PRE-SALE PACKAGE

8946 NOBLE AVENUE

NORTH HILLS, CA 91343

PREPARED FOR

JOHN MICKS FAMILY TRUST

COMPANYCOMPANY• 500 Agents in Six powerfully located offices

Encino ~ Northridge ~ Porter Ranch ~ Valencia ~ Mission Hills ~ Woodland Hills

• Founded in 1985. Over 20 Years of Serving As The Leading Independent Real Estate Company in San Fernando Valley

• A Full Service Real Estate company with Title, Escrow & Financing under one roof

• Sophisticated, comprehensive marketing programs• Ownership support throughout your transaction• Access to management to make informed, savvy

business decisions• Strong referral base of services. Strong relationships

with Title & Home Warranty companies. Relocation assistance.

Ranked at #5 in Los Angeles County, Pinnacle has grown into a top-tiered real estate company destined for success

TOP RANKEDTOP RANKEDCOMPANYCOMPANY

OUR AGENTSOUR AGENTS• Pinnacle is family oriented - our key to our success• Get support of locally established neighborhood

company with benefits of a growing franchise corporation.

• We have size, strength, tools and resources, but operated with local neighborhood feel

• Despite rapid growth, we have have 100% commitment to quality service and to the community.

• Our agents are highly educated, sophisticated in their marketing, and are true neighborhood specialists

• Classes led by top producers, management and owners• We are a growing company in a shrinking market

OBJECTIVES & GOALSOBJECTIVES & GOALS

• Get Top Dollar for your home

in your desired timeframe

• Getting you ….

• Make transaction as smooth as possible

OBJECTIVES & GOALSOBJECTIVES & GOALS• To be the leading real estate company of choice for the

San Fernando Valley• To be your local neighborhood resource • To continue integrating ourselves into and

effectively promote our commitment to philanthropy and community service

• To open four more offices and recruit 150 more agents• To record over $2 billion worth of sales in 2007• To be listing as the #1 company in the Daily News and

San Fernando Valley Business Journal

MARKET CONDITIONSMARKET CONDITIONS• Types of markets

– Stable– Appreciating – Depreciating

• Pricing– 100% Financing– Interest Only– 1% Adjustables– Option Arm

• Timing– Competition is from a much larger market– Home with most value for least price will get the offer – Best to be “right on the money and hard on the price” -

negotiating room can be burden

• Ease of Transaction

MARKET TRENDSMARKET TRENDS• The 70s

– 1970-73 Recession: Property Levels Went Down– 1974-75 Property Values Leveled Off– 1976-79 Property Values More Than Doubled

• The 80s– 1980-83 Interest Rate 18%, Property Values Down– 1984-85 Property Values Leveled Off– 1986-89 Property Values More Than Doubled

• The 90s– 1990-93 Aerospace Relo, Property Values Down– 1994 Northridge Quake, Values Continue Down– 1996-97 Home Values Leveled Off– 1998-2005 Home Values About Tripled

• 2000-2006 Residential Inventory is doubled, supply of homes on the market is 6.7 months up from 2

months

CONTROLLABLE & CONTROLLABLE & UNCONTROLLABLE FACTORSUNCONTROLLABLE FACTORS

CONTROLLABLE UNCONTROLLABLE~ Price ~ Interest Rates~ Marketing ~ Price conditions

~ Inventory

Good News for Buyers…PINNACLE ESTATE PROPERTIES, INC.

NEGOTIATING/PREPARING FOR NEGOTIATING/PREPARING FOR OFFERS & PROCESSING THE SALEOFFERS & PROCESSING THE SALE1. I will present and explain the offer to you.2. Different scenarios will be presented to you, in order to insure your objectives are being met. 3. Items to pay special attention to:

A. Buyer’s qualificationsB. Amount of Buyer’s Deposit C. Interest rate should be above the prevailing rates. D. Who is paying Buyer’s closing costs?E. Reliability & reputation of service providers

F. Home protection plan. G. Protecting your interests in counter offers.

As your REALTOR, I am your first line of defense and protection. YOUR best interests are always my first priority.

1. We will get you the highest possible price for your home! 2. We will negotiate an escrow period ideal for you.3. We will negotiate a possession/occupancy period ideal for you.4. We will negotiate personal property.5. We will negotiate a large deposit from the buyers.6. We will negotiate home inspection items.7. We will watch the time periods for contingencies and inspections.

MARKETING PLANMARKETING PLAN

• Preparing Home to go to market

• Sell the home twice

• Brokers - Visibility & promotion to trade/industry

• Buyers …. Sell direct to consumer

• Showcasing property, justifying value and

overcoming obstacles

• Managing Offers & Processing the Sale

COMPS & PRICINGCOMPS & PRICING