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Reuters TV The Future of TV News

Reuters TV Future of News

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Page 1: Reuters TV Future of News

Reuters TV

The Future of TV News

Page 2: Reuters TV Future of News

Molly Stark Dean

Reuters TV, Content Strategy Manager

Lumentus, Managing Editor

FiLIP Technologies, Social Media Manager

CBS News, New Media Liaison

Page 3: Reuters TV Future of News

This is Reuters TV

Page 4: Reuters TV Future of News

For people who don’t like TV News

No Anchors

No “Experts”

Just Reporters

Just Live Feeds

Just News

Page 5: Reuters TV Future of News

Case Study: Paris Attacks

Page 6: Reuters TV Future of News

Case Study: Paris Attacks

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Reuters TV is Everywhere

iOS App Apple TV

Web AppAndroid

App

Page 8: Reuters TV Future of News

iOS App

Freemium Business model

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Apple TV

Advertising Business Model

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Web App

Advertising Business Model

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Android App

Freemium Model

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Case Study: Hulk Trail

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What’s Making us Money?

Advertising on all platforms Purchasing the app on mobile

What’s Costing us Money?

Paying Employees

Content

Travel

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Case Study: Hulk Trial

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Challenging Traditional News

News

AnchorsLive

FeedsBroadca

stReporter

s

Apps

Live FeedsReporters

Traditional News

Reuters TV