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Quinceanera Magazine LA Fall2016

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The best latino teen party planning magazine, multimedia services for the Quinceanera and Special Events industry. Leader in the Industry with 16 different publications in USA and Mexico; leaders in fashion, trends and ideas for the Quinceanera and Sweet Sixteen parties. Producers of the Quinceanera Magazine Expos, Miss Cover Girl National /Regional Pageants, offering to Latino teens opportunities in modeling and pageantry experiences.

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Page 1: Quinceanera Magazine LA Fall2016
Page 2: Quinceanera Magazine LA Fall2016

Quinceañera Magazine’s unique identity is marked by the fact that it looks and feels like a national teen title; but is pub-lished locally for the always expanding Hispanic market in the United States.

S o u t h e r n C a l i f o r n i a

I N F L U E N C E S T A R T S H E R E

MEDIA

2 0 1 6 K I T

Page 3: Quinceanera Magazine LA Fall2016

You won’t see another local publication that does things the way Quinceañera Magazine does.

About us1

HOW WE DO IT

IT’S A PERFECT MEDIA MIX.

Quinceañera Magazine is more than just print. It’s a concept that involves all possible ways to reach our target audience. Teenagers about to celebrate their quinceañera are often diffi cult to target, and don’t spend much time reading marketing material, they are at school and also targeted by many other marketing channels such as TV, internet, cell phones. Accessing them is a real challenge. Quinceañera Magazine works because it reaches them in their own schools, and communities supply-ing editorial they are interested in; such as a planning tool for their celebration, and also as the only local directory of the most recognized vendors to pro-vide their needs. Quinceañera Magazine combines fea-tures on fashion, trends, planning tools, tips, social interaction, and family, in one well executed concept that makes Quinceañera Magazine the best tool during the planning period of the girl’s big event.It’s a perfect media mix.

Our content inspires, educates and motivates our quinceañeras–to–be with the information they are looking for and need. We are confi dent that no one else reaches these many popular and traditional quinceañeras.

Each issue introduces your company to a new wave of consumers as the mar-ket constantly refreshes itself.

You’ll experience excellent exposure with our high quality publication, cir-culated to thousands of quinceañeras yearly, as well as 24/7 exposure on our website.

PRINT

EVENTS

WEBSITE

• The most recognized name in the market.•810,000 In circulation per year.•Published three times a year•The most attractive covers in the market•High quality glossy paper •Full standard magazine size (8.5 x11)•Great graphic design• Valuable editorial content• Contents loaded with work sheets and planning tools• Highly eff ective distribution

BEAUTY PAGEANT

SOCIAL• www.QuinceanerasMagazine.com• Top ratings in the industry• Top SEO• Vendors directory• Up to 45,000 uniques per month• Top content for quinceañeras• 30K+ registered quinceañeras per year• Extensive network of quinceañera-to-be girls sharing their stories and resources through our website.

DIGITAL MAGAZINE

• Published through issuu.com• Updated every month• More than 20K readers every month

• The soul of our concept• 30+ events per year• Targets 15 to be girls• Great branding opportunity• Sponsorship packages available.

• 28 Large Quinceañera Expos per year• We are present in more than 20 smaller events in middle and high schools.• We sponsor radio remotes in strategic locations to give away the magazine and register girls.• Sponsorship opportunities in our Expos and Miss Cover Pageants.

• Prominent presence on every network• +1,000,000 followers on our National FB page.• 1000’s additional followers in our local FB pages• Custom social campaigns available

Page 4: Quinceanera Magazine LA Fall2016

High Hispanic demographics and one of the strongest traditions pave the way for the American embrace of Quinceañera.About the

Market

2

•According to Univision® market study, (http://corporate.univision.com/2011/univision-insights-blog/latina-moms-and-the-quinceanera-tradition/) there are 400,000 quinceañera celebration each year in the US.

• Blooming like never seen before, they represent a 4 billion dollar industry in the US, and growing at an impressive rate of 10%.

• The average quinceañera includes over 200 guests, and their celebration last 8-10 hours. The standard budget is over $13,000.

• They use most of the services hired in a traditional wedding.

•By reaching these señoritas during their teenage years, providers of both, products and services have a big chance to make a strong connection that may be revisited later in the woman’s life during wedding planning.

• It all adds up to an unprecedented opportunity for mar-keters to reach this booming population around one of the biggest events of their young lives!

• GOWNS• BANQUET HALL• PHOTOGRPAHY• CATERING• TUXEDOS• MUSIC/DJ• FLORIST• CHURCH• FAVORS• VIDEO• PHOTOBOOTH• CHAPEL• ACCESSORIES• LIMOUSINE

FAST FACTS ABOUT QUINCEAÑERAS IN THE US

WHAT WOULD YOU LIKE TO SELL TO THEM?

• MARIACHI• TRAVEL AGENCY• COSMETICS• MODELING AGENCY• EDUCATION• COMMUNICATION• TECNOLOGY• FINANACIAL PLANNING• DAY SPA• EVENT PLANNER

Page 5: Quinceanera Magazine LA Fall2016

DISTRIBUTIONEach magazine hits a potential prospect for you when we distribute massively in 100’s of points throughout the regions. Quincea-

c niche, that will recognize the value of its content, keeping it, sharing it and using it from start to end throughout event planning.

TOTAL PRINTED: 810,000 PER YEARFREQUENCY: 2 TIMES A YEAR 3 TIMES A YEAR IN S. Cal

OUR READERSHIP: Each insertion reaches an average of 7 readers per copy.

OUR READERS:

ACTUAL LOCATIONSCOMING IN 2016

* According to the US CENSUS, there was an unprecedent number of births from 1999 to 2005. Hispanics leading the numbers.**Calculated on the average readership per copy.

OUR NETWORK CIRCULATION (Per year)

Southern CA: 90,000Bay Area: 80,000Monterrey Bay: 30,000Wine Country: 30,000 Phoenix: 60,000Las Vegas: 40,000Northern CA: 40,000San Diego: 40,000Chicago: 40,000Dallas: 40,000

Fresno: 20,000San Antonio: 30,000Austin: 30,000Denver: 40,000Salt Lake City: 30,000New York: 30,000Omaha NE: 30,000Iowa: 30,000Houston: 50,000Albuquerque: 30,000

i l

ABOUT THE TECHNICAL SPECS

CLOSING DATES 2016SPRING/SUMMER: APR. 21STSPACE/ART DEADLINE: MAR. 21ST

SUMMER/FALL: AUG. 21STSPACE/ART DEADLINE: JULY 21ST

FALL/WINTER: DEC. 21STSPACE/ART DEADLINE: NOV. 21ST

Digital Requirements: The current programs in use at Quinceañera Magazine are:• InDesign CS7 / 6• Adobe Illustrator CS7 / 6• Adobe Photoshop CS7 / 6 • Adobe Acrobat 7.0

AD SIZES:• FULL PAGE/bleed 8.625 x 11.125• HALF PAGE/vertical 4.125 x 10.25• HALF PAGE / horiz 8.125 x 4.75

Files built with a later version of the applications will need to be saved down to Quinceañeras Magazine current application versions. Files from other programs are acceptable if saved in EPS, TIFFor PDF formats. However we will be unable to make

les must be built at 300 dpi.

Contact us at 714-916-0134 or 323-201-7297 les to: [email protected] or

[email protected]

*Distribution and regions may change without previous notice. Please verify with sales rep for updated information.

Technical3 High Hispanic demographics and one of the strongest traditions pave the

way for the American embrace of the Quinceañera.

WHERE IS QUINCEAÑERA MAGAZINE

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1 FULL PAGE $1,500 $1,350 $1,2001/2 PAGE $1,100 $1,000 $900 2 FULL PAGES $1,250 $1,150 $1,050 INSIDE COVERS $2,500 $2,350 $2,250BACK COVER $3,700 $3,500 $3,200

10 X 10 STANDARD BOOTH $ 450 10 X 20 “ “ $ 800 STAGE PRESENCE $ 250 TOTE INSERTION $ 150 COLLATERAL SPONSORSHIP $ 300

2 X 8 TABLE $ 200 STAGE PRESENCE $ 200 COLLATERAL SPONSORSHIP $ 200

PRICE PER PAGESPACE 1X 2X 3X

EXHIBIT SPACE PER SHOW

EXHIBIT SPACE PER SHOW

Feel confi dent with our wide variety of options to fi t your advertising needs. It’s proven that each of our channels present potential exposure for your business. When 2 or more are combined, your marketing power gets maximized and you obtain the highest ROI for your advertising dollar.

We reccomend you try a full year print program for two powerful reasons:

1.- You save a considerable amount of money.2.- You explore the complete cycle of this market.

MAKE A COMBO WITH PRINT AND SAVE EVEN MORE:

Ask your advertising consultant on how you can combine print and expo.

ASK FOR EXTENDED SPONSORSHIP PACKAGES AND GET THE BEST VALUE FOR YOUR INVESTMENT

MAKE A COMBO WITH PRINT AND EXPO AND SAVE EVEN MORE:

Ask your advertising consultant on how you can combine print and expo.

HOT TIP

Your logo on all our collateral printed materials (Posters, fl yers, magazine, tickets, banners)

Your logo on all our collateral printed materials

ASK FOR EXTENDED SPONSORSHIP PACKAGES AND GET THE BEST VALUE FOR YOUR INVESTMENT

BE OUR GOLD SPONSOR!

•Name Recognition throughout our Advertising Campaign: Radio, TV, Posters, fl yers, tickets & www.QuinceanerasMagazine.com •Logo on: Banners, Flyers, & Posters. •One Full Page Advertisement in Quinceañeras Magazine. •Name mentioned during Fashion Shows at the event. • One Flash Banner in Home Page at www.QuinceanerasMagazine.com •Two Booths at Expo. • Collateral Material insertion in expo bag. •2 segments of live presentation at stage during fashion shows

•120 Expo Tickets.

Let the power of our event send your sales soaring.

For added attraction you can enhance your business

visibility.

TAKE YOUR NAME BEYOND PRINT

ASK FOR EXTENDED SPONSORSHIP PACKAGES AND GET THE BEST VALUE FOR YOUR INVESTMENT

HOT TIP

HOT TIP

4Investment

Page 7: Quinceanera Magazine LA Fall2016

70% of our clients have been advertising with us for more than 3 years. Without any contract obli-gations, better yet, because of their business success derivated from our realtionship. True, honest, and real opinions are truly worth a lot to us specially when they come directly from our clients, our friends and business partners.

5Testimonies

Real Testimonies from real clientss

“Quinceanera Magazine is the only publication that works to reach the ten’s of thousand’s of kids getting ready to go through the process of planing there Quinceañera. We are committed to there publication for now and the future”.

Randy FriedmanNational Sales Manger

PC Marys

“We have gained the best quality exposure and great results through their branding and consumer recognition. Quinceañera Magazine is the most powerful marketing tool in this industry”

Marco MontenegroNational Sales Manger

Mori Lee