"AN ANALYTICAL STUDY OF THE PROBLEMS OF TOURISM INDUSTRY AND ITS MARKETING

POTENTIAL IN PUNE D IS T R IC T -A COMMERCIAL ANALYSIS"

Ph. D Questionnaire by Prof. A. V. Kamble, Modern College, Pune - 411 005.

QUESTIONNAIRE FOR INDIAN TOURISTS

1. Name of the tourist:2. W here have you come from ?

3. Sex M ale □ Female

4. Religion

5.

6 .

7.

Occupation□a) Salaried class

b) Self employed □c) Business □d) Student □e) Retired □f) Agriculture □

M onthly lncom e(ln Rs) :a) Upto 10,000 □

b) 10,001 to 20,000 □c) 20,001 to 30,000 □d) 30,001 to 40,000 □e) 40,001 to 50,000 □f) Above 50,000 □

Norm ally how much you spend on travel and tourisma) Up to 5% of income □b) Up to 10% of Income □c) M ore than 10% of income □

W h at is the purpose of your visit?a) Pleasure & Leisure □b) Religious □c) Medical Treatm ent □

296 □

□

□

d) Adventure / Trekkinge) Meditationf) Eco Tourism

g) Business Tour □h) Agro Tourism □

9. Num ber of members in your tour groupa) Less than 5 in group □

b) In-between 6-10 □c) In-between 11-15 □d) M ore than 15 □

10. How m any tim es have you visited Pune District?a) First time □b) Second time □c) Third time □d) M ore than third time

□

11. How long you stayed at tourist place?a) M ore than 24 hrs but less than 48 hrsb) M ore than 48 hrs but less than 72 hrsc) M ore than 3 days

□□□

12. How did you collect data for your tour planning?a) Travel booksb) Journalsc) Tourists Guides & Mapd) Internete) Past experience of friends & relatives

13. Have you availed on any loan facility for financing your tour?a) Yesb) No

□□□□□□□

14. G ive break up of expenses on tourismSr. No Expenses Head Approxim ate %

A Lodgingand Boarding

B Travelling

C Entertainm ent 1

D Shopping and allied items

15. Have you traveled on your own or through a tourist com pany?a) Ownedb) Tourists company □

□297

16. State mode of travel, if you have traveled on your owna) MSRTC busesb) Hired carsc) Private busd) Railway

□□□□

17. W h y did you travel on ycu r ow n?a) Economyb) Flexibilityc) Exorbitant traffic by tour companies

18. Are you aware about MTDC?a) Yesb) No

19. W h e re did you stay at tourist place?a) Star Hotelsb) Tourists Resortsc) Institutional H oste ls/ Sanatoriumd) Ordinary Hotels

20. W h a t type of facilities is being provided by the hotel you stayed in?a) Comfortable Livingb) Delicious Foodc) Recreation Clubd) Swimming Poole) M edication Centerf) Tourist Guideg) Massage Centerh) Health Clubi) Tourist Information Centerj) Baby Creche

21 . Do you feel that these facilities are up to your satisfaction?a) Yesb) No

22. Are you satisfied w ith the following services provided by tourist hotels in Pune District w here you stayed?

□□□

□□□□□□

□□□Q□□□□□

□□

Sr. no Service Provided Satisfied Unsatisfied

A Food Quality

B Accom m odation

C Transportation

23. Are you satisfied w ith the following public utility services in Pune District?Sr. no Type of Service Satisfied Unsatisfied

298

A Transport

B Drinking W a te r

C Cleanliness & Hygiene

111' 1

24. How do you rate the services of the following :Sr. no Type of Service Satisfied Unsatisfied

A Riskshaw Driver

B Shopkeepers

C Car Drivers

25. Did you hire the services of Tourist Gu ide?a) Yesb) No

□□

29‘)

"AN ANALYTICAL STUDY OF THE PROBLEMS OF TOURISM INDUSTRY AND ITS MARKETING

POTENTIAL IN PUNE D IS T R IC T -A COMMERCIAL ANALYSIS"

Ph. D Questionnaire by Prof. A. V. Kamble, Modern College^ Pune - 411 005.

QUESTIONNAIRE FOR FOREIGN TOURISTS

26. Name of the tourist: :________27. Location w here the tourists is identified

28. Sex : M ale □ Female □

29. Occupation :g) Serviceh) Self em ploym ent Cli) Student □j) Any other □

30. W hich type of places would you like to visit in Pune District?a) Ayurvedic Healing centers □b) M editation centers □c) Educational q

d) Undefined ^31. Number of members of your group

a) Individual □b) Two □c) Three □d) Four □e) Five or more □

32. Have you ever visited tourists destinations in Pune City/Pune District:a) Yesb) No □

33. W here do you stay when you tour at a destination in Pune District?a) Yesb) No O

34. W here do you stay when you are in Pune City? □

300

a) Tourist Destinationb) Pune City

35. How did you collect data for your tou r?a) Star Hotelsb) Tourist Resortsc) Institutional Hostelsd) Any other

36. Give break up of expenses on tourism

□□□□□□

Sr. No Expenses Head Expensed in %

1 Lodging & Boarding

2 Domestic Travelling

3 Shopping

4 others1

37. Have you visited on your own or through a tourist com pany?a) own Q

b) Tourists Company38. W hich mode of transport have you availed of in your tour?

a) Railwayb) M SRTCBusc) Private Busd) Hired Care) Hired Two w heeler

39. Are you aware of organization like M TDC?a)b)

YesNo

□□□□□

□□

301

"AN ANALYTICAL STUDY OF THE PROBLEMS OF TOURISM INDUSTRY AND ITS MARKETING

POTENTIAL IN PUNE D IS T R IC T -A COMMERCIAL ANALYSIS"

Ph. D Questionnaire by Prof. A. V. Kamble, Modern College, Pune - 411 005.

QUESTIONNAIRE FOR TOURIST COMPANIES

1. Name of the company:

2. Address:

3. Type of organization: Sole Proprietor Pa rtO rsh ip Firm □Public Ltd Q Private Ltd q

4. Year of establishment:5. Nature of your business: Com plete Tour Vehicle P rO d e rs □

Both ^ A ccom m od ation only q

6. Investm ent in the businessa) Below SLakhsb) 6 to 10 Lakhs C]c) l l t o 15 Lakhs □d) 16 to 20 Lakhs □e) 21 to 25 Lakhs Clf) 26 to 30 Lakhs □g) In between 31 to 50 Lakhs □h) 50 to 74 Lakhs □

7. W h e re do you conduct the tours?a) W ith in the Pune District □b) W ith in the state □c) W ith in the India □d) Outside India □

302

8. Give average annual growth rate in terms of the tours conducted during 1999-2004.a) Upto 5% □b) 6 -10% □c) 11-15%

□□□

d) 16-20%e) Above 20%

9. W h a t is your average annual tu rnover?(in Lakhs)

□

a) 0-5 □b) 5-10 □c) 10-15 □d) 15-20 □e) 20-25 □f) 25-30 □g) 30-35h) 35-40 □

i) 100-150 □

10. State average num ber of em ployees in your organization

Sr. No No of Employees Tick here

1 No Em ployee (O w ner manages his business)

2 Upto 5 em ployees!

3 6-10

4 11-15 1________________________ i

5 Above 1511

303

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2. Travel, Trend, Today September 2005

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4. Safari Plus, July 2007

5. Safari Plus, March 2004

6. Discover India, September 2006

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February 2003

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17. Safari Plus, March 2008

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19. Safari Plus. November 2002

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Economic Digest 2003

21. T-3 May 2006

22. Competition Affairs Februaray 2007

23. Tourism Policy of Maharashtra 2006

24. Information Brochures Published by MTDC

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26. Safari Plus, March April 2001

27. Safari Plus, September October 2005

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29. Lokrajya January 2007

B. Magazines

309

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31. Sampada December 2003

32. Information Brochure Published by ATDC.

C. News papers

1. The Indian Express 27 September 2005

2. The Financial Express 22" '̂ January 2005

3. The Economic Times 7̂ ‘‘ Januaiy and 28 August 2004

4. The Economic Times 22'“’ February 2006

5. The Financial Express 27"' September 2005

6. The Financial Express 6"‘ October 2003

7. The Economic Times 4"' No\'ember 2004

8. The Financial Express 17"' September 2004

9. The Financial Express 10"' February 2004

10. The Indian Express 29"' December 2004

11. The Economic Times 10"‘ July 2005

12. The Financial Express 17"' December 2005

13. The Economic Times 22"‘> December 2005

14. The Plnancial Express 8"' March 2004

15. Free Press Journal. 28"' July 2004

16. The Economic Times 14"' December 2006

17. The Financial Express 1̂ ' October 2007

18. Loksatta 1̂ ' May 2006

310

19. Business line 14' ̂January 2008

20. Maharashtra Times 1 March 2006

21. The Economic Times 28” ' September 2006

22. The Financial Express 18"' December 2005

23. The Indian Express 29'*' December 2005

24. The Indian Express 25"* Januaiy 2007

25. Free Press Journal 30"* October 2007

26. Sakaal Times 8"̂ September 2008

27. Sakaal Times 26"* September 2008

28. Daily Sakaal 27>'* September 2006

29. Daily Lokmat 9"* april 2006

30. Daily Lokmat 4"* December 2006

31. Daily Maharashtra Times 18"* September 2006

32. Daily Loksatta 13"’ November 2005

33. Daily Loksatta 11"’ May 2008

34. Daily Sakaal 6"’ May 2007

35. Daily Loksatta 11"’ May 2008

36. Daily Maharashtra Times 19"* August 2003

37. Daily Maharashtra Times 23"' December 2004

38. The Times of India 9"* April 2006

39. Maharashtra Herald 16*'* June 2007

40. Free Press Journal 27"* February 2006

41. The Times of India 11"'June 2006

311

42. Maharashtra Herald 28“' September 2005

43. The Times of India 7“‘ August 2005

44. The Times of hidia 12'h March 2006

45. The Times of India 5"* March 2006

46. Sakaal Times 19“' July 2008

47. Daily Pudhari - Education supplement

48. The Times of India 12“' October 2007

49. The Times of India 8“' October 2007

50. The Financial Express 8“‘ October 2005

51. The Times of India 7'*' April 2008

52. Daily Sakaal 26“ ‘ October 2005

53. Daily Loksatta 5ht March 2008 Health supplement

54. Daily Sakaal 9“ ̂April 2004 P'amily Doctor supplement

55. Daily DNA 3"' September 2008

56. The Times of India 6“' September 2008

57. The Indian Express 30“' August 2008

58. The Times of India 29“' June 2007

59. The Times of India 12“' July 2008

60. The Times of India 13“' December 2007

61. Daily DNA 25“' August 2008

62. The Economic Times 31'̂ ’ July 2008

63. The Times of India 25“ ' October 2007

64. Daily Lokmat 2"'’ December 2007

65. Daily Pudhari - Sports supplement

66. Dally Sakaal Times 2"'' June 2008

67. The Indian Express 28"' August 2008

68. Daily Loksatta 13"' March 2006

69. Daily Lokmat 29“ ̂September 2008

70. The Indian Express 1 H*' September 2006

71. Daily Pudhari - 20' ’̂ May 2007

72. The Times of India 27“' December 2007

73. The Financial Express 7*'' December 2007

74. The Financial Express 24“' February 2008

75. The Times of India 12“' April 2008

76. Daily Loksatta 18“' December 2006

77. Daily Loksatta 27’'' August 2008

78. The Times of India 13“ ' September 2008

79. The Times of India 20“' August 2008

80. Daily Sakaal 16“’ September 2003

81. Daily Lokmat 24“' September 2006

82. Daily Lokmat 22"'̂ ' December 2004

83. Daily Samana 4“' February 2005

84. Daily Loksatta 9“' July 2007

85. Daily Pudhari 12“ ̂March 2008

86. Daily Sakaal 24“' March 2008

87. Daily Sakaal I '̂ May 2008

3 1 3

88. Daily Loksatta 10̂ *' May 2006

89. The Times of India 10"‘ F'ebruary 2008

90. Sakaal Times 29i>̂ August 2008

C. Websites

1. www.wikipedia.com

2. WWW■ maharashtratourism. ov.in

3. WWW.puriefesti\'a 1.com

4. WWW.aroundpune. com

5. WWW.mtdcindia.com

6. WWW. maharasIt Iralourism.com

7. w\\w.aantourism.in.sales@aaTitourism.in

314

Appendix IIIWorld Tourism Day 27^̂ September

The General Assembly of the World Tourism Oraganisation (WTO)

decided to institute the World Tourism Da} ̂on 27''' September each year by

an appropiate themes announced by General Assembly on the

recommandation of WTO’s executive council. The main purpose of world

tourism day is to create awareness among international community about

the importance of tourism and its socio cultural, political and economic

values.

The following are the selected themes for the World Tourism Day:

1980 Tourism's contribution to the presentation of cultural heritage and to

peace and mutual understanding

1981 Tourism and the quality of life

1982 Pride in travel: Good guests and Czood hosts

1983 Travel & holidays are a right but also a responsibility for all

1984 Tourism for International understanding. Peace and

Cooperation

1985 Youth Tourism: cultural and historical heritage for peace and

friendship

1986 Tourism a vital force for world peace

1987 Tourism for development

1988 Tourism education for all

1989 The free movement of tourists creates one world development and

promotion

1990 Tourism an unrecognized induslry, a service to be released (The

Hague Declaration on Tourism)

1991 Communication, information and education powerlinesoftourism

development

1992 Tourism a factor of growing social and Economic solidarity and oi

encounter between people

1993 Tourism development & environmental protection

315

1994 Quality staff, Quality Tourism

1995 WTO serving world tourism for twenty years

1996 Tourism a factor of Tolerance and Peace

1997Tourism a leading activity of the twenty-first century for job creation &

environmental protection

1998 Public-Private sector partnership the key to tourism

1999 Tourism presenang world heritage for the new millennium

2000 Technology and nature: two challenges for tourism at the dawn of the

twenty- first centuiy

2001 Tourism a toll for peace and dialogue among civilizations

2002 Eco Tourism the key to sustainable development

2003 Tourism a driving force for poverty alle\aation. job creation and social

harmony

2004 Sports and Tourism

2005 Travel and Transport

2006 Tourism enriches

2007 Tourism Opens Door for Women

316

PHOTO PLATE NO I

PHOTO PLATE NO II

PHOTO PLATE NO III

PHOTO PLATE NO IV

vf;grrr Bhandara dongar

6irivan

PHOTO PLATE NO V