FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

Name(s): Sasa Hermano, Maria Melinda David, Dona Marie Shafer

I. Basic Information:

Name of Establishment: Pizza Hut

Address: 1918 Recto Ave, Manila, 1001 Metro Manila

Operating Hours:

Monday 9AM–10PM

Tuesday 9AM–10PM

Wednesday 9AM–10PM

Thursday 9AM–10PM

Friday 9AM–10PM

Saturday 9AM–10PM

Sunday 9AM–10PM

Map:

Description:

In the Philippines, Pizza Hut began in 1984. It is now the country's most popular pizza chain serving Metro Manila and surrounding

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

provinces, as well as Visayas and Mindanao with its Dine-In Restaurants, Delivery Units and Express Counters.

The Home of Pan Pizza has indeed come a long way. It is still delighting millions of customers with pizza that is like no other - no wonder it's the world's favorite. So why don't you take home to your loved ones one of our world-famous pizzas today?

The reason behind Pizza Hut's success all over the world is its steadfast belief and uncompromising drive in providing customers the best in terms of product quality, service, cleanliness and value.

Pizza Hut pizzas are made with fresh dough baked daily and smothered with our very own Pizza Hut special tomato sauce, tender meat toppings, crunchy vegetables and a double layer of 100% pure imported Mozzarella cheese.

Service is an attitude in Pizza Hut. Crew members are trained to make customers feel appreciated. Customers are treated with courtesy, attentiveness, respect, and enthusiasm.

Cleanliness is a must in Pizza Hut as much as giving customers the best value for their money.

Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), delivers more pizza, pasta and wings than any other restaurant in the world. The company began 57 years ago in Wichita, Kansas, when two brothers borrowed $600 from their mom to start a pizzeria. What started out small has become the biggest pizza company in the world and today operates more than 15,600 restaurants in more than 90 countries serving innovative pizzas, traditional favorites like the signature Pan Pizza, and much more.

Restaurant Concept:

Pizza Hut is split into several different restaurant formats; the original family-style dine-in locations; store front delivery and carry-out locations; and hybrid locations that have carry-out, delivery, and dine-in options. Some full-size Pizza Hut locations have a lunchbuffet, with "all-you-can-eat" pizza, salad, bread sticks, and a pasta bar. Pizza Hut has a number of other business concepts that are different from the store type; Pizza Hut "Bistro" locations are "Red Roofs" which have an expanded menu and slightly more upscale options.

An upscale concept was unveiled in 2004, called "Pizza Hut Italian Bistro". At 50 US locations, the Bistro is similar to a traditional Pizza Hut, except that new, Italian-themed dishes are on the menu, such as penne pasta, chicken pomodoro, toasted sandwiches and other foods.[17] Instead of black,

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

white, and red, Bistro locations feature a burgundy and tan motif.[18] Pizza Hut Bistros still serve the chain's traditional pizzas and sides as well. In some cases, Pizza Hut has replaced a "Red Roof" location with the new concept. "Pizza Hut Express" and "The Hut" locations are fast food restaurants. They offer a limited menu with many products not found at traditional Pizza Huts. These type of stores are often paired in a colocated location with a sibling brand such as WingStreet, KFC or Taco Bell, and are found on college campuses, food courts, theme parks, bowling alleys, and in stores such as Target.

Vintage "Red Roof" locations, designed by architect Richard D. Burke, can be found in the United States and Canada; several exist in the UK, Australia, and Mexico. In his book Orange Roofs, Golden Arches, Phillip Langdon wrote that the Pizza Hut "Red Roof" architecture "is something of a strange object – considered outside the realm of significant architecture, yet swiftly reflecting shifts in popular taste and unquestionably making an impact on daily life. These buildings rarely show up in architectural journals, yet they have become some of the most numerous and conspicuous in the United States today."[19]

Curbed.com reports, "Despite Pizza Hut's decision to discontinue the form when they made the shift toward delivery, there were still 6,304 'traditional units' standing as of 2004, each with the shingled roofs and trapezoidal windows signifying equal parts suburban comfort and strip-mall anomie." This building style was common in the late 1960s and early 1970s. The name "Red Roof" is somewhat anachronistic now, since many locations have brown roofs. Dozens of "Red Roofs" have closed or been relocated or rebuilt.[20]

Many "Red Roof" branches have beer if not a full bar, music from a jukebox, and sometimes an arcade. In the mid 1980s, the company moved into other successful formats including delivery or carryout and the fast food "Express" model.

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

Menu:

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

Restaurant Documentation:

II. What is your initial reaction to the establishment upon entry?

At first, we noticed that the establishment is not that big enough to accommodate large number of customers. But since it is

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

III. How do you find the food establishment in terms of:

A. Service;

B. Food;

C. Ambience;

D. Price of the food;

E. Accessibility;

F. Customer relationship of the staff?

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

IV. How do you find the setup of the entire restaurant in terms of:A. Application of HACCP Principles;

B. Flexibility and Modularity;

C. Simplicity;

D. Flow of Materials and Personnel;

E. Ease of Sanitation;

F. Ease of Supervision;

G. Space Efficiency;

H. Employee Comfort and Safety;

I. Fire Safety;

J. Waste Management;

K. Lighting;

L. Noise Control?

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

V. What improvements can you suggest in terms of:A. Service;

B. Food;

C. Ambience;

D. Price of the food;

E. Accessibility;

F. Customer relationship of the staff

M. Application of HACCP Principles;

N. Flexibility and Modularity;

O. Simplicity;

P. Flow of Materials and Personnel;

Q. Ease of Sanitation;

R. Ease of Supervision;

S. Space Efficiency;

T. Employee Comfort and Safety;

U. Fire Safety;

V. Waste Management;

W. Lighting;

X. Noise Control?

VI. Looking back to the principles that you were taught in class, how do you think will it be helpful in your career as a future hospitality entrepreneur?

FAR EASTERN UNIVERISTYINSTITUTE OF TOURISM AND HOTEL MANAGEMENT

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VII. On a separate sheet, make a reaction paper about your learnings in this research. One per member.