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Sample & Assay Technologies QIAcube A Revolutionary Sample Processing Platform 2007 Analyst Meeting Dr. Wolfgang Leibinger Global Business Director Automated Systems

QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

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Page 1: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies

QIAcube

A Revolutionary Sample Processing Platform

2007 Analyst Meeting

Dr. Wolfgang LeibingerGlobal Business Director Automated Systems

Page 2: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 2 -

We Had a Dream…

…a dream about a system that

purifies DNA, RNA & Proteins from all kind of samples

is so easy to use that everyone can use it

runs the same consumables that are used manually

and is affordable for every laboratory

Page 3: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies

The QIAcube

Page 4: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 4 -

Automation Of A Routine ProcessWhat is QIAcube

DNA, RNA and Protein purification

1 to 12 samples per run

Full automated processing

Easy download and transfer of new protocols

Load check before each run

Interaction via touch screen (no computer)

Small benchtop system

Page 5: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 5 -

From Manual To AutomationQIAcube Makes This Step Easy

Eliminating manual sample purification!

Higher efficiency and more time every day for…

Preparing & designing new experiments

Data analysis

Literature search

Writing scientific articles

And much more…

Page 6: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 6 -

The Next Dimension Of Sample Purification TechnologyMain Benefits For QIAGEN Customers

Safety and ConvenienceUsing the most proven chemistry technology

Application FlexibilityMore than 100 protocols for sample purification

Time EfficiencyFreeing up time from routine work

StandardizationIncreased reproducibility through automation

Page 7: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 7 -

All Blockbuster Applications On One SystemWidest Range Of Applications

Application QIAGEN Kits Automated

DNA Purification QIAamp DNA Blood Mini KitQIAprep Spin Miniprep Kit

RNA Purification RNeasy Mini Kit

Protein Purification NiNTA Spin KitQProteome Albumin/IgG Depletion Kit

Viral Nucleic Acid Purification QIAamp MinElute Virus Spin Kit

Nucleic Acid Cleanup QIAquick PCR Purification KitQIAquick Nucleotide Removal KitRNeasy Mini Kit

Gel Extraction QIAquick Gel Extraction Kit

Different protocols for various starting materials availablePrice per prep similar to manual spin column processing Steady increase of new applications and protocols

Page 8: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 8 -

What Users Say About QIAcubeTestimonials From Field Test Customers

“It's fantastic !”“QIAcube met all of my expectations .... ”“Everyone in my lab who saw it was very impressed”“QIAcube is sheer elegance!”

Lucio Gama, JHU, US

“I get better yields than when I do my preps manually”“The reproducibility is excellent”“I think we’ll be switching to QIAGEN minipreps now”

Paul Homes, GSK, UK

“.... if you should be looking for a place to keep theQIAcube after the field test is finished – I would beable to help you out !”

Lars Rogge, Inst. Pasteur, F

Page 9: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 9 -

Customer Segments That Will Be AddressedQIAcube Fits Into All Segments

20.000 – 40.000 labs worldwide to be directly addressed

>60.000 customers working with spin columns in our database

Page 10: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 10 -

First QIAGEN Revolutionized DNA Purification…A Complete Change Of The Market Place

From home brew methods…

…to sample prep kits…

…to the next level

QIAGEN kits revolutionized the world of sample processing……and achieved 80% share in the sample prep market.

QIAGEN kits brought a new level ofconvenienceease of use andsafety to our customers.

QIAGEN does the same again!

QIAcube brings the next level ofconvenienceease of use andsafety to our customers

Page 11: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 11 -

The Next Step In Convenience A Mind Shift In Sample Processing

The world of sample processing will change!

City map OR navigation system? Abacus OR calculator?

Washing dishes OR dishwasher? Manual processing OR QIAcube?

Page 12: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 12 -

QIAcube Generates Major Awareness In Our MarketFirst Achievements & Further Activities

Great awareness since launch January on 26th

ALA Automation Award 2007

> 100.000 hits in Google

>200 web registrations

More to come…

160.000 flyers provided within QIAGEN kits

Mailing to 40.000 target customers

All QIAGEN customers will know QIAcube in 6 months

Page 13: QIAcube A Revolutionary Sample Processing Platform · -4-Sample & Assay TechnologiesAutomation Of A Routine Process What is QIAcube DNA, RNA and Protein purification 1 to 12 samples

Sample & Assay Technologies- 13 -

The Window Of Opportunities Is Wide Open

QIAcube is addressing a huge market

No comparable system is in the market

QIAGEN has full customer access