S E T O N H A L L M E N ’ S B A S K E T B A L L I N N A U G U R A L S E A S O N A T P R U D E N T I A L C E N T E R

Pirate Blue Athletic Fund457 Centre StreetSouth Orange, NJ 07079

Phone: 973-378-9809Fax: 973-378-2671pirateblue@shu.edu

www.pirateblue.net

07-08P R I O R I T Y S E A T I N G P O L I C I E S A N D P R O C E D U R E S

This brochure has been designed to assist you with the policiesand procedures regarding this new program. The landscape ofintercollegiate athletics has changed drastically over the past

several years, most notably; the increased costs of athletic scholarshipsand the need to upgrade and build better athletic facilities have dictatedthat many Universities search for constant streams of income to supporttheir student-athletes.

The Pirate Blue Athletic Fund was established in 1985 by the legendarySeton Hall alumnus Richard J. Regan, to provide support for Seton HallUniversity’s growing intercollegiate athletic programs. The generous giftsfrom Pirate Blue members have faithfully supported Seton Hall’s studentathletes for more than two decades.

Pirate Blue members directly support our programs by providing fundingfor individual sport programs, equipment, team travel and upgrades tothe athletics facilities. The generosity of our donors ensures that ourstudent-athletes are able to effectively compete in both the BIG EASTand national arenas.

Beginning with the 2007-08 men’s basketball season, Seton Hall Universitywill play our home games in the new Prudential Center in Newark, NJ. Thestate-of-the-art arena is simply one of the finest sports and entertainmentcomplexes ever constructed with unsurpassed fan amenities. The PirateBlue Priority Seating System implementation will coincide with this move.Your commitment to this program will provide you with greater opportunitiesto see Seton Hall Basketball from the best seats in Prudential Center.

The Pirate Blue Priority Seating System is based onyour financial contributions to the Pirate Blue AthleticFund and your loyalty as a season ticket holder. Thesefactors will determine your seat assignment each year.

The BIG EAST Conference is one of the most competitive and prestigious conferences in the country. The BIG EAST provides Seton Hall Universitya national stage to display its athletic talents and beassociated with some of the most rigorous academicinstitutions. Virtually all of our competitors have implemented priority seating plans and it is crucial that we remain competitive in our conference.

This brochure provides you with the important information outlining the contribution levels, point allocations and seating locations. We appreciateyour valuable contributions and thank you for yourcontinued support of Seton Hall Athletics.

Introduction

P I R A T E B L U E P R I O R I T Y S E A T I N G S Y S T E M 2 0 0 7 - 0 8

$5,000 per seat$476 Season Ticket

$2,500 per seat$476 Season Ticket

$1,000 per seat$476 Season Ticket

$400 per seat$476 Season Ticket

$200 per seat$476 Season Ticket

$100 per seat$476 Season Ticket

$50 per seat$476 Season Tickeet

$0 per seat(student section)

Beginning this men’s basketballseason, Seton Hall University season ticket holderswill be required to make a donation to the PirateBlue Athletic Fund to ensure seating priority.

The required donation is per seat, and to ensureeach section corresponds to a different level ofPirate Blue giving. Only donors who contribute withinthat particular contribution range will be permittedto purchase seats within that designated section.

The seating chart indicates the minimum annualper seat donation to Pirate Blue required in eachsection for Seton Hall men’s basketball games at the Prudential Center.

Your 2007-08 Pirate Blue donations for seatscan be made concurrent with your season ticketpayment or before the September 15, 2007priority seating deadline.

l 1 point per $100 donated to other University Annual Funds in current “giving year.”(Annual Fund, Darlington etc) or Capital Campaigns (Ever Forward Campaign).

l 1 point per $100 donated to Pirate Blue Athletic Fund and/or Athletic Capital Campaign in the past 10 fiscal years (since July 1, 1997).

l 1 point per $500 donated to other Seton Hall University Funds in the past 10 fiscal years.

L O YA LT Y

l 10 points for being a current men’s basketball season ticket holder (2 points for each previous year as a season ticket holder since 1985.)

- 5 point BONUS after every five consecutive years as a season ticket holder.

l 2 points for each year of purchasing two or more women’s basketball season tickets since 2000.

- 5 point BONUS after every five consecutive years as a season ticket holder.

S E R V I C E

l 10 points for current membership on University Board of Regents.

l 5 points for current membership of University Advisory Council, Athletics’ Council, Alumni Board, President’s Advisory Council, Law School Council and Board of Overseers for Diplomacy.

l 5 points for Seton Hall University Alumni (first degree), 2 points per degree thereafter.

l 5 points for current Seton Hall Faculty, Staff, and Administrators.

l 5 points for Seton Hall University letter winners.

Seating priority within each designated sectionwill be determined by point totals.

Final point tabulation will be completed by September15, 2007, and point statements with percentile rankingwill be mailed to season ticket holders soon after.Formal seat assignment will begin in October, 2007.The order in which season ticket holders are assignedtheir seats will be determined by point total andpercentile rank relative to other season ticket holderswithin a designated section. For example, a seasonticket holder whose point total ranks in the 99thpercentile (the top 1 percent of point totals) will beplaced in the first group to select their seat location.Details of the selection process will be provided withthe final point statements.

Seton Hall men’s basketball season ticket holdersaccrue points based on the following criteria:

S U P P O R T

l 5 points per $100 donated to Pirate Blue Athletic Fund in current “giving year.”

- 10 point BONUS for making current fiscal year gift

l 5 points per $100 donated to an Athletics Capital Campaign in current “giving year” (Regan & Shep Campaigns).

Example 1: Susan Seton

Susan was a letter winner who earned her bachelor’s and law degreefrom Seton Hall. She has been a season ticket holder since the1985-86 season. Her gifts in the past 10 fiscal years total $2,500 tothe Pirate Blue Athletic Fund, $1,000 to the University Annual Fundand $500 to the Law School. This year, Susan made a $500 giftto the Pirate Blue Athletic Fund and supported the UniversityAnnual Fund with a gift of $200. Here is Susan’s point total:

Support:$500 current Pirate Blue giving = 35$200 current Annual Fund giving = 2$2,500 previous Pirate Blue giving = 25$1,000 previous Annual Fund giving = 2$500 previous Law School giving = 1 65 points

Loyalty:Current season ticket holder = 10Previous years as season ticket holder = 42Consecutive years as season ticket holder = 20 72 points

Service:Alumnus, first degree = 5Alumnus, second degree = 2Letter winner = 5 12 points

149 points

Example 2: Bill Basketball

Bill has a master’s degree from Seton Hall and serves on the UniversityAdvisory Council. Bill has been a men’s season ticket holder since the1999-01 season and women’s season ticket holder since the 2000-01season. Bill has contributed $10,000 to an endowed scholarship fundthrough the Ever Forward Campaign, $1,000 to the Richie and SueRegan Campaign for Athletics and $200 to the University Annual Fund inthe last 10 fiscal years, but has not contributed to Pirate Blue. This year,Bill contributed $1,600 to Pirate Blue, $1,000 to an endowed scholarshipand $100 to the University Annual Fund. Here is Bill’s point total:

Support:$1,600 current Pirate Blue giving = 90$1,000 current Ever Forward Campaign giving = 10$100 current University Annual Fund giving = 1$10,000 previous Ever Forward Campaign giving = 20$1,000 previous Athletic Capital Campaign giving = 10 131 points

Loyalty:Current season ticket holder = 10Previous years as season ticket holder = 14Consecutive years as season ticket holder = 5Years as women’s season ticket holder = 17 46 points

Service:Alumnus, first degree = 5University Advisory Council member = 5 10 points

187 points

P I R A T E B L U E P O I N T S Y S T E M P O I N T S Y S T E M E X A M P L E S

Q: Why is Seton Hall implementing a priority seating system?A: Priority seating has been developed to better fund our athletic program to remain competitive in the BIG EAST Conference.

Q: If I am already a Pirate Blue donor, do I need to make an additional gift?A: No. Your annual Pirate Blue contribution only needs to meet the requesteddonation amount.

Q: I support other areas of the University, am I required to make a contributionto Pirate Blue also?A: Yes. Points are earned by giving to other areas of the University. However,points are not activated until a contribution has been made to the Pirate BlueAthletic Fund.

Q: Do I have to buy season tickets in addition to my Pirate Blue contribution?A: Yes. Tickets are sold separately through the ticket office.

Q: Are post-season tickets made available through the points system?A: Yes. Post season tickets (BIG EAST Tournament, NIT or NCAATournament) will be distributed based on your current Pirate Blue seating priority and may be limited based on availability.

Q: When is the deadline to make gifts for the Pirate Blue Priority SeatingSystem?A: In the inaugural season, contributions must be received by Monday,September 17, 2007.

Q: f I split my tickets with other people, can we split the required contributionas well?A: Credit will only be given to the name on the season ticket account.

Q: Are points transferable?A: Points are transferable a single time only between spouses. Otherwise,points are not transferable. For example, if you have been buying individualgame tickets from a season ticket holder, you can not claim those points. Also,a friend or relative may not make contributions to the Pirate Blue Athletic Fund

and give you credit for the points. Points will automaticallybe transferred to the spouse of a deceased season ticketholder unless the surviving spouse declines the points byinforming the Pirate Blue office.

Q: Do I receive credit for purchasing season tickets from a friend or neighbor?A: Priority points for consecutive years of season ticketpurchases are awarded only to the person whose name ison the account at the Seton Hall ticket office. These pointscan only be transferred to a spouse.

Q: I would like to direct my Pirate Blue gifts to a particularsport or program, other than Men’s Basketball. Will this qualify for priority seating?A: Yes. All donations above the minimum donation levelqualify you for priority points.

Q: Is my contribution to the Pirate Blue Athletic Fund tax-deductible?A: Yes. The Internal Revenue Code states that if seating priority for an athletic event is accepted as direct result of agift, the donor’s gift shall be deductible at 80% of the amountcontributed. Any contribution to Pirate Blue by a seasonticket holder, and any other contribution for which a seasonticket holder receives Seton Hall athletics ticket pointsand/or the right to sit in particular preferred sections, is subject to this limitation.

Questions about the priority seating system may be directedto the Pirate Blue Athletic Fund Office at (973) 378-9809

All contributions to the Pirate Blue Athletic Fund are greatly appreciated. Recognition levels begin with an annual contribution of $50 and members receive the following benefit options.

P I R A T E B L U E D O N O R B E N E F I T S

Benefits of Pirate BlueChampionship Club

Away Men’s Basketball Tripfor Member and Guest

Scholarship Club Appreciation Gift

Post-Season / ChampionshipAward (when applicable)

Coach’s Dinner

Prudential Center Reserved Parking**

Access to Hospitality Area for Men’s Basketball Games

VIP Pre-game Event for Men’s Basketball

Pirate Blue Gift

Media Guide of Choice (1)

BIG EAST Tournament TicketPurchase Priority*

NCAA Tournament TicketAccess to Fire & Ice Lounge in Prudential Center Purchase Priority*

Pirate Blue Lapel Pin

Membership Gift

Invitations to Pirate Blue Events

CHAMPIONSHIPC L U B

$30,000

SCHOLARSHIPCLUB

$20,000

ATHLETICDIRECTORS CLUB

$10,000

COACH’S CLUB

$5,000

ALL-AMERICANCLUB

$2,500

CAPTAIN’S CLUB

$1,000

BLUE & WHITECLUB

$500

PIRATE CLUB

$250

VARSITY CLUB

$100

TEAMMATECLUB

$50

Q U E S T I O N S A N D A N S W E R S

10 8 6 4 4 4 2

* Total Pirate Blue donation determines seat location, allotment and ticket purchase priority for the BIG EAST and NCAA Tournaments, based on availability of seats.

** Bearer receives a parking space in Prudential Center Reserved Lot. A limited number of spaces are available.

W I T H Y O U R G I F T Y O U C A N S U P P O R T. . . . . . .

Women’s Varsity SportsBasketballCross CountrySoccerSoftballSwimmingTennisTrack and FieldVolleyball

Men’s Varsity SportsBaseballBasketballCross CountryGolfSoccerSwimmingTrack and Field

Other Support DesignationsPirate Blue General Athletic FundAcademic Support ServicesCheerleading

There are several ways to become a donor to thePirate Blue Athletic Fund. We welcome your support inthe form that is most in line with your personal financialplans. Please contact the Pirate Blue staff if you wish todiscuss your particular giving strategies.

C A S H G I F T STo make a cash contribution, you may simply write acheck or charge your gift to your MasterCard, Visa, orAmerican Express card. You may also make a securedonline gift at www.pirateblue.net.

S E C U R I T I E S

The Pirate Blue Athletic Fund welcomes gifts of appreciatedstocks, bonds or mutual funds. To transfer securitiesplease contact the Pirate Blue office, 973-378-9809.

M AT C H I N G G I F T S

Many companies will match your gifts to Seton HallUniversity. Please consult the benefits office at yourplace of employment. You may be able to double ortriple the value of your gift and receive credit forpriority seating.

W AY S T O G I V E

TheR

oa

dto

Su

ccess

“The new basketball season at the

spectacular, new Prudential Center

will be especially exciting for me,

our team and our great friends and

alums. Our state-of-the-art arena

will give us the best home advantage

of any team in the Big East. This year

will be very special for Pirate basket-

ball. Get your seats now! Don’t be left

out. I want to see you at the

Prudential Center.”