RENAULT INVESTOR DAY CLIO IV: BACK ON TRACK … - investor day 26th september, 2012 renault property renault investor day clio iv: back on track for customer value

RENAULT PROPERTY26th September, 2012IR - INVESTOR DAY

RENAULT INVESTOR DAYCLIO IV: BACK ON TRACK FOR CUSTOMER VALUE

26th September, 2012IR - INVESTOR DAY RENAULT PROPERTY

DISCLAIMER

Information contained within this document may contain forward looking statements. Although the Company considers that such information and statements are based on reasonable assumptions taken on the date of this report, due to their nature, they can be risky and uncertain (as described in the Renault documentation registered within the French financial markets regulation authorities) and can lead to a difference between the exact figures and those given or deduced from said information and statements.

Renault does not undertake to provide updates or revisions, should any new statements and information be available, should any new specific events occur or for any other reason. Renault makes no representation, declaration or warranty as regards the accuracy, sufficiency, adequacy, effectiveness and genuineness of any statements and information contained in this report.

Further information on Renault can be found on Renault’s web site (www.renault.com), in the section Finance / Regulated Information.


INTRODUCTIOND. ThormannEVP, CFO


CLIO IV AMBITIONS. NORMANSVP, GLOBAL MARKETING & COMMUNICATION

CLIO IV, AN IMPROVED EQUATIONA. KASSAIPROGRAM DIRECTOR, SMALL PASSENGER CARS

DESIGN STRATEGY & BRAND MANAGEMENTL. VAN DEN ACKERSVP, CORPORATE DESIGNT. LANEVP, PRODUCT PLANNING


DEVELOPMENT SINCE SUMMER

FRENCH MARKET PRODUCT MOMENTUM

EUROPEAN MARKET INVENTORY ADJUSTMENT

PRICING SITUATION EMERGING MARKETS

SUPPLIER BASE RENAULT ISSUED €600M BOND


TIV & GROUP UNIT SALES AUGUST 2012 YTD

MONDEGLOBAL*TIV + 7.0 %GROUP - 3.0 %

EUROPETIV - 7.4 %GROUP - 14.3 %

EURASIATIV + 13.8 %GROUP + 24.9 %

EUROMED-AFRICATIV + 4.2 %GROUP + 5.1 %

AMERICASTIV + 6.1 %GROUP + 23.6 %

ASIA-PACIFIC**PC+LCV including USA & Canada

TIV + 10.5 %GROUP - 2.0 %


RENAULT GROUP UNIT SALES AUGUST 2012 YTD vs 2011

1 027

109228 247

162

881

136239 305

159

1,773 1,720

0

200

400

600

800

1 000

1 200

1 400

1 600

1 800

2 000

2011 2012 2011 2012 2011 2012 2011 2012 2011 2012 2011 2012GLOBAL- 3.0 %

EUROPE- 14.3 %

AMERICAS+ 23.6 %

ASIA- PACIFIC- 2.0 %

EUROMED-AFRICA+ 5.1 %

EURASIA + 24.9 %

K units(PC+LCV)

INTERNATIONAL + 12.6 %


MID TERM: OPTIMIZED R&D AND INVESTMENT EXPENDITURES

2011 2012 2013 2014 - 2016

LCV PLATFORMSshared with Nissan,

Daimler and GM

A PLATFORMwith Daimler

(Smart/Twingo)

B PLATFORM + ENTRY PLATFORM with shared modules

C & D PLATFORMshared with Nissan

EV RANGE

Energy 130 dCi Energy 90 & 115 TCe ….

….

Tangiers Chennaï AVTOVAZ

Internal combustion Zero emission New Alliance industrial capacity


SHORT-TERM ACTION: IMPROVING RELATIVE PRICING

MID’ 11 MID’ 12 END 2012 MID’ 13

New ClioCompetitor 1 Competitor 1

Competitor 2 Competitor 2=

New Clio

(Transaction price – G5Private cars – Retail – PCT)

Source: Pricing Report, Promocar


CLIO SALES WORLD MAPCLIO IV MAINLY FOR EUROPEAN MARKET

! Clio IV: 15% sales outside Europe! Clio Family: 30% sales outside Europe

Clio III

Clio II

Clio IV


RENAULT SALES BREAKDOWN BY SEGMENT IN EUROPEB-SEGMENT SALES: 1/3 OF VOLUME

A SEG.

D SEG.

C SEG.

B SEG.

E SEG.0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

50%

2006 2007 2008 2009 2010 2011 2012


CLIO IV AMBITIONS. NORMANSVP, GLOBAL MARKETING & COMMUNICATION


1.1 B-SEGMENT EVOLUTION & CLIO SUCCESS 1.2 EXPERIENCE FOR PROGRESS1.3 CLIO IV AND BRAND UPLIFT


B-SEGMENT EVOLUTION IN EUROPEA CRUCIAL SEGMENT

MARKET VOLUME EVOLUTION BY SEGMENT

C SEG.

D SEG.

B SEG.

A SEG.

E SEG.

0

1 000 000

2 000 000

3 000 000

4 000 000

5 000 000

6 000 000

2006 2007 2008 2009 2010 2011


B-SEGMENT EVOLUTION IN EUROPEA CRUCIAL SEGMENT

B-SEGMENT BREAKDOWN 2011 B-SEGMENT: CUSTOMER FLOW 2000-2010

40%NEW COMERS

60%LOYALTY


CLIO SAGA SUCCESS


CLIO SAGA SUCCESS

! NVH ! COMFORT

! SECURITY ! EQUIPMENTS


CLIO SAGA SUCCESS

Global cumulated sales until 2011 : 11,357,796One Clio every 20 seconds


B-SEGMENT HATCHBACK VOLUME 2006-2012

CLIO

C3

207208

FIESTAPOLOCORSA

PUNTO

IBIZA

0%

2%

4%

6%

8%

10%

12%

14%

2006 2007 2008 2009 2010 2011 YTD Aug.2012

CLIO SAGA SUCCESS




LESSONS LEARNED FROM CLIO IIILACK OF STYLING, OFFSET BY PRICE

€15,700 Price paid NCBSFRANCE

Purc

hase

inte

nti

12

14

16

20

2007

on

2006

2008

Design attractiveness

20092010

18

€14,000

0 10 20 30 40

*Source BAIT


BRAND IMAGE DRIVERS COMMAND THE PRICE…

EXTERIOR STYLING IMAGE

88

160

113

92100

2005 2006 2007 2008 2009

BAIT G5

QUALITY IMAGE

161

94100

109

2005 2006 2007 2008 2009

BAIT G5

110

100100

103

99

2005 2006 2007 2008 2009

BAIT G5BAIT G5

BRAND IMAGE

… in the absence of innovative even iconic [body] concepts, the combination is fatal…


…THIS VIRTUOUS CIRCLE IS ILLUSTRATED BY MEGANE III…

A higher “willingness to pay” ratio from involved customers

An attractive model with a strong contribution to both loyalty and conquest Recovery in

model image

Contribution to loyalty sales :

Contribution to outsourcing sales :

23% in 2011 " [vs.15% in 2008]

20% in 2011 " [vs.14% in 2008]

∆ vs. basket avg. [pts] – base 2005Good opinion %

0

-2 -1 1

4 9

2011‘08‘07‘062005 ‘10‘09

T3 2008 Megane III

11

22

33

Paid price / family income ratio 53%

50%

49% 49% Megane

C Segment

2004 2005 2006 2007 2008 2009 2010 2011

Source : NCBS 2004-2011 // BAIT 2005-2010 //ABT 2011


… WHICH AVERAGE PROFIT IMPROVED VS. PREVIOUS ONE

OPERATING MARGIN / UNIT [BASE 100: 2008]

Mégane II

20092008 2010 2011

100

Phase-in / Phase-out period

+30%

Mégane III




CLIO IV WINNING COMBINATION - PRODUCT

DESIGN TECHNOLOGY CO2 EFFICIENCY! CHARISMATIC! ENERGIZING! REWARDING

! DAILY USEFUL! 7'' SCREEN…

! GASOLINE 99 g/km ! DIESEL 83 g/km


CLIO IV WINNING COMBINATION - IMAGEVERY WARM WELCOME BY MEDIAS

La Repubblica - 09/07/2012

ABC - 09/07/2012

« Le modèle est très réussi, sexy même. »(Christophe Bourroux, Radio RTL)


CLIO IV WINNING COMBINATION – FIRST FEEDBACKPRICING TEST IN FRANCE

0

10

20

30

40

50CLIO IV

Car 1

Car 2Car 3

Car 4

ChoicePercentage

60

First impression After detailed analysis of exterior

After detailed analysisof interior

Technical sheetswithout price

Technical Sheet with price

Final choice

*Pricing test report – DCC


CLIO IV WINNING COMBINATION – NEW SALES TOOLS

« DISCOVERED » 3D configuration tool in all countries

iPad and 42’’ Screenin 1486 show-rooms Europe and North Africa

« PASSION » ZONEin 491 show-rooms


PASSION HAD A COLOR, NOW IT HAS A SHAPE

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RENAULT INVESTOR DAY CLIO IV: BACK ON TRACK … - investor day 26th september, 2012 renault property renault investor day clio iv: back on track for customer value