Farmers Insurance Exchange Truck Insurance Exchange Fire Insurance ExchangeMid Century Insurance Company Farmers New World Life Insurance Company

December 15, 2011

To: Farmers District ManagersFrom: The desk of Richard SchoenungSUBJ: Recommendation for Steve Reiner of Southwestern Consulting

It is my extreme pleasure to offer my recommendation for Steve Reiner. Prior to becoming a Farmers agent in 2007 I’ve held several sales positions and have worked with many sales coaches. With over 15 year of sales experience, I have read all the books, listened to all the tapes/cd’s, and filled out every sales workbook that I could find.

What’s clear to me is that many of the concepts that sales coaches use cross over from one coach to the next. However, the systems and delivery of those concepts makes all the difference. Steve Reiner is truly the top sales coach that I’ve hired in all my years. His dedication to his clients is clear and his passion is evident in his approach. I achieved an 87% increase in my sales after just one month of working with Steve. I look forward to continuing my working relationship with him and strongly encourage you to take the time to consider how he can help your agents achieve the same success.

Please reach out to me if you would like more information about my experience working with Steve Reiner.

Respectfully,

Richard Schoenung, MBAFarmers Agent

The Schoenung Insurance Agency13111 E Briarwood Ave.Suite 210Centennial, CO 80112Bus. (303) 999-2872Fax (303) 999-2873