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SERPENT’S TAIL TUSKAR ROCK PRESS THE ECONOMIST WELLCOME COLLECTION WWW.PROFILEBOOKS.COM PROFILE BOOKS Rights Guide Frankfurt 2017 PURSUIT BOOKS

PROFILE BOOKS Rights Guide Frankfurt 2017 - Serpent's Tail · Gavin Francis is a GP, and the author of True North and Empire Antarctica: Ice, Silence & Emperor Penguins, which won

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SERPENT’S TAILTUSKAR ROCK PRESS

THE ECONOMISTWELLCOME COLLECTION

WWW.PROFILEBOOKS.COM

PROFILE BOOKSRights Guide

Frankfurt 2017

P U R S U I T B O O KS

PROFILE BOOKS

1

Sir Rodric Braithwaite is a former British diplomat who served as British Ambassador in Moscow during the fall of the Soviet Union. He was subsequently foreign policy adviser to the Prime Minister, John Major, and Chairman of the Joint Intelligence Committee. He is author of bestselling books Afgantsy: The Russians in Afghanistan, and Moscow 1941, translated into nineteen languages.

September 2017£25.00

Royal OctavoHardback

512ppISBN 978 1 78125 719 7

Rights sold: Społeczny Instytut Wydawniczy ZNAK, Poland; OUP, USA

HistoryArmageddon and ParanoiaThe Nuclear ConfrontationRodric Braithwaite

In 1945, the atom bomb was dropped on Hiroshima and old ideas of warfare came to an end. This book tells how the power of the atom was harnessed to produce weapons capable of destroying human civilisation.

There were few villains in the story. On both sides of the Iron Curtain, dedicated scientists cracked the secrets of nature, dutiful military men planned to use the bomb in war, politicians contemplated a potentially intolerable decision. Patriotic citizens acquiesced in the idea that their country needed the ultimate means of defence. Some tried to grapple with the unanswerable question: what end could possibly be served by such a fearsome means? Those who protested went unheard. None wanted to start a nuclear war, but all were paranoid. The danger of war by accident or misjudgement was never entirely absent.

Rodric Braithwaite, author of bestsellers Moscow 1941 and Afgantsy, paints a vivid and thought-provoking portrait of this intense period in history. Its implications are as relevant today as they ever were, as ignorant and thoughtless talk about nuclear war begins to spread once more.

‘Braithwaite is a wise observer of how close we came to Armageddon … The lessons are obvious for the current leaders of America and Korea.’ Prospect

‘Scintillating’ The Times

2

March 2018£12.99220 x 146 mmHardback160ppISBN 978 1 78125 999 3

Sample chapters availableRights sold: Liveright/WW Norton, USA

March 2018£12.99220 x 146 mmHardback160ppISBN 978 1 78816 001 8

Sample chapters availableRights sold: Liveright/WW Norton, USA

Focusing on the some of the earliest human figures in art – from the Olmec heads of prehistoric Mexico to the first nudes of the ancient Greek world – Mary Beard asks what these images were for, how they were understood by people in the past and why they were sometimes so dangerous and unsettling. Why have cultures all over the world been invested so heavily in images of the body? And how is it that one particular style of representation that originated in classical Greece 2,500 years ago even now determines how we look at the human form in art?

Mary Beard is a professor of classics a t Newnham College, Cambridge, and the Classics editor of the TLS. She has world-wide academic acclaim, and is a fellow of the British Academy and a member of the American Academy of Arts and Sciences. Her previous books include most recently SPQR: A History of Ancient Rome, and the bestselling, Wolfson Prize-winning Pompeii: The Roman Triumph, also The Parthenon and Confronting the Classics. Her blog has been collected in the books It’s a Don’s Life and All in a Don’s Day.

How We LookMary Beard

History

For millennia art has inspired religion as much as religion has inspired art. Together, across different cultures, they have given us some of the most famous and breathtaking images ever made. Yet there are fundamental problems, which all religions share, in making invisible God visible in the human world. Ranging from Angkor Wat to the Parthenon, from Delhi to Ely, from idolatry to iconoclasm, Mary Beard explores the often tricky interface between art and religion.

HistoryThe Eye of FaithMary Beard

CIVILISATIONSKenneth Clark’s 1969 BBC series Civilisation (note the singular) is perhaps the most celebrated documentary series ever made for television. But it was entirely of its time: patrician to the exclusion of women, western to the exclusion of all other cultures and dogmatic to the exclusion of other ideas. Now, here are two new books from Mary Beard and two from David Olusoga to coincide with a major new documentary series from the BBC on global civilisations. These short books are extraordinarily ambitious, exploring different themes in the universal histories of art and culture. Finally, for the twenty-first century, there is a far bigger, more intriguing and open-ended series of ideas to be explored.

3

April 2018£12.99

220 x 146 mmHardback

160ppISBN 978 1 78125 997 9

Sample chapters availableAll rights available

HistoryEncountersDavid Olusoga

What happened to art in the great Age of Discovery when different civilisations encountered each other for the first time? Although the period was unquestionably one of conquest and destruction, it was also an age of mutual curiosity, global trade and the exchange of ideas. Hidden within the paintings of the Dutch Golden Age, eighteenth-century Japanese prints and the art of late Mughal Indians are strands of artistic and cultural DNA drawn from other cultures during this first age of globalisation.

David Olusoga is a British-Nigerian historian and television presenter. He is the author of three books, The Kaiser’s Holocaust: Germany’s Forgotten Genocide and the Colonian Roots of Nazism, The World’s War and most recently Black and British: A Forgotten History which won the 2017 PEN Hessell-Tiltman Prize and Longman-History Today Award.

April 2018£12.99

220 x 146 mmHardback

160ppISBN 978 1 78125 995 5

Sample chapters availableAll rights available

HistoryThe Cult of ProgressDavid Olusoga

The Industrial Revolution transformed the world – and art. Artists struggled to depict the changing world and the fate of peoples and cultures radically altered, and damaged, by what was seen at the time as the unstoppable spread of progress. Many artists, including the Impressionists, worked to understand and paint what they saw, but others, like Gauguin, fled to what they considered as the prelapsarian world, supposedly untouched by ‘progress’.

4

May 2018£16.99Demy OctavoHardback320ppISBN 978 1 78125 773 9

Manuscript availableRights sold: Uitgeverij Nieuwezijds Voorburgwal, Holland, Basic Books, USA

Gavin Francis is a GP, and the author of True North and Empire Antarctica: Ice, Silence & Emperor Penguins, which won the Scottish Book of the Year Award and was shortlisted for the Ondaatje Prize and Costa Prize. His book Adventures in Human Being, has sold over 50,000 copies in the UK and been translated into thirteen languages. He also writes for the Guardian, the Times, London Review of Books and Granta. He lives in Edinburgh with his wife and children.

Essays/Popular ScienceShapeshiftersOn Human Life & ChangeGavin Francis

Our minds and bodies change constantly – we dream and laugh, wax and wane, distort and repair, grow taller and shrink, flourish and decay as we make our way through life.

Some of these changes we have little choice about – we can’t avoid puberty, the menopause, or even death. Others are specific to the individual, inhabiting that strange hinterland between mind and body, imposed by the savage perfectionism of anorexia or the internal pressures of plastic surgery addicts. And still others are rare, almost magical in their manifestations, such as the sun-sensitivity and facial hair that characterises Porphyria suffers and led to them, once upon a time, to be suspected as werewolves.

Mixing case studies with observations about history, art, literature, myth and magic, and viewing with a humane and sensitive eye, Gavin Francis, author of the international bestseller Adventures in Human Being, explores the various ways in which change is the very essence of being human.

60k copies sold

Translated into 13 languages

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January 2018£20.00

Royal OctavoHardback

288ppISBN 978 1 78125 050 1

Proofs availableAll rights available

Joyce Tyldesley is a Senior Lecturer in the Faculty of Life Sciences at the University of Liverpool, where she specialises in Egyptology. Her book, Cleopatra, Last Queen of Egypt, was a Radio 4 ‘Book of the Week’. Her most recent book, Tutankhamen’s Curse, won the Felicia A Holton Book Award from the Archaeological Institute of America.

Art History/ Ancient History

Nefertiti’s FaceThe Creation of an IconJoyce Tyldesley

Who was Nefertiti? We know her name means ‘a beautiful woman has come’, and that she was the wife of Akhenaten, the pharaoh who ushered in the dramatic Amarna age, and that she bore him six daughters. But after her husband’s death, Nefertiti vanishes from view, and much of what we now know about her is speculative.

And yet – Nefertiti remains one of the most famous women who have ever lived. Her face adorns postcards, tea towels and mouse-mats across the world, she has featured in computer games and jazz albums, and one woman even spent half a million pounds on plastic surgery to resemble her. This enduring obsession is the result of one object: the beautiful and mysterious bust of her, created by the sculptor Thutmos and now in Berlin’s Neues Museum.

In this original and wide-ranging study, Egyptologist Joyce Tyldesley explores the history of the bust, from its origins in a busy Amarna workshop in Ancient Egypt, to its rediscovery and controversial removal to Europe in 1912, and its present status as one of the world’s most important artefacts. Shedding light on Nefertiti’s own life, as well as her improbable afterlife, this is a book for anyone who wants to know the real story of Egypt’s most mysterious queen.

‘Who better than Joyce Tyldesley to part the veil that shrouds Egypt’s most enigmatically charismatic queen’ Tom Holland

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April 2018£16.99Demy OctavoHardback320ppISBN 978 1 78125 679 4

Manuscript availableAll rights available

Jack Hartnell is a Lecturer in Art History at Columbia University, New York. He has held fellowships at the Courtauld Institute, the Max-Planck-Institut for Wissenschaftsgeschichte in Berlin, and the Victoria and Albert Museum in London.

HistoryMedieval BodiesLife, Death and Art in the Middle AgesJack Hartnell

Dripping with blood and gold, fetishised and tortured, gateway to earthly delights and point of contact with the divine, forcibly divided and powerful even beyond death, there was no territory more contested than the body in the medieval world.

In Medieval Bodies, art historian Jack Hartnell uncovers the complex and fascinating ways in which the people of the Middle Ages thought about, explored and experienced their physical selves. In paintings and reliquaries that celebrated the – sometimes bizarre – martyrdoms of saints, the sacred dimension of the physical left its mark on their environment. In literature and politics, hearts and heads became powerful metaphors that shaped governance and society in ways that are still visible today. And doctors and natural philosophers were at the centre of a collision between centuries of sophisticated medical knowledge, and an ignorance of physiology as profound as its results were gruesome.

Like a medieval pageant, this striking and unusual history brings together medicine, art, poetry, music, politics, cultural and social history and philosophy to reveal what life was really like for the men and women who lived and died in the Middle Ages.

Medieval Bodies is published in association with Wellcome Collection.

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March 2018£16.99

Demy OctavoHardback

352ppISBN 978 1 78125 587 2

Manuscript availableAll rights available

Henry Nicholls is a science journalist, specialising in evolutionary biology and conservation, and is a regular contributor to New Scientist, Nature, BBC Focus and BBC Wildlife. He writes a regular column for BBC Earth and The Guardian, and is the author of three books – Lonesome George, The Way of the Panda and The Galapagos.

Popular ScienceSleepyheadNeuroscience, Narcolepsy and the Search for a Good NightHenry Nicholls

How bad is it really, not to get eight hours of sleep? What happens to our brain when we’re sleep deprived? How much sleep should we really be getting?

Sleep is something so fundamental that most of us take it for granted, undervalue it, and rarely look directly at it – in the last century, the amount we sleep has fallen by 20 per cent.

Henry Nicholls doesn’t have this problem – he suffers from narcolepsy, a disorder he developed aged twenty-one. For the healthy but overworked majority, this might sound like an enviable condition, but for Henry, the inability to stay awake is profoundly disabling.

Through personal reflections, interviews with fellow narcoleptics, insomniacs and neuroscientists, anecdotes from medical history, and insights from art and literature, Henry Nicholls travels through the half-lit world of sleep. He considers how sleep is seen in contemporary culture, and delves into the history of sleep theory: how it was irrevocably damaged by Freud, and how this has created a medical vacuum for the treatment of sleep disorders.

Sleepyhead is a scientific, cultural and autobiographical journey into the hinterlands of sleep, told with penetrating intelligence, humour and gentleness.

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Eugenia Cheng is Honorary Fellow in Pure Mathematics at the University of Sheffield and Scientist in Residence at the School of the Art Institute of Chicago. She was educated at the University of Cambridge and did post-doctoral work at the Universities of Cambridge, Chicago and Nice. Since 2007 her YouTube lectures and videos have been viewed over a million times. A concert pianist, she also speaks French, English and Cantonese, and her mission in life is to rid the world of maths phobia. She is the author of How to Bake Pi.

July 2018£12.99Demy OctavoTrade Paperback320ppISBN 978 1 78816 038 4

Manuscript availableAll rights available

Popular Science/ Mathematics

Thinking BetterThe Art of Logic in an Illogical WorldEugenia Cheng

A mathematician’s guide to how logic can help us see through the confusion of the modern world

Emotions are powerful. In newspaper headlines, on social media and in political debates, they have become the primary way of understanding the world around us. But emotions have a way of obscuring the truth, and of making it more difficult to see the reality behind the rhetoric. In Thinking Better, Eugenia Cheng shows how mathematical logic can help us cut through the emotive yet illogical arguments that companies and politicians use to deceive us.

First Cheng explains how mathematicians use black-and-white logic to build clear, irrefutable arguments, and how we can recognise when someone is using illogic to mislead us. Then – using debate-provoking examples from the modern world ranging from the United Airlines passenger fiasco to the question of free public healthcare – she shows how we can learn to apply logic to our messy world, where black and white merge through infinite shades of grey.

Clear-sighted, revelatory and filled with useful real-world examples of logic and illogic at work, Beyond Infinity is an essential guide to the mathematician’s art of thinking better.

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May 2018£14.99

Demy OctavoHardback

256ppISBN 978 1 78125 974 0

Manuscript availableRights sold: Basic Books, USA; Patakis, Greece;

Geuldam Publishing, Korea

David Runciman is Professor of Politics at Cambridge University and Head of the Department of Politics and International Studies. He is the author of five previous books, including Political Hypocrisy, The Confidence Trap and Politics (for the Ideas in Profile series). He writes regularly about politics for the London Review of Books and hosts the widely acclaimed weekly podcast Talking Politics.

PoliticsHow Democracy EndsDavid Runciman

Democracy has died hundreds of times, all over the world. We know what that looks like: chaos descends and the military arrives to restore order, until the people can be trusted to look after their own affairs again. Often, that moment never comes, but there is a danger that this picture is out of date.

Until very recently, most citizens of western democracies would have imagined that the end was a long way off, and very few would have thought it might be happening before their eyes as Trump, Brexit and paranoid populism have become a reality.

Are we looking for a better way of doing politics, or are we looking for something better than politics? David Runciman, one of the UK’s leading professors of politics, answers all this and more as he surveys the political landscape of the West, helping us to recognise the signs of a collapsing democracy and advising us on what to do next.

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March 2018£25.00Royal OctavoHardback320ppISBN 978 1 78125 968 9

Sample chapters availableAll rights available

Sam Wilkin is a senior advisor to Oxford Analytica, a geopolitical analysis firm that counts more than twenty-five world governments among its clients. He is also a senior advisor to Oxford Economics, one of the world’s foremost global forecasting consultancies. His previous book is Wealth Secrets of the One Percent.

HistoryUnsteady StatesThe Science of Political TurmoilSam Wilkin

Political risk analyst Sam Wilkin was taken aback when he noticed that key indicators of trouble had started showing up in his own back yard. Could it really be true that Peru, the Philippines and Thailand were less risky than France? Bear in mind, Thailand’s last military coup was about three years ago … Reader: it was true.

Now that political instability has come home, it’s a good moment to ask: what causes it? How can you tell when your country is headed for turbulence? And what does the best social science say we can do about it?

A colourful romp through the history of recent revolutionary moments becomes a profound enquiry into the machinery of social unrest. Why are farming nations so unstable? Is there really a ‘resource curse’ on mineral-rich nations? Do tall rulers last longer? Just how good was the Czar’s wine cellar? Wilkin answers all these questions and more in pursuit of the holy grail of political science: how to make things better without first making them much, much worse.

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July 2018£16.99

Demy OctavoHardback

288ppISBN 978 1 78125 965 8

Sample chapters availableAll rights available

Dan Davies is a former regulatory economist at the Bank of England and analyst for a number of investment banks. His career has seen him tackle all manner of financial crookedness, including the LIBOR and FX scandals, the collapse of Anglo Irish Bank and the Swiss Nazi gold scandal. He has written for the Financial Times and the New Yorker among other publications.

EconomicsLying for MoneyHow Fraud Makes the World Go RoundDaniel Davies

When financial scandals hit the front pages, we all learn a lot of exotic new vocabulary (LIBOR, collateralised debt obligations) and then, for the most part, we are none the wiser. The fat cats, by and large, seem to get away with it, the public is worse off, and then we wash, rinse, repeat. But it doesn’t have to be that way.

Join the regulatory economist Daniel Davies on a journey into the dark heart of the world economy. Find out how fraud works and master the four basic categories of lying for money. How do financial crimes blow up? What skills does a successful white-collar crook need? What would a world without fraud look like?

In pursuit of answers to these questions and more, you’ll meet wild characters from the history of financial crime: Tino De Angelis, who cornered the global market in salad oil by exploiting the fact that oil floats on water; Gregor MacGregor, who suckered investors and sent hundreds of colonists to their ruin by inventing a fictional country on the Mosquito Coast; and Charles Ponzi, whose intricate scam involving postage stamps became the emblem for pyramid schemes the world over. By the end, you’ll find that the business of business looks rather different. Understand fraud and you understand how the global economy thinks. Whether you use that power for good or ill is, of course, up to you.

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August 2018£20.00Royal OctavoHardback320ppISBN 978 1 78125 710 4

Manuscript availableAll rights available

HistoryThe Bell of TreasonThe Czech Story of the 1938 Munich AgreementP. E. Caquet

On returning from Germany on 30 September 1938 after his agreement with Hitler on the carve-up of Czechoslovakia, Neville Chamberlain spoke to the crowds at 10 Downing Street: ‘My good friends … I believe it is peace for our time. We thank you from the bottom of our hearts. Go home and get a nice quiet sleep.’ Winston Churchill commented dryly: ‘We have chosen shame and will get war.’

Pierre Caquet’s history of the events leading to the Munich Agreement and its aftermath is told for the first time from the point of view of the peoples of Czechoslovakia and the many Germans and others (including Thomas Mann) who had taken refuge there from the Nazis. Basing his account on countless previously unexamined sources including the press, memoirs, private journals, military plans, parliamentary records, film and radio, Pierre Caquet presents the familiar tale of one of the most shameful episodes in modern European history in a tragic new shape.

Pierre Caquet is a senior member of Hughes Hall, Cambridge. His University of Cambridge PhD will be published as Diplomatic Mirages. After studying for a BA at Cambridge, he lived for ten years in Prague. He is fluent in Czech, Slovak, French and German.

March 2019£25.00Royal OctavoHardback352ppISBN 978 1 78816 042 1

Manuscript availableAll rights available

BiographyMr Five Per CentThe many lives of Calouste Gulbenkian, the world’s richest manJonathan Conlin

At his death in 1955, Calouste Gulbenkian was the richest man in the world, known as ‘Mr Five Percent’ for owning 5 per cent of Middle East oil production. For half a century, everyone from the Ottoman Sultans to Joseph Stalin sought his advice on oil policy, the latter rewarding him with Rembrandts from Russia’s Hermitage Museum.

Today the companies that Gulbenkian created – including Shell and Total – are household names, while the international agreements he brokered still shape the fortunes of Iraq, Venezuela and other oil-producing countries across the globe. Yet Gulbenkian’s secrecy has ensured that his remarkable story remained untold – until now.

Given unprecedented access to Gulbenkian’s private papers, Jonathan Conlin pieces together the many lives of a powerful recluse: deal-maker and financier, but also diplomat, art collector and philanthropist, jealous husband and domineering father. This detailed account reveals the effects of Gulbenkian’s restless life on those whose interests he sought to serve, as well as on the Foundation which remains his greatest legacy.

Jonathan Conlin was born in New York and studied history at Oxford University, followed by graduate work at the Courtauld Institute and Cambridge. He has taught modern British history at the University of Southampton since 2006. His books include The Nation’s Mantelpiece: a history of the National Gallery, Tales of Two Cities: Paris, London and the Making of the Modern City and a biography of Adam Smith.

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March 2018£16.99

Demy OctavoHardback

320ppISBN 978 1 78125 636 7

Proofs availableAll rights available

Dr Tony Juniper is Britain’s best-known environmental campaigner. He has published several successful and award-winning books including the Sunday Times bestseller What Has Nature Ever Done For Us? and Saving Planet Earth. He has worked to conserve tropical forests for more than thirty years and as an advisor to The Prince’s Rainforests Project.

EnvironmentRainforestTony Juniper

Rainforests are the lungs of our planet. They are also home to 50 per cent of the world’s animals and plants. And yet we’ve all heard of their systematic destruction.

But this is the full story you’ve never heard: an in-depth, wide-ranging, first-hand narrative that not only looks at the state of the world’s tropical rainforests today and the implications arising from their continuing decline, but also at what is being done, and can be done in future, to protect the forests and the 1.6 billion people that depend upon them. Juniper is inspirational, too, in his descriptions of the rainforest’s remarkable birds and plants and its indigenous people.

Rainforest is a personal story, drawing on the author’s many years’ experience at the frontline of the fight to save the rainforests.

Includes 16 pages of colour plates showing the extraordinary flora and wildlife of these remarkable forests.

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January 2018£18.99Royal OctavoHardback320ppISBN 978 1 78125 528 5

Proofs availableRights sold: Pegasus Books, USA

BiographyIn Search of Mary Shelley: The Girl Who Wrote FrankensteinFiona Sampson

Mary Shelley was brought up by her father in a house filled with radical thinkers, poets, philosophers and writers. Aged sixteen, she eloped with Percy Bysshe Shelley, embarking on a love affair across Europe, as she coped with debt, infidelity and the deaths of three children, before early widowhood changed her life forever. Most astonishingly, it was while she was still a teenager that she wrote her novel Frankenstein, creating two of our most enduring archetypes. But who was Mary Shelley?

In this fascinating book, Fiona Sampson sifts through letters, diaries and records to find the real woman behind the story. She uncovers a complex, generous character – friend, intellectual, lover and mother – trying to fulfil her own passionate commitment to writing at a time when to be a woman writer was an extraordinary and costly anomaly.

Published for the 200th anniversary of the publication of Frankenstein, this is a major new work of biography by a prize-winning writer and poet.

Fiona Sampson has been published in more than thirty languages and received an MBE for services to literature. A Fellow of the Royal Society, and the recipient of a number of national and international honours for her poetry, she has worked as an editor, translator, and university professor as well as a violinist.

January 2018£9.99B formatTrade Paperback288ppISBN 978 1 78125 988 7

Proofs availableRights sold: Wuhan University, China; Chaek-Se-Sang Publishing Co, Korea; Epsilom, Turkey

PsychologyIn TherapyThe Unfolding StorySusie Orbach

Worldwide, increasingly large numbers of people are seeing therapists on a regular basis. We go to address past traumas, to confront addiction, to talk about relationships, or simply because we want to know more about ourselves.

Susie Orbach has been a psychotherapist for over forty years. Also a million-copy bestselling author, The New York Times called her the ‘most famous psychotherapist to have set up couch in Britain since Sigmund Freud’. Here, she explores what goes on in the process of therapy through a series of dramatised case studies. The improvised dialogue is replicated as a playscript, offering us the experience of reading along with a session, while revealing what is going on behind each exchange between therapist and client, and offering us her professional analysis.

Insightful and honest about a process often necessarily shrouded in secrecy, this complete and updated edition now has twice as many in-depth case studies, a new introduction and updated afterword.

Susie Orbach is a psychotherapist, psychoanalyst, writer and social critic. She is the founder of the Women’s Therapy Centre of London, a former Guardian columnist and visiting professor at the London School of Economics and the author of a number of books including What Do Women Want, On Eating, Hunger Strike, The Impossibility of Sex, Bodies – which won the Women in Psychology Prize – and the international bestseller Fat is a Feminist Issue, which has sold well over a million copies.

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February 2018£25.00

Royal OctavoHardback

420ppISBN 978 1 78125 482 0

Proofs availableRights sold: OUP, USA

HistoryThe Last BattleEndgame on the Western Front, 1918Peter Hart

By August 1918, the outcome of the war was not in doubt: the allies would win. But what was unclear was how this defeat would play out – could the Germans prolong the war into 1919, or could the war be won in 1918?

In The Last Battle, Peter Hart, author of Gallipoli and The Great War, and oral historian at the Imperial War Museum, brings to life the dramatic final months of the war, as men fought to secure victory with survival seemingly only hours, or days, away.

Drawing on experience of both generals and ordinary soldiers, and dwelling with equal weight on strategy, technology and individual experience, this is a powerful and detailed account of history’s greatest endgame.

Peter Hart is the oral historian at the Imperial War Museum and has written several titles on the First World War. His latest books for Profile are Gallipoli, The Great War and Voices from the Front.

June 2018£14.99

Demy OctavoHardback

288ppISBN 978 1 78125 795 1

Proofs availableAll rights available

NatureWater WaysA Thousand Miles Along Britain’s CanalsJasper Winn

For 150 years, between packhorse and railways, canals drove the Industrial Revolution. Amazing feats of engineering, they carried the rural into the city and the urban to the countryside. And when their purpose was extinguished, they were saved from extinction and repurposed as a countrywide haven from our too-busy age. Today, there are more boats on the canals than in their Victorian heyday.

Jasper Winn spent a year exploring Britain’s waterways on foot and by bike, in a kayak and on narrowboats. He discovered a world of wildlife corridors, underground adventures, the hardware of heritage, endurance kayak races and remote towpaths. He shared journeys with the last working boat people and met the anglers, walkers, boaters, activists, volunteers and eccentrics who have made the canals their home. In Britain, most of us live within five miles of a canal, and reading this book we will see them in an entirely new light.

Jasper Winn grew up in West Cork, where he left school aged ten and educated himself by reading, riding horses and playing music, an upbringing that shaped a lifetime of travel. He is the author of Paddle: A Long Way Around Ireland, the story of a solo trip by kayak, and is Writer in Residence for the Canal and River Trust.

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May 2018£16.99Demy OctavoHardback352ppISBN 978 1 78125 985 6

Manuscript availableAll rights available

Kenny Pryde has been a cycling journalist since 1987, he edited Winning: Cycle Racing illustrated and The Fabulous World of Cycling, was a staff writer at Cycling Weekly; and editor at large of Cycle Sport. He has written for the Guardian, Ride, VeloNews, the Herald, the Scotsman and the Irish Independent.

SportThe Medal FactoryKenny Pryde

In the 1990s the UK was as significant in the cycling world as it was in the bobsled world. Cycling was viewed as a continental sport, done only by eccentrics in the UK. The sport’s governing body was a handful of old cronies. It was a shambles.

But by 2008 Team GB, boosted by massive lottery funding and a hungry new generation of leaders, dominated Olympic cycling totally, winning eight out of ten gold medals on the track in Beijing. Soon, Team Sky, a British road racing squad with roots in that Olympic programme, would dominate the Tour de France.

But now disaster looms. Allegations of sexism, bullying and complicity with drug taking threaten the reputation and the funding of British Cycling, the governing body.

Peter Keen and Chris Boardman, followed by Dave Brailsford, Steve Peters and Shane Sutton created a new blueprint for performance. Does it represent a two-wheeled ‘Moneyball’, with lessons other organisations can learn from? Or was the stellar success of British Cycling down to a like-minded visionary group who got lucky with lottery funding? Is theirs a healthy culture, or has the will to win led to poor ethics and unfairness?

Also published by PURSUIT

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November 2017£8.99

A formatHardback

208ppISBN 978 1 78125 921 4

Rights sold: Klim, Denmark; Einaudi, Italy; Gyldendal, Norway; Sexto Piso, Spanish (Mexico); Metis, Turkey; Atticus-AZbooka, Russia; Baroque

Books, Romania; Penguin Books, USA

Philosophy/SportWhat We Think About When We Think About FootballSimon Critchley

Football is about so many things: memory, history, place, social class, gender (especially masculinity, but increasingly femininity too), family identity, tribal identity, national identity, the nature of groups. It is essentially collaborative, even socialist, yet it exists in a sump of greed, corruption, capitalism and autocracy.

Philosopher Simon Critchley attempts to make sense of it all – and to establish a system of aesthetics – even poetics – to show what is beautiful in the beautiful game. He explores, too, how the experience of watching football opens a particular dimension in time; how its magic wards off oblivion; how its dramas play out national identity and non-identity; how we spectators, watching football with tragic pensiveness, participate in the play. And of course, as a football fan, he writes about his heroes and villains: about Zidane and Cruyff, Clough and Revie, Shankly and Klopp.

Simon Critchley has published books on a wide expanse of ethical and philosophical subjects, including the bestselling The Book of Dead Philosophers, his cult novel Memory Theatre and his memoir-analysis of David Bowie – On Bowie (for Serpents Tail). He is Hans Jonas Professor of Philosophy at the New School for Social Research in New York, and series moderator of ‘The Stone’, a philosophy column in The New York Times.

September 2017£14.99

Demy OctavoHardback

320ppISBN 978 1 78125 862 0

Rights sold: Imaginist, China; Autrement, France; Thomas Rap/Bezige Bij, Holland; Einaudi, Italy;

Malpaso, Spain; Natur och Kultur, Sweden; Atticus Azbooka, Russia

MemoirThe Diary of a BooksellerShaun Bythell

Shaun Bythell owns The Bookshop, Wigtown – Scotland’s largest second-hand bookshop. It contains 100,000 books, spread over a mile of shelving, with twisting corridors and roaring fires, and all set in a beautiful, rural town by the edge of the sea. A book-lover’s paradise? Well, almost …

In these wry and hilarious diaries, Shaun provides an inside look at the trials and tribulations of life in the book trade, from struggles with eccentric customers to wrangles with his own staff, who include the ski-suit-wearing, bin-foraging Nicky. He takes us with him on buying trips to old estates and auction houses, recommends books (both lost classics and new discoveries), introduces us to the thrill of the unexpected find, and evokes the rhythms and charms of small-town life, always with a sharp and sympathetic eye.

Shaun Bythell is the owner of The Bookshop in Wigtown, Scotland and also one of the organisers of the Wigtown Festival.

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WELLCOME COLLECTION

Notes on BlindnessA Journey Through the DarkJohn Hull, Foreword by Cathy Rentzenbrink

February 2017 £8.99 B format Trade Paperback240ppISBN 978 1 78125 859 0

Rights sold: Editions du Sous-Sol, France ; Beck, Germany ; Adelphi, Italy

A Heavy ReckoningWar, Medicine and Survival in Afghanistan and BeyondEmily Mayhew

May 2017 £16.99 Demy OctavoHardback320ppISBN 978 1 78125 585 8

In the Bonesetter’s Waiting RoomTravels Through Indian MedicineAarathi Prasad

May 2016 £14.99 Demy OctavoHardback256ppISBN 978 1 78125 486 8

The Book of Human EmotionsAn Encyclopedia of Feeling from Anger to WanderlustTiffany Watt Smith

September 2016 £9.99 B formatPaperback320ppISBN 978 1 78125 130 0

Rights sold: Beijing MediaTime Ltd, China; DVT, Germany; 4, Italy; Foksal, Poland; Ecus, Taiwan; Koletif, Turkey

ForensicsThe Anatomy of CrimeVal McDermid

February 2015 £9.99 B formatPaperback320ppISBN 978 1 78125 170 6Rights sold: Betrand , Brazil; Shanghai Jiaotong University Press, China;

Verlagsgruppe Random House, Germany; Nieuw Amsterdam, Holland; Codice Edizioni, Italy; Codice kiosk edn, Italy; Kagaku-Dojin Publishing, Japan; Grupa Wydawnicza FOKSAL, Poland; Alpina, Russia; Alfabeta, Sweden; Marco Pol Press, Taiwan

Sex by NumbersWhat Statistics Can Tell Us About Sexual BehaviourDavid Spiegelhalter

April 2015 £12.99 Demy OctavoTrade Paperback368ppISBN 978 1 78125 329 8Rights sold: Life Science Publishing Ltd,

Japan; Aylinari, Turkey

Adventures in Human BeingGavin Francis

February 2016 £9.99 B formatPaperback288ppISBN 978 1 78125 342 7Rights sold: Zahar, Brazil; CITIC, China; City Editions, France; Nieuwezijds,

Holland; EDT, Italy; Koon Ja Publishing, Korea; Bukowy Las, Poland; Eksmo, Russia; Plataforma, Spain; Briefing press, Taiwan; Nokhook Publishers, Thailand; Domingo, Turkey; Family Leisure Club, Ukraine

A Practical Course in Personal MagnetismThe Victorian Guide to Health, Happiness, Power and SuccessWellcome Collection

February 2017 £7.99 A formatHardback136ppISBN 978 1 78125 834 7

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October 2017£8.99

B formatTrade Paperback

256ppISBN 978 1 78125 895 8

Rights sold: Kawade Shobo Shinsha, Japan; The Experiment, USA; Presses

polytechniques et universitaires romande, France; Alpina, Russia

Popular ScienceWhat’s Next?Even Scientists Can’t Predict the Future – or Can They?Edited by Jim Al-Khalili

Thought the science of the future was all hoverboards and space travel? Think again.

Every day, scientists come up with the ingenious solutions and surprising discoveries that will define our future. So here, Jim Al-Khalili and his crack team of experts bin the crystal ball and use cutting-edge science to get a glimpse of what’s in store.

From whether teleportation is really possible (spoiler: it is), to what we’ll do if Artificial Intelligence takes over, What’s Next? takes on life’s big questions. Will we find a cure to all diseases? An answer to climate change? Will bionics make us into superheroes?

Touching on everything from genetics to transport, and nanotechnology to teleportation, What’s Next? is a fascinating, fun and informative look at what’s in store for the human race.

Jim Al-Khalili OBE is an Iraqi-born British theoretical physicist, author and broadcaster. He is currently Professor of Theoretical Physics and Chair in the Public Engagement in Science at the University of Surrey. He has hosted several BBC productions about science, including BBC Radio 4’s The Life Scientific. He is also editor of Aliens (Profile).

August 2017£20.00

Royal OctavoHardback

320ppISBN 978 1 78125 429 5

Rights sold: Zahar, Brazil; Gingko, China; Alpina, Russia; Critica, World

Spanish Langauge; Diamond Inc., Japan; Prosynski, Poland; Rowohlt,

Germany

Popular ScienceSignificant FiguresLives and Works of Trailblazing MathematiciansIan Stewart

Which mathematician elaborated a crucial concept the night before he died in a duel? Who funded his maths and medical career through gambling and chess? Who learned maths from her wallpaper?

Ian Stewart presents the extraordinary lives and amazing discoveries of twenty-seven of history’s greatest mathematicians from Archimedes and Liu Hui to Benoit Mandelbrot and William Thurston. His subjects are the inspiring individuals from all over the world who have made crucial contributions to mathematics. They include the rediscovered geniuses Srinivasa Ramanujan and Emmy Noether, alongside the towering figures of Muhammad al-Khwarizmi (inventor of the algorithm), Pierre de Fermat, Isaac Newton, Carl Friedrich Gauss, Nikolai Ivanovich Lobachevsky, Bernhard Reimann (precursor to Einstein), Henri Poincaré, Augusta Ada King (arguably the first computer programmer), Kurt Gödel and Alan Turing.

Ian Stewart’s vivid accounts are fascinating in themselves and, taken together, cohere into a riveting history of key steps in the development of mathematics.

Ian Stewart is Mathematics Professor Emeritus at the University of Warwick. His recent books include Incredible Numbers, Seventeen Equations that Changed the World, and Professor Stewart’s Casebook of Mathematical Mysteries and Calculating the Cosmos (all published by Profile). He is a Fellow of the Royal Society.

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August 2017£14.99Demy OctavoHardback256ppISBN 978 1 78125 874 3

Rights sold: CITIC, China; Feltrinelli, Italy; Sakuhin sha, Japan; Changbi, Korea; Linking Publishing, Taiwan; Sel, Turkey; OUP, USA

PoliticsMarx, Capital and the Madness of Economic ReasonDavid Harvey

Marx’s Capital is one of the most important texts of the modern era. The three volumes, published between 1867 and 1883, changed the destiny of countries, politics and people across the world – and continues to resonate today. In this book, David Harvey lays out the key arguments.

In clear and concise language, Harvey describes the architecture of capital according to Marx, placing his observations in the context of capitalism in the second half of the nineteenth century. He considers the degree to which technological, economic and industrial change during the last 150 years means Marx’s analysis and its application may need to be modified.

The three volumes contain the core of Marx’s thinking on the workings and history of capital and capitalism. David Harvey explains and illustrates the profound insights and enormous analytical power they continue to offer. Marx, Capital and the Madness of Economic Reason will appeal to a wide range of readers, including those coming to the work for the first time.

David Harvey is Distinguished Professor of Anthropology at the City University of New York Graduate School where he has taught since 2001. Three recent books The Enigma of Capital, Seventeen Contradictions and the End of Capitalism, and The Ways of the World have been published by Profile to international acclaim.

February 2018£9.99B formatTrade Paperback288ppISBN 978 1 78125 872 9

Manuscript availableAll rights available

HealthMenopauseThe One-Stop GuideKathy Abernethy

The next book in the One Stop Guide series.

The menopause is a natural event, but for many women it represents a time of hormonal upheaval and uncomfortable symptoms. It can happen at any age, and the journey through it may feel a bit rocky.

The Menopause: The One-Stop Guide explains the changes which are occurring and advises on steps one can take to make life easier during this time of change. With clear and sensible information about recognising symptoms, getting help, treatment and staying positive, this guide will help those who are going through menopause, and family members who wish to better understand and offer their support.

This book evaluates the best approaches to the menopause and offers women all the information they need to determine whether medication, holistic remedies or other forms of treatment will work best for them, helping women to take charge of their health.

Kathy Abernethy is the chair of the British Menopause Society with over 20 years of clinical experience. She works as part of an award winning menopause team in London and at a private clinic in South West London. She holds a Masters degree in reproductive women’s health and has authored a book for nurses on menopause and HRT as well as numerous articles for women themselves.

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Combining writing from the world’s best thinkers with subjects of universal interest and importance, IDEAS IN PROFILE reinvents introductions for the twenty-first century. Concise, clear, relevant, entertaining, original and global in scope, IDEAS IN PROFILE are essential reading for anyone interested in the world around them.

IDEAS IN PROFILESmall Introductions to Big Topics

MusicAndrew Gant is a composer, writer and choirmaster. He lectures in Music at Oxford University.

March 2017 £8.99 B format Trade paperback 176pp ISBN 978 1 78125 642 8 All rights available

Theories of EverythingFrank Close is Professor of Physics at Oxford University and former Communications Head at CERN, and won the 2014 Michael Faraday Award.

March 2017 £8.99 B format Trade paperback 128pp ISBN 978 1 78125 751 7 Rights sold: Bollati, Italy; Domingo, Turkey

TruthSimon Blackburn was the Bertrand Russell Professor of Philosophy at the University of Cambridge and remains a Fellow of Trinity College.

March 2017 £8.99 B format Trade paperback 192pp ISBN 978 1 78125 722 7 Rights sold: OUP, USA

ConservatismRoger Scruton is a philosopher who has been described as ‘The man who […] has defined what conservatism is.’

August 2017 £8.99 B format Trade paperback 160pp ISBN 978 1 78125 752 4 Rights sold: St Martin’s Press, USA; Record, Brazil

FeminismDeborah Cameron is Rupert Murdoch Professor of Language and Communication at Worcester College, Oxford.

March 2018 £8.99 B format Trade paperback 192pp ISBN 978 1 78125 837 8 All rights available

CriticismCatherine Belsey is Professor of English at the University of Derby.

September 2016 £8.99 B format Trade paperback 176pp ISBN 978 1 78125 450 9 All rights available

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October 2017£12.99Hardback128ppISBN 978 1 78816 018 6

All rights available

DiaryThe Man Booker Prize Diary 2018Celebrating 50 Years of the Finest Fiction

The Man Booker Prize celebrates 50 years of unforgettable literary triumphs with an illustrated week-to-view diary of prizewinning, first-edition covers. Launched in 1969, the Man Booker Prize aims to promote the finest in fiction by rewarding the best novel of the year written in English and published in the United Kingdom. From the very first winner PH Newby’s Something to Answer For, to Paul Beatty’s 2016 runaway success The Sellout, each week is illuminated by a book that stands enshrined in the illustrious Man Booker history.

Featuring prizewinners:

Salman Rushdie * Thomas Keneally * Keri Hulme * Margaret Atwood * Yann Martel * Nadine Gordimer * Ian McEwan * Arundhati Roy * Kazuo Ishiguro * Hilary Mantel * Julian Barnes * Iris Murdoch * Ruth Prawer Jhabvala * William Golding * Marlon James * Paul Beatty * Anne Enright * Aravind Adiga * AS Byatt*

October 2017£9.99A formatHardback192ppISBN 978 1 78125 523 0

Rights sold: Pegasus Books, USA

HumourThe Jewish JokeAn essay with examples (less essay, more examples)Devorah Baum

The Jewish joke is as old as Abraham, and like the Jews themselves it has wandered over the world, learned countless new languages, worked with a range of different materials, been performed in front of some pretty hostile crowds, but still retained its own distinctive identity. So what is it that animates the Jewish joke? Why are Jews so often thought of as ‘funny’? And how old can a joke get?

The Jewish Joke is a brilliant – and very funny – riff on Jewish jokes, about what marks them apart from other jokes, why they are important to Jewish identity and how they work. Ranging from self-deprecation to anti-Semitism, politics to sex, it looks at the past of Jewish joking and asks whether the Jewish joke has a future. This is both a compendium and a commentary, light-hearted and deeply insightful.

‘A Jew and a non-Jew read Devorah Baum’s The Jewish Joke. They both found it hilarious and thought-provoking. Because it is.’ David Schneider

Devorah Baum is the author of Feeling Jewish (a book for just about anyone) (Yale University Press, 2017) and co-director of the documentary film, The New Man. She is Lecturer in English Literature and Critical Theory at the University of Southampton and affiliate of the Parkes Institute for the Study of Jewish/non-Jewish Relations.

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December 2017£15.00

Trade Paperback116pp

ISBN 978 1 78816 013 1

Proofs availableAll rights available

GiftThe Economist: Cover StoryA History in 100 PostcardsThe Economist

A high-speed journey through the past two centuries as told through the sharp-witted, sometimes irreverent, always bold covers of The Economist, now available for the first time in jumbo postcard format.

In a special introduction, the historian Dominic Sandbrook tells the story of the paper’s evolution, both in its editorial and visual style. The five surviving editors-in-chief of the paper – Andrew Knight, Rupert Pennant-Rea, Bill Emmott, John Micklethwait and Zanny Minton Beddoes – give context and tell stories from their own tenures. And classic covers such as ‘The Trouble with Mergers’ and ‘Greetings, Earthlings’ appear for the first time in a giftable format. The Economist Covers Collection is the perfect stocking-filler for the news junky or design buff in your life.

November 2017£8.99

B formatTrade Paperback

224ppISBN 978 1 78816 010 0

All rights available

QuizGame QueryThe Mind-Stretching Economist QuizThe Economist

General knowledge quizzes are ten a penny. Trust The Economist, which knows both the price and the value of everything, to do something different. In its first ever quiz book in a 175-year history, the sharp wits of The Economist’s own champion quiz team (‘Marginal Futility’) throw down the gauntlet for a genuinely severe contest. Ranging over the globe and the sweep of world history, peering into the most significant developments in science, politics and culture, this is the rare quiz whose answers shed real light on the ways of the world. What was Europe’s first attempt at an international currency union, before the Euro was a twinkle in Jacques Delors’s eye? Where did 15th-Century popes live? Who sang Diggi-Loo Diggi-Ley? With chapters on: Britain, Europe, the US, the Americas. Middle East and Africa, Asia, China, the World, Business, Finance and Economics, Science and technology and Books and Arts.

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In the late Iron Age, Rome was a small collection of huts arranged over a few hills. By the third century BC, it had become a large and powerful city, with monumental temples, public buildings and grand houses. It had conquered the whole of Italy and was poised to establish an empire. But how did it accomplish this historic transformation?

This book explores the development of Rome during this period, and the nature of its control over Italy, considering why and how the Romans achieved this spectacular dominance. For Rome was only one of a number of emerging centres of power during this period. From its complex forms of government, to its innovative connections with other states, Kathryn Lomas shows what set Rome apart. Examining the context and impact of the city’s dominance, as well as the key political, social and economic changes it engendered, this is crucial reading for anyone interested in Rome.

Dr Kathryn Lomas is an honorary research fellow in the Department of Classics and Ancient History at Durham University. She has held Research Fellowships at UCL and the University of Newcastle, as well as teaching posts at the Universities Edinburgh and Durham.

November 2017£25.00Royal OctavoHardback416ppISBN 978 1 84668 411 1

Rights sold: Ginko, China; Harvard University Press, USA

Ancient HistoryThe Rise of RomeFrom the Iron Age to the Punic Wars (1000 BC–264 BC)Kathryn Lomas

THE PROFILE HISTORY OF THE ANCIENT WORLD

February 2018£30.00Royal OctavoHardback480ppISBN 978 1 84668 296 4

Proofs availableRights sold: Ginko, China; Harvard University Press, USA

Ancient HistoryAge of ConquestsThe Greek World from Alexander to Hadrian (336 BC–AD 138)Angelos Chaniotis

Alexander the Great ushered in what we now call the Hellenistic period: a time of intense conflict, but also one of growth, prosperity and intellectual achievement. From Alexander the Great’s early days building an empire, via wars with Rome, rampaging pirates, Cleopatra’s death and the Jewish diaspora, right up to the death of Hadrian, this book examines the social structures, economic trends, political upheaval and technological progress of an era that spans five centuries and where, perhaps, modernity began.

Angelos Chaniotis is a Professor at the School of Historical Studies at the Institute of Advanced Study, Princeton, and a Quondam Fellow at All Souls, Oxford University. The author of many books and articles, he is senior editor of the Supplementum Epigraphicum Graecum, a member of the German Archaeological Institute and an editor of the Classical Studies journal Mnemosyne.

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Imperial TriumphThe Roman World from Hadrian to ConstantineMichael Kulikowski

September 2016£25.00

Royal OctavoHardback

386ppISBN 978 1 84668 370 1

Rights sold: WGB, Germany; Newton Compton, Italy; Harvard University

Press, USA

Ancient History

Imperial Triumph presents the history of Rome at the height of its imperial power. Beginning with the reign of Hadrian in Rome and ending with the death of Julian the Apostate in Persia, it offers an intimate account of the twists and often deadly turns of imperial politics in which successive emperors rose and fell with sometimes bewildering rapidity. Yet, despite this volatility, the Romans were able to see off successive attacks and to extend and entrench their position as masters of Europe and the Mediterranean. Imperial Triumph shows how they managed to do it.

Michael Kulikowski describes the empire’s cultural integration in the second century, the political crises of the third, and the remaking of Roman imperial institutions in the fourth century under Constantine and his son Constantius II, showing how this revolution was the beginning of the parting of ways between the eastern and western empires.

Michael Kulikowski is a tenured Professor of History and Classics at Penn State University, and a specialist in the history of the western Mediterranean world of late antiquity. His books include Rome’s Gothic Wars, and he is currently writing the volume to follow Imperial Triumph: Imperial Tragedy.

Forthcoming:

The Rise of Imperial Rome264 BC–AD 138David Potter

October 2018

The Roman Empire in the EastFrom Zeno to John Tzimiskes (AD 476–976)Paul Stephenson

February 2019

Imperial TragedyFrom Constantine’s Empire to the Destruction of Roman Italy (AD 363–568)Michael Kulikowski

April 2019

The Greeks1000 BC–300 BC Hans van Wees

October 2019

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September 2017£25.00Royal OctavoHardback352ppISBN 978 1 78125 916 0

All rights available

BusinessA Better World is PossibleThe Gatsby Charitable Foundation and Social ProgressGeorgina Ferry

On 17 March 1967 the 26-year-old David Sainsbury wrote out a cheque for £5 and established the trust which would become the Gatsby Charitable Foundation. Gatsby’s purpose was ambitious – to make the world a better place by taking on some of the social, economic and scientific challenges that face humanity. In recent years, Gatsby has spent around £50m annually on charitable activities, and by its 50th anniversary in 2017 it will have spent over £1bn on programmes that range from reducing poverty in Africa to raising the standard of technical education, investigating how plants fight disease, and finding out how the brain works. But despite Gatsby’s wide reach and the level of its donations, it has always functioned discreetly and out of the public eye. Georgina Ferry’s in-depth account reveals its achievements and invites us to question how the super-rich – and even the moderately affluent – might spend their money more wisely and for the common good.

Georgina Ferry is a science writer, author and broadcaster. She was a staff editor and feature writer on New Scientist, and presented science programmes on BBC Radio. Her biography of Britain’s only female Nobel-prizewinning scientist, Dorothy Hodgkin: A Life (Granta 1998), was shortlisted for the Duff Cooper Prize and the Marsh Biography Award, and was reissued by Bloomsbury Reader in 2014.

October 2017£14.99Demy OctavoHardback288ppISBN 978 1 78125 476 9

Rights sold: Gingko, China; The Experiment, USA

ReferenceWrite to the PointHow to be Clear, Correct and Persuasive on the PageSam Leith

Writing makes people anxious, and with good reason. The first sentence of a job application can consign it to the bin. A miss-timed tweet can cost you your job. And a letter to a beloved may end up making the recipient laugh rather than melt.

In this complete guide to persuasive writing, Sam Leith shows how to express yourself across any written medium. From the elements of grammar to the subtleties of the subtweet, he lays bare the secrets to successful communication (chief among them: know your audience, and write what you want to tell them in the way they want to hear it).

Write to the Point is the writing guide for everyone. It cuts through centuries of muddled advice with wit and common sense, it makes you laugh, and it reveals the techniques you need to take on the blank page and win.

Sam Leith is a writer and journalist. He is literary editor at the Spectator and writes for the Financial Times, the Guardian, The Times, Prospect and the TLS among others. His books include Dead Pets, Sod’s Law, The Coincidence Engine and You Talkin’ to Me? Rhetoric from Aristotle to Obama.

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