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Module Manual – MSc. Programme 2008/2009
RESEARCH METHODS
Course Leader: Dr. Rana Tassabehji
© Bradford University School of Management 2008/2009
TABLE OF CONTENTS PAGE
Module Descriptor 2Procedure for submitting coursework 5Schedule of Lectures and tutorials 7Blackboard instructions 8
LECTURE/TUTORIAL
TOPIC PAGE
Lecture 1 Overview of Research Methods 9Tutorial 1 Introduction to module
Lecture 2 Critically reviewing journal articles 10Tutorial 2 Dissertation topics in area of study
Lecture 3 Sourcing, referencing & plagiarism 11Tutorial 3 Critically reviewing a subject relevant paper
Lecture 4 Qualitative research 1: Methodologies 14Tutorial 4 Critically reviewing a subject relevant paper
Lecture 5 Qualitative research 2: methods 16Tutorial 5 Ethnography and applications
Lecture 6 Qualitative research 3: Analysis & Sampling 17Tutorial 6 Assessing qualitative data
Lecture 7 Survey research (inc questionnaire design) 18Tutorial 7 Analysing qualitative data
Lecture 8 Causal research (experiments) 19Tutorial 8 Questionnaire design
Lecture 9 Quantitative Sampling 20Tutorial 9 Proposal writing
Lecture10 Quantitative Data analysis 21Tutorial 10 Sample design
Lecture 11 Philosophies & Ethics 22Tutorial 11 Analyzing quantitative data
Lecture 12 Putting it all together (review) 25Tutorial 12 Matching research questions to research methods
Appendix 1: Additional Reading 23MSc Tutorial Groups 27Appendix 2: Project Proposal marking Grid and Feedback Sheet 34
Module Title: Research Methods (MSc.)
Module Type: Standard module Academic
Year: 2008/09
Module Code: MAN4148M Module
Occurrence: A
Module Credit: 10 Teaching
Period: Year
Level: M (Postgraduate Masters)
Provider: School of Management Related Department / Subject Area: MG Principal Co-ordinator: Dr. Rana Tassabehji
Prerequisite(s): None
Corequisite(s): None
Aims: To provide students with (i) a conceptual understanding which enables them to analyse and evaluate published research; (ii) a conceptual understanding of appropriate research designs; (iii) a systematic understanding of data collection and analysis methods and enable students to begin to apply research methods concepts and skills to their own research projects.
Learning Teaching & Assessment Strategy: Lectures, seminars, practical workshops
Study Hours:
Lectures: 8.00 Directed Study: 75.00
Seminars/Tutorials: 16.00 Formal Exams: 1.00
Laboratory/Practical: 0.00 Other: 0.00 Total: 100
Learning Outcomes:
1. Knowledge & Understanding On successful completion of this module you will be able to...Define a focused research topic and specify research objectives and questions; undertake a literature review incorporating academic and other management publications.
2. Subject-Specific Skills On successful completion of this module you will be able to...Develop a research framework and model; understand the significance and appropriate use of different research methodologies.
3. Personal Transferable Skills On successful completion of this module you will be able to...Acquire skills in both qualitative and quantitative data collection and analysis techniques; understand the requirements for writing up a research dissertation.
Mode of Assessment:
1 Assessment Type Duration (hours) Percentage
Coursework - 50%
Description
Coursework - Individual assignment (2,000 words)
2 Assessment Type Duration (hours) Percentage
Examination - closed book 1 50%
Description
Closed book examination (1 hour)
Supplementary Assessment: As Original (Note: 'As Original' indicates that Supplementary Assessment will take the same form as the Mode(s) of Assessment).
Outline Syllabus: Introduction and managing the research process. Research design and methodologies. Research skills. The literature review. Questionnaire design. Quantitative research I (theoretical aspects) Quantitative research II (practical aspects) Qualitative research I (theoretical aspects) Qualitative research II (practical aspects) Preparing a research proposal and course review.
Version No: 3
Assessment
Assessments and their preparation will not be discussed via email, however, you can pose questions via email. These questions will be answered in the lectures to ensure fairness.
Examination (50%)
The examination will consist of up to 10 short answer questions. All questions on the examination are compulsory and will be drawn from 50 pre-seen questions based on the lecture and tutorial material. These questions will be available to students in each lecture where relevant.The provisional date of the one hour examination will be during 5 th -22 nd May, 2009 (final date to be confirmed).
Assignment (50%)
The individual assignment will take the form of a dissertation proposal to be handed into the Graduate Programme Office by 12 noon on 22 nd April 2009
Details of how to put together your proposal will be provided during the Research Methods module. You must submit two copies to the Graduate Programmes Office. The assignment will be a research proposal for the dissertation and it will be structured according to an outline provided by the tutors. In appendix one of this module manual is the assessment grid tutors will use to mark your proposals.
Please note that your assignments may be analysed by Turnitin. In submitting your work online you are confirming that it is all your own work and that where you have incorporated the work of others, you have correctly acknowledged that fact, e.g. by using references. You are also agreeing that it can be electronically checked for plagiarism. A copy of this work will be kept as part of the detection service reference database and will be used solely for the purpose of detecting plagiarism.
Please remember that prior to submitting your proposal you need to submit a dissertation outline (an MSc Dissertation Registration Form) to the Graduate Programmes Office. This is a short document which is not assessed and is only use to allocate supervisors. Below is a timetable to ensure you understand the deadlines and repercussions of not handing in specific documents on time!!
PROCEDURE FOR SUBMITTING COURSEWORK FOR ASSESSMENT
1. Each piece of work submitted should be submitted with an 'Assessed Coursework Feedback Form' as a front sheet. Copies of these front sheets (3 pages) are available in the Coach house.
2. You will note that as part of our move to anonymous marking, these sheets ask you to state your UB student identification number (from your ID card e.g. 06000001) ONLY and not your name. Complete the following boxes:
UB Number Date of submissionProgramme Module LeaderAttendance mode Module Title
Fasten the feedback sheet securely to your assignment (preferably stapled). When submitting group coursework only one 'Assessed Coursework Feedback Form' should be submitted and ALL the UB numbers must be clearly written on it.
3. Each piece of work should have a title page which includes your UB number, module title, a WORD COUNT and a statement of authenticity from you stating the work being submitted is your own:
I/We certify that this assignment is the result of my/our own work and does not exceed the word count noted below.
Number of words ______________(excluding appendices/bibliographies, tables and diagrams)
We also would advise you to include your UB number and page numbers in the footer in any assignment submitted in case pages become loose. You are responsible for ensuring your UB number is on your work - we will not try to 'match up' any work without a UB number and students with missing work will be Failed.
4. Place the assignment in the appropriate programme slot (MA/MBA/MSC) of the coursework box (situated on the left hand side of the corridor leading to the Main Hall in the Emm Lane building) by the submission deadline (time and date). The box will be locked at the deadline time and any late assignments will not be accepted. Late assignments will be given an automatic FAIL grade and you will need to make an application for mitigation to have this reconsidered. Please note that you will not be permitted to look at or alter in any way your assessed coursework once it has been submitted.
5. In addition to a hard copy of your assignment, you will also need to submit an electronic version via email, which can be checked for plagiarism. A word version of the submitted assignment should be emailed (by the relevant deadline - time and date) to the appropriate email address, please include the filename in the subject heading of the email:
MBA students email: [email protected] students email: [email protected]
Each filename should be in the following format:UB NUMBER_MODULE_TITLE (for example: 0600001_PEOPLE IN ORGANISATIONS)
For group work the format should be: (GROUP NUMBER_MODULE_TITLE). One student from the group is to be designated to email the assignment.
Management of the Dissertation Preparation Process
1. Dissertation registration
Registration forms/potential research topics discussed in MSc RM tutorial (week 2), Forms available on Blackboard (MSc RM).
Due in, typed, on Monday 16/02.
2. Allocation of supervisors On time registrations sent to HoGs by PG office by Friday 20/02 Allocation of supervisors by group, students contacted by Friday 13/03
3. Dissertation proposal
Structure of proposal discussed in MSc RM tutorial, week 9 Proposal due on Wednesday 22nd April, 2009 at 12 noon
LECTURES Monday Room Number
11.00-12.00
Research Methods (MAN4148M) Lecture Dr Rana Tassabehji
Groups: RM4, RM5, RM6, RM7, RM11, RM12 Chesham Building C4.02
12.00-13.00
Research Methods (MAN4148M) Lecture Dr Rana Tassabehji
Groups: RM1, RM2, RM3, RM8, RM9, RM10 Chesham Building C4.02
NB. Please check your groups and make sure you attend the correct lecture
TUTORIAL Sessions: Please make sure you attend the correct tutorial. A register will be taken at the beginning of each class. Please note that the details in this timetable might be subject to change. Please check Blackboard on a regular basis for current information. Tutorial groups are located at the end of this manual
Finance, Accounting & Management Tutor: Dr Jian Dollery
Monday Room Number09.00-10.00 Research Methods (FAM) Group: RM 1 Horton Building D0.28 10.00-11.00 Research Methods (FAM) Group RM 2 Horton Building D0.28 11.00-12.00 Research Methods (FAM) Group RM3 Horton Building D0.28
Human Resource ManagementTutor: Dr Hugh Lee
Monday15.00-16.00 Research Methods (HRM) Group: RM 4 Horton Building D0.10 16.00-1700 Research Methods (HRM) Group: RM5 Horton Building D0.27
International Business and ManagementTutor: Muthu Da Silva
Monday09.00-10.00 Research Methods (IBM) Group: RM6 Horton Building D0.27 12.00-13.00 Research Methods (IBM) Group: RM7 Horton Building D0.28 13.00-14.00 Research Methods (IBM) Group: RM8 Horton Building D01.29
Marketing and ManagementTutor: Dr Ben Kerrane
Monday 11.00-12.00 Research Methods (Mkt&Man) Group: RM9 Horton Building D0.27 13.00-14.00 Research Methods (Mkt&Man) Group: RM10 Horton Building D0.26
TQM/Man Tutor: (TBA) Monday
10.00-11.00 Research Methods (TQM) Group: RM12 Horton Building D0.2612.00-13.00 Research Methods (Man) Group: RM11 Horton Building D0.26
NB Lectures and Tutorials will run from w/c 19th January 2009 until and including w/c 30th March 2009Please note w/c 6th April and 13th April are Easter holidays but you will be allocated work to be done in preparation for the Revision session on the 20th April, 2009.
The 12th session will recommence on 20th April, 2009.
BLACKBOARDTo access course materials:• Go to: http://blackboard.brad.ac.uk• Click "Login"• Enter your University of Bradford username and password.• Click "Login"
You will then see the modules which you are enrolled on and any announcements relating to those modules.
• To access a module, click on its title.• To access different areas of module content use the links on the left hand
side.
To download files from Blackboard to your PC
• Right click on the link to the file you wish to save• Select 'Save Target As..."• Choose where you want to save the file and click Save
To print from Blackboard
• Open the file in Blackboard• Right click on the content of the opened file, select "Print" from the context
menu that appears
The print options for the appropriate application (Word, PowerPoint, Excel, Acrobat) will appear
• Select your preferred print options
For more detailed documentation see: http://www.bradford.ac.uk/acad/manaqement/external/resourcesblackboard.php
NB. All questions to tutors outside of the tutorial session should be posted to the DISCUSSION
BOARD. They will not answer individual questions sent by e-mails. The Discussion Board will be
set-up in BLACKBOARD and Answers to question will be posted by YOUR RESPECTIVE tutor for
everybody to share.
WEEK 1
Lecture 1: Overview of Research Methods
Objective: to introduce the course and provide an overview of research methods
Required Reading: SLT Ch 1
Additional reading: Effective Learning Service Bradford University School of Management Introduction to Research and Research MethodsEffective Learning Service Bradford University School of Management Foundations for Good ResearchThe ‘So What’ QuestionSmith, Daniel C (2003) “The Importance and Challenges of Being Interesting” Journal of the Academy of Marketing Science 31(3), 319-322Voss, Glenn B (2003) “Formulating Interesting Research Questions” Journal of the Academy of Marketing Science 31(3), 356-359
Tutorial 1:Introduction to module
Objective: to introduce the student to the expectations of the module and other “housekeeping” issues - add getting to know you exercise
Preparation: none
Tutorial exercise details:None
WEEK 2
Lecture 2:Critically reviewing journal articles
Objectives: to provide guidelines on how to get the most out of the literature and secondary data
Required reading: SLT Ch 2 and 3
Useful Additional Reading: Sourcing Literature and Secondary Sources: Click on Management Guides on the list found at http://www.brad.ac.uk/library/documents. You can also find additional research methods references here
Secondary data: Chapter 6 in Zikmund, William G (1999) Essentials of Marketing Research. Dryden: London
Reviewing literature: Wallace, M and Wray Alison (2006) Critical Reading and Writing for Postgraduates. Sage Publications: London.
Tutorial 2:Dissertation topics in area of study
Objective: this is a subject specific tutorial and thus requires preparation by the subject tutor and/or DOS
Preparation: think about potential dissertation topics and be ready to discuss the viability/appropriateness of these with your tutor and/or DOS
Tutorial exercise details:None
Prepare to read the article in preparation for Week 3 (self study) and Week 4 (tutorial) for critical review. The article for each respective cohort will be posted on Blackboard.
WEEK 3
Lecture 3:Sourcing, referencing & plagiarism
Objective: to provide guidelines for correct academic practice
Required reading: http://www.brad.ac.uk/acad/management/external/els/pdf/refandbib.pdf
Tutorial 3:Critically reviewing a subject relevant paper
Objective: to critically review a paper relevant to the area of study
Preparation: In your own time, read and review the paper specific to your subject area (on blackboard) using the following critical synopsis and analysis questions. This will be discussed in the tutorial in Week 4 be prepared to present your findings in groups to the rest of the tutorial group
Tutorial exercise details:
Critical Synopsis Questions
a) Why am I reading this?b) What are the authors trying to do in writing this?c) What are the authors saying that is relevant to what I want to find out?d) How convincing is what the authors are saying?e) In conclusion, what use can I make of this?
Source: Wallace, M and Wray Alison (2006) Critical Reading and Writing for Postgraduates. Sage Publications: London.
Critical Analysis Questions
1. What review question am I asking of this text?(e.g., what is my research question? why select this text? does the Critical Analysis of this text fit into
my investigation with a wider focus? what is my constructive purpose in undertaking a Critical Analysis of this text?)
2. What type of literature is this?(e.g., theoretical, research, practice, policy? are there links with other types of literature?)
3. What sort of intellectual project for study is being undertaken?a) How clear is it which project the authors are undertaking? (e.g., knowledge-for-understanding,
knowledge-for-critical evaluation, knowledge-for-action, instrumentalism, reflexive action?)b) How is the project reflected in the authors’ mode of working? (e.g., a social science or a practical
orientation? choice of methodology and methods? an interest in understanding or in improving practice?)
c) What value stance is adopted towards the practice or policy investigated? (e.g., relatively impartial, critical, positive, unclear? what assumptions are made about the possibility of improvement? whose practice or policy is the focus of interest?)
d) How does the sort of project being undertaken affect the research questions addressed? (e.g., investigating what happens? what is wrong? how well does a particular policy or intervention work in practice?)
e) How does the sort of project being undertaken affect the place of theory? (e.g., is the investigation informed by theory? generating theory? atheoretical? developing social science theory or a practical theory?)
f) How does the authors’ target audience affect the reporting of research? (e.g., do they assume academic knowledge of methods? criticize policy? offer recommendations for action?)
4. What is being claimed?a) What are the main kinds of knowledge claim that the authors are making? (e.g., theoretical
knowledge, research knowledge, practice knowledge?)b) What is the content of the main claims to knowledge and of the overall argument? (e.g., what, in a
sentence, is being argued? what are the three to five most significant claims that encompass much of the detail? are there key prescriptions for improving policy or practice?)
c) How clear are the authors’ claims and overall argument? (e.g., stated in an abstract, introduction or conclusion? unclear?)
d) With what degree of certainty do the authors make their claims? (e.g., do they indicate tentativeness? qualify their claims by acknowledging limitations of their evidence? acknowledge others’ counter-evidence? acknowledge that the situation may have changed since data collection?)
e) How generalized are the authors’ claims – to what range of phenomena are they claimed to apply? (e.g., the specific context from which the claims were derived? other similar contexts? a national system? a culture? universal? implicit? unspecified?)
f) How consistent are the authors’ claims with each other? (e.g., do all claims fit together in supporting an argument? do any claims contradict each other?)
5. To what extent is there backing for claims?a) How transparent is it what, if any, sources are used to back the claims? (e.g., is there any
statement of the basis for assertions? are sources unspecified?)b) What, if any, range of sources is used to back the claims? (e.g., first hand experience? the
authors’ own practice knowledge or research? literature about others’ practice knowledge or research? literature about reviews of practice knowledge or research? literature about others’ polemic?)
c) If claims are at least partly based on the authors’ own research, how robust is the evidence? (e.g., is the range of sources adequate? are there methodological limitations or flaws in the methods employed? do they include cross-checking or ‘triangulation’ of accounts? what is the sample size and is it large enough to support the claims being made? is there an adequately detailed account of data collection and analysis? is a summary given of all data reported?)
d) Are sources of backing for claims consistent with degree of certainty and the degree of generalization? (e.g., is there sufficient evidence to support claims made with a high degree of certainty? is there sufficient evidence from other contexts to support claims entailing extensive generalization?)
6. How adequate is any theoretical orientation to back claims?a) How explicit are the authors about any theoretical orientation or conceptual framework? (e.g., is
there a conceptual framework guiding data collection? is a conceptual framework selected after data collection to guide analysis? is there a largely implicit theoretical orientation?)
b) What assumptions does any explicit or implicit theoretical orientation make that may affect the authors’ claims? (e.g., does a perspective focus attention on some aspects and under-emphasize
others? if more than one perspective is used, how coherently do the different perspectives relate to each other?)
c) What are the key concepts underpinning any explicit or implicit theoretical orientation? (e.g., are they listed? are they stipulatively defined? are concepts mutually compatible? is use of concepts consistent? is the use of concepts congruent with others’ use of the same concepts?)
7. To what extent does any value stance adopted affect claims?a) How explicit are the authors about any value stance connected with the phenomena? (e.g., a
relatively impartial, critical, or positive stance? is this stance informed by a particular ideology? is it adopted before or after data collection?)
b) How may any explicit or implicit value stance adopted by the authors affect their claims? (e.g., have they pre-judged the phenomena discussed? are they biased? is it legitimate for the authors to adopt their particular value stance? have they over-emphasized some aspects of the phenomenon while under-emphasizing others?)
8. To what extent are claims supported or challenged by others’ work?a) Do the authors relate their claims to others’ work? (e.g., do the authors refer to others’ published
evidence, theoretical orientations or value stances to support their claims? do they acknowledge others’ counter-evidence?)
b) If the authors use evidence from others’ work to support their claims, how robust is it? (e.g., as for 5c)
c) Is there any evidence from others’ work that challenges the authors’ claims, and if so, how robust is it? (e.g., is there relevant research or practice literature? check any as for 5c)
9. To what extent are claims consistent with my experience?
10. What is my summary evaluation of the text in relation to my review question or issue?a) How convincing are the authors’ claims, and why?b) How, if at all, could the authors have provided stronger backing for their claims?
Source: Wallace, M and Wray Alison (2006) Critical Reading and Writing for Postgraduates. Sage Publications: London.
WEEK 4
Lecture 4:Qualitative research 1: Methodologies
Objective: To examine a broad range of research approaches giving an overview of the different approaches that might be used (including, but not limited to: grounded theory, phenomenology, discourse/cultural research, ethnography, action research)
Required reading: C & S 17, 20, 25 and 28
Additional reading:Grounded theory: Locke, K. (2001) Grounded Theory in Management Research. London Sage Ethnography: Hammersley, M. and Atkinson, P. (1995) Ethnography: principles in practice. 2nd Edition London, Routledge Discourse/Cultural research: Wetherall, M, Taylor, S and Yates, S (2001) Discourse as data. Milton Keynes, Open University Press Action Research: Reason, P. and Bradbury, H (2000) Handbook of Action Research. London, Sage Phenomenology: Moustakas, C (1994) Phenomenological Research Methods. London, Sage
Tutorial 4:Critically reviewing a subject relevant paper
Objective: to present the critically review a paper relevant to the area of study
Preparation: In Week 3 an article was posted on Blackboard for you to read and review. This paper was specific to your subject area. Uing the following critical synopsis and analysis questions, you should be prepared to present your findings in this tutorial session
Tutorial exercise details:
Critical Synopsis Questions
a) Why am I reading this?b) What are the authors trying to do in writing this?c) What are the authors saying that is relevant to what I want to find out?d) How convincing is what the authors are saying?e) In conclusion, what use can I make of this?
Source: Wallace, M and Wray Alison (2006) Critical Reading and Writing for Postgraduates. Sage Publications: London.
Critical Analysis Questions
1. What review question am I asking of this text?
2. What type of literature is this?3. What sort of intellectual project for study is being undertaken?4. What is being claimed?5. To what extent is there backing for claims?
6. How adequate is any theoretical orientation to back claims?
7. To what extent does any value stance adopted affect claims? 8. To what extent are claims supported or challenged by others’ work?
9. To what extent are claims consistent with my experience?
10. What is my summary evaluation of the text in relation to my review question or issue?Source: Wallace, M and Wray Alison (2006) Critical Reading and Writing for Postgraduates. Sage Publications: London.
WEEK 5
Lecture 5: Qualitative research 2: methods
Objective: To give an overview of 4 specific qualitative methods
Required reading: C&S Ch. 13 & 26
Additional reading:Focus Groups: Krueger, R.A. and Casey, M.A. (2000) Focus Groups: A Practical Guide For Applied Research. London, SageProjective techniques: Boddy, C. (2005) “Projective techniques in market research: valueless subjectivity or insightful reality? A look at the evidence for the usefulness, reliability and validity of projective techniques in market research” International Journal of MarketCase Studies: Yin, R. K. (2002) Case Study Research, Design and Methods, 3rd ed. Newbury Park, Sage PublicationsObservation: Hammersley, M. and Atkinson, P. (1995) Ethnography: Principles In Practice, 2nd Edition. London, Routledge (Chapters 4 and 5)
Tutorial 5:Ethnography and applications
Objective: understand how ethnography can be used for commercial research
Tutorial exercise: You will be given a video presentation, please complete the following questions after watching the video and discuss with tutor
1) What approach to research is being used? 2) What are the limitations and benefits of this approach?3) Why do you think that this approach is particularly useful with regard to
these specific research subjects4) Could you think of a different approach that could be used?
WEEK 6
Lecture 6: Qualitative research 3: Analysis & Sampling
Objective: To give a starting point for qualitative data analysis and to understand qualitative sampling
Required reading: C&S Ch 19
Additional reading:Saunders, M, P Lewis & A Thornhill (2007) Research Methods for Business Students, 4th Edition. London: Prentice Hall. Ch 13Cassell, C and Symon, G (2004) Essential Guide To Qualitative Methods In Organizational Research. London, Sage Ch 21
Tutorial 6: Assessing qualitative research
Objective: To assess a piece of qualitative research using an evaluation framework
Tutorial task: You need to prepare for this tutorial and come ready to discuss your evaluation. There will not be time in the tutorial to do this task from scratch!
The subject tutor will select an article that has used qualitative research from their own disciplinary area and put it on black board, the students are to evaluate this piece of research using the framework supplied on blackboard and come to the tutorial with their evaluation, which will for the basis of the discussion.
WEEK 7
Lecture 7:Survey research (inc questionnaire design)
Objective: To understand the use, operation and value of survey research and to highlight the main issues and stages in the design of a research instrument
Required reading: SLT Chs 9 and 11
Additional reading:Questionnaire Design: Chapter 14 in Hair, Joseph F, Robert P Bush & David J Ortinau (2003) Marketing Research: within a changing information environment. McGraw-Hill: LondonMany research texts available in the library are also good sources of information on Questionnaire Design
Tutorial 7:Analysing qualitative data
Objective: to apply analysis techniques to real data
Preparation: prepare by reading Chapter 19 C&STutorial exercise: you will be asked to code an unseen dataset
WEEK 8
Lecture 8:Causal research (experiments)
Objectives: To define what causal research is and provide examples of its use in businessand to understand the value, use and limitations of experimental research for business
Required reading: Chapter 11 in Malhotra, Naresh K & David F Birks (2003) Marketing Research: an applied approach. Prentice Hall: London (in the library)
Additional reading:Diamantopoulos, Adamantios & Bodo B Schlegelmilch (1997) Taking the Fear Out of Data Analysis: a step-by-step approach. Thomson Learning: LondonFor a non-technical overview of more advanced techniques/tests: Kachigan, Sam Kash (1991) Multivariate Statistical Analysis: a conceptual introduction. Radius: New York.
Tutorial 8:Questionnaire design
Objective: to give the students the experience of doing a questionnaire design for a specific organisational problem
Tutorial preparation: Read Chapter 11 SLT
Tutorial Exercise: Constructing a questionnaire following the case belowThe caseBradford University School of Management wishes to study the transition of students from the MA programme to the next stage of their lives. It has decided, therefore, to conduct a survey of students just before they are about to graduate from the school. They will have taken their exams, but will not yet know their full results. The school is particularly interested in the factors that influence young people to either move into higher degree study, or into the world of work. In addition it is interested in the expectations and aspirations regarding the type of jobs and careers seen as a destination after their study at Bradford. Please design a short questionnaire, using appropriate styles of question and approaches to questioning.
WEEK 9
Lecture 9: Quantitative Sampling
Objective: To understand how sample sizes are determined and to show the impact of sampling on the analysis of quantitative data
Required reading: Chapter 7 in SLT
Additional reading:Chapter 10 in Churchill, Gilbert A & Dawn Iacobucci (2002) Marketing Research: methodological foundations (in the library)
Tutorial 9:Proposal writing
Objective: to detail the contents of a research proposal
Tutorial preparation: develop a draft proposalTutorial task: the tutor will guide you through the dissertation proposal checklist and you can check your draft against this and raise any questions.
WEEK 10
Lecture 10:Quantitative Data analysis
Tutorial 10:Sample design
Objective: to be able to choose and justify sampling methods for specific problems
Tutorial preparation: complete the following case study before coming to the tutorial
Case: Pest Control Institute (Source: McDaniel & Gates, 2005)
Marketing Decision Research has been commissioned by the Institute of Pest Control Dealers to determine the following: Why do people choose one pest control company over another? Do customers know or care if a pest control company is a member of the institute? And what additional services would customers like to receive from their pest control company?Marketing Decision got the contract because its bid was the lowest by a huge margin – just over half of what the next lowest bidder was going to charge. The primary method by which Marketing Decision was able to offer this very low cost, related to its proposed sampling approach. In its proposal, Marketing Decision stated that college students would be used to gather the survey data. The company said that it would randomly select 20 colleges from across the United States and contact the chair of the Marketing Department at each school. The chair would be asked to submit a list of 10 students who would be interested in earning some extra money, and then the field service director for Marketing Decision would contact the students individually. Marketing Decision’s goal was to identify 5 students at each school who would ultimately complete 10 interviews apiece. When the students were contacted by the field director, they were told that they would be given $20 for each completed interview. The only requirement as to who would be interviewed is that it be someone who had used a professional pest control company in the past year. In fact, the field director said probably the easiest thing to do would be to go to the student union or student center during the lunch hour and go from table to table asking people who might be interested in being interviewed.
Questions
1. How would you describe this sampling methodology?2. What problems do you see with the data that would be generated using this approach?3. Would this approach provide information that you would be comfortable basing decisions on?
Why/why not?4. Suggest an alternative sampling method that might give the Pest Control Institute a much
better picture of the information desired.
Tutorial task: discussion of the case with the tutor and peers, addressing any problems and issues arising
WEEK 11
Lecture 11:Philosophies & Ethics
Objective: To provide an overview of the philosophical traditions underpinning different research approaches and to enable students to locate their own research within a particular tradition
Required reading: SLT Ch 4
Additional reading:Benton, T (2001) Philosophy Of Social Science: The Philosophical Foundations Of Social Thought Palgrave MacMillan
Tutorial 11:Interpreting quantitative data
Objective: to interpret quantitative analysis
Tutorial Preparation : Complete the following exercise before the tutorial
Question 1 A large manufacturer of electronic components for automobiles recently conducted a study to determine the average value of electronic components per automobile. Personal interviews were conducted with a random sample of 400 respondents. The following information was secured with respect to each subject’s ‘main’ vehicle when (s)he had more than one.
Average Value of Electronic Equipment per Automobile
Value of Electronic Equipment No. AutomobilesLess than £50 35£51-£100 40£101-£150 55£151-£200 65£201-£250 65£251-£300 75£301-£350 40£351-£400 20More than £401 5
Total number of automobiles 400
a) Add a column indicating the percentages at each levelb) Draw a histogram from the datac) Calculate the mean*, locate the median and identify the mode values
* To calculate the mean and standard deviation use the mid-point of each band, and £425.5 for the top band.
Question 2A large financial institution wanted to know which options were most important to small businesses. The financial instruction hypothesized that the options that businesses found to be important would vary as annual sales of the business varied. The financial organization set up a cross tabulation to investigate if any changes in importance were occurring between the groups of businesses. The following table lists the number of businesses that reported each of the options as most important. Interpret the findings.
Annual SalesOption Under £2 Million £2 to £10 MillionChecking account 50 30Mutual fund 10 70Savings account 40 50
Question 3A social organization was interested in determining if there were various demographic characteristics that might be related to people’s propensity to contribute to charities. The organization was particularly interested in determining whether individuals above age 40 were more likely to contribute larger amounts than individuals below age 40. The average contribution in the population was £1,500 and this figure was used to divide individuals in the sample into two groups – those who contributed large amounts or more than average, versus those who contributed less than average. Table A presents a two way classification of the sample of individuals by contributions and age.
Table A: Personal Contributions and AgeAge
Personal contributions 39 or less 40 or more TotalLess than or equal to £1,500 79 50 129More than £1,500 11 60 71
Total 90 110 200
In addition, the social organization wanted to determine if contribution depended on income, age, or both. Table B presents the simultaneous treatment of age and income. The median income in the population was £38,200 and this figure was used to split the sample into two groups.
Table B: Personal Contributions by Age and IncomeIncome Less than or Equal
to £38,200More than £38,200 Total
Age 39 or less
40 or more
39 or less
40 or more
39 or less
40 or more
Personal ContributionsLess than/ equal to £1,500 63 22 16 28 79 50More than £1,500 7 18 4 42 11 60
Total 70 40 20 70 90 110
a) Does the amount of personal contributions depend on age? b) Does the amount of personal contributions depend on age alone?c) Present the percentage contributions that are more than £1,500 by age and income in
tabular form. Interpret the table.
Tutorial task: discussion of the case with the tutor and peers, addressing any problems and issues arising
EASTER HOMEWORK
“Mock exam”
Objective: to practice for the final examination
TASK You have to do last year’s exam paper in your own time. Try and do these under exam conditions. Answers will be posted on blackboard after Easter and you can ask any questions in the tutorial in week 12
WEEK 12
Lecture 12:Putting it all together (review)
Objective: revision session
Required reading: MA RM lecture slides and tutorial notes
Additional reading: none
Tutorial 12:Revision Session: Matching research questions to research methods and
Objective: to practice matching specific research questions to the most useful research methods to address those questions and to identify any questions in the Mock exam that might have been problematic
Tutorial preparation: revise the lectures and tutorial notes and complete the “mock exam”
Tutorial task : Matching questions to method. You will be given a set of research questions in the tutorial and asked to match these to research methodologies/methods
APPENDIX 1
Useful Additional Reading (those in bold are available on Blackboard)
Benton, T (2001) Philosophy Of Social Science: The Philosophical Foundations Of Social Thought Palgrave MacMillan
Boddy, C. (2005) “Projective techniques in market research: valueless subjectivity or insightful reality? A look at the evidence for the usefulness, reliability and validity of projective techniques in market research” International Journal of Market Research 47 (3): 239-254
Churchill, Gilbert A & Dawn Iacobucci (2002) Marketing Research: methodological foundations (Chapter 10)
Cope, J (2005) Researching Entrepreneurship through Phenomenological Inquiry: Philosophical and Methodological Issues International Small Business Journal Vol 23(2): 163–189
Dey, C. (2002) Methodological issues The use of critical ethnography as an active research methodology Accounting, Auditing & Accountability Journal 15 (1) 106-121
Diamantopoulos, Adamantios & Bodo B Schlegelmilch (1997) Taking the Fear Out of Data Analysis: a step-by-step approach. Thomson Learning: London
Effective Learning Service Bradford University School of Management Introduction to Research and Research Methods
Effective Learning Service Bradford University School of Management Foundations for Good Research
Effective Learning Service Bradford University School of Management Writing Your Management Dissertation or Project Report
Goulding, C (1999) Grounded Theory: some reflections on paradigm, procedures and misconceptions University of Wolverhampton Working Paper WP006/99
Goulding, C (1998) Grounded theory: the missing methodology on the interpretivistAgenda Qualitative Market Research: An International Journal Volume 1 (1) 50–57
Hair, Joseph F, Robert P Bush & David J Ortinau (2003) Marketing Research: within a changing information environment. McGraw-Hill: London (Chapter 14)
Hammersley, M. and Atkinson, P. (1995) Ethnography: principles in practice. 2nd Edition London, Routledge
Kachigan, Sam Kash (1991) Multivariate Statistical Analysis: a conceptual introduction. Radius: New York
Krueger, R.A. and Casey, M.A. (2000) Focus Groups: A Practical Guide For Applied Research. London, Sage
Locke, K. (2001) Grounded Theory in Management Research. London SageMalhotra, Naresh K & David F Birks (2003) Marketing Research: an applied approach. Prentice Hall:
London (Chapter 11)Moustakas, C (1994) Phenomenological Research Methods. London, Sage
Reason, P. and Bradbury, H (2000) Handbook of Action Research. London, SageMorales-Lopez, E., Prego-Vasquez, G. and Dominguez-Seco, L. (2005) Interviews between
employees and customers during a company restructuring process Discourse and Society 16 (2) 225-268
Peace, P. (2003) Balancing Power: The Discursive Maintenance of Gender Inequality by Wo/Men at University Feminism & Psychology Vol. 13(2): 159–180.
Schouten, J.W. & Alexander, J.H., (1995) Subcultures of Consumption: an ethnography of the new bikers Journal of Consumer Research 22 (1) 43-61
Smith, Daniel C (2003) “The Importance and Challenges of Being Interesting” Journal of the Academy of Marketing Science 31(3), 319-322
Voss, Glenn B (2003) “Formulating Interesting Research Questions” Journal of the Academy of Marketing Science 31(3), 356-359
Wallace, M and Wray Alison (2006) Critical Reading and Writing for Postgraduates. Sage Publications: London
Wetherall, M, Taylor, S and Yates, S (2001) Discourse as data. Milton Keynes, Open University PressYin, R. K. (2002) Case Study Research, Design and Methods, 3rd ed. Newbury Park, Sage
Publications.Zikmund, William G (1999) Essentials of Marketing Research. Dryden: London (Chapter 6)
MSC TUTORIAL GROUPS - RESEARCH METHODS
MSc Tutorial Group RM1 (MSc Finance, Accounting and Management)
UB Number Surname Forename Programme
1 08006491 ABU RMAILEH FURSAN MSc Finance, Accounting and Management
2 08012705 ADEOLA ADEGOKE MSc Finance, Accounting and Management
3 08020012 AGGARWAL MITUL MSc Finance, Accounting and Management
4 08025467 AL ISMAILI ABDULRAHMAN MSc Finance, Accounting and Management
5 08007017 AL KUWARI MOHAMMED MSc Finance, Accounting and Management
6 08017127 AL RAWAHI TAHIYA MSc Finance, Accounting and Management
7 08015892 AL SHUKAILI ABDULLAH MSc Finance, Accounting and Management
8 08005874 AL-BUSAIDI SAMIYA MSc Finance, Accounting and Management
9 08021436 ALOSEILI AHMAD MSc Finance, Accounting and Management
10 03016400 ASKHAR ZARINA MSc Finance, Accounting and Management
11 08011129 BELIGIANNIS NIKOLAOS MSc Finance, Accounting and Management
12 08012235 BENJAMIN DEXTER MSc Finance, Accounting and Management
13 04015495 CHAUDHRY NABEEL MSc Finance, Accounting and Management
14 04020047 CHEN QIAN MSc Finance, Accounting and Management
15 07021009 CHEN YUHUI MSc Finance, Accounting and Management
16 07019735 DO ANH MSc Finance, Accounting and Management
17 08000885 EDU FAIZU MSc Finance, Accounting and Management
18 08022637 FAILY SAMAN MSc Finance, Accounting and Management
19 07019697 FREDIANAKIS ANTONIOS MSc Finance, Accounting and Management
20 08011708 FREGENE JUDITH MSc Finance, Accounting and Management
21 08018172 GKIKA MARIA MSc Finance, Accounting and Management
22 05017525 HABIB MALIK MSc Finance, Accounting and Management
23 08022532 HIRA KRITTIBAS MSc Finance, Accounting and Management
MSc Tutorial Group RM2 (MSc Finance, Accounting and Management)
UB Number Surname Forename Programme
1 04002586 IQBAL IFAT MSc Finance, Accounting and Management
2 08021776 ISA-DUTSE LUKMAN MSc Finance, Accounting and Management
3 08024439 JALIL MUHAMMAD MSc Finance, Accounting and Management
4 08024938 JI WEI MSc Finance, Accounting and Management
5 05010763 LARSEN MARC MSc Finance, Accounting and Management
6 05010164 LI JIU MSc Finance, Accounting and Management
7 08021898 LI QI MSc Finance, Accounting and Management
8 08000783 LU YUE MSc Finance, Accounting and Management
9 08016392 LUI EUNICE MSc Finance, Accounting and Management
10 08018076 MGBOH EBELE MSc Finance, Accounting and Management
11 05022294 MIR SAIRA MSc Finance, Accounting and Management
12 07009316 MOHAMED ABDURAHMAN MSc Finance, Accounting and Management
13 08016739 MOHAMMED SHUAIB MSc Finance, Accounting and Management
14 08014135 MUSA SHERIFF MSc Finance, Accounting and Management
15 08001815 MUTORI AINOS MSc Finance, Accounting and Management
16 08011533 MVULA BRENDA MSc Finance, Accounting and Management
17 08018553 NAEEM UMAR MSc Finance, Accounting and Management
18 06015089 OGBIMI ARTHUR MSc Finance, Accounting and Management
19 05014195 OGUNJIMI OLADIPUPO MSc Finance, Accounting and Management
20 08021866 ONASANYA OLUWASEYI MSc Finance, Accounting and Management
21 05007703 PAN LING MSc Finance, Accounting and Management
22 08011974 PANTHULU GOUTHAM MSc Finance, Accounting and Management
23 08022118 PARIKH AAKASH MSc Finance, Accounting and Management
MSc Tutorial Group RM3 (MSc Finance, Accounting and Management)
UB Number Surname Forename Programme
1 08015886 RAJI OMOTAYO MSc Finance, Accounting and Management
2 08012385 REN TUO MSc Finance, Accounting and Management
3 02005401 RIFET SAIMA MSc Finance, Accounting and Management
4 08015198 ROVATSOS MICHAIL MSc Finance, Accounting and Management
5 08014619 SALAMAH AL ZEINAT MOHAMMAD MSc Finance, Accounting and Management
6 08021967 SALEEM MUHAMMAD MSc Finance, Accounting and Management
7 08021632 SHAHID WAQAS MSc Finance, Accounting and Management
8 08020192 SHAUKAT MOHAMED MSc Finance, Accounting and Management
9 08025069 SIDDIQUI FAHAD MSc Finance, Accounting and Management
10 08015306 TRUNG TRAN MSc Finance, Accounting and Management
11 08022678 ULLAH ATTA MSc Finance, Accounting and Management
12 08018941 WANG XIAOCUI MSc Finance, Accounting and Management
13 05018091 WANG YU MSc Finance, Accounting and Management
14 08012104 YANG ZHUN MSc Finance, Accounting and Management
15 03016429 YEUNG JACKIE MSc Finance, Accounting and Management
16 08019272 YU SIMIN MSc Finance, Accounting and Management
17 05018043 YUAN SILU MSc Finance, Accounting and Management
18 08016596 ZARGAR TUFAIL MSc Finance, Accounting and Management
19 08014643 ZHANG XIAOYU MSc Finance, Accounting and Management
20 06017376 ZHANG YANG MSc Finance, Accounting and Management
21 08016256 ILIA ELENI MSc Finance, Accounting and Management
22 08021634 PUROHIT RAHUL MSc Finance, Accounting and Management
MSc Tutorial Group RM4 (MSc Human Resource Management)
UB Number Surname Forename Programme
1 08021380 ABDUL SALAM SAAD MSc Human Resource Management
2 08021685 ADEBIYI ADEYEMI MSc Human Resource Management
3 08008219 AHMAD FAROOQ MSc Human Resource Management
4 08016612 AYINBODE IZEGBUA MSc Human Resource Management
5 08019296 BADEMOSI TEMIDAYO MSc Human Resource Management
6 08014092 BASHORUN TITILOLA MSc Human Resource Management
7 08019278 BATTAGLIA STEFANO MSc Human Resource Management
8 08013542 BHATTACHARJEE MALOBIKA MSc Human Resource Management
9 08008495 BUTT MUHAMMAD MSc Human Resource Management
10 08014765 CHENG SU-I MSc Human Resource Management
11 08021949 ESANWA FATIMA MSc Human Resource Management
12 08018350 HARRISON ELIZABETH MSc Human Resource Management
13 08016915 HOBSON GRECELDA MSc Human Resource Management
14 08024727 IHIANLE OGHOGHO MSc Human Resource Management
15 08018462 INYANG PATRICIA MSc Human Resource Management
MSc Tutorial Group RM5 (MSc Human Resource Management)
UB Number Surname Forename Programme
1 08019984 JADAV VISHALKUMAR MSc Human Resource Management
2 08016223 KAUR MANVINDER MSc Human Resource Management
3 08017559 KUNDI HAROON MSc Human Resource Management
4 08019156 LASHARI IMRAN MSc Human Resource Management
5 08016869 LIZINIEWICZ IGA MSc Human Resource Management
6 08012206 MENG CHEN MSc Human Resource Management
7 08007857 MREMA DIANA MSc Human Resource Management
8 08017722 NAMA RISHITA MSc Human Resource Management
9 08024507 NOUROZE SAMIA MSc Human Resource Management
10 05004281 NZEGBULAM ODOEMELA MSc Human Resource Management
11 08022429 OFUASIA AWELE MSc Human Resource Management
12 08022500 OKI EUNICE MSc Human Resource Management
13 05013557 OLOMU OMORINSOLA MSc Human Resource Management
14 08014536 OLOWONEFA VICTORIA MSc Human Resource Management
15 08014801 OLU-ADELEYE OLUWATOSIN MSc Human Resource Management
16 08003451 ZAMZAM HAITHAM MSc Human Resource Management
MSc Tutorial Group RM6 (MSc International Business and Management)
UB Number Surname Forename Programme
1 08019179 ABDULWAHAB ABUBAKAR MSc International Business and Management
2 08012704 ABIOYE IFEOLUWA MSc International Business and Management
3 08021896 AIGBOTSUA INOBEMHE MSc International Business and Management
4 08018399 AINA-MARSHALL YEWANDE MSc International Business and Management
5 07025978 AL BULUSHI SUAD MSc International Business and Management
6 07018806 ASGARAN EHSAN MSc International Business and Management
7 08025730 ASHRAF ASIM MSc International Business and Management
8 08021223 AWAN MUHAMMAD MSc International Business and Management
9 08013802 BENDE VICTOR MSc International Business and Management
10 08020208 CHAUDHRY USMAN MSc International Business and Management
11 08021657 CHRISTENSEN GINA MSc International Business and Management
12 03019719 EMINI FITIM MSc International Business and Management
13 08019181 ENABULELE ISOKEN MSc International Business and Management
14 08012348 FEY RENE-AUDRIC MSc International Business and Management
15 08020826 GIBER MÁTYÁS MSc International Business and Management
16 08014352 GORE INDRAJEET MSc International Business and Management
17 07017319 HAO LUYI MSc International Business and Management
18 08018274 HOU CHENG YU MSc International Business and Management
19 08013901 HSU MING-YI MSc International Business and Management
20 08013336 HSU YU-CHUN MSc International Business and Management
21 05017720 HUANG CHEN MSc International Business and Management
22 08022254 IDDRISU ABDUL MSc International Business and Management
MSc Tutorial Group RM7 (MSc International Business and Management)
UB Number Surname Forename Programme
1 08021618 ILABOYA EMMANUEL MSc International Business and Management
2 08018474 IYAOMOLERE FADEKE MSc International Business and Management
3 08022480 JOSEPH EKIYE MSc International Business and Management
4 08021679 KHAN MUHAMMAD MSc International Business and Management
5 08011418 LAWAL STEPHEN MSc International Business and Management
6 08018664 LIADI ABIODUN MSc International Business and Management
7 08024538 MATTAM CHRISJO MSc International Business and Management
8 08010281 MENON KAMAL MSc International Business and Management
9 08021204 MITRA SUPRIT MSc International Business and Management
10 08021203 MONDAL SINTHIA MSc International Business and Management
11 08020454 MUFADDI TAREQ MSc International Business and Management
12 08025162 MULAH ABDULAZIZ MSc International Business and Management
13 08022571 NAMBIAR ARJUN MSc International Business and Management
14 08018800 NOWAK KAMILA MSc International Business and Management
15 08013720 NOWAK MARCIN MSc International Business and Management
16 08021581 NWOHA CHIDINMA MSc International Business and Management
17 08019599 OBA ADAKU MSc International Business and Management
18 08017162 OBAID SHAHID MSc International Business and Management
19 08023466 OJO WOSILATU MSc International Business and Management
20 05015444 OUAZANA FRANCK MSc International Business and Management
21 05012083 PANG SZE MSc International Business and Management
22 08011019 PATEL MOHAMMEDZAK MSc International Business and Management
MSc Tutorial Group RM8 (MSc International Business and Management)
UB Number Surname Forename Programme
1 08015876 PEDRO GREYBA MSc International Business and Management
2 08022870 PERVEZ AKBAR MSc International Business and Management
3 08011419 PRADEEP ILANGO BASKARAN BENNETT MSc International Business and Management
4 08013522 PREMER SONTJE MSc International Business and Management
5 08011958 QU ZHENNI MSc International Business and Management
6 08024738 SHAN ZHEN MSc International Business and Management
7 08014601 SINGH DAVINDER MSc International Business and Management
8 07015108 SOLOMON ERIC MSc International Business and Management
9 08016933 TAMAUSKAS DARIUS MSc International Business and Management
10 08019098 TSAI HSIAO MSc International Business and Management
11 08015819 UMAR USMAN ZAINAB MSc International Business and Management
12 08020994 WAJID NAUMAN MSc International Business and Management
13 08022323 WEI WEI MSc International Business and Management
14 05010973 WRIGHT KADIEANN MSc International Business and Management
15 08001468 WU BEN MSc International Business and Management
16 08000246 YANG CHUN-HAO MSc International Business and Management
17 08015232 YANG HUA MSc International Business and Management
18 08020656 YEDDULA ANUSHA MSc International Business and Management
19 08001930 ZEIN EL ABDIN HIBA MSc International Business and Management
20 07021010 ZHOU LU MSc International Business and Management
21 07021002 ZOU CHUNJING MSc International Business and Management
MSc Tutorial Group RM9 (MSc Marketing and Management)
UB Number Surname Forename Programme
1 08021729 AHMAD FAWAD MSc Marketing and Management
2 08014491 AJALA SAMUEL MSc Marketing and Management
3 08022029 AL SHAIBANI ABEER MSc Marketing and Management
4 08013874 ALSHAIBANI AGEEL MSc Marketing and Management
5 08020229 BADRUDEEN FAZIL MSc Marketing and Management
6 08018747 BANERJEE DIPTESH MSc Marketing and Management
7 07033291 CHENG YI-TING MSc Marketing and Management
8 08022735 CHI WANWEN MSc Marketing and Management
9 04009536 GWOKYALYA AIDAH MSc Marketing and Management
10 08011055 HU MINGMING MSc Marketing and Management
11 08000689 HUANG SZU-YUAN MSc Marketing and Management
12 08000261 HUNG AN-JO MSc Marketing and Management
13 06013327 JOHNSON PRIYE MSc Marketing and Management
14 08024513 KHAN KAMRAN MSc Marketing and Management
15 08020973 KHAN SALMAN MSc Marketing and Management
16 08011433 LEE TZU-YING MSc Marketing and Management
17 08024896 LIN YIN-YUN MSc Marketing and Management
MSc Tutorial Group RM10 (MSc Marketing and Management)
UB Number Surname Forename Programme
1 08019759 LIU YEN MSc Marketing and Management
2 08021951 MAIDUGU JOSEPH MSc Marketing and Management
3 06017374 MENG FANBO MSc Marketing and Management
4 04004166 NANGLA AVTAR MSc Marketing and Management
5 08010422 OWAIS RAHAF MSc Marketing and Management
6 08013221 PENG XIAOYAN MSc Marketing and Management
7 08012174 QIU LI MSc Marketing and Management
8 07033008 SHAH FAISAL MSc Marketing and Management
9 08015637 SUMBAL MUHAMMAD MSc Marketing and Management
10 07019445 TSAI YI-CHIEH MSc Marketing and Management
11 03009337 UMARU HAUWA MSc Marketing and Management
12 08013377 UWUMAROGIE EHIMA MSc Marketing and Management
13 08017746 VRYZAS IOANNIS MSc Marketing and Management
14 08012175 XU YU MSc Marketing and Management
15 06017513 YU YIMAN MSc Marketing and Management
16 07033098 ZHAN XIAOYUAN MSc Marketing and Management
MSc Tutorial Group RM11 (MSc Management)
UB Number Surname Forename Programme
1 08022120 ADEBIYI ADEMITUNLAY MSc Management
2 08014743 AFTAB MUHAMMAD MSc Management
3 08014738 AHMAD HAROON MSc Management
4 06018357 ALQAHTANI ALI MSc Management
5 08022744 BASHA LUBNA MSc Management
6 08016104 BILAL MUHAMMAD MSc Management
7 08018356 ISIBOR UKINEBO MSc Management
8 08018738 JHAROTIA BHUVNESH MSc Management
9 08024215 MEDIKONDURI TEJA MSc Management
10 07010633 OZAWA KAZUMI MSc Management
11 08023526 PAI CHING HUNG MSc Management
12 08020172 QUARTEY-PAPAFIO JOYCE MSc Management
13 08025600 TAHIR GHUFRAN MSc Management
14 08011763 TARIQ JASIM MSc Management
15 05014492 WU YANG MSc Management
16 04006593 ZULFIQAR MUNIZEH MSc Management
MSc Tutorial Group RM12 (MSc Total Quality and Performance Management)
UB Number Surname Forename Programme
1 08012006 AL RAISI AHMED MSc Total Quality and Performance Management
2 08017154 AL YAMI MOHAMMED MSc Total Quality and Performance Management
3 08021143 ALBINALI GHADNANA MSc Total Quality and Performance Management
4 07018322 ALTOWIRESH AMJAD MSc Total Quality and Performance Management
5 07005360 BIN YOUSEF ADEL MSc Total Quality and Performance Management
6 08022634 KHAN HARRIS MSc Total Quality and Performance Management
7 08007482 MASIYE ANDREW MSc Total Quality and Performance Management
8 02013117 REHMAN MUHAMMAD MSc Total Quality and Performance Management
9 08025307 SAMPATH KUMAR SARANYASSRE MSc Total Quality and Performance Management
APPENDIX 2MSc. Research Methods: Project Proposal Marking Grid and Feedback Sheet
UB Number:
Criteria (equivalent weighting) Clear fail (E) Marginal fail (D) Pass (C) Merit (B) Distinction (A)
Sources No sources identified
Limited sources/ poor referencing
Some key sources/ fair referencing
Range of key sources/ good referencing
Insightful use of a range of key sources, clearly reference
Engagement with the literature
No meaningful engagement with the literature
Research does not follow from engagement with literature
Engagement with/location of research within literature fairly clear
Clearly identified engagement derived from sources used/ nature of contribution clear
Insightful, well grounded contribution to the literature
Research questions None provided Poorly constructed/ unclear Clearly stated/ manageable As Pass, plus clearly tackle gap identified As Merit, plus innovative approach
Sampling: population None identified Loosely identified Population clearly identified As Pass, plus either access issues or exclusions considered
As Pass, plus both access issues and exclusions considered
Sampling: procedure and size Not given
Poor or inappropriate procedure/ clearly unrealistic sample size
Reasonably described procedure/ manageable sample size
Well describe procedure/ manageable sample size/ justified
Imaginative/ innovative sampling procedure clearly justified/ sample size manageable
Methodology: philosophy Not reflected on Attempted, understanding not
demonstratedUnderstanding demonstrated/ appropriate to research question
As Pass, plus demonstrates good understanding and justification
As Merit, plus innovation in blending philosophy, research questions and contribution
Methodology: design Not presentedAttempted, poorly wrought, does not address research question(s)
Understanding demonstrated/ appropriately addresses research question(s)
As Pass, plus demonstrates good understanding and justification
As Merit, and imaginative use of design to creativelyaddress the specific research problem
Methodology: proposed data analysis Not considered Attempted, inappropriate to
design/question(s)Reasonable and appropriate to design and question(s)
Clearly identified analysis/ appropriate to philosophy, design and question(s)
Innovative/ specific analysis planned appropriate to philosophy, design and question(s)
Methodology: limitations Disregarded Superficial Philosophical or methodological
limitations attemptedPhilosophical or methodological limitations reasonably discussed
Philosophical and methodological limitations well discussed
Project planning Not supplied Unrealistic or superficial Somewhat clear and reasonable plan given Clear and reasonable plan given As Merit, with appropriate detail
Please tick appropriate statements
GRADE: (please circle)
A B C D EGrade is subject to ratification by an Assessment Committee
Please tick to indicate that the proposal is an appropriate length
Please tick to indicate that no ethical issues are apparent with the proposed research project
Supervisor’s additional comments:
Second marker’s comments:
Name Signature Date
Supervisor
Second marker