1
// GBH stands for the surname initials of the founder members Gregory, Bonner and Hales. The presentation was made by down to earth Jason Gregory and Mark Bonner, two truly passionate individuals who after 7 years of debating about an agency set up, finally dragged themselves away from their existing and successful careers at other companies to form GBH. // GBH, currently based in the pristine Chiswick Station House in London, formed 12 years ago and after the usual financial spluttering beginning with any start up company, they soon found themselves achieving what they had always set out to do - to be working on the type of creative briefs every designer aims for but few rarely achieve. WHO Are GBH? // D&AD – home of the talented and skilled, the imaginative and the curious, the restless and the bloody-minded. Commercially savvy, sometimes romantic, often cynical and occasionally rather weird. A source of information and ideas: of professional development, support and inspiration, interesting people to talk and nice things to look at. All creative life is here. 1962. A group of designers and art directors come together to celebrate creative communication and raise standards within their industry. Amongst the group are David Bailey, Terence Donovan and Alan Fletcher (yes, it was that cool). They call themselves British Design & Art Direction and the following year they organise their first Awards event. And they are picky. From 2500 entries they select just 16 pieces of work to receive the soon to be coveted Yellow Pencil. 2011 and British Design & Art Direction has grown mightily, but slimmed down its name. Now D&AD, its members represent the creative, design and advertising communities, not just in Britain, but worldwide. Shaped by numerous talented, idiosyncratic professionals with wildly varying approaches but a shared commitment to excellence, D&AD is headed by an executive committee and President, all elected from the membership. Individual and company membership of D&AD is open to all professionals and students working in or around the creative industries. Awarded membership, however, retains the pickiness of the founding fathers and is only available those whose work has been recognised at the annual D&AD Awards.

printing

Embed Size (px)

DESCRIPTION

printing pdf

Citation preview

Page 1: printing

// GBH stands for the surname initials of the founder members Gregory, Bonner and Hales. The presentation was made by down to earth Jason Gregory and Mark Bonner, two truly passionate individuals who after 7 years of debating about an agency set up, finally dragged themselves away from their existing and successful careers at other companies to form GBH. // GBH, currently based in the pristine Chiswick Station House in London, formed 12 years ago and after the usual financial spluttering beginning with any start up company, they soon found themselves achieving what they had always set out to do - to be working on the type of creative briefs every designer aims for but few rarely achieve.

WHO AreGBH?

//

D&AD – home of the talented and skilled, the imaginative and the curious, the restless and the bloody-minded. Commercially savvy, sometimes romantic, often cynical and occasionally rather weird. A source of information and ideas: of professional development, support and inspiration, interesting people to talk and nice things to look at. All creative life is here.

1962. A

g

rou

p

of

de

sign

ers

an

d

art

dire

cto

rs c

om

e

tog

eth

er

to

ce

leb

rate

c

rea

tive

co

mm

un

ica

tion

a

nd

ra

ise

stan

da

rds

with

in

the

ir in

du

stry.

Am

on

gst

the

g

rou

p

are

D

avid

Ba

iley,

Tere

nc

e D

on

ova

n a

nd

Ala

n Fle

tch

er (ye

s, it w

as th

at c

oo

l). The

y ca

ll the

mse

lves British

D

esig

n &

Art D

irec

tion

an

d th

e fo

llow

ing

ye

ar th

ey o

rga

nise

the

ir first Aw

ard

s eve

nt.

An

d th

ey a

re p

icky. Fro

m 2500 e

ntrie

s the

y se

lec

t just 16 p

iec

es o

f wo

rk to re

ce

ive

the

so

on

to

b

e

co

vete

d

Yello

w

Pen

cil.

2011 a

nd

British

D

esig

n

&

Art

Dire

ctio

n

ha

s g

row

n

mig

htily,

bu

t slim

me

d

do

wn

its

na

me

. N

ow

D

&A

D,

its m

em

be

rs re

pre

sen

t th

e

cre

ative

, d

esig

n

an

d

ad

vertisin

g

co

mm

un

ities,

no

t ju

st in

Brita

in,

bu

t w

orld

wid

e.

Sha

pe

d

by

nu

me

rou

s ta

len

ted

, id

iosyn

cra

tic

pro

fessio

na

ls w

ith

wild

ly va

rying

a

pp

roa

ch

es

bu

t a

sh

are

d

co

mm

itme

nt

to

exc

elle

nc

e,

D&

AD

is

he

ad

ed

by a

n e

xec

utive

co

mm

ittee

an

d

Presid

en

t, all e

lec

ted

from

the

me

mb

ersh

ip.

Ind

ividu

al

an

d

co

mp

an

y m

em

be

rship

o

f D

&A

D

is o

pe

n

to

all

pro

fessio

na

ls a

nd

stu

de

nts

wo

rking

in

o

r a

rou

nd

th

e

cre

ative

in

du

stries.

Aw

ard

ed

m

em

be

rship

, h

ow

eve

r, re

tain

s th

e

pic

kine

ss of th

e fo

un

din

g fa

the

rs an

d is

on

ly ava

ilab

le th

ose

wh

ose

wo

rk ha

s be

en

re

co

gn

ised

at th

e a

nn

ua

l D&

AD

Aw

ard

s.