Rob Tannen, PhD, Director of ResearchMathieu Turpault, Director of Design

www.bresslergroup.comwww.bresslergreen.com

near future

kitchen

3.05.2011

1.Bresslergroup overview2.Hardwares overview3.Research process

a.Understand market trends

b.Consumer wants and needs

4.Brainstorm5.concept design scenario

1.Bresslergroup overview2.Hardwares overview3.Research process

a.Understand market trends

b.Consumer wants and needs

4.Brainstorm5.concept design scenario

agenda

40 years of research driver product development experience

expertise in industrial and interface design, engineering and product development

consumer, commercial, sustainable design and medical markets

international and multi-cultural staff

over 100 international design awards

40 years of research driver product development experience

expertise in industrial and interface design, engineering and product development

consumer, commercial, sustainable design and medical markets

international and multi-cultural staff

over 100 international design awards

product development process1.market and product

research a. Understand trends and

competition2.observational consumer

research3.culminate and articulate

data4.idea brainstorming5. concept generation6. consumer/client feedback7. concept refinement8. design development9. engineering10.prototyping

product development process1.market and product

research a. Understand trends and

competition2.observational consumer

research3.culminate and articulate

data4.idea brainstorming5. concept generation6. consumer/client feedback7. concept refinement8. design development9. engineering10.prototyping

if the kitchen is the heart and soul of the house, then

creativity, movement, and interactions

with products and people is what keeps it alive.

how will behavioral trends and emerging technologies enhance

the kitchen environment?

we are seeing 4 major trends in

the kitchen environment

we are seeing 4 major trends in

the kitchen environmentCONNECTED

(information age)

modularity

eco

MINIMAL seen in both kitchen systems

and kitchen appliancesseen in both kitchen systems

and kitchen appliances

MINIMAL

visual simplicity + space efficient

aa

MODULARITY

customizable + upgradable

eco

alternative energy + responsible materials + waste management

CONNECTED(information age)

connect to a larger network + access information quickly

the kitchen is a multi-purpose

hands on spaceovertime the traditional kitchen has evolved to become a space that is used for more than just cooking : it is a space

for both personal and group activities

groupactivitiesfood

activities personal

activities

groupactivitiesfood

activities personal

activities

dining

parties

get Togethers

eat

work play

create

cook

clean

store

when we surveyed kitchen users, we discovered they all

cook, eat, clean and store differently.

everyone is unique !

everyone is unique !

2 scenarios emerged from our research

2 scenarios emerged from our research

suburban family

apartment dwellers

urban – less space – existing equipment – rent apartment - roommates

apartment dwellers

apartment dwellers

“i always forget what i have in my fridge”

“I spend to much time loading and unloading

dishes”

“i have limited kitchen space”

“high storage is hard to reach”

“cleaning up takes to long”

suburban – larger equipped kitchen– kids – own house – busy lifestyle

suburban family

suburban family

“my cabinets are a mess, and they

never seem to stay organized”

“i have no time to cook, clean and pack lunches”

“i cant keep track of recipes”

“i use to much water”

“I dont remember what I have in my

house”

follow a traditional

linear workflow in the kitchen

engage in information/

asset sharing

urbanites and suburbanites still experience similar

patterns

urbanites and suburbanites still experience similar

patterns

technology is moving kitchen users into a CONNECTED WORLD, based on SHARING objects and INFORMATIONresponsibility

Programs like zipcar allow consumers share physical objects for economic and environmental reasons

Programs like harvest mark allows consumers to trace where their food is coming from

Programs like urban garden share allow consumers to reconnect with nature and share locally grown produce

sociologysharing recipes through social networks like twitter, myspace, and facebook allow consumers to virtually communicate and share information instantly

Programs like neighborhood fruit and eat wild allows consumers to reconnect with their local neighborhood

sharing

workflow

traditional

workflow

shop

unpackstore

prepare

cook

clean

store left

overs trashcompos

trecycle

enjoyable

choreeat

workflow

desiredexperie

nce

enjoyable

chorecook

and eat

store clean

shop prepare

sharing(interconnectivity)

Reducedworkflow

optimized space

we brainstormed each aspect of the

kitchen always considering trends and user needs

we brainstormed each aspect of the

kitchen always considering trends and user needs

Concept design scenario

KELLY JEN

kelly decides to go to the grocery store to shop for food

in the store kelly takes out her smartphone to use her MySpice app

Fridge view: allows you to look into your fridge

My pantry: your personal food database

Share: food community database

Recipes: uses your /the communities database to create recipe suggestions

MySpice is an application that allows users to log, check, and share her food with a network of people

while shopping, kelly checks her home refrigerator’s contents

Fridge view utilizes a camera built into your fridge

camera

she finishes shopping and the store sends her an electronic receipt

MySpice receives the receipt and tracks kelly’s groceries

Step 1: kelly receives her receipt from trader jacks

Step 2: kelly selects items she wants to share

Step 3: kelly can review the contents of her groceries and keep track of expiration dates

back in her apartment, kelly puts groceries away in her cabinets

Step stool

Kitchen island with quick wash

refrigerator

The step stool uses empty space under her cabinets ,and can easily be activated for use

she also puts groceries away in her refrigerator

Slide out planter tray

Light and water are provided by the fridge

The planter tray allows kelly to bring a small garden indoors. she can grow herbs and flowers using the power already built into her refrigerator

This works well for her small urban environment

She uses MySpice to find a recipe for dinner

Step 1: kelly searches both recipes with her pantry (my recipes) and the networks pantry (shared recipes)

Step 2: kelly selects a shared recipe

Step 3: kelly’s sister jen has 2 ingredients in her pantry to complete this recipe

Using MySpice she contacts her sister jen

jen invites kelly to have dinner with her family

kelly and jen enter jen’s kitchen

Inductive counter top

Multi-functional kitchen island

Underground pantry

refrigerator

dishwashermicrowave

Sectioned cabinet

jen removes her ingredients from her modular refrigerator

Add as many units as needed

Set temperature

The modular refrigerator is easily accessible with it’s lowering automated shelf. Jen can program the temperature of each unit and add units as needed.

jen’s husband dave cooks the meal using the kitchen island

precise measurements

mind if I help?

Faucet slides on track to be easily accessed along the island

dave cuts and cooks directly on the inductive countertop

Step 1: Dave preps meal by cutting vegetables.

Step 2: Dave moves vegetables to the side to clear counter space

Step 3: Dave places skillet on counter top

Step 4: Dave selects temperature by touching countertop

The action of placing the skillet on the countertop lights up the controls.

The inductive countertop allows dave to cut and cook on the same compact surface area

inductive kitchen appliances live seamlessly with the coutertop

Hand held blender charges when it sits on countertop

Food processor blender

bowl attachment

jen sets the table using the clean dishes from her cabinet/washer

dirty dishes are placed back into the washer/cabinet for cleaning

When desired, Kelly can active the “wash mode” in her cabinets and it will wash the dishes

Dish soap dispenser

The washer/cabinet simplifies the dish washing experience. Jen can store and wash the dishes in one contained space, without the hassle of loading and unloading a dishwasher.

lunches from leftovers are placed in sectioned cabinet

Program individual shelves to individual members of your family

Next Day

The sectioned cabinet allows jen to customize her storage so she can locate what she wants without searching for a long period of time

kelly drives back to her apartment later that evening

at her apartment, kelly cleans her tupperware in her quick wash

Step 1: place dirty dish in quick wash

Step 2: washes and dries

Step 3: remove clean dish

Insert dish into quick wash

The quick wash allows kelly to wash one dish in a short period of time.

Kelly’s sink disposes of left over food in the compost bin

Garbage disposal

Compost bin, rotates and heats compost

The compost bin leverages kelly’s existing garbage disposal to grind up organic material

Kelly can dump all her organic material in her garbage disposal

sharing(interconnectivity)

Reducedworkflow

optimized space

we would continue to develop a kitchen

system for both the apartment dweller and the suburban family

we would continue to develop a kitchen

system for both the apartment dweller and the suburban family

Rob Tannen, PhD, Director of ResearchMathieu Turpault, Director of Design

www.bresslergroup.comwww.bresslergreen.com

THANK YOU.