Presentation IACCM Final

8/9/2019 Presentation IACCM Final

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Revisiting managementEducation: developing aninternational MBA at a

leading Thai businessschool

IACCM Conference 22nd - 25th June 2010

Asst.Prof.Nirundon Tapachai,Kasetsart University, Bangkok, Thailand
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Outline

MBA education in South East Asia

KIMBA approach

What works and not works fromWestern MBA programs in Thailand


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MBA and Business Education in

South East Asia

All ASEAN countries have MBA programs

Although American Model was firstlyadopted, but MBA model fromEurope, Australia, and Japan are nowaccepted

Most common segment R-MBA, Y-

MBA, EX-MBA, MBA for Professionalgroups

Duration is various, ranging from 1-2 years


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MBA and Business Education in SouthEast Asia

Degree Offered for Management Education inMaster Level

MBA dominated

Alternatives M.Sc., M.A.

Master in specialized areas e.g.Management, Accounting, Finance etc.

International MBA is a niche but growing market

International collaborations through studentexchange program and Double degrees

are widely practiced in SEA


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cont

Major partners are fromUSA, UK, Australia, and someEuropean countries

Combined Degree e.g. MBA JurisDoctor can be found

Curriculum Framework Core Course

Specialized Course

Elective Course

Thesis, ISP, individual/group project, seminar, etc.


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Evolution of MBA in SEA

Traditional MBA - focused on businessfunctions e.g. MBA focusing onManagement, Marketing, Finance, MIS,

Logistics, Technology Management etc. MBA focusing on Industries MBA

focusing on SME, Aviation Management,Hospitality & Tourism, Industry

Management, HealthCare, Halal Productetc.

MBA in Regional Business MBA focusing

on ASEAN Business & Management


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MBA in Thailand

First MBA started in 1966

More than 60 universities and collegesoffer more than 150 MBA or equivalent

Programs

More than 5,000 MBA graduates eachyear


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Kasetsart International MBA Program(KIMBA) approach


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1996

2 years

General Management and

ASEAN Business and Management

English

Year of Foundation

Length of Study

Focus

KIMBA OverviewKIMBA is one of 9 Master Programs of Faculty of Business Administration

Language

Interview, academic performance, workexperience, motivation, reference, overseas

Experience, English Proficiency. GMAT is notrequired


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Student Profiles

33 %Business Administration

29 %Applied Science

3 %Science

35 %Social Science

Students classified by academic background


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Student Profiles

71%24-28 years

20%29-33 years

5%34-38 years

4%>39 years

students classified by Age


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Student Profiles

58%Administration

21%Science & manufacturing

19%sale&marketing

3%Law

Students claasified by profession


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Student Profiles

Female62%

Male38%

Students classified by gender


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International Students

Full time students

Chinese

Japanese

Korean

Laos

Ethiopian

Exchange Students (15-20 students ayear)

French, Austrian, Czech, Slovak, Swedish,Finish


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Our Professors

30 % Local Professors

70 % Overseas Professors Bring incultural knowledge

Europe e.g. Czech Rep, UK, Greece,Sweden, Austria, Belgium, Italy etc.

North America USA., Canada

Asia Singapore, Japan, China, Taiwan Australia

Middle-East - Oman


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KIMBA Curriculum

44 Credits (minimum)

Courses ISP (6 credits)ComprehensiveExam

Preliminarycourses

Corecompulsory

Major Courses

Seminar I andII

Fact finding skill

AppliedResearch

to solve theirbusiness and

managementproblems

Oral

8 Subjects

5 Coresubjects

2 major

subjects

1 StrategicManagementsubject


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Design and Management ofKIMBA - Student Focus

Appreciation of the facts

Increasing in competition definition ofInternational MBA

Working students-> evening/weekend class,meal & materials provided, flexible operationetc. to get rid of limiting factors of learning

Different in learning capabilities-> English

coaching & mentoring service andpreliminary courses provided


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Different in international experience

> various international activities provided

e.g. exchange student , visiting student,technical visit, conference attendance, etc.

Different in management knowledge &skills -> courses, teaching & learning

approaches, Independent study project,seminar project, oral comprehensive exam

Different in ethics and morality >

approaches to mind development Students need fun and relationship >

social activities provided


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KIMBA Philosophy

Education : courses thru differentMethods plus

comprehensive exam

Experience : Technical visit, Conference,Exchange student, visiting student,

Seminar project,

Entertainment (Enjoyment) : Welcomeand Farewell ceremony, Xmas party,

Car rally etc.

KIMBA Philosophy3 Es


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KIMBA evolution

American Style MBA

More International

Activities Integrated

More International

Asian/ASEANincluded


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What works and not works from WesternMBA programs in Thailand


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Things that work

Global knowledge

Global way of analysis approach


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Things that not work

Some teaching/learning approaches ,forinstance, case based approach doesnot match well with local students

learning style Western theories and concepts are

sometimes are sometimes hardy to

apply and not compatible with localculture/world view

Local context and wisdom are ignored

go


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Preliminary course

Accounting

Math & Statistic

Academic Communication Skill

Understanding Economics and FinancialManagement through New GraphicalAnalysis Approach

Managerial Style in Globalization Era

Back


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Core Compulsory (24 credits)

110513 Advanced Managerial Economics130521 Advanced Managerial Accounting131531 Financial Management132511 Organization and Management

132519 Business Policy132535 Quantitative Analysis in Business133511 Advanced Operation Management134511 Advanced Marketing Management

Back


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Understanding Economics and Financial Management

through New Graphical Analysis Approach

Back


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Seminar I

Back


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Seminar II

Back


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Technical Visit

Back


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Social Activities

Back


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Oral Comprehensive Exam

Back


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Documents

Presentation IACCM Final