Proven….. …Not Just Another Green Cleaning Product Line

Proven…..

…Not Just Another Green Cleaning Product Line

Proven…..…Green Cleaning Solutions

... Competitive in Performance & Price

…Green Pioneer, Specialist, Leader

for close to 20 years

>> Good >> Clean >> Proven

Lets Review

• An Introduction • Enviro-Solutions’ Mission• Enviro-Solutions’ Goals• What Sets Enviro-Solutions Apart/ Key Value Added Propositions• Testimonials• Conclusions

Introduction

Ask yourself these questions:

· Do you want a manufacturer that offers a protected territory and long-term security based on results?

· Do you want a manufacturer that offers exemplary training, support and resources (training manual, e-learning, brochures, web site, joint sales calls, end-use seminars/presentations, etc.)?

Introduction· Do you want a manufacturer that provides not only products but

also motivation, information, and tips to help you stay informed so you can shorten your learning curve and

help make your team the local Green experts?

· Do you want a manufacturer that has the ability to demonstrate how to use Green cleaning chemicals to grow market

share and better retain and optimize existing customers?

Introduction

· Do you want products Certified by EcoLogo and Green Seal?

· Do you want an extensive Green product line with a variety of products?

· Do you need Green products that work as well or better than traditional products?

· Do you want products that are priced competitively to the major traditional/non-green cleaning products?

Introduction

· Do you want to be confident that your Green offering will be stronger than your competitors’ and their Green product line?

If so, consider us – Enviro-Solutions –

the ‘Best in Class’.

Introduction

Introduction

Review our easy to navigate and informative website at www.enviro-solution.com. You will get a better understanding of how we at Enviro-Solutions are different, can provide you with greater value, and can help you grow sales by making you and your team stronger at selling Green.

Introduction

Be sure to check out the following links:

Who We Are - company profile

Proven Solutions - customer references/testimonials

Introduction

Resource Center - ‘Technical Reports and Presentations’ – providing various items in PDF and PPT formats. Check out items 1a), 1b) and 1d)

- 1c) is a Tri-Fold Flyer providing a products overview

- 1d) is our Company Profile and Products Catalog

Resource Center - ‘Other Helpful Sites’ - providing links to more than 200 sites for reference; including sections on EPP for Education, EPP for Healthcare,

Occupational Health, and more

Resource Center - ‘Green Talk’ – Q’s & A’s; ‘General Info Blasts’ and ‘Selling Tips’

Product Selection - an MSDS and Product Info Sheet (FAB) for each product

Introduction

• Enviro-Solutions offers the “Total Package” with regard to Green cleaning products.

• We do not just have Green products.

• Green is all we do and all we have done for close to 20 years.

• We are the pioneer, leader and specialist!

Introduction

Mission…..

Enviro-Solutions was established in 1994, with a very focused mission:

To develop and market, through new technology, a superior line of cleaning solutions dedicated to providing significant relevant added

value in terms of performance, safety, health and environmental benefits. To deliver proven safety, health and environmental benefits

with no sacrifice to product performance and remaining competitive in price.

Goal….

Our goal is to offer environmentally superior, health and safety cleaning products that:

– Will compete with conventional cleaning products on both performance and price

– Are safer for both the user and the workplace environment

– Will clean our world without harming nature’s balance

What Sets Enviro-Solutions Apart –Key Value Added Propositions

– We are not just another Green Cleaning Products Line

– Specifically…..


1) We provide greater quantity and quality of resources:I. To help better develop your tem

II. To grow incremental sales, market share and customer satisfaction

2) We provide proven products that work; these products have been used in the field for 12+ years

3) We provide one stop shopping; a full & complete program

4) We provide protected territories


5) We are the recognized Green brand

6) We offer Peace of Mind – claims backed by proven research and test data

7) We have a very solid track record & references of users of our Green products


1) Greater Quantity and Quality of Resources:

- For nearly 20 years, we have been exclusively about Green. Our specialization provides you with a proven competitive advantage

- We can shorten your learning curve in Green, and make you the local Green expert - faster

- To help better develop your team

- To grow incremental sales, market share and customer satisfaction


2) We Provide Products Proven to Work:

- Proven to work as well as, or better than, traditional products

- We have products on their 4th & 5th generation, versus our competition still on their first

- We have major customers that have been using our products for 7 to 12 years, proving that they work

- Who else can provide a list of major customers using their green products for numerous years


3) We Provide One-Stop Shopping - A Full & Complete Program:

- Full and complete line

- 70+ Green Products; 300+ SKU’s

- 12 Certified by Green Seal and 40 Certified by EcoLogo

- Including floor care, carpet care, washroom care, bio-enzymatic and bio-renewable


See items 3.a and 3.b in the Resource Center, Technical Reports & Presentations on our website:

www.enviro-solution.com

for a product listing brochure and a full line company profile and catalog.

http://www.enviro-solution.com/


4) Protected Territories:

- We typically only have one distributor assigned to a territory

- If two, we have Pioneer Protection


5) Enviro-Solutions Recognized Brand:

- Enviro-Solutions is the most recognized brand of Environmental Cleaners in North America

- Enviro-Solutions Trademark is registered in both Canada and the United States


6) Peace of Mind - Our claims are backed by proven research & test data

- Biodegradability- all organic raw materials meet or exceed OECD test ratio 301D

- Toxicity- calculated LD50 of raw products. Less hazardous than sodium bicarbonate or table salt

- Aquatic Toxicity- most products exceed 10mg/L threshold for vertebrae and invertebrate fish and algae.

- Raw Materials not listed on SARA 313, Cercla Section 102, RCRA 40, CFR 261 (paragraph D), Clean Water Act section 311,312, National Pollutant Release Inventory, Registration with TSCA on the Chemical Substance Inventory


6) Peace of Mind (continued):

- Dyes are all FD&C (Food, Drug & Cosmetic)

- Packaging- Containers/ cases made in part of post consumer regrind

- Renewable Resources- Whenever possible we use renewable ingredients such as grain, corn oils, soy, palm kernel oil, coconut oil, etc replacing petroleum based solvents and surfactants

- Independence- We own all our own test data on each raw material and have developed a library of raw materials to better develop all types of cleaning products.


7) We Have a Very Solid Track Record & References:- Quality products, competitive prices, and significant added value have built a strong, loyal roster of long-term Distributors and End-Use Customers.

- If the product performance, pricing or added value were not very concrete, would they remain loyal for 7 to 12 years?

Examples…..

Testimonials From a Distributor:

“Given the growing interest and demand in ‘green’ chemicals, we extensively reviewed the products available making claims that they are safer for people and the environment. We wanted products that would provide our customers with demonstrated value. We found a lot of products that could not be proven to be green and/or a lot of products that did not perform. After a thorough search, we concluded that Enviro-Solutions, with their broad product offering, their Eco-Logo Certification, their claims being independently third party verified, and most importantly, their products performing as well as or better than any major chemical products, will provide our customers with acclaimed value.”

Ross Buzek President, Domclean Customer Since 2002

“…..quality, effective and efficient products that are good for our students & teachers, our caretaking staff and our environment. In addition, the price, service and value are second to none.” Robert Squires

Manager, Custodial Services Trillium Lakelands District School

Customer since 1994

Testimonials From a End User

Johnson Controls / Facility Management ConsultantsI am pleased to confirm the successful history experienced with

Enviro-Solutions products lines and support services as it relates to Johnson’s Controls’ projects. My association with Johnson Controls (JCI) spans close to thirty years. Twenty four of those years were directly with the organization, primarily involved in facilities management service. As an independent facilities management consultant for the past six years, I continue to support Johnson Controls and related organization’s objectives in the Faculties Management Marketplace.

Enviro-Solutions products have been used at numerous JCI projects where environmental chemicals were either mandated or required as part of a proactive “go green” program by the owners of the facility.

Testimonials From a End User

Many of the projects where Enviro-Solutions is a supplier to Johnson Controls are high profile clients that include cleaning within a fully integrated facility management agreement structure. This requires all suppliers to assist in achieving customer satisfaction targets. Examples of products and the length of time Enviro-Solutions have been providing green products and applications to support JCI include:

IBM / BurlingtonThis project has been using the Enviro product line for 8 years. This is a major IBM manufacturing facility. Enviro-Solutions was tested and approved by IBM’s toxicity laboratory. JCI recently lost the facilities management agreement to a competitor, however IBM insisted that the new provider continue to use Enviro-Solutions products.Nortel Networks / MontrealThis project uses the Enviro product line through a third party contractor who has been using the product line for over 7 years.

Testimonials

Royal Ottawa Hospital / OttawaThe hospital switched to Enviro Solutions green line for cleaning 8 years ago when JCI were awarded a major outsourcing agreement for facilities management services. This involved streamlining of the cleaning staff and the introduction of new green chemicals.

CN Railways Headquarters Facility / MontrealThis head office location went fully green with Enviro products 4 years ago through a third party contractor.

Motorola / TorontoEnviro-Solutions was selected when JCI secured the Facilities Management Agreement for Motorola’s new head office in Toronto 3 years ago.

Testimonials

Michener Institute / TorontoJCI self performs cleaning services at this educational facility using Enviro-Solutions product line. These services have been in place for 5 years.

The above JCI examples reflect performance based facilities management agreements where JCI is measured through performance metrics on a continual basis.

In my experience, Enviro-Solutions have consistently provided the appropriate level of support when needed for troubleshooting, training and dilution control installation expertise. The products have proven to be effective and front line personnel have appreciated the safer aspects of using the products.

Philip AlbertPrincipalJohnson Controls / Facility Management Consultants

Testimonials

Some of Our Major Customers

• McGill University Health Center5 Hospitals1650 Beds

• Notre Dame de la MerciLeading Children’s Hospital in Quebec

• Absolute Nursing Homes (Indiana and New York)

• Plus many more Hospitals and Nursing Homes in Canada and US

Some of Our Major Customers

• McGill University & Various Other Universities

• Hundreds of Schools in Canada and US

• Pespsico/Quaker Oats/Readers Digest World Headquarters

Conclusions – Market Overview

• Large percentage of traditional janitorial cleaning chemicals will switch to green in the next several years. This is customer/end-user driven. A quick, long term way to gain recognition with no risk

• You need a complete line, proven to work, to switch the customer, thus closing the door to the competition

• Many organizations, public and private, and usually large, are actively seeking out/being receptive to products that can demonstrate that they are superior in terms of:

• Health and Safety

• Environment

• Performance

Enviro Solutions meets these demands better than anyone else.

Conclusions – Market Overview

A) NOT A NICHE PRODUCT LINE:

- While being truly different than conventional products, Enviro-Solutions offers unique solutions

- With Enviro-Solutions, you can offer a truly different alternative rather than two to three lines of similar products. Therefore, we can help eliminate duplicating SKU’s of your mainline product line. Enviro-Solutions are supplements, not duplicates, to your main line

- With Enviro-Solutions, you can enhance, not cannibalize, your current business

Conclusions Why Distribute Enviro Solutions

B) FLEXIBILITY TO SERVE YOU:

We are LARGE

• Enough to provide necessary support, resources, and services

We are SMALL

• Enough to provide timely decisions and flexibility for customization to meet your needs


Conclusions Why Distribute Enviro-Solutions

C) WE EXPECT TO BUILDBUSINESS FOR YOU:

NEW ACCOUNTS

• Where your existing chemicals were not successful. With the Enviro-Solutions environmental and health & safety message, you can offer these accounts a motivation to look at your proposal, especially if they are satisfied with their existing product performance

• In other cases, we can be your lead items for those certain targets demanding it all and wanting proof of claims: performance, price, safety, environment, support, full product offering, etc.

C) WE EXPECT TO BUILD BUSINESS FOR YOU:

CURRENT CUSTOMERS

• Optimization tactic is to let the customer decide; if they decide to switch to green, you cannot stop them. However, you want them to your green products and they will demand a competitive, credible and complete line of products like Enviro-Solutions

• Once a customer has switched to Green:

• Self gratitude in his decision/research

• Won’t switch back as long as they are satisfied


TARGETS:•University, colleges, School Boards, Private School, Nurseries, Day Care Centers, etc

•Cities, Towns, Villages, etc

•Federal/State/Provincial Government Bodies, Agencies, etc (For example: Ministry of the Environment, Ministry of Natural Resources, etc)

•Large Companies, Unionized Companies (Especially high profile ones)

•Hospitals, Nursing Homes, etc

•Clean Rooms, Computer/Software Rooms

•Large Building Service Contractors

•Large Integrated Service Providers

•Large Retail Stores


D) THE ECONOMIC VALUE:

• Increase sales of chemicals. Meet a real growing local demand for sustainable cleaning products

• Increase new customers and your local market share for cleaning chemicals and products

• Greater retention of existing customers. Increase the value added to your customers

• Increase gross profit


E) THE DIFFERENTIATING VALUE:

• Increase ability to differentiate from the competition. More clearly demonstrate to your customers, prospects and community, your genuine concern and commitment to sustainable products that are proven safer for people and for the environment. Improve your corporate image. Help protect your reputation.

• A product offering that supplements and compliments and does not duplicate

• If properly positioned, no options can compare


F) EXEMPLARY SUPPORT AND SERVICE:


•Our service standards deliver capability, capacity, commitment and communication

•We are trained to provide relevant information and expertise to our customers to help them with their cleaning issues, concerns, budgets, etc

•Everyone is committed to meeting our service promises

F) EXEMPLARY SUPPORT AND SERVICE:

• Proven Solutions – We have many very large customers that have been using the product for 12+ years. If the product did not work well, were not priced competitively, or were in fact not safer, would they remain customers?

• All we do – We only manufacture safer, ‘green’ products. Unlike others, we do not offer a few ‘token’ products.

• All our products – Safer than their tradition counterparts in all categories, and we can prove it.

• We Know This Market – We know this market and can help you successfully sell against your ‘green’ and ‘non-green’ competitors!


G) NEED FOR A STAND ALONE LINE:

• Larger brand name companies cannot be all encompassing or cannot be revolutionary with respect to environmentally sound and healthy/safety products. They have to rely on ‘product enhancements’. They have too much invested in their traditional products and formulas to risk sales and liability claims.


H) SUPPLY:

•Our products and service will meet or exceed current and future requirements

•Our policies, processes and procedures are customer driven and designed to make doing business with us easy


I) SATISFY:

•Our relationship status with our customers is long-term

•We provide value based on quantity/quality mix, complexity and resources

•We strive to give our customers excellent human service experiences via the processing of transactions, providing clear open communication, how we handle negotiations, how we deal with complaints, how we resolve conflicts, etc.

Conclusions Why Distribute Enviro-Solutions

J) OUR PEOPLE:

- We are a leading chemical manufacturer and have a very intimate knowledge of Jan San Distribution

- Great balance of field people with the necessary experience, sales, customer service and technical ability

- Backed up by management that is capable, hands-on and able to deliver


Conclusions• We have the Desire

• We have the Resources - Financial

- People

- Products

• We have the Commitment

Proven…..…Green Cleaning Solutions

... Competitive in Performance & Price

… Green Pioneer, Specialist, Leader

for close to 20 years

>> Good >> Clean >> Proven

Conclusions

Proven…..

….. Not Just Another Green Cleaning Product Line

Thank you!

On behalf of all of us at Enviro-Solutions, thank you for the consideration and opportunity to present.

Conclusion

Documents

Proven….. …Not Just Another Green Cleaning Product Line