Purpose Pillar No 4

Why is this important?

Purpose

Why is this Important ? Personally •  We need it to develop as

spiritual beings •  Keeps us on track and to a

bigger cause •  Sense of meaning and

purpose •  Brings us closer to each

other

Business •  Lack of purpose eventually

creates separation and lack of reason for doing what you do

•  Big picture thinking inspires others to follow

•  Creates unity in purpose and buy in forming the base of a strong culture

•  Clarity to use in building Tribe

•  Use in all marketing to convey your story

What happens when we get it right.

Purpose

Outcomes/Objectives Personal •  We have a cause and a

reason for living •  Increases happiness and

removes stress from the small things in life

•  Evolution of personal self creates growth and ability to connect to GOD ( Grand Organised Design)

•  Removes separation and the emotion of longing

Business •  Bigger goal and vision •  Create a high level of

contribution to self and others

•  Creates meaning in everyday tasks

•  Marketing and sales have a reason that is larger than just the business.

•  Others can join your vision •  Attracts clients to your

business

How can you implement this?

Exploration Personal

•  Can you describe your life’s purpose clearly?

•  For me purpose is an ongoing e!ort of exploration

•  Are you with a partner or attracting people who are excepting of your life purpose

•  How are you expressing this?

Business •  What is your business

purpose? •  How are you sharing that

with others? •  Do you have communication

strategy with sta! and clients?

•  What is the true reason why you do what you do? What’s your “why”?

•  What do you love doing so much that you would do it for free?

•  How are you monetizing your message?

Buckminster Fuller Model

Downloads

Personal Exercises/Downloads •  Find your Purpose Exercise •  Write Down your Life Goals Exercise Downloads: 1.  Personal Purpose Worksheet 2.  Life Goals Worksheet

Business Exercises/ Downloads 1.  “Why” exercise? ( write down why you do what you

do) 2.  Write 2- 4 paragraphs clearly explaining your

business purpose Downloads: 1.  Your “Why” Worksheet for Business

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