Richard Nixon Presidential LibraryContested Materials CollectionFolder List

Box Number Folder Number Document Date Document Type Document DescriptionNo Date Subject

44 9 12201971 Memo To HR Haldeman From Harry Dent RE For Your Information RE Listening Post Preliminary Survey Results 12 December 1971 2pgs

Campaign

44 9 Memo To Mort Allin From Gordon Strachan RE For Your Information RE Los Angeles Times article from Dec 3 1971 titled Poll Finds Reversal Shift Against Nixons Vietnam Policy Seen Article attached 2pgs

Campaign

44 9 1261971 Memo To Charles W Colson From Jon M Huntsman RE California Poll 1pg

Campaign

44 9 11301971 Memo To Jon Huntsman From Bruce Kehrli RE Comment on Polls showing trial heat results in the future California political brief from November 24 1971 attached 2pgs

Campaign

44 9 11121971 Memo To Gordon Strachan From Jeb Magruder RE For Your Information RE Summary of October Listening Post information for California from Thomas Reed Survey Results and Issue Clusters Over Time Most Important State Problem attached 5pgs

Campaign

44 9 11101971 Letter To HR Haldeman From Thomas C Reed RE Summary of October Listening Post for California Survey results and Issue Clusters Over Time Most Important State Problem and Most Important National Problem attached 4pgs

Campaign

Thursday February 09 2012 Page 1 of 2

Box Number Folder Number Document Date Document Type Document DescriptionNo Date Subject

44 9 10121971 Memo To HR Haldeman From Gordon Strachan RE LA and Orange County phone study that states Kennedy but not Muskie would win CA in a three way race Listening Post data and Issue Clusters Over Time data attached 7pgs

Campaign

44 9 10131971 Memo To Bob Haldeman From Harry Dent RE For Your Information RE September Listening Post survey results from Thomas C Reed Results and Issue Clusters attached 5pgs

Campaign

Thursday February 09 2012 Page 2 of 2

J)ate

H R HALDEMAN O~~

FROM I ~RRY DENT~~ please handle_______

For your infomation

I

L is TEN I N GPOST

~rel1minary Survey Resllts I 12 December 1971 1013 Telephone Interviews in Los Angeles and Orange Counties I November 1971

1 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

This Survey November October September August

E Muskie 31 30 34 18 E Kennedy 27 26 29 32 H Humphrey 15 13 8 13 G McGovern 7 10 10 8 H Jackson 6 2 2 4 J Lindsay 2 5 5 8 All others 13 12 12 19

f

bull 2 GENERAL ELECTION

To measure a base level of support II Now if the election for President were held today and Richard Nixon were running for re-election l would you vote for him

No Yes No Depends Answer

This survey I November 273 438 264 26 October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

Head to Head No RNixon E Kennedy G WaBre Answer

Total LA amp Orange Co 417 394 73 116

Republicans 840 77 37 47 Democrats 203 604 7 8 115 Independents 362 310 132 195

L A County only 390 425 7 4 111 Orange County only 585 205 7 0 140

Total L A amp Orange Co I

August survey 394 440 85 80

Los Angeles County is reasonably representative of California as a whole

THE WHITE HOUSE IJ -(l WASHINGTON tPshy

FROM MORT ALLIN ~~~ TO 0QfdonSt-rCtcha

FYI

I _middotAIY~middotL I II h(~-A-xrr r1~~~--d 4 Iltor~ 1Lgt (0 If

rJ xVV1 ~ ~IVJI r-~ o~tr -t d

20 Patf-FriDec3 1971 Jou5lnGrlt~timrl Judge Files I p PRICES EFFECTIVE

POLL FINDS REVERSAL Suit to Test I~~ Tf~~~~middotDEC5

I I f

Shift Agains~ Nixons E~~~~~~ I tgt I PT r=I- ~VIetnan1 Policy Soenf

i SA FRANCISCO IAI shy than Nix 0 n s timetable

For the first time public calls for Field said opinion in Califor1ia has Among Democrats 59 turned against Pesident want a speedier withdrawmiddot Nixons handling of the a1 and 22 support the Yietnam war the Califor

present pace he saidnia Poll said Thursday Ihile among Republicans A surey completed last 430 want a quicker reo

month also shows that a turn and 4-1 agree with m a j 0 r i t Y favos faster Nixons plans t roo p withdra 31 and Field said that 69 of that more than [0 out of three Californias think ~g~Sarq~~~~ii~~~dke~ei~~the war will be til major in next ycars Presidentialissue in the 1972 oresidenmiddot race 74 of the Demoshytial campaign Fjll direcshy crats and 620 of the Re-tor Iervin D Field reshy publicans see it as a majorported factor he said

vltons recuiring jul~es to I ~r I -4~ rrtke a leave of abltence or

leslgn upon LeCOlTIlllg canmiddot dldates for oiher publIc ofmiddot fie e s we r e challenged Thursday in ~ uit flIed by Citrus ~runlclpal Judge JohnMAlex

His Superior Court commiddot ljlaint was brought againstthe count and the Board S H kor upernsors e as eu

that he be paid S601238

~~~rc~h~o rl~~i~~neb~~~~~when he took a Jeae of absencE for an unsucce~s-ful try for election as a Reshypublican from the 24th Congresional District

)

I ~~7 fy-r I ~r r~ f i

C Imiddot tti~ I li l l 1 C~

~ ~tr ~ -_~ )~ r~~~ shy

L ii 7 _- ( i

- j~--=~ l _ bull bull _ iii ~

) -- _

Qi~l~~l~ ~ ~~~ f r lr Tshy~ 1 I i _ 11 U L I

I - id~ i -___bullbull__________bullbull__-____

r

bullI------~-----Interviews with a crossshy

section of 1Oll7 Californimiddot ans oyer the age of 18 rtshyvealed that j6~o disapshyprcgted of ~lr lxons polio cili$ 43 appoved and i 11 had no opLlion Field If said tj

In May 1971 he said those approYin prevailed It oyer opponents 45lt to 4Y~ while in June 1970 i supporters prevailed 460 I

to 40~c IA total of jc of Calishy

fornians inclt1ing a mamiddot t joritv of DelTIcltral~ and a bull iarge minority of Repuhimiddot can$ want US troops to come home at a faster rate

Parlier Mayor fa Face Trial

SABBATH SERVICES-ALL ARE WELCOME (venng Strvitt-frdoy De( 3 01 815 PM

BISHOP GERALD KENNEDY Bishop of the United Methodist Church

Morning Service-Saturday Dec 4 1030 AM RAB81GOLOMARK

WILL SPEAK

drmfltioft egar~in tittrotioft fof the IdgQr f Mognin reHgou$ 5lhool memberbull bull hip ancl bus lervicll mQY e ebtoine Ity tallill the Tempte Offic

388middot2401

Imiddot I

~~ i -f

l ~

-- IIII-~lt~~

-Hlaquo~

1le ~_

----I_~

FROmiddotl WAR bull The Off-I ~Sf

Aium 0i 1971 bull ne Or~ia 1 Snpound~17 S~

bull Ic2 _~2S LP R Picture cook 1

COMP~

1ne O~middot21 r lrc~ lJ- ~j I)eitx~ ZLP s

COMI

r (

8TRACKT COMPARI

Box Number Folder Number Document Date Document Type Document DescriptionNo Date Subject

44 9 10121971 Memo To HR Haldeman From Gordon Strachan RE LA and Orange County phone study that states Kennedy but not Muskie would win CA in a three way race Listening Post data and Issue Clusters Over Time data attached 7pgs

Campaign

44 9 10131971 Memo To Bob Haldeman From Harry Dent RE For Your Information RE September Listening Post survey results from Thomas C Reed Results and Issue Clusters attached 5pgs

Campaign

Thursday February 09 2012 Page 2 of 2

J)ate

H R HALDEMAN O~~

FROM I ~RRY DENT~~ please handle_______

For your infomation

I

L is TEN I N GPOST

~rel1minary Survey Resllts I 12 December 1971 1013 Telephone Interviews in Los Angeles and Orange Counties I November 1971

1 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

This Survey November October September August

E Muskie 31 30 34 18 E Kennedy 27 26 29 32 H Humphrey 15 13 8 13 G McGovern 7 10 10 8 H Jackson 6 2 2 4 J Lindsay 2 5 5 8 All others 13 12 12 19

f

bull 2 GENERAL ELECTION

To measure a base level of support II Now if the election for President were held today and Richard Nixon were running for re-election l would you vote for him

No Yes No Depends Answer

This survey I November 273 438 264 26 October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

Head to Head No RNixon E Kennedy G WaBre Answer

Total LA amp Orange Co 417 394 73 116

Republicans 840 77 37 47 Democrats 203 604 7 8 115 Independents 362 310 132 195

L A County only 390 425 7 4 111 Orange County only 585 205 7 0 140

Total L A amp Orange Co I

August survey 394 440 85 80

Los Angeles County is reasonably representative of California as a whole

THE WHITE HOUSE IJ -(l WASHINGTON tPshy

FROM MORT ALLIN ~~~ TO 0QfdonSt-rCtcha

FYI

I _middotAIY~middotL I II h(~-A-xrr r1~~~--d 4 Iltor~ 1Lgt (0 If

rJ xVV1 ~ ~IVJI r-~ o~tr -t d

20 Patf-FriDec3 1971 Jou5lnGrlt~timrl Judge Files I p PRICES EFFECTIVE

POLL FINDS REVERSAL Suit to Test I~~ Tf~~~~middotDEC5

I I f

Shift Agains~ Nixons E~~~~~~ I tgt I PT r=I- ~VIetnan1 Policy Soenf

i SA FRANCISCO IAI shy than Nix 0 n s timetable

For the first time public calls for Field said opinion in Califor1ia has Among Democrats 59 turned against Pesident want a speedier withdrawmiddot Nixons handling of the a1 and 22 support the Yietnam war the Califor

present pace he saidnia Poll said Thursday Ihile among Republicans A surey completed last 430 want a quicker reo

month also shows that a turn and 4-1 agree with m a j 0 r i t Y favos faster Nixons plans t roo p withdra 31 and Field said that 69 of that more than [0 out of three Californias think ~g~Sarq~~~~ii~~~dke~ei~~the war will be til major in next ycars Presidentialissue in the 1972 oresidenmiddot race 74 of the Demoshytial campaign Fjll direcshy crats and 620 of the Re-tor Iervin D Field reshy publicans see it as a majorported factor he said

vltons recuiring jul~es to I ~r I -4~ rrtke a leave of abltence or

leslgn upon LeCOlTIlllg canmiddot dldates for oiher publIc ofmiddot fie e s we r e challenged Thursday in ~ uit flIed by Citrus ~runlclpal Judge JohnMAlex

His Superior Court commiddot ljlaint was brought againstthe count and the Board S H kor upernsors e as eu

that he be paid S601238

~~~rc~h~o rl~~i~~neb~~~~~when he took a Jeae of absencE for an unsucce~s-ful try for election as a Reshypublican from the 24th Congresional District

)

I ~~7 fy-r I ~r r~ f i

C Imiddot tti~ I li l l 1 C~

~ ~tr ~ -_~ )~ r~~~ shy

L ii 7 _- ( i

- j~--=~ l _ bull bull _ iii ~

) -- _

Qi~l~~l~ ~ ~~~ f r lr Tshy~ 1 I i _ 11 U L I

I - id~ i -___bullbull__________bullbull__-____

r

bullI------~-----Interviews with a crossshy

section of 1Oll7 Californimiddot ans oyer the age of 18 rtshyvealed that j6~o disapshyprcgted of ~lr lxons polio cili$ 43 appoved and i 11 had no opLlion Field If said tj

In May 1971 he said those approYin prevailed It oyer opponents 45lt to 4Y~ while in June 1970 i supporters prevailed 460 I

to 40~c IA total of jc of Calishy

fornians inclt1ing a mamiddot t joritv of DelTIcltral~ and a bull iarge minority of Repuhimiddot can$ want US troops to come home at a faster rate

Parlier Mayor fa Face Trial

SABBATH SERVICES-ALL ARE WELCOME (venng Strvitt-frdoy De( 3 01 815 PM

BISHOP GERALD KENNEDY Bishop of the United Methodist Church

Morning Service-Saturday Dec 4 1030 AM RAB81GOLOMARK

WILL SPEAK

drmfltioft egar~in tittrotioft fof the IdgQr f Mognin reHgou$ 5lhool memberbull bull hip ancl bus lervicll mQY e ebtoine Ity tallill the Tempte Offic

388middot2401

Imiddot I

~~ i -f

l ~

-- IIII-~lt~~

-Hlaquo~

1le ~_

----I_~

FROmiddotl WAR bull The Off-I ~Sf

Aium 0i 1971 bull ne Or~ia 1 Snpound~17 S~

bull Ic2 _~2S LP R Picture cook 1

COMP~

1ne O~middot21 r lrc~ lJ- ~j I)eitx~ ZLP s

COMI

r (

8TRACKT COMPARI

J)ate

H R HALDEMAN O~~

FROM I ~RRY DENT~~ please handle_______

For your infomation

I

L is TEN I N GPOST

~rel1minary Survey Resllts I 12 December 1971 1013 Telephone Interviews in Los Angeles and Orange Counties I November 1971

1 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

This Survey November October September August

E Muskie 31 30 34 18 E Kennedy 27 26 29 32 H Humphrey 15 13 8 13 G McGovern 7 10 10 8 H Jackson 6 2 2 4 J Lindsay 2 5 5 8 All others 13 12 12 19

f

bull 2 GENERAL ELECTION

To measure a base level of support II Now if the election for President were held today and Richard Nixon were running for re-election l would you vote for him

No Yes No Depends Answer

This survey I November 273 438 264 26 October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

Head to Head No RNixon E Kennedy G WaBre Answer

Total LA amp Orange Co 417 394 73 116

Republicans 840 77 37 47 Democrats 203 604 7 8 115 Independents 362 310 132 195

L A County only 390 425 7 4 111 Orange County only 585 205 7 0 140

Total L A amp Orange Co I

August survey 394 440 85 80

Los Angeles County is reasonably representative of California as a whole

THE WHITE HOUSE IJ -(l WASHINGTON tPshy

FROM MORT ALLIN ~~~ TO 0QfdonSt-rCtcha

FYI

I _middotAIY~middotL I II h(~-A-xrr r1~~~--d 4 Iltor~ 1Lgt (0 If

rJ xVV1 ~ ~IVJI r-~ o~tr -t d

20 Patf-FriDec3 1971 Jou5lnGrlt~timrl Judge Files I p PRICES EFFECTIVE

POLL FINDS REVERSAL Suit to Test I~~ Tf~~~~middotDEC5

I I f

Shift Agains~ Nixons E~~~~~~ I tgt I PT r=I- ~VIetnan1 Policy Soenf

i SA FRANCISCO IAI shy than Nix 0 n s timetable

For the first time public calls for Field said opinion in Califor1ia has Among Democrats 59 turned against Pesident want a speedier withdrawmiddot Nixons handling of the a1 and 22 support the Yietnam war the Califor

present pace he saidnia Poll said Thursday Ihile among Republicans A surey completed last 430 want a quicker reo

month also shows that a turn and 4-1 agree with m a j 0 r i t Y favos faster Nixons plans t roo p withdra 31 and Field said that 69 of that more than [0 out of three Californias think ~g~Sarq~~~~ii~~~dke~ei~~the war will be til major in next ycars Presidentialissue in the 1972 oresidenmiddot race 74 of the Demoshytial campaign Fjll direcshy crats and 620 of the Re-tor Iervin D Field reshy publicans see it as a majorported factor he said

vltons recuiring jul~es to I ~r I -4~ rrtke a leave of abltence or

leslgn upon LeCOlTIlllg canmiddot dldates for oiher publIc ofmiddot fie e s we r e challenged Thursday in ~ uit flIed by Citrus ~runlclpal Judge JohnMAlex

His Superior Court commiddot ljlaint was brought againstthe count and the Board S H kor upernsors e as eu

that he be paid S601238

~~~rc~h~o rl~~i~~neb~~~~~when he took a Jeae of absencE for an unsucce~s-ful try for election as a Reshypublican from the 24th Congresional District

)

I ~~7 fy-r I ~r r~ f i

C Imiddot tti~ I li l l 1 C~

~ ~tr ~ -_~ )~ r~~~ shy

L ii 7 _- ( i

- j~--=~ l _ bull bull _ iii ~

) -- _

Qi~l~~l~ ~ ~~~ f r lr Tshy~ 1 I i _ 11 U L I

I - id~ i -___bullbull__________bullbull__-____

r

bullI------~-----Interviews with a crossshy

section of 1Oll7 Californimiddot ans oyer the age of 18 rtshyvealed that j6~o disapshyprcgted of ~lr lxons polio cili$ 43 appoved and i 11 had no opLlion Field If said tj

In May 1971 he said those approYin prevailed It oyer opponents 45lt to 4Y~ while in June 1970 i supporters prevailed 460 I

to 40~c IA total of jc of Calishy

fornians inclt1ing a mamiddot t joritv of DelTIcltral~ and a bull iarge minority of Repuhimiddot can$ want US troops to come home at a faster rate

Parlier Mayor fa Face Trial

SABBATH SERVICES-ALL ARE WELCOME (venng Strvitt-frdoy De( 3 01 815 PM

BISHOP GERALD KENNEDY Bishop of the United Methodist Church

Morning Service-Saturday Dec 4 1030 AM RAB81GOLOMARK

WILL SPEAK

drmfltioft egar~in tittrotioft fof the IdgQr f Mognin reHgou$ 5lhool memberbull bull hip ancl bus lervicll mQY e ebtoine Ity tallill the Tempte Offic

388middot2401

Imiddot I

~~ i -f

l ~

-- IIII-~lt~~

-Hlaquo~

1le ~_

----I_~

FROmiddotl WAR bull The Off-I ~Sf

Aium 0i 1971 bull ne Or~ia 1 Snpound~17 S~

bull Ic2 _~2S LP R Picture cook 1

COMP~

1ne O~middot21 r lrc~ lJ- ~j I)eitx~ ZLP s

COMI

r (

8TRACKT COMPARI

I

L is TEN I N GPOST

~rel1minary Survey Resllts I 12 December 1971 1013 Telephone Interviews in Los Angeles and Orange Counties I November 1971

1 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

This Survey November October September August

E Muskie 31 30 34 18 E Kennedy 27 26 29 32 H Humphrey 15 13 8 13 G McGovern 7 10 10 8 H Jackson 6 2 2 4 J Lindsay 2 5 5 8 All others 13 12 12 19

f

bull 2 GENERAL ELECTION

To measure a base level of support II Now if the election for President were held today and Richard Nixon were running for re-election l would you vote for him

No Yes No Depends Answer

This survey I November 273 438 264 26 October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

Head to Head No RNixon E Kennedy G WaBre Answer

Total LA amp Orange Co 417 394 73 116

Republicans 840 77 37 47 Democrats 203 604 7 8 115 Independents 362 310 132 195

L A County only 390 425 7 4 111 Orange County only 585 205 7 0 140

Total L A amp Orange Co I

August survey 394 440 85 80

Los Angeles County is reasonably representative of California as a whole

THE WHITE HOUSE IJ -(l WASHINGTON tPshy

FROM MORT ALLIN ~~~ TO 0QfdonSt-rCtcha

FYI

I _middotAIY~middotL I II h(~-A-xrr r1~~~--d 4 Iltor~ 1Lgt (0 If

rJ xVV1 ~ ~IVJI r-~ o~tr -t d

20 Patf-FriDec3 1971 Jou5lnGrlt~timrl Judge Files I p PRICES EFFECTIVE

POLL FINDS REVERSAL Suit to Test I~~ Tf~~~~middotDEC5

I I f

Shift Agains~ Nixons E~~~~~~ I tgt I PT r=I- ~VIetnan1 Policy Soenf

i SA FRANCISCO IAI shy than Nix 0 n s timetable

For the first time public calls for Field said opinion in Califor1ia has Among Democrats 59 turned against Pesident want a speedier withdrawmiddot Nixons handling of the a1 and 22 support the Yietnam war the Califor

present pace he saidnia Poll said Thursday Ihile among Republicans A surey completed last 430 want a quicker reo

month also shows that a turn and 4-1 agree with m a j 0 r i t Y favos faster Nixons plans t roo p withdra 31 and Field said that 69 of that more than [0 out of three Californias think ~g~Sarq~~~~ii~~~dke~ei~~the war will be til major in next ycars Presidentialissue in the 1972 oresidenmiddot race 74 of the Demoshytial campaign Fjll direcshy crats and 620 of the Re-tor Iervin D Field reshy publicans see it as a majorported factor he said

vltons recuiring jul~es to I ~r I -4~ rrtke a leave of abltence or

leslgn upon LeCOlTIlllg canmiddot dldates for oiher publIc ofmiddot fie e s we r e challenged Thursday in ~ uit flIed by Citrus ~runlclpal Judge JohnMAlex

His Superior Court commiddot ljlaint was brought againstthe count and the Board S H kor upernsors e as eu

that he be paid S601238

~~~rc~h~o rl~~i~~neb~~~~~when he took a Jeae of absencE for an unsucce~s-ful try for election as a Reshypublican from the 24th Congresional District

)

I ~~7 fy-r I ~r r~ f i

C Imiddot tti~ I li l l 1 C~

~ ~tr ~ -_~ )~ r~~~ shy

L ii 7 _- ( i

- j~--=~ l _ bull bull _ iii ~

) -- _

Qi~l~~l~ ~ ~~~ f r lr Tshy~ 1 I i _ 11 U L I

I - id~ i -___bullbull__________bullbull__-____

r

bullI------~-----Interviews with a crossshy

section of 1Oll7 Californimiddot ans oyer the age of 18 rtshyvealed that j6~o disapshyprcgted of ~lr lxons polio cili$ 43 appoved and i 11 had no opLlion Field If said tj

In May 1971 he said those approYin prevailed It oyer opponents 45lt to 4Y~ while in June 1970 i supporters prevailed 460 I

to 40~c IA total of jc of Calishy

fornians inclt1ing a mamiddot t joritv of DelTIcltral~ and a bull iarge minority of Repuhimiddot can$ want US troops to come home at a faster rate

Parlier Mayor fa Face Trial

SABBATH SERVICES-ALL ARE WELCOME (venng Strvitt-frdoy De( 3 01 815 PM

BISHOP GERALD KENNEDY Bishop of the United Methodist Church

Morning Service-Saturday Dec 4 1030 AM RAB81GOLOMARK

WILL SPEAK

drmfltioft egar~in tittrotioft fof the IdgQr f Mognin reHgou$ 5lhool memberbull bull hip ancl bus lervicll mQY e ebtoine Ity tallill the Tempte Offic

388middot2401

Imiddot I

~~ i -f

l ~

-- IIII-~lt~~

-Hlaquo~

1le ~_

----I_~

FROmiddotl WAR bull The Off-I ~Sf

Aium 0i 1971 bull ne Or~ia 1 Snpound~17 S~

bull Ic2 _~2S LP R Picture cook 1

COMP~

1ne O~middot21 r lrc~ lJ- ~j I)eitx~ ZLP s

COMI

r (

8TRACKT COMPARI

THE WHITE HOUSE IJ -(l WASHINGTON tPshy

FROM MORT ALLIN ~~~ TO 0QfdonSt-rCtcha

FYI

I _middotAIY~middotL I II h(~-A-xrr r1~~~--d 4 Iltor~ 1Lgt (0 If

rJ xVV1 ~ ~IVJI r-~ o~tr -t d

20 Patf-FriDec3 1971 Jou5lnGrlt~timrl Judge Files I p PRICES EFFECTIVE

POLL FINDS REVERSAL Suit to Test I~~ Tf~~~~middotDEC5

I I f

Shift Agains~ Nixons E~~~~~~ I tgt I PT r=I- ~VIetnan1 Policy Soenf

i SA FRANCISCO IAI shy than Nix 0 n s timetable

For the first time public calls for Field said opinion in Califor1ia has Among Democrats 59 turned against Pesident want a speedier withdrawmiddot Nixons handling of the a1 and 22 support the Yietnam war the Califor

present pace he saidnia Poll said Thursday Ihile among Republicans A surey completed last 430 want a quicker reo

month also shows that a turn and 4-1 agree with m a j 0 r i t Y favos faster Nixons plans t roo p withdra 31 and Field said that 69 of that more than [0 out of three Californias think ~g~Sarq~~~~ii~~~dke~ei~~the war will be til major in next ycars Presidentialissue in the 1972 oresidenmiddot race 74 of the Demoshytial campaign Fjll direcshy crats and 620 of the Re-tor Iervin D Field reshy publicans see it as a majorported factor he said

vltons recuiring jul~es to I ~r I -4~ rrtke a leave of abltence or

leslgn upon LeCOlTIlllg canmiddot dldates for oiher publIc ofmiddot fie e s we r e challenged Thursday in ~ uit flIed by Citrus ~runlclpal Judge JohnMAlex

His Superior Court commiddot ljlaint was brought againstthe count and the Board S H kor upernsors e as eu

that he be paid S601238

~~~rc~h~o rl~~i~~neb~~~~~when he took a Jeae of absencE for an unsucce~s-ful try for election as a Reshypublican from the 24th Congresional District

)

I ~~7 fy-r I ~r r~ f i

C Imiddot tti~ I li l l 1 C~

~ ~tr ~ -_~ )~ r~~~ shy

L ii 7 _- ( i

- j~--=~ l _ bull bull _ iii ~

) -- _

Qi~l~~l~ ~ ~~~ f r lr Tshy~ 1 I i _ 11 U L I

I - id~ i -___bullbull__________bullbull__-____

r

bullI------~-----Interviews with a crossshy

section of 1Oll7 Californimiddot ans oyer the age of 18 rtshyvealed that j6~o disapshyprcgted of ~lr lxons polio cili$ 43 appoved and i 11 had no opLlion Field If said tj

In May 1971 he said those approYin prevailed It oyer opponents 45lt to 4Y~ while in June 1970 i supporters prevailed 460 I

to 40~c IA total of jc of Calishy

fornians inclt1ing a mamiddot t joritv of DelTIcltral~ and a bull iarge minority of Repuhimiddot can$ want US troops to come home at a faster rate

Parlier Mayor fa Face Trial

SABBATH SERVICES-ALL ARE WELCOME (venng Strvitt-frdoy De( 3 01 815 PM

BISHOP GERALD KENNEDY Bishop of the United Methodist Church

Morning Service-Saturday Dec 4 1030 AM RAB81GOLOMARK

WILL SPEAK

drmfltioft egar~in tittrotioft fof the IdgQr f Mognin reHgou$ 5lhool memberbull bull hip ancl bus lervicll mQY e ebtoine Ity tallill the Tempte Offic

388middot2401

Imiddot I

~~ i -f

l ~

-- IIII-~lt~~

-Hlaquo~

1le ~_

----I_~

FROmiddotl WAR bull The Off-I ~Sf

Aium 0i 1971 bull ne Or~ia 1 Snpound~17 S~

bull Ic2 _~2S LP R Picture cook 1

COMP~

1ne O~middot21 r lrc~ lJ- ~j I)eitx~ ZLP s

COMI

r (

8TRACKT COMPARI

I _middotAIY~middotL I II h(~-A-xrr r1~~~--d 4 Iltor~ 1Lgt (0 If

rJ xVV1 ~ ~IVJI r-~ o~tr -t d

20 Patf-FriDec3 1971 Jou5lnGrlt~timrl Judge Files I p PRICES EFFECTIVE

POLL FINDS REVERSAL Suit to Test I~~ Tf~~~~middotDEC5

I I f

Shift Agains~ Nixons E~~~~~~ I tgt I PT r=I- ~VIetnan1 Policy Soenf

i SA FRANCISCO IAI shy than Nix 0 n s timetable

For the first time public calls for Field said opinion in Califor1ia has Among Democrats 59 turned against Pesident want a speedier withdrawmiddot Nixons handling of the a1 and 22 support the Yietnam war the Califor

present pace he saidnia Poll said Thursday Ihile among Republicans A surey completed last 430 want a quicker reo

month also shows that a turn and 4-1 agree with m a j 0 r i t Y favos faster Nixons plans t roo p withdra 31 and Field said that 69 of that more than [0 out of three Californias think ~g~Sarq~~~~ii~~~dke~ei~~the war will be til major in next ycars Presidentialissue in the 1972 oresidenmiddot race 74 of the Demoshytial campaign Fjll direcshy crats and 620 of the Re-tor Iervin D Field reshy publicans see it as a majorported factor he said

vltons recuiring jul~es to I ~r I -4~ rrtke a leave of abltence or

leslgn upon LeCOlTIlllg canmiddot dldates for oiher publIc ofmiddot fie e s we r e challenged Thursday in ~ uit flIed by Citrus ~runlclpal Judge JohnMAlex

His Superior Court commiddot ljlaint was brought againstthe count and the Board S H kor upernsors e as eu

that he be paid S601238

~~~rc~h~o rl~~i~~neb~~~~~when he took a Jeae of absencE for an unsucce~s-ful try for election as a Reshypublican from the 24th Congresional District

)

I ~~7 fy-r I ~r r~ f i

C Imiddot tti~ I li l l 1 C~

~ ~tr ~ -_~ )~ r~~~ shy

L ii 7 _- ( i

- j~--=~ l _ bull bull _ iii ~

) -- _

Qi~l~~l~ ~ ~~~ f r lr Tshy~ 1 I i _ 11 U L I

I - id~ i -___bullbull__________bullbull__-____

r

bullI------~-----Interviews with a crossshy

section of 1Oll7 Californimiddot ans oyer the age of 18 rtshyvealed that j6~o disapshyprcgted of ~lr lxons polio cili$ 43 appoved and i 11 had no opLlion Field If said tj

In May 1971 he said those approYin prevailed It oyer opponents 45lt to 4Y~ while in June 1970 i supporters prevailed 460 I

to 40~c IA total of jc of Calishy

fornians inclt1ing a mamiddot t joritv of DelTIcltral~ and a bull iarge minority of Repuhimiddot can$ want US troops to come home at a faster rate

Parlier Mayor fa Face Trial

SABBATH SERVICES-ALL ARE WELCOME (venng Strvitt-frdoy De( 3 01 815 PM

BISHOP GERALD KENNEDY Bishop of the United Methodist Church

Morning Service-Saturday Dec 4 1030 AM RAB81GOLOMARK

WILL SPEAK

drmfltioft egar~in tittrotioft fof the IdgQr f Mognin reHgou$ 5lhool memberbull bull hip ancl bus lervicll mQY e ebtoine Ity tallill the Tempte Offic

388middot2401

Imiddot I

~~ i -f

l ~

-- IIII-~lt~~

-Hlaquo~

1le ~_

----I_~

FROmiddotl WAR bull The Off-I ~Sf

Aium 0i 1971 bull ne Or~ia 1 Snpound~17 S~

bull Ic2 _~2S LP R Picture cook 1

COMP~

1ne O~middot21 r lrc~ lJ- ~j I)eitx~ ZLP s

COMI

r (

8TRACKT COMPARI

MEMORANDUM

THE WHITE HOUSE

WASHINGTON

December 6 1971 DETERMINED TO BE Aft

ADMINIS ~ h lARKING EO )20~~ ~~~ion 6-102

By_W-IJML_hAL bull vltd e_5J3~~_

GQ~FIDEHTIiL

MEMORANDUM FOR GHARLESmiddotW GOLSON r FROM JON M HUNTSMA~

SUBJECT California Poll

It was reported in the December 3 1971 News Summary that a California poll reported that a majority of people feel the President is not pulling U S troops out of Southeast Asia fast enough and that the majority feel the war Vill be a key is sue in the 1972 campaign

It was requested that you advise the President which poll this is

Please submit your report to the Office of the Staff Secretary

Thank you

cc L Haldeman Alexande r P Butte rfield

6 O~lFInE PlTIAbshy

~ -- J_bull_~ _---I _ 1-_-

so r2Sl4~C

1

iG the doubtLl colurnJ Accoaiingco p()~l co~-e cy

wi~)es out McCloskey with 78 3tt in the ge~1e~al clecto 1

vote for the PresideJt cown 10-1

C ongr e s sional

Caliiol-lia will gain five new seats Lt is ~hought at least three 0 ehe seas will go to Southern California A September poa has Caifornians I

Cranston and Tunney as doing a Ilfair to good job II 1 Y lt -jshy___---________-- 1- - 4------ lt(vI ~t --y~ t-~

Party - ~r- i(-r I r - - __ 4- yshy_ 5 I __~~

Q --v

RN loyalists are woncmg hard to keep the various volunteer GOP oups ~~l

line Rightists are calling for oppositon to tr-Le President but the Reaga1 support muffles this somewhat

Chairman - Putnam Livern~ore - - 4151421 -3430

Natll COYrlLnitteemcn - Thornas C Reed 41556-730 Natl COITunitteewornan - Mrs Eleacor R Ricg -- 714435-4524

COMMITTEE FOR THE RE-ELECTION OF THE

November 12 1971

FOR GORDON STRA

FROM JEB MAGRUDER

For your information bull

bull

The California Delegation to the Republic~l National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr Jeb S Magruder Committee for the Reelection of the president 1701 pennsylvania Avenue NW 272 Washington D C

Dear Jeb

Enclosed is a summary of our October IIListening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

ve~t regards

~~ Thomas C Reed

TCRst

Enclosures

~ ~W2- ~pound ~ v-aJV-c~s~ )(4 0

f -If ~ lV~~ D~

T

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

tt LISTENING POST Preliminary Survey Results ~ 9 November ~ 1971

1004 Telephone interviews in Los Angeles and Orange Counties ~ October 1971 lt

1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

IF the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey tvay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIMcRY (Democrats Only)

Which Democrat would you personally like to see nominated for President

Only 33 respond 67 have no choice at present Of those who do respond This SurveyC October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H J3ckson 2 2 4 All Others 12 middot12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote for him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-IVallace will be available next month

4 ISSUES Graphic presentations on the ftjAost Important Problem Facing the State (Nation) are attached

~ -- J_bull_~ _---I _ 1-_-

so r2Sl4~C

1

iG the doubtLl colurnJ Accoaiingco p()~l co~-e cy

wi~)es out McCloskey with 78 3tt in the ge~1e~al clecto 1

vote for the PresideJt cown 10-1

C ongr e s sional

Caliiol-lia will gain five new seats Lt is ~hought at least three 0 ehe seas will go to Southern California A September poa has Caifornians I

Cranston and Tunney as doing a Ilfair to good job II 1 Y lt -jshy___---________-- 1- - 4------ lt(vI ~t --y~ t-~

Party - ~r- i(-r I r - - __ 4- yshy_ 5 I __~~

Q --v

RN loyalists are woncmg hard to keep the various volunteer GOP oups ~~l

line Rightists are calling for oppositon to tr-Le President but the Reaga1 support muffles this somewhat

Chairman - Putnam Livern~ore - - 4151421 -3430

Natll COYrlLnitteemcn - Thornas C Reed 41556-730 Natl COITunitteewornan - Mrs Eleacor R Ricg -- 714435-4524

COMMITTEE FOR THE RE-ELECTION OF THE

November 12 1971

FOR GORDON STRA

FROM JEB MAGRUDER

For your information bull

bull

The California Delegation to the Republic~l National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr Jeb S Magruder Committee for the Reelection of the president 1701 pennsylvania Avenue NW 272 Washington D C

Dear Jeb

Enclosed is a summary of our October IIListening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

ve~t regards

~~ Thomas C Reed

TCRst

Enclosures

~ ~W2- ~pound ~ v-aJV-c~s~ )(4 0

f -If ~ lV~~ D~

T

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

tt LISTENING POST Preliminary Survey Results ~ 9 November ~ 1971

1004 Telephone interviews in Los Angeles and Orange Counties ~ October 1971 lt

1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

IF the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey tvay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIMcRY (Democrats Only)

Which Democrat would you personally like to see nominated for President

Only 33 respond 67 have no choice at present Of those who do respond This SurveyC October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H J3ckson 2 2 4 All Others 12 middot12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote for him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-IVallace will be available next month

4 ISSUES Graphic presentations on the ftjAost Important Problem Facing the State (Nation) are attached

1

iG the doubtLl colurnJ Accoaiingco p()~l co~-e cy

wi~)es out McCloskey with 78 3tt in the ge~1e~al clecto 1

vote for the PresideJt cown 10-1

C ongr e s sional

Caliiol-lia will gain five new seats Lt is ~hought at least three 0 ehe seas will go to Southern California A September poa has Caifornians I

Cranston and Tunney as doing a Ilfair to good job II 1 Y lt -jshy___---________-- 1- - 4------ lt(vI ~t --y~ t-~

Party - ~r- i(-r I r - - __ 4- yshy_ 5 I __~~

Q --v

RN loyalists are woncmg hard to keep the various volunteer GOP oups ~~l

line Rightists are calling for oppositon to tr-Le President but the Reaga1 support muffles this somewhat

Chairman - Putnam Livern~ore - - 4151421 -3430

Natll COYrlLnitteemcn - Thornas C Reed 41556-730 Natl COITunitteewornan - Mrs Eleacor R Ricg -- 714435-4524

COMMITTEE FOR THE RE-ELECTION OF THE

November 12 1971

FOR GORDON STRA

FROM JEB MAGRUDER

For your information bull

bull

The California Delegation to the Republic~l National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr Jeb S Magruder Committee for the Reelection of the president 1701 pennsylvania Avenue NW 272 Washington D C

Dear Jeb

Enclosed is a summary of our October IIListening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

ve~t regards

~~ Thomas C Reed

TCRst

Enclosures

~ ~W2- ~pound ~ v-aJV-c~s~ )(4 0

f -If ~ lV~~ D~

T

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

tt LISTENING POST Preliminary Survey Results ~ 9 November ~ 1971

1004 Telephone interviews in Los Angeles and Orange Counties ~ October 1971 lt

1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

IF the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey tvay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIMcRY (Democrats Only)

Which Democrat would you personally like to see nominated for President

Only 33 respond 67 have no choice at present Of those who do respond This SurveyC October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H J3ckson 2 2 4 All Others 12 middot12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote for him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-IVallace will be available next month

4 ISSUES Graphic presentations on the ftjAost Important Problem Facing the State (Nation) are attached

COMMITTEE FOR THE RE-ELECTION OF THE

November 12 1971

FOR GORDON STRA

FROM JEB MAGRUDER

For your information bull

bull

The California Delegation to the Republic~l National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr Jeb S Magruder Committee for the Reelection of the president 1701 pennsylvania Avenue NW 272 Washington D C

Dear Jeb

Enclosed is a summary of our October IIListening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

ve~t regards

~~ Thomas C Reed

TCRst

Enclosures

~ ~W2- ~pound ~ v-aJV-c~s~ )(4 0

f -If ~ lV~~ D~

T

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

tt LISTENING POST Preliminary Survey Results ~ 9 November ~ 1971

1004 Telephone interviews in Los Angeles and Orange Counties ~ October 1971 lt

1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

IF the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey tvay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIMcRY (Democrats Only)

Which Democrat would you personally like to see nominated for President

Only 33 respond 67 have no choice at present Of those who do respond This SurveyC October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H J3ckson 2 2 4 All Others 12 middot12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote for him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-IVallace will be available next month

4 ISSUES Graphic presentations on the ftjAost Important Problem Facing the State (Nation) are attached

The California Delegation to the Republic~l National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr Jeb S Magruder Committee for the Reelection of the president 1701 pennsylvania Avenue NW 272 Washington D C

Dear Jeb

Enclosed is a summary of our October IIListening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

ve~t regards

~~ Thomas C Reed

TCRst

Enclosures

~ ~W2- ~pound ~ v-aJV-c~s~ )(4 0

f -If ~ lV~~ D~

T

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

tt LISTENING POST Preliminary Survey Results ~ 9 November ~ 1971

1004 Telephone interviews in Los Angeles and Orange Counties ~ October 1971 lt

1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

IF the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey tvay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIMcRY (Democrats Only)

Which Democrat would you personally like to see nominated for President

Only 33 respond 67 have no choice at present Of those who do respond This SurveyC October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H J3ckson 2 2 4 All Others 12 middot12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote for him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-IVallace will be available next month

4 ISSUES Graphic presentations on the ftjAost Important Problem Facing the State (Nation) are attached

tt LISTENING POST Preliminary Survey Results ~ 9 November ~ 1971

1004 Telephone interviews in Los Angeles and Orange Counties ~ October 1971 lt

1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

IF the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey tvay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIMcRY (Democrats Only)

Which Democrat would you personally like to see nominated for President

Only 33 respond 67 have no choice at present Of those who do respond This SurveyC October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H J3ckson 2 2 4 All Others 12 middot12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote for him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-IVallace will be available next month

4 ISSUES Graphic presentations on the ftjAost Important Problem Facing the State (Nation) are attached

Sept-oct Ntay August- September-middotmiddotOctobershy

I

I

November-

I I bull ~ 1 k

i

I

it

~ 1 ~

I J I

I

i

~j--- I bull 1 ------~ I middotmiddot1 i I - shy i bull bull

I

I I I

---- shy

- shy ~ I I

bull I

bull

I

bull t

bull

i-]lt------shy ~ ~ ~ I 1

-

0 I

imiddot

~ ~f ---z

--Jf() oJ ISSUE CLUSTERS OVER TIME Most Important State Problem

70

65

60

55

50

45

40

35KEY

Pocketbook 30

Environment 25

Educntion 20

Campus 15o Social Unrest 10

5

bull bull 1I bull I ~ i 1 1i

I I 11 tmiddotmiddot r I I i I bullbull I I I I I ~ I

bull I I I bullbull bull bullI middot I J I I l ~ I bull I bull bull bull r iIf bull bull _~ bullbull L-L _____ ~l ~_~ __ _~ ~~- ~~ J-L_

~--f-~~ ---- J bullbull bull I I bull fl I I I I

I J I 1 t i I I bull r ~ bull It ~ bull ~ ~ I j I tmiddot

I I i I

l J [ I i bullI - I I ~ ~ I ~ ~ I ~ bull

_ bull _ ~ ----4 L~-~f -l__~_ ~------+----~----+----- -t----+-----~_- -+----1 I bull 1 i I I I ~li~i~I~~

1 1 ~

I 1

I

1 j

t bull

j 1

I ~~~ ~i llmiddoti middotmiddot

I bull I I bull bull I ~ ~ I

bull j

i I 1 ~

t bullbull bull I bull ~

1 bullbullbull I I ~ -

I1--

i middot1 I 0 bull

bull 1 I

j

IIlt August obscrvutions only based on a two-month moving average of the Percentages for September and each month thereafter are shows moving average of August and Septembercurrent month plus the one prior to it (eg September

October will show September and October etc)

--

-- - I_~--~ _ _ i -- ~_ ______ _ __--__-_ ___ ~ ~__ ~

0 1 (J

ISSUE CLUSTERS OVER TIME

Most Important National Problem

I I I

- -- middot-1bull shy ----I-~~~-middotI~~~-middot-l--

Septembershy August September Octobermiddot November December January February Mlrch April middotM October 1970 1971 1971 1971 1971 1971 1972 1972 1972 1972 19j

_ i middot- middotmiddotmiddot-middotmiddotimiddotmiddotmiddot~middot-middotmiddotmiddotmiddotl-~----middotr ----~----~ --__-__-_ I bull i I I I I I I Imiddot I bull I bull i Imiddot f --middot--)------o--rmiddot Ii i middotmiddot I T-middotmiddot----iH _____-shy

4 bullbull _~ ------_ ------- _

I

G -)middotO~wav I ~~_ _ ~ I ~- _ i (~- i---- -- ------ 11 ~ -i __---

bull

I

bull -~ I

1 -I I I I ~ I I u-l II --- I I

I

- _ - ~ - I ~--T~~------~--j-----r----~- -

middotmiddot1 bull bull t o

j i

I I v I

middot1 imiddot I

I bull

he ~Ocllt~Gtbook Erv iionm6nt

0

------- bull -----bull bull t __ _ bull - bull bullbull _ bull bullbull _ _ _ _- I --

I

( 1iW nlvl Wld Peace I Social Unrest

August observations only raquo~ Percentages for September and each month thereafter are based on a w9-month moving average of the

current Ionth plus the one prior to it (eg September shows moving average of August and September Octnhc r w U I show Seotemberand O~tober etc_

The California Delegation to the Republican National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr H Robert Haldeman Assistant to the President The White House Washington D C

Dear Bob

Enclosed is a summary of our October Listening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

~=dS Thomas C Reed

TCRst

Enclosures

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

If LISTENING POST Preliminary Survey Results 9 November 1971

1004 Telephone interviews in Los Angeles and Orange Counties October 1971

( 1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey fV1ay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIM6RY (Democrats Only)

Which Democrat would you personally like to see nominated For President

Only 33 respond 67 have no choice at present- Of those who do respond

This Survey October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H Jackson 2 2 4 All Others 12 12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote For him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-vallace will c be available next month

4 ISSUES Graphic presentations on the Most Important Problem Facing the State (Nation) are attached

Ai -

~

I bull ISSUE CLUSTERS OVER TIME Most Important State Problem

70

65

60

55

50

45

40

KEY 35

Pocketbook 30

Environment 25

EducCltion ipound~ C3mpus

o Socia1 Unrest

20

15

10

5

0

Sept-Oct Woay Augustshy Septembe~middotmiddotOctobe~ Novembe~ Decembe~

bull I 1

1

I I

I

_~l _~ 1- _~ ~_~~_ I _~~J~~~__ I I I I

I j I

I

1 I~middot-middot-middot middotmiddotI I I

1

II

bull _-- _1-

I j

1 I I

1

_ _t ~---4 I I 11

t I bull L _~ L-~ - _ bull -gt-1shy -+ --t-shy--~

I

I

I I

bull ~ bull ) t I bull bull bull i I

bull I

i

1 bull I l i

I 1

bull 1

--+---

I

middotmiddot -T-~I middot

I I

I I

I I t I bull

L I~_r~ ~ I bull I bull r bull 1 bullbullbull ~ T bull bullbull I bullbull I bullbullbullbull

bull bull bull bullbullbull l bull r

Imiddot ~ __~ ___1 ~_l

~_middot middot l~~

~ ) ~

~

II bull I i

I

tmiddotmiddot ~ ~ -1 I i

1

I

1 -----_shy

~ I

I I

I

bull 1

J I

bull I

bull I

bull I I

bull f bull i I

I I I ~ ~ i

j _ middot~L~~~~_~~----~~

1 bull bull t bull

I

bullbull I bull I

----J-~ ~~~~ - i middot middotmiddot -~

bull I

bull t

I bull

I f ~ bull bull

--~-I middot 1

bull I bull I bull middoti

middot bull bull o f t bull shy middot I

l I bull middot I

bull I I bullbull I I 1 I

I I bull

I j bullbull bull bull 1

I bull bull bull ~ Ii

middot 1 1 I ~

imiddot

J

bull August observltions only Percentages for September and each month thereafter are based on a two-month moving average of the

current month plus the one prior to it (eg September shows moving average of August and September

October will show September and October etc)

------- -------------~--- --------~------ --- - --bullbull 1) ( o

ISSUE CLUSTERS OVER TIME

Most Important National Problem

SeptembershyOctober 1970

August September October November December 1971 1971 1971 1971 1971

January 1972

February 1972

fvarch 1972

--i ---- ~ imiddot -~--~r~- - middot I---middot ~-middot--imiddot ----_--_ I I I I I

April 1972

1

N3

1972

i I I --middot--I middot -~--tmiddot-~---1- I 1 1- Ibull I

-- ----_-bull_ bull 1- shy ----------1

i4 1 A II ~ ~ --V j V

-shy1----shy--1shy----- --I-~------I --o-----I-~ (~ I ~ gpound I I 1 - ~ I I

------__----shy

~~ --~ I 1

bull I

I

I

I -

~ ~- - ~T ~- -II------ ---shy ---~~- shy_ r---~r--middot middot middot- middot middot-middot-middot--- J bullbullbull bull shy bull-

bull bull - bull ~ T WFaL e) - -j ------------ j ----- _-___ ~ __----1

I I I I I I I

I The ~OCllte tbook

I bull

bull bulllt Tr Evii~onmcentnt y~lWH -ivl W middotld Peace 1 U Social Unrest

III August observations only

I

middot ____J______L_c____ -0___ __ _______ ___

1 t

i I

I

bullbull Percentages for September and each month thereaFter are based on a twq-month moving average of the current month plus the one prior to it (eg I September shows moving average of August and September October wHl show Septemberand October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

--

-- - I_~--~ _ _ i -- ~_ ______ _ __--__-_ ___ ~ ~__ ~

0 1 (J

ISSUE CLUSTERS OVER TIME

Most Important National Problem

I I I

- -- middot-1bull shy ----I-~~~-middotI~~~-middot-l--

Septembershy August September Octobermiddot November December January February Mlrch April middotM October 1970 1971 1971 1971 1971 1971 1972 1972 1972 1972 19j

_ i middot- middotmiddotmiddot-middotmiddotimiddotmiddotmiddot~middot-middotmiddotmiddotmiddotl-~----middotr ----~----~ --__-__-_ I bull i I I I I I I Imiddot I bull I bull i Imiddot f --middot--)------o--rmiddot Ii i middotmiddot I T-middotmiddot----iH _____-shy

4 bullbull _~ ------_ ------- _

I

G -)middotO~wav I ~~_ _ ~ I ~- _ i (~- i---- -- ------ 11 ~ -i __---

bull

I

bull -~ I

1 -I I I I ~ I I u-l II --- I I

I

- _ - ~ - I ~--T~~------~--j-----r----~- -

middotmiddot1 bull bull t o

j i

I I v I

middot1 imiddot I

I bull

he ~Ocllt~Gtbook Erv iionm6nt

0

------- bull -----bull bull t __ _ bull - bull bullbull _ bull bullbull _ _ _ _- I --

I

( 1iW nlvl Wld Peace I Social Unrest

August observations only raquo~ Percentages for September and each month thereafter are based on a w9-month moving average of the

current Ionth plus the one prior to it (eg September shows moving average of August and September Octnhc r w U I show Seotemberand O~tober etc_

The California Delegation to the Republican National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr H Robert Haldeman Assistant to the President The White House Washington D C

Dear Bob

Enclosed is a summary of our October Listening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

~=dS Thomas C Reed

TCRst

Enclosures

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

If LISTENING POST Preliminary Survey Results 9 November 1971

1004 Telephone interviews in Los Angeles and Orange Counties October 1971

( 1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey fV1ay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIM6RY (Democrats Only)

Which Democrat would you personally like to see nominated For President

Only 33 respond 67 have no choice at present- Of those who do respond

This Survey October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H Jackson 2 2 4 All Others 12 12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote For him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-vallace will c be available next month

4 ISSUES Graphic presentations on the Most Important Problem Facing the State (Nation) are attached

Ai -

~

I bull ISSUE CLUSTERS OVER TIME Most Important State Problem

70

65

60

55

50

45

40

KEY 35

Pocketbook 30

Environment 25

EducCltion ipound~ C3mpus

o Socia1 Unrest

20

15

10

5

0

Sept-Oct Woay Augustshy Septembe~middotmiddotOctobe~ Novembe~ Decembe~

bull I 1

1

I I

I

_~l _~ 1- _~ ~_~~_ I _~~J~~~__ I I I I

I j I

I

1 I~middot-middot-middot middotmiddotI I I

1

II

bull _-- _1-

I j

1 I I

1

_ _t ~---4 I I 11

t I bull L _~ L-~ - _ bull -gt-1shy -+ --t-shy--~

I

I

I I

bull ~ bull ) t I bull bull bull i I

bull I

i

1 bull I l i

I 1

bull 1

--+---

I

middotmiddot -T-~I middot

I I

I I

I I t I bull

L I~_r~ ~ I bull I bull r bull 1 bullbullbull ~ T bull bullbull I bullbull I bullbullbullbull

bull bull bull bullbullbull l bull r

Imiddot ~ __~ ___1 ~_l

~_middot middot l~~

~ ) ~

~

II bull I i

I

tmiddotmiddot ~ ~ -1 I i

1

I

1 -----_shy

~ I

I I

I

bull 1

J I

bull I

bull I

bull I I

bull f bull i I

I I I ~ ~ i

j _ middot~L~~~~_~~----~~

1 bull bull t bull

I

bullbull I bull I

----J-~ ~~~~ - i middot middotmiddot -~

bull I

bull t

I bull

I f ~ bull bull

--~-I middot 1

bull I bull I bull middoti

middot bull bull o f t bull shy middot I

l I bull middot I

bull I I bullbull I I 1 I

I I bull

I j bullbull bull bull 1

I bull bull bull ~ Ii

middot 1 1 I ~

imiddot

J

bull August observltions only Percentages for September and each month thereafter are based on a two-month moving average of the

current month plus the one prior to it (eg September shows moving average of August and September

October will show September and October etc)

------- -------------~--- --------~------ --- - --bullbull 1) ( o

ISSUE CLUSTERS OVER TIME

Most Important National Problem

SeptembershyOctober 1970

August September October November December 1971 1971 1971 1971 1971

January 1972

February 1972

fvarch 1972

--i ---- ~ imiddot -~--~r~- - middot I---middot ~-middot--imiddot ----_--_ I I I I I

April 1972

1

N3

1972

i I I --middot--I middot -~--tmiddot-~---1- I 1 1- Ibull I

-- ----_-bull_ bull 1- shy ----------1

i4 1 A II ~ ~ --V j V

-shy1----shy--1shy----- --I-~------I --o-----I-~ (~ I ~ gpound I I 1 - ~ I I

------__----shy

~~ --~ I 1

bull I

I

I

I -

~ ~- - ~T ~- -II------ ---shy ---~~- shy_ r---~r--middot middot middot- middot middot-middot-middot--- J bullbullbull bull shy bull-

bull bull - bull ~ T WFaL e) - -j ------------ j ----- _-___ ~ __----1

I I I I I I I

I The ~OCllte tbook

I bull

bull bulllt Tr Evii~onmcentnt y~lWH -ivl W middotld Peace 1 U Social Unrest

III August observations only

I

middot ____J______L_c____ -0___ __ _______ ___

1 t

i I

I

bullbull Percentages for September and each month thereaFter are based on a twq-month moving average of the current month plus the one prior to it (eg I September shows moving average of August and September October wHl show Septemberand October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

The California Delegation to the Republican National Convention of 1972

pledged to the re-election of President Richard M Nixon Governor Ronald Reagan Chairman

Thomas C Reed Vice Chairman

10 November 1971

Mr H Robert Haldeman Assistant to the President The White House Washington D C

Dear Bob

Enclosed is a summary of our October Listening Post information for California

If there are particular points of interest to you which you would like to see included in these conshytinuing surveys please let me know

~=dS Thomas C Reed

TCRst

Enclosures

Post Office Box 371 bull San Rafael California 94902 bull (415) 456-7310

If LISTENING POST Preliminary Survey Results 9 November 1971

1004 Telephone interviews in Los Angeles and Orange Counties October 1971

( 1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey fV1ay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIM6RY (Democrats Only)

Which Democrat would you personally like to see nominated For President

Only 33 respond 67 have no choice at present- Of those who do respond

This Survey October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H Jackson 2 2 4 All Others 12 12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote For him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-vallace will c be available next month

4 ISSUES Graphic presentations on the Most Important Problem Facing the State (Nation) are attached

Ai -

~

I bull ISSUE CLUSTERS OVER TIME Most Important State Problem

70

65

60

55

50

45

40

KEY 35

Pocketbook 30

Environment 25

EducCltion ipound~ C3mpus

o Socia1 Unrest

20

15

10

5

0

Sept-Oct Woay Augustshy Septembe~middotmiddotOctobe~ Novembe~ Decembe~

bull I 1

1

I I

I

_~l _~ 1- _~ ~_~~_ I _~~J~~~__ I I I I

I j I

I

1 I~middot-middot-middot middotmiddotI I I

1

II

bull _-- _1-

I j

1 I I

1

_ _t ~---4 I I 11

t I bull L _~ L-~ - _ bull -gt-1shy -+ --t-shy--~

I

I

I I

bull ~ bull ) t I bull bull bull i I

bull I

i

1 bull I l i

I 1

bull 1

--+---

I

middotmiddot -T-~I middot

I I

I I

I I t I bull

L I~_r~ ~ I bull I bull r bull 1 bullbullbull ~ T bull bullbull I bullbull I bullbullbullbull

bull bull bull bullbullbull l bull r

Imiddot ~ __~ ___1 ~_l

~_middot middot l~~

~ ) ~

~

II bull I i

I

tmiddotmiddot ~ ~ -1 I i

1

I

1 -----_shy

~ I

I I

I

bull 1

J I

bull I

bull I

bull I I

bull f bull i I

I I I ~ ~ i

j _ middot~L~~~~_~~----~~

1 bull bull t bull

I

bullbull I bull I

----J-~ ~~~~ - i middot middotmiddot -~

bull I

bull t

I bull

I f ~ bull bull

--~-I middot 1

bull I bull I bull middoti

middot bull bull o f t bull shy middot I

l I bull middot I

bull I I bullbull I I 1 I

I I bull

I j bullbull bull bull 1

I bull bull bull ~ Ii

middot 1 1 I ~

imiddot

J

bull August observltions only Percentages for September and each month thereafter are based on a two-month moving average of the

current month plus the one prior to it (eg September shows moving average of August and September

October will show September and October etc)

------- -------------~--- --------~------ --- - --bullbull 1) ( o

ISSUE CLUSTERS OVER TIME

Most Important National Problem

SeptembershyOctober 1970

August September October November December 1971 1971 1971 1971 1971

January 1972

February 1972

fvarch 1972

--i ---- ~ imiddot -~--~r~- - middot I---middot ~-middot--imiddot ----_--_ I I I I I

April 1972

1

N3

1972

i I I --middot--I middot -~--tmiddot-~---1- I 1 1- Ibull I

-- ----_-bull_ bull 1- shy ----------1

i4 1 A II ~ ~ --V j V

-shy1----shy--1shy----- --I-~------I --o-----I-~ (~ I ~ gpound I I 1 - ~ I I

------__----shy

~~ --~ I 1

bull I

I

I

I -

~ ~- - ~T ~- -II------ ---shy ---~~- shy_ r---~r--middot middot middot- middot middot-middot-middot--- J bullbullbull bull shy bull-

bull bull - bull ~ T WFaL e) - -j ------------ j ----- _-___ ~ __----1

I I I I I I I

I The ~OCllte tbook

I bull

bull bulllt Tr Evii~onmcentnt y~lWH -ivl W middotld Peace 1 U Social Unrest

III August observations only

I

middot ____J______L_c____ -0___ __ _______ ___

1 t

i I

I

bullbull Percentages for September and each month thereaFter are based on a twq-month moving average of the current month plus the one prior to it (eg I September shows moving average of August and September October wHl show Septemberand October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

If LISTENING POST Preliminary Survey Results 9 November 1971

1004 Telephone interviews in Los Angeles and Orange Counties October 1971

( 1 REPUBLICAN PRESIDENTIAL PRIM~RY (Republicans Only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey fV1ay 1971 October September August Statewide

Nixon 784 804 751 744 McCloskey 58 72 75 77 Undecided 158 123 174 179

Due to the consistency of the response we do not plan to ask this question again until Spring Next month we will attempt to evaluate the UROC challenge

2 DEMOCRAT PRESIDENTIAL PRIM6RY (Democrats Only)

Which Democrat would you personally like to see nominated For President

Only 33 respond 67 have no choice at present- Of those who do respond

This Survey October September August

E Muskie 30 34 18 E Kennedy 26 29 32 H Humphrey 13 8 13 G McGovern 10 10 8 J Lindsay 5 5 8 H Jackson 2 2 4 All Others 12 12 19

3 GENERAL ELECTION

To measure a base level of support Now iF the election for President were held today and Richard Nixon were running For re-election would you vote For him

Yes No Depends No Answer

This Survey October 286 426 255 33 September 289 405 229 77 August 304 435 176 85

There was no head-to-head question this month Nixon-Kennedy-vallace will c be available next month

4 ISSUES Graphic presentations on the Most Important Problem Facing the State (Nation) are attached

Ai -

~

I bull ISSUE CLUSTERS OVER TIME Most Important State Problem

70

65

60

55

50

45

40

KEY 35

Pocketbook 30

Environment 25

EducCltion ipound~ C3mpus

o Socia1 Unrest

20

15

10

5

0

Sept-Oct Woay Augustshy Septembe~middotmiddotOctobe~ Novembe~ Decembe~

bull I 1

1

I I

I

_~l _~ 1- _~ ~_~~_ I _~~J~~~__ I I I I

I j I

I

1 I~middot-middot-middot middotmiddotI I I

1

II

bull _-- _1-

I j

1 I I

1

_ _t ~---4 I I 11

t I bull L _~ L-~ - _ bull -gt-1shy -+ --t-shy--~

I

I

I I

bull ~ bull ) t I bull bull bull i I

bull I

i

1 bull I l i

I 1

bull 1

--+---

I

middotmiddot -T-~I middot

I I

I I

I I t I bull

L I~_r~ ~ I bull I bull r bull 1 bullbullbull ~ T bull bullbull I bullbull I bullbullbullbull

bull bull bull bullbullbull l bull r

Imiddot ~ __~ ___1 ~_l

~_middot middot l~~

~ ) ~

~

II bull I i

I

tmiddotmiddot ~ ~ -1 I i

1

I

1 -----_shy

~ I

I I

I

bull 1

J I

bull I

bull I

bull I I

bull f bull i I

I I I ~ ~ i

j _ middot~L~~~~_~~----~~

1 bull bull t bull

I

bullbull I bull I

----J-~ ~~~~ - i middot middotmiddot -~

bull I

bull t

I bull

I f ~ bull bull

--~-I middot 1

bull I bull I bull middoti

middot bull bull o f t bull shy middot I

l I bull middot I

bull I I bullbull I I 1 I

I I bull

I j bullbull bull bull 1

I bull bull bull ~ Ii

middot 1 1 I ~

imiddot

J

bull August observltions only Percentages for September and each month thereafter are based on a two-month moving average of the

current month plus the one prior to it (eg September shows moving average of August and September

October will show September and October etc)

------- -------------~--- --------~------ --- - --bullbull 1) ( o

ISSUE CLUSTERS OVER TIME

Most Important National Problem

SeptembershyOctober 1970

August September October November December 1971 1971 1971 1971 1971

January 1972

February 1972

fvarch 1972

--i ---- ~ imiddot -~--~r~- - middot I---middot ~-middot--imiddot ----_--_ I I I I I

April 1972

1

N3

1972

i I I --middot--I middot -~--tmiddot-~---1- I 1 1- Ibull I

-- ----_-bull_ bull 1- shy ----------1

i4 1 A II ~ ~ --V j V

-shy1----shy--1shy----- --I-~------I --o-----I-~ (~ I ~ gpound I I 1 - ~ I I

------__----shy

~~ --~ I 1

bull I

I

I

I -

~ ~- - ~T ~- -II------ ---shy ---~~- shy_ r---~r--middot middot middot- middot middot-middot-middot--- J bullbullbull bull shy bull-

bull bull - bull ~ T WFaL e) - -j ------------ j ----- _-___ ~ __----1

I I I I I I I

I The ~OCllte tbook

I bull

bull bulllt Tr Evii~onmcentnt y~lWH -ivl W middotld Peace 1 U Social Unrest

III August observations only

I

middot ____J______L_c____ -0___ __ _______ ___

1 t

i I

I

bullbull Percentages for September and each month thereaFter are based on a twq-month moving average of the current month plus the one prior to it (eg I September shows moving average of August and September October wHl show Septemberand October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

Ai -

~

I bull ISSUE CLUSTERS OVER TIME Most Important State Problem

70

65

60

55

50

45

40

KEY 35

Pocketbook 30

Environment 25

EducCltion ipound~ C3mpus

o Socia1 Unrest

20

15

10

5

0

Sept-Oct Woay Augustshy Septembe~middotmiddotOctobe~ Novembe~ Decembe~

bull I 1

1

I I

I

_~l _~ 1- _~ ~_~~_ I _~~J~~~__ I I I I

I j I

I

1 I~middot-middot-middot middotmiddotI I I

1

II

bull _-- _1-

I j

1 I I

1

_ _t ~---4 I I 11

t I bull L _~ L-~ - _ bull -gt-1shy -+ --t-shy--~

I

I

I I

bull ~ bull ) t I bull bull bull i I

bull I

i

1 bull I l i

I 1

bull 1

--+---

I

middotmiddot -T-~I middot

I I

I I

I I t I bull

L I~_r~ ~ I bull I bull r bull 1 bullbullbull ~ T bull bullbull I bullbull I bullbullbullbull

bull bull bull bullbullbull l bull r

Imiddot ~ __~ ___1 ~_l

~_middot middot l~~

~ ) ~

~

II bull I i

I

tmiddotmiddot ~ ~ -1 I i

1

I

1 -----_shy

~ I

I I

I

bull 1

J I

bull I

bull I

bull I I

bull f bull i I

I I I ~ ~ i

j _ middot~L~~~~_~~----~~

1 bull bull t bull

I

bullbull I bull I

----J-~ ~~~~ - i middot middotmiddot -~

bull I

bull t

I bull

I f ~ bull bull

--~-I middot 1

bull I bull I bull middoti

middot bull bull o f t bull shy middot I

l I bull middot I

bull I I bullbull I I 1 I

I I bull

I j bullbull bull bull 1

I bull bull bull ~ Ii

middot 1 1 I ~

imiddot

J

bull August observltions only Percentages for September and each month thereafter are based on a two-month moving average of the

current month plus the one prior to it (eg September shows moving average of August and September

October will show September and October etc)

------- -------------~--- --------~------ --- - --bullbull 1) ( o

ISSUE CLUSTERS OVER TIME

Most Important National Problem

SeptembershyOctober 1970

August September October November December 1971 1971 1971 1971 1971

January 1972

February 1972

fvarch 1972

--i ---- ~ imiddot -~--~r~- - middot I---middot ~-middot--imiddot ----_--_ I I I I I

April 1972

1

N3

1972

i I I --middot--I middot -~--tmiddot-~---1- I 1 1- Ibull I

-- ----_-bull_ bull 1- shy ----------1

i4 1 A II ~ ~ --V j V

-shy1----shy--1shy----- --I-~------I --o-----I-~ (~ I ~ gpound I I 1 - ~ I I

------__----shy

~~ --~ I 1

bull I

I

I

I -

~ ~- - ~T ~- -II------ ---shy ---~~- shy_ r---~r--middot middot middot- middot middot-middot-middot--- J bullbullbull bull shy bull-

bull bull - bull ~ T WFaL e) - -j ------------ j ----- _-___ ~ __----1

I I I I I I I

I The ~OCllte tbook

I bull

bull bulllt Tr Evii~onmcentnt y~lWH -ivl W middotld Peace 1 U Social Unrest

III August observations only

I

middot ____J______L_c____ -0___ __ _______ ___

1 t

i I

I

bullbull Percentages for September and each month thereaFter are based on a twq-month moving average of the current month plus the one prior to it (eg I September shows moving average of August and September October wHl show Septemberand October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

------- -------------~--- --------~------ --- - --bullbull 1) ( o

ISSUE CLUSTERS OVER TIME

Most Important National Problem

SeptembershyOctober 1970

August September October November December 1971 1971 1971 1971 1971

January 1972

February 1972

fvarch 1972

--i ---- ~ imiddot -~--~r~- - middot I---middot ~-middot--imiddot ----_--_ I I I I I

April 1972

1

N3

1972

i I I --middot--I middot -~--tmiddot-~---1- I 1 1- Ibull I

-- ----_-bull_ bull 1- shy ----------1

i4 1 A II ~ ~ --V j V

-shy1----shy--1shy----- --I-~------I --o-----I-~ (~ I ~ gpound I I 1 - ~ I I

------__----shy

~~ --~ I 1

bull I

I

I

I -

~ ~- - ~T ~- -II------ ---shy ---~~- shy_ r---~r--middot middot middot- middot middot-middot-middot--- J bullbullbull bull shy bull-

bull bull - bull ~ T WFaL e) - -j ------------ j ----- _-___ ~ __----1

I I I I I I I

I The ~OCllte tbook

I bull

bull bulllt Tr Evii~onmcentnt y~lWH -ivl W middotld Peace 1 U Social Unrest

III August observations only

I

middot ____J______L_c____ -0___ __ _______ ___

1 t

i I

I

bullbull Percentages for September and each month thereaFter are based on a twq-month moving average of the current month plus the one prior to it (eg I September shows moving average of August and September October wHl show Septemberand October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

TO H bull R bull

10-12-71

HALDEMAN

FROM GORDON STRACHAN

Although you dont usually want to see state polls this LA and Orange County telephone study by DMI is interesting in that Kennedy but not Muskie would win California in a three way race

The most important state and national problem is the pocketshybook while the second most important state problem is the environment bull

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

LISTENING POST EXHIBIT A

RepublicanNational

Committee

Thomas C Reed Member for California Executive Committee Republican National Committee P O Box 371 San Rafael California 94902 (415) 456-7310

Listening Post consists of I 000 telephone interviews monthly in Los Angeles and Orange Counties Respondents are those over 18 whether registered to vote or not

Voting patterns during the 1960s indicate that if one knows the vote results in L05 Angeles and Orange Counties I he also knows the upper and lower bounds of all statewide results In particushylar Nixon or Reagan when running for President or Governor never did bette~ statewide than their percentage of the total vote in Los Angeles ~nd Orange combined and never did worse than their percentage in Los Angeles alone

I The 1964 Goldwater presidential election involved a north-south split but even so the rule was approxima tely correct The chart below illustrates this result

5 bull

H t t

~ t+- ts Ogt+- t +- Os~sos +-S 0 os H oH(I) 90 HQ)100gt sd ss d tis sd tis

s SS SS

0 00gt d 010gt 0 010gt X01 xgt -101 tIgt 10gt Q) 0 00gt 0gt0 1S~ (1)0 zmiddottt z() ()tt cx() ztt Q()

60 of

all votes cast

for office

50

I I

40 0 N lt0 0 lt0 lt0 lt0 lt0 r-- en en 01 en en

Since President Nixon and Governor Reagan will be the principal political figures in California in 1972 it seems reasonable to sa ve costs by tracking only in Los Angeles and Orange Counties and extrapolating statewide implications

The polling organization for Listening Post is DMI The project contract conshytinues monthly through May 1972 with a final pre-primary report on 1 June I five days before the primary

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

LtSTENING POST EXHIBIT B Preliminary Survey Results 21 September 1971

1000 telephone interviews in Los Angeles and Orange Counties 10 Augustshy30 August 1971(5 days before and 15 days after the 15 August presidential economic statement)

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today I and the nominees were Pete McCloskey and Richard Nixon for whom would you vote U

May 1971 This Survey Statewide

Nixon McCloskey Undecided

751 75

174

744 77

179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President Statewide

1 Field Poll This Survey Published 9871

E Kennedy 323 370 E Muskie 175 190 H Humphrey 131 130

3 GENERAL ELECTION

A Nixon-Kennedy-Wallace Now suppose the election for President were I)eld today and the candidates were Richard Nixon Republican Ted Kennedy Democrat George Vallace American Independent how would you vote

Nixon Kennedy Wallace No Answer

Total 394 440 85 80

Republicans 751 120 75 54 Democrats 198 614 88 100

Age 18-24 252 654 49 55 Age 25-34 341 506 86 67

Spanish surname 223 617 85 74

1

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

LISTENING POST Preliminary Survey Results 21 September 1971

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No answer

Total 304 435 176 85

Republicans 588 166 191 55 Democrats 143 608 179 70

4 MOST IMPORTANT PROBLEMS

National

Economic (inflation unemployment etc) Vietnam war and peace Environment

35 20 12

State of California

Economic (Unemployment 20 Too much Welfare 19 Taxes Inflation

10 -2)

55(1)

Environment 14

2

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 721 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40 All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-Wallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

Nixon Muskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Now if the election for President were held today and Richard Nixon were running for reelection would you vote for him

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graphic Presentation on Most Important Problem Facing State or Nation tl

is attached

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

I

_____ _

bullbull

i I I

i ) i - shy --- shy ~ - bull bull_ _ bull ~- bullbull bull shy bull ___bull bull ______bull _________ 4_

i --bull + shy

I I

-r-------J

- - r-~ bull -J ~~ ~~J ~--J W ~ U ~-uJ -1 L ~ ~ Gmiddot~~ L d ~_ bull ~

i 1 ISSUE CLUSTERS OVER TIME

Most Important Stag Problem

c middotmiddot I I 1

j l --40middoti j

-30middot I

j

I J t 201

i 1 J 1

1- 10

I I I I

1- 0 II J

Scptcmb0r shy r j November Decembei January February tvIarch Octoberi970 1971 1971 1972 1972 ~g72

bull iI I

i i

I J I I I 1 bull I ----- - _ __-- --- --------t-r-- --T-~-r-----------t-~--------------

shy

i I

- bull ___bull ------- - ---- _---__--__-_ --_ _ - - bull --- bull bull

_bull--_ -_--__- - - - ----- ~- --- ---------- - _- -- - shy-

The pocketbook The ~nvironment i EducationCampus

~- - I ~ shy - j - _ bull bull _ __ - - ---~bull - shy _ bull -------- shy 1 ___ __ _ __ --_bull_- shy - bull - shy -_bull

Socia 1 Unrest

August observations only

Percentages for September and each month thereafter are based on a DNo-month moving average of the current month plus the one prior to it (eg 1 September shows moving average of August and September October will show September and October 1 etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

bull bull bull bullbullbull 4 _ _=$== _ W044 e=== i I bull shy

ISSUE CLUSTERS OVER TIME

Most Important National Problem

LScp~c~bc--- Augvst Scp~cr-Jbcr October Novc~bcr December ubnU2ry FebrLOry fVlrch Ap-il

middot i Oc~c~r 1970 1971 1971 f 197 971 1971 bull 1972 1972 1972 1972 ~

---__ ---_ ___(_- ---___----_-__----_---_ _-___i ir- - ~ l ~ ~

I middot bull I

~ r-Lo L - ___ ~ ____middot___ L __ t ----------------------_--- _ _---1 I I

~ i ~ I l t I

~

-30 ~ - - middot - _ _ -----__--_---------

rr _

_ - I -F =- -ii ~ bull 1

~~ bull _ 20 - - -- -(~ bull- Imiddotmiddotmiddotmiddot---middot--middot~ middot---~-I 1 ___ ___1_ bull -_ bullbull _ shy I - I

Ii I I middot il

middot i I bull ---- _- ~ t - 0 ~ ~ _bull - _ _ ~ - -- i - --- ------------ ~-~------ ------7middot--middot-middotmiddot--middot-middot ~

~ I

Ii II I I i

_ o i l ~~~- j j

I bull i

Pocketbook i I Tn~ C~wironm8nt I I

p I I IVor 2no 1gt110- ea-ce- ----bull - -------1-- --------- --- - - - -- -- ~

oClaL LJnYe st

gtlt Atg)s~ observations only )~ gt- ercentages FoY September and each mO1th middotthereafter are based on a tvvo-mo1th moving average of the

cUYrent month pus the one prior to it (e9 September shows moving a~erage ofAugust and September iOctoberl will snow September and October etc)

THE WHITE HOUSE WASHINGTON -

Datel October 13 197~ TOI BOB HALDEMAN

FROM IIlUUtY DENT ~

please handle_______

For your information V ~ tc

epubUcan ational ornmittee

8 October 1971

nas C Reed ber for California ~utive Committee ubfican National Committee Box 371 Rafael California 94902 ) 456-7310

Mr Harry S Dent The White House Washington [ D C bull

bull Dear Harry

Enclosed are the results of our September Listening Post ll

survey I thought you mi9ht find them of inte~est

Very best regards I

C---~----

) o-w-Thoma s C Reed

Enclosure TCRh

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 72 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40

All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-~vallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

- Nixon ~1uskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Nm if the election for President were held today and Richard Nixon were running for reelection would yo~ vote for himu

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graph~c Presentation on Most Important Problem Facing State or Nation is attached

ISSUE CLUSTERS OVER TIMe

IIMost Important State Problem

OctoOcr fovcmbcr Dece mber January ebrury NJrcr 1971 1971 1971 1972 1972 1972

i i I~ i i I j I 1I

l I 1

SC-ltcrnxrshy

Oc~ox 1970

---- 1 -

j l middot- - - ___tmiddotJI___ middottbull_

I

I

I -_-----~-

I

I

- -

----

-

i

l-~O - shy

I I ) i

1

i middot ~

~-o ~-- bull -- _-_ ~ f bull

-30 middot I

j

--_----_ tmiddot-----middot---------------------- 1

ji I 1

1 20 _ t bull bullbull bull - -- middot----middot --___ --I ---- --bull ~- --- bull ------ -- _-_

~

middot~o i _____ __ ________ _______ _ _____________ ______

13 iii

i i I I

I i v-l----L---+--T------shy 0 I i

I I I IThe Pocketoook 1

Th8 Environment -- 1 -- ~i- --~- -1---middot__---------- ~____-- -----------_--- -EducationCampus

S)clCl 1 Unrest

August o bservations only gt1lt gt1lt Percentages for September and each month thereafter are based on a tvvo--month moving average of the

current month plus tile one prior to it (eg September shows moving aver-age of August and September II (1 1--middot 11 11 =hnII CIOn-rgt rY1hA 1 A nrl (J~t()hp1 pt~ _ 1 _

epubUcan ational ornmittee

8 October 1971

nas C Reed ber for California ~utive Committee ubfican National Committee Box 371 Rafael California 94902 ) 456-7310

Mr Harry S Dent The White House Washington [ D C bull

bull Dear Harry

Enclosed are the results of our September Listening Post ll

survey I thought you mi9ht find them of inte~est

Very best regards I

C---~----

) o-w-Thoma s C Reed

Enclosure TCRh

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 72 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40

All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-~vallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

- Nixon ~1uskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Nm if the election for President were held today and Richard Nixon were running for reelection would yo~ vote for himu

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graph~c Presentation on Most Important Problem Facing State or Nation is attached

ISSUE CLUSTERS OVER TIMe

IIMost Important State Problem

OctoOcr fovcmbcr Dece mber January ebrury NJrcr 1971 1971 1971 1972 1972 1972

i i I~ i i I j I 1I

l I 1

SC-ltcrnxrshy

Oc~ox 1970

---- 1 -

j l middot- - - ___tmiddotJI___ middottbull_

I

I

I -_-----~-

I

I

- -

----

-

i

l-~O - shy

I I ) i

1

i middot ~

~-o ~-- bull -- _-_ ~ f bull

-30 middot I

j

--_----_ tmiddot-----middot---------------------- 1

ji I 1

1 20 _ t bull bullbull bull - -- middot----middot --___ --I ---- --bull ~- --- bull ------ -- _-_

~

middot~o i _____ __ ________ _______ _ _____________ ______

13 iii

i i I I

I i v-l----L---+--T------shy 0 I i

I I I IThe Pocketoook 1

Th8 Environment -- 1 -- ~i- --~- -1---middot__---------- ~____-- -----------_--- -EducationCampus

S)clCl 1 Unrest

August o bservations only gt1lt gt1lt Percentages for September and each month thereafter are based on a tvvo--month moving average of the

current month plus tile one prior to it (eg September shows moving aver-age of August and September II (1 1--middot 11 11 =hnII CIOn-rgt rY1hA 1 A nrl (J~t()hp1 pt~ _ 1 _

LISTENING POST Preliminary Survey Results 8 October 1971

1000 Telephone interviews in Los Angeles and Orange Counties September 1971

1 REPUBLICAN PRESIDENTIAL PRIMARY (Republicans only)

If the Republican Presidential Primary were held today and the nominees were Pete McCloskey and Richard Nixon for whom would you vote

This Survey May 1971 September August Statewide

Nixon 804 751 744 McCloskey 72 75 77 Undecided 123 174 179

2 DEMOCRAT PRESIDENTIAL PRIMARY (Democrats only)

Which Democrat would you personally like to see nominated for President

This Survey September August

E Muskie 340 180 E Kennedy 290 320 G McGovern 100 80 H Humphrey 80 130 J Lindsay 50 80 B Bayh 20 20 H Jackson 20 40

All Others 100 170

3 GENERAL ELECTION

A Nixon-Muskie-~vallace Now suppose the election for President were held today and the candidates were Richard Nixon Republi shycan Edmund Muskie Democrat George Wallace American Indepenshydent how would you vote

- Nixon ~1uskie Wallace No Answer

Total 396 365 78 161 LA County only 380 390 66 165

Republicans 792 78 44 86 Democrats 194 630 84 92 Independents 274 403 210 11 3

B To measure a base level of support Nm if the election for President were held today and Richard Nixon were running for reelection would yo~ vote for himu

Yes No Depends No Answer

September 289 405 229 77 August 304 435 176 85

Graph~c Presentation on Most Important Problem Facing State or Nation is attached

ISSUE CLUSTERS OVER TIMe

IIMost Important State Problem

OctoOcr fovcmbcr Dece mber January ebrury NJrcr 1971 1971 1971 1972 1972 1972

i i I~ i i I j I 1I

l I 1

SC-ltcrnxrshy

Oc~ox 1970

---- 1 -

j l middot- - - ___tmiddotJI___ middottbull_

I

I

I -_-----~-

I

I

- -

----

-

i

l-~O - shy

I I ) i

1

i middot ~

~-o ~-- bull -- _-_ ~ f bull

-30 middot I

j

--_----_ tmiddot-----middot---------------------- 1

ji I 1

1 20 _ t bull bullbull bull - -- middot----middot --___ --I ---- --bull ~- --- bull ------ -- _-_

~

middot~o i _____ __ ________ _______ _ _____________ ______

13 iii

i i I I

I i v-l----L---+--T------shy 0 I i

I I I IThe Pocketoook 1

Th8 Environment -- 1 -- ~i- --~- -1---middot__---------- ~____-- -----------_--- -EducationCampus

S)clCl 1 Unrest

August o bservations only gt1lt gt1lt Percentages for September and each month thereafter are based on a tvvo--month moving average of the

current month plus tile one prior to it (eg September shows moving aver-age of August and September II (1 1--middot 11 11 =hnII CIOn-rgt rY1hA 1 A nrl (J~t()hp1 pt~ _ 1 _

ISSUE CLUSTERS OVER TIMe

IIMost Important State Problem

OctoOcr fovcmbcr Dece mber January ebrury NJrcr 1971 1971 1971 1972 1972 1972

i i I~ i i I j I 1I

l I 1

SC-ltcrnxrshy

Oc~ox 1970

---- 1 -

j l middot- - - ___tmiddotJI___ middottbull_

I

I

I -_-----~-

I

I

- -

----

-

i

l-~O - shy

I I ) i

1

i middot ~

~-o ~-- bull -- _-_ ~ f bull

-30 middot I

j

--_----_ tmiddot-----middot---------------------- 1

ji I 1

1 20 _ t bull bullbull bull - -- middot----middot --___ --I ---- --bull ~- --- bull ------ -- _-_

~

middot~o i _____ __ ________ _______ _ _____________ ______

13 iii

i i I I

I i v-l----L---+--T------shy 0 I i

I I I IThe Pocketoook 1

Th8 Environment -- 1 -- ~i- --~- -1---middot__---------- ~____-- -----------_--- -EducationCampus

S)clCl 1 Unrest

August o bservations only gt1lt gt1lt Percentages for September and each month thereafter are based on a tvvo--month moving average of the

current month plus tile one prior to it (eg September shows moving aver-age of August and September II (1 1--middot 11 11 =hnII CIOn-rgt rY1hA 1 A nrl (J~t()hp1 pt~ _ 1 _

bullbull

ISSUE CLUSTERS OVER TIME

Most Important tJattonal Problem

l S ( iJ ~(rnocrshy Auguzt ~ September Ccteber November December JJnUltlry February Warch Apr

OC~O~2 970 1971 1971 1971 1971 1971 1972 1972 1972 197 l I - - - I -_-_ ------1- --- - -----I --------- - II I I j I I l I 1 I I 1 I I i-~ I I 1 I I I

-4( - -- --------~----j I ~------------- shy11 I bull i I bull i

i i ~ 1

I

I i I I I 1 i i I I

-30 -- -- _ _ - ~ _ bullbull ______-1 ~------- _---__--_----------- __ a _-_ ____

i I j 1 j

I i I

l I I middot20 L - -- bull _ bull - i ----~middot--~middot I --_bull_- ____ 1_ - - -- bull --

d I I I I I ) r i 1~ f I = I I I I I

0 l -- i middotmiddot- - -- ~- i middot--- j-- -middot---T---- i~--- ------~ _- ---- _ - l shy

I I I I t II 1 I 1

I I I __ Oi bull I

lt I i j

~ocketbook 1 Tns 2virolment I i 1

I I r r no W)rld middotPea-ce- - - _______--1 bull_ i _____ ----- - bullbull - - - bull ---- shy

gtlt A ug Lst observations only I I bull)lt Perce ntages For September and each month thereafter are based on a two-rnonth movmg average of tne

current month plus the one prior to it (eg September shows moving average o(August and September tIOctober will show September and October etc)~

• HR Haldeman - California part 2 of 4 - 9 apdf
• • Contested Files
  • • HR Haldeman - California part 2 of 4 - 9