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RiskRisk
Kate, Maria, PatrickKate, Maria, Patrick
Environmental PoliticsEnvironmental Politics
January 14January 14thth 2004 2004
Dealing with Risk
Why the Public and the Experts Disagree on Environmental Issues
1996
Howard Margolis
• Social Theory, particularly the underpinnings of individual choice and judgment, which shape aggregate social outcomes.
• Professor in the Irving B. Harris Graduate School of Public Policy Studies at the University of Chicago
Expert/Public ConflictsExpert/Public Conflicts
Expert are Worried, Public is not.Expert are Worried, Public is not. Experts are not worried, but Public is.Experts are not worried, but Public is. Why?Why?
IntuitionIntuition
Experts & Public operate on Experts & Public operate on different thought patternsdifferent thought patterns
Responding to StimuliResponding to Stimuli
LabLab narrow/artificial context narrow/artificial context
of experiments & of experiments & expected fatalitiesexpected fatalities
DetachedDetachedNormalNormal Learned behavior Learned behavior
throughout lifetimethroughout lifetime ContextualContextualSocialSocial Cultural backdrop on Cultural backdrop on
how we perceive the how we perceive the worldworld
ContextualContextual
More on IntuitionMore on Intuition
All vulnerable to illusionAll vulnerable to illusion Contextual cues necessary for Contextual cues necessary for
comprehensioncomprehension Missing a variable that might be Missing a variable that might be
important or might not be focused on important or might not be focused on patternspatterns
Theories to explain ConflictTheories to explain Conflict
IdeologyIdeology TrustTrust Rival RationalitiesRival Rationalities
IdeologyIdeology
Entrepreneurial: rely on market Entrepreneurial: rely on market forces, minimal regulation forces, minimal regulation (efficiency, autonomy)(efficiency, autonomy)
Egalitarian: favor consensus, even Egalitarian: favor consensus, even distribution of resources (fairness)distribution of resources (fairness)
Hierarchical: elite acting for good of Hierarchical: elite acting for good of community community
EgalitarianEgalitarian
Most ComplexMost Complex Naturally believes Hierarchies PerverseNaturally believes Hierarchies Perverse Example: Nuclear Power controlled by Example: Nuclear Power controlled by
eliteelite Further Split along Left-wing/Right-Further Split along Left-wing/Right-
wing lineswing lines Divides expert judgmentDivides expert judgment Polarizes publicPolarizes public Why Public SplitsWhy Public Splits
TrustTrust
Distrust causes disbeliefDistrust causes disbelief Disbelief causes distrustDisbelief causes distrust Both are motivated by fear of higher Both are motivated by fear of higher
order manipulation or honest mistakeorder manipulation or honest mistake
Rival RationalitiesRival Rationalities
What the expert sees as risk is not What the expert sees as risk is not the same as what the public seesthe same as what the public sees
Rationalizes but doesn’t explainRationalizes but doesn’t explain There may not be any right or wrong There may not be any right or wrong
perceptionsperceptions Public is most concerned with Public is most concerned with
“dread”“dread”
Four Points to the Habits of MindFour Points to the Habits of Mind
Until an intuition is challenged it does Until an intuition is challenged it does not occur to us that it might be wrong.not occur to us that it might be wrong.
When it is challenged we are more When it is challenged we are more likely to get angry than willing to likely to get angry than willing to change our mind.change our mind.
Logic alone is rarely effective.Logic alone is rarely effective. You are not conscious of what prompts You are not conscious of what prompts
an intuition, until it no longer makes an intuition, until it no longer makes sense to you.sense to you.
Poker Chip Scenario
3 chips, blue/blue, red/red, & red/blue. Without looking take out
one chip and lay it on the table.
The Risk MatrixThe Risk Matrix
Risk is a major Risk is a major factor in cognitive factor in cognitive intuitionintuition
Risks are seen in Risks are seen in terms of terms of opportunityopportunity
Fungibility: Fungibility: balancing Risk and balancing Risk and Opportunity to Opportunity to one’s advantage one’s advantage
OpportunitOpportunityy
No No OpportunitOpportunityy
DangeDangerr
FungibilityFungibility Better safe Better safe than Sorrythan Sorry
No No DangeDangerr
Waste not Waste not Want NotWant Not
IndifferencIndifferencee
Relationship between Probabilites Relationship between Probabilites
0
1
ObjectiveProbability
ExpectedResponse
ObservedResponse
Subjective vs. Subjective vs. Objective Objective ProbabilityProbability
Threshold effect Threshold effect (example: car (example: car insurance)insurance)
What affects a person’s attention What affects a person’s attention toward involved risks?toward involved risks?
Individual ExperiencesIndividual Experiences Concerns Prompted by OthersConcerns Prompted by Others Framing of the SituationFraming of the Situation Independent or PolarizedIndependent or Polarized
Characteristics affecting IntutionCharacteristics affecting Intution
BenefitsBenefits AccidentsAccidents VoluntarityVoluntarity FamiliarityFamiliarity ControllabilityControllability UnderstandingUnderstanding
Sources of IntuitionSources of Intuition
Direct ExperienceDirect Experience Social ExperienceSocial Experience Unfamiliar Experience (logically weak Unfamiliar Experience (logically weak
while cognitively strong)while cognitively strong)
Examples
• Closing of New York Schools
• Contaminates
Colorado and Idaho
Washington
• Genetic Engineering compared to Nuclear Waste
Criteria which Constitute RiskCriteria which Constitute Risk
Expert opinionExpert opinion FactsFacts TestingTesting Empirical DataEmpirical Data Statistical Statistical
Frequency of Frequency of EventsEvents
Public OpinionPublic Opinion IntuitionIntuition FearFear VoluntarityVoluntarity
Overly Cautious and Pessimistic Overly Cautious and Pessimistic PoliciesPolicies
Inaccuracy of Extrapolating effects of Inaccuracy of Extrapolating effects of low doses over long time from high low doses over long time from high dosesdoses
Ignoring Possible benefit from low Ignoring Possible benefit from low dosesdoses
Any risk (however small) outweighs Any risk (however small) outweighs any cost (however large)any cost (however large)
People are upset when People are upset when human lives are given dollar human lives are given dollar
valuesvalues
Every day people decide Every day people decide between life and moneybetween life and money
Example: Pollution cleanupExample: Pollution cleanup
There seem to be There seem to be unlimited resourcesunlimited resources
It seems proper to It seems proper to clean up as much as clean up as much as possiblepossible
There is a finite There is a finite amount of resources amount of resources (money comes from (money comes from ALL taxpayers)ALL taxpayers)
Most of the toxins Most of the toxins can be eliminated can be eliminated cheaplycheaply
All of the toxins All of the toxins can only be can only be eliminated with a eliminated with a LOT of effortLOT of effort
The Government Squanders the The Government Squanders the taxpayers moneytaxpayers money
Cost efficiency seems callousCost efficiency seems callous More cleanup means less risk & more More cleanup means less risk & more
jobsjobs Strong support for stringent standard Strong support for stringent standard
that ultimately failthat ultimately fail No individual is present to represent No individual is present to represent
ALL taxpayersALL taxpayers
We did not enjoy this We did not enjoy this book.book.
““This book drove me to foul This book drove me to foul language.” –Patricklanguage.” –Patrick