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If you have any questions, please contact Allison Salkeld, NARI Marketing Coordinator: [email protected] 414-771-4071 PROMOTIONAL TOOLKIT Thank you for being a part of NARI Milwaukee’s HOME & REMODELING SHOW October 18th-20th, 2019 NARI Milwaukee will be running an integrated advertising campaign to promote the event across the metro Milwaukee area. This toolkit is designed to help you amplify the Association’s efforts, elevate your brand and increase your booth visits by promoting your presence at the show. TOOLKIT INCLUDES: Printable Poster for your Showroom or Office How to Amplify & Align with the Facebook Event Page Instagram / Facebook Post Digital Graphics Sample Email Text NARI Social Links Click here to access & download images & logos

PROMOTIONAL TOOLKIT€¦ · Instagram / Facebook Post Digital Graphics Sample Email Text NARI Social Links . ... Creating your own event causes confusion in the marketplace and does

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Page 1: PROMOTIONAL TOOLKIT€¦ · Instagram / Facebook Post Digital Graphics Sample Email Text NARI Social Links . ... Creating your own event causes confusion in the marketplace and does

If you have any questions, please contact Allison Salkeld, NARI Marketing Coordinator: [email protected] 414-771-4071

PROMOTIONAL TOOLKIT Thank you for being a part of

NARI Milwaukee’s HOME & REMODELING SHOW October 18th-20th, 2019

NARI Milwaukee will be running an integrated advertising campaign to promote the event across the metro Milwaukee area. This toolkit is designed to help you amplify the Association’s efforts, elevate your brand and increase your booth visits by promoting your presence at the show.

TOOLKIT INCLUDES:

● Printable Poster for your Showroom or Office ● How to Amplify & Align with the Facebook Event Page ● Instagram / Facebook Post ● Digital Graphics ● Sample Email Text ● NARI Social Links

Click here to access & download images & logos

Page 2: PROMOTIONAL TOOLKIT€¦ · Instagram / Facebook Post Digital Graphics Sample Email Text NARI Social Links . ... Creating your own event causes confusion in the marketplace and does

NARI Milwaukee Home & Remodeling Show • October 18th-20th, 2019 • State Fair Park

Show Details WEBSITE https://www.narimilwaukeehomeshow.com/ HOURS

● Friday, October 18th, 12pm-8pm ● Saturday, October 19th, 10am-8pm ● Sunday, October 20th, 10am-5pm

TICKETS

● Discount Tickets($8) Available Online: http://www.narimilwaukeehomeshow.com/discount-tickets.html

● $10 At Door ● $8 Seniors +60 ● Kids FREE ● Active/Former Military w/ID FREE

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NARI Milwaukee Home & Remodeling Show • October 18th-20th, 2019 • State Fair Park

Facebook Event Page

1. Click here to go to the NARI Milwaukee Home & Remodeling Show event page and select “Going”

a. A pop up window will allow you to select “Going” for all 3 days

b. Encourage your team to also do this to gain additional impact (each time someone says they’re “interested” or “going” to an event, Facebook tells their friends because they might also be interested).

2. Share on your Facebook page(s)

a. On the event page and look for the “Share” button – just to the right of the Going button.

i. Hover over it, select “Share as Post.” This will automatically populate the graphics and information for the Show.

ii. Choose “Share on Your Timeline” to share on your personal page or “Share on a Page You Manage” to share as your company. We recommend sharing on both.

b. You can (and should) add a message when you share, for example:

i. Come see us at the NARI Milwaukee Home & Remodeling Show! We will be in booth # ___, showcasing (insert your company’s key features/promotions)! #RemodelingDoneRight

ii. #Inspiration is just around the corner at the NARI Milwaukee Home & Remodeling Show! Bring your friends and check out our booth #____. #RemodelingDoneRight Tip: You can “Tag” the show, partnering companies and/or people by adding the “@” symbol before you type the name. (It will not work with copy & paste.) Options show up as you type >>>>

3. Invite Friends! a. In the same manner, hover over Share, and select “Invite Friends”

IMPORTANT NOTE: Do not create your own Facebook event! If you do so, you will be asked to delete it. Creating your own event causes confusion in the marketplace and does not align or amplify efforts.

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NARI Milwaukee Home & Remodeling Show • October 18th-20th, 2019 • State Fair Park

Instagram / Facebook Post Download graphic here Image file name: NARI_Fall_HomeShow_1200x1200_social.jpg The size of this graphic is 1200 x 1200 Sample Post Copy:

Join us Oct. 18th-20th at the @NARI Milwaukee Home & Remodeling Show! We’ll be at Booth # _____. • • • • • Tickets just $8 in advance. Military & kids are FREE! http://www.NARIMilwaukeeHomeShow.com

#RemodelingDoneRight

Tip: To amplify your posts, especially on Instagram, add hashtags relevant to your business. Like toppings on an ice cream sundae: the more the better! Some suggestions: #homerenovation #homeimprovement #remodeling #interiordesign #renovation #contractor #home #remodel #homeremodeling #generalcontractor #homedecor #homedesign #renovations #kitchendesign #kitchenremodel #homebuilder #dreamhome #house

Tip: To “Tag” NARI Milwaukee, use the “@” symbol before you type the name. It will NOT work with copy & paste. You’ll have to retype. Options will show up as you type and you can select when it appears >>>>

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NARI Milwaukee Home & Remodeling Show • October 18th-20th, 2019 • State Fair Park

Digital Graphics ● These graphics can be used on your website, blog, or email ● We encourage you to send emails about the event and place a graphic on your

website/blog ● Download graphics here.

Image file name: NARI_Fall_Show_Email_600x600.jpg The size of this header is 600px x 600px. This is a great header graphic for an email program like MailChimp or Constant Contact.

Image file names: NARI_Fall_HomeShow_1600x1000.jpg The size of this graphic is 1600px x 1000px.

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NARI Milwaukee Home & Remodeling Show • October 18th-20th, 2019 • State Fair Park

Sample Email Text

Join us for the NARI Home & Remodeling Show October 18th-20th! It’s fall! Time to relish in the last bit of warmer weather – but also prepare our homes, inside and out, for the winter months ahead. It’s the perfect time to meet with qualified, reputable home improvement professionals to discuss your ideas and get a plan to make your projects happen! At (Insert your business name), we help Milwaukee-area homeowners (Insert your area of specialty here)! Find us at the Show at Booth #_______! We’ll have [insert any special attractions at your booth]. We have a limited amount of FREE tickets: (Insert how people can get tickets from you) We hope to see you there!

SHOW HOURS

● Friday, October 18th, 12pm-8pm ● Saturday, October 19th, 10am-8pm ● Sunday, October 20th, 10am-5pm

TICKETS

● $8 Advance Tickets Online ● $10 At Door ● $8 Seniors +60 ● Kids FREE ● Active/Former Military w/ID FREE

NARI Milwaukee is the local chapter of the National Association of the Remodeling Industry. The National Association of the Remodeling Industry (NARI) is an elite organization of home improvement professionals. All NARI members are experienced, proven, qualified - and verified by local people who know the industry and have your back. NARI members apply for membership and must adhere to a code of ethics that ensures honesty, integrity and responsibility.

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NARI Milwaukee Home & Remodeling Show • October 18th-20th, 2019 • State Fair Park

Let’s get Social! Did you know we are on all #Social #Media channels? Following, liking, and sharing NARI Milwaukee helps your business grow! Facebook

@NARIMilwaukee

https://www.facebook.com/narimilwaukee/

Instagram

@NARIMilwaukee

https://www.instagram.com/narimilwaukee/

Twitter

@NARIMilwaukee

https://twitter.com/NARIMilwaukee

Pinterest

https://www.pinterest.com/milwaukeenari/

YouTube

https://www.youtube.com/channel/UCqzxw6u92Uht

9bVaO7D2vRA

LinkedIn

https://www.linkedin.com/company/milwaukee-nari-

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