Question 3. What kind of media

institution might distribute

your media product and why?

Media InstitutionsA media institution is an established, often-profit based organization, that deal in the creation and distribution of advertising, entertainment and information services. In my research I analysed 3 different magazines; NME, Kerrang and Q. Q and Kerrang are both published and distributed by Beau media and NME is published and distributed by IPC media.

Bauer Media

Bauer Media is a division of the Bauer Media Group. The group offers over 300 magazines in 15 different countries Not only are they online they also have a TV and radio station. Today, Bauer distributes over 80 brand names covering different interests. Bauer media is a sister company H Bauer Publishing who publishes one of UK’s largest TV listing magazines.

Bauer Media and My Product

If I was too choose Bauer Media to publish and distribute my product I think they wouldn’t take as much

money due to the fact they already have magazines which are similar to

mine. Their magazines follow the same conventions and some follow the same colour scheme which all use rock music. If they chose my

product they wouldn’t get as much money as they wanted or hoped

IPC Media

With more than 60 iconic media brands, IPC creates content for multiple platforms, across print, online, mobile, tablets and events. We engage with 26 million UK adults - almost two thirds of UK women and over 40% of UK men. Our award winning portfolio of websites reaches over 25 million global users every month.Distributes: - Marie Clare, NME, TVTimes, Nuts,

Country life, Soaplife, Mousebreakerand Now.

IPC Media and My Product

As IPC doesn’t distribute many music magazines like mine it will attract many people and a different audience for IPC.If IPC publish and distribute my magazine I think they would get a lot of money. This is because it is different to what they already have. My media product is different to other magazines such as NME because they contain bad language and usually have a wider target audience whereas mine will be suitable for younger people but still enjoyable to read. Also mine is released monthly therefor magazines will be in competition.