J E S S I C A W A L S H

OBJECTIVE

CAREER RELATED EXPERIENCE

SKILL SET

RELEVANT COURSEWORK

EDUCATION

EXTRACURRICULAR ACTIVITIES

To expand my experience in advertising and marketing utilizing my communication, campaign, and marketing skills.

Cleveland State University, Cleveland OHB.A. in Journalism and Promotional Communication with a focus in AdvertisingGraduated May 2013, Cum Laude

• Advanced Advertising• Principles of Public Relations• Communication Inquiry

• Persuasion & Attitude Change• Public and Professional Speaking • Communication Campaigns

• Psychological Processing of Media• Media Writing• Public and Professional Speaking

• Adobe Creative Suite 5.5• Advertising• Campaign Planning

• Graphic Design• Photography• Social Media

• Microsoft Office• Organization• Leadership and Management

Centers LLC, Cleveland State University Recreation Center, Cleveland OHInterim Marketing and Technology Coordinator, June 2013—Present• Direct design and production of print, web, and social interaction materials for the entire department • Develop and implement an annual marketing plan. • Prepare regular written communication such as monthly/annual reports, financial reports, participation reports, and equipment inventory reports as needed.

Graphic Designer, February 2012—Present • Rock the Rec – An annual student outreach event hosted by the CSU Recreation Center. Designed promotional material including event logo, billboards, posters, social media advertisements, and activity maps• Created informational material for recreational programming including fitness schedules and pamphlets for swimming, safety, fitness, corporate partnerships, and customized programs• Captured and edited photos of programs and events for informational and promotional material• Became proficient in using Adobe Suite including InDesign, Illustrator, Photoshop, and Bridge

Marketing and Membership Intern, December 2011—May 2012 • Communicated with targeted corporate and public sector clients in order to solicit new business including organizing display tables at corporate events and health fairs• Executed the strategy of the Recreation Center’s Concierge Card Program to market to hotel guests • Published weekly informational newsletter, “This Week at the Rec” highlighting recreational news

Newman Catholic Campus Ministry – Communications & Marketing Coordinator and Vice President Chi Delta Epsilon Sorority – Webmaster and Vice PresidentStudent Alumni Association – President and Executive Board Officer

Falling Waters Nursing Home, Toys for Tots, Make a Difference Day, Do-Gooder Day, Relay for Life

Campus Recreation Services: Employee of the Year, Employee of the Month Cleveland State University: President’s List, Dean’s ListAmerican Red Cross: CPR/AED/First Aid for the Professional Rescuer, CPR and First Aid Instructor

VOLUNTEER ORGANIZATIONS

AWARDS