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SANTAM AVIATION’S USE OF DRONES farmer to improve crop management and production. In response to the growing popularity of drones, Santam Aviation developed an insurance product that provides the full spectrum of cover for drone owners and operators in the private and commercial spaces. Santam is one of the few insurers willing to insure this niche product. “At Santam, we want to give our drone sector clients peace of mind, knowing that they have the right cover in place.” – James Godden, Head of Santam Aviation Drones have become more than simple devices to take pictures from the sky. For some they have opened the window to business opportunities. As drones become smaller, easier to use and more affordable, the barrier to entry is lowered and more and more people are using them. In South Africa, this technology has taken off quickly, and it is expected that the adoption rate will accelerate dramatically over the next few years. Agricultural production has drastically increased in recent years, and studies predict that aggregate agricultural consumption worldwide will increase by 69% from 2010 to 2050. Agriculture drones increase crop production and monitor crop growth. Using advanced sensors and digital imaging capabilities, farmers can use drones to create a picture of their crops and use the information to improve crop yields and farm efficiency. Additionally, drones can be used to survey the crops. Weekly, daily, or even hourly pictures can show changes in crops over time, enabling the CAPITALS STAKEHOLDERS REAL-LIFE STORY

REAL-LIFE STORY SANTAM AVIATION’S USE OF DRONES€¦ · and digital imaging capabilities, farmers can use drones to create a picture of their crops and use the information to improve

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Page 1: REAL-LIFE STORY SANTAM AVIATION’S USE OF DRONES€¦ · and digital imaging capabilities, farmers can use drones to create a picture of their crops and use the information to improve

SANTAM AVIATION’S USE OF DRONES

farmer to improve crop management and production.

In response to the growing popularity of drones,

Santam Aviation developed an insurance product

that provides the full spectrum of cover for drone

owners and operators in the private and commercial

spaces. Santam is one of the few insurers willing to

insure this niche product.

“At Santam, we want to give our drone sector clients

peace of mind, knowing that they have the right cover

in place.” – James Godden, Head of Santam Aviation

Drones have become more than simple devices

to take pictures from the sky. For some they

have opened the window to business opportunities.

As drones become smaller, easier to use and more

affordable, the barrier to entry is lowered and

more and more people are using them. In South

Africa, this technology has taken off quickly, and it

is expected that the adoption rate will accelerate

dramatically over the next few years.

Agricultural production has drastically increased

in recent years, and studies predict that aggregate

agricultural consumption worldwide will increase

by 69% from 2010 to 2050.

Agriculture drones increase crop production and

monitor crop growth. Using advanced sensors

and digital imaging capabilities, farmers can use

drones to create a picture of their crops and use

the information to improve crop yields and farm

efficiency. Additionally, drones can be used to survey

the crops. Weekly, daily, or even hourly pictures

can show changes in crops over time, enabling the

CAPITALS

STAKEHOLDERS

REAL-LIFE STORY