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Remarkable Business Blogging
Sonia Simone
Who am I and why should you
listen to me?
Senior Editor of Copyblogger
Founder of Remarkable Communication
$300 million in 4 years
$300 thousand in 90 minutes
Senior Editor of Copyblogger
Founder of Remarkable Communication
$300 million in 4 years
$300 thousand in 90 minutes(but I got to KEEP more of
it . . .)
What’s a blog good for?
Forget instant traffic and SEO for
now.
Relationships, partnerships,
trust, credibility
Build a content asset
Resolve underlying objections.
Resolve Underlying Objections
You have to be great to compete.
Tactical
Strategic
Lateral
What makes a great blog?
Personal and entertaining
(not for everyone)
Personal and Entertaining (not for everyone)
Friend &
Authority
Cookie Conte
nt
How do you create great
content?
Copyblogger
PartnershipsPartnerships
And what’s the point again?
Recession-proofCompetitor-proofEven … Google-
proof
1,000 True Fans
www.remarkable-communication.com
(I’m Sonia Simone. Swing by and say hi sometime!)