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Reuters TV
The Future of TV News
Molly Stark Dean
Reuters TV, Content Strategy Manager
Lumentus, Managing Editor
FiLIP Technologies, Social Media Manager
CBS News, New Media Liaison
This is Reuters TV
For people who don’t like TV News
No Anchors
No “Experts”
Just Reporters
Just Live Feeds
Just News
Case Study: Paris Attacks
Case Study: Paris Attacks
Reuters TV is Everywhere
iOS App Apple TV
Web AppAndroid
App
iOS App
Freemium Business model
Apple TV
Advertising Business Model
Web App
Advertising Business Model
Android App
Freemium Model
Case Study: Hulk Trail
What’s Making us Money?
Advertising on all platforms Purchasing the app on mobile
What’s Costing us Money?
Paying Employees
Content
Travel
Case Study: Hulk Trial
Challenging Traditional News
News
AnchorsLive
FeedsBroadca
stReporter
s
Apps
Live FeedsReporters
Traditional News
Reuters TV