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NEWS SPRING 2011 PSAC introduces a new name and look for your magazine PM#40020055 Collaboration is needed to keep labour costs down PLUS: Hot Stuff: Baker Hughes Inc. pioneers an extreme temperature electric submersible pump Productivity Watch: How to boost the bottom line Arcis Seismic Solutions drums up community support

PSAC introduces NEWS a new name and look for your magazine

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NEWS

S P R I N G 2 0 1 1

PSAC introduces a new name and look for your magazine

PM#40020055

Collaboration is needed to keep labour costs down

PLUS: Hot Stuff: Baker Hughes Inc. pioneers an extreme temperature electric submersible pump Productivity Watch: How to boost the bottom line • Arcis Seismic Solutions drums up community support

PSAC_Spring_2011_p01.indd 1 2/16/11 6:50:09 PM

12

17

18

22

• No workers in hot zone

• Low pressure lines

• Increased production, decreased HSE risk

ERS has put safety and environment at the top of their list. This system is truly innovative and, quite frankly, is the Best Available Practice I have encountered.

S. Hanelt, CFEI, CVFI SCO Fire Investigator/InspectorSafety BOSS Inc.

1-877-807-TANK • www.envirofuel.ca

000PSN2.EnviroRefuel_FP.indd 1 2/1/11 11:57:42 AMPSAC_Spring_2011_p02-03.indd 2 2/16/11 2:02:42 PM

3

Features

Departments47

8

10

19

20

21

22COVE

R

CONTENTSS P R I N G 2 0 1 1

LABOUR SHORTAGECommunication and collaboration

are key to containing costs

FOREIGN AFFAIRSPSAC takes action to help members

tap global business opportunities

STARS & SPURSPhotos and the tally from this year’s

gala and fundraiser presented by PSAC

12

17

18

MESSAGE FROM THE PRESIDENT

2011 CANADIAN DRILLING ACTIVITY FORECAST UPDATEPSAC expects increased activity in the Western

Canadian Sedimentary Basin

IN THE FIELDNews and notes from the industry

SPRING CONFERENCEFind out what’s happening at this year’s event

BUSINESS MATTERSProductivity is the lifeblood of any business,

and PSAC members are no exception

PSAC IN ACTIONA rundown of Association initiatives on behalf of

members and industry

MEMBER PROFILEBaker Hughes Inc. pioneers an ultra-high

temperature submersible pump for in situ

oilsands projects

COMMUNITY MATTERSArcis Seismic Solutions drums up goodwill at a

Calgary school

18

22

26

PETROLEUM SERVICES NEWS

• No workers in hot zone

• Low pressure lines

• Increased production, decreased HSE risk

ERS has put safety and environment at the top of their list. This system is truly innovative and, quite frankly, is the Best Available Practice I have encountered.

S. Hanelt, CFEI, CVFI SCO Fire Investigator/InspectorSafety BOSS Inc.

1-877-807-TANK • www.envirofuel.ca

000PSN2.EnviroRefuel_FP.indd 1 2/1/11 11:57:42 AM PSAC_Spring_2011_p02-03.indd 3 2/16/11 2:02:57 PM

4 SPRING 2011

MESSAGE FROM THE PRESIDENT

T IS PICKING UP AGAIN IN OUR INDUSTRY and I am enthusiastic about the

challenges that lie ahead. In my new position as President of PSAC, I inherited a “Three

Year Strategic Plan” developed by the PSAC team and my predecessor Roger Soucy, and

I’m happy to say that it fi ts like a glove. The highlights for me are:

Raise the awareness of PSAC and all that we do among our members, government, the 1.

producers and the communities in which we work and live;

Help develop stronger relationships among the industry associations: CAGC, CAODC, 2.

CAPP, CEPA and SEPAC for the betterment of the Canadian oil and gas industry as a whole

and again for the communities in which we work and live;

As the petroleum service sector’s leader in advocacy, increase membership so that PSAC 3.

can deliver a strong voice and presence, to be heard and recognized by policy makers and

governments, preceding and during any decision making process that directly or indirectly

affects our sector.

These are three signifi cant priorities that I am passionately pursuing together with an

excellent team of people here at PSAC.

PSAC member companies represent more than 80 per cent of the business volume generated

in the Canadian petroleum services sector. Our services sector is so vibrant and diverse that

it easily precludes any misconceived perceptions that the petroleum services sector is anything less than a

substantial force to be reckoned with.

The recent PSAC-initiated studies conducted by the Canadian Energy Research Institute (CERI) and

Mission Capital Inc. highlight the sector’s importance. Oilfi eld service and supply fi rms contributed $65

billion to the Canadian economy in 2006. I intend to raise the awareness of all of the above and much more

on behalf of our members. Ours is a good news story that needs to be told and retold.

As well, I have met with each of the leaders of our industry partner associations, and I am honoured to

work with these folks toward building upon previous efforts to create one of the most leading-edge, socially

responsible and principled oil and gas industries in the world.

Collaboration efforts among the industry associations result in a heightened level of positive public

awareness and expectations for our sector to continually deliver safe, reliable and effi cient energy services

which in turn allows all Canadians to acknowledge they live and work in a country recognized globally for a

strong commitment to deliver these resources through improving services, systems and processes.

PSAC will continue to initiate and support ongoing collaborative projects between the Canadian energy

associations of PSAC, CAGC, CAODC, CAPP, CEPA and SEPAC so that the benefi ts for our industry and

our communities will be realized now and in the future.

I also look forward to the third of my initial three highlighted goals – to increase PSAC membership levels. I

plan to reach out to existing members to ensure PSAC always delivers the quality service they’ve come to expect,

and to seek out potential new members to make certain they are aware of the 30-year legacy of professional

and committed advocacy efforts PSAC consistently delivers on. A signifi cant benefi t of membership is that a

company can join the voice of many rather than repeat efforts by trying to advocate on its own.

PSAC member companies representing the petroleum services sector in Canada are some of the most

innovative, entrepreneurial and technologically advanced that I have ever come across and I’m proud

to work with a dedicated board and staff that represent our members on many fronts in the oil and gas

services sector.

Cheers,

Mark A. SalkeldPSAC President

Building Blocks

I

PETROLEUM SERVICES NEWS

Mark A. Salkeld, PSAC President

PSAC_Spring_2011_p04-05.indd 4 2/16/11 2:03:15 PM

WWW.PSAC.CA 5

T 403 264-1197F 403 264-1584www.pajakeng.com

Suite 300 Iveagh House707, 7th Avenue S.W.Calgary, AB CanadaT2P 3H6

Wellsite Supervisionand

Project Management • Drilling, Completion, Construction Supervision• Production Asset Management / Optimization• Drilling, Completion, Production Engineering• International and Offshore Supervision• Safety Programs and Audits

000PSN.Pajak_1-4_nBL.indd 1 11/11/10 1:21:26 PM

109 – 1010 Railway St., Crossfield, Alberta T0M 0S0Tel: 403 946-2550 Fax: 403 946-2551

Calgary Technical SalesTel: 403 946-2550

Mailing AddressPO Box 10219, Airdrie, Alberta T4A 0H5

HORIZONTAL AND DIRECTIONAL DRILLINGCOMPLETELY UNMANNED

EM & PULSE MWD CAPABILITIESWELL PLANNING

ALBERTA – COLORADO

ARK DIRECTIONAL SERVICES INC.

www.arkdirectional.com

000PSN.ARK_1-4V.indd 1 2/1/11 10:08:12 AM

SPRING 2011 VOL 10 • No. 4

PETROLEUM SERVICES ASSOCIATION OF CANADA 1150 800 6TH AVENUE SW

CALGARY, AB T2P 3G3TEL: 403.264.4195FAX: 403.263.7174

SENIOR VICE PRESIDENT: ELIZABETH AQUINEDITOR: HOLLY KERR

PETROLEUM SERVICES NEWS IS PUBLISHED FOR PSAC BY

VENTURE PUBLISHING INC. 10259-105 STREET,

EDMONTON, AB T5J 1E3TEL: 780.990.0839FAX: 780.425.4921

TOLL-FREE: [email protected]

PUBLISHER: RUTH KELLYASSOCIATE PUBLISHER: JOYCE BYRNE

MANAGING EDITOR: JEFF LEWISEDITORIAL INTERN: CAILYNN KLINGBEIL

ART DIRECTOR: CHARLES BURKEASSISTANT ART DIRECTOR: COLIN SPENCE

PRODUCTION COORDINATOR: BETTY-LOU SMITHDISTRIBUTION: JENNIFER KING

ACCOUNT EXECUTIVES: LEAH MAWER, DENNIS MCCORMACK

PRINTED IN CANADA BY RHINO PRINT SOLUTIONS. RETURN UNDELIVERABLE MAIL TO 10259 105 ST. EDMONTON AB T5J 1E3.

[email protected] • PUBLICATIONS AGREEMENT #40020055 CONTENTS © 2011 PSAC. NOT TO BE REPRINTED OR REPRODUCED WITHOUT PERMISSION.

The Petroleum Services Association of Canada is the national trade association representing the service, supply and manufacturing sectors within the upstream petroleum industry. PSAC represents a diverse range of over 250 member companies, employing more than 52,000 people and contracting almost exclusively to oil and gas exploration and production companies. PSAC member companies represent over 80 per cent of the business volume generated in the petroleum services industry.

PSAC_Spring_2011_p04-05.indd 5 2/16/11 2:04:29 PM

6 SPRING 2011 PETROLEUM SERVICES NEWS

I

000PSN2_ICC_1-2H.indd 1 2/9/11 1:19:47 PM

Always the leader

Quality Trucks, Parts & Service9115 - 52 Street SE 7690 Edgar Industrial CourtCalgary, AB T2C 2R4 Red Deer, AB T4P 4E2403-720-3400 www.sterlingwesternstar.ca 403-314-1919

000PSN2.SterlingTrucks_1-2H.indd 1 2/9/11 3:23:44 PM

PSAC_Spring_2011_p06-09.indd 6 2/18/11 4:25:06 PM

WWW.PSAC.CA 7

DRILLING ACTIVITY FORECAST UPDATE

N ITS FIRST UPDATE TO THE 2011 Canadian Drilling Activity

Forecast, released in late January, the Petroleum Services Association

of Canada (PSAC) is forecasting a new total of 12,750 wells drilled (rig

released) across Canada for 2011. This is an increase of 500 wells or 4

per cent from an earlier forecast released in November 2010. On a provincial

basis for 2011, PSAC estimates 8,390 wells to be drilled in Alberta, a

three per cent jump over fi nal 2010 drilling levels.

PSAC expects British Columbia to have 700 wells drilled in 2011, up

seven per cent from last year. Saskatchewan’s drilling rate in 2011 will

see an 11 per cent bump over 2010 to 3,075 wells, while drilling levels in

Manitoba will move up by one per cent to 550 wells. The fi nal tally for

2010 was 12,158 wells drilled across Canada.

The 2011 upswing is primarily the result of strengthening prices for crude

oil. PSAC is basing its updated 2011 Forecast on average natural gas prices of

CDN$3.85/mcf (AECO) and crude oil prices of US$85.00/barrel (WTI).

“Due to strengthening oil prices and innovations in technology, we

expect 2011 to continue to see modest increases in drilling levels from

2010, recognizing shortages in skilled labour that restrict the ability of

Rising Tide

IPSAC INCREASES 2011 DRILLING FORECAST BY 500 WELLS

Better than anyone else!Phone: (403) 279-6615 Fax: (403) 236-4249 Toll free: (800) 708-7453 CompassBending.com

7320 30 Street S.E. Calgary, Alberta T2C 1W2

This is what we do.

Experience, Quality & Service.

Additional Services: • Insulation, taping and coating, including YJ bends • 3D and 5D bends • 10” and 12” bends

000PSN.Compass_1-4_nBL.indd 1 11/16/10 12:18:46 PM

drilling and petroleum service providers to realize full output capacity,”

said Mark Salkeld, President of PSAC.

“The industry is still faced with weak natural gas prices primarily

related to oversupply in the market. The burgeoning supply of natural gas –

despite reduced levels of drilling – is a direct result of shale gas production.

We continue to see an escalation in not only the amount of horizontal

wells being drilled, but also in the length of these wells. The industry

should see north of 5,000 horizontal wells drilled in 2011, indicating the

type of capital being spent in the basin.”

CERI 2011 Oil ConferenceShifting Demand in the Future:

The Hydrocarbon Age Continues ...

April 4-5, 2011The Fairmont Palliser, Calgary, Alberta

The winter of 2008-2009 can be considered the dark days for oil markets as prices lingered at the $40 (US) per barrel mark. Since that period in time, prices have moved upwards towards the $70 level with a couple of incursions above $80. Rumours out of Saudi Arabia indicate that the nation will defend an $85 per barrel floor price. Post-recession recovery should lead to increased demand in North America and, to a greater extent, in China. The future looks good, but in light of the continued attacks on the oil sands environ-mental persona, coupled with grumblings about the safety of transported product on Canadian pipelines entering the United States, does it really look that good? Does the average Canadian really understand what the oil sands means to this country? Do the people of the world really understand the environmental relation-ship between producers, regulators, and governments? Is it time to open up Canada’s land locked resources to offshore markets? Can this be done, should we be doing it, and what are the challenges in moving forward?

For more information call: (403) 282-1231; visit our website : www.ceri.ca;

or email: [email protected]

000PSN2.CERI_1-4V.indd 1 2/1/11 11:48:24 AM

Alberta: 8,390British Columbia: 700Saskatchewan: 3,075Manitoba: 550Canadian Total: 12,750

13, 000

12, 000

11, 000

10, 000

9, 000

8, 000

7, 000

6, 000

5, 000

4, 000

3, 000

2, 000

1, 000

000

1, 000

2, 000

3, 000

4, 000

5, 000

6, 000

8, 000

9, 0009, 0009, 000

10, 00010, 00010, 000

11, 000

12, 000

13, 000

BRITISH COLUMBIA:700

NUM

BER

OF O

IL W

ELLS

TOTAL IN CANADA: 12,750

2011 DRILLING ACTIVITY FORECAST(NUMBER OF WELLS)

ALBERTA: 8,390

SASKATCHEWAN: 3,075

MANITOBA: 500

PSAC_Spring_2011_p06-09.indd 7 2/16/11 2:05:03 PM

8 SPRING 2011 PetRoleum SeRvIceS NewS

PSAC iS PleASed to AnnounCe that through its Education

Fund, it will be awarding six scholarships in 2011. Five $1,000 scholarships

will be awarded to PSAC regular member company employees or their

children, and one recently introduced scholarship worth $2,500 will be

awarded for the first time this year. KPMG is funding this new scholarship

over the next five years to honour PSAC’s retired President Roger Soucy.

The Education Fund Committee is making changes to the Education

Fund program, and for 2011, only the PSAC Regular Member Scholarship

and Roger Soucy Legacy Scholarship Funded by KPMG will be accepting

applications. Scholarship eligibility criteria and application forms can be

found under “Career Resources” at www.psac.ca. The deadline date for

applications is Friday, April 22, 2011.

The school grant program has been suspended while the Education Fund

Committee reviews its mandate, as well as the impact and distribution of future

funds. Changes to the Education Fund program will be posted to www.psac.ca and

announced in an upcoming Petroleum Services News, so stay tuned!

in the field News, events and activities in the industry

Canada’s premiere oil and gas safety conference and tradeshow

Leadership: The Evolution of Safety (1951-2011)

May 2 - 6, 2011The Banff Centre Banff, Alberta

Graphics courtesy Diamond and Schmitt.

Since the first Petroleum Safety Conference was held in 1951, the oil and gas industry has constantly evolved – and so have our standards of leadership and safety. Join safety professionals from across Canada at the 60th annual Enform Petroleum Safety Conference to learn more about the future of the industry and your role in it.

Highlights of the agenda include:

» Keynote presentations by General Rick Hillier (Ret), Former Chief of the Defence Staff for Canadian Forces, and Dr. Aubrey C. Daniels, Ph.D., the world’s foremost authority on applying the laws of human behavior to the workplace

» Preventing human error

» Engaging a multi-generational workforce

» Felt leadership…and much, much more!

Visit www.psc.ca to register today!

PSC_Banff2011_PetrolServNews_7.0625x4.625.indd 1 16/02/11 11:36 AM000PSN.Enform_1-2H.indd 1 2/16/11 12:56:55 PM

PSAC Awarding Six Member Scholarships in 2011

1817 10th Avenue SW Calgary, AB T3C 0K2 Telephone (403) 266-4094 Fax (403) 269-1140

Docket: 33656 Due Date: Nov.10.10 Client: ATB Description: Corporate Financial Services Ad: SanjelSize: 8.25"x10.75" (8.75" x 11.25" bleed) Insertion Date: Winter Issue Publication: PSCA News Colour: cmykAccount Ex: N.Moe Designer: S.Shymko Production: B.Pfleger

COMPANIES THAT RESPOND NEED COMPANIES THAT RESPONDLike Sanjel, more and more of Alberta’s top companies want ATB as their financial partner. ATBresponds.com

Response. Results.

®ATB Corporate Financial Services is a registered trademark of Alberta Treasury Branches.

000PSN1.ATB_FP_wBL.indd 1 11/10/10 2:38:20 PM

CoMinG eVentS

PSAC Spring ConferenceApril 12 & 13, 2011

Red Deer, Alberta

www.psac.ca/events

PSAC Mid-Year luncheon and Canadian Drilling Activity

Forecast Update

April 27, 2011, Calgary, Alberta

www.psac.ca/events

enform Petroleum Safety ConferenceMay 4-6, 2011

Banff, Alberta

www.enform.ca/events

Petroleum Services investment SymposiumJune 16 & 17, 2011

Calgary, Alberta

www.psac.ca/events

PSAC education fund Golf ClassicJuly 21, 2011

Calgary Elks Lodge and

Golf Club, Calgary, Alberta

www.psac.ca/events

neW MeMBeRS

Regular MembersCanElson Drilling Inc.

EnerMAX Services Inc.

Seven Lakes Oilfield Services

Associate MembersCanaccord Genuity Inc.

CWI Wireless Inc.

Purvin & Gertz Inc.

Schenker of Canada Limited

Visser Consulting Ltd.

PSAC_Spring_2011_p06-09.indd 8 2/18/11 4:25:16 PM

1817 10th Avenue SW Calgary, AB T3C 0K2 Telephone (403) 266-4094 Fax (403) 269-1140

Docket: 33656 Due Date: Nov.10.10 Client: ATB Description: Corporate Financial Services Ad: SanjelSize: 8.25"x10.75" (8.75" x 11.25" bleed) Insertion Date: Winter Issue Publication: PSCA News Colour: cmykAccount Ex: N.Moe Designer: S.Shymko Production: B.Pfleger

COMPANIES THAT RESPOND NEED COMPANIES THAT RESPONDLike Sanjel, more and more of Alberta’s top companies want ATB as their financial partner. ATBresponds.com

Response. Results.

®ATB Corporate Financial Services is a registered trademark of Alberta Treasury Branches.

000PSN1.ATB_FP_wBL.indd 1 11/10/10 2:38:20 PMPSAC_Spring_2011_p06-09.indd 9 2/16/11 2:05:18 PM

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and

ava

ilabi

lity

of

spec

ific

com

pete

ncy-

base

d tr

aini

ng m

ater

ials

and

cou

rses

. Th

is p

rese

ntat

ion

will

pro

vide

an

upda

te o

n th

e st

atus

of t

he

ITBP

pilo

t pro

ject

.

1:00

pm

Si

mpl

e Pr

inci

ples

for E

ffect

ive

List

enin

g D

avid

Gla

ssm

an M

.A.,

Pres

iden

t, G

lass

man

and

Ass

ocia

tes

Whi

le m

ost a

gree

that

list

enin

g is

an

impo

rtan

t wor

k an

d lif

e sk

ill w

e ar

e ge

nera

lly p

erpl

exed

abo

ut h

ow to

impr

ove

the

effec

tiven

ess

of o

ur o

wn

com

mun

icat

ion.

The

focu

s of

th

is p

rese

ntat

ion

will

be

on u

nder

stan

ding

wha

t we

‘do’

w

ith la

ngua

ge a

nd h

ow to

dia

gnos

e an

d co

rrec

t com

mon

pr

oble

ms

in c

omm

unic

atin

g, a

nd d

istin

guis

h ba

sic

liste

ning

at

titud

es a

nd h

ow th

ese

fram

e th

e ‘w

hat’

and

‘how

’ of

list

enin

g.

1:00

pm

Su

cces

sion

Pla

nnin

gG

abri

el E

. Aya

la, M

.Ed.

, HR

Advi

sor,

Trai

ning

and

Dev

elop

men

t,

Flin

t Ene

rgy

Serv

ices

Ltd

.

Succ

essi

on p

lann

ing

is a

pro

cess

that

allo

ws

an o

rgan

izat

ion

to

grow

from

with

in. B

enefi

ts o

f suc

cess

ion

plan

ning

incl

ude

reta

inin

g th

e be

st ta

lent

, cor

pora

te v

isio

ning

to e

ndur

e th

roug

h ch

ange

s, an

d cr

eatin

g a

com

preh

ensi

ve p

ool o

f com

pete

ncie

s w

ithin

the

orga

niza

tion.

Thi

s pr

esen

tatio

n w

ill fo

cus

on h

ow c

ompe

tenc

y m

odel

ing

can

faci

litat

e th

e de

velo

pmen

t of a

n eff

ectiv

e su

cces

sion

pl

anni

ng p

rogr

am.

2:00

pm

Brea

k2:

00 p

mBr

eak

2:00

pm

Brea

k2:

15 p

m

Elem

ents

of a

“Goo

d” L

ocat

ePa

ul R

icha

rd, S

ubje

ct M

atte

r Exp

ert,

So

uthe

rn A

lber

ta In

stitu

te o

f Tec

hnol

ogy

(SAI

T)

Ever

y da

y th

ousa

nds

of L

ine

Loca

tors

acr

oss

Cana

da w

ork

with

co

mpl

ex u

nder

grou

nd in

fras

truc

ture

s whi

ch p

rese

nt si

gnifi

cant

ob

stac

les

and

chal

leng

es th

at n

egat

ivel

y im

pact

the

qual

ity o

f lo

cate

s. Sa

fe e

xcav

atio

n pr

ojec

ts re

quire

acc

urac

y an

d pl

anni

ng

and

Line

Loc

ator

s re

quire

cru

cial

ski

lls a

nd k

now

ledg

e fo

r ex

pert

loca

tes.

Find

out

abo

ut b

est p

ract

ices

for L

ine

Loca

tors

an

d ho

w y

ou o

r you

r em

ploy

ees

can

keep

abr

east

of t

he la

test

in

ski

lls a

nd tr

aini

ng e

nhan

cem

ent.

2:15

pm

Ey

es o

n th

e Ro

ad: T

he Im

pact

of D

istr

acte

d

Dri

ving

Leg

isla

tion

Jean

ette

Esp

ie, E

xecu

tive

Dire

ctor

, Offi

ce T

raffi

c Sa

fety

, Al

bert

a Tr

ansp

orta

tion

The

Alb

erta

gov

ernm

ent’s

rece

ntly

pas

sed

dist

ract

ed d

rivin

g le

gisl

atio

n –

Bill

16 –

rest

ricts

the

use

of h

and-

held

cel

l pho

nes

and

dist

ract

ing

activ

ities

, and

put

s re

stric

tions

on

usin

g ot

her

elec

tron

ic d

evic

es w

hile

driv

ing.

Fin

d ou

t mor

e ab

out t

he

deve

lopm

ent a

nd im

pact

of t

his

legi

slat

ion

and

how

to s

trik

e a

bala

nce

betw

een

the

rese

arch

, enf

orce

abili

ty, a

nd p

ublic

will

to

ens

ure

the

law

is p

ract

ical

, effe

ctiv

e an

d en

forc

eabl

e.

2:15

pm

H

and

in H

and:

The

Rel

atio

nshi

p be

twee

n H

R &

Saf

ety

Ian

Ham

ilton

, Vic

e Pr

esid

ent,

Hum

an R

esou

rces

, HSE

Inte

grat

ed L

td.

Ther

e is

sign

ifica

nt o

verla

p be

twee

n yo

ur H

R an

d Sa

fety

dep

artm

ents

an

d th

e po

sitio

ns w

ithin

thos

e de

part

men

ts. H

ow d

o yo

u m

anag

e th

ese

rela

tions

hips

so th

ey o

pera

te e

ffect

ivel

y an

d effi

cien

tly? T

his

sess

ion

will

look

at h

andl

ing

clai

ms m

anag

emen

t as a

team

by

wor

king

cl

osel

y to

geth

er, r

espe

ctin

g th

e va

lues

of e

ach

role

, set

ting

out t

o re

ady

expe

ctat

ions

, and

kee

ping

the

lines

of c

omm

unic

atio

n op

en.

3:00

pm

Brea

k3:

00 p

mBr

eak

3:00

pm

Brea

k3:

15 p

m

Wor

kSaf

eBC:

Res

ourc

e Ro

ads

Don

Dah

r, Co

mpl

ianc

e M

anag

er a

nd In

dust

ry a

nd

Labo

ur S

ervi

ces M

anag

er, W

orkS

afeB

C

This

Wor

kSaf

eBC

pres

enta

tion

will

focu

s on

exp

ecta

tions

for

safe

road

use

at t

he C

ontr

acto

r/Em

ploy

er le

vel.

3:15

pm

Th

e Su

cces

sful

Sup

ervi

sor

Todd

Ree

d, In

stru

ctor

, Red

Dee

r Col

lege

Hav

e yo

u ju

st b

een

prom

oted

to s

uper

viso

r? O

r, is

bec

omin

g a

supe

rvis

or a

car

eer g

oal?

Sup

ervi

sing

em

ploy

ees

requ

ires

a sp

ecifi

c se

t of s

kills

. Com

e an

d le

arn

abou

t the

bes

t way

to

tran

sitio

n to

sup

ervi

sor a

nd h

ow to

bui

ld tr

ust a

mon

gst y

our

staff

. Inf

orm

atio

n w

ill a

lso

be p

rovi

ded

on th

e fo

ur fu

nctio

ns o

f a

succ

essf

ul s

uper

viso

r.

3:15

pm

Em

ploy

ee E

ngag

emen

t: St

rate

gies

for a

Rec

over

ing

Econ

omy

Robe

rt C

radd

ock,

Par

tner

, Key

Con

sulti

ng G

roup

Inc.

Curr

ent p

roje

ctio

ns fo

r Alb

erta

’s la

bour

mar

ket,

espe

cial

ly in

te

chni

cal fi

elds

, ind

icat

e th

e ne

ed fo

r ski

lled

empl

oyee

s w

ill in

crea

se

sign

ifica

ntly

. Eng

agin

g em

ploy

ees

and

unde

rsta

ndin

g en

gage

men

t en

hanc

emen

t str

ateg

ies

is g

oing

to b

e cr

itica

l for

mos

t em

ploy

ers.

Lear

n ab

out t

he in

divi

dual

nat

ure

of e

ngag

emen

t, co

mm

on fa

ctor

s th

at o

rgan

izat

ions

sho

uld

be a

war

e of

, how

team

dyn

amic

s aff

ect

enga

gem

ent,

trai

ning

as

mot

ivat

ion,

and

the

stra

tegi

es th

at w

ill

prep

are

your

org

aniz

atio

n fo

r the

reco

verin

g ec

onom

y.4:

15 p

mCo

nclu

sion

of S

essi

ons

5:00

pm

Rece

ptio

n an

d D

inne

r – D

eleg

ate

Loun

ge

Tim

eTR

AN

SPO

RTAT

ION

MA

NA

GEM

ENT

Tim

ePE

RSO

NA

L D

EVEL

OPM

ENT

Tim

eH

UM

AN

CA

PITA

L M

AN

AG

EMEN

T

10:1

5 am

Brea

k10

:45

amBr

eak

10:1

5 am

Brea

k

11:4

5 am

Lunc

h11

:45

amLu

nch

12:0

0 pm

Lunc

h

2:00

pm

Brea

k2:

00 p

mBr

eak

2:00

pm

Brea

k

3:00

pm

Brea

k3:

00 p

mBr

eak

3:00

pm

Brea

k

4:15

pm

Conc

lusi

on o

f Ses

sion

s5:

00 p

mRe

cept

ion

and

Din

ner –

Del

egat

e Lo

unge

Tues

day

Apr

il 12

, 201

1

2011

PSA

C Sp

ring

Con

fere

nce

Sche

dule

1981

- 20

11

Apr

il 12

& 1

3, 2

011,

Cap

ri H

otel

& C

onve

ntio

n Ce

ntre

, Red

Dee

r, A

lber

ta

Tim

eTR

AN

SPO

RTAT

ION

MA

NA

GEM

ENT

Tim

ePE

RSO

NA

L D

EVEL

OPM

ENT

Tim

eH

UM

AN

CA

PITA

L M

AN

AG

EMEN

T

9:00

am

D

rive

r Per

form

ance

Dr.

Mik

e Bo

yes,

Ph.D

., M

anag

ing

Part

ner G

roup

, Driv

er P

erfo

rman

ce G

roup

. W

ith th

e in

crea

sing

use

of i

n-ve

hicl

e co

mm

unic

atio

n to

ols

and

tech

nolo

gies

, cou

pled

with

the

perv

asiv

e in

fluen

ce o

f soc

ial n

etw

orki

ng

habi

ts, d

river

s ar

e in

crea

sing

ly fo

rced

to d

eal w

ith o

ngoi

ng d

istr

actio

ns

that

pos

e di

rect

neg

ativ

e co

nseq

uenc

es to

driv

ing

perf

orm

ance

and

risk

le

vels

. Thi

s se

ssio

n w

ill p

rese

nt th

e ris

ks o

f man

agin

g fle

et o

pera

tions

, and

off

er s

trat

egie

s to

effe

ctiv

ely

addr

ess

the

chal

leng

es.

9:00

am

Co

mm

unic

atio

n Bu

ildin

g Bl

ocks

for a

Tw

enty

-Fir

st C

entu

ry

Wor

kfor

ce

Dav

id A

. Bea

tty,

Con

sulta

nt, C

hrys

alis

Lea

rnin

g Sy

stem

sCl

ear a

nd m

eani

ngfu

l com

mun

icat

ion

is a

crit

ical

ski

ll th

at c

an

be e

nhan

ced

to im

prov

e ou

r wor

k an

d pe

rson

al re

latio

nshi

ps.

Com

e le

arn

11 e

asy

yet p

ower

ful v

erba

l ski

lls to

enh

ance

you

r co

mm

unic

atio

n st

yle,

and

how

to d

o aw

ay w

ith "c

omm

unic

atio

n cl

utte

r and

con

fusi

on" t

o co

mm

unic

ate

in a

n eff

ectiv

e an

d m

eani

ngfu

l way

.

9:00

am

Le

ader

ship

Thr

ough

Coa

chin

g

Rand

y Pa

rkin

, Par

tner

, Key

Con

sulti

ng G

roup

Lead

ing

peop

le th

roug

h co

achi

ng is

rele

vant

whe

ther

em

ploy

ees

are

stra

tegi

cally

bei

ng d

evel

oped

as

part

of a

n or

gani

zatio

nal s

ucce

ssio

n pl

an, o

r hav

e pl

ans

to d

evel

op a

s pa

rt o

f the

ir ow

n ca

reer

pat

h. M

anag

ing

perf

orm

ance

and

ca

reer

dev

elop

men

t opp

ortu

nitie

s ar

e to

p en

gage

men

t dr

iver

s, so

they

nee

d to

be

wel

l-man

aged

and

offe

red

freq

uent

ly. T

his

pres

enta

tion

will

cov

er th

e to

ols,

proc

esse

s an

d ph

iloso

phie

s of

coa

chin

g.

10:3

0 am

Brea

k Br

eak

Brea

k10

:45

am

Perf

orm

ance

Man

agem

ent

Kay

Dev

ine,

Inst

ruct

or F

acul

ty o

f Bus

ines

s, A

thab

asca

Uni

vers

ityPr

ogre

ssiv

e di

scip

line

is a

pro

cess

for d

ealin

g w

ith jo

b-re

late

d be

havi

our

that

doe

s no

t mee

t exp

ecte

d pe

rfor

man

ce s

tand

ards

. With

a g

oal t

o im

prov

e pe

rfor

man

ce, i

t can

hel

p an

em

ploy

ee u

nder

stan

d th

at a

n op

port

unity

to im

prov

e up

on a

pro

blem

is a

vaila

ble

to th

em. T

his

sess

ion

will

offe

r too

ls fo

r per

form

ance

reco

rd-k

eepi

ng, a

nd in

sigh

t int

o pl

anni

ng

befo

re la

yoffs

.

10:4

5 am

Re

crui

ting

101:

Are

You

Pre

pare

d fo

r the

Nex

t Lab

our S

hort

age?

Shay

leen

Str

inge

r, D

irect

or o

f Rec

ruitm

ent,

BO

WEN

Wor

kfor

ce S

olut

ions

A

s th

e ec

onom

y re

cove

rs, o

ur in

dust

ry m

ay b

e fa

cing

ano

ther

po

tent

ial l

abou

r sho

rtag

e. S

ecur

ing

and

reta

inin

g qu

ality

tale

nt

is c

ritic

al fo

r bus

ines

s su

cces

s an

d is

oft

en a

lim

iting

fact

or o

f gr

owth

. A

tten

d th

is s

essi

on to

hea

r abo

ut re

crui

tmen

t pre

para

tion,

so

urci

ng c

andi

date

s, sc

reen

ing

and

sele

ctio

n, e

mpl

oym

ent o

ffers

, du

e di

ligen

ce, l

egal

impl

icat

ions

, and

em

ploy

ee o

rient

atio

ns.

10:4

5 am

Ta

lent

Map

ping

Her

man

Van

Ree

kum

, Pre

side

nt, V

RV G

loba

l Ltd

.Re

gula

rly s

ettin

g as

ide

time

to m

ap th

e st

reng

ths,

need

s an

d im

prov

emen

t opp

ortu

nitie

s fo

r you

r org

aniz

atio

n's

hum

an a

sset

s ca

n he

lp g

uara

ntee

you

r org

aniz

atio

n's

top

tale

nt is

get

ting

the

atte

ntio

n, ro

tatio

nal a

ssig

nmen

ts a

nd

othe

r dev

elop

men

tal o

ppor

tuni

ties

nece

ssar

y to

kee

p th

em

enga

ged

and

com

mitt

ed. C

ome

and

gath

er id

eas

for t

alen

t m

appi

ng th

at w

ill e

nsur

e yo

ur b

est e

mpl

oyee

s st

ay e

ngag

ed

and

rem

ain

with

you

r com

pany

!11

:45

amLu

nch

11:4

5 am

Lunc

h11

:45

amLu

nch

12:4

5 pm

El

ectr

onic

Log

Boo

ks &

RO

I

Kevi

n M

acD

onal

d, V

ice

Pres

iden

t, G

EOTr

ac In

tern

atio

nal I

nc.

With

the

rece

nt g

over

nmen

t leg

isla

ted

use

of lo

g bo

oks,

man

y co

mpa

nies

in

the

oil a

nd g

as in

dust

ry w

ant m

ore

info

rmat

ion,

esp

ecia

lly a

bout

el

ectr

onic

log

book

s. Th

is w

orks

hop

will

dis

cuss

the

bene

fits

of lo

g bo

oks,

such

as

how

driv

ers

can

add

jobs

and

stil

l rem

ain

com

plia

nt th

roug

h ac

cura

te re

cord

ing

of d

rivin

g st

atus

, and

how

to d

isco

ver i

ncre

ased

fle

xibi

lity

thro

ugh

use

of e

lect

roni

c lo

g bo

oks

over

m

anua

l log

boo

ks.

Men

tori

ng &

Coa

chin

g

Jam

es F

ries,

M.A

., AC

C, C

HRP

, Par

tner

, Cen

era

Coac

h, ro

le m

odel

, cou

nsel

lor,

supp

orte

r, gu

ide…

do th

ese

wor

ds

soun

d fa

mili

ar?

Coac

hing

invo

lves

eac

h of

thes

e ro

les,

and

is

base

d on

a p

artn

ersh

ip th

at o

ffers

bot

h su

ppor

t and

cha

lleng

es

to e

mpl

oyee

s. Th

is w

orks

hop

will

offe

r tip

s on

the

esse

ntia

l ski

ll of

kn

owin

g ho

w a

nd w

hen

to c

oach

, and

how

to im

prov

e or

furt

her

deve

lop

coac

hing

ski

lls.

Stim

ulat

ing

Prod

uctiv

ity

Thro

ugh

Alig

nmen

t

Dea

n Ca

rton

, CH

RP, P

resi

dent

, Cer

tified

Exe

cutiv

e Co

ach,

Ca

taly

tic H

R So

lutio

nsD

o yo

u ne

ed to

opt

imiz

e op

erat

ing

cost

s by

25%

in 1

2 m

onth

s? O

r shi

ft sa

fety

KPI

s fro

m b

otto

m q

uart

ile to

top

quar

tile

in 1

8 m

onth

s? T

hese

are

real

exa

mpl

es o

f pra

ctic

al

cultu

ral c

hang

e, a

nd th

is se

ssio

n w

ill in

trod

uce

you

to J.

P. Ko

tter

’s 8

Step

Mod

el fo

r Lea

ding

Maj

or C

ultu

ral C

hang

e.

Leve

ragi

ng e

mpl

oyee

eng

agem

ent t

o cr

eate

and

sust

ain

chan

ge b

egin

s and

end

s with

the

beha

viou

ral q

uest

ion

“Wha

t do

you

wan

t me

to d

o di

ffere

ntly

?”

1:45

pm

Brea

k1:

45 p

mBr

eak

1:45

pm

Brea

k2:

00 p

m

Dru

g &

Alc

ohol

Tec

hnol

ogie

s an

d Te

chni

ques

Dr.

Barr

y D

. Kur

tzer

, B.S

c., M

.D.,

M.R

.O. (

AAM

RO)

Chie

f Med

ical

Rev

iew

Offi

cer,

Driv

erCh

eck

Inc.

Wor

kpla

ce a

lcoh

ol a

nd d

rug

test

ing

prog

ram

s are

pro

activ

e he

alth

and

sa

fety

tool

s tha

t are

val

uabl

e co

mpo

nent

s of c

orpo

rate

hea

lth a

nd sa

fety

pr

ogra

ms a

roun

d th

e w

orld

. Ben

efitt

ing

empl

oyer

s and

wor

kers

alik

e, n

ew

test

ing

tech

nolo

gies

and

exp

ande

d dr

ug te

stin

g pa

nels

con

tinue

to id

entif

y ris

ks a

nd o

ffer o

ppor

tuni

ties f

or tr

eatm

ent a

nd re

habi

litat

ion

path

way

s, in

clud

ing

succ

essf

ul re

turn

-to-

duty

stra

tegi

es. L

earn

abo

ut p

rogr

am

stru

ctur

es a

nd b

enefi

ts, t

he le

gal a

nd re

gula

tory

issu

es re

latin

g to

test

ing,

in

nova

tions

in te

stin

g, a

nd w

hat l

ies a

head

for t

estin

g in

the

futu

re.

2:00

pm

A

Bet

ter W

ay to

Wor

k: E

limin

atin

g Pr

oduc

tivit

y Pi

rate

sD

on S

myt

he, P

rinci

pal A

ssoc

iate

and

Kur

t Sig

fuss

on, P

rinci

pal A

ssoc

iate

, Prio

rity

Man

agem

ent

Wha

t sto

ps u

s fr

om b

eing

effe

ctiv

e an

d co

mpl

etin

g th

e ta

sks

on o

ur "t

o-do

” lis

ts? T

his

sess

ion

will

exp

lore

the

activ

ities

and

beh

avio

rs th

at

“pira

te” o

ur ti

me,

offe

ring

stra

tegi

es to

elim

inat

e th

em. L

earn

abo

ut th

e pr

oduc

tivity

form

ula

and

how

to u

se it

to m

anag

e yo

ur c

omm

itmen

ts

and

activ

ities

. Man

age

stre

ss b

y id

entif

ying

you

r prio

ritie

s an

d de

finin

g w

hat i

s w

ithin

you

r rea

lm o

f con

trol

so

that

eve

ry d

ay w

ill h

ave

a st

rate

gic

focu

s.

3:15

pm

Conc

lusi

on o

f Con

fere

nce

and

Del

egat

e D

raw

Wed

nesd

ay A

pril

13, 2

011

CON

FERE

NCE

SPO

NSO

RSH

IPO

n be

half

of c

onfe

renc

e pa

rtic

ipan

ts, P

SAC

wou

ld li

ke to

than

k th

ese

conf

eren

ce s

pons

ors:

Indu

stry

Spo

nsor

:

Del

egat

e Lo

unge

Spo

nsor

s:

• Aba

cus

Dat

agra

phic

s •

Ath

abas

ca U

nive

rsity

• E

nfor

m

• Par

tner

s In

Com

plia

nce

• Pr

ovin

ce a

nd S

tate

Per

mitt

ing

• Re

d D

eer C

olle

ge •

Roa

data

Ser

vice

s Lt

d. •

VRV

Glo

bal L

td.

• Wat

erou

s Po

wer

Sys

tem

s

Del

egat

e Sp

onso

rs:

Din

ner C

o-Sp

onso

r:Pr

ogra

m S

pons

ors:

REG

ISTR

ATIO

N A

ND

MO

RE IN

FORM

ATIO

NE:

info

@ps

ac.c

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5 To

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PSAC_Spring_2011_p10-11.indd 10 2/16/11 2:05:41 PM

Tim

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AN

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mRe

gist

ratio

n an

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ntin

enta

l Bre

akfa

st S

pons

ored

by

Flin

t Ene

rgy

Serv

ices

Ltd

.9:

00 a

mO

peni

ng R

emar

ks, M

ark

Salk

eld,

Pre

side

nt, P

SAC;

Indu

stry

Upd

ates

: Tra

nspo

rtat

ion

Issu

es a

nd H

uman

Res

ourc

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omm

ittee

Cha

irs9:

30 a

mH

ours

of S

ervi

ce

Wen

dy C

arri

ere,

Dire

ctor

, Car

rier S

ervi

ces,

Al

bert

a Tr

ansp

orta

tion

The

Hou

rs o

f Ser

vice

Reg

ulat

ions

pos

e a

sign

ifica

nt is

sue

for

oilfi

eld

serv

ice

and

supp

ly c

ompa

nies

. Att

end

this

pre

sent

atio

n on

the

Hou

rs o

f Ser

vice

Reg

ulat

ions

to le

arn

how

they

mig

ht

impa

ct y

our b

usin

ess.

9:30

am

HR

101:

Wha

t You

Nee

d to

Kno

w N

ow

Stev

e Ei

chle

r, Pa

rtne

r, Fi

eld

Law

New

to y

our H

R ro

le o

r nee

d a

quic

k re

fres

her o

n w

hat’s

im

port

ant t

o kn

ow a

bout

hum

an re

sour

ces

legi

slat

ion?

Att

end

this

ses

sion

to g

et a

qui

ck o

verv

iew

of e

mpl

oym

ent l

aw v

ersu

s co

mm

on la

w v

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ct la

w, h

iring

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uman

righ

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proc

esse

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ll C-

45 a

nd m

ore.

9:30

am

Soci

al M

edia

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ting

Not

iced

in th

e Vi

rtua

l Wor

ldTr

evor

Tho

mas

, VP,

Dig

ital S

trat

egy,

TM

P W

orld

wid

e So

cial

med

ia is

cha

ngin

g th

e w

ay e

mpl

oyer

s ar

e ge

ttin

g no

ticed

in

an in

crea

sing

ly c

ompe

titiv

e an

d un

diffe

rent

iate

d m

arke

t. Co

me

find

out t

he im

pact

of s

ocia

l infl

uenc

e on

targ

et a

udie

nces

and

how

to

leve

rage

that

into

man

agin

g th

e em

ploy

er b

rand

. Add

ing

digi

tal

recr

uitm

ent t

o yo

ur H

R st

rate

gy w

ill a

lso

be a

ddre

ssed

.

10:1

5 am

Brea

k10

:45

amBr

eak

10:1

5 am

Brea

k10

:30

amFa

tigue

Man

agem

ent

Ada

m B

lack

man

M.D

., F.

R.C.

P.C.

, D.A

BSM

Pre

side

nt, M

edSl

eep

Impl

emen

ting

a fa

tigue

man

agem

ent p

rogr

am c

an b

ring

sign

ifica

nt b

enefi

ts to

you

r org

aniz

atio

n, in

clud

ing

impr

oved

w

orke

r pro

duct

ivity

, enh

ance

d qu

ality

of l

ife fo

r em

ploy

ees,

and

a re

duct

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in a

bsen

teei

sm, a

ccid

ents

, and

liab

ility

. Att

end

this

ses

sion

to le

arn

abou

t tip

s fo

r suc

cess

from

regu

lato

ry

issu

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saf

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avin

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11:0

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Team

Dev

elop

men

tN

ick

Koom

an, I

nstr

ucto

r, Re

d D

eer C

olle

ge

‘Tea

mw

ork’

is a

wor

d m

any

of u

s us

e an

d a

beha

viou

r we

expe

ct fr

om o

ur e

mpl

oyee

s, bu

t how

can

you

hel

p yo

ur te

am

wor

k m

ore

effec

tivel

y as

a g

roup

? Fi

nd o

ut h

ow b

uild

ing

rela

tions

hips

and

eva

luat

ing

your

team

dev

elop

men

t will

re

sult

in b

ette

r goa

ls a

nd a

cle

ar d

escr

iptio

n of

role

s to

hel

p yo

ur e

mpl

oyee

s fo

rm a

coh

esiv

e an

d su

cces

sful

team

.

10:3

0 am

Wha

t’s th

e RO

I on

Empl

oyee

Tra

inin

g?Br

ent A

. Col

lingw

ood,

Sen

ior D

irect

or, C

lient

Dev

elop

men

t,

Exec

utiv

e Ed

ucat

ion,

Alb

erta

Sch

ool o

f Bus

ines

s

Doe

s you

r com

pany

real

ly se

e a

retu

rn o

n em

ploy

ee tr

aini

ng? T

his

sess

ion

will

del

ve in

to th

e co

st o

f tra

inin

g an

d lo

sing

staff

ver

sus t

he c

ost

of re

tain

ing

staff

thro

ugh

cost

-effe

ctiv

e m

etho

ds o

f eng

agem

ent.

It w

ill

also

wei

gh th

e co

st a

nd lo

ng-t

erm

effe

cts o

f lay

offs a

nd o

ffer m

arke

ting

idea

s to

attr

act e

mpl

oyee

tale

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om n

ew p

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tial l

abou

r poo

ls.

11:4

5 am

Lunc

h11

:45

amLu

nch

12:0

0 pm

Lunc

h1:

00 p

m

Indu

stry

Tra

inin

g Be

st P

ract

ices

Dr.

Brya

n G

reen

, Man

ager

, Pro

gram

Dev

elop

men

t &

Dis

tanc

e Ed

ucat

ion,

Enf

orm

Th

e In

dust

ry T

rain

ing

Best

Pra

ctic

es (I

TBP)

fram

ewor

k is

an

indu

stry

initi

ativ

e th

at w

ill a

ssis

t in

addr

essi

ng h

ealth

and

sa

fety

risk

s by

man

agin

g th

e ac

cept

ance

and

ava

ilabi

lity

of

spec

ific

com

pete

ncy-

base

d tr

aini

ng m

ater

ials

and

cou

rses

. Th

is p

rese

ntat

ion

will

pro

vide

an

upda

te o

n th

e st

atus

of t

he

ITBP

pilo

t pro

ject

.

1:00

pm

Si

mpl

e Pr

inci

ples

for E

ffect

ive

List

enin

g D

avid

Gla

ssm

an M

.A.,

Pres

iden

t, G

lass

man

and

Ass

ocia

tes

Whi

le m

ost a

gree

that

list

enin

g is

an

impo

rtan

t wor

k an

d lif

e sk

ill w

e ar

e ge

nera

lly p

erpl

exed

abo

ut h

ow to

impr

ove

the

effec

tiven

ess

of o

ur o

wn

com

mun

icat

ion.

The

focu

s of

th

is p

rese

ntat

ion

will

be

on u

nder

stan

ding

wha

t we

‘do’

w

ith la

ngua

ge a

nd h

ow to

dia

gnos

e an

d co

rrec

t com

mon

pr

oble

ms

in c

omm

unic

atin

g, a

nd d

istin

guis

h ba

sic

liste

ning

at

titud

es a

nd h

ow th

ese

fram

e th

e ‘w

hat’

and

‘how

’ of

list

enin

g.

1:00

pm

Su

cces

sion

Pla

nnin

gG

abri

el E

. Aya

la, M

.Ed.

, HR

Advi

sor,

Trai

ning

and

Dev

elop

men

t,

Flin

t Ene

rgy

Serv

ices

Ltd

.

Succ

essi

on p

lann

ing

is a

pro

cess

that

allo

ws

an o

rgan

izat

ion

to

grow

from

with

in. B

enefi

ts o

f suc

cess

ion

plan

ning

incl

ude

reta

inin

g th

e be

st ta

lent

, cor

pora

te v

isio

ning

to e

ndur

e th

roug

h ch

ange

s, an

d cr

eatin

g a

com

preh

ensi

ve p

ool o

f com

pete

ncie

s w

ithin

the

orga

niza

tion.

Thi

s pr

esen

tatio

n w

ill fo

cus

on h

ow c

ompe

tenc

y m

odel

ing

can

faci

litat

e th

e de

velo

pmen

t of a

n eff

ectiv

e su

cces

sion

pl

anni

ng p

rogr

am.

2:00

pm

Brea

k2:

00 p

mBr

eak

2:00

pm

Brea

k2:

15 p

m

Elem

ents

of a

“Goo

d” L

ocat

ePa

ul R

icha

rd, S

ubje

ct M

atte

r Exp

ert,

So

uthe

rn A

lber

ta In

stitu

te o

f Tec

hnol

ogy

(SAI

T)

Ever

y da

y th

ousa

nds

of L

ine

Loca

tors

acr

oss

Cana

da w

ork

with

co

mpl

ex u

nder

grou

nd in

fras

truc

ture

s whi

ch p

rese

nt si

gnifi

cant

ob

stac

les

and

chal

leng

es th

at n

egat

ivel

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pact

the

qual

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cate

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fe e

xcav

atio

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ojec

ts re

quire

acc

urac

y an

d pl

anni

ng

and

Line

Loc

ator

s re

quire

cru

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ski

lls a

nd k

now

ledg

e fo

r ex

pert

loca

tes.

Find

out

abo

ut b

est p

ract

ices

for L

ine

Loca

tors

an

d ho

w y

ou o

r you

r em

ploy

ees

can

keep

abr

east

of t

he la

test

in

ski

lls a

nd tr

aini

ng e

nhan

cem

ent.

2:15

pm

Ey

es o

n th

e Ro

ad: T

he Im

pact

of D

istr

acte

d

Dri

ving

Leg

isla

tion

Jean

ette

Esp

ie, E

xecu

tive

Dire

ctor

, Offi

ce T

raffi

c Sa

fety

, Al

bert

a Tr

ansp

orta

tion

The

Alb

erta

gov

ernm

ent’s

rece

ntly

pas

sed

dist

ract

ed d

rivin

g le

gisl

atio

n –

Bill

16 –

rest

ricts

the

use

of h

and-

held

cel

l pho

nes

and

dist

ract

ing

activ

ities

, and

put

s re

stric

tions

on

usin

g ot

her

elec

tron

ic d

evic

es w

hile

driv

ing.

Fin

d ou

t mor

e ab

out t

he

deve

lopm

ent a

nd im

pact

of t

his

legi

slat

ion

and

how

to s

trik

e a

bala

nce

betw

een

the

rese

arch

, enf

orce

abili

ty, a

nd p

ublic

will

to

ens

ure

the

law

is p

ract

ical

, effe

ctiv

e an

d en

forc

eabl

e.

2:15

pm

H

and

in H

and:

The

Rel

atio

nshi

p be

twee

n H

R &

Saf

ety

Ian

Ham

ilton

, Vic

e Pr

esid

ent,

Hum

an R

esou

rces

, HSE

Inte

grat

ed L

td.

Ther

e is

sign

ifica

nt o

verla

p be

twee

n yo

ur H

R an

d Sa

fety

dep

artm

ents

an

d th

e po

sitio

ns w

ithin

thos

e de

part

men

ts. H

ow d

o yo

u m

anag

e th

ese

rela

tions

hips

so th

ey o

pera

te e

ffect

ivel

y an

d effi

cien

tly? T

his

sess

ion

will

look

at h

andl

ing

clai

ms m

anag

emen

t as a

team

by

wor

king

cl

osel

y to

geth

er, r

espe

ctin

g th

e va

lues

of e

ach

role

, set

ting

out t

o re

ady

expe

ctat

ions

, and

kee

ping

the

lines

of c

omm

unic

atio

n op

en.

3:00

pm

Brea

k3:

00 p

mBr

eak

3:00

pm

Brea

k3:

15 p

m

Wor

kSaf

eBC:

Res

ourc

e Ro

ads

Don

Dah

r, Co

mpl

ianc

e M

anag

er a

nd In

dust

ry a

nd

Labo

ur S

ervi

ces M

anag

er, W

orkS

afeB

C

This

Wor

kSaf

eBC

pres

enta

tion

will

focu

s on

exp

ecta

tions

for

safe

road

use

at t

he C

ontr

acto

r/Em

ploy

er le

vel.

3:15

pm

Th

e Su

cces

sful

Sup

ervi

sor

Todd

Ree

d, In

stru

ctor

, Red

Dee

r Col

lege

Hav

e yo

u ju

st b

een

prom

oted

to s

uper

viso

r? O

r, is

bec

omin

g a

supe

rvis

or a

car

eer g

oal?

Sup

ervi

sing

em

ploy

ees

requ

ires

a sp

ecifi

c se

t of s

kills

. Com

e an

d le

arn

abou

t the

bes

t way

to

tran

sitio

n to

sup

ervi

sor a

nd h

ow to

bui

ld tr

ust a

mon

gst y

our

staff

. Inf

orm

atio

n w

ill a

lso

be p

rovi

ded

on th

e fo

ur fu

nctio

ns o

f a

succ

essf

ul s

uper

viso

r.

3:15

pm

Em

ploy

ee E

ngag

emen

t: St

rate

gies

for a

Rec

over

ing

Econ

omy

Robe

rt C

radd

ock,

Par

tner

, Key

Con

sulti

ng G

roup

Inc.

Curr

ent p

roje

ctio

ns fo

r Alb

erta

’s la

bour

mar

ket,

espe

cial

ly in

te

chni

cal fi

elds

, ind

icat

e th

e ne

ed fo

r ski

lled

empl

oyee

s w

ill in

crea

se

sign

ifica

ntly

. Eng

agin

g em

ploy

ees

and

unde

rsta

ndin

g en

gage

men

t en

hanc

emen

t str

ateg

ies

is g

oing

to b

e cr

itica

l for

mos

t em

ploy

ers.

Lear

n ab

out t

he in

divi

dual

nat

ure

of e

ngag

emen

t, co

mm

on fa

ctor

s th

at o

rgan

izat

ions

sho

uld

be a

war

e of

, how

team

dyn

amic

s aff

ect

enga

gem

ent,

trai

ning

as

mot

ivat

ion,

and

the

stra

tegi

es th

at w

ill

prep

are

your

org

aniz

atio

n fo

r the

reco

verin

g ec

onom

y.4:

15 p

mCo

nclu

sion

of S

essi

ons

5:00

pm

Rece

ptio

n an

d D

inne

r – D

eleg

ate

Loun

ge4:

15 p

mCo

nclu

sion

of S

essi

ons

5:00

pm

Rece

ptio

n an

d D

inne

r – D

eleg

ate

Loun

ge

Tues

day

Apr

il 12

, 201

1

2011

PSA

C Sp

ring

Con

fere

nce

Sche

dule

1981

- 20

11

Apr

il 12

& 1

3, 2

011,

Cap

ri H

otel

& C

onve

ntio

n Ce

ntre

, Red

Dee

r, A

lber

ta

Tim

eTR

AN

SPO

RTAT

ION

MA

NA

GEM

ENT

Tim

ePE

RSO

NA

L D

EVEL

OPM

ENT

Tim

eH

UM

AN

CA

PITA

L M

AN

AG

EMEN

T

9:00

am

D

rive

r Per

form

ance

Dr.

Mik

e Bo

yes,

Ph.D

., M

anag

ing

Part

ner G

roup

, Driv

er P

erfo

rman

ce G

roup

. W

ith th

e in

crea

sing

use

of i

n-ve

hicl

e co

mm

unic

atio

n to

ols

and

tech

nolo

gies

, cou

pled

with

the

perv

asiv

e in

fluen

ce o

f soc

ial n

etw

orki

ng

habi

ts, d

river

s ar

e in

crea

sing

ly fo

rced

to d

eal w

ith o

ngoi

ng d

istr

actio

ns

that

pos

e di

rect

neg

ativ

e co

nseq

uenc

es to

driv

ing

perf

orm

ance

and

risk

le

vels

. Thi

s se

ssio

n w

ill p

rese

nt th

e ris

ks o

f man

agin

g fle

et o

pera

tions

, and

off

er s

trat

egie

s to

effe

ctiv

ely

addr

ess

the

chal

leng

es.

9:00

am

Co

mm

unic

atio

n Bu

ildin

g Bl

ocks

for a

Tw

enty

-Fir

st C

entu

ry

Wor

kfor

ce

Dav

id A

. Bea

tty,

Con

sulta

nt, C

hrys

alis

Lea

rnin

g Sy

stem

sCl

ear a

nd m

eani

ngfu

l com

mun

icat

ion

is a

crit

ical

ski

ll th

at c

an

be e

nhan

ced

to im

prov

e ou

r wor

k an

d pe

rson

al re

latio

nshi

ps.

Com

e le

arn

11 e

asy

yet p

ower

ful v

erba

l ski

lls to

enh

ance

you

r co

mm

unic

atio

n st

yle,

and

how

to d

o aw

ay w

ith "c

omm

unic

atio

n cl

utte

r and

con

fusi

on" t

o co

mm

unic

ate

in a

n eff

ectiv

e an

d m

eani

ngfu

l way

.

9:00

am

Le

ader

ship

Thr

ough

Coa

chin

g

Rand

y Pa

rkin

, Par

tner

, Key

Con

sulti

ng G

roup

Lead

ing

peop

le th

roug

h co

achi

ng is

rele

vant

whe

ther

em

ploy

ees

are

stra

tegi

cally

bei

ng d

evel

oped

as

part

of a

n or

gani

zatio

nal s

ucce

ssio

n pl

an, o

r hav

e pl

ans

to d

evel

op a

s pa

rt o

f the

ir ow

n ca

reer

pat

h. M

anag

ing

perf

orm

ance

and

ca

reer

dev

elop

men

t opp

ortu

nitie

s ar

e to

p en

gage

men

t dr

iver

s, so

they

nee

d to

be

wel

l-man

aged

and

offe

red

freq

uent

ly. T

his

pres

enta

tion

will

cov

er th

e to

ols,

proc

esse

s an

d ph

iloso

phie

s of

coa

chin

g.

10:3

0 am

Brea

k Br

eak

Brea

k10

:45

am

Perf

orm

ance

Man

agem

ent

Kay

Dev

ine,

Inst

ruct

or F

acul

ty o

f Bus

ines

s, A

thab

asca

Uni

vers

ityPr

ogre

ssiv

e di

scip

line

is a

pro

cess

for d

ealin

g w

ith jo

b-re

late

d be

havi

our

that

doe

s no

t mee

t exp

ecte

d pe

rfor

man

ce s

tand

ards

. With

a g

oal t

o im

prov

e pe

rfor

man

ce, i

t can

hel

p an

em

ploy

ee u

nder

stan

d th

at a

n op

port

unity

to im

prov

e up

on a

pro

blem

is a

vaila

ble

to th

em. T

his

sess

ion

will

offe

r too

ls fo

r per

form

ance

reco

rd-k

eepi

ng, a

nd in

sigh

t int

o pl

anni

ng

befo

re la

yoffs

.

10:4

5 am

Re

crui

ting

101:

Are

You

Pre

pare

d fo

r the

Nex

t Lab

our S

hort

age?

Shay

leen

Str

inge

r, D

irect

or o

f Rec

ruitm

ent,

BO

WEN

Wor

kfor

ce S

olut

ions

A

s th

e ec

onom

y re

cove

rs, o

ur in

dust

ry m

ay b

e fa

cing

ano

ther

po

tent

ial l

abou

r sho

rtag

e. S

ecur

ing

and

reta

inin

g qu

ality

tale

nt

is c

ritic

al fo

r bus

ines

s su

cces

s an

d is

oft

en a

lim

iting

fact

or o

f gr

owth

. A

tten

d th

is s

essi

on to

hea

r abo

ut re

crui

tmen

t pre

para

tion,

so

urci

ng c

andi

date

s, sc

reen

ing

and

sele

ctio

n, e

mpl

oym

ent o

ffers

, du

e di

ligen

ce, l

egal

impl

icat

ions

, and

em

ploy

ee o

rient

atio

ns.

10:4

5 am

Ta

lent

Map

ping

Her

man

Van

Ree

kum

, Pre

side

nt, V

RV G

loba

l Ltd

.Re

gula

rly s

ettin

g as

ide

time

to m

ap th

e st

reng

ths,

need

s an

d im

prov

emen

t opp

ortu

nitie

s fo

r you

r org

aniz

atio

n's

hum

an a

sset

s ca

n he

lp g

uara

ntee

you

r org

aniz

atio

n's

top

tale

nt is

get

ting

the

atte

ntio

n, ro

tatio

nal a

ssig

nmen

ts a

nd

othe

r dev

elop

men

tal o

ppor

tuni

ties

nece

ssar

y to

kee

p th

em

enga

ged

and

com

mitt

ed. C

ome

and

gath

er id

eas

for t

alen

t m

appi

ng th

at w

ill e

nsur

e yo

ur b

est e

mpl

oyee

s st

ay e

ngag

ed

and

rem

ain

with

you

r com

pany

!11

:45

amLu

nch

11:4

5 am

Lunc

h11

:45

amLu

nch

12:4

5 pm

El

ectr

onic

Log

Boo

ks &

RO

I

Kevi

n M

acD

onal

d, V

ice

Pres

iden

t, G

EOTr

ac In

tern

atio

nal I

nc.

With

the

rece

nt g

over

nmen

t leg

isla

ted

use

of lo

g bo

oks,

man

y co

mpa

nies

in

the

oil a

nd g

as in

dust

ry w

ant m

ore

info

rmat

ion,

esp

ecia

lly a

bout

el

ectr

onic

log

book

s. Th

is w

orks

hop

will

dis

cuss

the

bene

fits

of lo

g bo

oks,

such

as

how

driv

ers

can

add

jobs

and

stil

l rem

ain

com

plia

nt th

roug

h ac

cura

te re

cord

ing

of d

rivin

g st

atus

, and

how

to d

isco

ver i

ncre

ased

fle

xibi

lity

thro

ugh

use

of e

lect

roni

c lo

g bo

oks

over

m

anua

l log

boo

ks.

Men

tori

ng &

Coa

chin

g

Jam

es F

ries,

M.A

., AC

C, C

HRP

, Par

tner

, Cen

era

Coac

h, ro

le m

odel

, cou

nsel

lor,

supp

orte

r, gu

ide…

do th

ese

wor

ds

soun

d fa

mili

ar?

Coac

hing

invo

lves

eac

h of

thes

e ro

les,

and

is

base

d on

a p

artn

ersh

ip th

at o

ffers

bot

h su

ppor

t and

cha

lleng

es

to e

mpl

oyee

s. Th

is w

orks

hop

will

offe

r tip

s on

the

esse

ntia

l ski

ll of

kn

owin

g ho

w a

nd w

hen

to c

oach

, and

how

to im

prov

e or

furt

her

deve

lop

coac

hing

ski

lls.

Stim

ulat

ing

Prod

uctiv

ity

Thro

ugh

Alig

nmen

t

Dea

n Ca

rton

, CH

RP, P

resi

dent

, Cer

tified

Exe

cutiv

e Co

ach,

Ca

taly

tic H

R So

lutio

nsD

o yo

u ne

ed to

opt

imiz

e op

erat

ing

cost

s by

25%

in 1

2 m

onth

s? O

r shi

ft sa

fety

KPI

s fro

m b

otto

m q

uart

ile to

top

quar

tile

in 1

8 m

onth

s? T

hese

are

real

exa

mpl

es o

f pra

ctic

al

cultu

ral c

hang

e, a

nd th

is se

ssio

n w

ill in

trod

uce

you

to J.

P. Ko

tter

’s 8

Step

Mod

el fo

r Lea

ding

Maj

or C

ultu

ral C

hang

e.

Leve

ragi

ng e

mpl

oyee

eng

agem

ent t

o cr

eate

and

sust

ain

chan

ge b

egin

s and

end

s with

the

beha

viou

ral q

uest

ion

“Wha

t do

you

wan

t me

to d

o di

ffere

ntly

?”

1:45

pm

Brea

k1:

45 p

mBr

eak

1:45

pm

Brea

k2:

00 p

m

Dru

g &

Alc

ohol

Tec

hnol

ogie

s an

d Te

chni

ques

Dr.

Barr

y D

. Kur

tzer

, B.S

c., M

.D.,

M.R

.O. (

AAM

RO)

Chie

f Med

ical

Rev

iew

Offi

cer,

Driv

erCh

eck

Inc.

Wor

kpla

ce a

lcoh

ol a

nd d

rug

test

ing

prog

ram

s are

pro

activ

e he

alth

and

sa

fety

tool

s tha

t are

val

uabl

e co

mpo

nent

s of c

orpo

rate

hea

lth a

nd sa

fety

pr

ogra

ms a

roun

d th

e w

orld

. Ben

efitt

ing

empl

oyer

s and

wor

kers

alik

e, n

ew

test

ing

tech

nolo

gies

and

exp

ande

d dr

ug te

stin

g pa

nels

con

tinue

to id

entif

y ris

ks a

nd o

ffer o

ppor

tuni

ties f

or tr

eatm

ent a

nd re

habi

litat

ion

path

way

s, in

clud

ing

succ

essf

ul re

turn

-to-

duty

stra

tegi

es. L

earn

abo

ut p

rogr

am

stru

ctur

es a

nd b

enefi

ts, t

he le

gal a

nd re

gula

tory

issu

es re

latin

g to

test

ing,

in

nova

tions

in te

stin

g, a

nd w

hat l

ies a

head

for t

estin

g in

the

futu

re.

2:00

pm

A

Bet

ter W

ay to

Wor

k: E

limin

atin

g Pr

oduc

tivit

y Pi

rate

sD

on S

myt

he, P

rinci

pal A

ssoc

iate

and

Kur

t Sig

fuss

on, P

rinci

pal A

ssoc

iate

, Prio

rity

Man

agem

ent

Wha

t sto

ps u

s fr

om b

eing

effe

ctiv

e an

d co

mpl

etin

g th

e ta

sks

on o

ur "t

o-do

” lis

ts? T

his

sess

ion

will

exp

lore

the

activ

ities

and

beh

avio

rs th

at

“pira

te” o

ur ti

me,

offe

ring

stra

tegi

es to

elim

inat

e th

em. L

earn

abo

ut th

e pr

oduc

tivity

form

ula

and

how

to u

se it

to m

anag

e yo

ur c

omm

itmen

ts

and

activ

ities

. Man

age

stre

ss b

y id

entif

ying

you

r prio

ritie

s an

d de

finin

g w

hat i

s w

ithin

you

r rea

lm o

f con

trol

so

that

eve

ry d

ay w

ill h

ave

a st

rate

gic

focu

s.

3:15

pm

Conc

lusi

on o

f Con

fere

nce

and

Del

egat

e D

raw

Wed

nesd

ay A

pril

13, 2

011

Tim

eTR

AN

SPO

RTAT

ION

MA

NA

GEM

ENT

Tim

ePE

RSO

NA

L D

EVEL

OPM

ENT

Tim

eH

UM

AN

CA

PITA

L M

AN

AG

EMEN

T

Brea

k10

:30

amBr

eak

Brea

k

and

rem

ain

with

you

r com

pany

!Lu

nch

11:4

5 am

Lunc

h11

:45

amLu

nch

11:4

5 am

Brea

k1:

45 p

mBr

eak

1:45

pm

Brea

k1:

45 p

m

3:15

pm

Conc

lusi

on o

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fere

nce

and

Del

egat

e D

raw

CON

FERE

NCE

SPO

NSO

RSH

IPO

n be

half

of c

onfe

renc

e pa

rtic

ipan

ts, P

SAC

wou

ld li

ke to

than

k th

ese

conf

eren

ce s

pons

ors:

Indu

stry

Spo

nsor

:

Del

egat

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unge

Spo

nsor

s:

• Aba

cus

Dat

agra

phic

s •

Ath

abas

ca U

nive

rsity

• E

nfor

m

• Par

tner

s In

Com

plia

nce

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ovin

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tate

Per

mitt

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d D

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olle

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onso

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C

PSAC_Spring_2011_p10-11.indd 11 2/16/11 2:05:49 PM

12 SPRING 2011 PETROLEUM SERVICES NEWS

Cheape wanted to run a 10-well drilling program, but we couldn’t get the services we needed.”

“It’s only November and we already have more work than crew capacity.”

“Industry activity levels could pick up faster if we had more skilled workers.”

These comments may sound like they came straight out of 2005, but

they are actually from late 2010. And according to a new industry survey,

sentiments like these could become oilfi eld slogans between now and

2020. The Petroleum Human Resources Council of Canada’s 2010-2020

labour market information (LMI), set for release this month, explains that

no matter the pace of economic recovery, the petroleum industry will be

challenged to meet its hiring requirements over the next decade. In fact,

the industry is already experiencing chronic shortages for a number of

occupations, particularly those in the service sector. So even though it

may not appear that activity in the Western Canadian Sedimentary Basin

(WCSB) is ramping up signifi cantly this year, attention still must be paid

to a looming labour shortage.

Cheryl Knight, the Council’s Executive Director and CEO, says there

are a number of trends affecting the demand for skilled labour in the oil

and gas industry, especially on the service side. “First, the service sector’s

involvement in the oil and gas industry is shifting somewhat, as the oilsands

are becoming ever-more reliant on contracted services. Second, in situ and

unconventional activities are demanding more of the sophisticated skills

related to the new technologies being implemented. This skills demand

is creating a chronic labour shortage in related occupations like fraccing

HOW COMMUNICATION CAN HELP CONTAIN COSTS IN A GROWTH ECONOMY

“W

Talk

and completion operators, heavy equipment operators

and class one drivers. Finally, over the next 10 years, the

whole petroleum industry will need to replace thousands

of workers who will be ending their careers because of

retirements and other age-related reasons.”

Knight says that even in a scenario of prolonged

low oil and gas prices, the industry will need to hire

a net 40,000 workers over the next 10 years. If oil and

gas prices both climb high enough to encourage more

investment in activity and infrastructure between now

and 2020, the industry’s net hiring needs will jump to an

astounding 130,000.

That’s a lot of fi eld workers and supervisors, truck

drivers, drilling coordinators, heavy equipment operators,

millwrights, welders and others. Where are these skilled

workers going to come from? That’s a tough question to

answer because the industry’s labour supply is constricted

by a number of factors:

Potential employees may not understand the industry’s •

growing need for workers, especially when they hear

about activity slowdowns and layoffs. In short, hiring

attracts workers; layoffs turn potential workers away.

The industry’s ups and downs send mixed messages

about work and career opportunities that are diffi cult for

potential workers to fi gure out.

There are simply not as many workers available. •

Population growth has slowed, our society is aging and

most immigrants to Canada don’t always have the direct

experience the oilpatch needs. In addition, companies

CAN BE

PSAC_Spring2011_p12-17.indd 12 2/16/11 2:06:07 PM

13WWW.PSAC.CA

having to replace retiring employees are fi nding that “green hands” simply

cannot take the place of experienced workers on a one-to-one ratio.

Even if enough workers were available, the petroleum industry may not be •

able to attract its share. Many young people, for instance, are not willing to

join the oil and gas industry, because of negative perceptions, the need to work

in “hard-to-recruit” locations, or strong competition from other industries.

These labour supply issues affect the entire industry. The service sector

faces even more recruitment and retention challenges:

By far, the majority of jobs in the oil and gas industry are – and will •

continue to be – in the service sector, and upwards of 80 per cent of service

sector jobs are in the fi eld. Field jobs are diffi cult to recruit for because of

their challenging working conditions, specialized skills, remote locations

and the need for workers to be away from home for long periods.

The service sector is always the hardest hit by an economic downturn. •

Unlike exploration and production (E&P) companies, service companies

have no production-generated cash fl ow to get them through lean times.

When service companies don’t have enough work, they can’t pay their

employees’ salaries and wages, so they have to downsize much sooner –

and much more signifi cantly – than their E&P customers in times of

economic hardship. Then when the economy recovers and activity begins

to climb, service companies have to increase their bench strength quickly,

in order to take advantage of the upswing.

Seasonality and cyclicality lead to service sector turnover rates that can •

reach 30 to 50 per cent and even higher. Although companies may strive to

recruit appropriately and institute successful retention programs, they still

may need to hire four or fi ve people to fi ll one position because of extreme

turnover. As a result, the service sector spends exponentially more time

and money on hiring and training than the industry’s other sectors do.

Much of the work done in the service sector demands niche expertise, •

on-the-job experience and problem-solving skills. For service companies,

building capacity like this takes time and a solid investment in their

people. But service companies aren’t the only ones recognizing these

valuable skills. E&P companies often hire away good people from service

companies, which can result in a signifi cant loss of

intellectual capital within a service company, and

within the sector as a whole. When their key team

members are lured away, service companies have

to rebuild their teams, while continuing to provide

high-quality, low-cost, just-in-time services to their

E&P customers. And because E&P companies

traditionally pay more, service companies end up

competing with their customers for good people,

which adds to spiraling labour costs.

The service sector is already the preferred labour

supply for both the E&P and oilsands sectors.

As oilsands companies increase their reliance on

contractors for in situ drilling and well services, as well

as some maintenance and operations work, service

companies are fi nding their skills, experience and

technologies in demand right across the industry.

“The oil and gas service sector is no longer just focused on the conventional industry,”

confi rmed Mark Salkeld, PSAC President. “PSAC member companies are working

more and more in unconventional areas, and they are adding great value.”

The service sector adds value with expertise, timeliness, ingenuity and

innovation, but that value could be multiplied many times over with proactive

communication and collaboration between service companies and their E&P

customers. Calgary-based Ziff Energy Group’s June 2010 report, titled Canadian

Conventional Gas at a Crossroads, explains that communication and collaboration

would go a long way to reducing uncertainty and increasing productivity.

“For service companies, there is a value to predictability and sustainability,”

the report says. Instead of setting annual budgets for programs, some E&P

companies are looking at project life cycles of three, fi ve or seven years, Ziff says.

As a result, both operating and service companies are better able to respond to

changes in capital spending and commodity-price swings. “With multi-year

contracts, as opposed to bidding every winter drilling season, there could be

better planning and everyone could work toward a steadier program,” the Calgary

consulting house says.

If E&P companies discussed upcoming plans with their contractors, the

service companies involved could prepare themselves to be where they needed

to be, with the right people and equipment, when they were needed. Proactive

collaboration could also reduce costs, which will become more important going

forward as commodity prices rise and activity levels increase.

“The petroleum industry has been able to increase its activity in the lower

commodity price environment because of decreased costs for labour, materials

and equipment,” the Petroleum HR Council says. “However, the easing of

costs, including labour costs, will be short-lived. The industry will need to

take action to prevent cost escalation to the point of making new projects and

expansion uneconomical.”

After Trican Well Service Ltd. signed a two-year deal to supply a new

fracturing crew for a U.S. producer, Mike Baldwin, the fi rm’s Vice-President,

Finance and Chief Financial Offi cer said, “A long-term contract gives us the

opportunity to allocate our resources in a given region more effi ciently. It also

gives us a measure of job certainty, which benefi ts our current employees and is

attractive to those considering Trican as an employer.”

SERVICES SECTOR WORKFORCE EXPANSION SCENARIOS (TOP 7 OCCUPATIONS)

Truck Drivers

Supervisors, Oil & Gas Drilling and Services

Oil & Gas Drilling and Services Field Workers

Heavy Equipment Operators

Drilling Coordinators/Production Managers

Welders

Millwrights and Machinists

0 2 000 4 000 8 000 10 000 12 000 14 000

Growth Scenario Growth Oil/Low Gas Scenario

Employment is projected in three scenarios: Growth (high oil and gas prices), Low (low oil and gas prices) and Growth Oil/Low Gas (high oil price and low gas

price). No matter what scenario arises, the service sector will need to hire thousands of workers over the next 10 years because of age-related attrition.

PSAC_Spring2011_p12-17.indd 13 2/16/11 2:06:15 PM

14 SPRING 2011 PETROLEUM SERVICES NEWSPETROLEUM SERVICES NEWS

Collaboration and communication are positive

actions that can be taken to bring down costs by

increasing certainty; load levelling is another.

Load levelling – smoothing the activity cycle so

drilling and completion operations take place

in different locations throughout the year – is a

proven strategy for boosting oilpatch productivity

and effi ciency. The WCSB lends itself well to load

levelling because of its diversity of geology and

geography. However, uptake on load levelling has

been limited to date.

“We really only saw load levelling in the WCSB

during the boom years of 2005 and 2006, when

well activity truly did continue throughout all

12 months,” says PSAC’s Salkeld. “Since then, as

commodity prices and overall activity levels have

slowed, drilling and well completion programs

have slowly shrunk back to the winter months.

This compressed activity schedule makes it really

tough for service companies to maintain their core

expertise and keep their costs down.”

When service companies remain in the

dark about their customers’ plans, they have

to operate on a day-by-day basis, keeping only

the staff they currently need and offl oading

the rest. Conversely, when service companies

know what’s coming up, their ability to meet

their customers’ needs rises exponentially. Key

employees can be retained over the long term

and companies can commit to having their

teams ready for deployment as needed, season

after season, year after year.

Collaboration and communication between the

E&P and service sectors can make the entire oil

and gas industry more predictable, and therefore

more effi cient. By planning the work and working

the plan, the industry can maintain a strong,

steady and skilled workforce. Service companies

can focus less on the familiar cycle of recruiting,

training and downsizing staff, and focus more

on getting their customers’ job done safely and

effi ciently – just as planned.

The service sector is the largest employer in the oil and gas industry. In an environment of high oil and low gas prices (a logical

scenario from a 2011 perspective), service sector employment grows in tandem with oil sands employment and activity.

Source: Petroleum Human Resources Council of Canada, Labour Market Projections 2010-2020 (From Labour Market

Projections & Analysis 2010 report to be released March 2011)

We put our energy into knowing your business.The oil and gas industry is always changing. That’s why you need strategic business advice from a professional who

puts the energy into knowing your business and the market in which you operate. At MNP, our teams of consultants,

taxation advisors and oil and gas service specialists deliver premium solutions to resolve your most complex issues

and keep your business opportunities fl owing. It’s knowing your vision, your business and you.

To fi nd out how MNP can fuel your business, contact Dustin Sundby, CA, Oilfi eld Services Leader at 1.877.500.0779.

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INDUSTRY EXPERIENCES LABOUR SHORTAGES REGARDLESS OF SCENARIO

10

9

8

7

6

5

4

3

2

1

0

Num

ber o

f Wor

kers

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020

Growth Scenario Growth Oil/Low Gas Scenario Low Scenario Balanced Unemployment Rate

INDUSTRY’S PROJECTED UNEMPLOYMENT RATE

ACTUAL PROJECTED

SERVICES SECTOR EMPLOYMENT PROJECTIONS - 3 SCENARIOSSERVICES SECTOR EMPLOYMENT FLUCTUATES WITH OIL AND GAS PRICES

140, 000

120,000

100,000

80,000

60,000

40,000

20,000

0

Num

ber o

f Wor

kers

2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020

Growth Scenario Growth Oil/Low Gas Scenario Low Scenario

ACTUAL PROJECTED

PSAC_Spring2011_p12-17.indd 14 2/16/11 2:06:25 PM

We put our energy into knowing your business.The oil and gas industry is always changing. That’s why you need strategic business advice from a professional who

puts the energy into knowing your business and the market in which you operate. At MNP, our teams of consultants,

taxation advisors and oil and gas service specialists deliver premium solutions to resolve your most complex issues

and keep your business opportunities fl owing. It’s knowing your vision, your business and you.

To fi nd out how MNP can fuel your business, contact Dustin Sundby, CA, Oilfi eld Services Leader at 1.877.500.0779.

Chartered Accountants & Business Advisors 1.877.500.0779 mnp.ca

000PSN2.MNP_FP.indd 1 2/1/11 12:05:38 PMPSAC_Spring2011_p12-17.indd 15 2/16/11 2:06:32 PM

16 SPRING 2011 PETROLEUM SERVICES NEWS

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HOW PSAC PLANS TO HELP ITS MEMBERS TAP GLOBAL MARKETS

WIDE

Petroleum Services News: How did this relationship

with the Department of Foreign Affairs

(DFAIT) and International Trade come about?

Mark Salkeld: They approached us in the fourth

quarter of last year. It was an initiative on the

part of the federal government. We agreed

and met with them and they explained what

they were up to and we explained our previous

experience and it just seemed like a nice fi t. It

was an opportunity for us to make sure that

the federal government got a real good look at

what’s going on in the oil and gas services sector.

PSN: Does this relationship represent a new

direction for PSAC on the international level as

far as attracting foreign investment and opening

doors abroad for your members?

MS: It’s a little of both. It’s defi nitely an opportunity

for PSAC to help the portion of our membership

that’s interested to capitalize on international

opportunities and also to use David McGregor’s

extensive network [DFAIT] to say ‘Hey, look what

Canada’s got.’ It’s reciprocal. He’s got extensive

contacts throughout the world.

PSN: Are you looking to build relationships with

specifi c countries?

MS: There are lots of interested investors. Brazil

is very interested in what our service sector can

provide for their country. In China, there are lots of

businessmen who have money invested in the U.S.

who think they might get a better return for their

dollar in Canada and are looking to invest – not

buy, take over and operate – but just to invest.

PSN: Do you anticipate more PSAC members

scoring international business as a result of this

partnership with DFAIT?

MS: We’re simply providing an opportunity for

PSAC’s membership – those that are interested –

to take advantage of this arrangement with

DFAIT and their global network of trade

commissioners. It’s too early in the game to

know if our members are interested. Some

of them are already there; but the smaller

mom-and-pop operations and independent

contractors probably aren’t interested. They’re

happy doing what they do here in western

Canada. I believe there’s a segment in the

middle that has developed expertise in Canada

that they think will work in other areas of the

world. They may want this opportunity. So it’s

too early to tell, but we’re defi nitely going to put

it on the table for our membership and let them

know that we have this service available and see

how it goes over the next three years.

PSN: Global E&P capital spending is expected to

near $500 billion in 2011. Will this connection help

the PSAC membership tap into that business?

MS: Yes. That’s what David and DFAIT are

bringing to the table. That’s what he’s here for –

to get out in front of the membership and the

other sector associations and let them know

what’s available. There could be companies

that are interested but don’t have the

wherewithal, the connections or the funding

to take advantage of it and that’s what David’s

role is for, to look into that and provide our

membership with possible opportunities.

PSN: How will this relationship work in practical

terms?

MS: We’re going to make sure our membership

is aware of David and what he has to offer. I’ve

already had some discussions with David. It

just seems like a huge advantage. Members can

come to him with a product or service and he

can reach out to his contacts around the world

and say, ‘Would this service or product be of

interest in your area?’ and get feedback and start

making those connections. A lot of that is just

helping our members save time and travel.

PSN: The service supply sector is a $65-billion

industry, but it doesn’t get a lot of recognition. Is this

an opportunity for PSAC to tell its story to the federal

government and the international community?

MS: You bet. It’s a big opportunity, and that’s one

of the things we’re really focusing on – developing

our government relations plan. And those numbers

coming through our [Canadian Energy Research

Institute] study – we’re putting this information in

the hands of just about everybody we possibly can,

at the federal, provincial and municipal level. It’s

very, very important that we get it out there. I don’t

agree with this perception that we’re the poor cousin

of the industry. That view has gone by the wayside

a long time ago. I’ve got 30 years in industry and

the role that our sector plays is signifi cant. We play

second-fi ddle to no one.

International interest in Canada’s energy sector

is growing. That spells opportunity for service

and supply companies. PSAC President Mark

Salkeld sat down with PSN to talk about a new

partnership with the Department of Foreign Affairs

and International Trade, represented by David

McGregor, trade commissioner, oil and gas.

HorizonsMark Salkeld, PSAC President

PSAC_Spring2011_p12-17.indd 17 2/16/11 2:06:48 PM

18 SPRING 2011 PETROLEUM SERVICES NEWS

Taking Stock

PStarsSpursAND

1 2

3

5

4

6 7

1

2

3

4

5

6

PSAC’S ANNUAL FUNDRAISER FOR STARS AIR AMBULANCE RAISES MORE THAN $500,000

Emcee Dave Rutherford of QR77 Radio, and PSAC President Mark Salkeld draw a lucky winner.

Veteran Gala Committee member Rod McBride of M-I SWACO is in the thick of the live auction bidding.

L-R PSAC Board Chairman Brian Coston, PSAC President Mark Salkeld, and Gala Chairman Mike Edmonds present cheque for $544,096 to STARS CEO Dr. Greg Powell.

STARS Pilot James Roach is flanked by Calgary Stampede royalty as they check out one of the STARS helicopters.

Canadian Country Music Awards winner Gord Bamford performs for the high-stepping sold-out crowd.

L-R: Stampede Princess Whitney Wilkie, Indian Princess Eva Meguinis, PSAC Board Chairman Brian Coston, Honourary Patron Roger Soucy, STARS President & CEO Dr. Greg Powell, Stampede Queen Jenna Lambert, and Stampede Princess Stephanie Gray celebrate Roger’s Honourary Patron award.

EVERAL RECORDS WERE BROKEN THIS YEAR at the 17th

Annual STARS & SPURS Gala presented by the Petroleum Services

Association of Canada (PSAC) in support of the Alberta Shock

Trauma Air Rescue Society (STARS).

Sponsorship revenue, silent auction revenue, and table centerpiece revenue

were higher than ever before. In addition, more than 1,100 people attended

the event, making it the second-best turnout in the gala’s 17-year history.

In that time, the PSAC-sponsored event has helped raise more than $4.6

million for STARS. This year’s gala, held on January 22, brought in a net total of

$544,000, an incredible amount given the economy’s sluggish emergence out of

the recent economic downturn.

PSAC credits all sectors of the industry – producers, services, drilling and

pipelines – for working together to make the fundraiser such a long-time success.

“This year’s turnout and the ongoing support by the oil and gas industry

speaks volumes about the value our entire industry places on STARS and the

critical work they do,” said Mike Edmonds, Chair of the STARS & SPURS Gala

organizing committee. “Our event helps ensure that STARS’ emergency medical

response services remain available to oilpatch workers, their families and

communities across Alberta, northeastern and southeastern B.C.”

“This partnership between PSAC and STARS has been well nurtured over

the past 17 years,” added Mark Salkeld, PSAC President. “The STARS & SPURS

Gala is a very special, one-of-a-kind industry event and the money raised by our

collective efforts is more important than ever. Giving back to the communities

in which we work, and helping to provide better access to healthcare are

important priorities for this event. As long as STARS increases our ability

to access emergency medical services, PSAC will work alongside them. We

congratulate STARS on another year of critical work in our community, and

look forward to many more years working together.”

S

6

7 The Hon. Lindsay Blackett, Alberta Minister of Culture and Community Spirit (right) brought greetings from the government and shared a laugh with STARS’ VP Finance and Admin, Jeff Quick.

PHOT

OS: T

ORIN

SEG

STRO

PSAC_Spring2011_p18-23.indd 18 2/16/11 2:07:42 PM

WWW.PSAC.CA 19

year-over-year revenues from the firm’s oilfield business slid by 47 per cent to $27

million. The drop in revenue from other industrial clients was only 13 per cent.

Diversification has been crucial to the firm’s continued growth, HSE chief

operating officer Glenn Roberts says. “In all honesty I don’t believe HSE would be

here today without that strategy having been implemented,” the service chief says.

The lesson, Baker says, is to not wait for bad times to make drastic changes.

Businesses looking to extend their markets should first get a handle on their

capacity to compete in new sectors.

Productivity in ActionJim Rakievich knows firsthand the value of adopting productivity measures.

The CEO and president of McCoy Corporation is a lean-thinking guru.

“We decided in mid-2004 that our North American manufacturing style

was not going to carry us through another 40 years, because of our lower

productivity than other parts of the world,” Rakievich recalls.

McCoy brought in outside experts and made a big financial commitment to

implement new processes starting in 2005. Waste and duplication were flagged

along the way. Product quality and worker safety quickly improved.

Implementing productivity measures was initially met with resistance,

especially from middle management. But Rakievich wasn’t deterred. In his view,

if the company did not make changes it would soon be out of business. As tangible

results began to materialize, those who were initially reluctant shifted their stance.

Says Rakievich, “It took awhile but I’ll tell you, there’s no one in the plant

who would ever want to go back to the way we did things in the past.”

000PSN2.VRVGlobal_1-4V.indd 1 2/9/11 2:09:20 PM

roduCtivity iS the lifeblood of a business. In the

feast-or-famine hunt for black gold and natural gas, companies

rise and fall on their ability to respond quickly to the vagaries of

commodity-price swings, market forecasts and government policies.

“Productivity is important for the oil and gas service sector just as it is for

any other sector of the economy,” says Jeff Baker, manager of education and

awareness at Productivity Alberta, an industry-guided service that connects

businesses and organizations with the resources they need to succeed.

Here are three areas that demand fresh attention:

Energy EfficiencyDon’t be intimidated by this green-speak. Energy efficiency is the low-hanging

fruit of productivity gains, Baker says.

As costs for space heating and energy in general increase, tweaking

everyday practices can translate to incremental savings to the bottom line.

Take stock of old infrastructure and machinery. Replace aging components

with more efficient technology.

Even simple changes like switching lights off and reducing heat overnight

can put a big dent in operating costs. Efficiency tweaks can also extend the

life of existing infrastructure and plant equipment, reducing wear and tear.

Consider a lighting retrofit to reduce costs and improve worker morale.

Not sure where to begin? Productivity Alberta provides a handy Energy

Efficiency Toolkit on its website www.productivityalberta.ca. The agency

also hosts workshops in conjunction with Natural Resources Canada to help

companies achieve those incremental green gains, putting the low-hanging

fruit within reach of even the oiliest of companies.

Market ExtensionAdapting your product for use in a new market may sound like a daunting

task. But creating new services or features to support existing customers, and

not being afraid to find new ones, is what market extension is all about.

Baker says companies should examine their current market niche –

whether it’s fuel delivery systems, well site services or straight-up

fabrication – as a starting point to exploring whether current services are

applicable in a related field.

Just because a firm has always served sector X, Baker notes, doesn’t mean

it can’t also serve sector Y and Z. Market extension can be the difference

between simply surviving and thriving during a downturn.

Consider HSE Integrated Ltd. When the global economic and energy-price

contraction hit in 2008-09, the Calgary safety boutique didn’t rest on its laurels.

The company had spent the previous four years securing business

connections outside of the oil and gas sector, making inroads for its industrial

safety services in sectors ranging from mining, utility and manufacturing sites

to forestry, power plant and oil sands operations.

By the time oil prices plummeted from their mid-2008 peak of US$147 per

barrel to $34, HSE was well positioned to weather the storm. In 2009,

BUSINESS MAtterSTaking Stock

ProduCtivity gAinS Could be the differenCe betWeen Surviving And thriving When tiMeS turn tough

Pby CAILYNN KLINGBEIL

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PSAC IN ACtion

PSAC AttendS MiniSter’S ForuM on the Future oF AlbertA’S WorkForCePSAC participated in a forum hosted by Alberta Employment and Immigration

Minister Thomas Lukaszuk in October. Along with more than 130 officials

representing employers, industry associations, labour and professional

organizations, educators and government, PSAC provided input to plan

Alberta’s future workforce to increase the province’s competitiveness.

FederAl red tAPe reduCtion CoMMiSSionPSAC representatives made a presentation to the federal Red Tape Reduction

Commission and urged the Commission to reduce the regulatory burden on

industry and streamline the process for developing and amending regulations.

PSAC MeetS With AlbertA AdvAnCed eduCAtion And teChnology, And AlbertA APPrentiCeShiP And induStry trAining boArdIn the fall, PSAC participated in several sessions to support the designation

of Cathodic Protection Technician as a “Designated Occupation” under the

Apprenticeship and Industry Training Act. Following the sessions, the Alberta

Apprenticeship and Industry Training Board confirmed that as a result of comments

by stakeholders such as PSAC, it will stand behind its 2009 recommendation that

Cathodic Protection Technician become a designated occupation.

PSAC MeetS With MiniSterS to PreSent reSultS oF StudieSSince announcing the groundbreaking results in October of two significant

studies conducted on behalf of PSAC by the Canadian Energy Research Institute

and Mission Capital Inc. (see www.psac.ca for details), PSAC continues to meet

with public officials to create a better understanding among governments, the

public and media of the significant financial contributions and employment role

the petroleum services sector plays across Canada. In November and December,

PSAC presented the results of the studies to Federal Minister of Natural Resources

Christian Paradis, Alberta Minister of Energy Ron Liepert, and Alberta Minister

of Employment and Immigration Thomas Lukaszuk, amongst others.

PSAC ContributeS inForMAtion to induStry CAnAdA For reviSed SeCtor ProFilePSAC was consulted by Industry Canada for a comprehensive and updated

Upstream Oil and Gas Equipment and Petroleum Services Sector Profile. The

new profile will include the latest information about the economic contribution

the sector makes; products and services by segment; the supply chain; business

elements including a discussion of domestic and international markets,

innovation, people and government policies; an exploration of the sector’s

current state and a forecast indicating growth drivers and trends. This document

will be used to assist other government departments with policy decisions.

hourS oF ServiCe exeMPtion APProvedFollowing several years of negotiations with Transport Canada and

transportation regulators in western Canada, the federal Minister of

Transport has approved PSAC’s application for exemptions from some of the

requirements of the federal Hours of Service Standard. These exemptions

will allow the service sector of the oil and gas industry to continue to provide

services in a timely and safe manner. Complete details of the exemption

and conditions will soon be made available. Alberta Transportation will be

making a presentation on the exemption at the PSAC Spring Conference to be

held in Red Deer, April 12-13, 2011.

PSAc coNtINueS to SPReAd the Good woRd thRouGh AdvocAcy ANd outReAch PSAC StrikeS neW SubCoMMittee For internAtionAl eMPloyMent iSSueS

Many PSAC member companies have expanded or are expanding their

employee base beyond Canada to diversify their operations and meet

customer demand. To address some of the unique challenges, PSAC has

established a new subcommittee to address international and cross-border

employment issues, and provide a forum for members to share information

on best practices. The first meeting was held in January, with further

meetings to follow on a regular basis. The subcommittee’s first priority is to

identify and develop a framework to deal with member issues and explore the

ways PSAC can help. To participate, please contact Heidi Weiss at hweiss@

psac.ca or 403.781.7381.

PSAC lAunCheS CoMMunity PArtnerS ProgrAM in Fort St. JohnPSAC launched Community Partners, the new industry-wide “in-the-field”

courtesy program, on November 30 in Fort St. John, B.C. For information on

the launch and the companies involved, visit www.communitypartners.ca.

PSAC SignS MeMorAnduM oF underStAnding With dFAitFor the next three years, PSAC will host Department of Foreign Affairs and

International Trade’s (DFAIT’s) David McGregor, Trade Commissioner and

Global Practice Lead – Oil and Gas, who is now working out of the PSAC

offices. Contact McGregor directly at 403.781.7385 or email david.mcgregor@

international.gc.ca . For more information, see full story on page 17.

PSAC_Spring2011_p18-23.indd 20 2/16/11 2:07:59 PM

WWW.PSAC.CA 21

IL SANDS EXTRACTION ISa rough and tumble business. High

costs and rugged conditions including

long winters at remote locations take

a toll on companies, workers and the equipment

they use.

At the mega-mine complexes north of Fort

McMurray, abrasive ore wears enough steel off mine

hardware to make a new truck every day.

Baker Hughes Inc., a member of PSAC since

1994, is no stranger to the industrial realities of

the bitumen belt. The fi rm has become a leader in

developing electric submersible pumping systems

(ESPs) designed to withstand the harsh operating

conditions at in situ oil sands extraction sites.

“We basically fast-tracked ourselves into this

market,” says Kelvin Wonitoy, Project Manager,

artifi cial lift.

Hot Stuff

O

MEMBER PROFILE

The formations lack the natural pressure that drives oil to the surface in

conventional vertical wells. Bitumen released in a SAGD, or steam-assisted

gravity drainage job requires an extra jolt, or “lift” to get it to ground level.

One way to raise the newly thinned bitumen uses natural gas. In this method,

known as gas-lifting, natural gas is injected underground alongside steam.

The gas makes the bitumen frothy and helps raise it up through the wellbore.

“It’s like blowing bubbles into a bottle of Pepsi,” Wonitoy says. “But it’s very

ineffi cient,” he adds. “It’s very expensive.”

Cue the bright minds at Baker Hughes. The fi rm has developed an extreme

temperature ESP system it calls Centrilift XP that promises to increase recovery

rates four-fold compared to gas-lifting jobs.

“We can go anywhere up to 1,200 or 1,300 cubic meters a day on some of

the more prolifi c wells,” Wonitoy enthuses. “So you have a much better cost on

return for what you’re investing for artifi cial lift.”

How does it work? Picture a typical in situ reservoir. “If you were to look at

an end view of the two well bores, it creates a sort of teardrop shape above the

injector and then all the bitumen drops around the outside of that teardrop

and it fl oods the lower completion and then your ESP pumps it to the surface,”

Wonitoy explains.

The Baker Hughes pump is no different than any other application, he adds –

except that the conditions it operates under are “extremely hot.”

The Baker Hughes pumps can withstand subsurface temperatures up to

250°C. The devices are built in-house with tungsten carbide and tested rigorously

before fi eld installations at a specially designed “hot loop” facility that closely

mirrors the conditions at underground extraction sites. The regimen of product

testing ensures the equipment is exposed to “a lot more abuse than it would or

should see in the fi eld,” Wonitoy says.

“We’ll run it hotter, we’ll cycle it more times and we’ll change parameters on

the test program. We push the equipment right to its maximum capability.”

The exacting approach to product development has won business

endorsements from oil sands mainstays like Suncor Energy Inc., MEG

Energy Corp., Connacher Oil and Gas Ltd. and Cenovus Energy Inc.

“They’re one of the leaders,” Wonitoy says of the Encana Corp. spinoff.

“They were actually one of the fi rst oil companies to get into the high

temperature production. They have the most experience of the producers out

there right now.”

To date, Baker Hughes has deployed 130 of its standard ESPs and another 17

of its ultra-temperature systems in the fi eld. The installations represent about

one-third of the ESP market for submersible wells.

Wonitoy says the fi rm’s success boils down to a strong team – from engineers

through to sales staff – that has developed a solid product. “It’s no different than

you buying a car,” he says. The Baker Hughes ESPs are the Cadillac of the sector,

he suggests. “It’s money well invested.”

BAKER HUGHES INC. PIONEERS AN ULTRA-TEMPERATURE SUBMERSIBLE PUMP FOR IN SITU OIL SANDS SITES

Baker Hughes’ ultra-temperature electric submersible pump operates in conditions up to 250°C

The market is poised to grow. Production from

the underground extraction method that uses

steam to melt and thin bitumen is on track to

eclipse output from traditional mining by 2016,

according to the Canadian Association of Petroleum

Producers.

The “artifi cial lift” in Wonitoy’s title highlights

a Baker Hughes specialty. Getting viscous oil

sands ore from the well-bottom to ground level is a

tricky business. That’s because in situ reservoirs are

essentially manmade, Wonitoy points out.

BY ALBERT THOMPSON

PSAC_Spring2011_p18-23.indd 21 2/16/11 2:08:05 PM

22 SPRING 2011 PETROLEUM SERVICES NEWS© 2011 KPMG LLP, a Canadian limited liability partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved.

Trusted advisers to Canada’s Energy Services Sector

kpmg.ca

000PSN2.KPMG_FP.indd 1 2/1/11 12:00:41 PM

C

GrooveIN THE

Sandi Jarrett with Arcis Seismic Solutions at Calgary’s Radisson Park School

RAIG MELTON IS NO DRUMMING VIRTUOSO. As a high

school student, he got his kicks in the gym, not the

concert band. “I was more of an athlete,” he says.

An aversion to music didn’t stop the mapping

specialist with Arcis Seismic Solutions from picking up a djembe

drum at Calgary’s Radisson Park School this past January, however.

As part of a unique company-wide policy that ensures employees

take two days each year away from the offi ce to volunteer, Melton

and colleagues joined elementary-aged kids at the inner-city school

for an afternoon of music lessons. “We were students for the day,”

Melton says. “A lot of companies are just chasing the buck. At Arcis,

we’re also having fun.”

The musical outing was just one example among many of ways the

70-employee Calgary fi rm chooses to give back to the community.

Members of the “Arcis family,” as marketing co-odinator

Sandi Jarrett puts it, participate in the lives of local kids in a

variety of ways.

Sports days are popular, but simple gestures like reading to kids

who may lack male role models go a long way too. “They love it,”

Jarrett exclaims. The kids are “just like glue on you when you go in

there. They’re just so excited to see a new face.”

The seismic specialists pride themselves on donating time rather

than money. A charity hike and bike ride for Alberta’s Easter Seals

last year raised roughly $2,200, while the Arcis men dressed in drag

for the ‘Walk a Mile in Her Shoes’ fundraiser that netted $15,000 for

the YWCA.

Getting out in the community “is really important to us,” Jarrett

says. “We don’t want to just hand over a cheque.”

COMMUNITY MATTERS

ARCIS SEISMIC SOLUTIONS IS NO STRANGER TO THE REWARDS – AND RHYTHMS – OF GIVING BACK

BY ALBERT THOMPSON

PSAC_Spring2011_p18-23.indd 22 2/16/11 2:08:21 PM

© 2011 KPMG LLP, a Canadian limited liability partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved.

Trusted advisers to Canada’s Energy Services Sector

kpmg.ca

000PSN2.KPMG_FP.indd 1 2/1/11 12:00:41 PM

Groove

PSAC_Spring2011_p18-23.indd 23 2/16/11 2:08:30 PM

FOR MORE IMFORMATION:www.rogers.com/business1 877 336 1333

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