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Preparing a Poster about your Research for Scientific Conferences "
Jennie Dorman, Ph.D."UCSF Office of Career and Professional Development!
August 29, 2014!
Benefits to poster presenters "
➤ Feedback on works in progress!➤ Develops communication skills!➤ Boosts confidence!➤ Builds networks & contacts!➤ May even help you find a job!
!Adapted from Wagener, “Creating and Presenting Dynamic Posters”!
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
A word about today’s format…!
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
Challenges of environment"
Credit: Heather Brubaker!
6!
Poster Session Audiences "
➤ Have little time !
➤ Need to choose posters!
➤ Have professional interests!
➤ Are open to excitement! !
Photo credit: Flickr creative commons user euthman!
What makes you stop?!
Adapted from CAIN Project, Poster Design 1.!
Manuscripts vs. Posters"
Manuscripts:!➤ Show lots of data, detail!➤ Read slowly!➤ Extensive text!➤ Visuals mostly in results!➤ Extensive references!
Posters:!➤ Highly selective!➤ Seen quickly!!➤ Less text!➤ Visuals throughout!➤ Select references!
8
Qualities of a successful poster presentation"
Poster:!● Focused!● Engaging!● Clear!● Many graphics, little text!!
Presenter:!● Friendly, enthusiastic, clear!● Adapts to interests of the visitor(s)"
2010 winners"
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
1. Dimensions!2. Mounting !3. Getting it printed!4. Extras: tables or electricity?!!
Poster Production: Nuts & Bolts"
Dimensions"➤ Check before you design!!➤ For RCED (Dentistry),!! Max = 3’ wide x 6’high!
➤ Use the space!!
Mounting"Tacks?!Velcro!Easels? (need hard backing)!
3. Getting it printed!On campus: UCSF’s Documents, Media, Mail"
http://campuslifeservices.ucsf.edu/documentsmail/dm_services/posters/!415-502-6438 or [email protected]!415-502-4524 or [email protected]!
!Scout:"• Acceptable file formats?!• Submission deadline?!• Ask for a proof and or a test strip!• Useful tips: http://www.postersession.com/poster-setup.php!
4. Extras: tables or electricity?!!
Poster Production: Nuts & Bolts"
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
18
Planning the Layout"
Use this space for the title!
Use this space for less important information!
Best reading level!
Briscoe, M. H. Preparing Scientific Illustrations.!
19!
Arrange Chunks into Path for Eyes"
Title & Authors
Adapted from CAIN Project, Poster Design 1.!
20
Sample layout"
Introduction: Result 1: Transformed primary ameloblasts maintain ameloblast morphology
Figure1: Morphology of primary and transformed ameloblasts
Methodology, key features, brief conclusion.!
Result 2: Transformed primary ameloblasts express ameloblast markers
Figure 2: PCR analysis
Figure 3: Western blots and immunohistochemistry
Methodology, key features, brief conclusion.!
Methodology, key features, brief conclusion.!
Conclusion:
References:
Acknowledge-ments:
Establishment of Growth Enhanced Human Ameloblast Lineage Cell Line MARIE CURIE, JAMES WATSON AND MICHAEL J. BISHOP
Department of Very Good Science, Excellent University, Smartville, CA !
Objectives:
Methods: Primary ameloblast lineage cells were isolated from 18-23 week old human fetal tooth buds after approval by the UCSF committee of human research, and grown in KGM-2 serum-free medium. Passage 1 primary ameloblast lineage cells were transfected with pSV ori vector (contains Large-T antigen). Single colonies of transfected primary ameloblast lineage cells were cultured and expanded to passage 12, upon which they were characterized using RT-PCR, Western blot analysis, and immunohistochemical staining.
printed by
www.postersession.com
TITLE OF STUDY XXXXX XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX
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PEOPLE WHO DID THE STUDYCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCCC UNIVERSITIES AND HOSPITALS THEY ARE AFFILIATED WITH
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We hope you find this template useful! This one is set up to yield a 36x60 vertical poster when printed at 200%. We�ve put in the headings we usually see in these posters, you can copy and paste and change to your hearts content! We�ve left our text in red so you�ll know what text you have brought in, and be sure to get rid of anything we put in. We suggest you use black text against a light background so that it is easy to read. Background color can be changed in format-background-drop down color menu. The boxes around the text will automatically fit the text you type, and if you click on the text, you can use the little handles that appear to stretch or squeeze the text boxes to whatever size you want. You can simply delete the lines by going to format-colors and lines and selecting no line. The dotted lines through the center of the piece will not print, they are for alignment. You can move them around by clicking and holding them, and a little box will tell you where they are on the page. Use them to get your pictures or text boxes aligned together. We suggest you not use semi-transparent fills, which can be troublesome in printing. How to bring things in from Excel and Word Excel- select the chart, hit edit-copy, and then edit-paste into PowerPoint. The chart can then be stretched to fit as required. If you need to edit parts of the chart, it can be ungrouped. Watch out for scientific symbols used in imported charts, which PowerPoint will not recognize as a used font unless you used it elsewhere on the poster, and may print improperly if we don�t have the font installed on our system. It is best to stick with Arial, Times New Roman, and Symbol to avoid font problems. Word- select the text to be brought into PowerPoint, hit edit-copy, then edit-paste the text into a new or existing text block. This text is editable. You can change the size, color, etc. in format-text. We suggest you not put shadows on smaller text. Charts and tables that come in funny, or look bad when you try to resize them, can often be fixed by re-pasting them using paste special as an enhanced metafile. Scans We need images to be 72 to100 dpi in their final size, or use a rule of thumb of 2 to 4 megabytes of uncompressed .tif file per square foot of image. For instance, a 3x5 photo that will be 6x10 in size on the final poster should be scanned at 200 dpi. We prefer that you import tif or jpg images into PowerPoint. Look at your picture at 200 % size to be sure it will look OK when printed. If you are designing your poster on a PC and using digital pictures generated on a Mac, be sure to convert them to tif or jpg before bringing them into PowerPoint. PICT files will display but not print. Preview: To see your poster in actual size, go to view-zoom-100%. This is a good way to be sure your pictures are going to look OK. Feedback: If you have comments about how this template worked for you, email to [email protected]. We listen! Call us at 800-590-7850 if we can help in any way!
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CHART or PICTURE
CHART or PICTURE
CHART or PICTURE
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CHART or PICTURE
CHART or PICTURE
LOGO LOGO
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BACKGROUND
PURPOSE AND HYPOTHESIS
MATERIALS AND METHODS
RESULTS
CONCLUSIONS
BIBLIOGRAPHY
22
Poster templates
http://www.library.ucsf.edu/help/postersupport!
http://www.sacs.ucsf.edu/Documentation/PosterPrinterPowerPoint.html!
UCSF logo for download: http://www.ucsf.edu/about/identity/graphics!
!
http://www.postersession.com/poster-templates.php!
http://www.posterpresentations.com/html/free_poster_templates.html!
!
!
23
Sections of the Poster""
q Introduction"1. What is the background for your research? !
ü What is known and not known about the subject?!2. What is your hypothesis or research objective? !
ü Why is it interesting or important? (Relevance)!q Methods"
!3. What methods did you use?!q Results"
4. What did you do? What did you observe? !q Conclusion"
"5. What can you conclude? !ü Were results expected or surprising? Was question answered?!ü Theoretical implications? Practical applications?!
q Future Directions (optional)!q References (highly selective)!q Acknowledgements "
24!
Less is more"
➤ Pick out 2 to 5 pieces of info critical for your story!➤ Rank the info: MUST / Good / nice!
● Include the MUST !● Add some Good!● Save “nice” details for discussion or handout!
➤ Find visual or pictorial equivalents!!
Adapted from the CAIN Project, Poster Design 1!
25
Find visual equivalents"
Introduction: Result 1: Transformed primary ameloblasts maintain ameloblast morphology
Figure1: Morphology of primary and transformed ameloblasts
Methodology, key features, brief conclusion.!
Result 2: Transformed primary ameloblasts express ameloblast markers
Figure 2: PCR analysis
Figure 3: Western blots and immunohistochemistry
Methodology, key features, brief conclusion.!
Methodology, key features, brief conclusion.!
Conclusion:
References:
Acknowledge-ments:
Establishment of Growth Enhanced Human Ameloblast Lineage Cell Line MARIE CURIE, JAMES WATSON AND MICHAEL J. BISHOP
Department of Very Good Science, Excellent University, Brightpeopleville, CA !
Objectives:
Methods: Primary ameloblast lineage cells were isolated from 18-23 week old human fetal tooth buds after approval by the UCSF committee of human research, and grown in KGM-2 serum-free medium. Passage 1 primary ameloblast lineage cells were transfected with pSV ori vector (contains Large-T antigen). Single colonies of transfected primary ameloblast lineage cells were cultured and expanded to passage 12, upon which they were characterized using RT-PCR, Western blot analysis, and immunohistochemical staining.
26
Methods: Primary ameloblast lineage cells were isolated from 18-23 week old human fetal tooth buds after approval by the UCSF committee of human research, and grown in KGM-2 serum-free medium. Passage 1 primary ameloblast lineage cells were transfected with pSV ori vector (contains Large-T antigen). Single colonies of transfected primary ameloblast lineage cells were cultured and expanded to passage 12, upon which they were characterized using RT-PCR, Western blot analysis, and immunohistochemical staining.
Experimental design:
SV40 T Ag"
X 12!PCR!
Western blot!
Immunohistochemistry!
Visual equivalents"
27
Visual equivalents"
Methods: Primary ameloblast lineage cells were isolated from 18-23 week old human fetal tooth buds after approval by the UCSF committee of human research, and grown in KGM-2 serum-free medium. Passage 1 primary ameloblast lineage cells were transfected with pSV ori vector (contains Large-T antigen). Single colonies of transfected primary ameloblast lineage cells were cultured and expanded to passage 12, upon which they were characterized using RT-PCR, Western blot analysis, and immunohistochemical staining.
Experimental design:
SV40 T Ag"
X 12!PCR!
Western blot!
Immuno-histochemistry!
28
Visual equivalents"
Introduction: Result 1: Transformed primary ameloblasts maintain ameloblast morphology
Figure1: Morphology of primary and transformed ameloblasts
Methodology, key features, brief conclusion.!
Result 2: Transformed primary ameloblasts express ameloblast markers
Figure 2: PCR analysis
Figure 3: Western blots and immunohistochemistry
Methodology, key features, brief conclusion.!
Methodology, key features, brief conclusion.!
Conclusion:
References:
Acknowledge-ments:
Establishment of Growth Enhanced Human Ameloblast Lineage Cell Line MARIE CURIE, JAMES WATSON AND MICHAEL J. BISHOP
Department of Very Good Science, Excellent University, Brightpeopleville, CA !
Objectives:
Experimental design:
SV40 T Ag"
PCR!
Western blot!
Immunohisto-chemistry!
29!
Visuals orient viewer "
In time:!➤ Timelines!➤ Sequenced schematics!
In space: !• Relationship of parts & whole!• Tip: Keep orientation the same!
32
Exercise#1: Map your poster"
Introduction: Result 1: Transformed primary ameloblasts maintain ameloblast morphology
Figure1: Morphology of primary and transformed ameloblasts
Methodology, key features, brief conclusion.!
Result 2: Transformed primary ameloblasts express ameloblast markers
Figure 2: PCR analysis
Figure 3: Western blots and immunohistochemistry
Methodology, key features, brief conclusion.!
Methodology, key features, brief conclusion.!
Conclusion:
References:
Acknowledge-ments:
Establishment of Growth Enhanced Human Ameloblast Lineage Cell Line MARIE CURIE, JAMES WATSON AND MICHAEL J. BISHOP
Department of Very Good Science, Excellent University, Brightpeopleville, CA !
Objectives:
Experimental design:
SV40 T Ag"
PCR!
Western blot!
Immunohisto-chemistry!
Efficiency Tip: Sketch rough map before you get on computer!
Briscoe, M. H. Preparing Scientific Illustrations.!
!➤ Jot down components you could include!➤ For each component, can you think of a
visual equivalent?!➤ Note the components you have & need.!
Exercise #1 Make a rough map of your poster"
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
36!
Design principles --> Visual efficiency"
!➤ Make it easy for viewers!
➤ clarity at a glance!
38!
Size is significant"
1. Needs to be legible from a distance!2. Size expresses relative importance!3. Larger size engages & draws attention!!
Blank space directs gaze "
CAIN Project, Poster Design 1!
Visuals vs. Text vs. Blank space"
%! %! %!
Rule of thumb:"
41!
42!
Visual efficiency: bullet points"
The ideal anesthetic should quickly make the patient unconscious but allow a quick return to consciousness, have few side effects, and be safe to handle.!
➤ Ideal anesthetics:"● Quick sedation"● Quick recovery"● Few side effects"● Safe to handle!
CAIN Project, Poster Design 1!
Use numbers & symbols"
1. Nine ! ! !9!
2. Maximum dimensions should be no more than 4 feet tall by 8 feet wide.!
!!!!Max = 4’ tall x 8’ wide!
!
Visual efficiency: natural line breaks"
Teeth screened for potential occlusal lesions using Near Infrared Imaging!!!
Teeth screened for potential occlusal !lesions using Near Infrared Imaging!
Screening teeth for occlusal lesions !using Near Infrared Imaging (NIR)!!!
45!
Use Design Principles"
➤ PAIR related items!➤ ALIGN items meaningfully !
u SUBORDINATE to show relationships!
➤ CONTRAST items to show difference!➤ REPEAT elements for coherence!
46
Use Color Strategically
➤ A colored background can unify your poster!
➤ Use more intense colors for emphasis!
47
Use Color Strategically"
Introduction: Result 1: Transformed primary ameloblasts maintain ameloblast morphology
Figure1: Morphology of primary and transformed ameloblalasts
Methodology, key features, brief conclusion.!
Result 2: Transformed primary ameloblasts express ameloblast markers
Figure 2: PCR analysis
Figure 3: Western blots and immunohistochemistry
Methodology, key features, brief conclusion.!
Methodology, key features, brief conclusion.!
Conclusion:
References:
Acknowledge-ments:
Establishment of Growth Enhanced Human Ameloblast Lineage Cell Line MARIE CURIE, JAMES WATSON AND MICHAEL J. BISHOP
Department of Very Good Science, Excellent University, Brightpeopleville, CA !
Objectives:
Experimental design:
SV40 T Ag"
PCR!
Western blot!
Immunohisto-chemistry!
48
Use Color Strategically"
Introduction: Result 1: Transformed primary ameloblasts maintain ameloblast morphology
Figure1: Morphology of primary and transformed ameloblalasts
Methodology, key features, brief conclusion.!
Result 2: Transformed primary ameloblasts express ameloblast markers
Figure 2: PCR analysis
Figure 3: Western blots and immunohistochemistry
Methodology, key features, brief conclusion.!
Methodology, key features, brief conclusion.!
Conclusion:
References:
Acknowledge-ments:
Establishment of Growth Enhanced Human Ameloblast Lineage Cell Line MARIE CURIE, JAMES WATSON AND MICHAEL J. BISHOP
Department of Very Good Science, Excellent University, Brightpeopleville, CA !
Objectives:
Experimental design:
SV40 T Ag"
PCR!
Western blot!
Immunohisto-chemistry!
49
Experimental design:
SV40 T Ag"
X 12!PCR!
Western blot!
Immunohistochemistry!
Experimental design:
SV40 T Ag"
X 12!PCR"
Western blot!
Immunohistochemistry!
50
Use Color Strategically
➤ A colored background can unify your poster!
➤ Use more intense colors for emphasis!
➤ Color can enhance the hues or contrast of photographs!● Use a light background with darker photos; a dark background with
lighter photos!● Use a neutral background (gray) to emphasize color in photos; a
white background to reduce the impact of colored photos.! !From: http://people.eku.edu/ritchisong/RITCHISO//posterpres.html!!
➤ Design for color-blind colleagues!
1. "Cannot distinguish certain colors."
Three problems that color blind people suffer:"!
"3. "Difficulty seeing emphasized parts.
E.g., Dark red characters in black text. ""
Non color blinds"Color blinds"
2. "Fail to see some objects. Dark red or magenta symbols and thin lines !over black or dark blue background."
Source: Masataka Okabe and Kei Ito, http://jfly.iam.u-tokyo.ac.jp/color/!
Graphs Legible to Colorblind People"1. Make lines thicker, symbols larger."2. Use various types of lines and symbols."3. Avoid separate keys. Label within the drawings. !
Good!"Bad!"
Masataka Okabe and Kei Ito, http://jfly.iam.u-tokyo.ac.jp/color/"
red-green double staining"
magenta-green double staining!
Red-green contrast is hard to see"
Masataka Okabe and Kei Ito, http://jfly.iam.u-tokyo.ac.jp/color/"
Exercise #2 Critique visual design of poster draft"
In small groups, evaluate one chunk of the poster shown on the handout.!!Consider both pros & cons of the design.!!Be prepared to discuss your findings with the full group.!!
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
56!
Verbal Presentation"
➤ Be a tour guide !➤ Imagine viewer’s perspective!➤ Have a preferred starting point, !
but adapt!!➤ Invite questions and discussion!
!
Adapted from CAIN Project, Poster Design 1!
57!
Poster Talks Are Not “Speeches”"
➤ Audience changes, plan several versions!● 30-second to 4 minutes!
➤ Bring newcomers into the discussion !
➤ Use welcoming body language!
!
58!
Communicate with Confidence"
➤ Talk to audience, not poster!
➤ Stand straight, chin up!
➤ Integrate gestures!
➤ Use voice to communicate enthusiasm!
CAIN Project, Poster Design 1!
“Remember that it is NOT the number of people !
who come to your poster !
but the quality of interactions with them !
that determines it’s success.” !-- Anholt, Dazzle ‘Em with Style!
Goal: Effective Information Design"
1. Challenges of Poster Session Environment!2. Production Nuts & Bolts!3. Map Out Your Story!4. Use Design Principles for Visual Efficiency!5. Verbal Presentation!
Next steps…!
Next steps!"1. Get input from your lab!2. Dentistry poster clinics: Sept. 16th, 17th & 18th,12-2 pm!
3. Present @ UCSF meetings:!þ Dentistry RCED = October 16!þ CTSI’s Scholarly Research Festival “ePosterpalooza” !
!(May 2015) = Feb deadline!
4. Present @ national meetings:!þ AADR General Mtg (March) = October 7 deadline!þ Western Institute of Nursing Research (April) = Oct 15 deadline!
Criteria for RCED Poster Award"
!
62
1. Originality and design of the investigation!2. Quality of data produced!3. Suitability of methods of analysis used!4. Scientific value of the work!5. Demonstrated mastery of the subject!6. Ability to respond appropriately to questions!7. Ability to express the logical next steps based on findings!8. 4-minute explanation:!
Clarity, quality of the data, and presenters’ overall knowledge!
References:"Anholt, R. 2005. Dazzle ‘Em with style: the art of oral scientific presentation. Elsevier Academic Press. London, England.!!Briscoe, M. H. 1996. Preparing scientific illustrations: A guide to better posters, presentations, and publications. Springer-Verlag, Inc. New York, NY.!!Project, CAIN. (2008, June 10). Poster Design I. Retrieved 8/25/10 from the Connexions Web site: http://cnx.org/content/m16548/1.1/!!Project, CAIN. (2008, June 10). SmartWhistle Poster Draft from Bioengineering’s Capstone Design Course. Retrieved 8/25/10 from the Connexions Web site: http://cnx.org/content/m16594/1.1/!!Okabe, M. and Ito, K. How to make presentations and figures that are friendly to colorblind people. Presentation retreived 9/9/11 from http://jfly.iam.u-tokyo.ac.jp/color/!!Wagener, B. Creating and presenting dynamic posters. Talk given 6/28/10 at the NIH, Office of Intramural Training and Education. Retrieved 8/25/10 from https://www.training.nih.gov/events/view/_2/135/Creating_and_Presenting_Dynamic_Posters!
!With thanks to Françoise Chanut for sharing materials.
