest styles, ideas andtrends in window treatment fashion.
Linens-N-Things
Client: BearingPoint/Cisco SystemsObjective: This elegantly designed CD-ROM combines a video-
based presentations and interviews with extensive graphics and animation, to present the comprehensive suite of resources supporting this innovative HR program.
Distribution: An internal and external sales tool and knowledge resource Deliverable: Business card size CD-ROM.
E Workforce,Open A Portal of Opportunity
"I have always been impressed by the level of service youhave provided me over the years and this time you’ve far sur -passed my expectations. It’s a comfort to know that you’re‘there for me’ when I need you"
- Associate Director, KPMG"Adam Dancy is more than just a a media producer. Throughhis understanding of our culture and goals, his technicalexpertise and experience, he can take a project and run withit…He contributes to the organization."
- Vice President, Human Resources, Petro
"Adam Dancy helps me send a consistent message acrossmy entire organization--a message that’s clear and costeffective…I count on him as part of my team."
- Vice President, Linens-N-Things
"The future for us is to train many new firefighters and keepthem as safe as possible while performing an inherently dan -gerous mission. Adam Dancy’s expertise and professionalismwill greatly enhance our ability to achieve that goal."
- Chief of Training, FDNY
“ Whether it’s video, DV D, C D - RO M , or internet media,Adam Dancy produces messages that are clear and fo c u s e d ,with content that viewe rs re t a i n , and an exciting style that
e n e rg i zes audiences and tra n s fo rms them from viewe rsinto ach i eve rs.” —Vice Chairman, KPMG
A DAM DA N C Y752 West End Ave nu e , N ew Yo rk NY 10025
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