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▪ In-person services & events
▪ Open Mic
▪ Social Media
▪ Cover Wraps
▪ Banner Ads
▪ Group Subscriptions
▪ Videos/Agri-Pulse TV
▪ Future Ag Leaders
▪ Content Licensing
▪ Events
-Ag & Food Policy Summit
-Ag Outlook Forum
2019 MEDIA KIT
1
“Agri-Pulse’s family of information services is
the leading source of exclusively ag and food
policy news, analysis and insights.”
Agri-Pulse Weekly Newsletter
Agri-Pulse West
Agri-Pulse Daily Harvest
Agri-Pulse.com
Agri-Pulse Daybreak
Energy-Pulse Daily
DriveTime
Rates & Specifications
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Contact Us 13
...for your interest in Agri-Pulse Communications, Inc., the most trusted and
leading source for agriculture and rural policy news and analysis.
I’ve had a keen interest in agricultural policy going back to my days
growing up on the farm in Iowa and my dad would invite our congressman
over for dinner and dialogue. I continued to be engaged in covering farm
policy issues throughout my career as a journalist.
Launched in 2004, today “Agri-Pulse is the largest, most
experienced Ag news bureau in Washington, D.C.” We
reach the ag policy opinion leaders, key influencers and marketing
executives in Washington, D.C., across the U.S., and around the world.
We hope you will also become a fan of our coverage and
choose to use one of our products to help your organization
communicate with Capitol Hill, government agencies,
agribusiness executives, financial institutions, or the
leadership of the top farm and commodity organizations.
Please feel free to contact me or any of our staff members.
Sincerely,
Sara Wyant
President
630-247-7142
2
Thank You...
Click video below to learn more about Agri-Pulse.
77%of Agri-Pulse circulation
is outside the D.C. beltway. 23%
in the Beltway
Subscriber Profile
FARMER LEADERS
GOVERNMENT – FEDERAL
FARM ORGANIZATIONS
AGRI-BUSINESS
CONSULTANTS/LOBBYIST
AGRI-FOOD
GOVERNMENT – STATE
ACADEMICS
MEDIA
LAWYERS
EMBASSIES
YOUTH
ENVIRONMENTAL ORGANIZATIONS
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1
5
10
15
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35
$697
$2,057
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$6,907
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$411.40
$371.70
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$345.35
$329.08
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$239.97
$191.15
50
100
250
250+
$14,307
$23,997
$47,787
Quote Available
The most trusted & reliable source
for in-depth ag & food policy news
& analysis
Distributed each week coast to coast to 7,700+ key influencers:
– Federal & State ag legislators
– Agri-business
– Food industry
– Farm organizations
& commodity
leaders
– Farm retail & co-
op managers
Subscription includes:
– Weekly newsletter
– Daily Harvest
– Instant Updates
– Daybreak
– DriveTime
– Full website access
$697.00/Year
48 Issues
Subscriptions Price Price/Sub
Group Subscription Pricing atSubstantial Discounts
Cover Wraps
A group of fifty or more
subscriptions qualifies for
a cover wrap promotional
page, delivered each week
at the top of the Agri-
Pulse e-newsletter to that
organization’s sponsored
subscribers.
Greetings,
As we reported earlier this morning in
reform and you can count on us to
embargo on the outline they’ve provided
Read F
Updating base could help farm
As lawmakers prepare to write the next
cover a long list of demands.
Syngenta settles corn growers' l
As many as 350,000 corn growers settlement
of lawsuits alleging Syngenta’s
engineered trait caused China to reject U.S.
Cover crops gain momentum, b
Farmers from Maryland to Illinois are t the
benefits: Planting cover crops such as
season can simultaneously enhance the soil
September 27, 2017
Agri-Pulse Daybreak, today’s big focus is on tax
provide more details as soon as the White House lifts the thus
far. Look for President Trump to mention
usinessmen during his speech today in Indianapolis.
| Volume 13, Number 37
ull Edition
bill funding, but at political cost
farm bill, they’re strapped for the cash they need to
awsuits
nationwide are likely to get a payment as the result of a
premature commercialization of a genetically
corn imports in 2013.
ut fall below targets
urning their soil into a kind of sponge and absorbing
cereal rye and varieties of radish during harvest
and increase yield.
Indiana farmer Kip Tom and other b
Sara Wyant
Editor/Publisher
Agri-Pulse Communications, Inc.
Nearly 30% of the pork produced in America is exported,
supporting 147,000 U.S. jobs, because of free trade agreements.
Free trade doesn’t happen without
Trade Promotion Authority (TPA).
It’s time for Congress to put petty politics aside and renew
TPA. It’s an economic issue, not a partisan one.
For more information, go to:
www.nppc.org/issues/international-trade
Paid for by the National Pork Producers Council.
TPA =
obs
Bacon +
U.S.
J
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Greetings,
As we reported earlier this morning in Agri-Pulse Daybreak, today’s big focus is on tax reform and
you can count on us to provide more details as soon as the White House lifts the embargo on the
outline they’ve provided thus far. Look for President Trump to mention Indiana farmer Kip Tom and
other businessmen during his speech today in Indianapolis.
Sara Wyant
Editor/Publisher
Agri-Pulse Communications, Inc.
September 27, 2017 | Volume 13, Number 37
Read Full Edition
Updating base could help farm bill funding, but at political cost
As lawmakers prepare to write the next farm bill, they’re strapped for the cash they need to cover a
long list of demands.
Syngenta settles corn growers' lawsuits
As many as 350,000 corn growers nationwide are likely to get a payment as the result of a
settlement of lawsuits alleging Syngenta’s premature commercialization of a genetically
engineered trait caused China to reject U.S. corn imports in 2013.
Cover crops gain momentum, but fall below targets
Farmers from Maryland to Illinois are turning their soil into a kind of sponge and absorbing the
benefits: Planting cover crops such as cereal rye and varieties of radish during harvest season can
simultaneously enhance the soil and increase yield.
Brand New in 2019!
Introducing…Agri-Pulse West
– The weekly Newsletter, Daybreak
and Daily Harvest will focus onWestern ag & food policy issues
– A special “West” tab will be includedon www.Agri-Pulse.com
– Initial launch will include 2,500additional subscribers
– Group & Individual subscriptionsavailable
– Editorial office based in Sacramento
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Daily email
blast of
breaking news
aggregated
from Agri-Pulse
& other leading
sources
– Distributed by 6:00 a.m.
(Eastern Time) Monday –
Friday to all subscribers,
more than 7,700
– Top news regarding farm &
rural policy; energy; food
& nutrition; trade &
international;
conservation, environment
& wildlife; farm labor &
immigration and more.
– Averaging 40-50% open
rates
A must-read resource for anyone
needing to stay current on the
latest ag & food policy issues
Position Monthly Price
Top Leaderboard $5,173
Center Leaderboard (Multiple Slots)
$4,677
Lower Leaderboard $5,173
Banner Ad Pricing
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Leaderboard 728 x 90
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Agri-Pulse.comMultiple
sponsorship
opportunities to
reach this
important audience
Click here to listen.Click here to listen.
DRIVETIME
Click here to view.
TV
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*Data from Google Analytics 1/1/2018-12/31/2018
TOP LEADERBOARD
AGRI-PULSE
OPEN MIC
SPONSOR
BIG BOX
OPINION
SPONSOR
BIG BOX
AGRI-PULSE
TV
SPONSOR
BIG BOX
LOWER
HALF
PAGE
MEET THE
LAWMAKER
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LOWER LEADERBOARD
TOP LEADERBOARD
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– Daily podcast (with transcript provided) with five to seven minutes of current events in ag & food policy
-Emailed to the full Agri-Pulse subscriber base by 4:00 a.m. Eastern Time Monday-Friday
-Daybreak-only subscriptions available
US, China entrench further in trade war
The U.S. and China are both claiming that
the trade war is hurting the other side
more as tariffs continue to escalate. New
rounds of tariffs thrown by both sides –
200 billion by the U.S. and $60 billion by
the Chinese – go into effect today and
President Donald Trump has already
promised to hit the Chinese with more.
If Trump follows through with the
promised $256 billion worth of tariffs, the..
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Click Here To Listen
A highly popular early-
morning podcast about the
politics, policies & people
involved in food & agriculture
# Subscriptions Price per sub Total cost
1 $350 $350
5 $215 $1,085
50 $145 $7,154
100 $120 $11,988
150 $115 $17,120
200 $110 $21,850
300 $95 $28,200
400 $85 $32,973
500 $75 $37,043
1,000 $55 $54,578
Biofuels
Agri-Pulse: White House, EPA pledging RFS commitment
Link - (Audio) The Trump Administration is pledging its support for the Renewable Fuel Standard as the comment period for a controversial proposal under the plan
comes to a close.
Agri-Pulse: Trump, Pruitt doing RFS outreach to Iowa officialsLink - (Subscriber only) By the end of the week, one would expect EPA Administrator Scott Pruitt to be fluent in pro-RFS Iowa vernacular.
The Des Moines Register: Gov. Reynolds: Conversation with Trump on RFS was 'constructive'Link - Iowa Gov. Kim Reynolds said Wednesday she had a "very constructive" phone call with President Donald Trump about preserving a federal mandate that
requires ethanol and biodiesel to be blended into the nation’s fuel supply.
Wind
Engadget: World’s first floating wind farm powers up in ScotlandLink - The blades of five huge turbines have begun spinning on the world's first floating offshore wind farm, located over 15 miles off the coast of Peterhead,
Aberdeenshire in Scotland.
CNBC: Amazon's Jeff Bezos just opened a massive wind farm in Texas
Link - Amazon’s biggest wind farm to date is operational and will add over 1 million megawatt hours (MWh) of clean energy to the grid annually.
Grid
Agri-Pulse: DOE considers controversial power project opposed by lawmakersLink - Energy Secretary Rick Perry is weighing a request to end DOE's participation in a multibillion project that would carry 4,000 megawatts of electricity – enough to
power more than 1.5 million homes – across multiple states.
Agri-Pulse: Perry urges FERC to make grid resiliency a priorityLink - (Subscriber only) The Energy Department's directive to FERC to issue a rule that helps accurately price electricity generation was intended to spark a
conversation on the resiliency and reliability of the country's electric grid.
People
The EPA could soon have more of its top leadership in place. The Senate Environment and Public Works Committee was to vote today on nominees for four assistant
administrator positions: Michael Dourson, Chemical Safety and Pollution Prevention; William Wehrum, Air and Radiation; Matthew Leopold, General Counsel; and David
Ross, Water. If approved, the nominees will still need confirmation by the full Senate.
Jim Gulliford is returning to the EPA as administrator for the agency’s Region 7, which covers Iowa, Kansas, Missouri and Nebraska. Most recently, Gulliford served as
executive director of the Soil and Water Conservation Society, leading the organization from 2009-2016. Before that, Gulliford spent nearly a decade at EPA, rising
to the position of assistant administrator for the Office of Prevention, Pesticides, and Toxic Substances.
President Trump has picked AccuWeather CEO Barry Myers to lead the National Oceanic and Atmospheric Administration. An attorney, Myers has headed up the weather-
forecasting firm since 2007. Trump had earlier filled two deputy posts at NOAA: former Navy oceanographer Rear Adm. Timothy Gallaudet and Neil Jacobs, chief
atmospheric scientist at Panasonic Avionics Corporation
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PositionMonthly
Price
Top Leaderboard
Center Leaderboard
Lower Leaderboard
$1,100
$1,100
$1,100
Initial
Dimensions File Types
Ad Unit (w x h in px) Allowed
Leaderboard 728 x 90 JPG, static GIF, PNG
Ad Specifications
A morning digest of all things energy
Banner Ad Pricing
– Aggregated headlines on energy issues from Agri-Pulse and other leading sources
-Emailed early morning daily, Monday – Friday
-Published 48 weeks per year
-Delivered to 600+ energy legislators on the Hill, & key influencers
-Each sponsor can add up to 100 names to receive Energy-Pulse Daily
DriveTime– Includes an opening billboard and 30-second commercial
-Outstanding reader/listener acceptance with over 20% open rate and 50k web impressions in first few weeks
-Produced 48 weeks per year
A daily podcast with a roundup
the day’s top headlines,
delivered Monday–Friday at 5
p.m. Eastern Time, just in time
for afternoon commutes
An exclusive commercial partnership!
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Weekly: $2,500
Monthly: $7,500
Plus: A 120x90 adon Agri-Pulse.com homepage
Click here to listen
HOME PAGE Size Price Per Month
Top Leaderboard
Open Mic
Opinion Sponsor
Agri-Pulse TV Banner
Lower Half Page
Meet the Lawmaker Banner
Lower Leaderboard
728 x 90
300 x 250
300 x 250
300 x 250
600 x 300
300 x 250
728 x 90
$6,317
$9,027
$5,727
$5,727
$5,627
$4,117
$4,677
SECTION PAGES Size Price
Top Leaderboard
Lower Half Page
Lower Leaderboard
728 x 90
600 x 300
728 x 90
Included with Home Page
Included with Home Page
Included with Home Page
ARTICLE/NEWS PAGES Size Price Per Month
Top Leaderboard
Big Box/Medium Rectangle
Lower Half Page
Lower Leaderboard
728 x 90
300 x 250
600 x 300
728 x 90
$5,747
$5,207
$3,257
$3,257
OPINIONS PAGE Size Price
Top Leaderboard 728 x 90
Big Box/Medium Rectangle 300 x 250
Lower Half Page 600 x 300
Lower Leaderboard 728 x 90
Included with Home Page
Included with Home Page
Included with Home Page
Included with Home Page
OPEN MIC Size Price
Top Leaderboard 728 x 90
Lower Half Page 600 x 250
Lower Leaderboard 728 x 90
Included with Home Page
Included with Home Page
Included with Home Page
Website/Newsletter Advertising
Specifications and RatesDRIVETIME Size Price Per Month
DriveTime Sponsor
Top Leaderboard
Lower Leaderboard
120 x 90
728 x 90728 x 90
$7,500
Included with homepageIncluded with homepage
Digital Ad Materials Specifications
Initial
Dimensions
Ad Unit (w x h in px)
File Types
Allowed
Maximum
Initial File
Load Size
Maximum
Animation
Length
Big Box/ 300 x 250 GIF, JPG, PNG, HTML5 40K 15 sec,
Medium Rectangle 3rd party 3x loops
(Desktop, Tablet) tags/tracking maximum
Leaderboard 728 x 90 GIF, JPG, PNG, HTML5 40K 15 sec,
(Desktop) 3rd party 3x loops
tags/tracking maximum
Leaderboard 468 x 60 GIF, JPG, PNG, HTML5 40K 15 sec,
(Tablet) 3rd party 3x loops
tags/tracking maximum
Half Page 300 x 600 GIF, JPG, PNG, HTML5 60K 15 sec,
(Desktop) 3rd party 3x loops
tags/tracking maximum
Button 120 x 90 GIF, JPG, PNG 10K Static
(Logo)
Mobile 320 x 50 GIF, JPG, PNG, HTML5 30K
(Desktop) 3rd party
tags/tracking
Newsletters 728 x 90, 300 x 250 JPG, static GIF, PNG
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Price Per Week
$2,250
AGRI-PULSE TVLength Price Per Month Price Per Week
MEET THE LAWMAKER Length Price (2 weeks)
Agri-Pulse TV 30-second pre-roll $4,800 $1,500
5-minute feature $6,400 $2,000
30-second pre-roll $2,000
MEET THE FARMHAND Length Price (2 weeks)
30-second pre-roll $2,000
Agri-Pulse TV
Meet the Lawmaker
Meet the Farmhand
▪ Launched in 2004▪ Agri-Pulse family of products reaching 10,000+
influencers, including:-Federal and state government staff involved in agriculture, food & energy-C-Suite agribusiness executives-Farmer leaders and staff serving farm commodity, promotion, trade and marketing associations-Farm retail and co-op managers-Plus 2,500 newly added western circulation
▪ 77% of circulation outside of the Washington, D.C. beltway
▪ Currently more than 25,000 followers on Twitter and 5,600+ Facebook likes
▪ Offices in Washington, D.C., Camdenton, MO, Sacramento, CA and Des Moines, IA
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For marketing solutions, ideas and pricing, contact:
Allan Johnson – [email protected]
Jason Lutz – [email protected]
Tom Davis – [email protected]
For subscription questions, contact:
Paige Dye – [email protected]
Sandi Schmitt – [email protected]
573-873-0800 | www.agri-pulse.com
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To reach ag’s premier policy makers and business leaders, put the Agri-Pulse family of information services to work for you.