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Rich Internet Rich Internet ResearchResearch

The Adams Company.The Adams Company.www.AdamsCo.comwww.AdamsCo.com

650.325.9822650.325.9822

Double Click on the screen to enable the PPT Double Click on the screen to enable the PPT presentation.presentation.

Note: the links to the dashboard and global survey management sites can be Note: the links to the dashboard and global survey management sites can be activated by clickingactivated by clicking

on the links at the bottom of the slide. on the links at the bottom of the slide.

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RIA=Rich Internet RIA=Rich Internet ApplicationsApplications

Web 2.0 Interactive Web 2.0 Interactive CommunicationsCommunications

FlexFlex

Rich Internet Rich Internet ResearchResearch

Enhanced user/ client experience across all phases Enhanced user/ client experience across all phases of the research, from project management to of the research, from project management to

fielding, analysis, and deliverables.fielding, analysis, and deliverables.

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Presentation is key to the client’s Presentation is key to the client’s research experience . . . research experience . . .

From static . . . From static . . .

To dynamic . . . To dynamic . . .

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New: “Rich Internet” Data New: “Rich Internet” Data Dashboards:Dashboards: Real-Time Interactive Real-Time Interactive DeliverablesDeliverables

http://www.adamsco.com/dashboard_3panel/dashboard.htmlhttp://www.adamsco.com/dashboard_3panel/dashboard.html

Hover over any point Hover over any point in the table and the in the table and the value is shown: value is shown:

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Intelligent Data Presentation Can Do Intelligent Data Presentation Can Do “Deep Dives”“Deep Dives”

http://www.adamsco.com/dashboard_3panel/dashboard.htmlhttp://www.adamsco.com/dashboard_3panel/dashboard.html

Click on the region . . Click on the region . . . .

. . . And a barchart . . . And a barchart shows the region’s shows the region’s values versus the values versus the average average

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A single click to a spreadsheet A single click to a spreadsheet format. format. Another to export.Another to export.

http://www.adamsco.com/dashboard_3panel/dashboard.htmlhttp://www.adamsco.com/dashboard_3panel/dashboard.html

Click on the Click on the spreadsheet symbol spreadsheet symbol and a table is and a table is displayed in place displayed in place of the chart . . . of the chart . . .

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Separation of layers. . . Separation of layers. . . Back-end data managementBack-end data management Business Rules/ Methods/ LogicBusiness Rules/ Methods/ Logic Flash-based presentation layerFlash-based presentation layer

Why this is relevant . . . Why this is relevant . . . Improved survey data management control across Improved survey data management control across

versions, waves, versions, waves, and countriesand countries Ability to offer visual question formats like drag and Ability to offer visual question formats like drag and

drop, card sort, drop, card sort, and other spatial techniques in addition and other spatial techniques in addition to the standard methodsto the standard methods

Ability to alternate questions on the same screen Ability to alternate questions on the same screen without requiring without requiring the respondent to “click” to refresh – the respondent to “click” to refresh – reducing survey timereducing survey time

Ability to port questions across multiple platforms, Ability to port questions across multiple platforms, including web via including web via cell phones and SMS.cell phones and SMS.

Behind the scenes with the Adams Behind the scenes with the Adams Company’s upgraded Company’s upgraded WorldInquiry.comWorldInquiry.com

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In addition to our new capabilities, In addition to our new capabilities, our foundation is particularly strong our foundation is particularly strong for global web studies.for global web studies.

Specifically designed for. . . Specifically designed for. . . Consistency of data across study versions across Consistency of data across study versions across

multiple countriesmultiple countries Centralized version management of English Centralized version management of English

“master” to other languages “master” to other languages Fast, cost-effective, and accurate translationsFast, cost-effective, and accurate translations

Built in tools to manage all phases of the research fielding . . . Built in tools to manage all phases of the research fielding . . . Real-time “WYSIWIG- what you see is what you get” Real-time “WYSIWIG- what you see is what you get”

rendering of rendering of surveys to minimize presentation errors due to surveys to minimize presentation errors due to

formattingformatting E-mail invitation managementE-mail invitation management Real-time availability of results via WebReal-time availability of results via Web

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Designed for managing complex Designed for managing complex projectsprojects

http://www.worldquery.com/qa2008/WorldInquiryGlobalStudyDemo.cfmhttp://www.worldquery.com/qa2008/WorldInquiryGlobalStudyDemo.cfm

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The translation is done immediately below the The translation is done immediately below the English text for the global survey. The English text for the global survey. The translator can immediately see how it will look translator can immediately see how it will look to the respondent.to the respondent.

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With our “one screen” feature, the entire With our “one screen” feature, the entire survey can be reviewed. It can also be survey can be reviewed. It can also be viewed page by page.viewed page by page.

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Instructions and error messages are Instructions and error messages are standardized.standardized.

http://www.worldquery.com/qa2008/WorldInquiryGlobalStudyDemo.cfmhttp://www.worldquery.com/qa2008/WorldInquiryGlobalStudyDemo.cfm

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Real time crosstabs allow researchers Real time crosstabs allow researchers to keep track of the responses.to keep track of the responses.

http://www.worldquery.com/qa2008/WorldInquiryGlobalStudyDemo.cfmhttp://www.worldquery.com/qa2008/WorldInquiryGlobalStudyDemo.cfm

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Some clients. . .Some clients. . .

CMP CMP Everything ChannelEverything Channel IDGIDG Ziff Davis Ziff Davis Networld+InteropNetworld+Interop C-NetC-Net DevX.comDevX.com IEEEIEEE

HP HP CiscoCisco Dell Dell

Wall Street Wall Street JournalJournal

Business WeekBusiness Week Playboy ChannelPlayboy Channel

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Next steps . . .Next steps . . .

Capabilities: Research and Survey Design, Capabilities: Research and Survey Design, Fieldwork, Panel Mgmt, Project Data Mgmt (across Fieldwork, Panel Mgmt, Project Data Mgmt (across Waves/Languages/ Versions), Reporting, ConsultingWaves/Languages/ Versions), Reporting, Consulting

Proposal or RFP?Proposal or RFP? And thank you for working with us over the last And thank you for working with us over the last

several years!several years!

The Adams Company.The Adams Company.www.AdamsCo.comwww.AdamsCo.com

650.325.9822650.325.9822