PUBLIC EDUCATION & INDUSTRIAL OUTREACH

PUBLIC EDUCATION & INDUSTRIAL OUTREACH

QUALITATIVE RESULTS

Municipality: City of Concord Permit Year: (2008/2009)

Introduction:

Concord has, independently and in cooperation with other agencies, developed a wide-range of programs for public education and information. These programs are designed to take advantage of the relative strengths of every available media: newspaper, radio, television, direct-mail, classes, posters, flyers, pamphlets, booklets, internet, neighborhood meetings, and public events. The primary focus of all these programs is (1) to educate the public about the causes and consequences of stormwater pollution, (2) to show people how their actions can directly affect water quality, and (3) to encourage more environmentally sustainable behaviors.

Concord continued this year with ambitious public education programs which were proven to be effective last year. The Concord City News was published four times and distributed to 57,000 addresses in English and 6,500 addresses in Spanish each quarter. Our monthly City Talk newsletter was distributed to 900 employees monthly. The street sweeping schedule was distributed to 57,000 addresses in English and 6,500 addresses in Spanish In December. Our Community Bulletin Board on TV Channel 25 displayed stormwater messages throughout the year. The City of Concord web site expanded a special section devoted to stormwater pollution prevention, recycling, litter prevention, air quality, and other environmental concerns.

The widespread public recognition of pollution reduction concerns and strategies was evidenced by our success. All City of Concord storm drain inlets were stenciled with "No Dumping - Drains to Bay" verbiage, along with a unique City of Concord storm drain medallion which was adopted in 2006. These medallions had six major advantages over the thermoplastic markings that had been used since 1995: (1) Medallions were easily applied by one person using special mastic. The thermoplastic marking needed two people and special equipment. (2) The new medallions were more durable so did not need replacement as often. (3) The new medallions cost less than thermoplastic markings. (4) The medallions could be installed in less than two minutes while crews were inspecting and cleaning catch basins as part of our pre-rainy season maintenance program. (5) The new medallions were bilingual -- English and Spanish, and most importantly (6) the new medallions were unique and eye-catching and therefore more memorable, than thermoplastic markings. This is reflected in City-wide survey results in which 79.5% of 600 respondents surveyed remember seeing "A fish printed on street curbs" and 81.5% remember "The words 'No Dumping Drains to Bay' printed near a storm drain."

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Implementation & Evaluation:

Concord staff participated in, and distributed Clean Water educational items at many community events in Concord including: Fall Fest, neighborhood clean-up events, and the 19th annual Concord KidFest on Memorial Day weekend.

Staff worked with Concord Disposal Services, an independent commercial company, to publish a newsletter that, among other things, addressed the issue of urban stormwater pollution – particularly trash. Attachment PE-35 to Concord's FY 2005-06 Annual Report contains a sample newsletter.

Concord participated in both Public Works Week 2009 and National Pollution Prevention Week. May 17-23, 2009 was the 47th annual national observance of National Public Works Week. This occasion was marked by resolutions and proclamations from mayors and governors across America. The occasion provided an opportunity for public agencies to reach out to the community to bring about greater recognition for Public Works. Public Works improvements include buildings, streets, bridges, highways, sewers, solid waste facilities, street lights, traffic signals, storm drains, drinking water facilities and Stormwater Pollution Prevention programs.

This week highlighted the often-unsung heroes of our society - the professionals who provide for the public good every day with quiet dedication.

APWA AwardsThe City of Concord Public Works Department received an award from the Northern California Chapter of the American Public Works Association (APWA) at their 2009 Awards Program. The Newhall Park maintenance

building was selected as Best Project of the Year less than five million dollars. Senior Construction Inspector Shea Halligan accepted the award.

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Figure 2 - Newhall Park Building under Construction (Old building in the background)

Figure 1 - Public Works Week 2009

The building is of a standard design assembled from off-the shelf components. The facility includes storage space with rollup doors, office space, restrooms, plumbing, insulation, and sheetrock in the offices, double pane windows, and energy efficient lighting. Public Works staff supervised construction.

APWA is an international educational and professional association of 29,000 members from public agencies and private sector companies. Chartered in 1937, APWA is the largest and oldest organization of its kind in the world, with 64 chapters throughout North America. APWA provides a forum in which public works professionals exchange ideas, improve professional competency, increase the performance of their agencies and companies, and bring important public works-related topics to public attention.

Concord also received a Distinguished Project Award in 2006 for the Litter Reduction Program managed by Stormwater Manager Jeff Roubal. This multi-faceted program included public education, partnering with neighborhood associations and local creek groups on various cleanup activities, installing additional litter receptacles in litter-prone areas, and having an on-call contractor provide same-day pickup of illegally dumped items in the public right-of-way.

Pollution Prevention WeekPollution Prevention Week originated in California in 1992, and in 1995 gained widespread popularity when it became a national event. The National Pollution Prevention Roundtable is based in Washington, D.C., and since 1995, is the largest membership association devoted solely to pollution prevention, and advances in pollution prevention awareness through efforts to encourage and promote

widespread participation in National Pollution Prevention Week.  In 2000, President Clinton signed a letter of support for P2 Week and Governors in sixteen states, as well as scores of local officials, issued official proclamations declaring support for this effort.  The Concord City Mayor issued a proclamation declaring September 15-21, 2008 Pollution Prevention Week in Concord. In a televised presentation, the mayor expressed his support of pollution prevention activities and encouraged all Concord residents to join him in protecting and enhancing the environment.

Human Relations Commission PresentationThe Concord Clean Water Program Manager made a special presentation to the Human Relations Commission about environmental issues, challenges, and programs in the City of Concord. This far-ranging informative one-hour presentation was televised live on AT&T Broadband channels 24 and 25 as well as Astound Channel 29 then rebroadcast three times in different time slots to ensure maximum coverage.

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Figure 3 - Results of City-Wide Survey

TelevisionOur Community Bulletin Board on TV Channel 25 displayed stormwater messages throughout the year. The City's Bulletin Board ran 24 hours a day, on Astound Channel 29 and daily from 6 to 7 p.m. on AT&T Broadband channels 24 and 25. The schedule from Concord Community Television is available online.

City-wide SurveyResults from Concord's annual city-wide survey prove that the educational program is effective. The Executive Summary says, in part “93.2% rated the employees that sweep and maintain streets, trim trees and maintain sewer and storm drain systems as very or somewhat efficient.” The charts show, among other things, that 82% of residents remember the words “No Dumping. Drains to Bay” and 80% remember the fish painted on street curbs. In addition to the Survey Instrument, there is also available Tabular Data and Cross Tabs for this comprehensive survey.

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Mr. FunnelheadConcord continues to support Mr. Funnelhead used oil recycling education programs. One program, the Mr. Funnelhead Magnet Program, is one of many education programs for students. Solomon Garemani, a 3rd Grader from Highlands Elementary School in Concord, won a second prize of $750 in the 2007 Mr. Funnelhead

art contest with his entry “Only you can prevent pollution! Act now!”

Mr. Funnelhead used oil recycling education programs were only some of the many educational programs targeted at school students. Attachment PEIO84 shows a presentation and tour of City Hall done for local elementary school students.

Below are pictures from the ESL class taught June 17 by Michael Mason at Loma Vista Adult Education. The feedback has been great. The students really felt that this was an important subject to learn. About half changed oil themselves. The Contra Costa Clean Water Program Used Oil Block Grant spent $7,125 this year on educating Concord adults about this important subject.

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Figure 4 - 2007 Contest Winner

Figure 5 - 2006 Contest Winner

Figure 2 - Used Oil Recycling Training

Streetlight Pole BannersSeveral different sets of streetlight pole banners were displayed in FY2008-09. One set presented an oil-recycling message "Oil and Water Don't Mix" and a telephone number to call for information. Another set of streetlight pole banners displayed the stormwater pollution prevention message, “Only Rain Down the Storm Drain.” Still another had the message “Keep Concord Beautiful – Don’t Litter.” Finally, there was a set with the message “Keep Concord Beautiful – Recycle Bottles and Cans.” Over 250 banners were displayed in all.

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New for 2006 New for 2007 New for 2008

The City of Concord invested in “Clear Stream Recycling” technology. Attachment 204 to Concord’s FY 2006-07 Annual Report has a picture of a Clear Stream Recycling container in Todos Santos Park. Attachment 205 to Concord’s FY 2006-07 Annual Report has a Clear Stream Recycling invoice that shows the number and cost of these containers. Over 100 special events were scheduled at Todos Santos Plaza this year.

Household Hazardous Waste CollectionInformation about the Household Hazardous Waste facility at Central Contra Costa Sanitary District was reported in the Concord City News and advertised in the Contra Costa Times. Also, Concord Disposal, at the request of the City of Concord, put a message on its garbage bills twice this year telling its 35,000 customers to call

1-800-646-1431 or visit the Central Contra Costa Sanitary District Website for information about the disposal of Household Hazardous Waste. Small businesses were also encouraged to use the Household Hazardous Waste Collection Facility. Concord Disposal had information on their website. Brochures with information about the Household Hazardous Waste program are available at all City of Concord facilities and public libraries.

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National Night OutOn Tuesday, August 5, 2008 neighborhoods in Concord were invited to join forces with thousands of communities nationwide for the 25th anniversary of National Night Out. This was a night where over 11,000 communities from all 50 states, U.S. territories, Canadian cities and military bases around the world celebrate by taking a night out against crime.

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Figure 3 - Less Toxic Gardening Speaker Program

National Night Out is designed to: (1) Heighten crime and drug prevention awareness; (2) Generate support for, and participation in, local anticrime efforts; (3) Strengthen neighborhood spirit and police community partnerships; and (4) Send a message to criminals letting them know neighborhoods are organized and fighting back.

In support of Concord’s neighborhoods, the Valley and Southern Field Offices hosted open houses from 3:30 to 6:00 o’clock. Police officers promoted the services offered at the district field offices as well as the community partnerships that have been established in neighborhoods though the city. Concord provided popcorn and a jump house for fun.

The Northern Field Office sponsored a larger event at Todos Santos Plaza starting at 6:30 and ending at 10 P.M. spot lighted with a live music concert.

The city set up a 25th Annual National Night Out event hotline at 925-671-3464 and a Website at www.cityofconcord.org. The event was publicized in newspapers, on the radio, and on the Concord Special Event hotline at 925-671-3464 and online at the “ConcordFirst” website.

National Night Out 2008

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National Night Out 2008

Staff distributed pollution prevention literature and educational items at five locations for the National Night Out event:

Concord Police Headquarters, 1350 Galindo Street, Concord, Phone (925) 671-3220

Northern District Field Office/Estates Shopping Center, 2166 Solano Way, Concord, Phone (925) 671-3322

Southern District Field Office/Monument Plaza Shopping Center, 1500 Monument Boulevard, #F-16A, Concord, Phone (925) 671-3483

Valley District Field Office/Dianda Plaza 4467 Clayton Road, Concord,Phone (925) 671-3377

Todos Santos Plaza, Concord

All the police field offices were normally open Monday through Friday 7 a.m. to 5 p.m. to distribute information including pollution prevention literature and referral year-round.

100 Best Places to Raise a FamilyThese efforts obviously paid off. Concord was named as one of the 100 best places in America to raise a family on websites at MSNBC Today, and Web MD. In a separate survey, CNN also found Concord one of the best places to live.

By putting a face on government, staff nurtured one-on-one relationships with neighborhood leaders and residents. Through these relationships, infrastructure work was scheduled, prioritized, and explained to the residents which would be most affected. From sweeping streets and cleaning catch basins to annual creek maintenance and illicit discharge prevention, City staff presented a real, human presence where people live, work, and raise families. When Concord residents picture “government” in their minds, it is not Federal or State agencies. They picture the maintenance crew that comes to their house at night when the sewer backs up or the parks worker who empties the trash every day in their neighborhood park.

Mayor’s Energy Efficiency ProgramThe City of Concord partnered with Pacific Gas and Electric Company to develop an outreach program for businesses. A mailer was sent to every business in Concord

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Figure 4 – August 8, 2008

announcing the program. This was followed up by a personal visit to each business by an energy efficiency expert.

Concord is also a member of the East Bay Energy Partnership (www.pge.com/ebep) with other local government agencies and Pacific Gas and Electric Company. This partnership was formed to reduce greenhouse gas emissions by reducing consumption of electricity and natural gas. Two of the big projects advanced this year were the Single-Family Home Energy-Efficiency Direct Install Program and the Senior Energy Services Program.

California Youth Energy ServicesConcord partnered with the California Youth Energy Services to sponsor a residential outreach program for every home in Concord. This program offered free services to evaluate and improve water and energy efficiency for Concord residents and property owners. The city funded free CFL bulbs, low-flow showerheads, faucet restrictors, and other incentives to encourage residents to increase their energy efficiency, lower their water usage, and reduce their carbon footprint.

The program provided employment and training to 10 youth, ages 15-22.

Energy Savings: Concord Energy Specialists installed the following materials at no cost:·

2,096 Compact fluorescent lamps (CFL) 91 Efficient-flow showerheads 135 Efficient-flow Bathroom aerators 72 Efficient-flow Kitchen aerators 28 Retractable clotheslines 42 CFL Floor lamp Torchieres

Provided 198 households with energy saving hardware and information, 68% in Concord

In these programs, and dozens more the City of Concord reached out to residents, businesses, neighborhoods, commuters, students, and others with important messages about how their actions can improve the environment.

Performance Standard 001

Goal: Designate a person who will implement the Public Education & Industrial Outreach (PEIO) activities in conjunction with Program activities and act as a liaison with the PEIO Subcommittee.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 07/01/2008 Status: Complete

Jeff Roubal, City of Concord Clean Water Program Manager, was designated as the primary point of contact for implementation of the Stormwater Public Education and

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Industrial Outreach program. Attachment PE-01 to Concord's FY 2005-06 Annual Report outlines Jeff's responsibilities in training, education, and monitoring Best Management Practices (BMP). Jeff was responsible for ensuring that all the individuals using City facilities were aware of the appropriate BMP. His activities included implementing a public education program to conduct outreach activities and to distribute educational materials to the community about the impacts of stormwater discharges on local water bodies and the steps that could be taken to reduce stormwater pollution. Staff implemented the BMP and measurable goals for Public Education and Industrial Outreach.

Concord staff serves on a number of Clean Water Program Committees including Management Committee, Administrative Committee, Watershed Assessment and Monitoring Committee, New Development & Construction Controls Committee, Municipal Maintenance Subcommittee, Industrial Inspection Subcommittee, and Illicit Discharge Controls ad hoc committee. In FY 2007-08 Jeff Roubal from Concord chaired the Watershed Assessment and Monitoring Committee.

Concord supported a variety of legislation that would improve the environment and increase funding for environmental programs.

Figure 5 - Concord city staff were in Sacramento on March 9, 2009 for meetings with the State Environmental Protection Agencies

Staff entered into partnerships with other governmental entities to fulfill public education and industrial outreach needs. They also worked with environmental, civic, and industrial organizations to enhance outreach activities. Staff used storm water educational information provided by the State, the EPA, environmental groups like the California Product Stewardship Council (CPSC), public interest groups, and trade organizations. Staff also developed their own materials like an Aluminum Whistle keychain. The City of Concord strove to make educational materials and activities relevant to local situations and issues, and to incorporate a variety of strategies to ensure maximum coverage. Some examples are:

Brochures and fact sheets for the general public and specific audiences; Guides to educate special groups such as hikers, pet owners, business owners,

students, home owners, and vehicle operators; Multiple information sources: web pages, bumper stickers, refrigerator magnets,

posters, television advertisements, public visits; A virtual library of educational materials for community and school groups;

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Language Spoken at Home & English Ability

Asian and Pacific Islander languages -- Speaks less than

very well3%

Asian and Pacific Islander languages --Speaks very well

7%

Other Indo-European languages -- Speaks less than very well

2%

Other Indo-European languages --Speaks very well

7%

Other languages -- Speaks less than very well

0%

Other languages -- Speaks very well0%

Spanish -- Speaks less than very well10%

Spanish --Speaks very well19%

English only --Speaks very well52%

Asian and Pacific Islander languages -- Speaks less than very well

Asian and Pacific Islander languages --Speaks very well

English only --Speaks very well

Other Indo-European languages -- Speaks less than very well

Other Indo-European languages --Speaks very well

Other languages -- Speaks less than very well

Other languages -- Speaks very well

Spanish -- Speaks less than very well

Spanish --Speaks very well

Figure 7 - Language Spoken at HomeFigure 6 - Demographics by Country of Ancestry

Figure 8 - Demographics by Zip Code

Event participation with educational displays at home shows and community festivals;

Educational programs for school children; Stenciling of storm drains; A stormwater online hotline for information and for citizen reporting of polluters; Economic incentives to citizens and businesses, e.g. rebates to homeowners

purchasing mulching lawnmowers; and Watershed signage to increase public awareness of local water resources.

Samples of some educational materials may be found at attachments PE-02 to PE-25 to Concord's FY 2005-06 Annual Report.

Multilingual outreach materials have proven more effective at reaching the target audience. Concord has a diverse population as shown here:

Concord Ethnic Diversity

Other groups

Acadian/Cajun Afghan African Albanian Arab Arab/Arabic Armenian Assyrian/Chaldean/Syriac Australian Austrian Basque Belgian Belizean Brazilian British Bulgarian Canadian Celtic Croatian Cypriot Czech Czechoslovakian Danish Dutch Eastern European Egyptian English Estonian European Finnish French (except Basque) French Canadian German Ghanian Greek Guyanese Haitian Hungarian Icelander Iranian Iraqi Irish Israeli Italian Jamaican Jordanian Latvian Lebanese Lithuanian Luxemburger Maltese Moroccan New Zealander Nigerian Northern European Norwegian Other Arab Other groups Other Subsaharan African Palestinian Pennsylvania German Polish Portuguese Romanian Russian Scandinavian Scotch-Irish Scottish Serbian Slavic Slovak Slovene South African Subsaharan African Swedish Swiss Trinidadian and Tobagonian Turkish U.S. Virgin Islander Ukrainian United States or American Welsh West Indian Yugoslavian Zimbabwean

Performance Standard 002

Goal: Agency is responsible for identifying, developing, and communicating information about their Stormwater Management Plan so that its designated clean water staff and governing officials will be informed about its requirements, their role in implementing the Stormwater Management Plan, and progress made in the annual report. This includes the adaptation and/or development and distribution of materials to all appropriate agency staff and officials involved with clean water activities, including at least one information piece annually.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

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Demographics by Zip Code

0%

20%

40%

60%

80%

100%

94517 Clayton

94518 Concord

94519 Concord

94520 Concord

94521 Concord

94523 Plesant Hill

94525 Crockett

Zip Code

Perc

ent E

thni

city

White: 

Multiracial: 

Hawaiian/Pacific Islander: 

Asian: 

Native American: 

Black: 

Other: 

Hispanic/Latino: 

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

In January, the City of Concord published a "Citizen's Passport to City Offices and Services." This handy pocket guide contains names, photographs, and contact numbers for elected officials and managers of various City programs. The booklet had information on the Public Works Department, and the Stormwater Program Manager. Every department is listed conveniently with street addresses and telephone numbers for use during and after office hours. There is a special section titled "Who to Call" with questions or issues about things like "Storm Drains", "Stormwater Program", "Public Works", or "Flooding." There is also an online version of the “Who to Call” section.

Concord, independently and in cooperation with other jurisdictions, developed a wide-range of programs of public education and information via cable access television, newsletters, newspaper ads and various materials to inform the public of stormwater pollution. Attachments PE-26 through PE-73 to Concord's FY 2005-06 Annual Report contain samples of educational information used by the City of Concord to promote ongoing City water quality programs like pollution prevention, illicit discharge reporting, Integrated Pest Management, backyard composting, recycling, and proper hazardous waste disposal. Free home composting classes are advertised online.

Concord participated in an extensive outreach program stressing the theme Water is Life. This campaign used newspapers, BART, busses, radio, television, bus shelters, and brochures to make people aware of the causes and consequences of water pollution.

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Water is Life

In addition to supporting the Bay Friendly Landscaper program through the Contra Costa Clean Water Program, Concord distributed a number of publications developed for bay-friendly landscaping. Among these are:

Bay Friendly Gardening GuideContra Costa Bay Friendly LandscapingGrasscycling BrochureGrasscycling Brochure (Spanish)How to Hire a Bay-friendly LandscaperMulching Guide

Concord’s Community Bulletin Board on Concord TV Cable Channel 24 and 25 (AT&T Broadband) and Channel 29 (Seren & Astound!) displays stormwater messages

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throughout the year. The Community Bulletin Board ran an animated ad titled "Only Rain Down the Drain" and also a Caltrans ad to prevent littering. These ran 24 hours a day, on Astound Channel 29 and daily from 6 to 7 p.m. on AT&T Broadband channels 24 and 25. There is a database of advertisements at Attachment 190 to Concord’s FY 2006-07 Annual Report.

"Earthshare" was simultaneously aired by TVTN (www.tvtn.tv) – the providers of Concord’s televised Community Bulletin Board. There are copies of the “Earthshare” advertisement at Attachments 96 (30 seconds) and 97 (60 seconds) to Concord’s FY 2006-07 Annual Report.

Concord Residents started a new web service in 2007 called Freecycle™ (www.freecycle.org). Since then, the Freecycle Network™ has grown to 4,763 groups and nearly 7 million members around the world. It's a grassroots and entirely nonprofit movement of people who are giving (& getting) stuff for free in their own towns. It's all about reuse and keeping good stuff out of landfills. Concord’s group is moderated by a local volunteer. Membership is free.

Litter was an item of special emphasis again this year. Concord distributed a brochure in English and Spanish to tell residents how to reduce litter in their neighborhood. The City also distributed flyers in English and Spanish that particularly asked residents to help improve the City’s street sweeping efforts by removing vehicles and other objects from the street on street sweeping day.

Concord also hung 50 new street light pole banners in February 2008 at over a dozen locations throughout Concord to encourage people not to litter. The banners were purchased and installed using grant funds from the California Department of Conservation’s Beverage Container and Litter reduction program. This increases to more than 200 the number of anti-litter banners hanging in Concord. Picture 1. Picture 2. Picture 3.

The new banners are part of a larger campaign to reduce litter and encourage recycling in Concord. Other aspects of the campaign include:

Flyers, educational materials, and give away items Articles in City News, City Talk, and the Contra Costa Times Information booths at Music at Noon, Thursday Farmers’ Market Home and

Garden Shows, 1, 2, 3 and neighborhood special events New litter cans in the Monument corridor area Announcements on community access television Reminders at creek group and neighborhood meetings Annual creek cleanup days Annual neighborhood “Dumpster Days” from April through September in

nineteen neighborhoods throughout the City.

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These efforts to increase public awareness and promote healthy behavior have resulted in a noticeable reduction in litter in many of Concord’s neighborhoods.

In addition, Concord organized a “Clean Streets” volunteer program using a neighbor to neighbor approach to remind people to remove objects and automobiles from the street on sweeping day. Volunteers passed out street sweeping schedules and flyers to their neighbors. Copies of the flyers provided to these volunteers with English on one side and Spanish on the other. The City of Concord Clean Streets Team was joined by 59 households throughout Concord.

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Streetlight pole banners were displayed in FY 2008-09 with the oil-recycling message and a telephone number to call for information. The City of Concord displayed streetlight pole banners with the stormwater pollution prevention messages, “Only Rain Down the Storm Drain”, "Oil and Water Don't Mix", “Keep Concord Beautiful – Don’t Litter” and “Keep Concord Beautiful – Recycle Bottles and Cans” Over 250 banners were displayed.

Anti-Litter Banners

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Swimming Pool EducationThe City of Concord distributed a locally developed brochure with instructions on how to drain a swimming pool because illicit discharge reports over the past several years have showed that some residents were not aware of the proper way to drain a swimming pool without endangering the environment. The Contra Costa Clean Water Program also mailed the new brochure to every pool owner in Concord. Through FY 2008-09 an additional thousand copies of the pamphlet were distributed through city offices, public libraries, neighborhood meetings, and public events. Additional information was also made available on the City website. The new brochure describes the problems that might be caused by improper disposal of chemically treated pool water and prescribe step-by-step instructions on how to properly dispose of pool water. This brochure is part of an effort that began with a County-wide Pool and Spa Study done by URS in the late ‘90s. The study found that some pool discharges were going to the storm drain system and some to the sanitary system. The study revealed that sometimes detectable levels of chlorine remained in discharges from pools that were supposedly de-chlorinated. Concord’s current NPDES permit allows de-chlorinated water to be discharged to the storm drain system as a conditionally exempt discharge but the Regional Board has indicated that pool and spa discharges will not be conditionally exempt in the new Municipal Regional Permit. The new brochure asks all pool owners to drain to the sanitary system if at all possible. It also describes procedures to use if this is impossible. Concord also has a special handout for anyone demolishing a pool.

SENATOR MARK DESAULNIER’S 3rd ANNUAL ENVIRONMENTAL FAIR

Senator Mark DeSaulnier hosted an Environmental Fair on Saturday, May 2, from 10:00 a.m. to 2:00 p.m. at the California State University East Bay Campus at 4700 Ygnacio Valley Road in Concord. The City of Concord supported the event with staff, promotion, literature, and educational give away items. Staff distributed a total of 740 items to members of the public attending the event.

The Senator spoke on reducing the effects of global warming and climate change -- maybe the single most important issue of this generation. He said that the legislature

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Figure 9 – Streetlight Pole Banners

took an important step to address greenhouse gas emissions by passing Assembly Bill 32, which enacted the Global Warming Act of 2006 with a stated goal of reducing greenhouse gas emissions by 25% by 2020. The fair focused on what steps can we take as individuals to reduce pollution and better protect our natural resources and what we can do on a daily basis to contribute to a healthier environment for our families and communities.

This one-day event features environmental organizations that provided tips to help individuals and households reduce their carbon footprint and save money by conserving water, energy and recycling. The event provided the opportunity for constituents to dispose of e-waste such as old computer systems and televisions and mercury thermometers.

Performance Standard 003

Goal: New employees involved with clean water activities will be provided with information about the CCCWP.

POC: Patty Kreymborg, Senior Human Resources Analyst, patty.kreymborg@ci.concord.ca.us, (925) 671-3412Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

At the City of Concord, we place a very high value on providing exceptional customer service as described in Concord’s Mission, Vision, and Values. We also recognize the importance of providing our employees with the skills and resources necessary for meeting that standard of excellence, beginning with their very first day of employment.

An orientation program for new employees was developed to facilitate their transition into the organization, and ensure that they have a clear understanding of our Mission, Vision and Values. The Employee Orientation Program provides a foundation upon which new employees can build their skills and contribute to our efforts of providing responsive and effective local government services.

The program is comprised of three parts: (1) a two day Introduction to the Organization, (2) a departmental orientation and training facilitated by a Departmental Sponsor, and (3) a semi-annual meeting for new employees to reinforce an organization-wide perspective. The morning of the second day of Introduction to the Organization is dedicated to Public Works programs and initiatives including stormwater pollution prevention. Newcomers meet with the City Stormwater Manager to receive briefing and educational material. This knowledge is reinforced again at a semi-annual new employee meeting.

The City of Concord 2009 Employee Health and Safety Fair were at Centre Concord on Wednesday, June 10, 2009. More than 300 employees attended including senior management. Over fifty vendors, provided health and safety related information, skills, knowledge, and products. Pollution prevention literature and educational materials were distributed to every employee attending the fair - over 3,000 pieces in all. Staff was on hand to answer questions about water pollution, solid waste reduction, air pollution, electronic waste recycling, and other environmental concerns. Vendors

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provided tests for blood pressure, cholesterol, grip strength, body fat, bone density, balance, and spine assessments. Health service providers in attendance included a John Muir dietician, 24 Hour Fitness, Big C Athletic, Take Off Pounds Sensibly (TOPS), 21 Minute Fitness, Health Medicine Institute, Chulong Xue Acupuncturist, Stress Busters, BC Massage, and Reiki Healing. Safety related displays included Police Department brochures, American Red Cross, U.S. Power Squadron (boating safety), Consolidated Fire District, Your Safety Place, American Red Cross, R.E.I., University of Phoenix, Lily Pad Day Spa, Spine and Sports Medicine and I.C.M.A.

Cash in on ConcordThe City of Concord hosted a “Cash in on Concord” Business Event on Thursday, October 30, 2008, from 8:00 – 10:00 a.m. at Centre Concord (5298 Clayton Road). This collaborative workshop entitled “Buy Concord, Buy Local: Marketing to Your Neighboring Businesses,” provided Concord small business owners with information regarding the City’s “Buy Concord” Program, doing business with local, state and federal governments, Concord environmental programs, and marketing to neighboring companies. The presenters included include Anita Bell-Karno from the City of Concord, Bob Lane from the Federal Technology Center and the Contra Costa Small Business Development Center (SBDC), as well as other local partners. There was a free breakfast. The event was presented in partnership with the City of Concord, the Greater Concord Chamber of Commerce, the SBDC and the Contra Costa Times. The “Cash in on Concord” Program is part of the City’s economic vitality strategy to retain and assist in the expansion of existing green businesses as well as attract and foster new green business developments to the community. These educational seminars provide information, training and resources on a variety of environmental topics to Concord’s businesses.

Downtown Environmental FairOn May 14, 2009, the City of Concord hosted an Environmental Fair at Todos Santos Plaza in conjunction with the Thursday night music concert series. The concert was attended by thousands of people, many of whom visited the environmental area and picked up educational literature and information.

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Figure 10 - May 14 Environmental Fair

Performance Standard 004

Goal: Agency has a written procedure to follow for answering and efficiently routing stormwater-related telephone calls to appropriate agency staff for handling.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Residents are encouraged to call 1-800-NO-DUMPING for instructions on proper disposal of hazardous materials like gasoline, motor oil, antifreeze, battery acid, or other automotive fluids to keep them out of a creeks and storm drains. Residents are also encouraged to call 1-800-NO-DUMPING if they see or suspect someone else is polluting.

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Staff was available to answer the City of Concord general telephone number at (925) 671-3000 and the Public Works Department telephone number 925-671-3448 between 7 a.m. and 5 p.m. on weekdays. These numbers were always answered by a live person (no voicemail). After hours and on weekends, callers used Concord central dispatch at (925) 671-3333. Concord central dispatch telephone lines were answered by a live operator seven days a week, 24 hours a day.

Staff at all three locations had written instructions with telephone numbers of state and local agencies that handle stormwater-related issues. Staff referred to Concord’s Spill Response Procedures Flow Chart and after hours emergency standby procedures. In case of a spill, there is a Spill and Illicit Discharge Telephone Tree and a special Spill Response Form used to document all information.

Performance Standard 005

Goal: Agency staff assigned to answering or responding to telephone calls will be trained and be familiar with established written procedures.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Office clerical staff was trained to answer telephone and radio calls and provide proper referral. The Public Works Administrative Division provided dispatch service, clerical, data processing, and other administrative support to all other divisions within the Public Works Department. One hundred maintenance personnel were available on radio dispatch to respond to incidents of illicit discharge. Potentially serious calls would have been referred to the Contra Costa County HAZMAT team.

Public Works Department staff worked closely with the City of Concord Neighborhood Preservation program. The purpose of the Neighborhood Preservation program is to preserve and enhance the quality of the community through implementation of the Neighborhood Partnership Programs. Neighborhood Preservation staff organized and coordinated City services to neighborhoods, provided education and technical assistance, facilitated neighborhood clean up projects, and supplied Code enforcement services in a timely and efficient manner. The annual neighborhood clean-ups and “dumpster days” began in April and continued through September. Dumpster days were

PEIO - 22

held every Saturday, except for those occurring on holiday weekends, to provide an opportunity for residents to discard bulky materials, tree and bush trimmings, and other items without having to pay a dump fee. Dumpsters were provided at no cost to the residents through the City’s contract with Concord Disposal. A total of twenty-one dumpster days last year and nineteen this year were held in neighborhoods throughout the City.

Every neighborhood in Concord has an assigned liaison team, a small group of employees drawn from every City of Concord department, who attend neighborhood meetings and seek to solve problems by breaking down bureaucracy that may stand in the way of innovative solutions. Police officers are assigned to neighborhoods through the department's district offices. Every Concord neighborhood has a district office and sub-beat officers assigned to that neighborhood. Working through these liaison teams and neighborhood groups is an effective way to make meaningful change to the public’s perception about and behavior toward environmental issues.

Performance Standard 006

Goal: Prior to the commencement of the fiscal year (i.e., July 1), agency will be responsible for identifying and implementing a plan describing how it will distribute copies of Program informational materials to its targeted audiences (e.g., developers, general public, etc.).

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Concord continued this year with its ambitious public education plan found to be so effective last year. The Concord City News was published four times and distributed to 57,000 addresses in English and 6,500 addresses in Spanish each quarter. Our monthly City Talk is distributed to 900 employees monthly. The street sweeping schedule is distributed to 57,000 addresses in English and 6,500 addresses in Spanish each summer.

Staff has found that it is important to publish educational materials in more than one language. According to the 2005 American Community Survey, 25% of Concord residents speak English “less than very well.”

PEIO - 23

“City News"...................................................57,000 quarterly“City News Spanish Version”........................ 6,500 quarterly“City Talk”..................................................... 900 monthly“Street Sweeping” 57,000 annually

“Street Sweeping Spanish Version”...............6,500 annually

Figure 11 - Annual Mailings

Language Spoken at Home

Speak English

"very well"

Speak English less than

"very well" TotalPopulation 5 years and over 108,622 108,622

English only 67,350 67,350Language other than English 41,272 18,881 41,272

Spanish 23,752 12,299 23,752Other Indo-European languages 8,780 3,032 8,780

Asian and Pacific Islander languages 8,458 3,490 8,458Other languages 282 60 282

2005 American Community Survey (ACS)

Concord’s Community Bulletin Board on Concord TV Cable Channel 24 and 25 (AT&T Broadband) and Channel 29 (Seren & Astound!) displays stormwater messages throughout the year on a variety of subjects including:

Arbor Day Bike to Work Carpooling I Carpooling II Child Abuse Prevention Coastal Cleanup Composting Gardening Green Business Groundwater Awareness

Junk Mail Mass Transit Pharmaceuticals Recycle Appliances Street Sweeping Used Oil Recycling Veterans West Nile Virus Wetlands Month

Economic Insight was published quarterly in Summer 2008, Winter 2008, and Spring 2009 and mailed to a wide variety of businesses, non-profit groups, professional associations, and others as well as being distributed at all City of Concord facilities.

The City of Concord web site has a special section devoted to stormwater pollution prevention, recycling, litter prevention, air quality, and other environmental concerns. The City of Concord web page has several pages devoted to stormwater pollution prevention, recycling, air quality, and the environment.

The Street sweeping schedule was displayed on Concord’s web page with information on trimming vegetation back from the street to facilitate sweeping. The page also contains tips on how to prepare for sweeping day, e.g. remove cars and basketball backboards from the street. Finally the page contains links to report abandoned vehicles, and to other environmental pages on the City of Concord web site. In addition, there is a pamphlet on how to deal with Towed, Stored, or Abandoned Vehicles which staff distributes at all city offices.

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Figure 12 - Language Spoken at Home

One of the more successful programs has been the Stream Management Program for Landowners (SMPL). This program, created and partially funded by the City of Concord, provides free consultation to private landowners who own sections of local creeks and waterways. Consultants from the Urban Creeks Council give insight on environmentally friendly ways to manage creek bank erosion, invasive species, and other problems associated with living on a watercourse. The SMPL program assists private property owners in Concord with stream-related problems. It is designed to offer property owners advice on low-cost, environmentally sound streamside management practices and alternatives to concrete and riprap. Professional staff educates landowners about native plants and wildlife habitat, including introducing the National Wildlife Federation's Backyard Habitat Program.

The SMPL program is offered free to homeowners by the City of Concord. At the SMPL website, property Owners can download any of these Adobe PDF files on erosion control, native plants, and bank stabilization:

List of Recommended Consultants UCC Complete Permitting Guide Permitting Information for riparian areas and where to plant cuttings Erosion Control Blanket Pole Planting (Live tree cuttings for habitat and erosion control) Live Staking and Joint Planting Live Fascines Coir Roll for heavy duty bank stabilization Brush Layering Brush Mattress Willow walls --build a new bank with sediment-trapping willows Native Plant List Biofertilizers and Mycorrhizae for Seeding Slopes The Practical Streambank Soil-Bioengineering Guide (3.5 M)By Chris Hoag

Invoices from first quarter, second quarter, and third quarter detail SMPL activities in FY 2008-09.

Performance Standard 007

Goal: Agency will put forth reasonable efforts to distribute Program materials to its targeted audiences. Approximately one-half or more of the materials should be distributed within twelve months of receipt.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

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The City of Concord distributed an amazing 418,245 educational items this year! A spreadsheet attached to this report shows how and when these were distributed. The biggest month of the year was December 2008 when 146,587 items were distributed. A large

part of this was the annual mailing of the street sweeping schedule to 57,000 addresses in English and 6,500 addresses in Spanish. Another attachment has a chart showing how many educational items were distributed each month.

Concord's public education program included a mix of local strategies to address the viewpoints and concerns of a variety of audiences and neighborhoods, including minority and disadvantaged communities, as well as children. These strategies included:

Posters and brochures were printed in multiple languages. The stormwater hotline, 1-800-NO-DUMPING was in place and effective. Volunteer educators were trained in City-sponsored summer programs. An extensive City web site at www.CityofConcord.org Curricula in pollution prevention were developed and were taught in local elementary

schools. All of the Storm drains were stenciled with a blue fish and the words "No Dumping.

Drains to Bay." Restaurants were inspected regularly for stormwater exposure. A large component

of the inspection program is education for restaurant managers and workers to prevent dumping grease and other pollutants down storm sewer drains.

Signs were posted in known problem areas to prevent litter and animal waste.

A number of educational pamphlets were distributed at community outreach events including:

Actividades de Movimiento de TierraAuto Body (back)Auto Body (front)Beautiful LawnBeautiful Lawn (Spanish)Clear Water DiversionConstrucción y Supervisión General del SitioControlling AntsControlling Ants (Spanish)Controlling AphidsControlling CockroachesControlling Cockroaches (Spanish)Controlling FleasControlling Fleas (Spanish)Controlling MosquitoesControlling Snails & SlugsControlling Snails & Slugs (Spanish)Living with SpidersLiving with Spiders (Spanish)

Controlling Yellow jacketsControlling Yellow jackets (Spanish)Curing ConcreteEarth Moving ActivitiesEquipment OperationEvery Day is Earth DayFight the Bite Flyer (English)Fight the Bite Flyer (Spanish)Finishing ConcreteFresh Concrete and Mortar ApplicationGuia de Reglamentos Residenciales para el CiudadanoHealthy GardenHome RepairHome Repair and RemodelingHow to Control WeedsJunk Mail ReductionLadybug FlyerLandscape MaintenanceLess Toxic Solutions for Ants

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Figure 13- Over 1,000 Canvas Bags Distributed

Maintenance of Gardens and PoolsMr. Funnelhead Recycle OilMulching BrochureMultifamily Housing Recycling BrochureOperación de Equipo PesadoPainting PamphletPaving and GrindingPC Files ReductionPesticides and Water QualityPesticides Use & DisposalPesticides Use & Disposal (Spanish)PG&E Refrigerator Recycle IncentivePintura, y el Uso de Solventes y AdhesivosPrevent Pest ProblemsRecycle Oil Its RightReparación y Pavimentación de CaminosReparaciones y Mejoras a las ViviendasRoadwork and PavingSafe use and disposal of PesticidesSave money too

Sawcut Slurry BrochureStop Junk Mail KitTemporary Batch PlantsUsing Concrete and MortarUso de Concreto Fresco y MorteroWe Are StumpedWonderful RosesWorm CompostingSawcutting Painting and Concrete English & SpanishReciclaje de Desechos Domésticos PeligrososHandling SharpsUsed Oil PosterBlueprint for a Clean BayRecycle GuideCalifornia Product Stewardship CouncilConcord Environmental PledgeHousehold Hazardous Waste

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Figure 14 - Educational Items Distributed at 53 "events"

The type and number of educational items distributed in conjunction with 53 “events” that were targeted for public outreach in FY 2008-09.

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There was also an extensive on-line Pollution Prevent Literature Library at

http://www.cityofconcord.org/living/recycle/env-library.htm. This one page contains links to over 80 pamphlets, booklets, and brochures distributed by the City of Concord. Each of the publications was available in easy-to-use Adobe Acrobat format which can be downloaded free at http://www.adobe.com/. Documents can be accessed from any computer with internet access and read on the screen, printed, or downloaded as an electronic file.

Performance Standard 008

Goal: All reasonable attempts will be made by agency to responsibly track the number of Program educational materials distributed with sufficient accuracy and documentation to be able to demonstrate compliance with PEIO-7. Such documentation will be included in the agency’s annual report.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

The City of Concord Performance Based Budgeting system contains goals and monthly statistics for educational materials distributed. In FY 2007-08, the Concord Clean Water Program distributed 418,245 pieces of educational material. An attachment shows the Performance Based Budget report for Concord’s Clean Water Program educational Programs.

Communication was the most important key to Concord’s success. There are several ways that the City communicates with residents, businesses, and property owners: television, Internet, mass mailing, newspaper articles, neighborhood meetings, classes, community events, and advertisements. This year staff expanded the Concord Environmental Page at http://www.ci.concord.ca.us/living/recycle/env-main.htm.

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Figure 15 – Table at the Creek and Watershed Symposium

The www.concordfirst.org business website, unveiled six years ago, was updated with a special section for business environmental programs including: Apartment Recycling, Commercial Recycling, Composting, Construction & Demolition Recycling, Grasscycling, Hazardous Waste, Curbside Recycling, Green Waste Recycling, Used Motor Oil and Antifreeze Recycling, and Earth 911. There is also a community events calendar.

Performance Standard 009

Goal: Agency will have stenciled/marked (e.g., paint, thermoplastics, plaques, etc.) ninety percent of its agency-owned storm drain inlets; or, conducted activities that are demonstrably equivalent in terms of achieving awareness by residents that pollutants should not be disposed of down storm drains. “Demonstrably equivalent” means the agency will provide examples of comparable alternative activities or have available a statistically valid survey to show its residents are as knowledgeable about storm drain pollution as residents in comparable communities who use markings, stencils or signs. A description of the “demonstrably equivalent” activities must be submitted in writing and approved in advance by the Regional Board’s Executive Officer. This approval will be presumed unless disapproved in writing within 45 days of its submittal

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

All City of Concord storm drain inlets are stenciled with "No Dumping - Drains to Bay." The City of Concord adopted a new storm drain medallion in 2005-06. The medallion has four advantages over the thermoplastic markings that were used 1995-2005.

Medallions were easily applied by one person using special mastic. The thermoplastic marking needed two people and special equipment.

The new medallions were more visible than thermoplastic markings. The new medallions were also more durable so should not need replacement as often.

The new medallions cost less than thermoplastic markings They could be installed by in less than two minutes while crews are inspecting

and cleaning catch basins as part of our pre-rainy season maintenance program, as opposed to a two-person paint crew driving to a catch basin to install a thermoplastic fish marker like they did in the past.

A survey proves that Concord Residents are aware of the storm drain markings.

Performance Standard 010

Goal: As a goal, all installed stencils, markings and signs will be sufficiently maintained to be readable.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

PEIO - 30

Every storm drain marking was inspected at the same time that the catch basins were inspected during Concord’s annual program. Any thermoplastic markings that were found to be worn or damaged were replaced with Medallions. By way of example, the report for Zone 5 in Concord’s annual catch basin cleaning program shows where two thermoplastic fish on Dormer Avenue were replaced with medallions in FY 2008-09.

Performance Standard 011

Goal: Participate in community outreach activities outlined on Pages PEIO-7 and 8 for the purpose of communicating the general stormwater pollution prevention messages and complementing the Program’s specific message(s) for its targeted audience(s). Annually, agencies will participate in four activities

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Each year the City of Concord partners with property owners along privately-owned reaches of Galindo Creek and Mt. Diablo Creek to remove vegetation and debris that might otherwise obstruct water flow during the rainy season in those critical drainage channels. This year’s cleanup took place on Friday, September 19th, for the privately-owned portions of Mt. Diablo Creek, and on Saturday, September 20th, for the privately-owned portions of Galindo Creek. On those two days Public Works Department staff provided trucks to haul away debris and labor to help trim vegetation. A total of 12 property owners partnered with the City during this year’s cleanup event, during which a total of 27 cubic yards of debris and vegetation were removed from those two creeks.

Public Works Department staff also coordinated Concord’s activities for the 24th annual Coastal Cleanup Day, which was held on Saturday, September 20th. This year, the event was endorsed by Leonardo DiCaprio. It is the ninth year that Concord has participated in this statewide program. Beginning in Newhall Park, twenty-one Coastal Cleanup Day volunteers removed trash and debris from 1.6 miles of Galindo Creek. In three hours work, the volunteers collected 400 pounds of trash, including plastic bags, cigarette butts, bottles, cans, and food wrappers. All of this information was recorded on specially designed data entry forms.

Partnering with the community during these annual cleanup events helps prepare the creeks for the rainy season, and also results in the Public Works Department being viewed as a customer-based, results-oriented department.

Concord also provides assistance for property owners through the Stream Management Program for Landowners (SMPL). This program is funded through Urban Creeks Council with $25,000 from the Contra Costa Clean Water Program. It is available to every property owner who has a creek on his or her property.

Partnering with the community during these annual cleanup events helps prepare the creeks for the rainy season, and also results in the

PEIO - 31 Figure 16 - Urban Creeks Council

Public Works Department being viewed as a customer-based, results-oriented department.

Creek cleanups are important. The Center for Marine Conservation estimates that at least two-thirds of all marine debris comes from land-based sources throughout the watershed. Unless we pick it up, the piece of trash casually dropped on the sidewalk will inevitably be washed through the gutter into a storm drain and end up on a beach or in the ocean.

Coastal Cleanup Day 2008

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Partnering with the community during these annual cleanup events helps prepare the creeks for the rainy season, and also results in the Public Works Department being viewed as a customer-based, results-oriented department.Concord staff participated in fifty-three different “events” in Concord to distribute stormwater program information including: Fall Fest, neighborhood clean-up events, and the 19th annual Concord KidFest on Memorial Day weekend. See Attachment PEIO67 and Attachment PEIO68 to Concord’s FY 2007-08 Annual Report for more information on KidFest.

KidFest 2009KidFest was held in Todos Santos Plaza with positive children’s activities and family entertainment. This year’s event included a variety of hands-on activity centers such as the petting zoo, arts and crafts, and kids sports; complimented by displays featuring dozens of community organizations and photo opportunities with characters from the Nickelodeon children’s television network. People from the Concord area and beyond attended this Memorial Day weekend tradition.  Although admission to KidFest was only $5 per person, anyone who brought a can of food for the Food Bank of Contra Costa received a $1.00 discount

Transit FairThe City of Concord sponsored a Transit Fair in the Council Chambers on Tuesday October 14, 10:30-12:30

City of Concord employees were told how to reduce global warming, air and water pollution by carpooling or using transit to commute instead of driving alone. By sharing the commute, riders save up to $91.00 for each 100 miles driven according to AAA figures for 2008.

511 Contra Costa and the 511 Regional Rideshare Program had representatives at Concord Civic Center on Tuesday October 14 from 10:30 to 12:30 with information on how to save money and the environment while commuting to work.

511 Contra Costa offered potential carpoolers and public transit riders three types of incentives to get started:

Carpool: a $60 Safeway or Shell gift card. Transit: a $60 BART ticket and/or bus pass. Guaranteed Ride Home Program: a free taxi voucher to get home in case their

carpool, vanpool, bicycle, or transit is not available.

This fair was held at no cost to the city because 511 Contra Costa commuter incentive programs are funded by the Bay Area Air Quality Management District in cooperation with the Contra Costa Transportation Authority.

Contra Costa Green Business Association

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Figure 17- Coastal Cleanup Day Volunteers

The City of Concord actively supports the Contra Costa Green Business Association http://www.greenbiz.abag.ca.gov/AboutUsCCC.html, a partnership of environmental agencies and utilities that assists, recognizes, and promotes businesses and government agencies that voluntarily operate in an environmentally responsible way. To be certified "green", participants must be in compliance with all regulations and meet program standards for conserving resources, preventing pollution and minimizing waste. The program offers motivated businesses and agencies an easy-to-use framework for improving environmental performance.

Bay Area local governments developed the program in collaboration with US EPA, California EPA, California Department of Toxic Substances Control, and the business community. The Association of Bay Area Governments coordinates the Program, which is implemented by Green Business Coordinators in 6 participating counties. Concord co-sponsors the Contra Costa Green Business shopping promotion program (http://www.greenbiz.abag.ca.gov/ShopGreenCCC.html) in partnership with the Contra Costa Hazardous Materials, Central Contra Costa Sanitary District, Contra Costa Clean Water Program, Mt. View Sanitary District, Delta Diablo Sanitation District, West County Wastewater District, Richmond Fire & Wastewater, San Ramon Valley Fire, County Fire, West Contra Costa Integrated Waste Management Authority, Central Contra Costa Solid Waste Authority, Cities of Antioch, Danville, Pittsburg & San Ramon; Contra Costa Water District, East Bay Municipal Utilities District, PG&E, and Bay Area Air Quality Management District. Attachments 92-95 to Concord’s FY 2006-07 Annual Report contain copies of several television advertisements for the Green Business program. We also bought advertisements in the Contra Costa Times.

The Contra Costa Green Business Program certifies many types of businesses including auto repair, printers, health clubs, restaurants, hotels, dry cleaners, dentists, landscapers, grocery and hardware stores, solar panel installers, as well as small and light industrial facilities. Three hundred and sixty-one businesses in Contra Costa County have been certified, including over 10% of the auto repair shops. Among them is Bill’s Ace Hardware in Concord which was recognized in an article by the New York Times.

Concord Civic Center was certified as a Green Business last year. Concord Civic Center joins over 1,000 businesses and public agencies that are doing their part to save the environment in the San Francisco Bay Area. Six counties — Alameda, Contra Costa, Marin, San Francisco, Santa Clara and Sonoma — participate in the program, which certifies businesses that go beyond environmental compliance rules and complete voluntary measures to conserve energy and water, reduce waste and pollution and increase recycling.

PEIO - 34

To be certified as "green," organizations must bring their operations into compliance with all environmental regulations and then go beyond that to meet the Green Business Standards. Staff from participating government regulatory agencies inspect the businesses, which are then required to monitor and record rates of water and energy usage, as well as solid and hazardous waste generation; provide three ongoing incentives or training opportunities to encourage management and employee participation in the program; inform customers about efforts to meet the standards; and refer at least one other business to the Green Business Program. Businesses must be re-certified every three years. The program allows environmentally-friendly businesses to network. There is more information at www.greenbiz.abag.ca.gov

Green Businesses comply with or exceed all applicable regulations; conserve energy, water, materials and other resources; and implement practices that prevent pollution and waste. Green Business is founded on the idea that what's good for the environment is also good for business. The Bay Area Green Business Program has received the Governor's Award for Environmental & Economic Leadership because of their successful work in promoting sustainability with businesses.

The Stormwater Program Manager coordinated the Concord Civic Center 2008 Bay Area Green Business certification.

The certification process took eight months including inspections from Pacific Gas and Electric (energy conservation), Central Contra Costa Sanitary Service (pollution prevention), Contra Costa County Hazardous Materials (waste reduction, hazardous materials handling), and Contra Costa Water District (water conservation).

The Stormwater Program Manager also coordinated the Printing Services Division of City Management Department selection for the 2006 Bay Area Green Business certification.

Also in 2006, the Fleet Maintenance Division of Public Works was recertified as a Green Business for another three years.

Certified over 70 auto repair shops and printers County-wide Ten auto repair facilities and two printers in Concord new this year Expanded beyond auto repair and printers including: health clubs,

restaurants, hotels, dry cleaners, dentists, small and light industrial facilities

Concord has always strongly supported the Green Business program. It has been shown that businesses being green are linked to higher business performance. The following businesses in Concord have been certified as Green Businesses:

Aircraft Service & MaintenanceApex Aviation 1448 Sally Ride Drive 925/682-7911Automobile Repair & ServiceAA Automotive Repair 2170 Market Street, Suite C 925/676-7601Auto Fuel & Electric 2655B Monument Boulevard 925/680-2888Autos International 2201 Commerce Avenue 925/676-0440Concord Toyota 1090 Concord Avenue 925/682-7131D & H Enterprises 2689 Monument Boulevard 925/356-0683Diablo Transmission 1410C Concord Avenue 925/685-3575Four Corners Union 76 2025 Monument Boulevard 925/682-3142

PEIO - 35

Johnny's Automotive Service 2655-D Monument Boulevard 925/682-4762Mekatron 1771 Concord Avenue 925/687-8300RyNck Tire & Auto Center 5288-A Clayton Road 925/363-5900The Tire Store & More 2655 Monument Boulevard 925/687-7443Warner Transmission 1112 Erickson Road 925/689-4487Automobile Sales & ServiceBMW Concord 1967 Market Street 925/682-3577Niello Infiniti 1001 Burnett Avenue 925/676-0200Banks & Credit UnionsMechanics Bank 1170 Concord Avenue #160 925/603-9007Building Cleaning & MaintenanceEast Bay Construction Services Serving the East Bay 925/673-5374Building Contractors & RemodelersPacific Coast Construction Serving the Bay Area 510/912-5454Business Storage SolutionsAdvanced Office Systems, Inc. 4060 Pike Lane 925/687-3100Environmental ConsultingShaw Environmental, Inc. 4005 Port Chicago Hwy. 925/288-2263Farmer's Market OperatorsPacific Coast Farmers' Market Assn 5056 Commercial Circle, Ste. E 925/825-9090Grocery StoresTrader Joe's 1150 Concord Avenue 925/689-2990Trader Joe's 785 Oak Grove Road 925/521-1134Handyman ServicesEast Bay Construction Services Serving the East Bay 925/673-5374Zippy Pro Handyman Service 1069-A Shary Circle 925/674-8000Hardware StoresBill's Ace Hardware 4451 Clayton Road 925/825-4100Bill's Ace Hardware 3375 Port Chicago Hwy. 925/726-0333HVAC ContractorsBig Air Heating & Air Conditioning 1000 Detroit Ave., Ste. U 925/687-7942Industrial EquipmentJ & S Equipment 1776 Arnold Industrial Way 925/686-0471Insurance BrokersAAA - Concord Branch 2055 Meridian Park Blvd. 925/671-2708Landscape/Plantscape DesignThe Garden Artisan Serving the Bay Area 415/359-3938LandscapingAllied Landscape Services 1647 Willow Pass Road #355 925/280-0160The Garden Artisan Serving the Bay Area 415/359-3938ManufacturingOVISO Manufacturing 4021 Pike Lane 925/363-1114Marine Oil Spill ResponseMarine Spill Response Corp. 2070 Commerce Ave. 925/405-0520Marketing, Advertising & Fundraising Tressel Communications www.tresselpr.com 925/798-9421Naturopathic MedicineTara Natural Medicine 2342 Almond Avenue 925/602-0582Organizations

PEIO - 36

The Center for Health Design 1850 Gateway Blvd., Ste.1083 925/521-9404Printing, Lithographics, ReprographicsGalaxy Press 1300 Galaxy Way, #3 925/798-3212Publishers/PublicationsC & T Publishing 1651 Challenge Dr. 925/677-0377Restaurants, Cafés, EateriesNature's Bounty 211 G Street 925/777-0600RoofingD. C. Taylor Co. 5060 Forni Dr. Suite B 800/350-4990Solar EnergyLight Energy Systems 965 D Detroit Avenue 925/680-4343Sporting GoodsREI 1975 Diamond Blvd. 925/825-9400Travel AgenciesAAA - Concord Branch 2055 Meridian Park Blvd. 925/671-2708Uniform ServicesNuWest Textile Group 1990 C Olivera Road 925/676-1414VeterinariansVeterinary Medical Specialists 1410 Monument Blvd. #100 925/771-1180Veterinary Surgical Associates 1410 Monument Blvd. #100 925/827-1777Windows & DoorsLevy Zax Construction 1870 Arnold Industrial Place, Ste.1025 925/588-5786

PEIO - 37

Figure 18 - FY 2007-08 Concord Green Businesses

The Concord Civic Center was also certified as a Green Business during Fiscal Year 2007-08. Fleet Services and Park Services are also certified. Fleet Services were recertified this last year for another three years. Park Services was recertified this year for another three years.

Performance Standard 012

Goal: Agency will participate in six activities during the third year of the Permit and eight activities in the fourth and fifth years of the Permit.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

The City of Concord participated in many activities for public Education this year: Concord staff participated in several community events in Concord distributing stormwater program information at:

Concord held 17 Neighborhood Cleanups in 2007 and 21 in 2008. Nineteen Neighborhood Cleanups are planned for 2009. Cleanups assisted the following Neighborhood Partnerships, including thousands of homes:

2009 Neighborhood Cleanup EventsBaldwin Park CambridgeCamera Circle Canterbury VillageCarleton Clayton Valley HighlandsColony Park Concord ParkDana Estates EstatesFrisbie Court HillcrestHolbrook Meadow HomesSunview Terrace Virginia LaneSan Vincente

These neighborhood cleanup events were staffed with volunteers from each neighborhood and with Concord city staff. The volunteers spread the word before each event by distributing flyers and by going door-to-door to talk one-on-one with neighbors. The volunteers also monitored each dumpster on cleanup day to keep out hazardous chemicals, tires, electronic equipment, used motor oil and other prohibited items. City staff provided a backhoe and backhoe operator to help safely handle large items like sofas and tree trunks. The backhoe operator compacted the contents of the dumpsters down so they could be covered before transportation to the transfer station in Pittsburg.

There is more information on neighborhood partnerships online at: http://www.concordfirst.org/neighborhood.html.

In addition to the neighborhood cleanups, Concord conducted a host of special events:

PEIO - 38

Concord Fall Fest was held Labor Day weekend in Todos Santos Plaza. The Festival featured over 80 Premier Arts and Crafts vendors showcasing handmade crafts and unique works of art. There was fun for the kids in a special children’s area sponsored by ChevronTexaco, with a giant slide, rock climbing wall, slot car racing, and much more. The Concord Police Department had K-9 demonstrations all three days. Local restaurants and caterers will be providing a variety of foods including main courses and snacks. Staff distributed a variety of literature including information on recycling and stormwater pollution prevention.

The City of Concord sponsored, promoted, and participated in several E-Waste collection events this year. Laptops, cell phones, PDA, computer monitors, printers and more can be reused or recycled. Two million tons of e-waste ended up in landfills in 2005, according to the U.S. Environmental Protection Agency, and only about 380,000 tons were recycled. Americans threw away more than 100 million cell phones in 2006. Recycling them could have saved enough energy to power approximately 194,000 U.S. households for one year. Some of the materials in personal electronics, such as lead, mercury and cadmium, are hazardous and can release dangerous toxins into our air and water when burned or deposited in landfills improperly. And throwing away metal components, like the copper, gold, silver and palladium in cell phones and other electronics, leads to needless mining for new metals.

The City of Concord promoted several programs by the Watershed Project including “2008 Summer Programs for a Healthy Environment”, “Great Creek and Wildlife Workshops”

Advertisements ran on community access cable television for E-Waste recycling events. E-Waste is of concern because of the toxicity of some of the substances if processed improperly. The toxicity is from lead, mercury, cadmium and a number of other substances used in the equipment. A typical computer monitor may contain more than 6% lead by weight. Up to thirty-eight separate chemicals are incorporated into E-Waste items.

PEIO - 39

Electronic Waste (E-Waste)Televisions MonitorsComputer systems Copy machinesComputer components (i.e. Keyboard, mice, internet devices etc.)Fax Machines PrintersMP3 Players ScannersCellular Phones (batteries can be included)Video Game Consoles Video GamesDVD's (players and discs) Household phonesStereo Equipment Tape RecordersCD's (players and discs) Miscellaneous wiring

These items are prohibited from the landfill!

Kidfest (http://www.ci.concord.ca.us/about/kidfest.htm) was held on Memorial Day weekend at Todos Santos Plaza in downtown Concord. Kidfest included entertainment on four stages and activities including a petting zoo, carnival games, face painting, balloons, art activities, inflatable rides, and education on stormwater pollution prevention. Attached are brochures describing Kidfest. This was only one of many special events in the downtown area including the 4 th

of July Parade,

Concord on the Green environmental fair was well publicized and attracted hundreds of participants.

PEIO - 40

Figure 19 - Concord on the Green, May 7, 2009

The Guitars of Concordstock event brought nationwide attention to downtown Concord and to the many programs Concord facilitates.

Annual Baisakhi Mela Festival on May 2 included participants from inside and outside the San Francisco Bay Area.

The 2009 Healthy Lifestyle and Resource Fair on April 17, 2009 was aimed at seniors living in the Concord area. It was held at the Concord Senior Citizens Center and was very well attended. The event received wide publicity in city publications, the senior newsletter and neighborhood newsletters.

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Figure 20 - Monument Community Health Fair

The Monument Community Health Fair took place on Saturday, October 4th at Meadow Homes Park. The event was advertised on Concord’s web site. The event was a success with well over 1000 people in attendance. Kaiser Permanente had a large tent with skits performed by their educational theater group, an audience participation quiz, healthy food cooking demonstrations presented by a Concord restaurant owner, and pictures with children’s characters. In addition to health screenings, over 50 agencies/organizations had booths with information about their services. Staff distributed over 3,000 educational items.

Monument Community Health Fair ItemsStreet Sweeping Guide - Spanish 150Canvas Bag 200Gator Clip 150Poppy Seed Packet 200Controlling Ants In Your House - Spanish 200Controlling Snails and Slugs in Your Garden - Spanish 150Controlling Yellow Jackets - Spanish 150

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Monument Community Health Fair ItemsKeeping Cockroaches Out of Your House - Spanish 150Keeping Fleas off Your Pets - Spanish 150Living with Spiders - Spanish 200Problem Pesticides - Spanish only 150Safe Use and Disposal of Pesticides - Spanish 150Tips for a Healthy Beautiful Lawn - Spanish 150Water Pollution Prevention Tips booklet - Spanish 150Annual Report - Spanish 300Are You Prepared? 150Caring for Our Creeks 150City News - Spanish 250Junk Mail Kit 150Street Sweeping Guide 5Street Sweeping Guide - Spanish 50What You Put Down a Storm Drain could Harm this Animal 25Household Hazardous Waste Facility 75Every Day Is Earth Day 100

3,555

There were environmental fairs at California State University – East Bay, Concord Campus, in November during which staff distributed 780 items and in April where staff distributed 740 items. The events drew over 1,000 attendees from Concord and surrounding cities.

Concord instituted an Adopt-A-Street program in June of 2003. Since then, once each month, the City has conducted Saturday cleanups. Each cleanup consists of volunteer groups of individual businesses or business organizations, neighborhood organizations, community and civic organizations and church groups. Four times a year for 2 years, each group is committed to removing litter along a pre-designated section of a major city thoroughfare. These cleanups have resulted in the removal of over 11,000 pounds of litter. The City of Concord provides reflective vests, gloves, bags and litter grabbers for each cleanup. The city also provides for the removal of the gathered litter. There is no cost to the volunteer group. The program enables the volunteer groups the opportunity to participate directly in enhancing the overall appearance of the city. In recognition, the City of Concord erects signage acknowledging the participating groups at the beginning and end of their designated street section.

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Performance Standard 013

Goal: Information provided by the Program about educational programs (e.g., Bay Saver Club, “Kids in Creeks” workshops, community stewardship grants, etc.), will be supported by agency and promoted to the public schools within its jurisdiction

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Figure 21 - School Group Touring Concord City Hall

The City of Concord supported a host of educational outreach for Concord residents, businesses, commuters, and agencies:

Save Our Planet Environmental Program (Attachment 199 to Concord’s FY 2006-07 Annual Report)

Caring for Our Creeks (Attachment 198 to Concord’s FY 2006-07 Annual Report)

Bay Friendly Gardening (Attachment 197 to Concord’s FY 2006-07 Annual Report).

The City of Concord also helped sponsor classes in Bay Friendly Landscaping for professionals.

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Figure 22 -Community Gardens at Markham Nature Park

A Creeks, Wetlands, and Watersheds Conference was offered in conjunction with Aquatic Outreach Institute. Participants could choose one or more workshops on topics such as gardening with native plants, school gardens, bay wetlands, creek tours and restoration site visits.

A Day in the School Garden engaged students in garden activities to build community ownership and responsibility. Activities included harvesting grain and cooking, composting, and building garden structures.

Butterfly Habits and Habitats is the definitive "how to" class for creating a butterfly garden. This class includes the fundamentals of creating healthy habitats and hands-on activities focused on plant/pollinator relationships. Through visits to public and private gardens, students become familiar with the best butterfly plants and common butterflies.

Gardening with East Bay Native Plants, covers many aspects of restoration gardening, planning, and design, local plant sources, and home propagation.

The Wetlands, Wastewater and Watersheds class taught at the Lindsay Wildlife Museum taught about the interaction of the water cycle, watersheds, wastewater and stormwater systems. The course included field exploration of a biologically rich wetland and hands-on classroom activities which incorporate California State Standards.

The Pond and Creek Restoration class taught about using native plants for restoration of aquatic areas during a day of hiking in the San Pablo Creek Watershed. Teachers visited restoration sites to see what worked and what didn’t then plant natives were used for erosion control.

With Gardening for Wildlife, participants learned to diversify their gardens by including California native trees, shrubs, and wildflowers that provide food, shelter, and nesting places for a variety of wildlife, including birds, butterflies, and beneficial insects. By using California native plants, gardeners could conserve water, reduce waste, and avoid the use of pesticides that affect water quality and harm local wildlife.

The City of Concord partnered with other public agencies and local merchants to offer point-of-sale literature for shoppers at Ace Hardware, Navlet’s Nursery and Garden Center, and Orchard Supply Hardware. The literature described Integrated Pest Management techniques for home gardeners to reduce the use of pesticides and chemical fertilizers. Attachment PE-185 to Concord’s FY 2005-06 Annual Report shows

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a copy of a flyer describing the program.

Concord also distributed a variety of literature on recycling and solid waste reduction. Four publications were new for this year:

Green Building GuidelinesBuilders Guide to Reuse and RecyclingEnvironmentally Preferable Office ProductsStop Junk Mail Trifold

Concord started a web site where residents can report theft of recyclable materials from curbside collection containers.

Performance Standard 014

Goal: Agency will offer public schools within its jurisdiction computer programs, children’s educational activity booklets, and other Program materials. This may include disseminating information on how to obtain copies of materials if this is a more efficient way to achieve distribution.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

The City of Concord supported the Composting in the Classroom Program. The Composting in the Classroom Program offered workshops and assistance to schools in Concord, Martinez, Pleasant Hill, Pittsburg, San Ramon, unincorporated Contra Costa County, and the Contra Costa County Solid Waste Agency communities. This program was effective in meeting the demand for instruction in small-scale composting for local teachers and students. Students at Highlands Elementary School and Monte Gardens Elementary School completed the Composting in the Classroom curriculum.

Performance Standard 015

Goal: Agency, in conjunction with the Program, will work with the local school district to encourage appropriate stormwater pollution prevention and watershed resource information is taught to public school children within its jurisdiction.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Concord continues to support the Kids in Creeks (http://www.kidsandcreeks.org/ ), Kids in Marshes, and Kids in Gardens (http://www.thewatershedproject.org/kig/kig.html ) programs.

The Kids and Creeks project is designed to improve science education, as well as the local environment, by teaching about locally threatened and endangered species of fish

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living in streams that flow through our urban community and the overall health of the watershed in which we live.

The Kids in Gardens program provided teachers the tools to build and integrate a garden into their school. In a fast-paced two-day workshop, they got a jumpstart on creating and sustaining a school garden. The workshop included hands-on presentations, demonstrations and activities that gave teachers basic gardening concepts and techniques. They learned to propagate plants, improve soil, eliminate pests without harmful chemicals, reduce waste, conserve water, and create wildlife habitat.

In partnership with the Nueva Vista High School, Concord purchased a CEL/800 Series Portable Laboratory that was used by secondary school students to monitor the condition of three creeks in Concord as part of the Galindo Creek Clean-Up and Restoration Project, which was a cooperative effort between the City of Concord, Alexander Lindsey Museum and Nueva Vista High School. The testing was done under the supervision of the school’s science teacher who had special training in water quality testing. This hands-on program allowed students to see the natural beauty of Concord’s creeks and the effects of urbanization on the watershed.

Performance Standard 016

Goal: If performance standards are not met, then agency notifies the Regional Board and implements a plan to meet the standards as part of the annual report process.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 07/01/2009 Status: Not Applicable

All of the applicable performance standards were met during Fiscal Year 2007-08.

Performance Standard 017

Goal: If the Program conducts or receives a statistically valid survey identifying an inadequate level of awareness of stormwater related pollution and/or watershed resource problems in one or more of its agencies when compared to surrounding agencies, then the affected agency(ies) will identify and implement a program within one year to improve its performance in order to attain a level of understanding equivalent to that being achieved in comparable communities

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 07/01/2008 Status: Not Applicable

The widespread public recognition of pollution reduction concerns and strategies was evidenced by our success. Seventy-nine percent of Concord residents surveyed were aware of stormwater issues and outreach efforts.

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In response to a surge of local interest about issues related to owning and maintaining horses, Concord worked with the Contra Costa Clean water program to distribute a variety of educational literature. Samples of some of these flyers, pamphlets, and brochures are at Attachments 146-167 to Concord’s 2006-07 Annual Report.

Performance Standard 018

Goal: Agency will individually support the Household Hazardous Waste Programs.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

The Concord City News was published four times in FY 2008-09 and mailed to 57,000 addresses each quarter in English and 6,500 addresses in Spanish. Each issue of the newsletter contained articles about environmental issues including household hazardous waste recycling at the Central Costa County Household Hazardous Waste Drop-off Center, recycling, home composting, grasscycling, street sweeping, and stormwater pollution prevention strategies.

PublicationCity News, Spring 2008 Concordian, June 2008City News, Spring 2008 (Spanish) Concordian, July 2008City News, Summer 2008 Concordian, August 2008City News, Summer 2008 (Spanish) Concordian, September 2008City News, Winter 2008 Concordian, October 2008City News, Winter 2008 (Spanish) Concordian, November 2008Annual Report, 2008 Concordian, December 2008Annual Report, 2008 (Spanish) Concordian, January 2009City Talk, July 2008 Concordian, February 2009City Talk, August 2008 Concordian, March 2009City Talk, September 2008 Concordian, April 2009City Talk, October 2008 Concordian, May 2009City Talk, November 2008 Concordian, June 2009City Talk, December 2008 Concordian, July 2009City Talk, January 2009 Concordian, August 2009City Talk, February 2009 Clayton Pioneer April 2009City Talk, March 2009City Talk, April 2009City Talk, May 2009City Talk, June 2009

Household Hazardous Waste CollectionConcord supports the Household Hazardous Waste Collection Facility run by Central Contra Costa Sanitary District (http://www.centralsan.org/services/hhwcf.html) The HHW Collection Facility is located adjacent to Central San's wastewater treatment plant in Martinez, California, south of Solano Way from Highway 4. This service is provided free of charge to all Concord residents. Attachment PEIO51 to Concord’s FY 2007-08

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Annual Report has a new brochure developed last year to publicize the Household Hazardous Waste Collection Facility. Attachment PEIO52 Concord’s FY 2007-08 Annual Report is a publication from Central Contra Costa Sanitary Service District that was distributed at all City offices and venues.

Television advertising promoting the Hazardous Waste Collection Facility ran throughout the year on Concord’s Community Access cable television network. Public Service Announcements ran on Astound Channel 29 and daily from 6 to 7 p.m. and 24 hours a day on AT&T Broadband channels 24 and 25. Seventeen samples of these announcements are attached: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17.

Special outreach materials were developed for Pharmaceuticals, E-Waste, E-Waste Collection Events, and Car Washing.

Performance Standard 019

Goal: Agency will disseminate available materials and information encouraging County residents to properly dispose of their household hazardous wastes.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Information about the Household Hazardous Waste Collection Facility is disseminated in a number of ways. The City of Concord web site at www.cityofconcord.org has a page devoted to Household Hazardous Waste Collection. Public Service Announcements ran on Astound Channel 29 and daily from 6 to 7 p.m. and 24 hours a day on AT&T Broadband channels 24 and 25. Neighborhood cleanup events separated and collected Household Hazardous Waste for proper disposal.

Information about the Household Hazardous Waste facility at Central Contra Costa Sanitary District was reported in the Concord City News and advertised in the Contra Costa Times. Also, Concord Disposal, at the request of the City of Concord, puts a message on its garbage bills twice a year telling its 35,000 customers to call 1-800-646-1431 or visit http://www.centralsan.org for information about the disposal of Household Hazardous Waste. Concord Disposal also has their website at http://www.concorddisposal.com. Brochures with information about the Household Hazardous Waste program are available at all City of Concord facilities and public libraries.

This year, the City of Concord again partnered with Central Contra Costa Sanitary District to offer free replacement for mercury thermometers at the Household Hazardous Waste Collection Facility (HHWCF). Concord residents were encouraged to exchange their mercury fever thermometers for new digital thermometers at the HHWCF.

In order to prevent further pollution the City of Concord established several source control programs to keep pollutants out of the sewers and storm water runoff. The HHWCF provides residents with an easy solution for disposing of a wide variety of

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household toxic substances such as paint, solvents, cleaners, batteries, pesticides, used oil, and now mercury thermometers.

Concord’s pesticide reduction programs promoted less toxic alternatives. Educational outreach at public events included bright, colorful literature that would appeal to gardeners from every background. There are several samples at Attachments 168-173 to Concord’s FY 2006-07 Annual Report.

Performance Standard 020

Goal: Agency will individually participate in regional efforts encouraging the use of public transportation and other alternative modes of transportation.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Concord recognized the importance of educating its employees and residents about alternate methods of transportation available to reduce air and water pollution.

Television advertisements for Bike to Work Day and other environmental events heightened public awareness and resulted in many environmental benefits. Bike to Work Day conserved fossil fuels and reduced air pollution. One percent of Concord residents typically bike to work.

Despite record heat, thousands of people in the Bay Area heeded the call to travel by pedal power on May 14, 2009 for the 15th Annual Bike to Work Day.

The City of Concord had three energizer stations along busy downtown corridors offering bicyclists water, juice, bagels and other edibles. Concord, with other government, business and activist groups, has been at the forefront of the coalition to encourage alternative modes of transportation such as bikes, through

television and newsletter ads, encouragement of residents and City Employees, and the

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Figure 27 - 2009 Bike to Work Day Logo

Figure 28 – Concord City Employees

installation of bike racks at City facilities. Bike to Work Day is an annual promotion to draw attention to the benefits of bicycling; it's good for the body, the environment and the pocketbook.

Bike to Work Day was a great means to make new friends, get exercise, and to see how easy it is to use a bicycle to get around town. It was a wonderful opportunity to learn about sustainable transportation and join a growing national movement. There was information at www.511.org on the City of Concord web site at www.cityofconcord.org, in City Talk employee newsletter and on Concord’s community access television stations. Concord’s also broadcast a television ad.

Concord employees participated in this year’s Bike to Work Day for a myriad of reasons:

Cost : AAA put the average cost of operating an automobile at 54.1 cents a mile.

Exercise : Aerobic exercise protects against heart disease, stroke, high blood pressure, diabetes, obesity, back pain, osteoporosis, osteoarthritis, cancer, gastrointestinal problems, depression, emotional problems, etc. Basic cardiovascular fitness requires a minimum of 20 minutes of aerobic exercise 3 times a week.

Weight Control : A 150 pound person burns 572 calories per hour pedaling a bicycle. The American College of Sports Medicine recommends at least 30 minutes of aerobic exercise 5 times a week for weight loss.

Parking : It is easier to park a bike next to where you live and work. Bike racks are conveniently located near the entrances to City Hall and other City facilities.

Speed : For short trips, a bicycle is faster than a car. The 1995 National Personal Transportation Survey (NPTS) found that 40% of all automobile trips were less than 2 miles in length – a 10-minute bike ride.

Vitamin D : Eighty to ninety percent of Americans need more Vitamin D. Vitamin D deficiency associated with cancers including prostate, colon, and breast heart

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Figure 29 - 2009 Bike to Work Day Logo

disease as well as autoimmune diseases, and type 1 diabetes. Fair-skinned people should get at least 30 minutes of sunlight on their skin per day.

Air Pollution : Motor vehicles contribute 31% of the total carbon dioxide, 81% of the carbon monoxide, and 49% of the nitrogen oxides released in the United States. Using a bicycle instead of a car for a four-mile round trip keeps about 15 pounds of pollutants out of the air we breathe.

Traffic : Biking reduces the number of cars congesting the road.

Less waste : A bicycle weighs 20 pounds compared with an automobile that weighs 3,000 pounds. The bike takes much less material to produce and recycle.

Water Pollution : Bicycles do not drip oil, brake, hydraulic, radiator, transmission, or washer fluids. Bikes do not shed copper, asbestos, zinc, lead or other metals.

Community : Biking is a wonderful way to make new friends at places like the Benicia Bike Club (http://www.gbvilla.cnc.net/BBCHomepage.htm), the Delta Pedalers (http://www.deltaped.org/), and the Diablo Cyclists (http://www.diablocyclists.com/).

The City of Concord held an Alternative Transportation fair on October 14, 2008 to advertise the advantages of mass transit, carpools, vanpools, and bicycles for commuting. All of these alternatives are cheaper for the commuter and better for the environment.

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Figure 23 - Alternative Transportation Fair - October 14, 2008

Performance Standard 021

Goal: Agency demonstrates efforts to promote public transportation by public employees where available and feasible.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Concord educates staff in the employee newsletter City Talk, e-mail, and payroll inserts to get the word out about public transportation. City Talk is published monthly for every part-time, full-time, or contract employee at the City of Concord. Some samples of City Talk are at:

PublicationCity News, Spring 2008

City News, Spring 2008 (Spanish)City News, Summer 2008

City News, Summer 2008 (Spanish)

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City News, Winter 2008City News, Winter 2008 (Spanish)

Annual Report, 2008Annual Report, 2008 (Spanish)

City Talk, July 2008City Talk, August 2008

City Talk, September 2008City Talk, October 2008

City Talk, November 2008City Talk, December 2008City Talk, January 2009City Talk, February 2009

City Talk, March 2009City Talk, April 2009City Talk, May 2009City Talk, June 2009

Each issue of City Talk has articles encourage employees to use alternate means of transportation and to participate in programs like “Spare the Air” and “Don’t Light Tonight” initiated by the Bay Air quality Management District. The public was asked to not burn wood in fireplaces or woodstoves and to drive less. Spare the Air Tonight advisories were issued at 10 a.m. for the following 24 hours when unhealthy levels of air pollution were predicted. Winter meteorology contributed to air pollution. Unlike summer smog that peaked in the late afternoon, winter air pollution was highest in the night and early morning hours. This was when cold air sank close to the ground beneath a layer of warmer air, forming a shallow inversion. If there were no wind, pollutants became trapped under this inversion layer, building up to unhealthy levels. Air quality is measured on a scale from 1-500 with 500 being the worst. The Air District uses 151 on the Air Quality Index as the trigger for winter Spare the Air Tonight advisories. Very small particulate matter is especially harmful to people with asthma or emphysema and to young and elderly people. The two primary sources of very small particulate matter in the Bay Area are wood smoke and driving. The worst kind of particulate matter is created by burning wood.

Maps of bicycle routes were distributed to City employees. A copy of the map is at PE-184 to Concord’s FY 2005-06 Annual Report.

Performance Standard 022

Goal: Agency will evaluate the feasibility of using non-polluting fuels in public vehicles.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2009 Status: Complete

Concord has a traffic signal maintenance vehicle that is powered by natural gas. The vehicle was purchased with a grant from the Bay Area Air Quality Management District. Other vehicle purchases are being evaluated to consider low or zero emission vehicles.

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Last year, Concord took delivery of its first all-electric utility vehicle this year, which replaced a gas-powered vehicle.

Concord also replaced 80 gasoline-powered golf carts at Diablo Creek Golf Course with electric golf carts last year.

Performance Standard 023

Goal: Agency will disseminate available materials and information to the public encouraging public transportation use and other alternative modes of transportation.

POC: Jeff Roubal, Senior Administrative Analyst jeffr@ci.concord.ca.us, (925) 671-3394

Date Started: 07/01/2008 Date Complete: 06/30/2008 Status: Complete

Materials are available at information racks in Public Works, the Finance Department, the One-stop Permit Center, Engineering Services, the City Manager's office, Centre Concord and Willow Pass Recreation Center. In addition, materials are displayed on bulletin boards in many of the work areas throughout the City.

Public TransportationAmtrak (http://www.amtrak.com/)BART (http://www.bart.gov/)County Connection/CCCTA (http://www.cccta.org/)San Francisco Bay Area Transit Information (http://www.511.org/)

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The City of Concord website contains information and links on public transportation and alternative modes of transportation:

Car Pooling/Commute InformationAmtrak California (http://www.amtrakcalifornia.com/)Amtrak/Capitol Corridor (http://www.amtrak.com/trains/capitolcorridor.html)Concord Traffic Information (http://www.cityofconcord.org/living/trafficinfo.htm)Caltrans Traffic Road & Traffic Conditions (http://www.dot.ca.gov/roadsandtraffic.htm)Contra Costa Commute Alternative Network (http://www.cccan.org/)San Francisco Bay Area Transportation Information (http://www.traks.org/)San Francisco-Oakland Bay Bridge (http://www.dot.ca.gov/hq/esc/tollbridge/)

Modifications:

None.

Fiscal Year 2009/2010 Goals:

Concord’s goals for the coming year will depend entirely on provisions of the new Municipal Regional Permit to be issued this Fall. Draft permit requirements developed over the last four years include new Public Information, Industrial Outreach and reporting requirements for the five counties and 77 cities covered. The new MRP has been under development since before Concord’s NPDES permit expired in 2003. There have been several draft copies circulated through the years.

The City of Concord closed all city offices December 25, 2008 to January 4, 2009 due to lack of money. In FY 2009-10, there will be an additional 13 “furlough days” when non-essential employees are to stay home without pay. This lack of funding will affect Clean Water Programs. Concord’s Public Education programs are not completely funded for the next ten years. Concord cannot continue with current programs.

The Contra Costa Clean Water Program conducted a county-wide survey of 2100 households in September 2006 to assess the feasibility of a Proposition 218 ballot for increasing stormwater property tax assessments. The results of that survey were that only 14.3%-22.3% of residents said they would “definitely” support the initiative. For a ballot to pass successfully, survey results should show that at least 50% of respondents would “definitely” support the initiative. Contingent on funding, another survey is planned for FY 2009-2010. Concord will proceed with a ballot vote for increased funding as soon as polling results indicate a reasonable chance of success.

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PUBLIC EDUCATION & INDUSTRIAL OUTREACH – QUANTITATIVE RESULTS(SEE THE CHART OF WHAT WAS DISTRIBUTED)

AMOUNT OF PEIO MATERIALS DISTRIBUTED BY YOUR AGENCYa TOTALMailings:

City News 280000  City News - Spanish 26000  City Talk 18000  Street Sweeping Guide 70  Street Sweeping Guide - Spanish 150  Annual Report 70000

Annual Report - Spanish 6500 Promotional Items:

Aluminum Whistles 485  Canvas Bag 2160  Environmental Coloring Book 50  Coloring Crayons 15  Recycled Frisbees 750  Funnels 25  Recycled Money Rulers 12" 425  Recycled Money Rulers 6" 350  Recycled Yellow Pages Ruler 100  Corn Plastic Ruler 200  Earth Day Tee Shirt 50

Kid's Guide to Backyard Bug 100Grow it! Guide 100Gator Clip 925Poppy Seed Packet 1080Herb Seed Packet 0Lady Bug Bent Pen 450Recycled Plastic Yoyo 150Handy Caddy 4Recycled Glass Paper Weights 1800Lady Bug Cards 0

BAMSAA IPM / PublicationsControlling Ants In Your House 10Controlling Ants In Your House - Spanish 240Controlling Aphids - English only 50Controlling Snails and Slugs 50Controlling Snails and Slugs - Spanish 190Controlling Yellow jackets 50Controlling Yellow jackets - Spanish 190Finding a Pest Control Company - English only 0Growing a Healthy Garden - English only 140Keeping Cockroaches Out of Your House 140Keeping Cockroaches Out of Your House - Spanish 290Keeping Fleas off Your Pets 0Keeping Fleas off Your Pets - Spanish 150Keeping Mosquitoes Away - English only 140Living with Spiders 140Living with Spiders - Spanish 240

a Items are purchased in accordance with Concord’s environmentally friendly purchasing practices. A copy of these practices is at Attachment PEIO158 and Attachment PEIO159.

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AMOUNT OF PEIO MATERIALS DISTRIBUTED BY YOUR AGENCY TOTALNaturally Managing Pests 140Problem Pesticides - Spanish only 150Safe Use and Disposal of Pesticides 65Safe Use and Disposal of Pesticides - Spanish 215Tips for a Healthy Beautiful Lawn 140Tips for a Healthy Beautiful Lawn - Spanish 150Tips for Wonderful Roses - English only 140

Restaurant Information“Don’t Set a Table for Pests!” - Spanish/English 0TIPS to Protect Our Restaurants -Chinese 0TIPS to Protect Our Restaurants -Eng/Span 0Water Pollution Prevention Tips booklet - Chinese 0Water Pollution Prevention Tips booklet - English 0Water Pollution Prevention Tips booklet - Spanish 150

Commercial Cleaners:Carpet Cleaning Brochures 140Mobile Surface Cleaners Brochures 140

Automotive:Keeping It All In Tune Spanish only 0

 Used Oil Recycling:Mr. Funnelhead Magnets (2003) 0Mr. Funnelhead Magnets (2005) 0Mr. Funnelhead Magnets (2006) 0Mr. Funnelhead Magnets (2007) 0Mr. Funnelhead Pencils 0Mr. Funnelhead Erasers (Yellow or Blue Pencil Tip) 0Used Oil Funnels (Box @ 250) 0Mr. Funnelhead Oil Filter Recycling Polybags 0Mr. Funnelhead Carrying Bags (250 per box)) 0“Mr. Funnelhead Wants You to Recycle….” Flyer/Sticker 0Mr. Funnelhead Coloring Book (200+ per box) 0

Recycling (other):Fluorescent Bulbs 0LED Christmas Lights 0

Other:An Ounce of Prevention is Worth a Pound of Cure 0Annual Report 0Annual Report - Spanish 300Are You Prepared? 150BASMAA "Our Watershed" Brochures 0BASMAA "Yes/No" Cards - Cement 0BASMAA "Yes/No" Cards - Paint 0BASMAA "Yes/No" Cards - Saw-cutting 0Caring for Our Creeks 150City News 0City News - Spanish 250

Cockroaches 80Clean Water Folders (Water is life. Rescue it.) 5Gardening for Wildlife 10How to Water (Sunset Magazine) 75

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AMOUNT OF PEIO MATERIALS DISTRIBUTED BY YOUR AGENCY TOTALJunk Mail Kit (Attachment PEIO130) 482Mercury Brochure 0New Zealand Mud Snail 15Soil Matters 0Street Sweeping Guide 837Street Sweeping Guide - Spanish 142Were Dying to Tell You 20What You Put Down a Storm Drain Harms this Animal 375Household Hazardous Waste Facility 885When Ants Invade 10Identification Guide to Marine Trash 35Coastal Commission Data Card 40Coastal Commission Liability Waiver 115Coastal Cleanup Bags 275Every Day Is Earth Day 1045You Can Help Eliminate Litter 10

Total 418,245

Public Service Announcements (Radio):

Specify Station: See Group Activities

Specify Station:

Specify Station:

Public Service Announcements (Television/Cable):

Specify Station: AT&T Broadband channels 24 and 25 500

Specify Station: Astound Channel 29 500

Specify Station: See Group Activities

Public Service Announcements (Newspapers/Periodicals):

Specify Publication: See Group Activities

Specify Publication: Contra Costa Times 1

Specify Publication:

Newspaper Advertisements:

Specify Publications: See Group Activities

Specify Publications:

Specify Publications:

Community Newsletters:

Specify Publications:

Specify Publications:

Specify Publications:

Radio Advertisements:

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AMOUNT OF PEIO MATERIALS DISTRIBUTED BY YOUR AGENCY TOTAL

Specify Station:

Specify Station:

Television/Cable Advertisements

Specify Station: AT&T Broadband channels 24 and 25 500

Specify Station: Astound Channel 29 500

Measurement/Research Activities:

Public Opinion Surveys 1

Focus Groups

Workshops:

Specify Subject: Pre-rainy Season Construction Inspector Training 1

Specify Subject: Healthy Gardening Workshops 6

Specify Subject: Municipal Maintenance 1

Specify Subject: Central San Inspector Training 2

Public Outreach:

1-800-No Dumping Telephone CallsSee Group

Report, Section 7

Public Speaking Engagements 10

Environmental Fair 2

Community Health Fair 1

Neighborhood Cleanup Days 17

Number of Storm Drain Inlets Stenciled or Stamped By:

Volunteers 0

Municipal Staff 15

Fish Door Hangers Distributed 0

Amount of Household Hazardous Wastes Collected:

Motor Oil (gallons) 6,018.6

Household Paint (gallons) 20,089.4

Pesticides (gallons) 2,636.5

Miscellaneous (gallons) (e.g., acids, antifreeze, batteries, etc.) 12,612.8

Transportation Management

Number of Public Agency Vehicles Using Non-Polluting Fuels 1

Number of Public Employees Using Public Transportation 15

Number of Education Materials Encouraging Public Transportation Use 3

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AMOUNT OF PEIO MATERIALS DISTRIBUTED BY YOUR AGENCY TOTAL

Other

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