CODE 2012 Read Africa Ball Friday November 16, 2012 Rosehill Venue Lounge, Toronto

codecan.org

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Sponsorship Opportunities

read. learn. live

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At CODE, we imagine a world where every child can read and write – where books are accessible and meaningful to the reader. We imagine a world where every young person can pursue their education and realize their full potential.

For over 50 years, CODE has been working to build such a world and our achievements are many.

Through its international programs, CODE builds literacy by providing schools and community libraries in developing countries with well-written books that children can relate to, and teachers with the skills they need to bring these books to life.

We invite you to join our community of supporters through your sponsorship of the 2012 Read Africa Ball and make a life-changing investment in literacy and quality education. Your support will help CODE realize that vision of a world where every child can read and write and every young adult can pursue their education and build a brighter future for themselves, for their local community and for the world in which we live.

If you can read and write, you can learn to do, and be, anything. That’s the idea behind CODE.

The team that climbed Mount Kilimanjaro for CODE in 20101

About The Event

Kenya - CODE

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The 3rd Read Africa Ball, will be held Friday November 16, 2012 at 8:00PM at the Rosehill Venue Lounge in Toronto. Help us celebrate the launch of CODE’s Kilimanjaro Climb 2014 at this year’s Read Africa Ball!

Event Specifics:A unique event that will bring people together in •Toronto. A meaningful evening that will make a difference in the lives of thousands of children.Dancing to live African rhythms•Hors d’oeuvres •Silent auction and raffle consisting of various prizes •including unique African itemsTicket price - $75 per person•

Expected attendance - 200 - 250•

Event Objectives:To raise awareness of CODE’s 50+ years of education / •literacy work in the developing world.To raise $60,000 for CODE’s international programs •Launch the recruitment for the 2014 CODE Kilimanjaro •Climb. A team of climbers will raise funds and awareness for CODE by reaching the summit of Mount Kilimanjaro.

Event Demographics:Participants will consist mainly of well-established Toronto-area professionals aged 35 - 55

2011 Read Africa Ball Rosey Edeh, ET Canada Senior Entertainment Reporter, Lynn Beauregard, CODE Board Chair and Read Africa Ball Chair, Shaenie Colterjohn, Read Africa Ball Co-chair, and Scott Walter, CODE Executive Director.

In the summer of 2014, a group of climbers will once again come together to scale Mount Kilimanjaro in Tanzania as a fundraising initiative for CODE’s literacy and education programs in Africa. The two previous expeditions were in 2006 and 2010. The search is on for those interested in taking part in the 2014 Climb. Set a personal fund-raising goal, travel to Africa, and show your support for CODE by climbing Mount Kilimanjaro! Watch the CODE website at codecan.org for the latest information.

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“Having experienced the challenges that these countries face firsthand, Shaenie and I share the fundamental belief that positive and sustainable change in Africa can only be achieved through education, starting with literacy. The Read Africa Ball is about gathering great friends for a great cause, and increasing CODE’s visibility and awareness”

Lynn Beauregard, Chair of the CODE Board of Directors, Chair of the Read Africa Ball

Help us celebrate the launch of the CODE Kilimanjaro Climb 2014 at the Read Africa Ball

$10,000

In recognition of your generous contribution we offer you:

Exclusive sponsorship at this level•

Will be acknowledged as “Presenting Sponsor” of the •2012 Read Africa Ball

“Presenting Sponsor” designation to be featured on all •marketing materials promoting the event such as CODE website, posters, news releases, eblasts and social media

“Presenting Sponsor” designation to be featured on •electronic ticket purchase confirmations

Opportunity to prominently display your company •banner at the event

Opportunity to set up a display at the event to provide •information, sampling, promotional items or special offers to attendees

8 complimentary admissions to the event to be used for •hospitality purposes

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Verbal recognition of sponsorship •

Opportunity for company representative to speak at the •event

Full page ad in the silent auction program•

Sponsorship Opportunities:

Presenting Sponsor

$5,000

In recognition of your generous contribution we offer you:

“Gold Sponsor” acknowledgement on all marketing •materials promoting the event such as CODE website, posters, news releases, eblasts and social media

Your company logo displayed at the event•

6 complimentary admissions to the event to be used for •hospitality purposes

Verbal recognition of sponsorship during the formal •portion of the night

Opportunity to feature your compagny logo on raffle •tickets and silent auction bid sheets

Half page ad in the silent auction program•

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Liberia-CODE

Gold Sponsor Silver Sponsor

$2,500

In recognition of your generous contribution we offer you:

“Silver Sponsor” acknowledgement on marketing •materials promoting the event such as CODE website, posters and social media

Your company logo displayed at the event•

4 complimentary admissions to the event to be used •for hospitality purposes

Verbal recognition of sponsorship during the formal •portion of the night

1/4 page ad in the silent auction program•

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$1,000

In recognition of your generous contribution we offer you:

“Bronze Sponsor” acknowledgement on marketing •materials promoting the event such as CODE website and posters

2 complimentary admissions to the event to be used •for hospitality purposes

Verbal recognition of sponsorship during the formal •portion of the night

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Bronze Sponsor

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Friends of theRead Africa Ball

$500

Recognition for providing:

support to CODE programs•

Benefits:

Recognition of being a supporter •of CODE’s programs in the event slideshow

2 complimentary admissions to the •event to be used for hospitality purposes

Silent Auction Sponsors

Recognition for providing:

prizes for the silent auction portion of the event•

Benefits:

Acknowledgement on a tent card displayed in front of the • item being auctioned

Your company recognized in the silent auction program•

Opportunity to display business cards/brochures at the event•

Opportunities exist for TV, radio, print and online sponsors to partner with the Read Africa Ball to help maximize awareness of, and participation in, this truly unique fundraiser in support of education and literacy programming in Africa.

Media Involvement:

•ProductionandplacementofTV,radioandprintPSAsto promote event•Possibleinvolvementofmediapersonalitiesintheformal portion of event

Media Benefits:

•Associationwiththisuniqueandmeaningfulevent•Opportunitytoassistwithfundraisingeffortstoprovidethe gift of literacy to children in Africa•Threecomplimentaryadmissionticketstotheevent•Verbalacknowledgementofsponsorshipduringtheformal portion of the event

Acknowledgement on all media materials promoting the •event such as CODE website, event posters.

For more information about media sponsorship opportunities, please contact Dominique Naud, CODE’s Communications Manager, at 613 232-3569 ext. 252 or dnaud@codecan.org

Media Sponsorship

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To sponsor the event or for more details contact: Amie Gibson, CODE’s Fund Development Officer,

at 1 800 661-2633 ext. 250 or agibson@codecan.org www.readafricaball.com

CODE321 Chapel StreetOttawa ON K1N 7Z21 800 661-2633Charitable Registration No. 11883 4878 RR0001

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