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Round I Track A:EMERGING ERG (0-3 YEARS): Create High-Impact ERG Events
FACILITATOR:David Hylton / Associate / DiversityOfficers.com
PRESENTERS:
Michael Lay / Senior HR Manager / Cisco
Matt Price / Global Business Analyst / Oracle (National Co-Chair, Military and Veteran Employee Network)
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⸗ Began as a solution to racial tensions of the 1960’s
⸗ Evolved into Employee Caucus Groups (Xerox)
⸗ Effective Organizational Change Initiators
⸗ Created safe space for authentic expression
History of ERG’s
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⸗ Positive Outcomes for Multiple Stakeholders
⸗ Stock Holders – Untapped Markets
⸗ Management - Talent Management, Retention
⸗ Employees - Leadership Development
The Value Proposition
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⸗ Within 10 Years of its implementation IBM:
370% increase of female executives
233% increase of US born ethnic minorities
733% increase in self identified LGBT
Triple the number of executives with disabilities
Delivering on the Hype for Employees
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⸗ ERG innovation created $300 million in new revenue
⸗ Disability ERG recommendation led to billions
Billion Dollar ROI
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- Senior Manger In HR for Cisco in Atlanta
- Involved in Inclusion & Collaboration
- Focused on Aligning & Growing ERG’s
Michael Lay
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⸗ Senior Global Business Analyst for Oracle
⸗ Attended West Point
⸗ National Co-Chair for Military ERG
Matt Price
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⸗ 18 years of Sustained Success in HR
⸗ Authored a nationally published article on establishing ERG
⸗ Value creation through Human Capital Management
⸗ Senior Associate with DiversityOfficers.com
David Hylton, MS
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Michael LaySr. HR Manager, Office of Inclusion and CollaborationCisco Systems
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• Overview/Strategy
• Building Teams
• Creating the Brand Experience
• Experience Around the Globe
• Results
Women of Impact 2017 Experience
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⸗ The Women of Impact (WOI) Conference is the consolidation of two of Cisco's premier women's events: International Women's Day and the Women in Tech Forum.
⸗ WOI is a full-day conference devoted to the development and advancement of women. Attendees walk away with useful knowledge for their career development and advancement and an expanded network of professional allies.
⸗ This is a Cisco event with invited participation from partners and customers. Attendees are women at Cisco, their male supporters and allies, as well as partners and customers and students.
Program Overview
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⸗ Led Connected Women Employee Resource Organization
⸗ Managed by the Global Program Manager
⸗ 400+ volunteers with Regional Site Leads
⸗ Marketing and Communication Leads
⸗ Site leads build teams to support their venue
⸗ Funding: sponsorship packages are create a global operating budget.
Managed by OIC and Volunteers Around the Globe
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Maria Medrano-Global Program
Owner
Global Registration Leads
Marketing Communications
Social Media
Content Builder
Cisco TV lead Regional Co- Leads
Americas
Site Leads
EMEAR
Site Leads
APJC
Greater China
Site Leads
APJ
Site Leads
Marilee Walb Global Program
Manager
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Marketing Communications- Content Builder Tool
Global Team created templates where were loaded into content builder tool
Content Customized to Region/Site specific content and local languages
Helps with Consistent Communications
All artwork for signage, emails, Jive sites loaded into tool
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Jive Site Created
Main Jive site that linked to regional sites and agendas for:
Americas
EMEAR
APJC
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Piloting a Mobile Web site for the Main Broadcast Sites:⸗ Americas (San Jose & RTP)⸗ Bedfont Lakes⸗ Bangalore⸗ HangzouhLive Site: http://womenofimpact-dev.cloudapps.cisco.com/
< Back to schedule
VP, Chief Inclusion & Collaboration OfficerSVP, Chief People Officer
CEO
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WOI- 16 Hours of Live broadcast
• 1,400 + customer/partner attendees & Students
• 16 hours of live broadcast worldwide (APJC – EMEAR –Americas)
• 5 broadcast sites (Bangalore, Hangzhou, Bedfont Lakes, RTP and SJC
• Telepresence handshakes to 28 locations across the globe
• First live stream on Facebook for Americas broadcast
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Women Of Impact 2017It’s time. Collaborate. Lead. Inspire.
EMEAR TP connections
• Amsterdam
• Brussels (Diegem)
• Dubai
• Glasgow
• Jerusalem
• Johannesburg
• Lisbon (Oeiras)
• Madrid
• Munich
• Nairobi
• Prague
• Sofia
APJ TP connectioins
• Bangkok
• Jakarta
• Kuala Lumpur
• Manila
• Saigon
• Singapore
China TP connectioins
• Beijing
• Dalian
• Guangzhou
• Heifi
• Hong Kong
• Shanghai CRDC
• Shanghai Sales
• Shenzhen
Americas TP connections
• Mexico City
• Kanata (Ontario)
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#CiscoChat: #itsTIME to Collaborate. Lead. Inspire.
Snapshot:
• 438,503 Impressions during the hour of the chat
• 31 Unique participants• 274 Engagements with
the #CiscoChat hashtag• Average of 8.8
engagements per participant
• 45% non-Cisco participantsStorify: https://storify.com/CiscoChat/ciscochat-woi
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⸗ Cisco’s Connected Women ERO created a tangible experience that allowed employees to participate in celebrating International Women’s Day.
⸗ Customer and Partners who had no way in celebrating, we welcome in-using Cisco Technology- supporting Cisco’s Sales Strategy
⸗ Fueled Talent Pipeline with next generation talent- hosting students on site and across the globe through technology and social media
⸗ #WOI2017 social media trended as top 5 for the day- fueled by our Connected Women and Women in Science and Engineering ERO
Key Benefits
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⸗ Total of 47 countries hosted onsite events⸗ Total of 100 sites around the globe⸗ Reached over 14,000 people world wide⸗ Streamed Live on FB for first time. Reached
over 3,000 unique viewers that we did not market
⸗ Overall Experience rating (in-person) around the globe of 4.68 out of 5.0 scale
⸗ Overall Virtual Experience rating (virtually) around the globe of 4.19 out of 5.0 scale
Results
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Matt Price Global Business AnalystOracle (National Co-Chair, Military and Veteran Employee Network)
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What is your Goal? How can you get there?
Does it tie back to your
Vision
Mission
Pillars of the corporate Diversity and Inclusion
Who are your teammates
Sense of service
Value to participants
Internal and External motivators
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Be Passionate!
It matters to you
Share your passion
Be extroverted
Be bold
Don’t be afraid of the “No-Zone”
It matters to others