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Quantitative Research Study for:
Golf AustraliaIndustry Insurance Survey 2007
Final Report for Tender
Prepared by: Martin Hirons
Golf Australia Contact: Alex McGillivray
February 2008
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 2
OUTLINE
Background
Objectives
Methodology and Sample Profile
The Key Findings
Section 1 – Player/Member Insurance
Section 2 – Club/Business Insurance
Section 3 – Other General Data
Appendix One – The Questionnaire
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 3
Background
Golf Australia (GA) is responsible for the administration and development of Amateur golf in Australia. Under the current charter and strategic direction of management, GA wishes to ensure that the game…
• Is inclusive and accessible to all
• Has relevant branding
• Grows in terms of participation
• Develops and implements an effective industry structure
• Promotes relevant core values
• Has financial stability.
One of the key management issues for the industry continues to be Insurance coverage for club golfers. GA is currently conducting a strategic review of an industry wide insurance program that has the potential to deliver improved coverage - at a lower sustainable cost to Member States, Clubs and ultimately club members.
The review process has involved a number of stages including the creation of a working group, a review of other insurance programs, a national club survey and wide consultation across the golf industry - as well as an evaluation of possible implementation methods.
This document presents the key results from the club survey that was sent out to all member clubs in October 2007. In total, over 330 representatives from member clubs responded to the survey, representing a response rate of approximately 22% (from the 1531 member clubs). This sample size reflects a standard error of +/- 5.4%.
Any queries about the data presented in this report can be directed to Alex McGillivray at GA.
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 4
Objectives
The key objectives of this study involve the following…
• Overall…
– To provide key data that provides an overview of the current insurance issues and practices of the club market in Australia
– To inform the GA decision process in terms of an industry wide insurance product for both clubs and individual golfers and members
– To assist in the tender process for the development of a ‘nationwide’ policy
• More specifically, the objectives involve…
– Understanding the markets use and purchase of player insurance and public liability policies
– Determine the level of public liability coverage – as well as player to player cover, injury cover and equipment cover.
– Determine the penetration and use of respective insurance providers
– Understand the range of premiums paid across the spectrum of clubs and Associations
– In addition, data was collected around…
– Club/Business Insurance practices and premiums
– Club liability protection including directors and officers – as well as a range of other policies
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 5
Methodology and Sample Profile
The data presented in this document was obtained via a mail out/email survey sent to all member clubs on October 24th, 2007
In total, over 330 representatives from member clubs responded to the survey, representing a response rate of approximately 22% (from the 1531 member clubs). This sample size reflects a standard error of +/- 5.4%.
Respondents were provided with both hard copy and email formats to maximise response rates – there were no duplicate surveys received. The survey was designed by GA staff and the working panel. The sample profile is provided to highlight the club profile that responded to the survey.
SAMPLE PROFILE - CLUBS
N
# %
TOTAL 330 100
Region/Area
MetroMajor RegionalOther Regional
9739
165
321355
No. of Members
<250250-499500-9991000+
145545152
48181717
Note: Sub-samples vary due to the construction of the survey template used by GA
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 6
Key Findings - Section 1: Player/Member Insurance
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 7
Player Insurance Policy
Player Insurance Policy
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes 55 78 54 42 37 56 71 89
No 45 22 46 58 63 44 29 11
Base: Total sampleQ1 Does your club purchase a Player Insurance policy or similar for members?
Alarmingly, just over half of clubs claim to have a player insurance policy. There are distinct patterns that emerge – metropolitan clubs are most likely to have coverage and as member numbers increase, so does the propensity of a club to have player insurance coverage.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 8
Coverage of Player Public Liability
Coverage of Player Public Liability
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes 95 96 81 97 92 100 91 96
No 5 4 19 3 8 0 9 4
Base: Have Player Insurance Policy Q3. Does the Personal player policy cover the players public liability?
Overwhelmingly the majority of clubs that have a player policy also have public liability cover for players – major regional areas are relatively weak on coverage (81%), when compared to other segments.i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 9
Level of Public Liability Coverage
Level of Public Liability Coverage
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Less than $1.0m 3 - 6 3 4 - 3 -
$1m-$1.9m 2 1 6 - 2 - 3 -
$2m-$4.9m 3 1 - 3 4 - 3 -
$5m-$9.9m 6 6 - 9 7 15 6 2
$10m-$20m 85 92 88 81 83 78 85 98
Over $20m 1 - - 3 - 7 - -
Mean $13.7m $14.2m $13.3m $13.8m $13.1m $14.6m $13.4m$14.8
m
Median $15.0m $15.0m $15.0m $15.0m $15.0m $15.0m $15.0m$15.0
m
Base: Have Player Insurance Policy Q4 If yes, what level of Public Liability under the player liability policy?
The vast majority of clubs that have a player insurance policy are covered for public liability of between $10m-$20m for the player liability policy. The smaller clubs are at greatest risk – as are those outside the metro and major regional towns. The mean coverage varies between low $13m to mid $14m.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 10
Player to Player Liability
Player to Player Liability
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes 98 100 100 94 96 96 97 100
No 2 - - 6 4 4 3 -
Base: Have Player Insurance Policy Q5. Does the Public Liability include player to player liability, (e.g. if a player hits another player?)
Player to player liability coverage is almost universal for those clubs with a player insurance policy – again smaller or more remote clubs are most at risk, although only marginally.i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 11
Injury Coverage
Injury Coverage
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes 97 100 100 91 92 97 97 100
No 3 - - 9 8 3 3 -
Base: Have Player Insurance Policy Q6. Does the Player policy cover injury?
Clubs under 1000 members and those outside regional centres are least likely to have injury coverage as part of their player insurance policy (the smallest clubs with less than 250 members are most vulnerable here) – although injury coverage is almost universal. The 97% represents 53% of all clubs.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 12
Capital and Weekly Benefits
Capital and Weekly Benefits
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Capital Benefits
• Below $50k 16 4 25 27 37 18 3 4
• $50k-$100k 75 89 60 63 50 64 91 93
• $100k plus 9 7 15 10 14 18 6 2
Weekly Benefits
• Below $250 6 2 6 10 14 9 - -
• $250-$500 83 89 75 78 75 78 93 86
• $500 plus 11 9 19 12 11 13 7 14Base: Have Player Insurance Policy Q7. What level of player injury cover does the policy provide?
The majority of the benefits sit at the mid-points – that said, smaller clubs are far more likely than the larger clubs to have $100k plus in capital benefits – while weekly benefits are more centred on the mid range of $250-$500.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 13
Equipment Coverage
Equipment Coverage
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes 81 93 90 64 65 72 94 91
No 19 7 10 36 35 28 6 9
Base: Have Player Insurance Policy Q8. Does you policy include equipment coverage i.e. golf clubs, buggies (non-motorised)?
Members of smaller clubs and those outside metro or major regional clubs are at some risk in terms of equipment coverage – up to a third of these are not covered for equipment. At the total level this represents 45% of all clubs.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 14
Level of Equipment Coverage
Level of Equipment Coverage
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Below $2000 6 1 11 11 15 5 6 -
$2000 - $2,999 4 1 - 7 9 - 3 -
$3000 - $4,000 28 32 33 25 12 29 41 34
$4000 plus 62 65 56 57 64 67 50 66
Base: Have Player Insurance Policy and Equipment coverageQ9. If so, what level is the equipment covered?
The majority of equipment coverage is greater than $4000 – typically metro based clubs have higher levels of coverage. That said, over a quarter (28%) of all clubs have equipment coverage between $3000 and $4000. The mean figures are from high $3000s to approximately $4500.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 15
Level of Excess and Reach
Level of Excess and Reach
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Excess
• Up to $100 18 13 12 30 24 14 21 15
• $101-500 54 61 41 42 30 43 59 66
• $500 plus 28 26 47 28 46 43 19 20
Australia Wide
• Yes, Australia only 94 97 94 91 92 95 94 98
• Yes Aust and overseas 1 1 - - - - - 2
• No 5 1 6 9 8 5 6 -
Base: Have Player Insurance Policy and Equipment coverageQ10. Is there an excess for any one equipment claim, if so how much (maximum occurrence)?Q11. Is the equipment coverage Australia-wide?
The excess fees are variable, with the majority (54%) sitting between $101-$500. The majority of coverage is Australia wide. i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 16
Premium Paid
Premium Paid
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Under $3.00 6 4 16 7 7 12 3 7
$3.00 - $4.99 5 - 5 12 11 8 3 -
$5.00 - $5.99 3 5 - - - - 8 2
$6.00 - $6.99 1 3 - - - - 3 2
$7.00 - $7.99 5 7 - 3 - 4 6 9
$8.00 - $9.99 10 16 5 5 2 8 6 24
$10.00 - $14.99 38 31 37 43 29 44 42 36
$15.00 - $19.99 19 19 26 17 27 16 17 13
$20.00 - $24.99 10 11 5 10 16 8 8 7
$25 plus 4 4 5 3 9 - 6 -
Mean $12.96 $13.16 $12.74 $12.74 $14.96 $11.58 $13.21 $11.39
Median $12.50 $12.50 $12.50 $12.50 $12.50 $12.50 $12.50 $12.50
Base: Have Player Insurance Policy and equipment coverage Q12. What is the premium paid per individual player for your policy?
Premiums are spread across the pricing dynamic – the mean and medians are spread primarily between $11.50 and $13.00 – with members at smaller clubs paying a premium price for coverage. i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 17
Key Findings - Section 2: Club/Business Insurance
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 18
Club/Business Insurance Coverage
Club/Business Insurance Coverage
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes 88 77 95 95 77 96 100 100
No 12 23 5 5 23 4 - -
Base: Total sample Q13. Does your club have insurance?
While the majority of clubs have club or business insurance coverage, the alarming fact is that only three quarters of Metro based clubs do so – and these clubs are typically smaller clubs that have under 250 members
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 19
Policies Covered
Policies Covered
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Director/Officer 64 92 80 49 30 75 94 100
Association 34 48 48 26 20 40 46 53
Employment Practices 54 87 67 37 23 56 82 96
Professional Indemnity 49 80 70 32 18 49 80 88
Public Liability 98 100 97 98 96 100 100 100
Voluntary Workers 85 93 83 82 73 90 94 96
Base: Have Club/Business insuranceQ15a. Does your club insure against any of the following…
There is wide variability in the type of business or club coverage taken out by these stakeholders. Public liability, voluntary workers and directors/officers being the most common options purchased. As expected larger clubs and those based in the Metro areas are more likely to have coverage across each policy type.
i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 20
Volunteer Coaches/Co-ordinators Coverage
Volunteer Coaches/Co-ordinators Coverage
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes, only on club premises 43 44 51 41 33 54 43 56
Yes, including outside the club 23 47 17 12 7 17 39 42
No 35 10 31 47 60 29 18 2
Base: Have Club/Business insuranceQ17. Are your volunteer coaches and/or coordinators covered under a club policy?
Two-thirds of all clubs (66%) which have a club policy have some form of coach/co-ordinator coverage. Metro clubs and those with larger memberships are more likely to have coverage than others.i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 21
Public Liability Coverage of Development Program Participants
Public Liability Coverage of Development Program Participants
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes, only at the club 42 45 49 40 32 48 55 50
Yes, outside the club 20 39 23 12 9 17 30 40
No 37 16 29 48 59 35 15 10
Base: Have Club/Business insuranceQ18. Does your club Public Liability policy provide cover for claims brought against participants of your development programs?
Similar patterns exist here - with Metro clubs and those with more than 500 members more likely than other segments to have coverage of development program participants.i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 22
Public Liability Coverage of Members
Public Liability Coverage of Members
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Australia Wide 34 66 32 21 18 28 46 69
On our course 45 26 41 53 51 52 40 25
No 21 9 27 25 32 20 14 6
Base: Have Club/Business insuranceQ19. Does your club Public Liability policy provide cover for claims brought against your members?
Eight in ten clubs (79%) are covered by their public liability policy for claims against members – although regional and ‘other’ clubs are less likely to be covered when compared to other segmentsi
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 23
Key Findings - Section 3: Other General Data
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 24
Club Incorporated
Club Incorporated
Region No. Members
Total Metro Regional Other Reg <250 250-499 500-999 1000+
% % % % % % % %
Yes; incorporated Association 73 59 72 80 83 76 63 48
Yes, Company Ltd 22 32 23 16 7 24 35 50
No 6 8 5 4 10 - 2 2
Base: Total sampleQ22. Is your club/venue incorporated?
Three quarters (73%) are incorporated with one in five (22%) a Company Limited by guarantee. Larger clubs and those in the Metro area are more likely to be a Company Limited by guarantee.i
|December 2007Golf Australia – National Insurance Survey – Quantitative Report 25
Other Data
There were a range of other questions relating to background data included in the survey.
The detailed tables have been provided to GA and are available upon request.
• Just over half (51%) of all clubs make visitors ‘honorary members’ under their respective rules and constitutions
• Two thirds (67%) of clubs have non-member rounds covered under the clubs public liability policy
• A total of 57% of clubs own their course – with 43% owned by an ‘other’ interest
• Insurance payments are spread across the year – although 28% are paid in either June or July.