Pak Poultry farms

Eat Chicken Live Healthy

Muhammed Sheheryar

Arslan Asghar

Ali Akber

Aqeel Sabir

Haris Ali

Partners and investment

Names Investment

Muhammad Sheheryar 2,00,000

Arslan Asghar 2,00,000

Aqeel Sabir 2,00,000

Ali Akber 2,00,000

Haris Ali 2,00,000

Total Investment 10,00,000

Introduction and Idea

• This Business ( Pak Poultry Farm) establishes in Toba Tek Singh.

• We introduce first time in Toba Tek Singh unexpansive breed of broiler hens and

healthy meat without and dieses.

• We invest in our poultry farm a good breed which have bright round eyes,

strong legs, dry and soft feather. The size should be uniform, and free from

blemishes.

• The breed in which we invest, that is good for chicken.

• We will provide chicken with high quality and according to customer

expectations, to achieve high level of reputation in Toba Tek Singh.

Business Mission

Creating a high level of customer satisfaction in our product, which leads to customer

retention each day.

• Getting our name out to the public, primary through an intensive marketing

campaign driven by our customers.

• Great product quality that will be used to aid in customer retention and growth.

• We will see our business in all around the country.

• We want to see our profit minimum 30000 per month and we want to save minimum

15000 each and every month.

Mission Statement

MISSION

“To serve our customers with good healthy chicken”

VISION

“Provide chicken with great taste and friendly services in Toba Tek Singh”

Goals and Objective

Goals• We are investing in an integrated poultry farming that entails the production of

day old chicks (DOC), cockerels, pullets, hens and cocks for sale to individuals, farms, hotels, supermarkets and eventually for export.

• We shall offer trainings to our employers for improved our poultry practices, for

doing this we earn more profit.

Objectives• To develop a sustainable start-up business that is profitable.• To achieve high level of reputation in the market.• Provide chicken with high quality and according to customer expectations.

Managerial Hierarchy

A carefully controlled environment that avoids crowding, chilling, overheating, or

frightening is almost universal in poultry farming. Cannibalism, which expresses itself

as toe picking, feather picking, and tail picking, is controlled by debarking at one day

of age and by other management practices.

Top Management

Middle Management

First Line Management

Operations of the business

• We invest in our poultry farm for broiler hens.

• Sometimes bird diseases come like as; some of the more common are fowl

typhoid, pull rum, fowl cholera, Andy disease for overcome on these dieses we

kept their cage clean and give some medicines.

• Raising hens from baby chicks requires you to check on them often during the first

few weeks (Seven to nine weeks). We will give a good quality feeds to make our

chicken healthy. neat and clean their barn or cages and pots of feeding.

Consumer Behavior

•We will provide superior level of product and our consumers are satisfied from us

because our chicken always fresh.

•Consumers always come from other city for purchasing our meat and alive chickens.

•Our challenges as a new consumers are to establish a reputation for such quality

among our potential market. For getting our name and reputation in market we will be

initially focus on marketing strategies and on our regular consumers’ needs and

wants.

Benefit For the Society

•Major benefit for basically those people who take this daily and those areas where

the demands are higher than the other areas.

•People attitude will be obviously positive and they will definitely accept it because

they want a good facility where they can save your time.

•Because people are more conscious about their health so we care them health and

provide fresh meat in society.

•People can easily buy meat and eggs on wholesale price.

Product life style

Sales and Profits

Profits

Sales

Product introduction Growth Maturity DeclineLosses/ developmentInvestment

Marketing Plan

Product

• Historically a good quality product sells itself; we provide the product to our

customers according to their requirements and with good quality.

Place

• The basic theme of marketing strategy is availability on the right time in right

quantity and right place.

Price

• We charge price of the product by keeping the customers in mind.

Promotion

• Our promotion factors will be:

• Billboards

• Pamphlets• Newspaper advertisement

SWOT Analysis

Strength:

• Overall low cost

• Unique working

• Regionally recognized brand name

• Expected fast growth as soon as we start business

• The structured conversation s

Weaknesses:

• Limited menu

• Not enough investment in research and development

• The struggle to continually have current and new conversation topics.

• A limited marketing budget to develop brand awareness.

Threats:

• Government restrictions

• Time management

• Other small poultry farm in the area

• Competition from other sources of singles meeting events.

Opportunities:

• Direct expansion

• Easily movement from one area to anothe

• A growing market with a significant percentage of the target market still unaware of

the others.

SWOT Analysis

Competitive Edge

• PPF will begin with a critical competitive edge. We have no direct competitors in

the Toba Tek Singh area.

• If our competitor enter into market and provide same service business that we

have than we will be looking additional enhancement in our product.

• PPF will have position itself as unique. Where its patrons can not only enjoy a

fresh chicken but also spend their time in an environment that reminds them of

liberty of womanize.

Achievements

• The aim of this business earns profit and save more money and support our

families.

• A new unique business which is situated outside the city but have good name

through selling of good quality product in market.

• Focus more niche market and consumer’s needs. We give all suitable opportunity to

our customers.

• At the end we divide this profit equally between five members. And we decide

coming 40 days we provide more better facilities and earn more profit.

Partners and investment

Names Investment

Muhammad Sheheryar 2,00,000

Arslan Asghar 2,00,000

Aqeel Sabir 2,00,000

Ali Akber 2,00,000

Haris Ali 2,00,000

Total Investment 10,00,000

Pak Poultry Farm

Income Statement

For the year ended Dec. 31,2014

Dr. ExpensesPRs. Cr. Income PRs.

opening stock ------ Sales (hens) 6,30,000

Purchases (hens + feed) 400,000 Sales (rice waste material) 15,000

Carriage inward15000 closing stock ------

wages3000

Gross profit c/d

227000

6,45,000 6,45,000Salaries

30,000 Gross profit b/d 227,000Advertisement

20,000 Medicine

50,000 electricity and water exp.

15,000 Stationary

500 Generator Exp

5,000 Maintain Exp.

1,500 Farm Rent

50,000 Rice waste material

10,000 Net profit

45,000

227,000 227,000

Pak Poultry Farm

Balance Sheet

For the month ended Dec. 31,2014

Assets

PRs. Liabilities + Capital PRs.Current Assets

Cash in Hand

45,000 Cash at bank

550,000 Capital 1,000,000 fixed Assets

Add net profit 45,000Generator

100,000 Feed box

200,000 Water box

100,000 Office equipment

50,000

1,045,000 1,045,000

Thank You