Premises Name: Flight Club Perth Location: 383 Murray

Section 38 - Public Interest Assessment Submission

Application for the Conditional Grant of a Tavern Restricted Licence

Premises Name: Flight Club Perth Location: 383 Murray Street, Perth WA 6000 Applicant: Sunliner Holdings Pty Ltd

Office 2, 48 Kishorn Road, Applecross WA 6153 [email protected]

Ph 08 9316 8699 Fax 08 9316 9699 www.hospitalitytotalservices.com.au

This Submission is not to be copied in part or its entirety by any person without prior written consent from

Hospitality Total Services (Aus) Pty Ltd. Failure to do so may result in legal action.

mailto:[email protected]

http://www.hospitalitytotalservices.com.au/

Prepared by Hospitality Total Services (Aus) Pty Ltd on behalf of Sunliner Holdings Pty Ltd

www.hospitalitytotalservices.com

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1. INTRODUCTION 3

2. LEGISLATIVE FRAMEWORK – LIQUOR CONTROL ACT 1988 10

3. THE APPLICANT 15

4 VENUE AND OPERATION 19

5 LOCATION AND LOCALITY 37

6 PUBLIC INTEREST 59

7 RESEARCH SECTION 38(4) (A) OF THE ACT – HARM OR ILL-HEALTH 69

8. APPLIED RESEARCH SECTION 38 (4) (A) OF THE ACT – HARM OR ILL-HEALTH 72

9. COMMUNITY CONSULTATION 83

10. SECTION 38(4) (B) OF THE ACT – IMPACT ON AMENITY 86

11. SECTION 38(4) (C) OF THE ACT – OFFENCE, ANNOYANCE, DISTURBANCE OR INCONVENIENCE 91

12. SECTION 38(4) (CA) OF THE ACT – TOURISM, COMMUNITY AND CULTURAL MATTERS 94

13. SUMMARY 99

14. ADVERTISING 100

15. ATTACHMENTS 102

16. FIGURES 103



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1. Introduction 1.1. Sunliner Holdings Pty Ltd (the Applicant) is seeking approval from the Director of Liquor

Licensing for the conditional grant of a Tavern Restricted Licence, as per Section 41 of the Liquor Control Act 1988 (the Act) with respect to the premises to be known as Flight Club Perth.

1.2. The proposed premises will be located across two (2) levels, at 383 Murray Street, Perth WA 6000, as part of the redevelopment of existing, vacant premises, to create a unique, inner city, licensed entertainment amenity based on the social darts phenomenon that originated in the UK called Flight Club.

1.3. This Public Interest Assessment (PIA) submission has been prepared by Hospitality Total Services (Aus) Pty Ltd on behalf of Sunliner Holdings Pty Ltd and is in accordance with Section 411 of the Liquor Control Act 1988 (the Act).

1.4. While Flight Club Perth will have a focus on providing a diverse, social indoor darts amenity

using the latest technology and catering to the contemporary requirements of consumers, the food and beverage offering has also been carefully considered.

1.5 The premises will be modelled on the successful ‘Flight Club’ premises in London,

Birmingham, Manchester, Chicago and Boston, and will be the first Flight Club premises in Australia.

1.6. Section 382(2) and (4a,b,c & ca) have been addressed in this PIA submission, and all due consideration has been given to both primary and secondary objects of Section 53 of the Act.

1.7. Local wine, beer, cider and spirits will also feature at the premises, and food will be available

at all times the premises are trading from the new commercial kitchen to be incorporated into the design.

1.8. Flight Club Perth aims to cater to local residents, workers and those resorting to the locality

for dining, socialising, entertainment and will be centrally located in Murray Street in Perth.

1.9. Sunliner Holdings Pty Ltd is a new Applicant Company, that has the majority of its Directors from a local experienced Licensee operator within the hospitality, liquor and tourism industries in Western Australia called Capitol Corp Pty Ltd. Sunliner Holdings Pty Ltd provides the connection between the Flight Club operation in the UK and Capitol Corp Pty Ltd.

1.10. Capitol Corp Pty Ltd successfully operate a range of licensed dining and entertainment

premises in the greater Perth area including:

1 http://www8.austlii.edu.au/cgi-bin/viewdoc/au/legis/wa/consol_act/lca1988197/s41.html



http://www8.austlii.edu.au/cgi-bin/viewdoc/au/legis/wa/consol_act/lca1988197/s41.html





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The Lookout – Bar-Bowling-Bites, Scarborough;

Club Capitol Perth;

The Edison – Bar-Music-Eats, Perth;

The Newport Hotel Fremantle;

The Breakwater Hillary’s; and

Metropolis Fremantle.

1.11. Capitol Club Pty Ltd has now signed an agreement to become the first ever Flight Club venue in Australia under the company name Sunliner Holdings Pty Ltd (ABN: 11 636 821 853).

1.12. The Applicant also submits that the proposed premises satisfies the new Section 38(4)(ca) of the Act that states: (4) Without limiting subsection (2), the matters the licensing authority may have regard to in determining whether granting an application is in the public interest include — (ca) any effect the granting of the application might have in relation to tourism, or community or cultural matters; and

1.13. This new addition to the Act requires that the licensing authority give due weight to applications that relate to tourism, community and cultural matters when determining if the grant of the application is in the public interest.

1.14. The Perth CBD has undergone significant development, to attract both local greater Perth residents and tourism visitors. This is evidenced in both local and State tourism strategies that will be discussed throughout this submission4. New precincts including Perth City Link, Elizabeth Quay and Yagan Square have increased the attractiveness of the Perth CBD, and are bringing more people into the capital city each day.

1.15. In addition, the City of Perth is forecast to undergo a period of substantial residential growth

between 2019 and 2036, as identified by forecast id:

4https://www.tourism.wa.gov.au/About%20Us/Documents/TOURISM%20WA%20Media%20Kit%202018-

19_digital%20version.pdf

https://www.tourism.wa.gov.au/About%20Us/Documents/TOURISM%20WA%20Media%20Kit%202018-19_digital%20version.pdf

https://www.tourism.wa.gov.au/About%20Us/Documents/TOURISM%20WA%20Media%20Kit%202018-19_digital%20version.pdf



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Figure 1: Population growth forecast for the City of Perth

(Source: https://forecast.id.com.au/perth)

1.14 Flight Club Perth will have a high quality fit-out that has been specially designed for the

premises to maximise the ability of the premises to cater to patrons. The Flight Club Perth development will feature a commercial kitchen to provide food for patrons, with bar and toilet amenity to be located on both levels.

1.15 The Applicant intends to provide a well-managed safe and welcoming licensed amenity, while balancing the requirements of consumers of liquor and related services in the Perth CBD and safety and health considerations in the public interest.

1.16 As per the Director’s Policy on Public Interest Assessments5 (PIA’s), the Applicant is required

to demonstrate that there is a consumer requirement for the proposed premises, and that the application is in the public interest “In considering the public interest, applicants should demonstrate the positive aspects of their application (including the social, economic and health impacts). It is not sufficient for applicants to merely demonstrate that the grant of the application will not have any negative impact.”

1.17 A Consumer Survey was conducted for the purpose of testing the consumer requirement for

the unique amenity to be available at Flight Club Perth and to demonstrate that the amenity to be provided will benefit consumers in the locality and that the application is in the public interest (Attachment 1).

1.18 The letters of support (Attachment 2) from the Member for Perth and respected local

stakeholder Tourism WA, along with a statement from the Chief Operations Officer for the Club Capitol Pty Ltd group, all conclude that the grant of the application is in the public

5 https://www.rgl.wa.gov.au/docs/default-source/rgl/publicinterestassessment.pdf?sfvrsn=8

https://forecast.id.com.au/perth


https://www.rgl.wa.gov.au/docs/default-source/rgl/publicinterestassessment.pdf?sfvrsn=8



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interest, as a suitable amenity to cater to the development of the hospitality, tourism and liquor industries in the State.6

1.19 As part of the Public Interest Assessment process, a community consultation was undertaken.

The community consultation included consulting with local stakeholders, ‘at risk’ groups and their representatives, and community organisations in the locality. Please refer to the Community Consultation (Section 9) of this submission.

1.20 A considered Harm Minimisation Plan (Attachment 3) and harm minimisation strategies have

been discussed in detail within this report, (Refer Points 7 & 8 - Section 38(4) Harm or Ill -health).

1.21 As a security and crime prevention consideration, Flight Club Perth will incorporate substantial

CCTV both internally and externally covering all the entry and exit points in accordance with the Director of Liquor Licensing’s Policy on Safety and Security at Licensed Premises7.

Figure 2: Sample of the darts amenity to be available at Flight Club Perth

1.22 Flight Club Perth will have a high-quality fit out, and are designed to reflect an old-time carnival atmosphere:

6 Some letters of support will show the Applicant as being Club Capitol Pty Ltd as this was the original Applicant entity, before the partnership with the Flight Club group was entered into

7 https://www.rgl.wa.gov.au/docs/default-source/rgl/safety_and_security_at_licensed_premises. pdf?sfvrsn=0

https://www.rgl.wa.gov.au/docs/default-source/rgl/safety_and_security_at_licensed_premises.%20pdf?sfvrsn=0



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Figure 3: Concept images for the premises – to be modelled on existing Flight Club venues

(Source: https://flightclubdarts.com/)

1.24 As can be seen in the images above, the premises will have a fairground/carnival theme, that

reflects one of the core values of the premises, according to founder Steven Moore of; “energy and intimacy”8.

1.25 Flight Club Perth will accept the following conditions on the Tavern Restricted Licence (subject to conditional approval):

8 https://www.bighospitality.co.uk/Article/2019/01/22/How-Flight-Club-hit-the-bullseye-with-its-darts-based-concept

https://flightclubdarts.com/

https://www.bighospitality.co.uk/Article/2019/01/22/How-Flight-Club-hit-the-bullseye-with-its-darts-based-concept



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A. The Licensee is permitted to sell and supply liquor in accordance with the provisions of section 41 of the Act as it relates to Tavern Restricted Licenses.

B. A CCTV video surveillance system must be installed and must be operational during all

hours of trade. It is expected that this system will record continuous images of all entrances and exits. Images recorded via the CCTV system must be retained for fourteen (14) days (or such period as the Director of Liquor Licensing specifies) and must be made available for viewing or removal by the Police or other persons authorised by the Director.

C. The sale of packaged liquor for consumption off the licensed premises is prohibited. D. Food must be available during trading hours. E. The Licensee shall not promote, advertise or employ incentives which encourage the

excessive consumption of liquor by virtue of their ‘emotive’ titles such as (but not exclusive to) ‘laybacks’, ‘slammers’, ‘test tubes’ and ‘blasters’.

F. The Licensee is to provide a reasonable range of non-alcoholic and low alcohol liquor

products during all trading hours. G. No liquor is to be supplied mixed with energy drinks. For the purposes of this condition

“energy drink” has the same meaning as formulated caffeinated beverage within the Australia New Zealand Food Standards Code with a composition of 145mg/l of caffeine or greater.

H. The maximum occupancy of the premises is limited to 400 consumers. I. CROWD CONTROLLERS: Crowd controllers (licensed under the Securities and Related

Activities (Control) Act 1996) are to be employed at a ratio of two crowd controllers for the first 100 patrons, and one crowd controller for each additional 100 patrons or part thereof, from 8 p.m. (or the time of opening the premises if after 8 p.m.) until half an hour after closing on Friday and Saturday nights. Approved Managers can make up to 50% of Crowd Controllers. Crowd controllers are responsible for monitoring the licensed premises and the behaviour of patrons arriving and departing the premises.

J. OUTLAW MOTOR CYCLE GANGS: The licensee is prohibited from causing, suffering or

permitting any person to enter and remain on the licensed premises wearing a jacket or any other clothing or accessory, or any clearly visible body marking, bearing the patch or insignia of any Outlaw Motor Cycle Gangs not limited to, but including, the following: (i) Coffin Cheaters;



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(ii) Club Deroes; (iii)Gods Garbage; (iv) Gypsy Jokers; (iv) Outlaws; (v) Finks; (vi) Rebels; (vii) Comancheroes; (ix) Hell’s Angels; (x) Rock Machine; (xi) Mongols; (xii) Sphinx; and (xiii) Lone Wolf. A notice is to be displayed at all entrance to the licensed area/event reflecting this condition.

K. ENTERTAINMENT CONDITION

(a) A person resorting to, or on the premises, including the licensee or manager, or an employee or agent of the licensee or manager, shall not:

(i) be immodestly or indecently dressed on the licensed premises, and/or (ii) take part in, undertake or perform any activity or entertainment on the licensed premises in a lewd or indecent manner.

(b) The licensee or manager, or an employee or agent of the licensee or manager, is prohibited from:

(i) exhibiting or showing, or causing, suffering or permitting to be exhibited or shown, on the licensed premises any classified “R 18+”, “X 18+” or “RC” classified publication, film or computer game or “Category 1 – Restricted” or “Category 2 – Restricted” publication, extract therefrom; or (ii) causing, suffering or permitting any person employed, engaged or otherwise contracted to undertake any activity or perform any entertainment on the licensed premises to be immodestly or indecently dressed on the licensed premises; or (iii) causing, suffering or permitting any person to take part in, undertake or perform any activity or entertainment on the licensed premises in a lewd or indecent manner.

(c) In this condition “licensed premises” includes any premises, place or area: (i) which is appurtenant to the licensed premises; or (ii) in respect of which an extended trading permit granted to the licensee is for the time being in force, but does not include any part of the premises which is reserved for the private use of the licensee, manager or employees of the licensee and to which the public does not have access.

1.23 The Applicant submits with respect that based on these PIA submissions and the fact that this

application is for a new and unique licensed premises to cater for patrons in an entertainment precinct in the Perth CBD, that this application be conditionally granted in the public interest.



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2. Legislative Framework – Liquor Control Act 1988 2.1 The application is in respect to a Hotel Licence - Tavern Restricted as per Section 41 of the

Liquor Control Act 1988;

2.2 It is noted that with respect to the current application, Flight Club Perth, subject to approval, will have a maximum capacity of 400 at any one time.

2.3 Section 41 of the Act provides for a Hotel Licence which has sub categories including a Hotel Licence, a Hotel Restricted licence, a Tavern Licence and a Tavern Restricted Licence. These types of licences have different types of restricted trading conditions which differentiate them from each other. LIQUOR CONTROL ACT 1988 - SECT 41 41 . Hotel licence, kinds, conditions and effect of (1aa) For the purposes of this Act, where a hotel licence is not subject to any condition referred to in subsection (4) and is subject to — (1) For the purposes of this Act — (a) where a hotel licence is not subject to any condition referred to in subsection (4) it

shall be referred to as a tavern licence; and (c) where a tavern licence is subject to a condition — (i) prohibiting the sale of packaged liquor; and (ii) restricting the sale of liquor to be consumed on the licensed premises, it shall be referred to as a tavern restricted licence, and an application may be made for a tavern licence or a tavern restricted licence if the Applicant does not seek a licence for a hotel offering accommodation, or for a hotel restricted licence only.

2.4 The experienced Applicant believes that these PIA submissions satisfy the requirements as defined in Section 38(4)(a)(b)(c) and (ca) (Refer points 7 – 12 in this document) whilst meeting the primary and secondary objects outlined in Section 5 of the Liquor Control Act as demonstrated below: Section 5

2.5 The primary objects as set out in Section 5 (1) of the Act are: a) To regulate the sale, supply and consumption of liquor;

As an experienced Licensee operator, the Applicant has a great deal of knowledge relating to the safe and responsible operation of licensed premises.

As demonstrated by the Harm Minimisation Plan attached (Attachment 3 - HMP) the Applicant is dedicated and committed to the ongoing safety and health of its patrons and those residing in the locality and adopting responsible practises in the sale and supply of alcohol.

Seating will be provided at Flight Club Perth in the public interest.

All staff working at Flight Club Perth will hold a current RSA qualification, with a copy



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kept on the premises at all times and will be recorded in a training register as per the Director’s policy on Mandatory Training9.

All Approved Managers will hold the higher qualification Manage Licensed Premises (MLP1) and support the staff in their daily duties.

b) To minimise harm or ill-health caused to people, or any group of people, due to the use

of liquor;

The Harm Minimisation Plan (Attachment 3) will be implemented during all hours of operation, to minimise any potential undue harm or ill-health to the locality as a result of this application being conditionally granted in the public interest.

Food will be available at all times the premises is operating.

The Applicant will also provide staff with comprehensive in-house training, focusing on customer service, product knowledge and harm minimisation, including the prevention of undue intoxication and anti-social behaviour.

It is anticipated by the Applicant that patrons will resort to the premises for socialising and team building, and that the focus of the venue is on the entertainment to be provided, and not only the consumption of liquor.

c) To cater for the requirements of consumers for liquor and related services, with regard

to the proper development of the liquor industry, the tourism industry and other hospitality industries in the State.

Licensed entertainment premises for mature patrons are becoming more popular in Perth, Australia and globally. The approval of this application will enable the Applicant to provide a premium licensed premises in the heart of the Perth CBD, not available anywhere else in Western Australia.

The proposed licensed venue will cater to the requirements of the local residents, office workers, tourism visitors, and those resorting to Flight Club Perth, as supported by the Consumer Surveys (Attachment 1) and Letters of Support (Attachment 2).

A substantial, licensed entertainment and hospitality premises will benefit the attractiveness of the Perth CBD as a destination, activate an unused tenancy and provide a unique entertainment amenity not currently available in Australia.

2.6 The secondary objects as set out in Section 5 (1) of the Act are:

a) To facilitate the use and development of licensed facilities, including their use and development for the performance of live original music, reflecting the diversity of the requirements of consumers in the State; and

9 https://www.rgl.wa.gov.au/liquor/policies

https://www.rgl.wa.gov.au/liquor/policies



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The proposed premises will be an immersive experience; patrons will have the ability to experience a new and unique social darts amenity not available anywhere else in WA.

The food offering will consist of modern Australian meals (including desserts) with a focus on using seasonal WA produce and supporting local primary producers and supply chains. A sample menu from one of the UK premises has been provided as a sample of the kind of food that will be available at Flight Club Perth (Attachment 5).

The beverage list will be comprehensive and include the best of WA, Australia and international products. International wine, beer and cider will also be included, as will traditional English beverages such as Pimms, and a Gin & Tonica menu as a nod to the home of social darts and Flight Club, the United Kingdom.

Again, a sample beverage menu has been provided, to give an outline of the kind of beverage menu to be available, however the Perth premises (subject to approval) will be predominantly Australian and WA products, with some internationals to round out the offering, as opposed to predominantly European products on the sample (UK venue) list provided.

d) To provide adequate controls over, and over the persons directly or indirectly involved

in, the sale, disposal and consumption of liquor;

As a licensed premises there will be a robust Harm Minimisation Plan which, when combined with appropriately trained staff, will ensure that the sale, supply and consumption of alcohol at Flight Club Perth is done so in a safe responsible manner (Attachment 3).

The premises will also have a Staff RSA Handbook for staff to refer to, and advise them that they will be supported at all times by the Approved Manager.

All Staff who are involved in the sale and supply of liquor are required to have a current RSA qualification, and Sunliner Holdings Pty Ltd will hold periodic ‘refresher’ training to remind staff of their responsibilities under the WA Liquor Control Act 1988.

Staff will be monitored closely and supervised at all times by Approved Manager(s) who will have the higher qualification of Manage Licensed Premises (MLP1).

e) To provide a flexible system with as little formality or technicality as may be practicable,

for the administration of this Act.

The Applicant has diligently addressed all the necessary requirements to satisfy Section 5 and Section 38 of the Act.

The relevant documentation to comply with Section 68 of the Act has also been submitted by the Applicant.

Should there be a minor perceived deficiency (if any) in the Applicant’s submission, the Applicant requests with respect that the Director applies an appropriate level of discretion and flexibility in conditionally granting the licence in the public interest as afforded by this section of the Act.

(f) to encourage responsible attitudes and practices towards the promotion, sale, supply,



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service and consumption of liquor that are consistent with the interests of the community.

As an experienced Licensee in the Perth CBD, the Applicant is in the fortunate position to have a thorough understanding of the locality.

The Harm Minimisation Plan (Attachment 3) and Staff RSA Handbook (Attachment 6), reflect this knowledge and will be a cornerstone of the in-house training provided to all employees including Management.

2.7 Given the above material addressing Section 5 of the Act, it follows that even though Section

5(1)(b) is a primary object of the Act, it does not always follow that where an application has the potential for undue harm or ill health to be caused to people or a group of people, that the application cannot be granted in the public interest (Executive Director of Public Health v Lily Creek international Pty Ltd & Ors (2000) WACA 258). Section 38

2.8 All applications to the licensing authority are required to provide cogent evidence that the grant of the application is in the public interest and address matters as set out in Section 38(2) which states: “Some applications not to be granted unless in the public interest”

2.9 Section 38(4) of the Liquor Control Act 1988 relates to the granting of a licence in the public interest, and the Applicant has provided detailed submission relating to Section 38(4)(a, b, c & ca) in Sections 7-12 of this PIA. The Licensing Authority has the ability to consider the following matters outlined in Section 38(4) of the Act when determining if granting an application is in the public interest:

a) the harm or ill-health that might be caused to people, or any group of people, due to the use of liquor; and

b) the impact on the amenity of the locality in which the licensed premises, or proposed licensed premises are, or are to be, situated; and

c) whether offence, annoyance, disturbance or inconvenience might be caused to people who reside or work in the vicinity of the licensed premises or proposed licensed premises;

ca) any effect the granting of the application might have in relation to tourism, or community or cultural matters; and and

d) any other prescribed matter.

2.10 As presented in Section 3 of this PIA, Mr Jamie Rhodes, the Chief Operations Officer (COO) of the Applicant Company has extensive experience in the liquor industry in Western Australia, successfully overseeing the operation of various licensed premises across the greater Perth region. Section 33

2.11 The Directors of the Applicant Company must undergo a probity check to establish that they are of good character and fit to hold a liquor licence. Section 33 of the Act outlines the matters that determine the suitability (or not) of a licensee. As current Licensees,



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there is no doubt that they have the experience and reputation to successfully operate the proposed venue.

2.12 Section 33(6) of the Act outlines the integrity of an Applicant, and if they are a fit and proper

person to hold a licence, position of authority, restricted or unrestricted manager, or trustee. This is determined by the licensing authority through the following points:

a) the creditworthiness of that person; and aa) the character and reputation of that person; and b) the number and nature of any convictions of that person for offences in any

jurisdiction; and c) the conduct of that person in respect to other businesses or to matters to which this Act

relates; and d) any report submitted, or intervention made, under section 69, are relevant and

amongst the matters to which consideration may be given.

2.13 The Applicant in this matter understands that liquor has the potential to cause undue harm and ill-health in the community, and notes that the licensing authority is charged with weighing and balancing the positive and potential negative aspects of any liquor licensing application.

2.14 Positive Social and Economic Impacts The Applicant notes the positive social and economic impacts of Flight Club Perth, should this application be conditionally granted in the public interest:

New social darts amenity not yet available in WA,

Perth premises will be first in Flight Club location in Australia,

Premises to provide same amenity as Flight Club in London (with premises in Chicago, Boston, Manchester, Birmingham etc),

State-of-the-Art technology incorporated into the offering to provide unique and safe entertainment amenity for consumers,

Entertainment offering in line with the central CBD location,

Located in close proximity to public transport options,

Utilising an existing, empty premises on Murray Street,

Designed to cater to local residents, corporate clients and tourism visitors,

Focus on providing unique social darts entertainment and amenity to patrons and groups socialising in a safe and controlled licensed premises,

Premises will bring together both traditional darts players and new ‘social darts’ enthusiasts, and

Will provide a licensed food and beverage premises in very close proximity for those living, working in or resorting to the Perth CBD for entertainment and social amenity,

Will satisfy the consumer requirement for such a premises as evidenced by the Consumer Surveys, Letters of Support and documentation demonstrating the growing number of consumers that are seeking unique entertainment experiences,

Will provide significant employment and training opportunities (up to 20 full time, part time and casual positions), and



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Will cater to the ongoing development of the tourism, liquor and hospitality industries in the state as demonstrated in this PIA.

2.15 Potential Negative Impacts

The Applicant also acknowledges the potential negative impacts of the proposed Tavern Restricted Licence:

A Tavern Restricted Licence is considered to be a licence of medium-to-high risk, and therefore the measures outlined in the Harm Minimisation Plan (Attachment 3) will be implemented during the daily operation of Flight Club Perth to minimise potential negative impacts from the misuse of alcohol.

Food being available at the proposed premises at all times will further minimise the potential negative impact by encouraging the safe consumption of alcohol.

Tavern Restricted Licences prohibit the sale of packaged liquor to patrons for consumption off the licensed premises, which also minimises the risk of negative impact on the locality.

The proposed premises is located within the Perth CBD, the largest entertainment precinct in the state, which experiences a degree of alcohol-related harm.

Entertainment precincts experience larger amounts of people frequenting the locality, and therefore are more susceptible to encounter negative behaviour. Harm Minimisation procedures such as no service to intoxicated persons, providing food, and the addition of CCTV security and RSA trained staff will assist Flight Club Perth staff to adequately cater to consumers and maintain a safe environment.

2.16 Based on the probative evidence provided in this PIA submission(with referencing and

attachments), the Applicant submits that the overall positive social and economic benefits of granting the application in the public interest far outweighs any potential for harm or ill health, or any negative impact on the amenity in the locality that may be caused.

3. The Applicant 3.1 Flight Club Perth will be operated by Sunliner Holdings Pty Ltd, and there will be a strong focus

on harm minimisation, ongoing staff training in entertainment amenity, and full RSA compliance at Flight Club Perth at all times.

3.2 The chief Operating Officer (COO) of the Applicant Company, Mr Jamie Rhodes has extensive experience overseeing the safe and responsible operation of 6 other licensed premises around the greater Perth metropolitan area.

3.3 Sunliner Holdings Pty Ltd have been committed throughout this application process to

ensuring that the proposed Tavern Restricted licence is in the public interest as is evident in the 70 Consumer Surveys that demonstrate a consumer requirement for the proposed premises (Attachment 1).



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3.4 All training, performance and procedural standards and systems will be designed and consistently reviewed for quality assurance, with management undergoing annual, performance reviews as well as all staff having performance evaluations and refresher training (if required) in all aspects of the operation of the premises including (but not limited to); RSA, product knowledge and service delivery (Attachment 6 – Staff Handbook).

3.5 Further as experienced Licensees they are committed to providing a premises that adds

amenity to the locality by catering to the diverse requirements of the demographic whilst also implementing strategies to minimise harm or ill-heath in the community as result of the licensed premises (subject to approval).

3.6 The Applicant Company has extensive experience owning and operating licensed premises in

Western Australia. Please find below an overview of the existing licensed premises owned and operated by the Applicant Company: The Breakwater https://www.thebreakwater.com.au/ “Located over the water at Hillarys Boat Harbour, the multi award winning Breakwater features the spectacular Lower Deck Bar downstairs that spills out onto the boardwalk. Upstairs the intimate Reid’s Lounge and vibrant Ishka Restaurant set a new benchmark – both with amazing views across the harbour and out to sea. The Akoya Suite, also located upstairs, is the perfect space to accommodate your next function. It is the ideal location for weddings, celebrations, corporate functions and meetings. So, whether it is sipping a beer on the deck as the sun sets, enjoying a cocktail overlooking the harbour, or a special celebration with great food - The Breakwater is the ideal venue. We welcome you to enjoy The Breakwater and the many special moments and memories that await at Australia's Best Venue.”

The Newport Hotel https://thenewport.com/about/ “Nestled in the heart of Fremantle, on the famous café strip, lies the precincts most diverse entertainment venue – The Newport

https://www.thebreakwater.com.au/

https://www.thebreakwater.com.au/

https://thenewport.com/about/

https://thenewport.com/about/



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Hotel. Step in through one door and expect to sip on delicious cocktails in a Polynesian paradise that pays homage to 60’s Vintage Surf Culture, The Tiki Beat Bar is the perfect place for a cheeky after work cocktail, or for a relaxed drink to start your night out. Head upstairs and you can expect an array of rooms where you may find a local DJ or some brave souls belting out a karaoke sing along. In the Front Bar and courtyard there are plenty of HD TVs to watch your favourite sport, in surround sound, and after dark you can celebrate your teams win. The Newport has an excellent track record when it comes to live music. The venue has been host to a number of outstanding Australian and International touring acts over the years and that hasn’t changed. Become immersed in the greenery of the overhanging plants and vines from The Galley restaurant ceiling whilst enjoying the atmosphere of the street culture on it’s door step. Enjoy a Crew Shareboard like the oven roasted, honey camembert or island spice crispy squid with friends and family. For something heartier head to the Captain’s Table. From the sea try the grilled Fremantle sardines with lemon zest and thyme and from the Stirling Ranges (WA) grass-reared, grain finished prime steak. The Newport Galley is a boutique place to enjoy a fantastic dining experience at a heritage listed venue. The Newport Hotel has got you covered.” The Applicant added a dining amenity to the offering at The Newport, breathing new life into the premises and assisting in the minimisation of undue harm or ill-health, due to intoxication. The Lookout – Bowling-Bar-Bites https://thelookoutscarbs.com.au/ “Welcome to the Lookout, your coastal place for cool drinks, bowling action and delicious bites. ‘We love to eat, drink and bowl, and we do our best to deliver a great time for all. So eat up, drink up and be good to all! Please enjoy and keep the good times rollin’ on.”

The Lookout has undergone a significant refurbishment including removal of the wading pools, new bowling lanes and décor enhancement to reflect the history of the iconic Scarborough beachfront.

Edison Bar-Music-Eats http://edisonbar.com.au/

https://thelookoutscarbs.com.au/

https://thelookoutscarbs.com.au/

http://edisonbar.com.au/

http://edisonbar.com.au/



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“Found in the basement of the old General Electrical building in Murray Street, The Edison Late Night Bar is a unique underground inner city lounge bar, providing high quality beverages, service and an intimate social experience. Come and enjoy Perth’s first and only Steam Punk Bar. The electric energy of the building can be experienced in the evening from 8pm every Friday and Saturday beginning with private functions, after work drinks or whilst enjoying a classy drink with close company. As the sun sets outside the voltage inside soon increases and The Edison transforms into an underground basement style party hidden away from the masses. This current charges through to the late night giving birth to the Edison’s reputation as The Late Night Bar staying open deep into the night.” Amplifier Capitol / Capitol Club http://amplifiercapitol.com.au/capitol-club/ “CAPITOL’S R&B AND HIP HOP NIGHT Every Friday night we are bringing the tastiest of old school, new school, hip hop & R&B. THE ARCHETYPAL SATURDAY NIGHT PARTY AT CAPITOL Arguably, one of Perths longest running club nights and now into its 12th year with absolutely no sign of slowing down, Death Disco Saturdays are the home of bass music in Perth. Hosting international artists alongside local up and comers weekly, the Death Disco DJs know how to curate a Saturday night.” The Applicant has recently installed a 3-Lane bowling amenity at Amplifier Capitol, such is the growing, contemporary consumer expectation for entertainment amenity within licensed premises. Metropolis Fremantle http://metropolisfremantle.com.au/ “CLUB NIGHTS Metropolis Saturdays November 30, 2019, 10:00 pm - December 1, 2019, 5:00 am Big room atmosphere downstairs, retro party upstairs ” As the largest, late night entertainment venue in Fremantle, Metropolis provides a range of live and DJ music Wednesday to Sunday.

http://amplifiercapitol.com.au/capitol-club/

http://amplifiercapitol.com.au/capitol-club/

http://metropolisfremantle.com.au/

http://metropolisfremantle.com.au/



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3.7 Capitol Corp Pty Ltd existing premises area all located in destination entertainment precincts Fremantle, Scarborough, Hillary’s Boat Harbour and the Perth CBD.

3.8 Accordingly, the Applicant submits that they have ample experience (within Capitol Corp Pty Ltd and Sunliner Holdings Pty Ltd) in the operation of a range of medium to high risk licensed premises, including in the Perth CBD where Flight Club Perth is proposed to be located.

3.9 The Applicant Company has proven to be a leader in rejuvenating existing premises to cater to the contemporary requirements of consumers, and is widely known for incorporating new entertainment amenity into licensed premises to create unique and appealing venues.

3.10 The Applicant submits that a new licensed venue, located in the Perth CBD that offers consumers a new, social darts amenity not currently available in WA is demonstrably in the public interest.

4 Venue and Operation 4.1 Flight Club Perth will be located within the existing building at 383 Murray Street Perth.

Figure 4: 383 Murray Street Perth (ex Main Peak Store)

(Source: Google Maps)



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4.2 The proposed premises will have a strong street presence, and resemble an old-style English pub from the outside. Please find below images of the exterior of Flight Club :

Figure 5: Exterior of Flight Club Birmingham

(Source: https://www.designmynight.com/birmingham/bars/birmingham-city-centre/flight-club-birmingham/review)

4.3 The Applicant submits that the proposed premises will offer an alternative to traditional

Tavern (Restricted) premises by offering an innovative, interactive and social amusement experience through their new venue Flight Club Perth.

4.4 The centrepiece of the offering will be the “Oche’s” (rhymes with hockey) which is the word used to denote the darts playing area for each group.

4.5 The premises will contain approximately 22 – 26 of the ”Oche’s” for patrons to play. Please

find below an image of an “Oche” that will be installed at the premises:

https://www.designmynight.com/birmingham/bars/birmingham-city-centre/flight-club-birmingham/review




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4.6 Each “Oche”, holds up to 15 guests with up to 12 able to play at any one time. Booking one (1) playing area for 90 minutes typically ensures the best Social Darts experience.

4.7 Each “Oche” contains a state-of-the-art darts vision system, that track each throw, allocates scores,

4.8 The “Oche” also contains a seating area, somewhere for your food and drinks, as well as the

throw line and screens that show:

Your shot from when the dart leaves your hand until it hits the board;

Your score and the score of the rest of those playing; and

Records a video of you making your shot.

Origin of the Concept – Flight Club 4.9 The premises will be based on the successful Flight Club concept that originated in London

that brings the age-old game of darts into the 21st century with cutting edge technology and a vibrant venue offering.

Figure 6: An "oche" from Flight Club in London (Source: https://flightclubdarts.com/london/our-story)

https://flightclubdarts.com/london/our-story




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Figure 7: Flight Club logo

(Source: https://www.pngitem.com/middle/hiobRbm_flight-club-darts-chicago-logo-hd-png-download/)

4.10 “In 2012 Co-Founders, Steve Moore and Paul Barham, were catching up in a Devon pub where a young crowd were going crazy over a game on the dartboard in the corner. This wasn’t like traditional darts, it was loud, fast and exciting – and they saw an opportunity. Forever on the hunt for new and exciting experiences to share with their friends, Flight Club gave them the chance to combine the warmth and community of the traditional British pubs that they loved with the high energy of Social Darts. But how do you begin to get a business like this off the ground – especially with no experience in the hospitality or technology industries which it will straddle? They surrounded themselves with people who knew what they didn’t. From the technology to the fundraising - they forged relationships with the most impressive people they could find, called in favours and roped in old school buddies. As well as giving their money, their friends were generous with their time too. Over 200 of them threw 1 million test darts. It’s thanks to them, our first customers, that Flight Club was transformed from an experience which only existed in Steve’s garden shed, to beautiful venues, packed with hundreds of customers having the time of their lives. Our customers are still at the core of who we are. It’s thanks to this passionate community our journey continues – with more spectacular venues filled with guests going wild around the dartboard, making incredible memories with their friends.”10

10


https://www.pngitem.com/middle/hiobRbm_flight-club-darts-chicago-logo-hd-png-download/




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“‘Social Darts’ is an experience which brings you and your friends together for unexpected, ridiculous joy. We’ve reinvented darts for the twenty first century, developing a range of fast and exciting multi-player games, built to bring people together and designed to keep you unexpectedly hooked, insatiably entertained and full of joy. Whether you’re an expert darts sniper or a total beginner, everyone has a chance to win when they step up to one of our multiple throw lines. We pride ourselves on making your experience effortlessly develop around you.”

4.11 Flight Club has fusing innovative technology with a unique hospitality offering to create a

concept that can be rolled out across the globe. The company responsible for Flight Club now has four venues in London – Bloomsbury, Islington, Shoreditch and Victoria; as well as premises in Birmingham, Leeds and Manchester.

4.12 There are currently two (2) venues in the USA – Chicago and Boston, with more planned over

the next five years.

4.13 At the time of writing this submission, there was no Flight Club, social darts premises in Australia, incorporating the technology used at Flight Club premises around the world.

4.14 The Flight Club concept founder, Steven Moore explains the experience as: “People put us in

the activity bar sector but actually we are a home away from home – a nice bar with all the energy going on around it from the social darts. If you go to something like All Star Lanes or Crystal Maze, it tends to be more of an annual event.”

4.15 Like many children of the ’70s and ’80s, Moore has fond memories of pub visits with his, by today’s standards, then young parents, who still liked to go and enjoy a drink out, even with kids in tow. A packet of crisps, a bottle of Coke and people playing darts were key components.

4.16 Flight Club venues aim to recreate the intimacy and energy of those experiences, but the

dartboard and ‘arrows’ are the only things that its trademarked Social Darts concept have in common with the original game. For a start, up to 20 people can play from each ‘Oche’ and there are a variety of games that all use dart-tracking technology and instant scoring. It is, unsurprisingly, fast-paced and very conducive to social eating and drinking (think sharing plates and sips between throws).” 11

The Premises 4.17 As can be seen on review of the plans for the premises, Flight Club Perth will have a strong

focus on the provision of the unique, social darts amenity to be available, and will cater to a diverse range of consumers in the Perth CBD locality.

4.18 Please find below, floor plans of the proposed premises, demonstrating that a significant percentage of the available floor area will be used for the “Oche’s”:

11






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Figure 8: Ground Floor layout plan

Figure 9: First Floor layout plan

4.19 As per the plans submitted with the application, the premises will contain the following:

Commercial kitchen on the Ground Floor,

Dining area,

Bar amenity on both levels,

Toilet amenity (including UAT) on both levels,

Lift to ensure accessibility of the premises, and

Back of house areas including storage and dish wash.



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4.20 The grant of the application will add to the diversity of amenity available in the Perth CBD, particularly given it will be the first of its kind in Australia.

4.21 As can be seen in the images throughout this PIA, the premises have a unique fit out to reflect a carnival/fairground atmosphere, and have received a number of design awards:

Figure 10: Awards for the Flight Club premises in London

(Source: https://flightclubdarts.com/london/press)

4.22 The Perth venues will have a similar fit out, so as to be easily identified as a Flight Club venue,

and to provide an experience commensurate with other Flight Club premises around the globe.

4.23 Further, the premises is conveniently located in a precinct that has other, complimentary entertainment amenity including a range of:

Restaurants,

Small Bars,

Hotels and Taverns,

Theatres,

Cinema’s, and

Nightclubs. Premises Fit-Out

4.24 The exterior of the Flight Club Perth premises will be low key, yet easily identifiable. Please find below an example of an existing Flight Club exterior:

https://flightclubdarts.com/london/press



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4.25 Inside, lavish red and gold interiors will be furnished with ornate lighting and colourful

hoardings, giving the place the feel of an old-fashioned carnival or fairground; replete with the high-tech dartboards, tablets and TV screens that line the walls and set Flight Club apart from other darts venues.

4.26 The interior exemplifies the use of the old and the new at Flight Club Perth premises, bringing

old world socialising and the darts game into the 21st century by using state-of-the-art technology to create something for the modern consumer.

4.27 Please find below some of the interior of Flight Club premises around the world:



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4.28 As can be seen in the images provided, the premises will have a range of seating including

shared bench seating and high-top table seating to cater to a variety of consumer requirements.

4.29 The premises will have decor integrating high end finishes and contemporary design concepts

that will attract a mature and professional clientele, and ensure patron safety at all times.

Figure 12: Existing Flight Club premises



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4.30 The 2006 Designing out Crime Planning Guidelines has been used in the design phase of the proposed premises, to make monitoring and management of patrons easier, and provide safety and security for patrons, staff and management.

4.31 The “Oche’s” to be available at Flight Club Perth will have the following social darts games programmed into them for patrons to enjoy. The number and type of games may change during the operation of the premises, based on the popularity of the games, the advent of new games to play and to keep the premises innovative and modern.

The ’01 Darts Games The first of our darts games are the #01 games, which refer to the standard 301, 501, 701, 901 and 1001 games. Players are assigned scores at the start of the match. For instance, players are awarded 301, 501 and 701 for 301, 501 and 701 games respectively. Players win by reducing their points to 0 and nothing lower. Different parts of the board attract different scores. The inner bull attracts 50 counts while the outer bull attracts 25. To finish and win the game a player must hit a double. For example, with a score of 32 remaining a player can win by hitting double 16. If a single 16 is hit the player would need to hit a double 8 with the next dart, and so on. Around the Clock This game is just as its name implies. Players are expected to hit the number around the clock (the board). Thus, the numbers from 1 to 20 must be run in the order in which they appear, and the players are expected to change turns after making each three throws. Each player in this game is given three darts, and the game can be played by two players. You start by hitting the number 1 and work up to 20. If a double is hit then you skip the next number, for example, if on the first turn a double 1 is hit then the number 2 is skipped and the next number required is 3. If a treble 1 is hit the next number required is 4. The first to reach and hit 20 wins. 180 Around the Clock 180 Around the Clock is a great game for increasing your precision in the match. The maximum score you can get in this game is 180, hence the name. The rules are simple. You are required to hit each number three times. If you run a single one each time on the spots, your total score would be 60, and if you hit triple each time, you will get 180. Experts in the game can get between 120 and 140. Chase the Dragon Of all the darts games you can play, Chase the Dragon is perhaps one of most people’s favorite. This game is aimed at hitting the designated numbers from 10 to 20 as well as the outer and subsequently the inner bull. The points must be hit in sequence. Similar treble combination adopted in the standard 501 game is utilized here. If you run all of the 12 scoring areas in the game before your opponents do, you have won the game.



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American Cricket This one of the most popular darts games. The American form of cricket just requires players to close some stated numbers on the board. The required number of players is two players or two teams. An inning is closed when a player scores three of the number. The winner is the individual or team that first closes all the innings and also has most of the point. However, if the player first closes the inning and has equal points with the opponent, he is also declared a winner, but if he has less point than the opponent, he is not considered a winner. You can play cricket on many electronic dartboards which have this game (and many others) built into their computer. Check out the Arachnid Cricket 800 Pro which comes highly recommended. English Cricket This game is different from American cricket. It involves a batter and a bowler. The batter should remove the ten wickets on the dartboard with 11 wickets and the bowler in each turn must score as many points as possible. The winner calculated from the points gathered by each player during his turn as a batter. Hare and Hounds Just as its name implies, this game involves the hare, the player that starts the game and the hound, the hare’s opponent. The players have to play clockwise by hitting each point. The hare starts from 20 while the hound starts from 5. The hare aims at returning to 20 to be declared a winner, and the hound aims at catching up with the hare and once he does, he is the winner. Halve-it This game can be played by two or more players. The players first select the numbers to play and then draw out a table to record the number and space for each player as well as a row to record the score of each player against the numbers chosen. The purpose of the game is for the players to hit the number, beginning with the first number. If a player does, the number score is recorded against his name, and if he misses a subsequent one, the previous points are divided into two. The player with the highest score wins. Grand National This game involves the novice and dart throwers version. In the novice version, the players have to move anticlockwise beginning from 20 to 5, 12 and so forth. The dart throwers version also requires anticlockwise movement but from the large 5 and then hitting large number segments that appear in alternation.

Loop Two or more players can play this match, and each player is given three darts. The order of player is determined by the first throw’s proximity to the bull. The players are given between 3 and five lives with their names recorded on board. The players are expected to hit any part of the board in their first throw and then in the subsequent throws; they must hit the same spot, else they lose.



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Mickey Mouse This dart game is just like American cricket with some few tweaks. Of course, you are expected to close the numbers but hitting it thrice. The numbers in question are 20, then through 12 and any doubles, trebles, and bulls. A score on one dart is denoted by X; a score on two darts is indicated by XX and so forth. Nine Lives No designated number of player is required. The purpose is to be the number one player to hit each number from 1 to 20 round the clock in the sequence they occur. The players have given three lives and three darts, and if a player mishit with all three darts, he loses a life. A player that has lost all his lives is removed, and the remaining player wins. Tic-Tac-Toe This darts game involves two players or teams. A noughts-and-crosses board is drawn, consisting of nine spaces. The bull is drawn at the center, and other numbers are written in the remaining squares; the player’s score in each of the written scores are recorded. Just like the traditional game, the players aim at preventing each other from hitting the three in a row and the player that succeeds in hitting three in a row wins.

Prisoner The preferred number of players for this game is five, but it can be played by two people or teams. The aim here is to hit a single dart in each spot from 1 to 20 clockwise. After hitting at one, the player should hit 18 and so forth. The order of play is determined by the proximity of the first throw to the bull. The game is scored. Shanghai Two players or more can play Shanghai, the order of the dart game is first determined as usual, and the players aim at hitting a single, double and treble. Any player that first achieves this objective wins. This target can be accomplished in any number, but the players must start from number 1 and move in order. 51 by 5’s The main numbers involved here are numbers divisible by 5, namely 5, 10, 15, 20. Player’s total scores must be divisible by five else it will not get any point. The point is the value obtained by dividing the count by 5. The player that first gains 51 fives are the winner. Tennis This darts game is much like tennis play. The aim is to win the best of six service games. A set tiebreak is played if 3-3 service game score is attained. The server plays first. An ace is won if he hits the bullseye with his first dart. The scores are declared to the opponent, and the player with the highest score wins.



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Mulligan The target of this darts game is to choose six random numbers and also hit the bullseye before your opponents do the same. The playing order is first determined, and the players’ numbers are written on top of the board in the game order. A number is closed if it is hit three times and the players focus on a number until it is closed before aiming at another number.

4.32 The pricing structure for the social darts at the premises will also be based on the Flight Club

model, and the “Oche’s” can be booked by the hour. Pricing will be based on the amount of time booked, not the number of players.

4.33 It is anticipated that bookings will be need to be made in advance to secure a particular timeframe, however, there will also be area in the premises where patrons can wait for an “Oche” to become available.

4.34 Patrons with disabilities are asked to identify themselves when booking, so that Flight Club

Perth can arrange an “Oche” that is close to the other amenity available.

4.35 Juveniles must be accompanied at all times by a parent or guardian ‘in loco parentis’. Unaccompanied juveniles will not be permitted to remain in the venue.

Food and Beverage Offering

4.36 Flight Club Perth will have a modern food offering that reflects the type of menu available at other Flight Club premises around the world, using seasonal, WA produce.

4.37 Flight Club premises have a broad remit to tailor their food and beverage offering to their local market, and the new Perth venue will be using that flexibility to make a significant percentage of their beverage offering to local WA and Australian producers.

4.38 Share plates will be available and promoted to support the ‘’social darts’’ amenity to be available. Food will be available at all times the premises is open for trade, with options available from the bar after the main kitchen is closed.

4.39 The Applicant has provided a sample menu of the kind of food that is available at other Flight

Club premises, and which the Perth food offering will be based on (Attachment 5 – sample menus).



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Figure 13: Sample of food available at Flight Club venues

(Source: https://www.designmynight.com/birmingham/bars/birmingham-city-centre/flight-club-birmingham/review)

4.40 While the menu at Flight Club Perth may differ slightly with respect to the offering to be

available, the types of meals will be very similar in that there will be:

A range of share plate style dishes (e.g. Skewers, Tacos, sliders);

A pizza menu – great for sharing in groups; and

Function packaged for groups.

4.41 Food and beverage packages will be available, with the longest being for a maximum of four hours. This will include playing time, food and beverage, and be reserved for larger group bookings to ensure everyone has a high level of participation.

4.42 Similar to other Flight Club premises around the world, the food menu will be based around local tastes and seasonally available products.

4.43 The Applicant notes that given the location of the premises in the Perth CBD, consumers are able to access a range of food options, should the offering at Flight Club Perth not be to their specific taste.

4.44 The beverage list will contain both alcoholic and non-alcoholic beverages, and free potable

water will be available to patrons at all times. While the beverage menu provided is from the UK venues, the Perth premises will have a strong focus on Australian and WA produced wine, beer, cider and spirits, however some English brands and options will be available, in a nod to the home of social darts.

4.45 The beverage list will be curated to reflect the some of the best WA local produce, as well as

well-known and popular international beverages (i.e. Jamaican rum, Corona beer etc).





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4.46 Beer (including mid and low-strength options), cider, wine, spirits and bespoke cocktails will be available at all times the premises are trading. The beverage list will be well known to staff, so they can assist patrons in making their selections as required.

4.47 Both the food and beverage lists will be subject to change, depending on local trends, new products coming onto the market and the contemporary requirements of consumers.

4.48 As the premises will be catering to a range of international visitors, there will also be included on the beverage list, some international wine, beer/cider and spirits, to meet the expectations of international tourism visitors to the premises.

4.49 A comprehensive selection of non-alcoholic beverages such as coffee, juices and soft drinks will also be available at all times the venue is open, and potable water will be available free of charge to all patrons.

4.50 The premises will appeal to those consumers who are seeking a unique, licensed

entertainment venue in the Perth CBD, and who are eager to engage with the new, social darts amenity in a safe and professional licensed environment.

Hospitality Tourism

4.51 Flight Club Perth will support aspects of ‘Taste 2020 – a strategy food and wine tourism for Western Australia for the next five years & beyond’ (Attachment 7), by serving a range of locally produced beverages, and having a food menu sourced by local WA produce.

4.52 Taste 2020 states: “For the purpose of this strategy, food and wine tourism – or culinary tourism – is loosely defined as any experience that provides the visitor with an opportunity to sample the destination’s food, wine and other beverages, local cuisine and produce. Whether a broad or narrow definition is taken, it is certain that food and wine tourism as a visitor experience is growing, and the benefits of it are made clear in the Organisation for Economic Co-operation and Development report, Food and the Tourism Experience, which identified that food tourism accounts for at least 30 per cent of visitor expenditure.

Culinary tourism is one of the fastest growing sectors of the tourism industry. Within our well-established hospitality, viticulture, agriculture and fishing industries, Western Australia has the potential to be one of the world’s foremost culinary tourism destinations.”

4.53 The Taste 2020 report further states; “In 2012, Tourism Australia conducted a Consumer

Demand Research Project in 15 of Australia’s key tourism markets, which identified that food and wine is a key factor in holiday decision making and the next most important emotive trigger after world class natural beauty.”

4.54 Tourism visitation has risen in WA over recent years, as reflected in the Tourism Research

Australia International Visitors in Australia (Attachment 8) year ending June 2018 and which states:



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“Australia continues to see record numbers of international visitors, with 8.4 million aged 15 years and over arriving in Australia during the year ending June 2018, an increase of 6% on the previous year. This influenced gains in spend with total trip spend increasing 5% to a record $42.5 billion. Despite this, growth in total nights slowed (up 1%) to 270 million, indicating a trend towards shorter stays.”

4.55 A review of the breakdown of visitor spending demonstrates that ‘Food, Drink and

Accommodation’ make up the largest spend, and it is the submission of the Applicant that Flight Club Perth will cater to those patrons seeking out new food and beverage experiences in Perth.

Figure 14: Excerpt from Tourism Research Australia

(Source: https://www.tra.gov.au/International/International-tourism-results/overview)

4.56 The attachment demonstrates that the ‘entertainment’ section is only small now, but the

Applicant contends that this also means there is significant scope for growth and development in this area.

Growth of licensed Entertainment Amenity in Perth and WA

4.57 The inclusion of entertainment/leisure/sporting amenity within licensed premises is a trend that has been growing both locally in WA and globally for some years.

https://www.tra.gov.au/International/International-tourism-results/overview



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4.58 Premises that are embracing this growing trend include (but not limited to):

Holey Moley Mini-golf (Northbridge and Carousel),

Strike Bowling Carousel,

iDarts Nix,

Zone Bowling,

XIT Escape Rooms,

The Hunt Escape Rooms,

The Lookout Bowling-Bar-Bites, and

Varsity and The Globe sports bars

4.59 The aforementioned licensed premises are all recent additions to the Perth (and surrounding areas) hospitality scene, and are catering to the contemporary requirements of consumers wanting more than a traditional pub experience at licensed premises.

4.60 A recent report by Price Waterhouse Cooper stated: “Facilitating physical connection is as important as ever Traditionally the term ‘Live Entertainment’ was defined as any activity that was provided for the enjoyment and recreation of people who were physically present.1 It included ticketed events, concerts, exhibitions and other cultural experiences. This definition has continued to be challenged over recent years, with innovators blending technological, experiential and cultural styles to create distinctive experiences. The importance of the physical presence of consumers at live entertainment events is still an integral part of experience design, now more than ever. One of the growth drivers in the live entertainment sector has been the desire for people to connect more through shared experiences, rather than limiting their ‘interaction’ to screen-based activities and online communities. According to a recent global report by Live Nation, 73 percent of 13-to-49-year-olds around the world agree, ‘now, more than ever, I want to experience real, rather than digital life’.2 This desire for live, shared and experiential activities creates exciting opportunities across the sector.”

Figure 15: Holey Moley Northbridge



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(Source: https://www.holeymoley.com.au/locations/northbridge)

4.61 The Applicant also submits that the WA State Government is committed to reform, and recently passed some liquor licensing amendments, to reduce red tape and support hospitality businesses across the State. Premier Mr Mark McGowan stated: “Western Australians have a reason to celebrate as the McGowan Labor Government's new liquor licensing laws come into effect this weekend (August 18-19), ushering in significant changes to the State's hospitality landscape. The McGowan Government's Liquor Control Amendment Bill 2018 builds upon the revolutionary legislation which saw the growth of the small bar scene in Perth in 2007. The laws will support local businesses, create more jobs and drive a new wave of activity through the hospitality industry by reducing regulatory burden on licensees and liberalising laws to give greater choice to consumers and visitors to the State.”12

4.62 The above statement from the WA Premier is in addition to the other measures being undertaken to ensure that the Perth CBD is a bustling and vibrant place to live, work and play and enable it to compete with other, large Australian cities on the east coast. The Applicant submits that the unique and diverse amenity to be provided at Flight Club Perth meets the criteria to “create more jobs and drive a new wave of activity through the hospitality industry” as outlined by Premier McGowan above.

4.63 Along with the Premier, the Minister for Tourism, Mr Paul Papalia has been instrumental in getting the Australian Tourism Exchange (ATE) to Perth 2019: “The State Government, through Tourism Western Australia, has secured Australia's largest annual tourism trade event to be held in Perth in 2019.

The Australian Tourism Exchange (ATE19) brings together Australian tourism businesses, wholesalers, and retailers, from around the world, through a combination of scheduled business appointments and networking events. The event will also give international travel buyers and media, the opportunity to experience all the changes that have happened around Perth and Western Australia first-hand through pre and post-event familiarisations at a variety of destinations around Perth and regional WA. About 3,000 delegates, including key Australian sellers and buyers from more than 30 countries, and more than 80 international and Australian media, attend this global event each year. Organised by Tourism Australia, in partnership with Tourism WA, ATE19 will take place at the Perth Convention and Exhibition Centre from April 8 to 12, 2019.

12

https://www.mediastatements.wa.gov.au/Pages/McGowan/2018/08/Cheers-to-WA-Everyones-a-winner-under-States-new-liquor-laws.aspx

https://www.holeymoley.com.au/locations/northbridge

https://www.holeymoley.com.au/locations/northbridge





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Comments attributed to Tourism Minister Paul Papalia: "We've seen Perth, Australia's sunniest capital city, transform into one of the nation's most interesting destinations with a vibrant city life surrounded by nature, and ATE19 will be our time to really shine for an international audience. "We want Perth to be one of the most desirable leisure and business event destinations in the world, and ATE19 gives us an extraordinary opportunity to position ourselves as Australia's western gateway.”

5 Location and Locality

5.1 As per the application of the Public Interest Policy “Specification of Locality”, the map below indicates the 2km radius that forms the locality surrounding Flight Club Perth where the Tavern Restricted licence (subject to approval) will be operated.

5.2 The suburbs that make up the defined locality in which Flight Club Perth is located are:

Perth,

Northbridge,

Highgate,

West Perth, and

East Perth. The Applicant has not included Leederville, West Leederville and South Perth as only small areas of these suburbs fall within the “locality”.

5.3 The Applicant notes that the 2km radius surround the proposed premises below:

Figure 16: 2km radius surrounding Flight Club

(Source: Google Earth)



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5.4 Flight Club Perth will be located in the CBD, home to the largest concentration of entertainment, art, cultural, sporting, hospitality, dining and festival events in Western Australia. Please find an overview of the entertainment amenity available in the Perth CBD: Citiplace Precinct No. 5

5.5 Given the location of the proposed premises in Murray Street Perth, Flight Club will fulfil the requirements of the City of Perth Citplace Precinct (where 383 Murray Street is located) in relation to the Precinct Plan No 5 Citiplace as can be seen in the excerpt below; “The Precinct will offer a wide range of general and specialised retail uses as well as a mix of other uses such as residential and visitor accommodation, entertainment, commercial, medical, service industry and office. Uses at street and pedestrian level will mainly be shops, restaurants (including cafes), taverns and other uses, that have attractive shop fronts and provide activity, interest and direct customer service. Other uses will be established above or below street level and major pedestrian levels. The area centred on Hay and Murray Street Malls, between William and Barrack Streets, will remain the retail focus, however, retailing and similar uses will be encouraged to expand throughout this Precinct, particularly along Hay and Murray Streets. Better integration of the retail core to the east and west will be sought on Hay and Murray Streets, to the north on William and Barrack Streets, and within the railway station concourse. Integration is to be achieved by reducing the barrier effect of William Street and Barrack Street; making Hay and Murray Streets beyond the pedestrian core more pedestrian friendly; and by conserving the existing human scale environment and heritage values of the area between the railway and Hay Street. Additional considerations for determining an appropriate use are listed below. (a) Uses which strengthen the retail and entertainment focus and increase the attractiveness of the Precinct as a highly specialised, integrated and pedestrianised shopping space are appropriate.”

(Source: www.perth.wa.gov.au/static-files/cityplanningscheme2)

Perth City Link – Yagan Square and Kings Square

5.6 Perth City Link, a project that has revitalised the space left empty by the sinking of the Fremantle rail line and the Perth bus station, is bringing together the Perth CBD and the Northbridge entertainment precinct for the first time in more than 100 years. As a result, more and more entertainment and licensed venues on the Perth side of Wellington Street are being patronised.

5.7 Reconnecting the City Perth’s city centre and Northbridge were divided in 1881 by the Fremantle-Perth-Guildford rail lines. When the gold rush hit in the 1890s, this divide was increased further as the central railway precinct grew, perpetuated by the huge demand for passenger and freight transportation. Over time, much debate has arisen over how and when to remove this inner city barrier. The Perth City Link project will deliver this long-awaited reconnection. Five new cross-city connections will be created by sinking the Wellington Street Bus Station

http://www.perth.wa.gov.au/static-files/cityplanningscheme2



39

and the Fremantle rail line from the Horseshoe Bridge to King/Lake Streets, as this will prepare the site for redevelopment. The proposed new connections include the Milligan Street, Queen Street and King-Lake Street extensions, which will provide vehicle access through the area. Paths extending Shafto Lane to Roe Street and connecting William Street will enable pedestrians to cross through the city with ease. These increased linkages will also improve accessibility to the foreshore and surrounding streets. They will encourage connectivity and movement throughout the area and provide a more amenable city journey. The project’s objectives are to:

Provide a focus for public life, with the creation of an improved and new public realm.

Optimise the appeal of the city centre and Northbridge and forge a connection of the two areas.

Create better connectivity and access to public transport.

Assist in supporting the revitalisation of the Perth Cultural Centre.

Capitalise on the potential transit-oriented development benefits by its direct relationship with major transit systems.

Provide opportunity and support for private investment, to create wider-spread economic benefits and drive the continued revitalisation of the city centre.

Ensure that public investment is designed and implemented holistically to generate the improvement of social, economic, environmental and cultural conditions in the city centre.

Provide housing with a diversity of dwelling types and sizes, and 10 to 15% affordable dwellings, to increase the opportunity for a variety of family types to live in the city centre. (Source: www.MRA.wa.gov.au)

5.8 An important aspect of Perth City Link is Yagan Square. Named after an infamous, local WA Aboriginal man, Yagan Square is described by the Metropolitan redevelopment Authority (MRA) as: “Located in the heart of Perth’s CBD – within the arms of the Horseshoe Bridge – Yagan Square is one of the city’s most popular community, meeting and celebration places. More than just a transit area for the thousands of workers and residents connecting with public transport or walking between the CBD and Northbridge – Yagan Square is a place to have fun, meet, play, eat and shop from a showcase of WA. Yagan Square is a hub of activity both during the day and at night with cafes, restaurants, pop-ups and shopping providing plenty of things to see and do. The Square has a spectacular lighting display on the underside of the canopies and the iconic Digital Tower. A Showcase of Western Australia Yagan Square is a celebration of Western Australian history, lifestyle, landscape and produce. The design of Yagan Square reflects the natural landscape of WA – from unique geology, colours, textures and natural materials, to native wildflowers and the best of WA produce.”13

13

https://www.mra.wa.gov.au/projects-and-places/yagan-square/about

http://www.mra.wa.gov.au/Projects/Perth-Cultural-Centre/

http://www.mra.wa.gov.au/About-Us/Initiatives/Affordability/

http://www.mra.wa.gov.au/About-Us/Initiatives/Affordability/

http://www.mra.wa.gov.au/

https://www.mra.wa.gov.au/projects-and-places/yagan-square/about



40

Figure 17: December events at Yagan Square

(Source: https://www.mra.wa.gov.au/projects-and-places/yagan-square/see-do/browse)

Elizabeth Quay 5.9 Elizabeth Quay is another new precinct in the Perth CBD, designed to attract more people to

the city, and taking advantage of the beauty of the Swan River. The Elizabeth Quay precinct hosts a range of specialised functions, events and festivals each year, and attracts a large number of tourism visitors to the premises. Please find below some of the vents currently being held at Elizabeth Quay:

https://www.mra.wa.gov.au/projects-and-places/yagan-square/see-do/browse



41

Figure 18: Events at Elizabeth Quay this December

(Source: https://www.mra.wa.gov.au/projects-and-places/elizabeth-quay/see-do/browse)

5.10 Another major development overseen by the MRA, Elizabeth Quay is described as: “This

landmark waterfront development reconnects Perth city with the Swan River to create a dynamic new entertainment and leisure precinct, set around a stunning 2.7ha inlet. Our vision for Perth’s future: Elizabeth Quay is at the heart of our plan to revitalise the city centre and enhance Perth’s reputation as one of the most liveable cities in the world. This $2.6 billion project creates a true waterfront precinct and is now part of the physical and cultural fabric of our city. ”14

14

https://www.mra.wa.gov.au/projects-and-places/elizabeth-quay/vision

https://www.mra.wa.gov.au/projects-and-places/elizabeth-quay/see-do/browse

https://www.mra.wa.gov.au/projects-and-places/elizabeth-quay/vision



42

5.11 Elizabeth Quay is a must see for tourism visitors integrating the Swan River with the Perth CBD, to provide a destination food and beverage precinct, with a range of accommodation, restaurants, bars and more to cater to patrons expectations. OPTUS Stadium

5.12 Although not technically located in the Perth CBD, OPTUS stadium is a long term investment that is bringing a range of large scale events to Perth, never before seen in WA.

5.13 As the third largest stadium in Australia, OPTUS Stadium has already hosted some ‘world first’ events for Perth including (but not limited to):

The first event to be held at the stadium was a Twenty20 cricket match between the Perth Scorchers and the England Lions on 11 December 2017,

One Day International’s and Twenty20 matches have been held here, as well as a Test Match between Australia and India in 2018,

Taylor Swift concert with 50,00 fans in attendance,

Ed Sheeran, U2 and Queen + Adam Lambert (2020) also performed at the new stadium,

State of Origin (Queensland vs NSW) played in WA for the first time,

Chelsea FC played a ‘friendly’ game against the Perth Glory,

Hosted the A-League Grand Final in 2019,

Bledisloe Cup game between Australia and NZ, and

Home games for both WA AFL teams, seeing record crowds in attendance for both clubs.

5.14 Please find below some information relating to the facilities available at the new stadium:

https://en.wikipedia.org/wiki/Twenty20

https://en.wikipedia.org/wiki/Perth_Scorchers

https://en.wikipedia.org/wiki/England_Lions_(cricket_team)



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Figure 19: Information relating to the new OPTUS Stadium

(Source: https://optusstadium.com.au/)

5.15 Along with the internationally renowned events, OPTUS Stadium also hosts a range of smaller events, such those shown below:

Figure 20: Events at OPTUS Stadium December 2019

(Source: https://optusstadium.com.au/)

Other Entertainment Amenity in the Perth CBD

5.16 The City of Perth is the home of WA’s artistic and cultural activities. The applicant is aware that the Perth Cultural Centre, the WA State Theatre, the Art Gallery of WA and a

https://optusstadium.com.au/

https://optusstadium.com.au/



44

number of key cultural venues are all located within the defined locality, and the applicant believes that Flight Club Perth will provide a venue that complements this vibrant cultural precinct.

5.17 The applicant notes that Flight Club Perth will have the ability to provide a complementary, licensed entertainment premises for those patrons who attend the following entertainment venues in the Perth CBD; Perth Arena Perth Arena is Western Australia’s landmark home of live entertainment, music and sports. Widely reported as Australia’s finest venue, the 15,000 capacity Perth Arena features breathtaking design and world-leading technology. In Perth Arena’s short two and a half year history, it has successfully brought the world’s best sporting and entertainment events to Western Australia. The state of the art entertainment venue has led the way for artist and fan experience and triumphed on the world stage. Many artists rave about the venue’s acoustics, but just as important the fans continue to return multiple times a year for different shows. (Source: www.pertharena.com.au) His Majesty’s Theatre The home to West Australian Ballet and the West Australian Opera, His Majesty’s Theatre has a full events calendar throughout the year and has performances that finish late at night. Perth Cultural Centre Perth Cultural Centre has become a popular meeting place for locals and visitors. Sitting between the city centre and Northbridge, it’s the cultural heart of the city with a vibrant mix of arts, music, food, entertainment and festivals15. As the Locality includes the Perth Cultural Centre; and Flight Club Perth are both located within the Citiplace Precinct No 5, it is necessary to scrutinise the various venues that make up the Perth Cultural Centre, and consider the number of people that patronise the precinct seeking cultural performances. The Perth Cultural Centre is made up of the following: State Theatre Centre Located on the corner of Roe and William Streets in Northbridge the State Theatre Centre of Western Australia opened in 2011 and features the 575-seat Heath Ledger Theatre and the 234-seat flexible Studio Underground. Also included in the Centre is The Courtyard, a multi-purpose outdoor events space, two rehearsal rooms and two flexible- use private suites. (Source: www.ptt.wa.gov.au) The State Theatre Centre is a spectacular new building which opened in January 2011 and is now the State’s premier destination for the performing arts and is home to the Black Swan Theatre Company and the Perth Theatre Company. When fully booked, the State Theatre Centre can seat more than 800 patrons a day/night and often has more than one performance per day.

15

www.mra.wa.gov.au

http://www.pertharena.com.au/

http://www.ptt.wa.gov.au/

http://www.mra.wa.gov.au/



45

The State Library of Western Australia The year 2015 marked 30 years since the State Library moved into the purpose built Alexander Library Building. In that time technological innovation has resulted in significant changes to the way the community accesses information. Technology has created the opportunity for Western Australian documentary materials and heritage collections to be provided to clients, unrestrained by physical limitations or geographical location. These innovations have also changed the way in which the community interacts with State Library resources and staff, as well as the technical requirements for maintaining and conserving our valuable collections.16 Western Australian Museum The Western Australian Museum is the State’s premier cultural organisation, housing WA’s scientific and cultural collection. For over 120 years the Western Australian Museum has been making the State's natural and social heritage accessible and engaging through research, exhibitions and public programs. The Western Australian Museum’s Perth building had 481,062 visitors last year to enjoy its exhibitions (an average of 1317 per day).17 The Art Gallery of Western Australia The Art Gallery of Western Australia, founded in 1895, occupies a precinct of three heritage buildings on the south-eastern corner of the Perth Cultural Centre. The Gallery houses the State Art Collection, which includes one of the world’s finest collections of Indigenous art, the pre-eminent collection of Western Australian art and design, as well as Australian and International art and design.18 Perth Institute of Contemporary Arts Housed in a large and striking heritage building in the heart of Perth, Western Australia, PICA is the city’s focal point for those wishing to experience the best of Australian and international visual, performance and interdisciplinary art. PICA is both a producing and presenting institution that runs a year round program of changing exhibitions, seasons in contemporary dance, theatre and performance, artistic residencies and interdisciplinary projects. It boasts one of the largest and most breath-taking exhibition spaces in Australia and has become known for the leading role it plays in the presentation of significant new work.19

5.18 Please find below, a map showing the above destinations, and their proximity to Flight Club:

16

www.slwa.wa.gov.au 17

www.museum.wa.gov.au 18

www.artgallery.wa.gov.au 19

www.pica.org.au

http://www.artgallery.wa.gov.au/exhibitions/state-art-collection.asp

http://www.slwa.wa.gov.au/

http://www.museum.wa.gov.au/

http://www.artgallery.wa.gov.au/

http://www.pica.org.au/



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Figure 21: Map showing Perth arts, culture and entertainment amenity

(Source: Google Earth)

5.19 “Perth is a thriving hub of business and economic activity, with opportunities arising out of a booming economy which has been fuelled by record levels of resource investment and high commodity prices. West Australia is a global business destination with access to growing Asian economies such as China, Japan and India. Greater Perth is well equipped with facilities to cater to this with extensive IT, communication and health infrastructure in place. Greater Perth offers a lifestyle that is second to none. In 2012, Perth was rated as one of the top 10 most ‘liveable’ cities. Australian cities continue to thrive in terms of liveability; not only do they benefit from the natural advantages of low population density, but they have continued to improve with some high profile infrastructure investments.” (Source: www.theaustralian.com.au).

5.20 The applicant notes that as represented below in the Figure above, Flight Club will be located in the centre of many of the cultural and entertainment activity centre of the Perth CBD and as such, will be a welcome amenity for those wishing to enjoy live music in a safe, well managed and controlled licensed premises.

New Hotel Developments

http://www.theaustralian.com.au/



47

5.21 There are also a number of new Hotel developments in Perth that have recently come online, providing competitive rates for tourism guests. These Hotels are also part of the WA State Governments push for more tourism visitation (Attachment 9), and provide a range of quality accommodation in the Perth CBD locality.

5.22 Please find below an overview of Perth’s new Hotel offerings:

“As luck would have it, Perth is now home to some seriously innovative and stylish hotels, all putting their own individual twist on the traditional hotel stay. So if you’re looking to treat yourself to a CBD staycation, here are some of the best new hotels in Perth.”20 QT, PERTH QT is a little dose of luxury in the heart of Perth, making it the perfect spot for those looking to treat themselves. The rooms and living spaces are exquisitely designed – think lots of jarrah timber, rich velvet and polished brass – giving the place a lavish and extravagant vibe. QT also happens to be home to Perth’s most stylish bar, Rooftop at QT. Perched above the CBD, this industrial luxe bar offers expertly crafted cocktails, carefully selected wines and craft beers with the stunning skyline and river as the backdrop. The complimentary pilates classes that are available on request for guests is the cherry on top of what is a truly lavish and decadent experience.

Figure 22: QT Perth Rooftop Bar

(Source: https://www.qthotels.com/perth/)

TRIBE, WEST PERTH Imagine a hotel that gave you a free drink in its stylish bar every day you stay, and had a standard late check-out time of 12pm. Welcome to Tribe. This new hotel, situated on the doorsteps of Kings Park, has been created by some of Australia’s leading designers who wanted accommodation with personality, social atmosphere and communal space – basically, a hotel like a home. Tribe’s large and sophisticated living zones provide the perfect place to kick back with friends, and its restaurant features a carefully curated menu with a focus on sustainability and ethical eating. If an uber-stylish experience is what you’re after, this is it.

20

https://www.visitperth.com.au/blog/best-new-hotels-in-perth

https://www.qthotels.com/perth/

https://www.visitperth.com.au/blog/best-new-hotels-in-perth



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Figure 23: The Tribe Hotel Perth

(Source: https://tribehotels.com.au/hotels/tribe-perth/) THE WESTIN, PERTH If you want a wellness getaway then look no further than the newly-renovated Westin. The hotel boasts its own Bodhi J Day Spa where you can unwind with a luxury treatment, an infinity pool to rejuvenate in the sunshine, and a state of the art fitness studio with TRX equipment. Left your workout gear at home? That’s not a problem either, because The Westin has its own workout gear lending program with New Balance. And when its time to refuel your body, head to the venue’s signature restaurant, Garum. This Roman osteria is a collaboration between The Westin Perth and chef Guy Grossi, and is housed in the historic Hibernian Hall, with the menu focusing on ancient Roman techniques and modern classics.

Figure 24: The Westin Perth

https://tribehotels.com.au/hotels/tribe-perth/



49

(Source: https://www.marriott.com.au/hotels/travel/perwi-the-westin-perth/)

ALEX HOTEL, NORTHBRIDGE Alex Hotel has been designed with the belief that a hotel should be like a home – so while you do have all the privacy you want in your own room, you can also sprawl out in their many shared living areas. Their rooftop garden is an oasis above the city where you can unwind with a drink, or if curling up in an armchair with a good read is more your thing, head to the communal lounge room with its well-stocked bookshelf. The sense of community extends well beyond the walls of the hotel, though – every second Thursday is Alex Run Club, where guests congregate for an early morning jog, and Wednesdays and Sundays see the tranquil rooftop transformed into a yoga space, with Alex’s resident yoga teacher running morning classes for guests.

Figure 25: Alex Hotel, Northbridge

(Source: https://alexhotel.com.au/)

DOUBLETREE BY HILTON, PERTH Right in the middle of Perth’s cultural and entertainment hub of Northbridge, and a short walk to places like Elizabeth Quay, Yagan Square and RAC Arena, Double Tree is the ideal spot for those wanting to explore everything Perth has to offer. But once you’re done adventuring and retreat back to your hotel, there are loads of relaxation options that await you. Head to Double Tree’s tranquil outdoor pool, visit the 24/7 fitness centre, or enjoy a drink at the hotel’s own James St Bar + Kitchen – a modern take on the classic Australian pub, with polished concrete, an open kitchen and industrial-chic vibes.

https://www.marriott.com.au/hotels/travel/perwi-the-westin-perth/

https://alexhotel.com.au/



50

Figure 26: DoubleTree by Hilton, Northbridge

(Source: https://doubletree3.hilton.com/en/hotels/western-australia/doubletree-by-hilton-perth-northbridge-PERDTDI/index.html)

A FINE STAY: FOUR OF PERTH’S NEWEST HOTELS Perth’s hotel shortage seemed like such a long, long time ago. Today, travellers and staycationers alike

are spoiled for choice when it comes to places to stay in the West Australian capital. While the CBD is

already home to a number of impressive new beds-for-the-night such as Como The Treasury and The

Westin – the city’s latest crop adds even more diversity to the mix, from luxurious and high-end to

serious bang for the buck.21

RITZ-CARLTON The Ritz-Carlton isn’t just Perth’s biggest hotel opening of 2019: it’s one of the year’s most important

arrivals anywhere in Australia. Since word got out that the international luxury-hotel chain was

opening its first Australian property in Perth, all eyes have been on Elizabeth Quay as the Ritz-Carlton’s

distinctive shimmering towers have slowly taken shape.

Western Australia is a key motif, from the 10,000 pieces of Kimberley sandstone that adorn both the interior and exterior of the property, to the intense focus on the state’s produce and wine in the hotel’s signature restaurant, Hearth. The Ritz-Carlton is home to 205 rooms as well as a hotel-in-a-hotel, the exclusive Ritz-Carlton Club, complete with its own concierge and alfresco area featuring panoramic views of the river.

21

https://justanotherday.westernaustralia.com/feature/a-fine-stay-four-of-perths-newest-hotels/

https://doubletree3.hilton.com/en/hotels/western-australia/doubletree-by-hilton-perth-northbridge-PERDTDI/index.html

https://doubletree3.hilton.com/en/hotels/western-australia/doubletree-by-hilton-perth-northbridge-PERDTDI/index.html

https://justanotherday.westernaustralia.com/feature/a-fine-stay-four-of-perths-newest-hotels/



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Figure 27: Ritz-Carlton hotel, Elizabeth Quay

(Source: www.ritzcarlton.com/en/hotels/australia/perth)

QUAY PERTH Located directly opposite Elizabeth Quay, the boutique 80-room Quay Perth coolly mixes business and pleasure.

Level Nine at Quay Perth, the hotel’s fully equipped co-working space that occupies all of the ninth floor, is

pitched at both locals and travellers and features sweeping views of both the Swan River and Elizabeth Quay.

After hours, in-house guests and visitors can head to HQ, the hotel’s rooftop bar that makes the most of those vistas. Come for the theatrical cocktails (Old Fashioneds presented under a plume of smoke, say), stay for punchy Asian-inspired small plates including sticky pork baos and Szechuan-spiced chicken skin.

http://www.ritzcarlton.com/en/hotels/australia/perth



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Figure 28: Quay Perth Hotel

(Source: https://quayperth.com/en/)

THE ADNATE Matt Adnate, street artist and the namesake for this new 250-room hotel on Perth’s cosmopolitan Hay Street,

clearly brought his A-Game for the unveiling of the city’s first Art Series accommodation.

While the Adnate features plenty of artistic flourishes throughout – giclée prints aplenty, original canvases in the lobby – it’s the hotel’s 25-storey mega mural that elicits the most comments. A celebration of the city’s history from Nyoongar (the traditional owners of the land) to now, the eye-catching artwork is a serious statement of intent. The outdoor heated pool – and attached bar and restaurant – makes relaxation easy.

https://quayperth.com/en/



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Figure 29: The Adnate Hotel

(Source: https://www.artserieshotels.com.au/adnate/)

IBIS STYLES EAST PERTH Starring 252 rooms spread across 18 floors, the Ibis Styles East Perth is, by room number, the world’s largest

modular-construction hotel. (Modular construction, a Lego-like building method that consists of assembling

prefabricated components rather than building a property from scratch, is growing in popularity around the

world).

Designed with value-minded business and family travellers in mind, the hotel features bunk bed

accommodation and co-working space and is located a short stroll away from the WACA and the business

district.

https://www.artserieshotels.com.au/adnate/



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Figure 30: IBIS Styles Hotel

(Source: www.accorhotels.com/gb/hotel-9318-ibis-styles-east-perth/index.shtml)

Other Relevant Matters 5.23 Along with the ample entertainment, sport and art/cultural amenity located in close proximity

to the proposed premises, the Applicant submits there are also a number of smaller, privately owned venues in the vicinity of Flight Club Perth that have created a small entertainment precinct in Murray Street in the Perth CBD.

5.24 These premises include (but are not limited to):

The Sewing Room,

Durty Nelly’s

The Generous Squire,

Tiger Lil’s,

Belgian Beer Café,

Prince Lane,

Amplifier Capitol,

Club capitol,

Varnish on King (King St),

The Flour Factory (King Street),

Heno & Rey (King St), and

Old Faithful (King St).

http://www.accorhotels.com/gb/hotel-9318-ibis-styles-east-perth/index.shtml



55

The premise on King Street have been included as they are located in close proximity to the proposed premises.

5.25 The Applicant is also aware of another venue opening at 400 Murray Street, to be called Pirate

Life Brewing, a large scale brewpub at 400 Murray Street which is the result of a collaboration between Pirate Life brewing co and Andy Freeman. As stated in their PIA: “Pirate Life Perth is a truly “unique” opportunity for our city to house a spiritual home for Pirate Life Brewing in Western Australia. The founders of Pirate Life Brewing, who originate from Perth, specifically contacted Andy Freeman to ask him to be the operator and to open this Pirate Life branded venue. ”22

5.26 The City of Perth also has the highest concentration of employment opportunities in the

greater Perth region, and is growing steadily as can be seen in the figure below:

Figure 31: local jobs in the City of Perth

(Source: www.forecast.id.com)

5.27 The City of Perth has identified that more than 200,000 people resort to the Perth CBD for

work on any given weekday: “Around 205,750 workers and visitors estimated to be in Central Perth CBD during the day on a typical weekday. In addition, over 25,000 attend to the University of Western Australia and Queen Elizabeth II Medical Precinct on a typical week day.”23

22

https://www.dlgsc.wa.gov.au/docs/default-source/racing-gaming-and-liquor/liquor/adevertised-liquor-applications/doc-02---public-interest-assessment_742932_1.pdf?sfvrsn=e5902f1_1 23

https://www.perth.wa.gov.au/our-capital-city/general-facts-glance

http://www.forecast.id.com/

https://www.dlgsc.wa.gov.au/docs/default-source/racing-gaming-and-liquor/liquor/adevertised-liquor-applications/doc-02---public-interest-assessment_742932_1.pdf?sfvrsn=e5902f1_1

https://www.dlgsc.wa.gov.au/docs/default-source/racing-gaming-and-liquor/liquor/adevertised-liquor-applications/doc-02---public-interest-assessment_742932_1.pdf?sfvrsn=e5902f1_1

https://www.perth.wa.gov.au/our-capital-city/general-facts-glance



56

5.28 The Applicant submits that the City of Perth has the highest percentage of workers who resort to any specific region of WA daily for work. In 2016, Forecast Id identified that less than 5% of those who worked in the Perth CBD also worked there:

Figure 32: Perth CBD - workers place of residence

(Source: https://profile.id.com.au/perth/workers)

5.29 Alongside the large working population in the Perth CBD, there is a significant effort to encourage people to live in the CBD, with a large number of housing developments being undertaken over recent years, and into the future.

5.30 These current and future housing developments has resulted in a rise in population within the locality, and Flight Club Perth will assist to provide the required level of amenity to cater to this increase in residents and business workers to complete their grocery and liquor needs. The significant increase for 2019 and 2020 is illustrated below by Forecast id.

https://profile.id.com.au/perth/workers



57

5.31 The addition of Flight Club Perth will allow current and future residents of the locality having

easy and convenient access to an amenity which will activate an area of the Perth CBD that has, until recently, has not reached its full potential as a CBD precinct.

5.32 These housing developments have resulted in an increase in the number of residents within

the City of Perth over recent years, which is forecast to continue as presented below:

Figure 34: City of Perth Population forecast (Source: https://forecast.id.com.au/perth)

Parking

Figure 33: City of Perth forecast residential development (Source: https://forecast.id.com.au/perth)





58

5.33 Street parking is available along Murray Street for short periods, and longer term parking is

available within close proximity of the proposed premises. Please find below a map showing

the public parking offered by the City of Perth in the locality:

Figure 35: City of Perth parking amenity

(Source: Google maps)

5.34 Along with the City of Perth, there are also private providers of parking (predominantly by

Wilson Parking) in close proximity to Flight Club Perth premises:

Figure 36: Parking options by Wilson Parking in the locality

(Source: https://www.wilsonparking.com.au/find-a-park/WA/Perth%20CBDn)

Public Transport

https://www.wilsonparking.com.au/find-a-park/WA/Perth%20CBDn



59

5.35 The proposed premises are located in close proximity to the Perth Train Station, providing

easy access to a large number of train routes for the convenience for consumers.

5.36 Perth Station is the largest station on the Transperth network serving the central business

district of Perth, and an interchange between the Armadale, Fremantle, Joondalup, Mandurah

and Midland train lines as well as Transwa’s Australind service to Bunbury. The Perth Train

Station is also a departure point for a number of free CAT (Central Area Transport) bus

services.

5.37 The proposed premises are located within the Transperth Free Transit Area that is serviced by

the free CAT bus services, provided free of charge to get around the Perth CBD. The Red CAT

bus has bus stops located at regular intervals along Murray Street, including stops 22 and 23,

which are the closest to the proposed Flight Club Perth.

5.38 The Applicant submits that being located in close proximity to Perth’s largest public transport hub will be a positive benefit that will assist patrons with their departure plans, reduce taxi waiting lines and help reduce the number of persons in the public domain looking for transport home.

5.39 The Applicant notes that there is several existing taxi ranks in close proximity to the proposed

premises, and taxis can easily access the premises. 5.40 Further, ride-sharing services including Uber, Didi and Ola have made sourcing transport

easier for those is capital cities such as Perth, particularly when public transport options cease.

5.41 It is the aim of the Applicant to attract corporate patrons, tourism visitors and workers,

shoppers and local residents by providing a quality licensed, entertainment/sporting, food and

beverage experience developed to “to cater for the requirements of consumers for liquor and

related services, with regard to the proper development of the liquor industry, the tourism

industry and other hospitality industries in the State” in the developing entertainment precinct

on Murray Street.

6 Public Interest 6.1 The Applicant submits (with respect) that the conditional grant of a Tavern Restricted licence

will be in the public interest, and is supported by the 70 Consumer Surveys and numerous Letters of Support submitted with the application.

6.2 The Consumer Surveys (Attachment 1) were completed by xxx respondents and the results

have been summarised below:



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Q1. Please tick the box that best describes you;

35.71% indicated I live in the Perth CBD or surrounding suburbs.

21.43% indicated I travel to the Perth CBD for work.

42.86% indicated I travel to the Perth CBD for retail, civic, entertainment, cultural,

sporting and dining amenity.

None of the respondents indicated Other.

Q2. My age group is?

61.43% indicated 18 - 25

32.86% indicated 26 - 40

4.29% indicated 41 - 55

1.43% indicated Over 55

Q3. When looking for a dining and entertainment premises, what do you look for? (Please

tick all applicable).

68.57% indicated Something new and contemporary that I haven’t experienced before.

75.71% indicated Quality food and beverage.

34.29% indicated Diverse entertainment that embraces new technology.

21.43% indicated Ability to attend functions and events.

17.14% indicated Provides a manner of trade not currently available in the Perth CBD.

4.29% indicated Other, please specify.

Q4. The premises will be operated under a Tavern Restricted Licence (subject to approval),

as it is the only appropriate Licence type that will permit the flexibility required to meet

the requirements of consumers in this unique, new venue. Do you support the

proposed Flight Club operating under a Tavern Restricted Licence, subject to approval

from the Department of Local Government, Sport and Cultural Industries?

98.57% indicated Yes

1.43% indicated No

One respondent wrote: “Currently, Perth's inner-city nightlife entertainment is slowly

decreasing, there is a need to generate organic sustainable growth to counter this issue.

Currently, space is being un-used and is better in use than not. Through approving a

Tavern licence the venue can embrace innovation that Perth desperately needs to re-

vitalise nightlife entertainment. The venue can achieve innovation that supports re-

vitalisation through the ability to serve both Food and Beverages, this addition of Food will

change the type of place this space will be as it is not solely about the consummation of

alcohol. The food promotes triangulation which allows for increased social interactions

between communities, workers and travellers. Overall, Perth is losing the battle to

Northbridge and through approval, the venue can become a role-model for future

venues.”



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Q5. If you answered YES above, how often might you visit Flight Club?

24.29% indicated Weekly

34.29% indicated Fortnightly

28.57% indicated Monthly

12.86% indicated For a group function or event

0% indicated Other, please specify:

Q6. you believe that Flight Club, operating under a Tavern Restricted Licence will cause

undue harm or ill-health, in the locality??

100% indicated No

Q7. Do you believe that Flight Club, operating under a Tavern Restricted Licence will cause

undue offence, annoyance, disturbance or inconvenience, in the locality?

1.43% indicated Yes

98.57% indicated No

Q8. Do you believe that it is the public interest to permit Flight Club to operate under a

Tavern Restricted Licence?

98.57% indicated Yes

1.43% indicated No

6.3 At the end of the Consumer Survey respondents were given the opportunity to make

comments in relation to Flight Club Perth, and some of the responses are listed below:

“I think needs a new amazing establishment to bring more local foot and tourism

I think it's something different to offer people it will be great for groups it's inclusive and

should generate a great atmosphere.

Perfect location, good innovation.

I think this is a fun and exciting venue that’ll bring something different to Perth rather than its

usual stock standard taverns/pubs/bars.

I think it’s a great idea. Perth needs more diverse, fun entertainment options

It’s 2019 and the Perth CBD seems to be in the process of reimagine itself for the next 50 years

away from a traditional retail precinct and towards more entertainment, dining and more as

an “experiential” destination. The Boardroom seems to me to be a fabulous addition to this

entertainment mix. Any business willing to invest in the CBD with its current problems should

be encouraged and supported in my opinion.



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Very excited

I think if it's the only license that will work to accommodate the needs then yes grant it. As far

as I'm aware it is not a residential area.

A fabulous idea, nothing like this in Western Australia and unique to the Perth CBD.

Hope this gets approved

The more we can provide suitable social opportunities the better for society.

Will be great

Great idea, can’t wait to check it out!

Sounds like a cool idea.

I am looking forward to a new venue in Perth CBD to provide me with more options on a night

out.

Very excited for this

This sounds like a really fun concept and I look forward to hopefully getting to play!!”

6.4 Given the positive responses to the consumer survey, supportive comments in relation to the proposed manner of trade at Flight Club Perth and the majority age of the respondents, the Applicant submits that the proposed premises operating under a Tavern Restricted licence is demonstrably in the public interest.

6.5 The Applicant has also received a number of letters of support for the application from elected persons and peak bodies involved in the liquor, tourism and hospitality industries. Please see below for some excerpts from the letters of support; “I welcome this kind of new entertainment venue, which I am advised is the first of its kind in Australia. The Flight Club (Perth) will bring renewed interest to our CBD and provide a venue not currently available in the city. As the Member for Perth, I believe that unique entertainment and integrated hospitality concepts and offerings such as that proposed by Flight Club (Perth) are needed for our city, by providing critical day and night activation of the precinct. There is no doubt that the opening of new projects like this contribute to significant tourism benefits and economic



63

activity in our city, which is in line with the goals of both the State Government and the City of Perth. Having met with the Applicant and their representative, I strongly support the conditional grant of the Tavern Restricted Licence application by the DLGSC, to enable the Applicant to deliver their vision in the Murray Street dining and entertainment precinct in the west end of Perth and contribute to the livable, vibrant and activated CBD precinct. Mr. John Newton Carey Member for Perth Parliamentary Secretary to the Premier “The information provided by the applicant indicates that the redevelopment of the venue will become a unique inner city venue providing a contemporary social darts venue. The 'Flight Club' venues in the UK and USA are identified as models for The Boardroom. When completed the venue will contain 22-26 darts playing areas that will include a darts vision system that will digitally track each throw, record a video of each shot and allocate scores. The Boardroom will allow visitors to experience the vibrancy of Perth's entertainment precinct, catering for different experiences and visitor expectations. Tourism WA supports Club Capitol's Pty Ltd application on the basis that it adds to the diversity of offering in the Perth CBD Precinct. Offering a good range of venues and activities is an important factor in driving both precinct visitation, and positive overall opinion. Research undertaken by Tourism WA in 2017 shows that the Perth CBD Precinct is the most visited of Perth's entertainment precincts, and that one of the key perceptions and drivers of visitation for consumers is that there is a range of venues/activities available. Tourism WA is pleased to offer this Ietter of support to the Department of Local Government, Sport and Cultural Industries on the basis that The Boardroom would make an important contribution to the precincts diverse offering and day and night time economy of the City of Perth.” Mr Brodie Carr Managing Director Tourism WA “The comprehensive overhaul of what was the Matisse Beach Club, into the family friendly Lookout Bowling-Bar-Bites, adding to the amenity of Scarborough, clearly demonstrated their ability to reinvent a venue with a genuinely unique theme. It is our understanding that The Boardroom will be a unique offering not yet available in WA,



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with an international presence via premises in Chicago, Boston, Manchester and Birmingham. The Boardroom utilises state-of-the-Art technology to provide distinctive amenity bringing together traditional darts players and new ‘social darts’ enthusiasts. The proposed venue will breathe new life into what are currently a vacant premise on Murray Street. This is an area that is subject to a variety of exciting and complimentary hospitality developments and will add to the amenity of the locality catering to both locals and tourists alike.”24 Bradley Woods Chief Executive Officer Australian Hotels Association (WA)

6.6 As can be seen in the above excerpts, elected persons and the peak WA Tourism body support the grant of the application in the public interest.

6.7 Along with the relevant stakeholders supporting the application, the Chief Operating Officer

(COO) of Sunliner Holdings Pty Ltd, Mr Jamie Rhodes, has also provided a statement with respect to some of the aims and priorities of the Applicant Company in the public interest.

6.8 Minimise Harm – Public Interest The premises will be operated in a safe and responsible manner, and the Applicant will take part in and support the goals of the City of Perth’s ‘SafeCity Strategy 2016 – 2020 (Attachment 10) which states: “The SafeCity Strategy 2016-2020 outlines the focus areas for strategy development and actions that will contribute to achieving the 2029+ vision for safety. As there are many factors that contribute to personal safety, this safety strategy does not attempt to influence all the issues that can cause people to feel unsafe in the city. The SafeCity Strategy 2016-2020 includes emergency management, along with a greater emphasis on safe environments. Community development and actions that seek to address some of the underlying causes or threats to safety are also included. This approach recognises the links between issues eg. mental health, substance abuse and homelessness; and their contribution to offences against people and property. It therefore seeks to address some of the causes rather than just the symptoms, that impact on our safety.”

6.9 The Applicant is a member of the Perth City Liquor Accord through their existing licensed premises in the Perth CBD and participates in any resolutions of the Accord. The Perth City Liquor Accord is chaired by a City of Perth councillor and includes venue licensees, and representatives from the WA Police, the City of Perth and the Department of Local Government, Sport and Cultural Industries. Together members develop and deliver strategies that encourage a safe and welcoming environment for patrons at licensed venues and surrounding areas.

Local Demographics

24

At the time of providing letter, the Applicant was Capitol Corp Pty Ltd and not Sunliner Holdings Pty Ltd and premises was to be known as The Boardroom, not Flight Club



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6.10 The Applicant believes that Flight Club Perth will also cater to the growing number of people who reside in the Perth CBD, who have the following characteristics that make them potential patrons of Flight Club Perth, and identified in the City of Perth Community Profile:

Above average median household income,

Lower percentage of couples with children including older couples with children,

Higher percentage of high-density housing,

Higher percentage of residents with a University Degree, and

Very high score on the SEIFA index of disadvantage25.

Tourism Industry 6.11 Tourism is a major contributor to the Western Australian economy and employment in WA, as

stated below:

Figure 37: Excerpt from Tourism WA website

(Source: www.tourism.wa.gov.au )

6.12 The economic contribution a new licensed premise may make has previously been considered by the Liquor Commission and the WA Supreme Court. In WASC 11426 it was found that the potential economic benefits to the community were considered a relevant public interest consideration.

6.13 Flight Club Perth will provide new and vibrant premises for tourism visitors within the Murray Street, Citiplace Precinct, as well as providing increased employment opportunities to cater to the growing number of tourism visitors to Western Australia, as identified by Tourism Western Australia.

25

www.abs.gov.au 26

https://www.liquorcommission.wa.gov.au/docs/default-source/default-document-library/leisure-inn-rockingham---alt-redef---supreme-court-decision.pdf?sfvrsn=0 para 33/34

http://www.tourism.wa.gov.au/

http://www.abs.gov.au/

https://www.liquorcommission.wa.gov.au/docs/default-source/default-document-library/leisure-inn-rockingham---alt-redef---supreme-court-decision.pdf?sfvrsn=0

https://www.liquorcommission.wa.gov.au/docs/default-source/default-document-library/leisure-inn-rockingham---alt-redef---supreme-court-decision.pdf?sfvrsn=0



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Figure 38: Latest Tourism Visitor Statistics for WA

(Source:https://www.tourism.wa.gov.au/Publications%20Library/Research%20and%20reports/2019/YE%20June%202019/WA_OVERVIEW%20Fast%20Fact%20-%20YE%20Jun%2019.pdf)

6.14 Tourism WA also produces a report in collaboration with Tourism Research Australia, relating to the economic contribution of tourism (Attachment 11), which demonstrates the following industry contribution to the local economy. Please find below the key findings of the report produced in August 2019:

Figure 39: Economic contribution to Tourism

(Source: www.tourism.wa.gov.au )

6.15 The above figure notes that the tourism industry in WA is responsible for $11.5billion in GVA. Further statistics in the relevant report also demonstrate that the tourism industry

https://www.tourism.wa.gov.au/Publications%20Library/Research%20and%20reports/2019/YE%20June%202019/WA_OVERVIEW%20Fast%20Fact%20-%20YE%20Jun%2019.pdf

https://www.tourism.wa.gov.au/Publications%20Library/Research%20and%20reports/2019/YE%20June%202019/WA_OVERVIEW%20Fast%20Fact%20-%20YE%20Jun%2019.pdf

http://www.tourism.wa.gov.au/



67

in Western Australia is responsible for some 8.2% of employment. Please find below:

Figure 40: Industry comparisons of GVA and employment

(Source: Attachment 11)

6.16 The graphic at Figure 37 also provides evidence that tourism is a great employer in the State.

While only providing 4.6% of GVA, the tourism industry contributes to 8.2% of employment.

6.17 Perth CBD has been outlined by Tourism Western Australia as being one of Perth’s nine Entertainment Precincts (Attachment 12 - Perth Entertainment Precincts Report). The precinct was the second highest rated of all the precincts, and had the highest visitation.

6.18 In the same Perth Entertainment Precincts Report, respondents perceived the Perth CBD as being a place they enjoy visiting, accessible by public transport and offer a range of venues and activities. The top three purposes of respondent’s last visit were shopping (53%), have a meal (49%) and to go out for a drink (31%). In addition, the most popular venues visited by respondents were licensed restaurants (55%), small bars (35%) and pub, tavern or sports bar (28%).

6.19 Please find below an excerpt from the Perth Entertainment Precincts report, relating to the

range of venues and activities available:



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CBD Working Population

6.20 The Applicant also submits that the Perth CBD is the location of the highest concentration of employment in the State, with more than 140,000 people resorting to the Perth CBD to work each weekday27.

6.21 As part of the business plan for the premises, Flight Club Perth will offer Team Building activities between co-workers.

6.22 Please see below a snapshot of the economic contribution of the Perth CBD in terms of

employment in the state, which pouts the number of jobs in the Perth CBD closer to 200,000 persons:

27





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Figure 41: Economic Snapshot of Perth CBD

(Source: www.perth.wa.gov.au)

7 Research Section 38(4) (a) of the Act – Harm or Ill-health 7.1 The information sources considered when completing the PIA as prescribed by the Director of

Liquor Licensing include (but not limited to) the following:

Figure 42: Information sources

7.2 It would appear following a comprehensive review of the reports available on the websites as listed above that violence can be attributed to many factors. Of particular note is the excerpt (see below) from “Preventing Violence: The State Community Violence Prevention Strategy 2005, A Green Paper Policy Framework for Development”, a collaborative publication with input from the following reference sources:

Department of Justice

Department of Health

Source Reference WA Police www.police.wa.gov.au

Australian Institute of Criminology www.aic.gov.au

Population Health (WA) www.population.health.wa.gov.au/communicable/immunisation.cfm

Local Government Authority www.dlg.wa.gov.au Department of Racing Gaming & Liquor www.rgl.wa.gov.au

Office of Crime Prevention www.wa.gov.au/information-about/community-safety/crime-prevention Australian Bureau of Statistics www.abs.gov.au

National Drug Strategy www.nationaldrugstrategy.gov.au

Road Safety Commission www.rsc.wa.gov.au

WA Planning Commission www.wapc.wa.gov.au

Chief Health Officer http://www.healthinfonet.ecu.edu.au Department of Aboriginal Affairs www.daa.wa.gov.au National Health & Medical Research Council

www.nhmrc.gov.au/your_health/healthy/alcohol/index.htm

Australian Government Department of Health & Ageing

Http://health.wa.gov.au

http://www.perth.wa.gov.au/

http://www.police.wa.gov.au/AboutUs/AboutUs.asp?SearchCrimeStatistics

http://www.aic.gov.au/stats/aust/wa.html

http://www.population.health.wa.gov.au/communicable/immunisation.cfm

http://www.dlg.wa.gov.au/

http://www.rgl.wa.gov.au/

http://www.wa.gov.au/information-about/community-safety/crime-prevention


http://www.nationaldrugstrategy.gov.au/

http://www.rsc.wa.gov.au/

http://www.wapc.wa.gov.au/

http://www.healthinfonet.ecu.edu.au/

http://www.daa.wa.gov.au/

http://www.nhmrc.gov.au/your_health/healthy/alcohol/index.htm

http://health.wa.gov.au/



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Department for Community Development

Department of Education and Training

Office of Road Safety

The Drug and Alcohol Office

Department of Sport and Recreation

The WA Local Government Association

WA Police

“Much is known about the causes of the crime and the effectiveness of a range of interventions. While continuing to grow on an almost daily basis, this information presents ample opportunity for limited resources to be better targeted to address the causes and to ameliorate emerging harm. There are many theories on what causes violence which could be broadly categorised around “individual” or “community/environmental” factors. “Individual” theorists say that, given the human history and continuing record of war, persecution and suppression, humans are an inherently violent species. Others point to genetics, hormonal or chemical precursors, biological and mental pathology or learned cognitive/behavioural responses. “Community/Environmental” theorist suggest poverty or economic circumstances, political environmental (war, racism et cetera), cultural norms and attitudes, role modelling or social learning as root causes of violence. The research demonstrates:

The nature and outcomes of crime are the result of a complex relationship between a number of factors that relate to the individual, the community and environment, and the specific situation in which crime occurs;

Social and cultural norms play a key role in how the community perceives and responds to crime;

Low socio-economic status and social exclusion are closely linked with criminal behaviour; and

Crime outcomes, together with a range of other conduct and behavioural, social cognitive and health outcomes can be influenced by appropriate intervention in the early years of life, targeting “risk” and “protective” factors.

A growing body of evidence points towards the interaction of a range of factors in shaping behavioural outcomes. While each of the factors described above plays a role, attempts to separate out a single cause that will only address and respond to a small part of the problem. Regardless of the causes, violence is not acceptable, and the available evidence shows that much can be done to prevent it” (Attachment 13 - Preventing Violence: The State Community Violence Prevention Strategy 2005).



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7.3 Further to the above, the Designing out Crime Planning Guidelines (Attachment 14 – Designing out Crime) produced by the WA Planning Commission were considered when designing the premises. The Applicant believes the guidelines will be beneficial to the overall success in minimising potential incidents at Flight Club Perth (operating under a Tavern Restricted Licence), by providing.

7.4 The principle design headings for Designing out Crime that have been implemented at Flight

Club Perth, are recognised by environmental and design practitioners and educationalists in Australia which are considered and developed at a local level, are based around five design and usage concepts:

Surveillance

Access Control

Territorial Reinforcement

Target Hardening (Security Measures)

Management and Maintenance

7.5 Having considered the above principle design and usage headings when designing Flight Club Perth, the Applicant submits the following in addressing the above:

Surveillance The venue will be covered by extensive CCTV which covers both internal and external

areas, including exit and entry points.

Access Control All entry/exit points are monitored by CCTV surveillance and are recorded as per the

Directors Policy on Security at Licensed Premises.

Territorial reinforcement Appropriate signage and physical boundaries will substantially identify Flight Club. Further

to this, staff will undergo training to address correct procedures relating to all access points.

Target Hardening (Security Measures) All entry/exit points to the venue are secured by quality locking devices, with regular

monitoring and maintenance, as well as CCTV throughout the premises.

Management and Maintenance Flight Club Perth will at all times be in good repair and well maintained. Staff will be

trained to identify and report problems immediately to management should they notice any type of (but not limited to) graffiti, broken locks and/or damage. These will be recorded (if any) in an Incident Register and kept on premises at all times.

7.6 Further to the above the Applicant has considered the following crime reduction measures:

Lighting – having the area in and surrounding the venue well-lit, to discourage any anti-social behaviour as it greatly increases the chance of detection and recognition. Due



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consideration has been given to both internal and external lighting at Flight Club Perth to ensure the safety and security of patrons.

Landscaping – similarly, it is important that you do not obscure sightlines and create small

areas of potential concealment. General appearance – if a place has a quality fit out and appears well looked after, people are

less likely to loiter or be anti-social. Staff will be instructed to keep the premises clean at all times and will regularly clear used plates and glassware from tables.

Entrapment places – it is important not to create areas capable of trapping people such as

recessed Automatic Teller Machines or narrow alleyways. There will be no ‘entrapment places’ within Flight Club Perth.

Activity generators – having a broad range of uses that are available at varied times creates

passive surveillance and an image of liveliness that is unattractive to most criminals.

8. Applied research Section 38 (4) (a) of the Act – Harm or Ill-health Social Health Indicators “At Risk” Groups

8.1 In compiling this submission the Applicant has considered “at risk” groups as identified by the DAO Interagency Strategic Framework 2011-2015 (Attachment 15) and noted in the Public Interest Assessment Policy last amended 31 August 2015. The determined “at risk” groups may include;

Children & young people Aboriginal people and communities People from regional, rural and remote communities Families Migrant groups from non-English speaking countries People in low socio-economic areas Mining communities with high number of itinerant workers and/or Communities that experience high tourist numbers

8.2 Having considered the above identified “at risk” groups and reviewed the priorities for each

group as noted in the Western Australian Drug and Alcohol Strategy 2005-2009, the Applicant wishes to confirm an ongoing commitment to supporting local community groups and strategies tasked with reducing the effects of alcohol (if any) on the locality and surrounding area. Please refer to strategies to minimise harm or ill-health contained in this submission (Refer point 7 above).

8.3 The following table demonstrates the “At Risk” groups which may be relevant to Flight Club

Perth operating under a Tavern Restricted Licence (subject to approval).



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Figure 43: “at risk” groups (Source: www.abs.gov.au)

8.4 The Applicant submits that the above data was compiled using the latest statistics available from the Australian Bureau of Statistics 2016 Census Data (Attachment 16) for the locality with a population of 31,138 persons. Please note that parts of the suburbs that make up the above statistics include areas outside of the ‘defined 2km locality’.

8.5 The median age for the defined locality was 32 years, lower than the WA median age of 36

years. 8.6 Indigenous persons made up only 1.07% of the resident population of the locality, less than

half the rate of Western Australia (3.07%).

8.7 There is a significantly higher percentage of couple families without children in the locality (64.73%) compared to the state percentage (38.50%).

8.8 The percentage of couple families with children (19.72%) typically residing in the locality is

also significantly lower compared to the state percentage (45.30%). 8.9 Additionally Persons aged under 14 years is exceptionally low for the locality (9.27%) in

comparison to the state (19.26%) and national (19.05%) percentages. These statistics indicate a low representation of ‘at risk’ persons living in the defined locality.

8.10 As demonstrated in the statistics provided (Attachment 16), the percentage of the residents in

the locality are Australian Born (55.06%) is considerably lower than the WA rate (60.33%), and 76.84% predominantly speak English Only at Home, similar to the Western Australian average of 75.21%.

8.11 Having identified the “At Risk” groups in this submission, the Applicant submits that the “at

risk” people or groups of people present in the locality is significantly lower than most of the averages for Western Australia and Australia.

8.12 Perth is a tourism destination, however the ability of the premises to attract tourism visitors is

a positive factor in the application, in accordance with the new Section 38(4)(ca) of the Act that states: “(4) Without limiting subsection (2), the matters the licensing authority may have regard to in determining whether granting an application is in the public interest include

Identified Group Locality Risk Factor Western Australia

Population aged 14 and under 9.27% (3027) Very Low 19.26% (476686) Indigenous Persons 1.07% (239) Very Low 3.07% (75978) Couple families with Children 23.33% Very Low 45.30% Couple Families without Children 64.73% Very Low 38.50% Non Australian Born Residents 44.94% Low 39.67% Speak Language other than English at Home

23.16% Low 24.79%




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(ca) any effect the granting of the application might have in relation to tourism, or community or cultural matters; and”28

8.13 Perth is not a mining community with a high number of itinerant workers, and hence, the

Applicant makes no submissions relating to that matter at this time.

8.14 With respect to rural and regional communities, the Applicant submits that they hope that Flight Club Perth will be an attraction to those in rural and regional communities, as a unique amenity that they do not have access to in their home towns.

8.15 Along with the above statistical data, the Applicant notes that with the completion of the Perth City Link project, Elizabeth Quay and the Cultural Centre, as well as more high-density, apartments in Perth and Northbridge, the Perth CBD will become more highly populated, as Perth embraces the residential apartment living model, and more people come into the City for their dining and entertainment needs.

8.16 The City of Perth (LGA) population currently stands at 29,627 and is forecast to grow to 41,341

by 203629 according to forecasts which does not take into account the growth in residential apartments in Northbridge or Highgate, as they are both located in the City of Vincent.

8.17 As well as the economic and employment growth in the Perth CBD, it is the contention of the

Applicant that the residential population of Perth has been growing at a steady rate for the past 10 years, and is forecast to continue to grow up to 39.54% between 2019 and 2036.

28

http://www8.austlii.edu.au/cgi-bin/viewdoc/au/legis/wa/consol_act/lca1988197/s38.html 29






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Figure 44: Forecast Resident Population City of Perth

(Source: www.forecat.id.com.au)

8.18 As well as the forecast growth in the local residential population, the Applicant notes the

State Tourism Forecasts 2019 (WA) by Tourism Research Australia (Attachment 17) which demonstrates the following:

Total visitor nights to WA will increase from 71,817,000 in 2018/19 to 87,710,000 in 2028/29.

While Business and ‘Other’ tourism visitors may decrease (for reasons including technology advances) tourism visitation for reasons of Holiday, and Visiting Friends and relatives (VFR) will increase.

Overall, the number of tourism visitor’s nights in WA is expected to increase by 2.8% between 2015/16 and 2028/29.

Total tourism growth over 10 years, across all categories is estimated to be 2%.

8.19 Given the above statistical data, the fact that the Applicant believes that on the balance of probabilities, there will be minimal negative impact as a result of approving this application given the following measures are undertaken:

http://www.forecat.id.com.au/



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The Applicant has considered the “Designing out Crime Principals 2006” to be implemented at Flight Club Perth during the design phase of the premises.

Anti-social behaviour and crime prevention are a serious consideration for the Applicant as supported by the level of security implemented at the Applicants other licensed venues, in accordance with licence conditions and industry best practice.

Substantial CCTV will be installed in the venue in accordance with the Director’s Policy on Security at Licensed Premises.

The venue is targeted at Perth residents, office workers, corporate executives, tourism visitors and those resorting to the locality for dining, entertainment and leisure purposes as supported by the diversity of amenity to be offered at Flight Club Perth.

Food will available at Flight Club Perth at all times the premises is operating.

Low and mid-strength liquor and non-alcoholic options will be available at all times.

All staff will receive regular training across all aspects of Flight Club Perth, including Responsible Service of Alcohol and identifying ‘at risk’ groups.

8.20 In addition, the Applicant will have a robust Harm Minimisation Plan in place (Attachment 3)

along with the additional strategies outlined in this submission to maintain a safe and comfortable environment for patrons and staff. Crime statistics for Perth

8.21 The data presented in the graphs below is from the WA Police website and contains the relevant criminal offences for Perth for the periods outlined:

Figure 45: Annual comparison for the defined locality

(Source: www.police.wa.gov.au)

8.22 Figure 42 above shows that the rates of criminal offences have increased over the 8 year

period from 5,936 offences in the 2010/11 year to 9,147 offences in 2018/19.

http://www.police.wa.gov.au/



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8.23 A more detailed look at the crime statistics, provides us with additional insight into the types

of offences that have increased, and by what measures that have increased (if at all).

8.24 Please find below a more detailed view of the crime statistics over the same 8 year period:

Figure 46: Comparison of the defined locality and WA

(Source: www.police.wa.gov.au )

8.25 The breakdown identified in Figure 46 demonstrates a:

139% increase in Assault (Family);

17% increase in Assault (Non-family),

340% increase in Threatening Behaviour (Family),

64% increase in threatening Behaviour (Non-Family),

265% increase in Drug Offences, and

475% increase in Fraud and Related Offences.

http://www.police.wa.gov.au/



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8.26 The above information shows that “family” offences have been rising significantly over the past 8 years. Other valuable research provides evidence that while the rates of Family (or Domestic) violence offences have risen in recent years across Australia, there is also some research to demonstrate that this may be due to higher rates or reporting, as opposed to only higher rates of offending.

8.27 Alcohol can play a role in family and domestic violence, and the Applicant who strongly resents domestic violence, notes that the rising rates of family and domestic violence have been attributed to a number of factors including increased reporting, as outlined in the following excerpts: “The bottom line is we are seeing more attention to the issue so people are more likely to report,” Women’s Council for Domestic and Family Violence Services WA chief executive Angela Hartwig told The Sunday Times30.

8.28 The Victoria Royal Commission into Family Violence31 noted:

Figure 47: Excerpt from the Victoria Royal Commission into family and Domestic Violence

(Source: https://rlc.org.au/article/victorian-royal-commission-family-violence-report-finalised)

8.29 In Western Australia, the State Government has allocated significant budget resources to addressing the issues of family violence: “The McGowan Government continues to deliver on its Stopping Family and Domestic Violence Policy, which is focused on reducing the impact of domestic violence through a comprehensive package of initiatives that address victim safety, perpetrator accountability, a more responsive justice system and prevention and early intervention. The 2019-20 State Budget includes: $15.5 million for an electronic monitoring trial to monitor high-risk domestic violence

offenders; $11.7 million to establish new Family and Domestic Violence One Stop Hubs in Mirrabooka

and Kalgoorlie, fulfilling an election commitment; $2.1 million to deliver training to frontline police officers and to develop a family violence

Code of Practice; $1.1 million of continued funding for the Kimberley Family Violence Service; and $415,000 of continued funding for the Pets in Crisis program.”32

30

https://www.perthnow.com.au/news/wa/domestic-violence-reaches-epidemic-levels-in-wa-as-more-cry-for-help-ng-eea3e567dba6fbcda8e929181f9a6889 31

http://www.abc.net.au/news/2016-04-06/fact-file-domestic-violence-statistics/7147938 32

https://www.mediastatements.wa.gov.au/Pages/McGowan/2019/05/McGowan-Government-State-Budget-prioritises-community-safety.aspx

https://rlc.org.au/article/victorian-royal-commission-family-violence-report-finalised

https://www.perthnow.com.au/news/wa/domestic-violence-reaches-epidemic-levels-in-wa-as-more-cry-for-help-ng-eea3e567dba6fbcda8e929181f9a6889



http://www.abc.net.au/news/2016-04-06/fact-file-domestic-violence-statistics/7147938

http://www.abc.net.au/news/2016-04-06/fact-file-domestic-violence-statistics/7147938





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8.30 The Applicant is aware of the role of excessive alcohol consumption in domestic and family violence matters, and notes that any Barring Notice issued by the WA Police will be adhered to.

8.31 The Applicant submits that the levels of criminal offences in the Perth CBD is not unexpected,

considering that the area hosts the second highest concentration of late night and entertainment premises in Western Australia, is the capital city’s main transport hub, and has the highest concentration of community and civic services in the State.

8.32 Further, it is unknown what percentage of the relevant criminal offences are alcohol-related, and if so, what licence type the alcohol came from.

8.33 The City of Perth runs a number of community safety and awareness programs, and the Applicant will support these initiatives by the LGA to increase awareness of potential harm, and which is designed to have a positive impact on the locality.

8.34 The Applicant is a member of the Perth City Liquor Accord, and participates in the resolutions

and initiatives of that Accord, as it applies to their licensed premises.

Alcohol-related Hospitalisations

Figure 48: Alcohol-related hospitalisations Perth (C) Inner and Remainder

(Source: www.dao.health.wa.gov.au )

8.35 The Applicant notes that being located in the largest destination entertainment precinct in

WA, the higher rates of Alcohol-related hospitalisations, Perth (C) Inner and Remainder (Attachment 18) for this locality is commensurate with the higher number of persons frequenting the area. The Applicant also notes that some areas have higher incidents of Alcohol-related hospitalisations, without the large working population and destination appeal.

8.36 It is also submitted by the Applicant that some people injured (whether due to alcohol

consumption or not) in areas outside of the defined locality are transported to Royal Perth Hospital for treatment as it is the closest public medical facility available.

8.37 The Applicant has considered the available statistics, albeit representing a larger locality, and

submits that given the significant experience of the Applicant, the stringent Harm Minimisation Plan in place and the diverse amenity to be available, that Flight Club Perth operating under a Tavern Restricted Licence (subject to approval), will not contribute unduly

http://www.dao.health.wa.gov.au/



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to alcohol-related hospitalisations, and that the Applicant will mitigate the risks associated by the new licence with a suite of harm minimisation strategies as outlined throughout this submission.

Strategies to minimise harm or ill-health 8.38 The Applicant is committed to eliminating any harm or ill-health in regard to alcohol

consumption related to a Tavern Restricted Licence at Flight Club Perth. Accordingly the following harm minimisation strategies have been proposed in addition to a stringent Harm Minimisation Plan (Attachment 3 - HMP).

8.39 The Applicant has also considered the Western Australian Drug and Alcohol Strategy 2005 –

2009 and the information contained therein including (but not limited to):

Putting people and their needs at the centre of planning and responses to problems

Putting people’s lives before political ideology

Providing the necessary supports to assist the Western Australian community

Ensuring that people are well informed about alcohol and other drug-related issues, services and programs

Addressing new challenges in a pragmatic way (Attachment 19 – WA Drug and Alcohol Strategy)

8.40 Packaged Liquor

The Applicant is applying for a Tavern Restricted Licence that does not permit the sale of packaged liquor at any time and makes a commitment at this time that they have no interest in doing so. The Applicant notes that no packaged liquor will be permitted to be consumed on the licensed premises’ that was not purchased at Flight Club Perth.

8.41 Responsible Service and Promotion The responsible service and promotion of the liquor will be considered at all times. Any patron who is visibly intoxicated will not be served alcohol, and be requested to leave the premises in a professional but firm manner.

8.42 The Liquor Control Act 1988 places an obligation on licensees to sell and supply liquor in a

responsible manner. The uses of “gimmick” promotions of cheap or discounted liquor that are likely to encourage the irresponsible consumption of alcohol are not acceptable. An activity by design or other use is not to create an incentive for patrons to consume liquor more rapidly and/or in greater amounts that they otherwise might do.

8.43 The Applicant will adhere to the Director’s Guideline on the Responsible Promotion of Liquor – Consumption of Liquor on Licensed Premises.

“The Liquor Control Act 1988 (‘the Act’) places an obligation on licensees to sell and supply liquor in a responsible manner. One of the primary objects of the Act is to minimise harm or ill-health caused to people, or any group of people, due to the use of liquor.



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Section 64(3) of the Act empowers the licensing authority to impose conditions on a licence to prohibit promotional activity in which drinks are offered free or at reduced prices or to prohibit any practice that encourages the irresponsible consumption of alcohol. This document provides the industry with a framework of practices which are considered unacceptable in order to prevent the intoxication and antisocial behaviour of patrons and, in all other respects, to ensure that the premises are being properly managed. The framework highlights those practices which are discouraged and are not in the public interest. The use of "gimmick" promotions of cheap or discounted liquor that are likely to encourage the irresponsible consumption of alcohol are not acceptable. An activity by design or other use is not to create an incentive for patrons to consume liquor more rapidly and/or in greater amounts than they otherwise might. Attached is a list of practices that are considered inappropriate for promoting alcohol in licensed premises for on site or off site (i.e. packaged liquor) consumption. In assessing whether a promotion not covered in the attached list is acceptable or not, a licensee should consider the aim of the guideline and ask a simple question…“Does my promotion involve cheap or discounted drinks as an enticement to attract people to my premises, or is it likely to encourage the irresponsible consumption of liquor?” If the answer is YES, it is likely that the promotion is not in accordance with this guideline. All licensees have an obligation and responsibility to manage their premises in accordance with the requirements of the Act and ensure that any liquor promotion is consistent with the primary object of minimising alcohol related harm.”33

8.44 All staff employed by the Applicant will undergo required Responsible Service of Alcohol (RSA) training as well as comprehensive in house RSA, customer service and service recovery training.

8.45 All staff employed at Flight Club Perth will have undergone the required Responsible Service of Alcohol (RSA) training and have their RSA certificates kept in a training register on premises as per the Director’s Policy on Mandatory Training last amended 12 June 2019.

8.46 Additionally, all employees at Flight Club Perth will be provided with a Staff RSA Handbook

(Attachment 6), outlining the responsibilities of their role, and providing information to assist them in making the required judgements when it comes to intoxication. The handbook contains relevant information including (but not limited to) the following:

Staff rights and responsibilities,

Responsible promotion of liquor,

33

Responsible Promotion of Liquor – Consumption of Liquor on Licensed Premises and the Sale of Packaged Liquor



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RSA signage,

What is a standard drink,

What to do if you believe a patron is intoxicated,

How to determine if a patron is intoxicated,

What are the noticeable signs of intoxication, and

Other relevant matters.

Conditions to be imposed on the Licence (subject to approval) 8.47 Given the Applicant’s commitment to providing a safe controlled environment, and based on

harm minimisation strategies identified with previous liquor licence applications by the WA Police Liquor Enforcement Unit and the Department of Health; the Applicant is willing to accept the following conditions on the licence should the Director of Liquor Licensing deem it necessary in the public interest;

Drink Standards • Low-strength and mid-strength beer, plus non-alcoholic drinks, must be available at all

times • No promotions, advertising or incentives that encourage cheap or discounted liquor or

that encourage excessive consumption • ‘Lay-backs’, ‘jelly-shots’, ‘test tubes’ are prohibited • Liquor sold, supplied and consumed at this premises must be supplied in unsealed

containers • No liquor is to be supplied mixed with energy drinks or mixed by any person. For the

purposes of this condition ‘energy drinks’ has the same meaning as formulated caffeinated beverage within the Australian New Zealand Food Standards Code with a composition of 145mg/L of caffeine or greater.

CCTV A video surveillance system will be in place and operational to comply with the minimum requirements identified in the "Minimum Standards - Closed Circuit Television (CCTV) Security System" Policy or with requirements otherwise approved by this authority. In accordance with the Policy, this system will provide and record continuous images of the entrances to the premises from 8.00 p.m. until 1 hour after trading ceases. Images recorded via the video surveillance system will be retained for twenty eight (28) days, and will be made available for viewing or removal by the Police or other persons authorised by the Director. Dress Standards The licensee must refuse entry to the licensed premises to any person wearing a jacket or any other clothing bearing patches or insignias, including, but not limited to the following Outlaw Motorcycle Gangs;

• Coffin Cheaters • Club Deroes • God’s Garbage



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• Gypsy jokers • Outlaws • Finks • Rebels • Comancheroes • Hell’s Angels • Rock Machine

Food Food will be available at all times Flight Club Perth is trading.

Seating Seating will be available throughout the premises, except for then there is a pre-booked event or function.

Entertainment condition Entertainment to be available at the proposed premises will strictly comply with the EPA guidelines, as well as the below conditions: Any person resorting to, or on the premises, including the licensee or manager, or an employee or agent of the licensee or manager, shall not:

Be immodestly or indecently dressed on the licensed premises, and/or take part in, undertake or perform any activity or entertainment on the licensed premises in a lewd or indecent manner.

Exhibit, show, or causing, suffering or permitting any “R 18+”, “X 18+” or “RC” classified film or computer game or “Category 1 – Restricted” or “Category 2 – Restricted” to be published on the licensed premises.

Cause, suffer or permit any person employed, engaged or otherwise contracted to undertake any activity or perform any entertainment to be immodestly or indecently dressed on the licensed premises.

Cause, suffer or permit any person to take part in, undertake or perform any activity or entertainment on the licensed premises in a lewd or indecent manner.

9. Community Consultation 9.1 As part of the Public Interest Assessment process, community organisations were contacted

and provided a brief outline of the Tavern Restricted licence application. Representatives of these organisations were invited to comment on the application and any concerns raised during this process have been taken into consideration.

9.2 Liquor Enforcement Unit

The Applicant’s representative contacted the LEU to discuss the application and identify any concerns the LEU may have. These were discussed with the Applicant and a response provided



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to the LEU. In addition, a copy of the PIA was sent to the LEU prior to lodging the application with the licensing authority.

9.3 Mental Health Commission (formerly the Drug and Alcohol Office) An email was also sent to the Chief Health Officer (formerly the Drug and Alcohol Office) and Mental Health Commission (MHC) providing an outline of the application and requesting any feedback the CHO or MHC may have.

9.4 Notification to local ‘at risk’ groups Notification of this application was sent via email to Schools, Kindergarten and Childcare Centres, Hospitals and Health Care Facilities, Aged Care, Drug and Alcohol Treatment Centres, Churches and Places of Worship, Short Term Refuge Accommodation and Local Police as well as the WA Liquor Enforcement Unit and the Chief Health Officer of the WA Department of Health during the advertising period identified by the licensing authority.

9.5 Please find below the overview that was provided to Community Consultation recipients:

9.6 The following “at risk” organisations received a Community Consultation email from the Applicant, to provide any feedback they may have relating to the application:

Mercedes College

St Georges Anglican Grammar School

Kingston International College

Curtin Graduate School of Business

Stanley College

Trinity College

Highgate Primary School

Buggles Childcare

Citiplace Child Care Centre

Nido Early School

Central City Medical Centre

Royal Perth Hospital

St Georges Cathedral

Wesley Uniting Church

Saint Mary’s Cathedral

Metrochurch

Cynerian House

Palmerston Association

Nyoongar Outreach

Wungening Aboriginal Corporation

Aboriginal Health Council of WA



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The email contained the following information relating to the premises34: Good morning, We write today in relation to an application by Club Capitol Pty Ltd (the Applicant), to operate a new venue in the Perth CBD, located at 383 Murray Street, and to be known as Flight Club. Applicant: Club Capitol Pty Ltd Name of Premises: Flight Club Perth Premises location: 383 Murray Street, Perth WA 6000 Licence Type: Tavern Restricted Licence Operating Hours: Hours of operation will be in accordance with the provisions of Section 98 of

the Liquor Control Act; Flight Club Perth – Concept/Manner of Trade The concept for the premises is based on providing a contemporary, social darts entertainment amenity to cater to the requirements of consumers, and that is currently unavailable in Perth or Western Australia. The premises will feature a new, state-of-the-art social darts amenity, based on the Flight Club in London, Manchester, Birmingham, Boston (USA) and Chicago(USA).

The centrepiece of the offering will be the “Oche’s” (rhymes with hockey) which is the word used to denote the darts playing area for each group. The premises will contain approximately 22 – 26 of the ”Oche’s” for patrons to play. Please find below an image of an “Oche” that will be installed at the premises: Each “Oche”, holds up to 15 guests with up to 12 able to play at any one time. The “Oche” contains a state-of-the-art darts vision system, that track each throw, allocates scores, and also contains a seating area, somewhere for your food and drinks, as well as the throw line and screens that show:

Your shot from when the dart leaves your hand until it hits the board;

Your score and the score of the rest of those playing; and

Video recordings of you making your shot. Flight Club Perth will incorporate the following positive aspects:

34

Applicant notes that Community Consultation was undertaken under original Applicant entity, and the proposed offering will remain the same as outlined to the Community Consultation recipients.



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Premises to be modelled on Flight Club in London (with premises in Chicago, Boston, Manchester and Birmingham),

State-of-the-Art technology incorporated into the offering to provide unique and safe entertainment amenity for consumers,

Located in close proximity to public transport options,

Utilising an existing, empty premises on Murray Street,

Designed to cater to local residents, corporate clients and tourism visitors,

Focus on groups socialising and team building in a safe and controlled licensed premises,

Premises will bring together both traditional darts players and new ‘social darts’ enthusiasts,

Will incorporate a commercial kitchen to provide food,

Bars and toilet amenity (including UAT) on both levels,

Lift installed to meet DDA requirements, and

Quality fit out to be undertaken. The Applicant values the feedback of local stakeholders, and accordingly we respectfully request that you provide any feedback so it can considered prior to the application being lodged with the licensing authority. Please do not hesitate to contact our office should you have any queries. We look forward to hearing from you soon. City of Perth The City of Perth generally expresses their approval of the “Use” through their planning and Environmental Health processes. The Applicant has planning approval and will apply to the City of Perth for a Section 39 certificate once the fit out has been completed. As an experienced operator of food and beverage premises, the Applicant does not foresee any complications with getting the unconditional Section 39 certificate. Perth Police Station We contacted the new Perth Police Station and were advised that the Liquor Enforcement Unit (LEU) would review the PIA in full when advertised and respond as required.

10. Section 38(4) (b) of the Act – impact on amenity Social profile of locality Local Population

10.1 Within the defined locality there were 31,138 residents recorded on census night in 2016. Of this 52.5% were male, 47.5% female. 1.07% were from Indigenous backgrounds.

10.2 The average age for the locality is 32 years in comparison to a Western Australian average age

of 36 years. 10.3 Median household income was above the national average of $1595.00 and was recorded as

$1791.60 for the locality.



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10.4 All of the demographical research (Attachment 16) indicates that there are minimal ‘at risk’ groups within the locality. Those “at risk”groups were contacted and provide an overview of the application in writing, with an invitation to provide any feedback they may have, with respect to the services that they provide.

10.5 Given the Harm Minimisation Plan, together with the Applicant’s experience in owning and

operating other licensed premises in the Perth CBD, the Applicant submits that there will be a minimal potential for any negative impact to the local population through the granting of this application, and has in place a strict harm minimisation strategy to help reduce any potential for harm to the locality.

Other relevant matters to be considered

10.6 The Applicant believes that there will be minimal, undue direct negative impact on the locality with Flight Club Perth operating under a Tavern Restricted licence, should this application be approved in the public interest.

10.7 As indicated, the venue is marketed towards creating a safe, comfortable and quality environment as well as for the provision of food and beverage facilities and function amenity.

Existing Tavern Licences within the locality 10.8 Below is a table of existing Tavern, Hotel and Nightclub Licensed premises within 500 meters

of Flight Club Perth. The Applicant has not included the premises operating under Restaurant, Small Bar, Club/Club Restricted, Special Facility, Producers, Wholesalers or Liquor Stores as their manner of trade is significantly different to that of businesses operating under the aforementioned licence types. A list of all the licensed premises in Perth and Northbridge can be found at Attachment 20 (Attachment 20 – Licensed premises in Perth and Northbridge).

10.9 The below premises have been selected as the most relevant, high-risk licensed premises, and:

Licence Ref Licence Type Premises Name Licensee Name Address

638208126015 LIQ-Tavern Market Grounds Kapinkoff Nominees Pty

Ltd

Tenancy 1 KS3 Kings Square PERTH WA

6000

638210701817 LIQ-Tavern Shy John - Yum

Cha & Brewery

Ausfood Holdings Pty

Ltd

Shop GN01 & MN01, Yagan Square

Horse Shoe Lane PERTH WA 6000

6020130998 LIQ-Tavern Outback Jacks -

Northbridge

WDR Consulting Pty Ltd 124 James St NORTHBRIDGE WA 6003

6020131426 LIQ-Tavern The William Street

Bird

O'Hanlons (WA) Pty Ltd 167 - 181 William Street NORTHBRIDGE

WA 6003

6020147935 LIQ-Tavern Universal Bar Universe Enterprises Pty

Ltd

221 William Street NORTHBRIDGE WA

6003

6380148602 LIQ-Tavern

Restricted

The Standard Perth Roe Parker Junior Pty Ltd 28 Roe St NORTHBRIDGE WA 6003

6380152570 LIQ-Tavern

Restricted

State Theatre

Centre of Western

Australia

Beaumonde Hospitality

Australia Pty Ltd

174 William Street NORTHBRIDGE WA

6003



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6020002451 LIQ-Tavern Rosie O'Grady's Pub

Punt Holdings Pty Ltd 203 James Street NORTHBRIDGE WA

6003

6070046870 LIQ-Nightclub

The Republic Night Club

Cabaret Australia Pty Ltd

66 LAKE STREET NORTHBRIDGE WA 6003


Rapture Nightclub IV Entertainment MCMXCIII Pty Ltd

78 JAMES ST NORTHBRIDGE WA 6003


Metro City D Club Pty Ltd 146 Roe Street NORTHBRIDGE WA 6003


Air Nightclub Salmon Point Holdings Pty Ltd

139 James Street NORTHBRIDGE WA 6003


Connections Night Club

Profligate Pty Ltd 81 James Street NORTHBRIDGE WA 6003


Paramount Nightclub

Deva Perth Pty Ltd 163 James Street NORTHBRIDGE WA 6003

638211874918 LIQ-Tavern Restricted

Sneaky Tony's Meat & Whiskey Pty Ltd Lot 2, 38 Roe Street NORTHBRIDGE WA 6003

638212480818 LIQ-Tavern Restricted

Barcadia Royale Hospitality Pty Ltd

12 Lake St NORTHBRIDGE WA 6003

6020001289 LIQ-Tavern Belgian Beer Cafe Westende

Australian Leisure & Hospitality Group Pty Limited

339 - 347 MURRAY STREET PERTH WA 6000

6020001651 LIQ-Tavern Downstairs at the Maj

Leyden Catering Consultants Pty Ltd

825 HAY STREET PERTH WA 6000

6020037507 LIQ-Tavern Durty Nelly's Kingrise Corporation Pty Ltd

Lots 7 and 100 397 Murray Street PERTH WA 6000

6020122151 LIQ-Tavern Tony Roma's Manitowoq Platinum Pty Ltd & JDE Roma Pty Ltd

919 Hay St PERTH WA 6000

6020122987 LIQ-Tavern The Generous Squire

Kingrise Corporation Pty Ltd

397 Murray St PERTH WA 6000

6020123647 LIQ-Tavern Gramercy Bar & Kitchen

Ilijovski Nominees Pty Ltd

Shop 10 Central Park 152-158 St Georges Tce PERTH WA 6000

6020130931 LIQ-Tavern The Painted Bird Bar and Kitchen

BDKS Pty Ltd Shop 10 93-95 William St PERTH WA 6000

6020134677 LIQ-Tavern The Flour Factory Two Bit Group Pty Ltd 16 Queen St PERTH WA 6000

6020136730 LIQ-Tavern The Terrace Lounge

On The Terrace (Perth) Pty Ltd

185 St George's Terrace PERTH WA 6000

6020140013 LIQ-Tavern Heritage Brasserie, Bar & Boardroom

Skyshine Holdings Pty Ltd

131 St Georges Tce PERTH WA 6000

6020035063 LIQ-Tavern The Brass Monkey Australian Leisure & Hospitality Group Pty Ltd

209 William Street NORTHBRIDGE WA 6003

6020128422 LIQ-Tavern Northbridge Brewing Company

Northbridge Brewing Company Pty Ltd

44 Lake St NORTHBRIDGE WA 6003

6020131426 LIQ-Tavern The William Street Bird

O'Hanlons (WA) Pty Ltd 167 - 181 William Street NORTHBRIDGE WA 6003

6010024117 LIQ-Hotel Ibis Perth HI Operations Pty Limited

334 MURRAY ST PERTH WA 6000

6010024380 LIQ-Hotel Four Points By Sheraton Perth

Bonaventure (Perth) Pty Ltd

707 Wellington Street PERTH WA 6000

6010147893 LIQ-Hotel Quay Perth H & M Capital Pty Ltd 18 THE ESPLANADE PERTH WA 6000



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6020019422 LIQ-Tavern Lalla Rookh Bar and Eating House Lalla Rookh Wine Store

Doolittle Holdings Pty Ltd

ALLENDALE SQUARE 77 ST GEORGES TCE PERTH WA 6000

6020026203 LIQ-Tavern Forrest Centre Tavern And Reception Centre

Jebecca Pty Ltd and Ernston Pty Ltd

221 St Georges Terrace PERTH WA 6000

6020043919 LIQ-Tavern Canton Bay Chinese Restaurant and Bar

Adelphi Apartments Pty Ltd

130A Mounts Bay Road PERTH WA 6000

6020101270 LIQ-Tavern Hula Bula Bar Jook Joint Pty Ltd 12 Victoria Avenue PERTH WA 6000

6020102997 LIQ-Tavern City Beer Hall Citymen Investments Pty Ltd

16 Milligan Street PERTH WA 6000

6020118886 LIQ-Tavern The George Jashan Tavern Pty Ltd 216 St Georges Tce PERTH WA 6000

6020136359 LIQ-Tavern The Sentinel Bar & Grill

Leeder & Co Pty Ltd Tenancy D Ground Floor 111 St George's Terrace PERTH WA 6000

6020136730 LIQ-Tavern Total BS & Co. Total BS and Co Pty Ltd 185 St George's Terrace PERTH WA 6000

6020140013 LIQ-Tavern The Heritage Wine Bar

Skyshine Holdings Pty Ltd

131 St Georges Terrace PERTH WA 6000

6050006015 LIQ-Hotel Restricted

Holiday Inn Perth City Centre

Legend Land Perth Pty Ltd


6050042002 LIQ-Hotel Restricted

Intercontinental Perth City Centre

IHG Hotels Management (Australia) Pty Limited




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Figure 49: 500 meter radius around the proposed premises

(Source: https://www.zeemaps.com/map?group=3637203#)

10.10 The Applicant submits that Flight Club Perth, located on Murray Street in the Citiplace Precinct, will provide a new, unique, diverse entertainment and hospitality amenity for those living, working and resorting to the Perth CBD for licensed amenity with a difference.

10.11 As demonstrated by the overwhelming support from the community (Attachment 1) there is a

consumer requirement for a diverse and quality venue to have the opportunity to patronise and enjoy the option of a non-alcoholic or an alcoholic beverage with or without food at the safe, comfortable and modern premises while enjoying the opportunity to take part in the social darts amenity available.

10.12 Pursuant to Section 41 (1) (c) of the Liquor Control Act 1988 (subject to approval) the proposed Tavern Restricted Licence would only be permitted to sell liquor providing it is consumed on the licensed premises and no takeaway packaged liquor will be permitted at any time.

https://www.zeemaps.com/map?group=3637203



91

10.13 The experienced Applicant respectfully submits there will be minimal potential for any undue

negative impact on the locality as a result of granting this application, in the public interest.

11. Section 38(4) (c) of the Act – offence, annoyance, disturbance or inconvenience

11.1 As previously stated the Applicant understands their responsibility to operate the proposed

Tavern Restricted Licence as per best practice and the Director of Liquor Licensing’s policies.

Harm Minimisation Plan

11.2 The management and staff of Flight Club Perth will ensure that their patrons’ experiences are both satisfying and memorable. Patrons and local residents will be treated with sincerity and respect and patrons will be served in a responsible, friendly and professional manner.

11.3 The management and staff will be committed to minimising liquor related harm (if any) to

people by the adoption of harm minimisation strategies. Management and staff will not serve liquor to juveniles or any person who appears to be intoxicated. “Our overall aim being to ensure and foster the health, safety and welfare of our patron’s and the public and provide protection and safeguards against liquor related harm”.

Code of Conduct for Management

11.4 The management and staff will be committed to minimising liquor related harm to people by the adoption of harm minimisation strategies. Patrons will be reminded to observe the Code of Conduct whilst at Flight Club Perth. Management and staff of Sunliner Holdings Pty Ltd are committed to:

Controlling intoxicated persons

11.5 Patrons will be encouraged to consume liquor only at a rate that allows them to stay in control. Intoxicated persons will not be served liquor and will be politely and calmly asked to leave (subject to approval). Monitoring Accompanied juveniles

11.6 Juveniles will not be served liquor at any time, nor will they be permitted to consume liquor on the licensed premises at Flight Club Perth. Unaccompanied juveniles will not be permitted to remain on the licensed premises at any time, in accordance with Section 12035 of the Act.

Resolving complaints from customers efficiently and effectively

11.7 Patrons will be encouraged to discuss complaints (if any) with the Approved Manager on duty. Care of patrons

35





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11.9 Non-alcoholic products, and free potable water will be available at all times. Staff will be trained in the responsible service of liquor practices and dispute resolution.

11.10 Disorderly or rowdy behaviour disturbs the enjoyment of others and will not be tolerated.

Responsible service of liquor 11.11 Staff will adopt the responsible promotion and service of liquor guidelines of the Director of

Liquor Licensing. 11.12 The management plan has been put in place to ensure that staff will give patrons and guests

the opportunity to enjoy themselves in a quality, friendly, hospitable and safe environment. 11.13 By complying with the House Management Policy, Code of Conduct and Management Plan

(Refer Attachment 3) the licensed venue will operate mindful of the potential for offence, annoyance or disturbance to the locality, and liquor related harm (if any) will be minimised. 1. Training

The Approved Manager will complete the required liquor licensing training course, Management of Licence Premises (MLP1) prior to the proposed premises opening.

Staff will be required to obtain their RSA qualification prior to employment at Flight Club Perth, and undergo in-house training in the responsible service of liquor before being permitted to sell or serve liquor to patrons.

Staff will be trained to deal with drunk, rowdy or disorderly and offensive patrons and their guests.

As outlined in the Licensee’s Staff RSA Handbook (Attachment 6), staff will not allow visibly intoxicated individuals to enter the premises, be served, or otherwise remain on the premises. Please find below some information provided in the Staff RSA Handbook:

RSA Legislation and Compliance The Liquor Control Act 1988 permits RSA qualified staff to sell and supply alcohol for consumption on the licensed premises, unless they have reasonable cause to refuse service to a particular patron. Refusal of service is sometimes necessary, and at other time obligatory under the liquor licensing laws in Western Australia. For example it is obligatory to; • Refuse to sell or supply liquor to someone who is intoxicated, • Not permit an intoxicated patron to consume liquor on licensed premises, • Not permit violent, quarrelsome, disorderly or indecent behaviour to take place on

licensed premises, • Not permit intoxication on licensed premises, • Refuse to sell or supply liquor to a juvenile patron (someone under the age of 18), • Refuse to permit an unaccompanied juvenile to remain on the licensed premises Dealing with Intoxicated Patrons



93

Staff will be encouraged to be alert for the signs of intoxication of patrons. In the event that a patron is found to be intoxicated, Flight Club Perth policy dealing with the safety and welfare of intoxicated patrons will be implemented. The following action will be taken. • Licensee/Approved Manager will be notified, • Non-alcoholic beverage will be offered, • No alcohol will be provided to the patron, • The safe transport arrangements of the patron will be identified (wherever possible),

i.e. telephone call to a relative, friend, taxi, UBER driver arranged, and • The police or other relevant authority will be called if the patron becomes aggressive

and/or anti-social. • Details of incident recorded in the Incident Register.

How else to determine if someone is intoxicated?

Make observations:

Does the person smell of alcohol?

How long has the person been drinking?

When did the person enter the premises?

Was the person affected by alcohol when they arrived?

What type of alcohol has been consumed?

How much alcohol have you seen the person drink?

Staff will be trained and encouraged to refer to and seek help and advice from the Approved Manager before dealing with such situations.

The training will occur within the first four weeks of starting a position and will be reviewed and updated at regular, appropriate intervals.

All training certificates will be recorded in a Training Register, as per the Director’s policy on Mandatory Training and a copy of their Certificate of Attainment will be kept onsite at Flight Club Perth at all times.

2. Responsible Service of Alcohol

Staff will:

Be appropriately RSA trained.

Only sell and serve liquor in compliance with the conditions of the Tavern Restricted License if it is approved.

Not allow promotions or incentives that encourage patrons to consume cheap or discounted liquor irresponsibly over a limited period of time.

Not allow promotions or incentives that encourage patrons to drink excessively.

Ensure that non-alcoholic drinks, such as water, are available at all times.

Actively discourage irresponsible consumption of liquor. 3. Juveniles

The staff will not permit the sale and service of liquor to a table where juveniles are seated unless the juvenile is accompanied by a responsible adult who is a parent,



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spouse or legal guardian of the juvenile or other person in loco parentis to the juvenile.

The staff will not permit the sale, service or consumption of alcoholic drinks to juveniles.

Underage Drinking will not be permitted. The following strategies are to be routinely implemented by staff when checking the ID of patrons;

11.16 A Training register will be maintained, detailing each staff member’s name and date of

training with a copy of relevant certificate(s).

12. Section 38(4) (ca) of the Act – tourism, community and cultural matters

12.1 The newest section of the Act allows Applicant’s to demonstrate how their proposed premises will benefit tourism, community and cultural organisations and strategies in the localities they are located in.

12.2 In accordance with the WA State governments efforts to overhaul and improve the WA tourism offering, the “Western Australians have a reason to celebrate as the McGowan Labor Government's new liquor licensing laws come into effect this weekend (August 18-19), ushering in significant changes to the State's hospitality landscape.



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The McGowan Government's Liquor Control Amendment Bill 2018 builds upon the revolutionary legislation which saw the growth of the small bar scene in Perth in 2007. The laws will support local businesses, create more jobs and drive a new wave of activity through the hospitality industry by reducing regulatory burden on licensees and liberalising laws to give greater choice to consumers and visitors to the State. Among the suite of changes, patrons will be able to take home partially-consumed wine from a small bar or tavern if they choose to finish it later, which currently only applies to restaurants. The Bill also includes an amendment to streamline licensing arrangements for existing, established, local licensees to cater at temporary and pop-up bars at short-term events such as micro-festivals. Other amendments to the legislation coming into effect include: Restaurants with the capacity for 120 people or less will no longer need to apply for a

separate permit to serve liquor without a meal - they will simply 'opt in' when they first apply for their licence;

Ongoing hours Extended Trading Permits (ETPs) will be valid for up to 10 years - increased from five years, cutting burden and cost for licensees;

Spirit producers will be able to trade in the same manner as wine and beer producers - authorising the sale of liquor for consumption on and off the licensed premises;

Clubs in WA will be allowed to accept genuine tourists/visitors - fees will apply to visitors; and

Discretion by the licensing authority to consider low-risk applications without having regard to the public interest assessment requirements.

Comments attributed to Premier Mark McGowan: "The new changes coming into effect this weekend strike the right balance between community health and safety while encouraging a more tourism-friendly hospitality culture. "My Government's support for the hospitality industry is evident with more than 100 new licensed venues opening this year alone. "Tourism is a key economic driver for WA and plays a vital role in our plan to diversify the State's economy and create new jobs." Comments attributed to Tourism and Racing and Gaming Minister Paul Papalia: "The passing of this legislation represents the most significant liquor reforms for the State in over a decade, and delivers on our Government's plan for jobs by supporting opportunities for business growth and driving visitation to our wonderful State.



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"A tremendous amount of work and consultation has gone into the development of this important legislation, and the result is a framework which all Western Australians can be proud of. "It is time to modernise the hospitality and tourism industries, and these laws strike a good balance between the responsible consumption of liquor together with the tourism and employment benefits of a dynamic and prosperous hospitality industry.”36

12.3 The nature of the locality makes it an ideal destination for tourism visitors. According to Western Australia Tourism, day trippers are those who travel for a round trip distance of at least 50 kilometres, are away from home for more than 4 hours and who do not spend a night away.

12.4 The number of domestic day trips state wide has been between 19 and 20 million since 2014, with this figure expected to increase in the future.37

12.5 Perth CBD has been presented as being the most popular suburb within Perth for tourist accommodation, followed by Fremantle and Scarborough. Flight Club Perth further promote an increase in visitor numbers to the precinct.38

Figure 50: Estimated Visitor Night Dispersal Perth

(Source: Committee for Perth)

12.6 The Perth Hotel Development Report 201939 states that within the Perth CBD, 16 new hotels

with 2,473 rooms have been completed since 2012:

36

https://www.mediastatements.wa.gov.au/Pages/McGowan/2018/08/Cheers-to-WA-Everyones-a-winner-under-States-new-liquor-laws.aspx 37

https://www.statista.com/statistics/828009/australia-number-of-domestic-day-trips-in-wa/ 38 https://www.committeeforperth.com.au/assets/documents/FACTBase-Bulletin-55-Sizing-Tourism-in-Western-Australia.pdf

39 https://www.tourismcouncilwa.com.au/sites/www.tourismcouncilwa.com.au/files/policy-

pdfs/Perth%20Hotel%20Development%20Report%202019.pdf



https://www.statista.com/statistics/828009/australia-number-of-domestic-day-trips-in-wa/

https://www.committeeforperth.com.au/assets/documents/FACTBase-Bulletin-55-Sizing-Tourism-in-Western-Australia.pdf

https://www.committeeforperth.com.au/assets/documents/FACTBase-Bulletin-55-Sizing-Tourism-in-Western-Australia.pdf

https://www.tourismcouncilwa.com.au/sites/www.tourismcouncilwa.com.au/files/policy-pdfs/Perth%20Hotel%20Development%20Report%202019.pdf




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Figure 51: New Perth Hotels since 2012

(Source: https://www.tourismcouncilwa.com.au/sites/www.tourismcouncilwa.com.au/files/policy-pdfs/Perth%20Hotel%20Development%20Report%202019.pdf)

12.7 3 hotels have been renovated (with an addition of 452 hotel rooms) and 8 new hotels are currently under construction40.

40

http://www.tourismcouncilwa.com.au/sites/default/files/policypdfs/TCWA0267%20Perth%20Hotel%20Development%20Report%202018.pdf

Figure 52: Existing Hotels – Renovated







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Figure 53: Hotels under Construction (At time of printing report)

12.8 The Applicant notes that at the time of submitting the application to the licensing authority,

the Ritz-Carlton, Art Series Perth (The Adnate) and the Ibis Styles Perth have all opened their doors to guests.

12.9 These new Hotel developments are being supported by the WA State Government strategy “Hotel Perth”: “THE State Government has launched an “aggressive” new tourism campaign to the rest of Australia to correct perceptions about hotel availability and price. The “Hotel Perth” campaign, across TV, print and online, will sell the city as one giant hotel, using quokkas and the new Optus Stadiums as highlights. The campaign sells Perth as an affordable place for a holiday by offering hotel deals in three categories -- under $200, under $300 and luxury ($300 and over). Tourism Minister Paul Papalia said the campaign would start on Wednesday. “Tomorrow, I’m launching this campaign to members of the travel industry in Sydney and I’ll be reinforcing the message that Perth is a quality, affordable and vibrant destination that is close to wineries, stunning beaches and a range of extraordinary natural attractions and experiences. “Hotel Perth is a great concept which will help us highlight some of the changes that have occurred across our city, including Optus Stadium and the growing bar and restaurant scene. “As well as Hotel Perth, over the coming months Tourism WA will deliver other interstate marketing initiatives including an AFL tourism campaign, promotion of regional areas such as Broome, the Kimberley, Exmouth and the Coral Coast, and a series of cooperative campaigns.””



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12.10 The amount of investment from the Hotel operators into the Perth CBD indicates the

expected increase in tourism visitors to the capital city in the near future; Flight Club Perth would provide a diverse, contemporary amenity to these tourism visitors.

13. Summary 13.1 This Public Interest Assessment submission was prepared by Hospitality Total Services (Aus)

Pty Ltd on behalf of Sunliner Holdings Pty Ltd. The Applicant submits with respect that the information contained within constitutes cogent, objective evidence for the Tavern Restricted Licence to be conditionally granted in the public interest.

13.2 The locality has experienced significant population growth with considerable commercial and

residential developments over recent years, which is forecast to continue.

13.3 Recent statistical data from Tourism WA, the Tourism Council of WA and Tourism Research Australia contained within this submission, also supports the Applicant’s contention that there is an increase in the number of tourism visitors coming to Perth, and an increase in the number of overnight stays that can be seen, and is forecast to continue into the future.

13.4 In order to support the proper development of the liquor, tourism and hospitality industry in

the locality, the Applicant believes that the granting of this application will contribute to the growth of these industries and enhance the public interest in visiting the locality with the diverse amenity of unique licensed venues such as Flight Club Perth.

13.5 Based on these PIA submissions, it is the belief of the Applicant that Flight Club Perth, operating under a Tavern Restricted Licence will have minimal undue negative or adverse impact on the amenity, rather positively complementing the amenity currently available such as the Perth Cultural Centre, WA Museum, Perth Arena and State Theatre. Adding to the amenity of the locality will draw more locals and tourists to the area increasing the visitation to the heart of the Perth CBD and activate the area during all hours.

12.5 Management and staff of the proposed premises will work to a strict code of conduct with regards to the sale and supply of alcohol at all times.

12.6 The Applicant requests with respect that the Director of Liquor Licensing consider conditionally granting this application as it is in the public interest to do so based on these extensive submissions including (but not limited to) Consumer Surveys, conditions to be accepted, extensive Community Consultation and Letters of Support.

12.7 All documentation and administrative requirements have been submitted as per Section 6841

of the Act.

41





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14. Advertising 14.1 To be completed when dates are finalised by the licensing authority for the specified period.

14.2 A Notice of Application will be dropped to residents, and businesses within a 200 meter

radius. 14.3 A Notice of Application will be mailed to schools, hospitals, hospices, aged care facilities, drug

and alcohol treatment centres, short term accommodation or refuges for young people, child care centres, churches, local government authority, local police station, which are situated in the specified locality of the proposed premises.

14.4 A Notice of Application will also be distributed to any local aboriginal community, and, where

applicable, on a Regional Department of Indigenous Affairs on or before the first day of the advertising period.

Name Address

SCHOOLS

Mercedes College Victoria Square, Perth WA 6000

St George's Anglican Grammar School

50 William St, Perth WA 6000

Highgate Primary School 147 Lincoln Street, Highgate WA 6003

Sacred Heart Primary School 40 Mary Street, Highgate WA 6003

KINDERGARTEN AND CHILD CARE

Citiplace Child Care Centre 16/378 Wellington St, Perth WA 6000

Buggles Child Care Brookfield Place 125 St Georges Terrace Perth WA 6000

Museum Street Child Care 1 Museum St, Perth WA 6000

Highgate Primary School OSHC 147 Lincoln St, Highgate WA 6003

Buttercups Childcare Pty Ltd 156 - 158 Aberdeen St Northbridge WA 6003

Sacred Heart Primary School OSHC 40 Mary St, Highgate WA 6003

The Learning Sanctuary Kings Square KS3/10 Telethon Avenue, Perth WA 6000

Nido Early School – QV1

250 St Georges Terrace QV1 Building - Upper Level, East, Perth WA 6000

HOSPITALS AND HEALTH FACILITIES

Central City Medical Centre 14/378 Wellington St, Perth WA 6000

Northbridge Medical Centre 154 Newscastle St, Perth WA 6000

Royal Perth Hospital 197 Wellington St, Perth WA 6000



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The Mount Hospital 150 Mounts Bay Road, Perth WA 6000

Perth Medical Centre 713 Hay St, Perth WA 6000

Perth Clinic 29 Havelock St, West Perth WA 6005

Perth Eye Hospital 42 Ord St, West Perth WA 6005

HeartCare Western Australia 3/140 Mounts Bay Rd, Perth WA 6000

Northbridge Medical Centre 154 Newcastle St, Perth WA 6000

Womens Health and Family Services 227 Newcastle St, Northbridge WA 6003

CBD West Medical Centre & Corporate Health 1/847 Hay St, Perth WA 6000

Sexual Health Clinic Ainslie House, Royal Perth Hospital, 48 Murray St, Perth WA 6000

AGED CARE

Bethanie On Pier 3/202 Pier St, Perth WA 6000

Chung Wah Community and Aged Care 1/98 Lake St, Northbridge WA 6003

DRUG AND ALCOHOL TREATMENT CENTRES

Centre for Clinical Interventions 223 James St, Northbridge WA 6003

Cynerian House 318 Fitzgerald St, Northbridge WA 6865

Palmerston Association 134 Palmerston St, Perth WA 6000

YouthLink 223 James St, Northbridge WA 6003

Centrecare/One life 456 Hay St Perth WA 6000

WA Substance Users’ Association Inc 519 Murray St, Perth WA 6000

Aboriginal Alcohol and Drug Service 211 Royal Street, East Perth WA 6004

Nyoongar Outreach 35-37 Gladstone Street, East Perth WA 6004

CHURCHES AND PLACES OF WORSHIP

Wesley Church 75 William St, Perth WA 6000

Saint Mary’s Cathedral 17 Victoria Square, Perth WA 6000

All Nations Presbyterian Church 2/82 Beaufort St, Perth WA 6000

St George’s Cathedral 38 St Georges Terrace, Perth WA 6000

Greek Orthodox Church of Sts Constantine and Helen 20 Parker St, Northbridge WA 6003

St Brigid’s Church 69 Fitzgerald St, Northridge WA 6003

Perth Baptist Church 10 James St Perth WA 6000

Perth Uniting Church 97 William St, Perth WA 6000

St John’s Lutheran Church Centre 16 Aberdeen St, Perth WA 6000

Greek Orthodox Church of Sts Constantine and Helen Francis St & Parker Street, Northbridge WA 6003



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15. Attachments

1. 70 Consumer Surveys

2. Letters of Support 3. Harm Minimisation Plan 4. Tourism Council WA Attractions for Perth 5. Proposed Food and Beverage menu 6. Staff Training Handbook 7. Taste 2020 8. International Visitors in Australia from Tourism Research Australia 9. Hotel Perth News Article

Trinity Uniting Church

72 St Georges Terrace, Perth WA 6000

Greek Orthodox Church of Evangelists 57 Carr St, West Perth WA 6005

ST Sava Serbian Orthodox Church 31 Smith St, Highgate WA 6003

Saint Alban's Anglican Church

423 Beaufort St, Highgate WA 6003

All Nations Presbyterian Church 2/82 Beaufort St, Perth WA 6000

Perth Mosque 427 William St, Perth WA 6000

Anglican Church – Diocese of Perth Church House, 3 Pier St, Perth WA 6000

Indonesian Family Church 3/45 Murray St, Perth WA 6000

Aflame Community Church 5 Aberdeen St, Perth WA 6000

City Church of Christ Perth 23/7 Aberdeen St, Perth WA 6000

Sonlife Church 8 Cleaver St, West Perth WA 6005

Greek Orthodox Church of Evangelists 57 Carr St, West Perth WA 6005

St John’s Lutheran Church Center 16 Aberdeen St, Perth WA 6000

SHORT TERM REFUGE ACCOMMODATION

The Tranby Centre Unit 6/5 Aberdeen Street, East Perth WA 6004

The Beacon – Salvation Army Aberdeen Street & Nash Street, Perth WA 6000

Kambarang Place Aboriginal Women's Refuge 14-20 Lane Street, Highgate WA 6003

St Bartholomew's House Inc 7 Lime St, East Perth WA 6004

LOCAL GOVERNMENT AUTHORITY

City of Perth 27 St George’s Terrace, Perth WA 6000

LOCAL POLICE

Perth Police 2 Fitzgerald Street, Northbridge WA 6003

REGIONAL OFFICE OF THE DEPARTMENT OF INDIGENOUS AFFAIRS

Department of Indigenous Affairs 151 Royal St, East Perth WA 6004



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10. City of Perth SafeCity Strategy 11. Tourism Satellite Account 12. Perth Entertainment Precincts Report 13. Preventing Violence – The State Community Violence Prevention Strategy 14. Designing Out Crime 15. Drug and Alcohol Office Interagency Strategic Framework 2011 16. Australian Bureau of Statistics 2016 Census Data 17. Tourism Forecasts 2017 18. Alcohol-related Hospitalisations Perth (C) Inner and Remainder 19. WA Drug and Alcohol Strategy 2005-2009 20. Licensed Premises in the locality

16. Figures Figure 1: Population growth forecast for the City of Perth

Figure 2: Sample of the darts amenity to be available at Flight Club Perth

Figure 3: Concept images for the premises – to be modelled on existing Flight Club venues

Figure 4: 383 Murray Street Perth (ex Main Peak Store) Figure 5: Exterior of Flight Club Birmingham

Figure 6: An "oche" from Flight Club in London

Figure 7: Flight Club logo

Figure 8: Ground Floor layout plan

Figure 9: First Floor layout plan

Figure 10: Awards for the Flight Club premises in London


Figure 12: Existing Flight Club premises

Figure 13: Sample of food available at Flight Club venues

Figure 14: Excerpt from Tourism Research Australia

Figure 15: Holey Moley Northbridge

Figure 16: 2km radius surrounding Flight Club

Figure 17: December events at Yagan Square

Figure 18: Events at Elizabeth Quay this December

Figure 19: Information relating to the new OPTUS Stadium

Figure 20: Events at OPTUS Stadium December 2019

Figure 21: Map showing Perth arts, culture and entertainment amenity

Figure 22: QT Perth Rooftop Bar

Figure 23: The Tribe Hotel Perth

Figure 24: The Westin Perth

Figure 25: Alex Hotel, Northbridge

Figure 26: DoubleTree by Hilton, Northbridge

Figure 27: Ritz-Carlton hotel, Elizabeth Quay

Figure 28: Quay Perth Hotel Figure 29: The Adnate Hotel Figure 30: IBIS Styles Hotel

Flight%20Club%20-%20DRAFT%20PIA.doc#_Toc43295721




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Figure 31: local jobs in the City of Perth

Figure 32: Perth CBD - workers place of residence

Figure 33: City of Perth forecast residential development

Figure 34: City of Perth Population forecast

Figure 35: City of Perth parking amenity

Figure 36: Parking options by Wilson Parking in the locality

Figure 37: Excerpt from Tourism WA website

Figure 38: Latest Tourism Visitor Statistics for WA

Figure 39: Economic contribution to Tourism

Figure 40: Industry comparisons of GVA and employment

Figure 41: Economic Snapshot of Perth CBD

Figure 42: Information sources

Figure 43: “at risk” groups

Figure 44: Forecast Resident Population City of Perth

Figure 45: Annual comparison for the defined locality

Figure 46: Comparison of the defined locality and WA

Figure 47: Excerpt from the Victoria Royal Commission into family and Domestic Violence

Figure 48: Alcohol-related hospitalisations Perth (C) Inner and Remainder

Figure 49: 500 meter radius around the proposed premises

Figure 50: Estimated Visitor Night Dispersal Perth

Figure 51: New Perth Hotels since 2012

Figure 52: Existing Hotels – Renovated

Figure 53: Hotels under Construction (At time of printing report)

