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Jared Combs
What is reddit?
• Social/News/Image Website/Community(s)• Thousands of subreddits for thousands of topics• It’s whatever you want it to be.
Financial info
• Approximate Networth – $50 Million to $700 Million
• Low amounts of revenue – Revenue based on ads– But now there’s also Reddit Gold
History of company
• Founded June 2005– By Steve Huffman and Alexis Ohanian
• Bought in 2006, for less than $5 million – by Condé Nast
• Split from Condé Nast in September 2011– now subsidiary of Advance Publications
What’s Hot?
• December 2010– 829 Million Pageviews
• December 2011– 2.07 billion Pageviews– 35 million Unique Visitors
• 2012 Totals– 37 Billion Pageviews– 400 Million Unique Visitors– 30 Million Posts
Secret Sauce
• User generated content• Voting system – The Hive Mind at work
• Content Personalization• Subreddit Independence
Reddit Popularity Test
• How many of you are on reddit during class?
Competition
Prediction
• Success, until disrupted.
Questions?