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© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 1
Practical Strategies for Implementing Cloud Computing
Damian Ryan
Director, Data Center Solutions, Asia
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 2
Key Trends Impacting the Data Center
2
Server virtualization —higher performance
LAN and Storage convergence
VM-Level awareness
Workload provisioning
Applications availability
Drive for Green—power, cooling and space
The need to reduce costs and/or maximize profits
IT as business enabler
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 3
Cloud Computing Benefits Today
Scalability
On-Demand Availability
Efficient Utilization
Capex to Opex
Pay as You Go
Flexibility
Cost
The NY Times used Amazon’s EC2 and S3 services
to convert and store 11 million articles into PDF form
(generating 5.5TB of data) in 24 hours
Animoto, an application on Facebook, went from 25K to 250K
users in 3 days. Animoto accomplished this by launching up
to 4000 Amazon compute instances to meet demand
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 4
Cost
Flexibility
Security
SLAs
Interoperability
NetworkPlatform
Weakness Strength
What Do Enterprises Need?Solutions to Current Cloud Barriers
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 5
Automation
HybridCloud
PrivateCloud
Virtualization
Inter-Cloud
Consolidation
Public Cloud
PRESENT
The Cloud Computing Journey
Consumption
ModelsGreenfield
Opportunities
Services/Integration
Opportunities
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 6
Data Center at the Heart of Business Transformation
Application NetworkingSwitching Management Compute
Open /
Standards
App.
Performance
Energy
EfficiencySecurity Continuity
Workload
Mobility
CloudAutomationVirtualizationConsolidation
Partner Ecosystem
Efficient Agile Transformative
Security OSStorage
Unified
Network Services
Unified
ComputingUnified
Fabric
Cisco
Lifecycle
Services
Policy
TECHNOLOGY
INNOVATION
BUSINESS VALUE
SOLUTION
DIFFERENTIATION
SYSTEMS
EXCELLENCE
New Bus. Models,
Governance and Risk
Driving Profitability
New Service Creation and
Revenue Generation
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 7
Public
Private
Hybrid
1. Unified Network 3. Nexus 1000v
5. Unified Service Delivery
Architectures
IaaS CloudSaaS Cloud Service
Journey to the Cloud Roadmap: Leveraging your Architecture Investments (DC/V Example)
Consolidation
Virtualization
Choice in
Consumption
Models
2. Unified Computing System
1
2
3
5 Unified,
validated
building blocks
4
HCS
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 88
Cisco’s SP Hosted Collaboration SolutionAllowing partners to monetize our entire collaboration portfolio
Service Provider hosted
Virtualized Applications
Available
Q1 FY11
Presence & IM Mobility
Conferencing
Unified
Messaging
Customer
CareTelePresence
Enterprise
Social Software
Voice & Video
$
Offering
Voice
Voicemail &
Integrated
Messaging
Presence &
IM
Mobility
Conferencing,
Customer
Care,
Telepresence,
Enterprise
Social
Software
Re
ve
nu
e p
er
Use
r
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 9*1 initial estimates pending validation
UCS: Innovation and Efficiency in Balance Significant Opex/Capex Savings, Improved Responsiveness
Site TCO1.Reduced ‘System’ Power
2.Lower Cooling
3.Better Use of Space
4.Lower PUE/Site
20%*1
Organization TCO1.Fewer FTE/”Service”
2.Faster Provisioning
3.Seamless Repurposing
4.Better Coordination
35%*1
Platform TCO1.Radically Fewer Components
2.Lower HW/SW Costs
3.More VM’s Per Node
4.Better Performance Per Node
15%*1
IT Innovation,
Flexibility,
Responsiveness
Funds Freed Up for
Business Value Creation
IT Efficiency,
Cost Control
Decreased Maintenance,
Cost of Operations and
Delivery
Virtualization
NetworkCompute,Storage Access
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 10
Unified Computing System
Embedded Management (UCS Manager)
Unified Fabric
(FCoE)
Stateless Servers
& Service ProfilesVirtualized Adapters
& VN-Link
Expanded Memory
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 11
UCS Simplifies
From ad hoc and inconsistent…
…to structured, but siloed, complicated and costly…
…to simple, optimized and automated
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 12
Services
MicrosoftPractice
VirtualizationPractice
ISVPractice
Journey to Cloud and E2E DC/V
StorageCPU
VirtualisationExtended
IP
Network
Cloud OS
Traditional
Applications
Application
ServicesSaaSService Creation
Business Relevance
Public Private
Storage
Cis
co C
apital
SIUnified Computing
SystemBlock
Critical
Infrastructure
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 13
Solution #1: VCE VblockAccelerating the Virtualization of IT Infrastructure
Vblock 23000-6000 VMsLarge-Scale, GreenfieldVirtualization
Vblock 1800-3000 VMsConsolidation, Optimization Initiatives
Vblock 0300-800 VMsEntry-level OfferMedium-BusinessTest/Dev for SIs, SPs
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 14
Solution #2: Secure Multi-Tenancy Three Companies, One Architecture
Overview:
Validated design for end-to-end secure multi-tenancy
Isolate applications across network, servers, storage
Separate confidential information between business units, customers, departments, or security zones
HR BU APP
VMwaree VMware VMwarevSphere,
vShield Zones,
vCenter
Nexus 1000V,
Nexus 2000/5000/7000,
UCS, 10GbE
MultiStore,
Data Motion
NFS/iSCSI
Business Benefits:
Meet service level agreements for mission critical applications
Quickly respond to changing business needs
Streamline operations and improve efficiencies across data center
Reduce costs and resources to achieve
isolation and compliance
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 15
Solution #3: Desktop Virtualization Three Companies, One Architecture
Overview:
Validated design for end-to-end Desktop Virtualization
Pre tested and qualified scalable solution
Detailed deployment guide
vSphere,
vShield Zones,
vCenter
Nexus 1000V,
Nexus 2000/5000/7000,
UCS, 10GbE
VMVM VM VMVM VM VM VM
Citrix
Citrix
Cisco UCS
NetAoo FAS
Thin Client
VDI Connection
Broker
Hypervisor
Compute
Storage
Business Benefits:
Rapid Deployment and scales of Desktops
Unprecedented control and security of Desktops
Centralization and control of Desktops
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 16
Cisco Unified Computing System Ideal Architecture for Desktop Virtualization
Cisco
UCS
20% lower cost for compute + network
infrastructure
Simple Operation - start in minutes,
scale in seconds
Massive Scalability - scales to 320 servers
/ 1000’s of desktops per UCS system
Extended memory and I/O to get around
desktop virtualization bottlenecks
60% greater virtual desktop density w/o
performance impact
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 17
Unified Computingand AutomationVirtualization
100% Physical,Legacy Computer Platform
AverageTCO
Speed of delivery
6–8 Weeks
40% Physical, 60% Virtual,Legacy Computer Platform
AverageTCO
35% Physical, 65% Virtual,Unified Computing Platform,100% Automated
AverageTCOIT Maintenance/
IT Innovation
70/30
Speed of Delivery
2–3 Weeks Speed of
Delivery
15 Minutes
IT Maintenance/IT Innovation
40/60
IT Maintenance/IT Innovation
60/40
-37%
-31%
Cisco-on-Cisco Results:ROI Achieved by Cisco IT
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 18
Cloud-based Services The Ultimate Destination
Applications Compute Storage Content
Thin and
Remote Clients
Multi-tenancy
Virtual Business
Services
Virtual Residential
Services
Thin and
Remote Clients
IPTV, Unified Communications, Collaboration,
Web 2.0, Social Networking, Hyper -Syndication
Virtual Resources
Distribute Distribute
© 2007 Cisco Systems, Inc. All rights reserved.Presentation_ID 19