Key Skills Profile SummaryStrategic sales specialist with 19 years of extensive experience in Sales and Service OperationsA keen analyst, highly skilled in market forecasting, quick to identify & formulate strategies to exploit business opportunitiesExcellence in managing business development, identifying & developing new markets, lead generation, client retention and achieving targetsExcels in regional Sales & Marketing along with capability in implementation of business strategies, and excellent client relationship management and process development to meet customer objectivesPlayed a key role in managing, developing, implementing and executing marketing initiatives and activities for assigned brands including campaigns (print, web, social media, broadcast, etc.), events, corporate responsibility programs and sponsorships; directed the launch of new products including major re-pricing / repositioning exercises, positioning, key account management, and portfolio sellingExpertise in creating and deploying quarterly and annual plans, programs and policies for company Sales Managers; backed all cross-company sales objectives such as budgets preparation, forecasting of sales targets & so onExposure to both urban, premium and rural marketing trends and in diverse geographies covering almost Entire IndiaHighly skilled in managing the entire gamut of customer service related issues with focus on revenue growth and customer delight. Expertise in capturing customer voices, tracking results of visits at customer's end and identifying scope of service performance & technical areas of improvement.An effective communicator with excellent presentation, negotiation and leadership skills

Career Timeline

Sales & Marketing

Strategic Business Planning

Market Intelligence

Business Operations

Turnaround Management

Service Operations

Client Relationship Management

Team Management

Key Account Management

MANISH AGARWALTop Level SALES & MARKETING ProfessionalTop-performing Professional who builds high-performance sales teams and develops successful new markets and new products that enables higher-margin sales

Business Operations | Strategic Planning | Sales & Marketing

Oct’14–PresentEicher Polaris Private Ltd., Nashik as Zonal Head

Apr’13- Apr’14Nissan as Regional Business Head- Western Region

Dec’97 – Nov’03Mahindra & Mahindra Ltd., UP as Territory Manager

May’14- Sep’14Escorts Limited, MP as Regional Manager

Nov’03-Mar’13Tata Motors Ltd., Mumbai as Regional Sales Manager

+91-9769170540,9893784954 manishagarwaltata@gmail.com

EducationMBA-Exec. (Marketing) from NMIMs in 2001B.Tech. (Mechanical) from REC, Kurukshetra (NIT) in 1997 Soft Skills

Work ExperienceEicher Polaris Private Ltd., Nashik Oct’14–PresentZonal Head of Western Region for Sales & Service operations

Role:Spearheading the entire Western Zone covering states of Rajasthan, Gujarat, Madhya Pradesh, Maharashtra sales & service function & leading a team of 15 member including domain expertise in sales , service , IT, commercial functionsCreating and growing the network to 35 dealers and dealer developmentEnhancing the partner business readiness process through the formation and leadership of a virtual team that develops business requirements, coordinates system testing, design and deliver partner trainingLeading innovation & optimization across channels to continuously improving company offerings & customer experiencesFormulating, developing and implementing yearly business strategies to ensure attainment of revenue goals & profitable sell-throughGuiding efforts towards ensuring:

o Integrity, compliance of all Government rules and regulations and company policies at all set-ups

o Customer satisfaction , feedback on the product and ensuring high NPS scoreo New finance tie–ups for the brand for easy availability of retail finance

Pitching the product to corporate customers, Govt. agencies and NGOsHighlights:

Credited for making the Western Region the best performer in terms of channel creation and volume generated & the seeding done in the marketAugmented sales and service processes from scratch to INR 20 crores through strategies such as network expansion, initial seeding, channel development, new market penetrationMonitored channel sales, marketing & operational activities; implemented strategies to maximise channel sales & collections achieved   increase in channel businessCreated from scratch 26 dealer network in the state of Rajasthan, Gujarat, Maharashtra and Madhya PradeshHave seeded 750 vehicles in the market despite high entry barriers in the segment created by incumbent playersCreated from scratch 15 member team by cherry picking people from across the automobile gamut of car, CV, people carrier, UV industry to create a multi skilled team

Escorts Limited, M.P. May’14- Sep’14Regional ManagerRole:

Improved sales policies and practices; defined the sales cycle, created accurate job descriptions and developed standards for customer relationship managementSteered business operations for the profit centre with a view to realize pre-planned sales and revenue targets; formulated profit centre budget for operational / business development activities

Led a team of 7 Area Business Managers and 4 service managers to manage the entire business function in the state of MP which contributes 20% business of the company

Previous ExperienceNissan Apr’13- Apr’14Regional Business Head- Western RegionHighlights:

Developed suitable processes for cohabitation of two brands Nissan and DatsunPrepared a Policy Document DPSW ( Datsun Purchase and Service Way) for Indian Operations of DatsunManaged new brands of Nissan like Micra, Sunny, and Terrano in Gujarat, Maharashtra, Mumbai, Goa , MP and Chhattisgarh marketFostered a team of 3 Regional Sales Manager and 4 Area Managers

Tata Motors Ltd., Mumbai Nov’03-Mar’13Regional Sales Manager- Passenger Car Business UnitGrowth path:Dealer Account Manager Nov’03 - Mar’07Product Manager (Eastern Region) Apr’07 –Mar’10Regional Sales Manager (Southern Region) Mar’10 – May’12Regional Sales Manager(Western Region) May’12-Apr’13

Highlights:Achieved record breaking sales in Gujarat for Tata Passenger Cars of 2200 in October 2004Established Indica Xeta Brand and catapulted the penetration of Tata Cars in petrol segment by 100 times in FY07Recognised Fiat Brands in Eastern Region from negligible volumes of 3-4 vehicles per month to 200 car per month in 2 yearsAttained a market share of 15 % in C+ segment against heavyweights like Honda City, Ford Fiesta and Hyundai Verna in Eastern RegionMaintained the Fiat Cult in Bangalore despite increased competition due to entry of global majors like VW, Ford, Nissan in the segmentAwarded with the best Regional Sales Manager based on multiple parameters for year 2011-12 and the highest performance rating Exceptional Contribution

As Regional Sales Manager (Western Region)Managed Tata Sumo, Safari, Aria and Venture brands for entire Western RegionSupervised sales function as well as development of 46 important dealerships of Western India for Tata SUV/UV Brands which contributed per month 1200 No’s sale, 24% of country volumes with direct reporting of 17 Territory Sales Managers dedicated to the SUV/UV brandsReported to the Country Head on SUV/UV Sales, provided feedback on product, process, manpower quality, sales promotion efficacy, promotional budget management and so on

As Regional Sales Manager (Southern Region)Managed “Fiat Punto, Fiat Linea and Fiat Palio Stile brands” for entire Southern Region at BangaloreAdministered the entire sales function as well as development of 41 important dealerships of South India for Fiat passenger car brands which contributed per month 800 no’s , 40% of country volumes with the help of 7 Territory Sales ManagersMaintained a close coordination with various media agencies for print advertising, BTL activities like mall display corporate promotion, tactical mailer campaigns, Exchange Melas, outdoor media for the entire southern regionPlayed a key role in taking Fiat brand to the next level by delivering superior premium sales and service experience to the customer by working on process at the micro level along with consulting team from Accenture in the metro cities of Bangalore and Hyderabad

As Product Manager (Eastern Region)Managed “Fiat Punto, Fiat Linea and Fiat Palio Stile Brands” at Kolkata & established Fiat network from existing Tata PCBU network by turning them into Tata—Fiat networkLaunched new Fiat products like Fiat Linea in the premium car segment and Fiat Grande Punto in the premium hatchback segmentLiaised with various media agencies for print advertising, BTL activities like mall display corporate

promotion, tactical mailer campaigns, Exchange Melas , outdoor media for the entire eastern regionIncreased penetration of Fiat Brand in corporate sector/ market by doing innovative events, roadshows, participation in their social activities, organized mileage rally to showcase multijet fuel efficient technology of Fiat engines

As Dealer Account ManagerManaged 8 dealers of Gujarat based at Ahmedabad & the entire sales function as well as development of 8 important dealerships of Gujarat for Tata passenger car brands which contributed per month 800 no’s , 60% of state volumesDeployed systems like Siebel/CRM in all dealership and firmly established the system , migrated the entire network from offline archaic management of prospects and accounted to online contemporary system like SiebelSuccessfully launches new products like Indigo Marina, Safari Dicor, Sumo Victa, Indica Xeta at State LevelProvided institutional sales to Govt. departments like education, health and so on

Mahindra & Mahindra Ltd., Uttar Pradesh Dec’97 – Nov’03Territory Manager

Highlights: Awarded a trip to Bangkok in 2003 for making M&M No.1 in Uttar Pradesh for the first time in 35 years Achieved market share growth in each of the markets worked; appointed 18 new dealer which

contributed nearly 3000 tractors annually Merit of being one of the initial pioneers of setting up Mahindra Sales System Exposure in Strong fund and working capital management which resulted in heavy reduction in

company exposure Maintained a close coordination with the NBFC’s for hire purchase schemes to increase sales Personal DetailsDate of Birth: 12th October 1974Languages Known: English Hindi, GujaratiAddress: Flat No. 704, Lime Apartment , Dream Citi Complex, Near Vijay Mamta, Nashik-422006, Maharashtra