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Presentation template
• This is a template for your presentation to physicians.
• We want to support you in presenting yourself and your specialized knowledge to physicians.
• The following presentation slides should give you an idea and make it easier for you to prepare yourself.
• Please feel free to copy the slides, fill in with updated information, your logo etc.
18.04.23 Slide 1
Hearing care or Care of your patient‘s hearing
• Presentation for [Dr. X. Ray]
18.04.23 Slide 2PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy
About us
• Presenter’s name
• Title
• Hearing center name
• Your professional biography
• Your special achievements
• Part of a group or chain
18.04.23 Slide 3
Objectives for today
• Review hearing and hearing loss
• Describe the challenges and opportunities in treating hearing loss
• Introduce [hearing center name]
18.04.23 Slide 4
How we hear
Reasons for hearing loss
Outer ear:
•Cerumen, infections, perforations
Middle ear:
•Infections, fluid, otosclerosis, tumors
Inner ear:
•Aging, noise exposure, toxic medication, injuries, tumors
18.04.23 Slide 5
Hearing loss in practice
Hearing loss > 40 dB is considered disabling by the WHO (World Health Organization)
18.04.23 Slide 6
Levels of sound (in dB HL)
18.04.23 Slide 7
How loud is too loud?
dB HL
80
5
120
160
40
100
130
Home Interior
Motorcycle
Ambulance
Rocket Launch
Airplane/Jetplane
Alarm Clock
Wristwatch
High Risk
Risk
No Risk No Risk
1 hours
Risk of Immediate Damage
Risk of Immediate Damage
Risk of Immediate Damage
8 hours
No Risk
Typical warning signs of hearing loss
• Problems hearing speech in the presence of background noise
• Others find the affected person speaks too loudly
• Other people appear to mumble
• Difficulty hearing from a distance
• Family or neighbour complains that radio or TV is played too loudly
• Difficulty understanding soft speech or female and children’s voices
• Often having to ask people to repeat themselves
• Inability to hear common sounds in the household, such as a clock, water-tap dripping, etc.
18.04.23 Slide 8
Prevalence
Worldwide
>360 million people including 32 million children have a disabling hearing loss (>40 dB)
•This is 5% of the global population
•1 in 3 people over 65 years suffer from hearing loss
In the USA
•1 in 6 baby boomers (41–59 yrs) have hearing problems
•1 in 14 generation X-ers (29–40) already have hearing loss
•80% of adults >60 years with hearing loss are neither diagnosed nor treated
Sources: WHO: Deafness and hearing loss. Fact sheet No.300, Updated February 2013, Kochkin, Sergei (2011) Prevalence of Hearing Loss. Better Hearing Institute.
18.04.23 Slide 9
Impact of hearing loss
Life factor Impact
Health • Fatigue due to listening effort (e.g. in noisy surroundings) • Frustration, depression• Increased frequency of illness and hospital visits• Impaired memory and ability to learn new tasks• Significantly increased risk of developing dementia symptoms• Diminished psychological and overall health
Interpersonal • Misunderstandings• Isolation• Reduced job performance and salary• Impact on travel, activities with friends, events
Safety • Unable to hear traffic • Unable to hear alarms
18.04.23 Slide 10
Early correction of hearing loss can bring multiple benefits
• Better hearing
• Improved quality of life
• Better general health
• Enhanced social communication (job, friends, family)
• Easier adaptation to hearing aids (delaying hearing aid fitting makes it more difficult for patients to adapt to hearing aids)
18.04.23 Slide 11
German survey of Eurotrak 2012, Germany and Switzerland;
Barriers to correcting hearing loss
• After first symptoms, people usually wait 5–7 years until they talk to a physician
• 20% of people with hearing loss never talk about their issue with their physician
• Only 34% of people with any degree of hearing loss end up wearing a hearing aid
• Of this 34%:
– 63% have severe hearing loss
– 52% have moderate hearing loss
– 15% have mild hearing loss
18.04.23 Slide 12
Why people are reluctant of getting a HI
n = 1207 Sources: Hear the World Study, 2011.
61.3%„Hearing instruments are
too expensive“
19.9%
17.4%
11.1%
„I would be embarrassed to wear a hearing instrument“
„I want to avoid negative reactions of other people“
„I don‘t think a hearing instrument helps very much.“
18.04.23 Slide 13
MDs have a crucial role in encouraging patients with hearing loss
MD’s recommendation multiplies the probability of getting a hearing aid by a factor of 5
Source: Kochkin S. BHI physician found to increase use of hearing healthcare. The Hearing Journal. 2004; 57(8).
18.04.23 Slide 14
Positive impact of treatment
n = 915 Source: Hear the World study, 2011.
83.1%General quality of life has improved since wearing a hearing
device 38.3%Physical health has improved
since wearing ahearing device
35.5%Love life has
improved sincewearing a
hearing device
69.7%Relationship with
partner has improved since wearing a hearing device
„How much of a positive impact have hearing aid(s) had in these aspects of your life?“
18.04.23 Slide 15
Custom made in-the-ear hearing aids
18.04.23 Slide 16PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy
Mild to Moderately SevereHearing Loss
Mild to SevereHearing Loss
Mild to ProfoundHearing Loss
Mild to ProfoundHearing Loss
Behind-the-ear hearing aids
18.04.23 Slide 17PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy
Mild to SevereHearing Loss
Mild to SevereHearing Loss
Mild to ProfoundHearing Loss
Moderately Severe toProfound Hearing Loss
Modern technology in hearing aids
Binaural VoiceStream Technology™ – the unique power of a four microphone network
18.04.23 Slide 18PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy
Hearing aid features thanks to binaural VoiceStream Technology™
Speech in Wind
•Superior speech intelligibility and comfort in windy listening situations
auto StereoZoom
•Zooms in and focuses on one voice, filtering other sounds, voices and noise
•Automatic activation in appropriate listening situations
18.04.23 Slide 19PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy
Revolutionary Lyric
18.04.23 Slide 20
Invisible hassle-free worn 24/7
No handlingfor months-at-
a-time
Worn duringdaily activities
Exceptionalsound quality
due to placement deep in the ear canal
Soft seals,contour to theshape of the
ear canal
No earimpressionnecessary
PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy
Introducing [hearing center name]
• A-Z
18.04.23 Slide 21
What we offer you and your patient
For your patients with known/suspected hearing loss that cannot be corrected medically:
•We listen to your patient because every hearing loss is unique
•We test your patient’s hearing in a thorough manner
•We explain his/her audiogram in clear layman’s terms
•We recommend the optimum solution based on his/her needs and resources
•We fit the hearing aid with our comprehensive experience and hi-tech equipment
18.04.23 Slide 22
Why choose [name of your hearing center] as your partner?
• [Examples of what you offer to the physician or in general]
• [XX] years of experience
• State-of-the-art technology
• Qualified staff looking after the hearing health of your patients
• Local provider, no big trips for your patients
• Professional referral partnership
– Your patients receive best possible care
– Prompt follow-up of patient-history to your practice
• [Any other USP that you might want to mention]
18.04.23 Slide 23
Our hearing services
• [Examples of services your center offers (specifically hearing issues)]
[e.g.]
• Free hearing screening
• Referral discount
• Live in-office technology demonstration
• Risk-free 30 day trial of Phonak hearing instruments
• Basic audiology training for practice staff, so they can conduct an easy screening test
18.04.23 Slide 24
Summary
• Hearing is a complex process.
• Hearing loss can have various causes: some treatable by a physician, others not.
• Hearing loss is still widely underdiagnosed and untreated.
• People with hearing problems suffer a multitude of problems.
• The physician plays a crucial role in the patient’s motivation of seeking hearing care.
• [Hearing center name] can help you and your patients to diagnose and correct hearing loss.
18.04.23 Slide 25
Thank you.
Contact information
Phone:
Email:
Website:
18.04.23 Slide 26PIP_HL_Presentation V1.00/2014-03/XPl © Phonak AG / uncontrolled copy