Retailing in the US – Market Summary & Forecasts - SP.pdf · Retailing in Japan – Market Summary & Forecasts Comprehensive overview of the market, consumer, and competitive context,

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Retailing in Japan – Market Summary & Forecasts Comprehensive overview of the market, consumer, and competitive context, with retail sales value and

forecasts to 2019

Report Code: RT0216MR

Published: August 2015

Report Price: US$4,950 (Single Copy)

©Conlumino 2014 | This product is licensed and is not to be photocopied or reproduced.

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Retailing in Japan – Market Summary & Forecasts


Summary

The retail sector in Japan is expected to witness sluggish growth over the next few years, as several

factors hold back growth prospects in the country. The retail sector grew by xx% in 2014 and is estimated

to grow at a sluggish CAGR of xx% over the next five years. Consumers are increasingly looking for value

and convenience. The increasing number of single households and an aging population are forcing

retailers to adapt to these new demands from consumers.

Key Findings

Retailers continue to strategize on multi-channel convergences to make the shopping experience

more convenient and easy

Food and grocery captures the largest share of retail spending (xx%), followed by home and garden

products.

Rising internet penetration (xx%) and increasing accessibility through mobile devices will open doors

to mobile shopping

Value seeking consumers are driving the sales of private labels brands, and retailers are actively

launching private label brands to drive growth.

Increasing inbound tourists and the efforts of the tourism department are boosting the retail sales in

the country

Reasons to Buy

Gain a comprehensive knowledge on 26 products across 12 product sectors in the Japan retail

market and develop a competitive advantage around consumer behaviour trends from the start of

your supply chain

Explore novel opportunities that will allow you to align your product offerings and strategies to

meet demand by analyzing the vital economic and population trends, key consumer and

technology trends influencing the retail market

Investigate current and forecast behaviour trends in each category to identify the best

opportunities to exploit

Analyze the recommended actions to align your marketing strategies with the crucial trends

influencing the consumer behavior

Understand the fastest growing categories in the market with insights on performance of

individual product categories, across key channels from 2009, with forecasts until 2019


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Analysis of key international and domestic players operating in the Japan retail market – including

store counts and revenues that give you a competitive edge - identify opportunities to improve

your market share


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1. Retail Topline

1.1 Total Retail

Total retail sales in Japan are expected to maintain a sluggish growth over the forecast period. The

dwindling economic environment, falling exports, and a shrinking workforce have squeezed retail

development; however, it will remain one of the biggest retail markets in the world. Japan ranks third after

China and the US (based on US$ values) in terms of total retail sales in 2014.

The demographic changes in the Japanese economy have altered consumer purchase patterns and

behaviour, and have led retailers to re-think their strategies. Japan currently faces a crisis, as its overall

population is set to decline further over the next few years. Declining birth rates and a rapidly aging

population mean those aged 65 or over will account for xx% of the population by 2025, which will

considerably affect consumption patterns in Japan going forward.

In addition, there has been a rise in the number of single person households and number of working

women in Japan, which has led to busier lifestyles. Customers have less time to spend on activities such

as shopping, which has increased the demand for convenience. Japanese retailers have been opening a

record number of convenience stores, and are tailoring their goods and services to suit the demographic

changes in the country. Categories such as personal care, food, and grocery are expected to have the

highest growth rates over the forecast period. The on-going demand for convenience, and value added

products, will favour the growth.

1.1.1 Retail sales value and growth

Retail sales accounted for xx% of the overall customer spend in 2014. Food and grocery accounts for the

largest share of retail spending, followed by home and garden products. Online shopping is rapidly

increasing with an increasing number of customers switching to online purchases. Online retailing will be

the fastest growing retail channel over the next five years; with an estimated share of xx% of overall retail

sales in 2019.Increasing internet (xx% in 2014) and smartphone penetration hold huge growth potential

for the retail sector.


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Figure 1: Retail Sales Value and Growth (JPY Billion, %) 2006–2014 97,2

61

98,1

76

96,5

07

94,9

64

95,3

67

95,4

34

96,5

87

97,5

62

98,7

18

x%

-x% -x%

x% x%

x%x%

x%

-x%

-x%

-x%

-x%

x%

x%

x%

x%

xx

xx

xx

xx

xx

xx

xx

2006 2007 2008 2009 2010 2011 2012 2013 2014

Yo

Y S

ale

s G

row

th i

n (%

)

Reta

il S

ale

s (

JP

Y b

illi

on

)

Retail Sales (JPY billion) YoY Sales Growth (%)

Source: : World Bank Development Indicators and Conlumino 2015 / © Conlumino


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Figure 2: Retail Sales as % of Total Consumer Spend (%), 2006 and 2014

xx%

xx%

2014

xx%

xx%

2006

Retail Sales as .Percentage of total Consumer Spending (%)

Others (%)

Source: Conlumino 2015 © Conlumino

Figure 3: Total Retail Sales and Growth Rate(JPY Billion, %), 2014 & 2019

xx

xx

xx

xx

xx

xx

xx

2014 2019

Reta

il S

ale

s (

JP

Y b

illi

on

)

Retail Sales (JPY billion)

CAGRxx%



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2. Retail – Product Sectors

2.1 Product Sector Analysis

2.1.1 Electrical and Electronics

The electrical and electronics goods retail market is expected to witness modest growth over the next five

years, growing at a CAGR of xx% during 2014-2019.The smartphone market is growing rapidly, with more

consumers switching from feature phone to smartphones. Japan has established 3G infrastructure, and

4G infrastructure is being adopted by carriers. Customers will adopt mobile devices compatible with the

technology, which is expected to boost smartphone sales. However, the increased use of smartphones

will result in low demand for other goods, such as media players and imaging devices.

The online channel, which offers convenience and low prices, is expected to sway customers from

specialist retailers. Currently, specialist retailers dominate the market with xx%, but the online channel is

expected to grow at a CAGR of xx% in 2014–2019, and increase its market share from xx% to xx% in the

same period, reducing the market share of specialist retailers to xx%.

Figure 4: Share of Electrical and Electronics in overall Retail 2014 and 2019

xx%

2014

xx%

2019

Electrical and Electronics



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Figure 5: Retail Sales Value and Growth (JPY Billion, %) of Electrical and Electronics 2014-2019

x%

x% x% x%x%

x%

x%

x%

x%

x%

x%

x%

x%

xx

xx

xx

xx

xx

xx

xx

xx

xx

2014 2015 2016 2017 2018 2019

Yo

Y S

ale

s G

row

th i

n (%

)

Ele

ctr

ical

an

d E

lectr

on

ics S

ale

s i

n

(JP

Y b

illi

on

)

Electrical and Electronics Sales in (JPY billion) YoY Sales Growth (%)



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Summary Methodology

Overview

All data in this series of retail reports from Conlumino is rigorously sourced using a comprehensive,

standardized methodology. This methodology ensures that all data is thoroughly researched and cross–

checked against a number of sources and validation processes. At the core of this methodology is a

triangulated market sizing approach, which ensures that results from different sources and approaches,

including Conlumino’s own industry surveys, are compared and a final consensus number between these

inputs is derived. In addition, standardized processes and quality controls across the entire data

collection, analysis and publication process ensure compliance and cross–checking of the data occurs at

each stage of the methodology.

The triangulated market sizing method

The triangulation method ensures that the results from three distinct phases of the research are brought

together and cross–compared before finalized market numbers are derived:

1. Existing internal resources: as retail data is compiled using a rolling annual program of industry research, the first stage of producing the data is to review the existing internal information, both from the last major data release, as well as that which has been collected on an ongoing basis throughout the year. This includes inputs about market as well as individual retailer performance. These sources are then reviewed and incorporated into data collection processes and databases before the second intensive phase of desk research.

2. Extensive desk research: this phase of the methodology incorporates the main phase of secondary research. This research is initially conducted across a wealth of information sources, as listed below. In addition, the results of any relevant surveys from other Conlumino projects are also fed into data collection sheets. Online industry surveys can include industry opinion surveys of retailers’ — and their suppliers’ — sentiment and consumer surveys of purchasing and retail behavior. Secondary sources include, but are not limited to, the following:

a. Industry surveys b. Industry and trade association research c. Trade portals d. Company filings and analyst presentations e. Broker and investment analyst reports f. International organizations g. Government statistics h. Retail media i. National Press, including both business and consumer titles

3. Market modeling: the next stage in the process is to feed the results of the above into market

models, which also include drive–based forecasting tools — which analyze drivers such as disposable

income, product uptake, macro–economic drivers and market momentum — in order to fill in any gaps in

the data and update forecast numbers. At this stage, the market models also look to update channel


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distribution data sets. For example, information found at the research and trend monitoring stage on

online retail sales would directly affect the channel distribution models.

4. Data finalization: the final stage of the process is the true triangulation of all the previous inputs.

At this stage data is created using the inputs to hand in a bottom–up fashion, starting with the inputs from

each of the previous three stages of the process for each data point to be published. This is done for all

the product, channel and country combinations covered in the data. At this stage, therefore, the project

analysts are constantly evaluating and deciding upon the relative merits of each of the inputs from the

research processes. Once a triangulated set of data has been finalized, these outputs are then thoroughly

cross–checked using a series of top–down checks which review the data against a series of reference

benchmarking, including known overall retail sizes, growth trends and per–capita spending rates.

Figure 6: The Triangulated Market Sizing Methodology

Source: Conlumino 2015 / © Conlumino


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Industry surveys in the creation of retail market data

Stage 2 of the above process includes using the outputs of Conlumino’s surveys of consumers’ packaged

goods consumption and industry opinion. Every year Conlumino completes a large scale survey, with

over 120,000 responses, covering CPG purchasing and consumption habits in 10 core retail markets

around the globe. This major study, cross-referenced against the primary telephone research of product

market sizes by country, provides outputs against which relevant retail market data, focusing on the

grocery channel and core products in this channel are assessed. It should be noted that overall, this feeds

research into 3 of the 25 product categories covered. In addition, any other suitable surveys conducted by

Conlumino which also provide information on retail markets are mined for information to be put into the

data finalization process.

Quality control and standardized processes

Crucial to the function of the above method is the adoption of strict definitions for all products and

channels, and adherence to a standardized process at each and every stage in the methodology. By

following this approach all data is made cross-comparable across countries to ensure that analysis adds

to the understanding of market dynamics and trends.

The key elements of this approach are:

Strict channel definitions: the definition of each channel is the same in every country;

Strict product definitions: the definition of each product is the same in every country;

Standardized processes:

o Data capture – all data received as part of the research is captured in standardized files and in a

standard format. Any workings that analysts carry out on inputs, for example to correct for

misalignment in category coverage, are also covered in these sheets

o Data creation – all modeling and forecasting approaches are standardized in order to ensure

consistency

o Finalization and verification – systematic methods and approaches are used to finalize data

points

Country by country research structure: all research is conducted country by country in order to

ensure that market data reflect local market trends and contexts

Data checks during “bottom-up” creation: during the data creation and finalization stage analysts

refer back to initial sources and inputs in order to ensure accuracy in the data

Top down data audits and cross-checks: a large series of cross-checks across all the different

dimensions of the final data sets are run in order to identify any outliers or trends that do not fit with

Conlumino’s market understanding, as well as to conduct specific analyses against set proofing

criteria, such as abnormal growth rate changes, verifying data at both the overall and detailed level

against research inputs and checking per capita spends against other analysis of consumers’

spending in a country

Hierarchical review processes: finally, all of the above processes are subject to a hierarchical

review process which ensures that not only the core analysts within a team look at the data, but that

at each stage data is passed through several management layers in order that queries and data

review and sign-off are completed before any final data can be published


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Table of Contents

1. Introduction .................................................................................................9

1.1 What is this Report About? .................................................................................. 9

2. Executive Summary & Outlook ................................................................ 10

3. Market Context .......................................................................................... 12

3.1 A slowing economy continues to pose new challenges to retailers .................... 12

3.1.1 Sluggish economic growth constricting retail spend ......................................................... 12

3.1.2 Falling household saving indicates high spending levels .................................................. 16

3.1.3 Service sector leads with better employment opportunities .............................................. 17

3.1.4 Japan moves out of deflation, a good sign for the retail sector ......................................... 19

3.1.5 Financial burdens suppressing household spending ........................................................ 20

3.2 Japan’s elderly creating new opportunities for the retailers................................ 23

4. Japanese Shoppers .................................................................................. 27

4.1 Private labels are finding increasing adoption.................................................... 27

4.2 Increasing spend by older customers- A positive sign for retailers ..................... 29

4.3 Retailers respond to increasing demand for convenience by customers ............ 31

4.4 Changing consumer buying behavior with rising working women and smaller households

33

4.5 Rising tourist arrivals spurs retail growth in Japan ............................................. 35

5. Doing Business in Japan .......................................................................... 37

5.1 Summary ........................................................................................................... 37

5.1.1 Bureaucracy ...................................................................................................................... 38

5.1.2 Business culture ................................................................................................................ 38

5.1.3 Geography ......................................................................................................................... 38

5.1.4 Infrastructure and logistics ................................................................................................ 38

5.2 New legislation to permit 10,000 new tax-free shops in the country ................... 39

5.3 New food labeling law came into force in 2015 .................................................. 39

5.4 Taxation in Japan .............................................................................................. 39

5.4.1 Corporate Tax ................................................................................................................... 39

5.4.2 Consumption tax ............................................................................................................... 40

6. Internet &Technology ............................................................................... 41

6.1 Broadband, Mobile Phone, and Internet Users .................................................. 41

6.1.1 Social Media Penetration in Japan .................................................................................... 43

6.2 Technology Trends............................................................................................ 44


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6.2.1 Fashion retailers are installing interactive displays to attract customers .......................... 44

6.2.2 Near Field Communication is changing how retailers interact with customers ................. 45

6.2.3 Retailers are employing social media to attract and retain customers ............................. 46

7. Retail Topline ............................................................................................. 47

7.1 Total Retail ........................................................................................................ 48

7.1.1 Online Sales &Growth ....................................................................................................... 50

7.2 Summary of product sectors .............................................................................. 51

7.2.1 Share of key product sectors............................................................................................. 51

7.2.2 Key product sectors ........................................................................................................... 52

7.3 Summary of channels ........................................................................................ 54

7.3.1 Spend per Channel ........................................................................................................... 54

7.3.2 Online Penetration of Key Product Sectors ....................................................................... 55

8. Retail – Product Sectors ........................................................................... 57

8.1 Product Sector Analysis .................................................................................... 57

8.1.1 Clothing ............................................................................................................................. 57

8.1.2 Footwear ............................................................................................................................ 64

8.1.3 Books, News and Stationery ............................................................................................. 71

8.1.4 Electrical and Electronics .................................................................................................. 75

8.1.5 Food and Grocery ............................................................................................................. 79

8.1.6 Health and Beauty ............................................................................................................. 83

8.1.7 Furniture and Floor Coverings........................................................................................... 87

8.1.8 Home and Garden Products.............................................................................................. 91

8.1.9 Music, Video and Entertainment Software ........................................................................ 95

8.1.10 Sports and Leisure Equipment .......................................................................................... 99

8.1.11 Jewelry, Watches and Accessories ................................................................................. 103

8.1.12 Luggage and Leather Goods........................................................................................... 107

9. Retailers ................................................................................................... 111

9.1 Clothing ........................................................................................................... 113

9.2 Footwear ......................................................................................................... 115

9.3 Books, News and Stationery ........................................................................... 116

9.4 Electrical and Electronics ................................................................................ 118

9.5 Food and Grocery ........................................................................................... 120

9.6 Health and Beauty ........................................................................................... 122

9.7 Furniture and Floor Coverings ......................................................................... 124

9.8 Home and Garden Products ............................................................................ 126


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9.9 Music, Video and Entertainment Software ....................................................... 127

9.10 Sports & Leisure Equipment ............................................................................ 129

9.11 Jewelry, Watches and Accessories ................................................................. 131

9.12 Luggage and Leather Goods ........................................................................... 132

10. Appendix .................................................................................................. 133

10.1 Definitions ....................................................................................................... 133

10.1.1 This report provides 2014 actual sales; while forecasts are provided for 2015 – 2019 .. 133

10.2 Summary Methodology ................................................................................... 139

10.2.1 Overview .......................................................................................................................... 139

10.2.2 The triangulated market sizing method ........................................................................... 139

10.2.3 Industry surveys in the creation of retail market data ..................................................... 141

10.2.4 Quality control and standardized processes ................................................................... 141

10.3 About Conlumino ............................................................................................. 142

10.4 Disclaimer ....................................................................................................... 142


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List of Figures

Figure 1: GDP Value (US$ billion), 2008–2014 ............................................................................................................................................ 13 Figure 2: Growth Rate of GDP (US$ billion, %), 2008–2014......................................................................................................................... 14 Figure 3: GDP Value and Growth (JPY billion, %), 2008–2014 .................................................................................................................... 14 Figure 4: Forecasts for GDP Value and Growth (JPY billion, %), 2014–2019 ............................................................................................... 15 Figure 5: Household Net Saving Rate (% of Disposable Household Income), 2004–2014 ............................................................................ 16 Figure 6: Share of Employment by Sector (%), 2004 and 2014 .................................................................................................................... 17 Figure 7: Unemployment Rate(%), 2004–2014 ............................................................................................................................................ 18 Figure 8: Inflation Growth Rates (%), 2004–2014 ......................................................................................................................................... 19 Figure 9: Household Consumption Expenditure of Japan (US$ billion), 2004 and 2014 ............................................................................... 20 Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014 .............................................................................. 21 Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004–2014 ...................................................................................... 21 Figure 12: Rural and Urban Populations (millions) 2004, 2014, and 2019 .................................................................................................... 22 Figure 13: Total Population and Growth Rate (Millions, %), 2004–2019 ....................................................................................................... 24 Figure 14: Population Split by Gender (%), 2014 and2019 ........................................................................................................................... 24 Figure 15: Population Split by Age Group (%), 2014 and 2019 ..................................................................................................................... 25 Figure 16: Per Capita Spend on Retail(JPY), 2006 and 2014 ....................................................................................................................... 25 Figure 17: Per Capita Spend (JPY)and Total Retail Spend by Age Group (%), 2006 and 2014 .................................................................... 26 Figure 18: Major retailers and their private label products ............................................................................................................................ 28 Figure 19: Rising share of elderly population in Japan ................................................................................................................................. 30 Figure 20: Convenience seeking customers ................................................................................................................................................. 32 Figure 21: Percentage of Private Households by Family Type ..................................................................................................................... 34 Figure 22: Tourist arrivals to Japan, (in thousands), 2009 and 2014 ............................................................................................................ 36 Figure 23: Major Cities with High Spend on Retail ........................................................................................................................................ 36 Figure 24: Key Components of Doing Business in Japan ............................................................................................................................. 37 Figure 25: Total Number of Fixed Broadband Users and Penetration (millions, %), 2004–2014 .................................................................. 41 Figure 26: Total Number of Mobile Phone Subscriptions and Penetration (millions, %), 2004–2014 ............................................................ 42 Figure 27: Total Number of Internet Users and Growth Rate (millions,%), 2004–2014 ................................................................................. 42 Figure 28: Social media usage in Japan, December 2014 ............................................................................................................................ 43 Figure 29: Interactive displays by fashion retailers ....................................................................................................................................... 44 Figure 30: NFC used in marketing campaigns .............................................................................................................................................. 45 Figure 31: Retailers using social media ........................................................................................................................................................ 46 Figure 32: Retail Sales Value and Growth (JPY billion, %), 2006–2014 ....................................................................................................... 48 Figure 33: Retail Sales as % of Total Consumer Spend (%), 2006 and 2014 ............................................................................................... 48 Figure 34: Total Retail Sales and Growth Rate(JPY billion, %), 2014 and 2019 ........................................................................................... 49 Figure 35: Online Sales and Growth Rate (JPY billion, %) 2014–2019 ......................................................................................................... 50 Figure 36: Share of Key Product Sectors (%), 2014 and 2019 ..................................................................................................................... 51 Figure 37: Growth Rate of Key Product Sectors vs. Growth of Total Retail (%), 2014–2019 ......................................................................... 52 Figure 38: Value Growth of Key Product Sectors (JPY billion), 2014–2019 .................................................................................................. 53 Figure 39: Spend Per Channel, 2014 and 2019 ........................................................................................................................................... 54 Figure 40: Online Penetration of Key Product Sectors (%), 2014 ................................................................................................................. 55 Figure 41: Online Penetration of Key Product Sectors (%), 2019 ................................................................................................................. 56 Figure 42: Share of Clothing in overall Retail 2014 and 2019 ....................................................................................................................... 58 Figure 43: Retail Sales Value and Growth (JPY billion, %) of Clothing 2014–2019 ....................................................................................... 58 Figure 44: Spend per Head on Clothing 2014 and 2019 ............................................................................................................................... 59 Figure 45: Share of Clothing by Women’s Wear, Men’s Wear and Children’s Wear 2014 and 2019 ............................................................. 59 Figure 46: Women’s Wear Sales Value and Growth (JPY billion, %) 2014–2019 ......................................................................................... 60 Figure 47: Men’s Wear Sales Value and Growth (JPY billion, %) 2014–2019 ............................................................................................... 61 Figure 48: Children’s Wear Sales Value and Growth (JPY billion, %), 2014–2019 ....................................................................................... 61 Figure 49: Online Spend in Clothing and Growth (JPY billion, %), 2014–2019 ............................................................................................. 62 Figure 50: Online Share of Total Clothing Spend 2014 and 2019 ................................................................................................................. 62 Figure 51: Spending per Channel in Clothing (%) 2014 and 2019 ................................................................................................................ 63 Figure 52: Share of Footwear in Total Retail Sales, 2014 and 2019 ............................................................................................................. 64


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Figure 53: Retail Sales Value and Growth (JPY billion, %) of Footwear, 2014–2019 .................................................................................... 65 Figure 54: Spend per Head on Footwear, 2014 and 2019 ............................................................................................................................ 65 Figure 55: Share of Footwear by Women’s Footwear, Men’s Footwear and Children’s Footwear 2014 and 2019 ........................................ 66 Figure 56: Women’s Footwear Sales Value and Growth (JPY billion, %), 2014–2019 .................................................................................. 67 Figure 57: Men’s Footwear Sales Value and Growth (JPY billion, %), 2014–2019 ....................................................................................... 68 Figure 58: Children’s Footwear Sales Value and Growth (JPY billion, %), 2014–2019 ................................................................................. 68 Figure 59: Online Spend in Footwear and Growth (JPY billion, %), 2014–2019 ........................................................................................... 69 Figure 60: Online Share of Total Footwear Spend, 2014 and 2019 .............................................................................................................. 69 Figure 61: Spending per Channel in Footwear (%) 2014 and 2019 .............................................................................................................. 70 Figure 62: Share of Books, News and Stationery in overall Retail, 2014 and 2019 ....................................................................................... 71 Figure 63: Retail Sales Value and Growth (JPY billion, %) of Books, News and Stationery, 2014–2019 ...................................................... 72 Figure 64: Spend per Head on Books, News and Stationery, 2014 and 2019 ............................................................................................... 72 Figure 65: Online Spend in Books, News and Stationery and Growth (JPY billion, %), 2014–2019 .............................................................. 73 Figure 66: Online Share of total Books, News and stationery Spend, 2014 and 2019 .................................................................................. 73 Figure 67: Spending per Channel in Books, News and stationery (%) 2014 and 2019 ................................................................................. 74 Figure 68: Share of Electrical and Electronics in Total Retail Sales, 2014 and 2019 .................................................................................... 75 Figure 69: Retail Sales Value and Growth (JPY billion, %) of Electrical and Electronics, 2014–2019 ........................................................... 76 Figure 70: Spend per Head on Electrical and Electronics, 2014 and 2019 ................................................................................................... 76 Figure 71: Online Spend in Electrical and Electronics and Growth (JPY billion, %), 2014–2019 ................................................................... 77 Figure 72: Online Share of total Electrical and Electronics Spend, 2014 and 2019 ....................................................................................... 77 Figure 73: Spending per Channel in Electrical and Electronics (%) 2014 and 2019 ...................................................................................... 78 Figure 74: Share of Food and Grocery in Total Retail Sales, 2014 and 2019 ............................................................................................... 79 Figure 75: Retail Sales Value and Growth (JPY billion, %) of Food and Grocery, 2014–2019 ...................................................................... 80 Figure 76: Spend per Head on Food and Grocery, 2014 and 2019 .............................................................................................................. 80 Figure 77: Online Spend in Food and Grocery (JPY billion, %) 2014–2019 .................................................................................................. 81 Figure 78: Online Share of total Food and Grocery Spend, 2014 and 2019 .................................................................................................. 81 Figure 79: Spending per Channel in Food and Grocery (%), 2014 and 2019 ................................................................................................ 82 Figure 80: Share of Health and Beauty in Total Retail Sales, 2014 and 2019 ............................................................................................... 83 Figure 81: Retail Sales Value and Growth (JPY billion, %) of Health and Beauty, 2014–2019 ...................................................................... 84 Figure 82: Spend per Head on Health and Beauty, 2014 and 2019 .............................................................................................................. 84 Figure 83: Online Spend and Growth (JPY billion, %)in Health and Beauty, 2014–2019 .............................................................................. 85 Figure 84: Online Share of total Health and Beauty Spend, 2014 and 2019 ................................................................................................. 85 Figure 85: Spending per Channel in Health and Beauty (%) 2014 and 2019 ................................................................................................ 86 Figure 86: Share of Furniture and Floor Coverings in Total Retail Sales, 2014 and 2019 ............................................................................. 87 Figure 87: Retail Sales Value and Growth (JPY billion, %) of Furniture and Floor Coverings, 2014–2019 .................................................... 88 Figure 88: Spend per Head on Furniture and Floor Coverings, 2014 and 2019 ............................................................................................ 88 Figure 89: Online Spend and Growth (JPY billion, %)in Furniture and Floor Coverings, 2014–2019 ............................................................ 89 Figure 90: Online Share of total Furniture and Floor Coverings Spend, 2014 and 2019 ............................................................................... 89 Figure 91: Spending per Channel in Furniture and Floor Coverings (%), 2014 and 2019 ............................................................................. 90 Figure 92: Share of Home and Garden Products in Total Retail Sales, 2014 and 2019 ................................................................................ 91 Figure 93: Retail Sales Value and Growth (JPY billion, %) of Home and Garden Products 2014–2019 ........................................................ 92 Figure 94: Spend per Head on Home and Garden Products, 2014 and 2019 ............................................................................................... 92 Figure 95: Online Spend and Growth (JPY billion, %) in Home and Garden Products, 2014–2019 .............................................................. 93 Figure 96: Online Share of total Home and Garden Products Spend, 2014 and 2019 .................................................................................. 93 Figure 97: Spending per Channel in Home and Garden Products (%), 2014 and 2019 ................................................................................ 94 Figure 98: Share of Music, Video and Entertainment Software in Total Retail Sales, 2014 and 2019 ........................................................... 95 Figure 99: Retail Sales Value and Growth (JPY billion, %) of Music, Video and Entertainment Software, 2014–2019 .................................. 96 Figure 100: Spend per Head on Music, Video and Entertainment Software, 2014 and 2019 ........................................................................ 96 Figure 101: Online Spend and Growth (JPY billion, %)in Music, Video and Entertainment Software, 2014–2019 ......................................... 97 Figure 102: Online Share of total Music, Video and Entertainment Software Spend 2014 and 2019 ............................................................ 97 Figure 103: Spending per Channel in Music, Video and Entertainment Software (%), 2014 and 2019 .......................................................... 98 Figure 104: Share of Sports and Leisure Equipment in Total Retail Sales, 2014 and 2019........................................................................... 99 Figure 105: Retail Sales Value and Growth (JPY billion, %) of Sports and Leisure Equipment, 2014–2019 ............................................... 100 Figure 106: Spend per Head on Sports and Leisure Equipment, 2014 and 2019 ....................................................................................... 100 Figure 107: Online Spend and Growth (JPY billion, %) in Sports and Leisure Equipment, 2014–2019 ....................................................... 101 Figure 108: Online Share of Total Sports and Leisure Equipment Spend, 2014 and 2019 .......................................................................... 101


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Figure 109: Spending per Channel in Sports and Leisure Equipment (%), 2014 and 2019 ......................................................................... 102 Figure 110: Share of Jewelry, Watches and Accessories in Total Retail Sales, 2014 and 2019 ................................................................. 103 Figure 111: Retail Sales Value and Growth (JPY billion, %) of Jewelry, Watches and Accessories, 2014–2019 ........................................ 104 Figure 112: Spend per Head on Jewelry, Watches and Accessories, 2014 and 2019 ................................................................................ 104 Figure 113: Online Spend and Growth (JPY billion, %) in Jewelry, Watches and Accessories, 2014–2019 ................................................ 105 Figure 114: Online Share of total Jewelry, Watches and Accessories Spend, 2014 and 2019 .................................................................... 105 Figure 115: Spending per Channel in Jewelry, Watches and Accessories (%), 2014 and 2019 .................................................................. 106 Figure 116: Share of Luggage and Leather Goods in Total Retail Sales, 2014 and 2019 ........................................................................... 107 Figure 117: Retail Sales Value and Growth (JPY billion, %) of Luggage and Leather Goods, 2014–2019 .................................................. 108 Figure 118: Spend per Head on Luggage and Leather Goods 2014 and 2019 ........................................................................................... 108 Figure 119: Online Spend and Growth (JPY billion, %) in Luggage and Leather Goods, 2014–2019.......................................................... 109 Figure 120: Online Share of total Luggage and Leather Goods Spend, 2014 and 2019 ............................................................................. 109 Figure 121: Spending per Channel in Luggage and Leather Goods (%), 2014 and 2019 ........................................................................... 110 Figure 122: The Triangulated Market Sizing Methodology .......................................................................................................................... 140


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List of Tables

Table 1: Japan Clothing Retail Sales (JPY billion), by Product Sub-Category, 2009–2014 ........................................................................... 60 Table 2: Japan Clothing Retail Sales (JPY billion), by Product Sub-Category, 2014–2019 ........................................................................... 60 Table 3: Japan Footwear Retail Sales (JPY billion), by Product Sub-Category, 2009–2014 ......................................................................... 66 Table 4: Japan Footwear Retail Sales (JPY billion), by Product Sub-Category, 2014–2019 ......................................................................... 67 Table 5: Major Domestic Retailers in Japan ............................................................................................................................................... 111 Table 6: Major International Retailers in Japan .......................................................................................................................................... 112 Table 7: Key Clothing Retailers in Japan .................................................................................................................................................... 113 Table 8: Key Footwear Retailers in Japan .................................................................................................................................................. 115 Table 9: Key Books, News and Stationery Retailers in Japan .................................................................................................................... 116 Table 10: Key Electrical and Electronics Retailers in Japan ....................................................................................................................... 118 Table 11: Key Food and Grocery Retailers in Japan .................................................................................................................................. 120 Table 12: Key Health and Beauty Retailers in Japan .................................................................................................................................. 122 Table 13: Key Furniture and Floor Coverings Retailers in Japan ................................................................................................................ 124 Table 14: Key Home and Garden Products Retailers in Japan ................................................................................................................... 126 Table 15: Key Music, Video and Entertainment Retailers in Turkey ............................................................................................................ 127 Table 16: Key Sports & Leisure equipment Retailers in Japan ................................................................................................................... 129 Table 17: Key Jewelry, watches and accessories Retailers in Japan ......................................................................................................... 131 Table 18: Key Luggage and Leather Goods Retailers in Turkey ................................................................................................................. 132 Table 19: Japan Exchange Rate JPY–USD (Annual Average), 2009–2014................................................................................................ 133 Table 20: Japan Exchange Rate JPY–USD (Annual Average), 2015–2019 Forecasts ............................................................................... 133 Table 21: Conlumino Retail Channel Definitions ........................................................................................................................................ 134 Table 22: Conlumino Retail Category Definitions ....................................................................................................................................... 136


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Related Reports

Clothing & Footwear Retailing in Japan - Market Summary & Forecasts

Books, News and Stationery Retailing in Japan - Market Summary & Forecasts

Electrical and Electronics Retailing in Japan - Market Summary & Forecasts

Health and Beauty Retailing in Japan - Market Summary & Forecasts

Furniture and Floor Coverings Retailing in Japan - Market Summary & Forecasts

Home and Garden Products Retailing in Japan - Market Summary & Forecasts

Sports and Leisure Equipment Retailing in Japan - Market Summary & Forecasts

Jewelry, Watches and Accessories Retailing in Japan - Market Summary & Forecasts

Luggage and Leather Goods Retailing in Japan- Market Summary & Forecasts


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About Conlumino

Conlumino Global Retail offers a comprehensive 360° view of the retail landscape. A team of analysts,

with more than 200 years of combined experience, help you identify and understand the most current

retail trends.

Last year hundreds of retail businesses across the globe used our research to make critical business

decisions.

Disclaimer

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The facts of this report are believed to be correct at the time of publication but cannot be guaranteed.

Please note that the findings, conclusions and recommendations that Conlumino delivers will be based on

information gathered in good faith from both primary and secondary sources, whose accuracy we are not

always in a position to guarantee. As such, Conlumino can accept no liability whatsoever for actions taken

based on any information that may subsequently prove to be incorrect.

Documents

Retailing in the US – Market Summary & Forecasts - SP.pdf · Retailing in Japan – Market Summary & Forecasts Comprehensive overview of the market, consumer, and competitive context,