RetailSales-boosting system partner,with high-demanded product lines and customized services.

Analysis

Consulting

Procurement

Presentation

Training

Permapack

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Sales-boosting solutions

for trade.

Our retail partners in the home improvement, garden

and stationery sectors benefi t from a highly varied product

range and comprehensive service provision.

As a renowned system partner, we provide market analy-

sis, layout proposals and consultation that go beyond

the sourcing and delivery of individual items.

As a leading innovator in the industry, we constantly

create and present innovative and fast-moving new

product groups at fair market conditions. Upon request

we also handle staff training when introducing new

product ranges.

Current information can be found at: permapack.ch/en/Retail

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Partner for a wide

range of businesses.

Permapack is active in a variety of categories and

sales channels, and has built up a detailed knowledge of

supplier networks, points of sale and customer needs.

With our products, we support our retail partners in

their respective line of business and offer a comprehen-

sive service package – for simply better solutions.

Do-it

Retail partners in the Do-it sector rely on Permapack

when they need clever products. These include

electronic security products for surveillance, alarms for

the home and family, and fi re extinguishers for home

and portable use. Our range also covers surface-specifi c

cleaning products, anti-slip underlays, protective pads

and furniture sliders, along with special paint for

renovation. We also offer a variety of building chemical

products for grouting, sealing and repairs.

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Garden

From the garden department at the DIY store to the local

garden center, we support businesses in the growing

garden sector with our comprehensive product range.

From gloves and watering solutions to garden decorations

such as fl owerpots, garden gnomes, garden appliances

and accessories, we provide everything that home

improvement and garden enthusiasts love to use and

buy, creating high frequency in the store.

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Stationary and office

Permapack provides supermarkets and stationary

wholesalers with everything they need, from self-

adhesive labels for schoolbooks, parcels, printers and

frozen products to adhesive tape for the offi ce, crafts

and packaging. Of course, we also offer the matching

dispensers. Another specialty is our extremely tough

and caster-resistant fl oor protection mats, which protect

fl oor surfaces against wear and minimize annoying noise.

Permapack is the purchasing platform for retailers and

wholesalers.

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Analysis

The best solutions

come from hard work.

In order to serve our customers in the best possible

way, we put their wishes, ideas and needs at the center

of our thinking. This is the only way to develop the

right individual solution.

We observe the market not only in Switzerland, but visit

trade fairs around the world to fi nd innovations for our

retail partners. We analyze individual products, market

developments and range of services. We then design

strategies and processes to set achievable goals.

Elements such as benchmark inquiries or the product

range structure in our own showroom are key to our

analysis. These also involve competitor products as well

as our own. Last but not least, we are in close contact

with our upstream suppliers, develop test series and

experimental products with them, make comparisons

and follow examples of best practice.

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The perfect product

range for your needs.

Every retail partner is different and every sales channel

has its own special characteristics. In order to develop

the best solution for you, we rely on our many years of

expertise in the development, production and sale of

successful concepts and product range solutions for the

Do-it and garden sector. With our individually compiled

product ranges, we can give you happy customers and

increased market success.

Use our expertise as the foundation of your success,

and benefi t from knowledge transfer and coaching from

an experienced market player. We help you present

your products appropriately and emotionally, and awaken

your customers’ interest with clear product structures

and a transparency that builds trust.

We would be happy to advise your regional managers

directly and individually on site.

Consulting

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How can you make a brand successful quickly?

By understanding and presenting it perfectly.

the stores. In parallel to this decision process at 'our

customer’s customer', we produced an initial stocking

suggestion for our client. We also showed it solutions

for mastering the logistical challenges and care and

maintenance measures for the shelves. The ability to get

everything you need from a single source is the best

solution when launching a brand in an unfamiliar market

environment.

Added value for the customer.Our shelf system was ready just in time for the opening

of the chain’s new branch in Switzerland. It was a great

success. The store, the end users and, above all, our

client were delighted with the product presentation. This

resulted in a great deal of praise and new orders, and we

were brought in to fi t out further branches shortly after-

wards. Since then merchandising activities are helping to

keep sales at constantly high levels.

The customer’s challenge. A major building chemicals company, based in northern

Germany, had been producing high quality products in the

Do-it sector for more than 35 years. As part of its growth

strategy, the company planned to expand into the Swiss

market with its product range. To do this, the company

searched intensively for a reliable partner that could build

the brand in this highly competitive market and present it in

DIY stores.

The solution.We took the initiative and immediately established personal

contact with one of the largest DIY chains in Switzerland.

The chain’s purchaser was impressed by the brand and

its range of products. We were tasked with producing

and presenting a test shelf. We completed this task in

close collaboration with the client. The presentation was

so successful that the company management decided to

start listing the brand and set up the sales shelves in

We produced a sales shelf for the Swiss market and presented our customer with a suggestion for the initial stocking.

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Procurement

Finding the best

from around the world.

When purchasing, we focus on reliable suppliers and

high-quality products. This helps us to achieve the grea-

test benefi ts for our customers and for their customers,

too. We visit trade fairs around the world on behalf of

our retail partners to detect new trends and fi nd the right

products to ensure their market success.

What do you need? We are happy to respond to your

wishes – quickly, precisely and fl exibly. Thanks to

cutting-edge infrastructure and effi cient teams, we are

your one-stop shop for a range of solutions and a deep

and varied product range. We take all aspects into

account – from the packaging concept to the design

and management of the point of sale.

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Presentation

The perfect face

for your sales success.

Every pro knows that purchase decisions are very often

made directly at the point of sale. The presentation of

products is therefore the key to success. Permapack

supports you in this area more than any other provider.

From product range training and sales promotion to

sample layout service, our staff always strive to provide

the perfect service. This also includes test shelves, which

we install in our customers’ stores, or integration of the

free sales area into the general concept.

Our fruitful and successful collaboration with our

customers and suppliers is based on our commitment

to performance, personal dedication and mutual

respect. Our motivated merchandising crew of more

than 70 experts covers all of Switzerland.

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Example

When prices rise suddenly, you need to react fast.

The bestsolution is onethat helps thecustomer sell.

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It’s not the price that ensures success,

but the value behind the price.

A bottleneck in the timber market resulted in huge price increases for FSC® C021649-certifi ed wood.

The solution.Through a combination of high fl exibility and an under-

standing of the customer’s needs, we were able to fi nd

a solution that worked, even in such a diffi cult situation.

Following intensive research, we submitted a new offer.

Although the price was still higher than planned, we

provided persuasive arguments and excellent value for

money.

Added value for the customer.In the end, everyone came out on top. The sales promo-

tion went ahead and resulted in excellent sales, despite

the higher retail price. The customer was also relieved

that it no longer had to devote precious time to looking

for an alternative – a real win-win scenario.

As a result of this episode, the customer realized how

much we care about its needs, how we want to fi nd the

right solution and how we will continue to support it in

future by providing attractive customer offers.

The customer’s challenge. We had provided one of Switzerland’s leading home

improvement chains with an offer for a premium wood

product. The customer was just about to start a sales

promotion for the product when a bottleneck suddenly

arose in the raw materials market. The result of this was

a massive price increase for the FSC® C021649-certifi ed

wood that is mandatory for this product. This meant that

our customer would have had to purchase this product

from us at a much higher price and sell it at a higher price

in its stores. Naturally, it wanted to avoid this. We had to

fi nd a solution in order that our customer could still sell

a pre mium product that met the strict Swiss standards,

despite the higher price.

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Training

Knowledge sells well.

Staff who provide customers with good information can

make them feel good about a product and motivate them

to buy it. Our sales specialists are happy to pass on their

knowledge to your employees and keep them constantly

up to date, often with the involvement of specialists from

our suppliers. At Permapack, we recognize that joint

success is just as much about good service as fi rst-class

products.

We also offer individual on-site training for your employees.

Practical relevance is important to us, so we use the

products as a customer would. We stand out from the

competition with our smart ideas and high level of

expertise in markets, products and product ranges.

Thanks to an above-average service package, we offer

our retail partners measurable additional benefi ts that

help them stand out, too. We place particular attention

on the issue of sustainability by combining business

performance with environmental responsibility and social

justice.

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Many elements are required for

solutions that are simply better.

Individual customer support.Our fi eld sales staff are always available for on-site visits.

Together with our specialists in Rorschach, they target

their market and application knowledge precisely,

demonstrate customization options and create tailored

customer solutions.

High availability.We store materials, customer-specifi c items and standard

products on our premises, using our separate hazardous

substances warehouse if necessary. This helps us ensure

rapid availability and therefore security for our customers.

Reliable logistics. From our daily delivery and collection service to

individual delivery concepts, we offer the option of

just-in-time scheduling.

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Uncompromising quality. Our quality and hygiene policies make a decisive contri-

bution to our customers’ market success. Permapack is

certifi ed: ISO 9001:2015, ISO 14001:2015, FSSC 22000,

FSC® C021649, Esko HD Flexo Certifi ed.

Reliable partner. Permapack was founded in 1958. Thanks to its commit-

ment to service, the company has developed from a

small adhesive tape retailer to become the leading

solu tions partner for adhesives, protection, packaging,

labeling and fi nishing. As a family business, Permapack is

a reliable partner that stands for independence, stability

and security.

Customer-specifi c preparation. When handling pre-assembled products, we take care

of the individual packing for our customers, such as

fi tting, packaging and labeling. Adhesive tapes, surface

protection fi lms and sealing tapes are cut from large rolls

and packaged according to customer specifi cations.

We produce small batches using cutting-edge plotter

technology.

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09 /

2018

Permapack AG

Business Unit Retail

Reitbahnstrasse 51

CH-9401 Rorschach, Switzerland

Phone +41 71 844 12 12

Fax +41 71 844 12 13

www.permapack.ch

What solutions can we suggest

for you?