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Cross-Media data 2020 | FLÄCHENMANAGERPrice list No. 10, valid from 01.01.2020www.flaechenmanager.com
»Reaching the professionals in the green and area care: Municipality - Landscaping - Facility«
Title Portrait FLÄCHENMANAGER 2Short & Sweet 3Technical Data 4Subscribers 5Topics | Dates 6Formats | Prices 8Special Placements | Additions | Discounts 9 Special Advertising Formats 10Online Advertising 11Grüner Stellenmarkt 13Partner Magazines | Target Groups 14 Print Shop | Bank Details 15Publisher Representatives | Contact Details 16
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Title Portrait FLÄCHENMANAGER
The FLÄCHENMANAGER is the magazine for decision-makers in green and area maintenance.
Four times a year it offers all the information that care pro-fessionals need - streamlined and entertainingly prepared:
» Innovations and new products from the field of care technology. » Presentation of work processes (best practice). » Tips for rational operational and column management. » New laws and regulations with regard to the use of technology and liability. » Job market and machine exchange. » Scientific findings presented in a compact and comprehensible way.
Claudia von Freyberg (responsible) T + 49 (0) 7 11 / 45 07 – 1 84F + 49 (0) 7 11 / 45 07 – 2 07 [email protected]
communication channels
Social
Live Digital
» trade journal » special editions
» e-paper » trade fair apps » website » archive
» congresses » expert shows » trade fairs » award ceremonies » webinars
3
Short & SweetThe only cross-target group magazine for professionals in green and area maintenance
The Target Group » Site manager and manager of building yards » Landscaping entrepreneurs » Contractors » Commercial maintenance staff » Property manager
Frequency of Publication | Volume4 x per year | 10. Volume 2020
EditionPrint editions: 12.638Distributed editions: 11.845Sold editions: 1.682(III. quarter 2018 – II. quarter 2019)
Geographic DistributionInland: 97% 11.524Abroad (A, CH and others): 3% 357Actual circulation: 100% 11.845
Media Solutions for Your Communication Goals » Ads » Special forms of advertising: Flap | Inserts | Tip-On card » Supplements from 280,- € / thousand » Special supplement on the topic of sports area maintenance » Online advertising from 150,- € possible
Purchase PriceInland annual subscription: 62,– €
Contact PersonMarc Alber T + 49 (0) 7 11 / 45 07 – 1 26F + 49 (0) 7 11 / 45 07 – 2 [email protected]
Ad Scheduling [email protected] (please indicate journal title when booking)
PublisherVerlag Eugen Ulmer KGWollgrasweg 41 | 70599 Stuttgart T + 49 (0) 7 11 / 45 07 – 0 | F + 49 (0) 7 11 / 45 07 – 1 [email protected] | www.ulmer-verlag.de
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Technical DataMagazine FormatBleed format: 210 mm × 297 mm(width × height)Type area format: 175 mm × 270 mm (width × height)
Formats in Type Area
Columns Width × height in text part
Widtht × height in the advertisement section and the section »Aktuell«
1 56 × 270 mm 40 × 270 mm
2 115 × 270 mm 85 × 270 mm
3 175 × 270 mm 130 × 270 mm
4 — 175 × 270 mm
Printing and Processing PrintingSheet offset | 1 / 1 to 4 / 4 in colour
PaperCover: woodfree picture print glossy 170 g / m2Inside: woodfree picture print matt 90 g / m2
ProcessingAdhesive bindingImportant text and image elements must be placed at least 10 mm from the net format!
Digital Printing InformationPrinting Order: Black – Cyan – Magenta – Yellow. Profile ISO coated v2 (EU).Tonal range: half tones min. 2 % to max. 98 %. The dot gain in the mid-tone range is 17% for black and 14% for chromatic colors.Total ink application: max. 330 %. Please do not use DCS for-mats, hairlines (minimum: 0.1 mm), RGB / LAB images and duplex images with special colours.Advertisements with special colours must be created in CMYK with the correct mixing ratios of the desired HKS colour designations.Four-colour advertisements must also be created in CMYK for the four-colour process.
Data TransmissionPlease send the print documents for your advertisement (including the title of the journal) by e-mail to the publisher:
Ad SchedulingT + 49 (0) 7 11 / 45 07 –1 86 | F + 49 (0) 7 11 / 45 07 – 2 21 [email protected]
Data FormatPrintable PDF (PDF / X-3). Data formats such as Freehand, Photoshop, Word, Corel Draw etc. only after consultation. The production of print documents according to other templates will be charged.
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Subscribers*
»»
»
» Site managers and managers of building yards » Manager of road maintenance depots » Garden and park authorities
5.450 copies*
» Landscaping entrepreneurs » Machinery cooperatives and contractors with municipal work
* Source: Figures from sales file FLÄCHENMANAGER, Eugen Ulmer KG
With FLÄCHENMANAGER, the cross-target group magazine in green and area mainte-nance, you can reach the municipalities in Germany.
Mun
icip
ailit
yLa
ndsc
apin
gFa
cilit
y
Municipality 46 %
Facility 26,7 %
Landscaping 27,3 %
3.232 copies*
3.163 copies*
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Topics | Dates 2020
Edition Dates Topics Specials/Webinars Trade fairs / Exhibitions
1 PD:AD:
30.03.20 03.03.20
Focus: Lawn and green maintenanceEcological maintenance of green areasMethod for maintaining flowering meadows in urban areasBattery technologyWeed killingTrade fair preview IFATTrade fair preview Forst liveOutlook Grünberger Grünpflegetage
Forst live Offenburg-Ortenau03.-05.04.20Deutsche Baumpflegetage 21.-23.04.20IFAT München04.-08.05.20
Here are the current topics
Subject to change without notice.PD: publication date | AD: advertising deadline
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Edition Dates Topics Specials/Webinars Trade fairs/Exhibitions
2 PD:AD:
05.06.20 07.05.20
Focus: Surface cleaning (sweeping, flushing, high-pressure cleaning) Protect pavement joints from being sucked outCleaning of playgrounds and green areasUse of high-pressure cleanersWaste disposal/container solutionsWeed killingRoad maintenance/road constructionMobile irrigation
Webinar LawnWebinar Irrigation in landscaping
Grünberger Grünpflegetage
3 PD:AD:
04.09.20 06.08.20
Focus: Winter service Leaf removal and utilizationBattery technologyMunicipal carrier vehiclesTrade fair preview IAA Nutzfahrzeuge Frankfurt
Special part: GaLaBau 2020Webinar Winter service
IAA Nutzfahrzeuge Frankfurt24.-30.09.20Nordbau NeumünsterGaLaBau Nürnberg16.-19.09.20
4 PD:AD:
04.12.20 09.11.20
Focus: Grove and tree careWood shredding Aerial work platformsCutting and sawing TrailersWorkwear and occupational safetyTrade fair report GaLaBauCommercial vehicles Road maintenance
Special supplement: FM SPORT
Advertising deadline 2.11.20Webinar Tree care
Subject to change without notice.PD: publication date | AD: advertising deadline
MAGAZIN FÜR PROFIS IN DER SPORTFLÄCHENPFLEGE
SPORT
PFLEGETECHNIK KLEINTRAKTOREN, WALZENSTREUER, NEUHEITEN
BEWÄSSERUNG SCHRITT FÜR SCHRITT ZUR LÖSUNG
AUSBILDUNG AKTUELLES VON DEN BILDUNGSEINRICHTUNGEN
2018 / 2019 | www.flaechenmanager.com
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mm price bw: 3,14€. All prices stated in the tariff plus the statutory VAT. The general terms and conditions for advertisements and third-party supplements in newspapers and magazines apply. * plus 3 mm bleed all around.
Formats | PricesFormats Width × Height Colour Prices / €1/3 Type area format
175 × 88 mm 56 × 270 mm
bw2c3c4c
1.130,– 1.500,– 1.870,– 2.240,–
Bleed format*210 × 105 mm 72 × 297 mm
bw2c3c4c
1.243,– 1.613,– 1.983,– 2.353–
1/4 Type area format 175 × 65 mm 85 × 133 mm
bw2c3c4c
848,– 1.218,– 1.588,– 1.958,–
Bleed format*210 × 84 mm102 × 148 mm
bw2c3c4c
933,– 1.303,– 1.673,– 2.043,–
1/8 Type area format 175 × 32 mm 85 × 65 mm
bw2c3c4c
424,– 574,– 724,– 874,–
Formats Width × Height Colour Prices / €1/1 Type area format
175 × 270 mmbw2c3c4c
3.391,– 3.761,– 4.131,– 4.501,–
Bleed format*210 × 297 mm
bw2c3c4c
3.730,– 4.100,– 4.470,– 4.840,–
2/3 Type area format 175 × 178 mm116 × 270 mm
bw2c3c4c
2.261,– 2.631,– 3.001,– 3.371,–
Bleed format*210 × 192 mm133 × 297 mm
bw2c3c4c
2.487,– 2.857,– 3.227,– 3.597–
1/2 Type area format175 × 133 mm 85 × 270 mm
bw2c3c4c
1.696,– 2.066– 2.436,– 2.806,–
Bleed format*210 × 148 mm102 × 297 mm
bw2c3c4c
1.866,– 2.236,– 2.606,– 2.976,–
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Discountsin case of purchase within 12 months (balance sheet year) and existence of a discount agreement.quantity discount1 page 5 %
2 page 10 %
3 page 15 %
5 page 20 %
Color and bleed surcharges are discounted.
Classified AdsJob vacancies, mm price bw, 1 column 3,14 €Box number charge 8, — €
Digital publication of your job advertisement is possible. See page 13.
Special Placements | Additions | DiscountsSpecial Placements
Type of advert Format Width × Height Colour Prices
in €Ad on editorial page
72 × 297 mm plus 3 mm bleed allowance all round
4c 2.824,–
Junior Page in bleed format
132 × 189 mm plus 3 mm bleed allowance all round
4c 3.302,–
Text part ads je 40 mm breite Spalte je 56 mm breite Spalte (minimum calculation 50 mm)
bw 5,24 per mm/column
6,99 per mm/column
Binding placement regulations: 20 % surcharge Advertisements over band and type area: 10 % surcharge
All prices stated in the tariff plus the statutory VAT. The general terms and conditions for advertisements and third-party supplements in newspapers and magazines apply.
Colour SurchargesNormal colours according to Euro scale per colour 370,– €up to 150 mm ad space per colour 150,– €up to 100 mm ad space per colour 75,– €special colours (HKS) per colour 20,– € Colour adjustments reserved for technical reasons.
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Special advertising format
Description
Flap* » Side-high flap on the front of the title. » An ad can be placed on the inside and outside of the flap. » The upper 8 cm are reserved for the publisher for title and logo.
Bound-in insert* » Deliver in untrimmed size 215 × 305 mm (W × H) folded (up to 25 g individual weight). » 2 pages: 5.808,– € » 4 pages: 6.292,– € » 6 pages: 8.712,– €
Tip-on card/CD* » The gluing is only possible in connection with a 1/1 page carrier display. » Formats, placement, prices and details on request.
* No discounts on flaps, supplements, bound-in inserts, tip-on cards and additio-nal technical costs. See page 15 for shipping address.
Special advertising format
Description
Supplements* » Maximum format 205 × 297 mm (W × H)Entire supplement / partial supplement from 2,000 copies » up to 25 g weight: 280,– € per thousand expl. up to 35 g weight: 315,– € per thousand expl. up to 50 g weight: 365,– € per thousand expl. » Higher weights and partial inserts less than 2,000 copies on request. If technical processing is difficult, surcharge according to the respective conditions. » Sample: Before order acceptance the publisher requires three samples by the closing date for advertisements of the respective issue at the latest. The binding nature of the order cannot be finally decided until the samples have been submitted. » Enclosures may not contain advertising of other companies.
U4
U4
FLA
PP
E
LOGO TITEL
Special Advertising Formats
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Online Advertisingwww.flaechenmanager.com The professional magazine FLÄCHENMANAGER is a sought-after guide for the professionals of green and area maintenance. With „Best practice“ examples from practice, tips on laws, presentation of new products and much more, FLÄCHENMANAGER is an important companion in everyday professional life. The specialist portal flaechenmanager.com offers supplementary, up-to-date information about the practice and thus specifically addresses the decision-makers of green and area care. 728 x 901
160 x 600
3
468 x 602
560 x 1004
300 x 250
5
300 x 1006
Standard Formats
Format Prices in € /per month*
Width x Height in pixels
1 Superbanner 310,– 728 x 90
2 Full-Size-Banner 290,– 468 x 60
3 Skyscraper 350,– 160 x 600
1+3 Hockeystick 640,– 728 x 90 160 x 600
4 Content Ad 310,– 560 x 100
5 Medium Rectangle 275,– 300 x 250
6 Button 150,– 300 x 100
* All prices plus VAT. All advertising formats run in rotation.
Dates + FactsVisits/month 1.379 Page Impressions/month 2.159
All values are an average from the period 01.04. to 30.06.2019. Source: Google Analytics
Daily updated figures on request.
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Online AdvertisingAd bundlesMaximum performance - With our ad bundles, you can ensure that your advertising is displayed on all end devices.
PC, laptop, smartphone, tablet - the digital information offe-red by www.flaechenmanager.com is always and everywhe-re available. At the same time, the use of mobile devices is increasing rapidly. Currently, 39.8% of website and newsletter hits are already mobile.
Ad bundle 1-4 1 2 3 4
Superbanner %
Full Size Banner %
Skyscraper %
Content Ad %
Medium Rectangle % %
Button % %
Prices in € / month 310,- 290- 350,- 310,-
* All prices plus VAT. All advertising formats run in rotation.
PC, Laptop Smartphone, Tablet
Advertorial
Publication date monthly
Format Online Advertorial
Prices in € / month 555,–
* All prices plus VAT
Data TransmissionData formats GIF, JPG, PNG, HTMLFile size max. 40 KBTime period Delivery no later than 5 working days before the start of the campaignDelivery to [email protected] The general terms and conditions for online advertising can be found at www.ulmer-verlag.de/agb
Discounts 6 months 5 % discount12 months 10 % discou
Prominent teaser on the homepage of flaechenmanager.com. The teaser links to the full version of your online advertorial within the trade portal flaechenmanager.com.
For more information contact us. You can find our contact information on the last page.
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www.gruener-stellenmarkt.deThe job exchange for horticulture and agriculture
» Targeted search in specialized target groups » More than 125 job offers and requests online every day » More than 1,500 offers per year » per month on average 8,900 visits and over 35,300 page impressions*. » Post job advertisements yourself at any time - with logo and PDF upload » Additional playout of job offers via the Ulmer newsletter and on partner sites » Bookers of print job advertisements get 60 days for the price of 30 days!
* Figures from Google Analytics (01.01.2019 to 31.07.2019)
» Bookers of print job advertisements get 60 days for the price of 30 days!
Crossmedia PLUS
www.gruener-stellenmarkt.de
Online PremiumOnline Basic
» Text ad » Standard design template » Renewal option
» 60 days online 199,– € plus VAT
» 30 days online 149,– € plus VAT
» 60 days online 299,– € plus VAT
» 30 days online 249,– € plus VAT
» Text ad + logo + advertisement PDF » Own design » Further optional services
Ad Scheduling and ConsultingMaria ScheurenbrandT + 49 (0) 7 11 / 45 07 – 1 42 F + 49 (0) 7 11 / 45 07 – 2 21 [email protected]
Please state in subject: Grüner StellenmarktFormats, technical data and publica-tion dates on request.
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Partner Magazines | Target Groups
BAU GaLaBau
Kirche
PLANUNG
Landschaftsarchitekten
KommuneBauamt, Stadtplanung, Grünfl ächenamt
WohnungswirtschaftImmobilienwirtschaft
NATURSCHUTZ
Landschaftsarchitekten
BehördenNaturschutzverbände
PFLEGE GaLaBau (nur Pfl ege)
Kommunen (Bauhöfe)Kommunale Eigenbetriebe
FacilityWohnungswirtschaftHausmeister
Zahlreiche weitere Zielgruppen
Auftragnehmer
Auftraggeber / Auftragnehmer
Ulmer Lernportal (ULP)
www.freiraumgestalter.netE-Paper
TROCKEN-MAUERN.INFO
www.fl aechenmanager.com E-Paper
www.dega-galabau.deE-Paper
+
www.nul-online.deE-Paper Auftraggeber
+
+
+
GARTEN-FOTOGRAFEN-NETZWERKwww.gartenpraxis.de
E-Paper
+
» Ein Baustoff in Perfektion «
Beton kann auch anders - etwa durchsichtig und ultradünn. Glasfasern und neue Bewehrungen ermöglichen neue Gestaltungen mit schlanken und organischen Betonbauteilen. SEITE 16
Der Schutz von Oberflächen reicht vom Imprägnieren, Versiegeln, Beschichten bis hin zum Tiefenschutz - wir zeigen die Unterschiede. SEITE 10
5,50 EUR | DEGA Praxisratgeber | www.dega-galabau.de Ausgabe 11/2017
Gestalten mit Beton 20
17/18
WebinarWebinarWebinar
gk-maschinenmarkt.comBörse für GaLaBau-, Landwirtschafts- und Kommunal technik.
gk-maschinenmarkt.comBörse für GaLaBau-, Landwirtschafts- und Kommunal technik.
gruener-stellenmarkt.deJobbörse für die grüne Branche.
Stand 6-2019
BAU öffentlich/halböffenlich/gewerblich
privat (Gartengestaltung)
PLANUNG öffentlich/halböffenlich/gewerblich
privat (Gartenplanung)
NATURSCHUTZ
PFLEGEöffentlich/halböffenlich/gewerblich
kommunal
privat (Gartenpfl ege)
SPORT + GOLF (Bau und Pflege)
Ausbildung im GaLaBau
Magazin / Zeitung / Sonderprodukt Zeitschrift
Buch
Digitale Produkte
Garten.Stadt.Landschaft
ZIELGRUPPENLANDKARTE
SPORT
Bau- und Pfl egefi rmen
Vereine
Behörden
iGBW-Bilderwörterbuchwww.ulmer.de/bilderwoerterbuch
Handbuch RasenRasentyp. Rasenbewirtschaftung. Einsatzbereiche. Eigenschaften.von Martin Thieme-Hack
Take a look at the target group map with possibility of enlargement
15
Print Shop | Bank DetailsPrint ShopKonradinHeckelKonradin Druck GmbHAbt. Versand - Herr KienzleKohlhammerstr. 1-55 70771 Leinfelden-Echterdingen
Delivery address for inserts, bound-in inserts etc. see above
Delivery noteFür „FLÄCHENMANAGER-Nr. ...“
Delivery date14 days before publication. At the same time please send at least 3 samples directly to the publisher.
Bank Details Deutsche Bank AG, Stuttgart BLZ: 600 700 70 Konto: 147 6878 00 BIC: DEUTDESS IBAN: DE62 6007 0070 0147 6878 00
Südwestbank AG, Stuttgart BLZ: 600 907 00 Konto: 741 3710 06 BIC: SWBSDESS IBAN: DE04 6009 0700 0741 3710 06
Österreich Bank Austria, Bregenz BLZ: 12 000 Konto: 518-8801-42/00 BIC: BKAUATWW IBAN: AT18 1200 0518 8801 4200
Schweiz Post Finance Zürich BIC: POFICHBEXXX IBAN: CH86 0900 0000 8004 7072 8
Terms of paymentPayable within 30 days without deduction.
General Terms and ConditionsThe general terms and conditions for advertisements can be found at www.ulmer-verlag.de/agb
Publishing Address
Verlag Eugen Ulmer KG Wollgrasweg 41
70599 Stuttgart
T + 49 (0) 7 11 / 45 07 – 0F + 49 (0) 7 11 / 45 07 – 2 21
Head of Marketing and Sales
Marc AlberT + 49 (0) 7 11 / 45 07 – 1 26 F + 49 (0) 7 11 / 45 07 – 2 [email protected]
Ad Scheduling
T + 49 (0) 7 11 / 45 07 – 1 86 F + 49 (0) 7 11 / 45 07 – 2 [email protected]
(please specify journal title when booking)
Your contact persons for your advertisingPublishing House Representatives
SW Medienvertretung Saupe + Weber OHG (Lauffen)
T + 49 (0) 71 33 / 96 11 96F + 49 (0) 71 33 / 96 11 98
Baden-Württemberg France and Switzerland
SW Medienvertretung Saupe + Weber OHG (Aalen)
T + 49 (0) 73 61 / 3 8 03 8 – 0F + 49 (0) 73 61 / 3 8 03 8 – 38
Bayern Brandenburg und Sachsen-Anhalt (südlich der A2/E30) Sachsen Thüringen Hessen Rheinland-Pfalz Saarland
Italy and Austria
Medienvertretung Walkenhorst e.K
T + 49 (0) 251 / 97 20 51 28 T + 49 (0) 251 / 97 20 51 29
Berlin Brandenburg und Sachsen-Anhalt (nördlich der A2/E30) Bremen Hamburg Mecklen burg -Vorpommern Niedersachsen Nordrhein-Westfalen Schleswig-Holstein
Netherlands, Belgium and Denmark