Product Brief

Zignal Discover

Twitter’s historical archive of activity and conversations contain a treasure trove of insights for marketing and

communications teams. Conducting research across this powerful dataset has typically been an expensive and

time-consuming exercise, requiring a team of data analysts. Zignal Discover immediately transforms the Twitter

data archive into valuable and immediate insights. Through real-time and historical analysis, Zignal Discover

informs product launches, content creation, competitive analysis and ongoing brand activities.

Zignal Discover offers a fast and easy way for users to

search and analyze what people are talking about on

Twitter. Instantly explore social trends, conversations,

topics and more to gather insights and proactively

inform strategy.

ExploreUnlimited access to the full Twitter archive

Key Benefits ` Quickly analyze the entire Twitter archive to understand trends, hashtags and social conversations

` Inform content and campaign strategy with instant validation of themes and topics

` Compare historic events, launches, competitors and more

When conducting market research, search against

any keyword, theme or hashtag. Similarly, create

meaningful and relevant content for your next

campaign by first validating assumptions and early-

stage ideas. Zignal Discover instantly surfaces the

results of your query to support your planning process

with timely and data-driven decisions.

InformFind the answers to your questions

Search and analyze topics or trends across any date range.

TM

415-683-7871 mktg@zignallabs.com

Zignal Labs is reinventing how companies use media data to measure the brand and business impact

of their communications. Through real-time and predictive analysis of the full-media spectrum,

Zignal’s centralized platform empowers corporate communications, marketing and executive teams

to build and protect brand reputation, inform strategy and take action. Headquartered in San Francisco

with offices in New York City, and Washington DC, Zignal serves customers around the world including

IBM, NVIDIA, Airbnb, Citrix, DTE Energy, The Sacramento Kings, Uber and FleishmanHillard.

` Correlate brand mentions with launch activities

` Research a prospective client before meeting

` Validate theories about historical hashtag usage

` Compare similar brand events year-over-year

` Understand competitor performance and

market trends

Sometimes you only need the volume of mentions for

a specific topic. Other times, you need to apply more

complicated searches and compare multiple

hashtags, topics and terms. Zignal Discover provides

limitless ways to explore until you get the right

answers—no matter how simple or complex.

CompareRelevant answers at your fingertips

RevealUse Zignal Discover to:

Zignal Labs is trusted by the Fortune 1000.

To learn more, visit: www.zignallabs.com

Make comparisons to determine success

Access billions of Tweets to inform your strategy