Upload
others
View
0
Download
0
Embed Size (px)
Citation preview
Version 14.0
PROMOTIONAL MARKETING OPPORTUNITIES
We recognise the importance of the Visitor Economy as a key driver for economic growth, with tourism generating £4.3bn visitor spend across the Liverpool City Region.
Useful contacts
1
Contents
2
Contents
Followers46,500+
VisitLiverpool.com
The VisitLiverpool website has a consumer-friendly feel, streamlined sitemap, engaging blog and improved content, to ensure maximum SEO potential this all adds up to an excellent user experience.
Likes28,700+
Likes9,400+
3
Search Term Result
Remember to…
What do our members say?
VisitLiverpool.com
When people search for ‘what’s on’, ‘things to do’, ‘accommodation’, ‘food & drink’ and ‘events’ in Liverpool, they are sign-posted to our website. This makes the VisitLiverpool.com website a logical choice for any business associated within this key sector to profile themselves
Domain authority
4
VisitLiverpool Our audiences in numbers
VisitLiverpool, through its differing mediums reaches local, national and international audiences. If your business has a interest in the tourism sector then VisitLiverpool can provide increased exposure to our regions visitors.
5
Insights
VisitLiverpool.com listing enhancement
VisitLiverpool.comListing Enhancement
Your listing is your business’s own page on visitliverpool.com, positioned within the relevant section of the site. In addition to a basic listing, you can opt for an enhanced listing to really maximise your profile and increase page views and web hits.
•
•
•
•
•
•
•
•
•
•
•
6
Digital
Section Page Views Unique Views
VisitLiverpool.comHomepage profile
Premium positioning on VisitLiverpool for maximum exposure.
7
Average monthly stats (based on current data)
Digital
Homepage Highlights
Homepage Key image
Section MegaNav image or Section hero image
Section highlights
VisitLiverpool.comSection opportunities
Sub-section page profiling on VisitLiverpool.com gives the opportunity for venues and attractions to specifically target elements of the site to give a focused impact.
8
Digital
Profile Booster
Three Month Series
VisitLiverpool.comSocial media profiling
VisitLiverpool is active in producing and sharing content through our four main social media channels.
•
•
•
•
•
9
Digital
What do our members think?
Video Creation
Create your own venue video with VisitLiverpool.com
Would you like to have your own video to utilise within your own media channels, but see it as a daunting task. Let Marketing Liverpool ease the burden with this low cost, high quality option.
•
•
•
•
•
10
Digital
Package Cost
Immersive 3D Scanning for your Venue
Show guests exactly what to expect, give potential visitors a sneak peak of your experience, or showcase your venue in every possible layout and let the viewer move through it as they like.
11
Digital
Consumer e-newsletter ‘feature’
Solus e-newsletter
Consumer e-communications
Our monthly consumer e-blast is the principal method of communicating to our worldwide database of consumers.
•
•
•
•
12
Leisure Tourism
Seasonal prices per edition –six month publication
Guide Sponsor (exclusive)
Full page
Half page
Seasonal Visitor Guide
The Seasonal Visitor Guide is the officialfree tourism guide to the destination and the primary resource for visitors.
•
•
•
•
13
Leisure Tourism
Core Partner Packages
Supporter Package
Liverpool’s Official Christmas Campaign
We have provided the opportunity, with an accessible supporter package, to see your business incorporated into the city’s seasonal Christmas campaign.
14
Seasonal Campaign
Section Sponsor
Double Page Spread
Full Page
Half Page
Liverpool City RegionVenue Directory 2019/20
The annual 2018/19 Liverpool City Region Venue Directory is the official destination venue catalogue for the meeting, incentive, conference and event markets.
•
•
•
•
15
Business Tourism
Liverpool Convention Bureau e-newsletter Feature
Main Sponsor
Liverpool Convention Bureau e-communications
Liverpool Convention Bureau’s bi-monthly e-newsletter is a great way to promote your venue, event or service to this key market sector..
16
Business Tourism
The Meetings Show UKOlympia, London Summer ‘19
The Industry's premier international event for the UK inbound and outbound meetings and event industry. The Show...where meetings count.
•
•
•
17
Premium Partner
•
•
•
•
•
•
•
Stand Partner
•
•
•
•
•
•
Business Tourism
18
•
•
•
•
•
•
•
Business Tourism
International ConfexOlympia, London26-27 February 2019
International Confex is renowned as the UK’s leading event for the MICE industry. Attracting over 5,000+ unique visitors, it provides the ideal platform to connect with senior event organisers.
•
•
•
•
Travel Trade Digital Marketing
The Travel Trade sector is fast becoming more and more prevalent in the City's business mix – but how do you communicate with this audience in a targeted and focused manner?
Trade Talk Feature e-newsletter
Solus e-newsletter
19
Travel Trade
Full Stand Partner Package
Drinks reception Sponsor
Exhibition Brochure Distribution
British Tourism & Travel ShowNEC, Birmingham20-21 March 2019
The event is the UK’s largest travel trade exhibition, showcasing Britain and Ireland’s tourism offer to a trade only audience, of around 3,000 visitors, including group travel organisers, trade buyers and coach & tour operators. Ideal if you are looking to target national and international group travel markets.
•
•
•
•
•
•
•
20
Travel Trade
Full Page
Guide Sponsor (Exclusive)
Official Liverpool Travel Trade Guide 2019
VisitLiverpool’s most recent edition to the publication portfolio, acting as our primary resource for groups visiting the region.
•
•
•
•
•
•
•
•
•
•
21
Travel Trade
Open course for individual bookings
In-house course customised to own business
What do our members say?
Social Media Workshop
In an ever changing digital world how can you best utilise social media channels?
•
•
•
•
•
22
Industry Course
Open course for individual bookings
In-house course customised
Other ‘n-house’ courses available on request•
•
•
Liverpool Welcome Workshop
Some of the questions that will be answered during the workshop...
•
•
•
23
Industry Course
Online Ticketing Solutions
Promote and Sell Your Tickets through VisitLiverpool.com
VisitLiverpool in conjunction with TicketQuarter & WebTicketManager provide members with extra platforms to selling your tickets online on our website, which receives over 150,000 unique visitors per month.
24
Industry Course
Activity Price
The next steps…
25
Confirmation